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CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

SAN JUAN, PUERTO RICO

PROGRAMA DE LA CONVENCIÓN • 27MA CONVENCIÓN ANUAL DE LA NAHJ Y LA EXPOSICION SOBRE


CARRERAS EN LOS MEDIOS DE COMUNICACIÓN • SAN JUAN, PUERTO RICO
CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

TA B L E O F C O N T E N T S
Welcome Message from NAHJ President ..........................................................................................................................................2

Welcome Message from the Governor of Puerto Rico ......................................................................................................................5

Welcome Message from the Mayor of San Juan ..............................................................................................................................7

Mission of NAHJ ..............................................................................................................................................................................9

Convention Committees.................................................................................................................................................................11

Board of Directors ..........................................................................................................................................................................13

Staff/Acknowledgements................................................................................................................................................................15

Parity Project ..................................................................................................................................................................................16

Convention Sponsors .....................................................................................................................................................................21

Lifetime Members...........................................................................................................................................................................22

Hall of Fame Inductees ...................................................................................................................................................................24

NAHJ Highlights .............................................................................................................................................................................29

Why NAHJ Exists ............................................................................................................................................................................30

Noche de San Juan.........................................................................................................................................................................31

Student Projects .............................................................................................................................................................................32

Student Campus ............................................................................................................................................................................33

Schedule at a Glance, Transportation Information ..........................................................................................................................35

CyberLab@NAHJ Schedule..............................................................................................................................................................36

Ñ Media Training Series Schedule ...................................................................................................................................................39

Special Events.................................................................................................................................................................................42

Convention Programming...............................................................................................................................................................45

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 1


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

WELCOME MESSAGE FROM NAHJ PRESIDENT


The past year has been nothing short of tumultuous. particularly since ours is the fastest growing segment
We have lived it, many surviving in our jobs but of the population. This has been the added benefit of
wondering about our professional longevities. And too hiring Latino journalists. I say “added” because skill for
many have lost their jobs, wondering whether the skill, we have never taken a back seat to any other
news industry still has a place for them. journalist. But this conference is about helping our
members become even more competitive in an era in
We meet this year dedicated more than ever to the which some skills will simply be more valued than
proposition that the industry must have a place for others.
Latino journalists. This proposition, however, is under
assault. In a climate of layoffs, buyouts and general Welcome to San Juan. Please—as you evolve, embrace
retrenchment, we simply cannot rely on the industry to and reinvent—have a good time, too. More important,
operate in its own self interest when it comes to learn.
diversity and on other fronts. Indeed, we never could
rely too heavily on this, as annual industry census
figures have revealed. O. Ricardo Pimentel
President,
So, this year’s conference is also dedicated to the National Association of
proposition that self help under the current Hispanic Journalists,
circumstances is the best help. It is why the Editorial Page Editor,
conference’s theme is “Evolve. Embrace. Reinvent.” Milwaukee Journal Sentinel
It is why, more than ever before, much of this year’s
programming is based on giving our members the
multimedia and technological training they need to
keep their jobs or find new ones if they’ve lost jobs.

The bilingual and bicultural expertise that Latino


journalists offer will always be a valuable commodity;

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CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

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MESSAGE FROM THE MAYOR OF SAN JUAN


HON. JORGE A. SANTINI PADILLA
DUE TO THE CELEBRATION OF THE TWENTIETH SEVENTH ANNUAL CONVENTION OF
THE NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS

Together with the citizens of San Juan, I cordially welcome you to the Capital City of the Island of Puerto Rico. As Puerto Ricans and
“Sanjuaneros”, we are honored to host the 27th annual Convention of the National Association of Hispanic Journalists.

We have witnessed the growth of the Hispanic influence in the American political, social and economic way of life during the past
decades. NAHJ has assumed an important role during this period of change, especially since it has been instrumental in providing
innovative tools to its members so then can take hold of current journalistic trends affecting our whole world, something I truly and
wholly appreciate.

Of course, keep in mind that when your journalistic duty is over, you are invited to join the unique adventures San Juan has to offer.
We invite you to explore the rich cultural experiences, such as the Fiesta San Juan Bautista, our entertainment venues and our cente-
nary traditions, such as Old San Juan. But above all, take a break to meet our hospitable and friendly “Sanjuaneros”. Have fun!

