You are on page 1of 13

9/22/2014 1 TOLANI INSTITUTE OF MANAGEMENT

STUDIES
9/22/2014 2 TOLANI INSTITUTE OF MANAGEMENT
STUDIES
The driving force within
individual by which they
attempt to achieve some
goal in order to fulfill some
needs or expectation.
The degree to which an
individual wants to choose
in certain behavior.
9/22/2014 3 TOLANI INSTITUTE OF MANAGEMENT
STUDIES
BASIC MODEL OF MOTIVATION
Needs or
expectatio
n
Desired
goals
Fulfillment
Driving
force
or action
Which
provide
Feedback
Result
into
To
achieve
9/22/2014
4 TOLANI INSTITUTE OF MANAGEMENT
STUDIES
MOTIVATION AS PROCESS
It is a process by which persons
efforts are energized, directed and
sustained towards attaining the goal.
Energy
A
measure
Of
intensity
Direction
Towards
Organiza
ti-onal
goal
Persistenc
e
Exerting
Efforts to
Achieve
goal
9/22/2014
5
TOLANI INSTITUTE OF MANAGEMENT
STUDIES
THEORIES OF MOTIVATION
EARLY THEORIES
CONTEMPORARY
THEORIES
Hierarchy of needs
Theory X & Theory Y
Two-Factor
Cognitive
Evaluation
Goal-Setting
Self- Efficacy
Reinforcement
Equity
Expectancy

9/22/2014
6
TOLANI INSTITUTE OF MANAGEMENT
STUDIES
HIERARCY OF NEEDS
9/22/2014
7
TOLANI INSTITUTE OF MANAGEMENT
STUDIES
Maslow separated the five
needs into higher and lower
order.
Satisfied need no longer
motivates.
Motivating the employee
depends on knowing at what
level that a person is on the
hierarchy.

9/22/2014
8
TOLANI INSTITUTE OF MANAGEMENT
STUDIES

Job
satisfaction
Job
dissatisfaction
Achievement
Recognition
Work itself
Responsibility
Advancement
Growth
Supervision
Working
conditions
Salary
Peer
relationships
Security
Company policy
9/22/2014
9
TOLANI INSTITUTE OF MANAGEMENT
STUDIES
CONTRASTING VIEWS OF
SATISFACTION AND DISSATISFACTION
Satisfaction
Dissatisfaction
Satisfaction No
satisfaction
9/22/2014
TOLANI INSTITUTE OF MANAGEMENT
STUDIES
10
No dissatisfaction
Dissatisfaction
Traditional view
Herzberg's
view
Assumption of Theory X:-
People inherently
dislike work.
People must be
coerced or controlled
to do achieve
objectives.
People prefer to be
directed.
9/22/2014
11
TOLANI INSTITUTE OF MANAGEMENT
STUDIES
THEORY X & THEORY Y
Theory Y Assumptions:-
People view work as being
as natural as play and rest.
People will exercise self-
direction and control
towards achieving
objectives they are
committed to.
People learn to accept and
seek responsibility.

9/22/2014
12
TOLANI STUDIESINSTITUTE OF
MANAGEMENT
9/22/2014
13
TOLANI INSTITUTE OF MANAGEMENT
STUDIES

You might also like