Professional Documents
Culture Documents
PLR FAQ
You Asked. I Answered. Making PLR Make Sense a Guide for Bloggers
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By Nicole Dean
! Nicole Dean" Groo#y Slug" LL$ %age & of &'
NOTICE: THIS REPORT COMES WITH GIVEAWAY & MASTER RESALE RIGHTS INCLUDED.
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A)ou* Nicole+
Nicole Dean is *,e Mos*ly!Sane Marke*er. -Ask anyone w,o knows ,er and *,ey.ll say *,a* *,e /0os*ly1 %ar* is u% for de)a*e23 Nicole lo#es *o ,el% online )usiness owners *o earn 0ore 0oney AND ,a#e 0ore fun2 S,e is an e4%er* in Affilia*e Marke*ing" Affilia*e Manage0en*" /La5y Marke*ing1 for %assi#e %rofi*s" 6u*sourcing 7ffec*i#ely" and Marke*ing wi*, $on*en*. Bu*" s,e.s go* a secre*. S,e uses a L68 of s,or*cu*s. Nicole 9uggles a lo* of *,ings" )u* s,e does i* all wi*,ou* owning a Black)erry or gi#ing ou* ,er cell %,one nu0)er. 8,e reason s,e works fro0 ,o0e is *o ,a#e *,e freedo0 w,en and w,ere s,e wis,es *o work. S,e en9oys work #ery 0uc," )u* li#es *o s%end *i0e wi*, ,er 0uc,!adored ,us)and" ,er *wo silly c,ildren and also ,er *wo slig,*ly neuro*ic %u%%ies" 7ddy -s,or* for 7dison3 : 7ins*ein.
<i00y D. Brown called ,er =onder =o0an w,en s,e was ,is Affilia*e Manager. =,y> S,e go* 0ore done in a day *,an ,e *,oug,* s,e?d acco0%lis, in a 0on*,. Chec& it out here Teach 'e (o) to (ave a %usiness A#* a Li!e at the Sa"e Ti"e
Are you ready *o ge* your info%roduc* ou* of your co0%u*er and in*o *,e In*erne* @ w,ere i* can s*ar* 0aking 0oola, for you> Chec& it out #icole+s course here Sho) 'e (o) to Sell 'y Products on Clic&,an&
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Table of Contents
In*roduc*ion................................................................................................................................B 8,e Basics.........................................................................................................................................C =,a* e4ac*ly is PLR>...................................................................................................................C =,o can )enefi* fro0 PLR>........................................................................................................D =,a* are *,e Pros and $ons of PLR>...........................................................................................D Rewri*ingE8weaking PLR..................................................................................................................F =,y s,ould you cus*o0i5e your PLR> =,a*.s *,e )enefi*> ......................................................F =,a* is *,e )es* way *o cus*o0i5e PLR for your own use> .....................................................&G $an you *ell us s*e% )y s*e% ,ow *o cus*o0i5e i*> ...................................................................&& PLR and *,e Searc, 7ngines...........................................................................................................&( =ill using PLR con*en* ,ur* your searc, engine ra*ing>...........................................................&( PLR : Du%lica*e con*en* %enal*ies...*ru*, or fic*ion>...............................................................&( How *o Ise PLR in your Business...................................................................................................&( =,a* are ( si0%le ways *o use PLR ar*icles>............................................................................&( How of*en s,ould you use PLR as )log %os*s>..........................................................................&A If i*?s Juali*y PLR do I s*ill need *o re!wri*e i*>..........................................................................&A =,a* is your one fa#ori*e use of PLR>......................................................................................&K $,oosing Luali*y PLR.....................................................................................................................&K =,a* s,ould you look for w,en deciding w,a* PLR con*en* *o %urc,ase>..............................&K $o00on PLR Mis*akes : Misconce%*ions....................................................................................&B =,a* are *,e )igges* 0is*akes 0os* %eo%le 0ake in PLR>......................................................&B $an you e4%lode any 0isconce%*ions *,a* s*o% %eo%le #en*uring in*o using PLR con*en*>. . .&C =,a* would you say *o so0eone w,o o)9ec*s *o PLR or g,os*wri*ing as dis,ones*>.............&C =ill 0y readers 0ig,* know *,ey?re no* ge**ing original con*en* and )e u%se*>...................&C S,o%%ing for PLR............................................................................................................................&D How do you reco00end #e**ing PLR %ro#iders *o 0ake sure *,eir s*uff is Juali*y>...............&D Do you fa#or PLR 0e0)ers,i% si*es or *,ose *,a* offer single i*e0s>....................................&D
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Introduction
Be%ore # .um! in, #/d like to introduce mysel% i% you aven/t met me yet. #/m Nicole Dean, and #/ve been involved in #nternet Marketing since 0112. # dabbled be%ore t at, but 0112 was t e year t at # actually started considering mysel% in business. # tell !eo!le t at # climbed u! t e learning curve wit bloody %ingers. # did everyt ing t e ard way. #t was once # %ound s ortcuts t at # reali,ed .ust ow di%%icult # was making t is 3#nternet Marketing t ing4 and # %inally started to make some real money. T ank%ully, #/m doing very well now and am en.oying bot t e %inancial goals t at # set out %or mysel%, but more im!ortantly t e li%estyle t at #/d always wanted 5 working w en # want, w ere # want. ok. 6et/s talk s ortcuts. *e all ave limited ours in t e day, so ow can we get more done in less time7 P68 is one o% my absolute %avorite s ortcuts %or any online business owner. 9n%ortunately it sometimes gets a bad ra! and is o%tentimes con%using to bloggers. Aw ile back # asked my readers to send in t eir biggest -uestions about using P68 in t eir businesses. # answered t em all in t is document. # o!e it is el!%ul: *armly,
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The Basics
What exactly is PLR?