Cordially,

Jorge A. Santini Padilla

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CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

THE MISSION OF NAHJ LA INFORMATIVE DE LA NAHJ


The National Association of Hispanic Journalists (NAHJ) is La Asociación Nacional de Periodistas Hispanos (NAHJ) se
dedicated to the recognition and professional advancement of dedica al reconocimiento y al desarrollo profesional de los
Hispanics in the news industry. Established in April 1984, NAHJ hispanos en la prensa. Fundada en abril del 1984, la NAHJ
created a national voice and unified vision for all Hispanic constituye una voz a nivel nacional y una visión unida para
journalists. todos los periodistas hispanos.

NAHJ is governed by an 18-member board of directors that La NAHJ está regida por una junta directiva de 18 miembros,
consists of executive officers and regional directors who compuesta por oficiales ejecutivos y directores regionales que
represent geographic areas of the United States and the representan zonas geográficas de los Estados Unidos y del Caribe. Su
Caribbean. The national office is located in the National Press sede se encuentra en el Edificio Nacional de Prensa, en Washington,
Building in Washington, D.C. D.C. La NAHJ cuenta con unos 2,300 miembros, incluyendo
periodistas activos, estudiantes de periodismo, académicos y otros
NAHJ has approximately 2,300 members, including working profesionales relacionados con los medios de comunicación.
journalists, journalism students, other media-related
professionals and journalism educators. Las metas de la NAHJ son:
1. Organizar y proveer una red de apoyo mutuo a los
The goals of the association are: periodistas hispanos dedicados a la recopilación y a la
1. To organize and provide mutual support for Hispanics diseminación de noticias.
involved in the gathering or dissemination of news. 2. Fomentar y apoyar entre los hispanos el estudio y el
2. To encourage and support the study and practice of desempeño del periodismo y de la comunicación.
journalism and communications by Hispanics. 3. Impulsar y promover el trato justo de los hispanos en los
3. To foster and promote a fair treatment of Hispanics by the medios de información.
media. 4. Promover el empleo y el desarrollo profesional de los
4. To further the employment and career development of hispanos en los medios de difusión.
Hispanics in the media. 5. Fomentar un entendimiento mayor de la identidad cultural,
5. To foster a greater understanding of Hispanic media los intereses y las preocupaciones de los profesionales
professionals’ special cultural identity, interests, and hispanos que trabajan en los medios.
concerns.
La NAHJ está expandiendo sus programas y servicios
NAHJ is constantly adding to its list of exciting programs. constantemente, entre los que se destacan:
They include: • Una convención nacional y una feria de empleo
• Regional workshops and seminars • Programas de capacitatión profesional
• National Convention and Career Expo • El Proyecto Paridad, el cual busca concentrar esfuerzos en
• Mid-career and professional development programs cierta ciudades seleccionadas para incrementar la presencia y
• Online job bank la influencia de los hispanos en las redacciones y los noticieros
• Journalism awards • Servicios exclusivos en la red para los afiliados para
• Internship and fellowship listings impulsar sus carreras periodísticas
• Student journalism workshops • Becas, talleres de entrenamiento, y pasantías para
• Newsletter estudiantes de periodismo
• Scholarships • Talleres y seminarios regionales
• Galardones para premiar la excelencia periodística y el
For more information, call the national office at (202) 662- servicio al público
7145 or email nahj@nahj.org . NAHJ welcomes your support • Pasantías y becas postgrado
and participation. The future of our association lies in the
efforts and achievements of our members. Para más información acerca de la NAHJ, favor de comunicarse
al 202-662-7145 ó envíe un email a nahj@nahj.org. La NAHJ le
agradece su apoyo y participación. El futuro de nuestra
organización depende de los esfuerzos y de los logros de
nuestros afiliados.

