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COMMUNICATION

SKILLS
B. H. Gardi College of
Engineering & Technology
Communication
What is communication? (Definition)
Communication is the activity or the process
of expressing ideas and feelings or of sharing
information or instruction with people.
- Oxford Advanced Learners Dictionary
An exchange and understanding of meaning is
central to communication.
Transmission of meaning is the central
objective of communication.
Process of Communication
Stages or steps of the Process of Communication:
Communication begins with the sender
sending out a message: S1.
The Message travels through a channel: S2.
The message is received and interpreted by
the receiver: S3.
The receiver send back the confirmation of
the reception of the message to the sender:
S4.
Encoding and Decoding
The sender selects the words, symbols
and/or gestures for his thought and
concept to convey his message. This
selection of words, symbol and/or
gesture is called Encoding.
Decoding is the reverse of encoding. It is
the process of converting words, symbols
and/or into an interpreted meaning.
Process of Communication
Channel
Receiver
(Decoding)
Feedback
Sender
(Encoding)
Communication
Communication can be defined as:
the exchange of
information, ideas, and
knowledge between sender
and receiver through an
accepted code of symbol.
Forms of Communication
There are five main Forms of Communication:
Face to face Communication:
[Examples:- casual conversation, formal interviews, personal meeting etc.]
Group Communication:
[Example:- meetings, conferences, group discussion etc.]
Written Communication:
[Example:- reports, memos, proposals, letters, e-mails etc.]
Oral Communication:
[Example:- telephonic conversation, casual conversation, voice messages, etc.]
Speaker Audience Communication:
[Speeches, lectures, oral presentation, seminars, etc.]
Levels of Communication
There are five Levels of human Communication:
Extra personal Communication:
Communication between human beings and non-human
beings.
Intrapersonal Communication:
Communication occurring within the mind of a person.
Interpersonal Communication:
Communication among two or more person.
Organizational Communication:
Communication in an organization for various activities.
Mass Communication:
To transmit information, concept, advertisement to the
mass.
The Flow of Communication
The Communication can flow in various directions:
Downward:
Downward communication is providing directions and
notices from higher level authorities to their subordinates.
Upward:
Upward communication is just the reverse of the
downward communication.
Lateral or Horizontal:
Communication among two or more person.
Diagonal or Cross-wise:
Communication in an organization for various activities.
Flow of Communication in an Organisation
Managing
Director
Director-1
Manager-1
Manager-2
Director-2
Manager-1 Manager-2
General & Technical Communication
Messages in daily life that are non-
technical or informal in nature are
categorize as General Communication.
Messages pertaining to technical,
industrial, or business matters belong
to the category of Technical or Business
Communication.
Characteristics
General Communication Technical Communication
Contains a general message Contains a technical message
Informal in style and approach Mostly formal
No set pattern of
communication
Follows a set pattern
Mostly oral Both oral and written
Not always for a specific
audience
Always for a specific audience
Doesnt involve the use of
technical vocabulary or graphics,
etc.
Frequently involves jargon,
graphics, etc.
Network of Communication
Informal or Grapevine network model:
Single strand
Gossip
Probability
Cluster
Formal network model:
Chain network
Y network
Wheel network
All-channel network
Thank You

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