Private 6abel 8ig ts <P68= articles are written and sold to multi!le online business owners to use on t eir websites, blogs, in t eir e,ines, or to create in%o!roducts. T e great t ing about P68 articles is t at you can edit t e content, load it u! wit links to recommended !roducts and services, translate it into multi!le languages i% you wis , and you can !ut your own name on t e content to establis yoursel% as an e(!ert. T ey/re %antastic %or !eo!le w o are not !roli%ic writers or w o .ust would !re%er to %ocus on ot er areas o% t eir business. P68 articles were invented to make it easier and more !ro%itable to be in online business. Any blogger or webmaster knows t at you want to create a large amount o% valuable content to kee! your online business growing. #t doesn/t matter w et er you/re writing a Food Blog or are selling Beauty "u!!lies 5 you/ll want articles %or your blog and also %or your e,ine or newsletters to o%%er %res in%ormation to your customers on an ongoing basis. T e !roblem lies in creating it all. T at/s w ere P68 comes in. P68 articles are written by !ro%essional writers and sold to multi!le !eo!le. #t/s kind o% like s!litting t e costs o% aving t em written %or you. You get great content at a very a%%ordable !rice <usually around >?+article=. And i% you/re a busy blogger 5 blogging is about to become su!er %un, more !roductive, and, o!e%ully, more !ro%itable %or you. #@ve been !roviding P68 content to #nternet Marketers since 011A and run click-> one o% t e most res!ected P68 sites online. All o% t e P68 articles and re!orts are written by my team o% writers and edited by a second member o% my sta%%. #t@s all ?11B ours and we limit t e content so t at we sell limited -uantities o% eac !ack. ! Nicole Dean" Groo#y Slug" LL$ %age C of &'
%ind some articles %or me 5 and # got a ! one call %rom er wit a 3* at in t e world7:4 5 #t was more t an embarrassing w at s e %ound on t e site w ile s e was looking %or articles %or me. 9G. Cery embarrassing.= "o, t at/s not my !re%erred met od, unless you can %ind articles by e(!erts 5 but, even in t at case, you ave to link to t eir website rat er t an to your own !roducts and services. #m!ortant notable e(ce!tions; T ere are to! -uality re!rint sites out t ere. # a!!en to own one 5 6adyPens.com 5 we %ocus on -uality, rat er t an -uantity. #deaMarketers.com is also -uite good. F,ineArticles.com D$F" attract e(!erts. "o, i% you searc %or a !erson/s name w o is someone uge in your %ield <rat er t an .ust keywords=, you will !robably %ind t em on t at site.
Dowever H wit P68, you link to w at you want to, you can make t e articles re%lect your own t oug ts and o!inions and e(!erience, and you are t e e(!ert rat er t an endorsing someone else as t e e(!ert in your %ield. 0. Diring a G ostwriter. # love G ostwriters, but t ey/re muc , muc more e(!ensive t an !urc asing P68. *it P68 articles, you can normally get your articles %or >?+article. #% you ire a G ostwriter, t ey can cost anyw ere %rom >IE >I1+article or more, de!ending on t e -uality t at you/re looking %or. * at # recommend to my clients is t at t ey start wit P68 and t en bring in a -uali%ied G ostwriter to im!rove+customi,e t e articles i% t ey do not ave t e time, ability, or inclination to edit t em t emselves. J. *riting t e 'ontent %rom "cratc . $% course, you can write all o% your own content, but # !ersonally %ind t at sometimes # run %res out o% ideas, and get stuck staring at a w ite blank screen. T at/s w en #/m so t ank%ul %or t e P68 t at # ave stored in my
blog in 3dra%t4 mode. # can o!en t ose P68 docs and use t em as roug dra%ts to create blog !osts t at are original and s owcase me as t e e(!ert t at # am.
