GLOBAL STRATEGIES FOR WIPRO WIPRO = Western and Indian A Report on making implementation of strategies getable Products Limite

of WIPRO Ltd .
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•Presented By •Abhishek Agarwal ( 91002 ) •Gokul Nath ( 91019 ) •Dhruval Dholakia ( 91043 ) •Ritu Agarwal ( 91044 ) •Manish T . N Singh ( 91053 ) •Sweta Agarwal ( 91059 )

Fast Facts

Fast Facts

Fast Facts

MISSION

VISION

W I P R O

Brand Evolution
Mid-1970s Late 90s: “ Applying Thought” 2005-06 onwards: “Spirit of Wipro”

6 Wipro Beliefs 4 Wipro Values 1. Respect the individual 1. Human Values: 2. Be a business leader 3. Accomplish all tasks in a 2. Integrity: Superior manner 3. Innovative 4. Maintain the highest ethical standards Solutions 5. Serve customers well 6. Measure performance based on 4. Value for long term profitability money

Spirit of Wipro 1. Intensity to win 2. Act with Sensitivity 3. Unyielding Integrity

STRATEGIC ALLIANCES

SWOT Analysis

BALANCE SCORECARD

P e rsp e ctiv

Strategic Business Units

SBU

MARKET SHARE

COMPETIT C MARKET RELATIVE REVENUE REVENUE(i OR SHARE MS GROWTH n billion Rs.)

WIPRO TECHNOLOGI ES WIPRO INFOTECH WIPRO LIGHTING WIPRO INFRA ENGG. WIPRO CONSUMER CARE WIPRO BPO

1.2 8.7 8.1 70 8.74 21.9

IBM Global services IBM Global services PHILIPS Larson and Tubro HUL

14 10.8 35 15 50.34 36.25

0.085 0.805 0.231 4.67 0.1736

7 18 10 4 11

174.41 34.56 5.2075 7.145 15.6225 17.25

GENPACT

0.60413 11.90

BCG MATRIX

PERCEPTUAL MAPPING
FIRM Innovativ Custome Integ Effectiv Timeli Pric Custom eness r rity eness nes ing er satisfa suppor ction t 69 7.4 6.9 6.9 7.9 7.2 Employ ee Satisf action 8 7.2 Wipro Technologi es Infosys TCS CTS IBM 7.6 6.4 6 7.8

73 77 72 84 66 63

7.1 9 7.2 7.8 5.5 5.8

7.6 8.3 7 9 6.5 6.9

7.4 8 6.8 7.4 5.9 6.4

7.4 8.8 8.1 7.1 4.6 5.5

7.7 8.3 8.8 7.1 5.7 6.8

6.8 8 6.8 5 5.7 7

Accentur 5.5 e Capgemin 5 i

Apart from Acquisitions
Effective risk management Service Line Expansion Extensive Distribution Network Quality Leadership

Investing in Human Resource

Suggestions

Words of Wisdom

We are selectively looking at acquisitions...it will be a string of smaller ones," Wipro Chairman Azim Premji told reporters on the sidelines of a conference here. Premji said Wipro is focusing on the domestic sector

Words of Wisdom

Ayan Mukerji, Head of Europe Operations, Wipro Technologies said, “Today, Wipro has grown to become a leading IT Services company in the UK. Both the centers at Reading and London will be a key hub for recruiting, training of local staff and also gives an opportunity to offer an onsite development center premises to

Words of Wisdom

“We will continue to invest in building and

designing new low-cost products for the Indian market. Going forward, we will launch new price points to reach out to the large masses in smaller towns and villages that were not getting adequate health  facilities so far,” said Wipro chairman Azim Premji.  •“Healthcare is somewhat recession-proof when compared to other verticals, and Wipro already had assets needed to establish a bigger healthcare practice,”-Rajiv shah who heads healthcare unit

Words of Wisdom

“That’s something our clients really like, the in-between solution,” Suraj Prakash, vice president of Wipro’s Atlanta Development Center told GlobalAtlanta. “The vision is to set up a Bangalore in Atlanta,” said Joydip Mukherji, Wipro’s head of operations in Atlanta.

WIPRO IN NEWS

Yardley is a very • strong brand and will help complete our portfolio of products ,” said VineetAgrawal , president , Wipro Consumer Care and Lighting

“Wipro buys some Yardley businesses for $45.5 million”

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