BUSINESS COMMUNICATION

PROPOSAL
THE QUALITY DRIVE PROJECT.......
SUBMITED BY-
AKANSHA PRASAD
DEEPIKA BORA
MANVEER SINGH
RACHNA YADAV
SAGAR DWIVEDI
SONNAM GUPTA
   
 RAH INDIA PVT. LTD.

● HEAD OFFICE MUMBAI , 5 BRANCH OFFICES

● INTELLECTUAL PROPERTY SERVICES
● TRADEMARKS AGENTS OR LAWYERS
● PATENT AGENTS OR LAWYERS
● LEGAL SERVICES

   
 OBJECTIVE OF THE PROPOSAL

● CUSTOMER LOYALTY
● CUSTOMER SATISFACTION
● EFFECTIVE COMMUNICATION
● SPOTTING TRENDS

   
 PROCEDURE

CUSTOMER FEEDBACK FORM

➢ Reviews force us to pay attention
➢ We can't control them
➢ They force us to improve
➢ They keep us honest
➢ There are a free “focus group”
➢ They force innovation

   
 Justification

Actions speak louder than words

● Goodwill
● Customer loyalty
● Sales performance
● Employee – customer interaction
● Decision making

   
 ADVANTAGES

● CUSTOMER SATISFACTION
● REDUCED PRICE SENSITIVITY
● REDUCED SWITCHING TO COMPETITORS
● INCREASED REFERRALS
● INCREASED REPEAT PURCHASED

   
 OUTCOME
OF THE PROJECT
Validate or invalidate your own assumption on your
business performance.

● Make sound business decisions thereby helping you

build retain and increase your customer base.

● Immediately identify potential business-losing

trends.

   
 To be cntd....

● Tap the thoughts and opinions of your most valuable

asset- YOUR CUSTOMER

● Monitor the business performance of your staff

whether you are at the business or not?

● View your business from your customer's

prospective.

   
 BUDGET

● Training Rs. 10000

● Salaries Rs. 15000
● Travelling expenses Rs. 10000
● Stationary Rs. 2000
● Total 37000

   
 Conclusion

● Win the fight lose the customer

● Try to understand what happened to cause the
customer to be unhappy
● Listen
● Increase customer loyalty, boost customer retention
● Not all feedback is negative