Rewriting/Tweaking PLR
Why should you customize your PLR? Whats the benefit?
# always ig ly encourage our customers to customi,e t e P68 t at t ey !urc ase. Fs!ecially i% you !lan to !ost t em on your blog, t en t e biggest reasons, in my o!inion, to do so are; ?. "F$. * ile it is not a re-uirement to edit t e P68 articles t at you !urc ase, smart marketers do so. At t e very least, # would encourage you to c ange t e title o% t e article to re%lect t e keywords t at you@re aiming %or, and to make t e !age a touc di%%erent t an ot ers w o !urc ased t e same article. #@ll get into t at a bit more in t e ne(t -uestion. 0. Branding. # would also consider branding your business as anot er reason to alter t e articles. #ncluding !ositive customer -uotes and e(am!les s!eci%ic to your com!any will certainly bene%it your customers@ image o% your brand. J. Nic ing t em Down. Always nic e down t e articles, w enever !ossible. #% you@re in t e Beagle nic e and you !urc ase a set o% !u!!y P68 articles, t en edit t em to be s!eci%ically about t e Beagle breed, including ! otos, o% course. 2. Adding More Calue %or your 8eaders. You@re t e e(!ert, rig t7 You know your market inside and out, o!e%ully. "o, adding your own insig ts and o!inions to t e articles will make t em better t an w en t e articles leave my P68 store. # believe t at getting t ese -uality articles into t e ands o% e(!erts, like yoursel%, w o can t en add t eir own knowledge, s ould make t e web a better !lace.
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What is the best way to customize PLR for your own use?
8at er t an saying to 3edit4 t e content as many P68 site owners do, sim!ly to mi( u! t e words, but kee!ing t e same overall value 5 # recommend t at you add value to t e P68 articles. Donestly, # t ink so muc time and energy is s!ent in rewriting P68 t at it@s saddening. # know it sounds all warm and %u,,y, but, i% t e content is going to re!resent your business, w y not add some 3Y$94 in it7 "o, # recommend t at you add some o% t e %ollowing; Personal stories %rom your own li%e t at relate to t e to!ic. Ti!s. F(am!les you/ve run into t at illustrate your !oint. <"ee t e beagle e(am!le above.= P otos %rom your own results <in weig t loss, %itness, or even acne P68= 6ists 5 like t is one. 'ase "tudies. Cideo. 8elated Products. 8elevant News. Kuotes 5 eit er your own, your customers, your em!loyees, %amily, or even %amous !eo!le. T e ot er side o% t e coin. 'an you argue wit w at is !resented in t e P687 Give alternate o!inions. ' arts, Gra! s, t at s ow t e t eory in action. #nterview Kuestions. Ask your readers %or t eir o!inion in a survey and add t ose blurbs to t e content. Your own o!inions <For instance, in !arenting P68= * at not to do in certain cases <in internet marketing P68= 8esearc t at you/ve eard <in ealt P68= %age &G of &'
"creens ots %rom your own websites <in making money online P68=
And, t at/s .ust o%% t e to! o% my ead. Your customers and readers want to know w at Y$9 t ink, so en ance your P68. You/ll stand ead and s oulders above most ot er online business owners .ust by doing t at one t ing.
PLR
Yes, o% course, but !ossibly not t e way you understand it. Google can only list so many o% t e e(act same articles in t eir results. T ey/re not stu!id. #t only makes sense %or t em to list t e versions o% t e articles t at are on t e most im!ortant sites %irst and dro! o%% t e rest. At least %or t e e(act du!licates. Again, t at/s w ere en ancing and im!roving and customi,ing our P68 articles becomes im!ortant.
As %or t e second, it/s so ard to c oose. # really love o%%ering valuable %ree !d%s to my readers and customers. #% you !urc ase a set o% P68 articles %rom somew ere like my site; E$!% PLR Art /'e!, t en it/s really easy to trans%orm t ose into a re!ort or ebook t at you can give away to your lists as a gi%t. Fac set o% P68 articles comes in a *ord document, so all you ave to do is o!en it in a %ree !rogram like $!en$%%ice.org, edit t e document, add your ! oto and some links, and t en click on t e 3save as !d%4 button and you/re done. T en you/ll ave a valuable re!ort t at you can give away, o%%er as a bonus to your e(isting !roducts, o%%er to com!etitors to give away to t eir customers, include in giveaway events or use in any o% ?11 ot er ways.
