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COMMUNICATION

COMMUNICATION

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03/18/2014

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COMMUNICATION

by Prof. Nashwa Radwan

Definition:
‡ It is a process of exchange of ideas and information between two persons or more through effective way to achieve both general and special purpose. ‡ Communication is a key skill in getting what you need from life. It is basically the sending and receiving of messages.

Component or elements of communication:
‡ Communicator (educator): has especial purpose needed to achieve. ‡ Recipient (audience): either individual or group of individuals. ‡ Message: the idea or information prepared in special method. ‡ Method of communication used by the communicator. It differs according to the message and its contents. ‡ Reaction taken by the recipient towards the message. ‡ Feed back. back.

Requirements of good educator
‡ ‡ ‡ ‡ ‡ ‡ Leadership abilities. Efficient personality. Popular person. Ideal behavior. Interest in work. Background knowledge of public health psychology and sociology. ‡ Know the characteristics of the recipients e.g. their education, occupation, living conditions, culture. ‡ Listen carefully. ‡ Observe carefully.

Requirements of the message
‡ The included data must be correct and scientifically based. ‡ The content should not contradict with traditions and ethics of the community. ‡ The content must be suitable with the mental abilities of the recipients (depending on age, education, culture). ‡ The content must touch the health needs of the recipients. ‡ The message must focus on the lovely aspect of acceptability.

Methods of communication:
Individual method (mouth to mouth) (two individuals): individuals):
² ² ² When we take information from the mother. When advice treatment. Training of one individual certain skills.

‡ ‡

Communication in small groups (3-7 individuals) e.g. family. (3Communication in large groups (more than 7 individuals) e.g. school children, mothers, occupational workers.

Face to face
‡ ‡ ‡ ‡ More attention and attraction. More convention. Content are more flexible. Limited covering.

Communication skills:
‡ ‡ ‡ Use simple words, understandable and familiar. Use the least number of sentences in the message. Use non-talking messages carefully e.g. nonface expression, hand movement and body movement. Explain and ask questions. Talk and take feed back. Be sure that the recipient understands the message. Use helping means (aids) e.g. pictures, figures etc.

‡ ‡ ‡ ‡

Communication skill

Communication skills (Cont.):
‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ Understand feelings of the recipients. Listen carefully. Observe carefully. Do not criticize others. Concentrate on and motivate good behavior. Be an example for recipients. Summarize all information in the communication process. Do not give more than one message at a time.

Constraints of communication:
‡
² ² ² ² ²

Environmental: Environmental:
Noise. Temperature. Humidity. Time chosen. Place of communication.

Constraints of communication (Cont.):

‡
² ² ² ² ² ²

Individual( either the communicator or the Individual( recipient):
Culture and social background. Personality and experience. Sense of fear from different social status. Difference in expression and definition. Use of non-familiar pictures, litters or figures. nonBad uses of non-talking messages e.g. face nonexpression and hand movement.

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