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Monday January 11, 2010

Your Local Executive VALLEY CENTER, CA


Summary Single Family Homes

This Week
Real-Time Market Profile Trend
Median List Price $ 499,000 ≠≠
Asking Price Per Square Foot $ 183 ±+
The median list price in VALLEY CENTER, CA this week is $499,000. Average Days on Market (DOM) 188 ≠≠
Percent of Properties with Price Decrease 34 %
Percent Relisted (reset DOM) 10 %
Inventory has been tightening and days-on-market decreasing
recently. The Market Action Index has been basically flat, not Percent Flip (price increased) 7%
providing strong indication for market conditions. Median House Size (sq ft) 2978
Median Lot Size 2.5 - 5.0 acres
Median Number of Bedrooms 4.0
Median Number of Bathrooms 3.0

Supply and Demand Market Action Index Strong Buyer's 16.3 ±+

The market has settled in at a relative stasis in inventory and sales ±+ No change == Strong upward trend ≠≠ Strong downward trend
conditions. It's a Buyer's market that has seen prices trend lower.
Expect that consistent up trends in demand will be required before = Slight upward trend ≠ Slight downward trend
price trends change significantly.

Price
Market Action Index Again this week we see a downward notch for prices. Pricing has
been weak in recent weeks and versus their absolute-high levels.
The Market Action Index is a good leading indicator for the
durability of this trend.

Price Trends

7-Day Rolling Average 90-Day Rolling Average Buyer/Seller Cutoff

The Market Action Index answers the question "How's the


Market?" By measuring the current rate of sale versus the
amount of the inventory. Index above 30 implies Seller's
Market conditions. Below 30, conditions favor the buyer.

Quartiles
7-Day Rolling Average 90-Day Rolling Average

Characteristics per Quartile Investigate the market in quartiles -


where each quartile is 25% of homes
ordered by price.
Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM
5.0 - 10
Top/First $ 895,000 3342 acres 4.0 3.0 8 30 2 6 250 Most expensive 25% of properties

2.5 - 5.0
Upper/Second $ 598,000 3250 acres 4.0 3.2 11 30 1 2 189 Upper-middle 25% of properties

1.0 - 2.5
Lower/Third $ 449,500 2994 acres 4.0 3.0 8 30 2 3 165 Lower-middle 25% of properties

2.5 - 5.0
Bottom/Fourth $ 333,500 1843 acres 3.0 2.0 22 30 4 1 147 Least expensive 25% of properties

Pickford Escrow and The Escrow Firm

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