"ee7 T ose two sentences are reEwritten. Not muc was added in t e way o% value. 8eEwriting is mostly a t ing t at !eo!le do w en t ey/re worried about du!licate content and it sim!ly means t at you c ange everyt ing in a document, even t e !er%ectly good !arts. Yes, i% you/re adding t e content directly to your website or blog and you want it to attract t e "earc Fngines <as o!!osed to content t at is !osted in a !rivate area t at only !aid member see= you will want to edit t e content.
Pre%erably a site t at sells limited -uantities o% t e P68. <"ome sites sell t e same content to t ousands o% site and allow t em to do t e same. T at/s not !re%erred i% you/re using t e content on your blog.=
$% course my site meets all o% t e criteria above. "ur!rise, rig t7 ;= Here8! the ' )9 $7$ ) : %o+ w$)t to 'oo9 $ro+)(: E$!%PLR./o# Be !icky. #t/s your money and it doesn/t do you any good to !urc ase articles t at are so !oorly written t at you ave to rewrite t em com!letely in order to use t em at all.
Can you explode any misconceptions that stop people (enturing into using PLR content?
T e biggest misconce!tion t at !eo!le ave is t at P68 is useless or t at g ostwriters are stu!id. #/ve got to tell you t at #/ve worked wit some g ostwriters w o are stinking brilliant in many ways. $%tentimes, t ey/re %abulous communicators, smart marketers, and ard working entre!reneurs. And, yes, t ey/re -uali%ied to write -uality in%ormation on many to!ics on t e internet. For aw ile # ad a nurse writing my ealt to!ics on my P68 site. # don/t .ust go to e6ance.com and take t e lowest bidder. To t ink t at/s ow all P68 sites work would certainly be a misconce!tion. T e ot er myt t at isn/t being discussed is t at using P68 articles takes away your own value as t e e(!ert. #% you use P68 articles as dra%ts, t ey are delivered to you, ready %or you, as t e e(!ert, to add your uni-ue t oug ts to t em. #% you look at P68 like t at 5 you can still kee! your !ersonality in your brand 5 and your sanity at t e same time.
What would you say to someone who ob*ects to PLR or ghostwriting as dishonest?
Most biogra! ies in t e bookstores are written by g ostwriters. Most o% t e %amous orations %rom our istory were written by someone ot er t an t e !ublic %igure w o gave t e s!eec . #t/s not c eating to get el!. #t/s smart marketing.
Will my readers might )now they%re not getting original content and be upset?
T ere are two !arts to t at -uestion. ?. #% t e articles are -uality, readers will be a!!y. Donestly, !eo!le look %or a %ew t ings w en t ey/re sur%ing t e web. T ey want to be ! Nicole Dean" Groo#y Slug" LL$ %age &C of &'
educated, entertained, or en anced in some way. "o, as long as you/re buying P68 t at accom!lis es at least one o% t ose goals, you/ll be good. (. As #/ve mentioned, # recommend t at you add some o% your own !ersonality and e(!eriences to t e P68 t at you !urc ase. #% you include e(am!les %rom your own li%e 5 it will ensure t at no ot er customer o% mine will ave t e same article, because yours will ave you in it.
!o you fa(or PLR membership sites or those that offer single items?
#% you/re new to using P68, don/t sign u! %or any members i! site .ust yet. ' oose a site like mine at E$!%PLR./o# w ere you can .ust buy w at you need, w en you need it. "ee i% you/ll use t e content and t en, you can always make a decision to .oin a members i! site later. # o!e you/ve en.oyed t is s ort re!ort and it/s given you ideas to run wit . *armly, Nicole Dean
Find out ow Nicole as gotten a waiting list o% !eo!le w o want er to steal t eir web tra%%ic; G+e!t ;'o77 )7 o) Stero (!
Oimmy D. Brown called er *onder *oman w en s e was is A%%iliate Manager. * y7 " e got more done in a day t an e t oug t s e/d accom!lis in a mont .... Che/9 t o+t here: Te$/h Me How to H$ve $ ;+! )e!! AND $ L :e $t the S$#e T #e
'lickbank is a andsE%ree way o% selling online. Are you ready to get your in%o!roduct out o% your com!uter and into t e #nternet Q w ere it can start making moola %or you7 Che/9 t o+t N /o'e8! /o+r!e here: Show Me How to Se'' M% Pro(+/t! o) C' /9&$)9