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CONVENTION COMMITEES
PROGRAMMING CO-CHAIRS
Francis Robles, Miami Herald
Nancy San Martín, Miami Herald

BROADCAST TRACK LEADER


Susan Soltero, Univisión, Puerto Rico

PRINT TRACK LEADER


Ruth Merino, El Nuevo Día, San Juan

NEW MEDIA TRACK LEADERS


Robert Hernandez, USC Annenberg School of Journalism
Hiram Enriquez, Webbmedia Group
Joe Ruiz, KSAT.com, San Antonio

PROFESSIONAL DEVELOPMENT TRACK LEADER


Elizabeth Aguilera, The Denver Post

YOUNG JOURNALISTS TRACK LEADERS


Cristina Fernández Barreto, El Nuevo Día
Natalia Bonilla, University of Puerto Rico

SPANISH LANGUAGE TRACK LEADERS


Veronica Villafañe, Independent Producer, Los Angeles
Rafael Prieto, Mi Gente, Charlotte, NC
Rafael Matos, Puerto Rico Daily Sun

PHOTOGRAPHY TRACK LEADER


Marcio J. Sanchez, Associated Press, San Francisco

HOT TOPICS TRACK LEADER


Evelyn Hernández,
New York City Health and Hospital Corporation

PHOTO/VIDEO TRACK LEADER


Miguel Rosa, WIPR Canal 6, San Juan

VISUAL JOURNALISM TRACK LEADER


Elio Leturia, Columbia College, Chicago

MANAGEMENT TRACK LEADER


Marilyn Garateix, St. Petersburg Times

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CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

NAHJ BOARD OF DIRECTORS


O. Ricardo Pimentel Patricio Espinoza Ybeth Bruzual
President Spanish Language At- Region 4 Director
Editorial Page Editor Large Officer Anchor
Milwaukee Journal Sentinel Independent Producer, Central Florida News 13
Journalist, News Executive

Hugo Balta Robert Hernandez Gustavo Reveles Acosta


Vice President, Broadcast Online At-Large Officer Region 5 Director
Vice President of News, Assistant Professor of Reporter
News Director Professional Practice, USC El Paso Times
WNJU Telemundo 47 Annenberg School of
Journalism

Elizabeth Zavala America Arias Fernando Diaz


Vice President, Print Student Representative Region 6 Director
Reporter President, California State Community Manager for
Fort Worth Star-Telegram University, Fullerton News & Opinion
SPJ Chapter Chicago Now Project

Dino Chiecchi Miguel Angel Rosa Elizabeth Aguilera


Financial Officer Region 1 Director Region 7 Director
Hispanic Publications Editor Camarografo/Editor Business Reporter
San Antonio Express-News WIPR Canal 6 Noticias The Denver Post

Veronica Garcia Diego Ribadeneira Geraldine M. Berrios


Secretary Region 2 Director Region 8 Director
Asst. Metro Editor
The New York Times

Brandon Benavides Regina Medina Rafael A. Olmeda


General At-Large Officer Region 3 Director Ex-Officio
News Producer Reporter West Editor
KSTP-TV 5/Eyewitness News Philadelphia Daily News South Florida Sun-Sentinel

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N A H J S TA F F

Iván Román .....................................................................................................Executive Director


Azuree Salazar...........................................................................................Development Director
Kevin Olivas ...............................................................................................Parity Project Director
Michele Gonzalez .................Parity Project Associate Director (Southwest), Convention Manager
Yaneth Guillen-Diaz........................................................................................Executive Assistant
Paulo Luizaga .................................................................Membership and Chapters Coordinator
Leo Yépez ...................................................................Exhibit and Sales Advertising Coordinator
Marina Giovannelli.......................................Communications Coordinator, Program Book Editor
Erwin Diaz .......................................................................................................Program Assistant

ACKNOWLEDGEMENTS

Program Book Design and Layout .........................................................Paul Fisher, Fisher Design


Convention Logo Design ....................................................................................Susana Sanchez
Printing ...................................................................................................................El Nuevo Día

F U T U R E C O N V E N T I O N D AT E S
2010 - 28th Annual NAHJ Convention................................................Denver, June 23-26, 2010

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CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

W H AT I S T H E PA R I T Y P R O J E C T ?
NAHJ’s Parity Project serves as a model for the entire media industry when it comes to improving newsroom diversity and
coverage of, as well as interaction with, diverse communities, specifically Latinos.

These goals are accomplished through several holistic methods: town hall meetings, newsroom cultural awareness sessions,
online surveys to gauge opinions of both the news staff and Hispanic community leaders on coverage of Latinos, community
advisory committees and establishing a “pipeline” of Latino journalism talent through schools.

The Chicago-based McCormick three years. KNXV joined the Parity • After a follow-up Parity Project town
Foundation is the Parity Project’s major Project in March 2006. hall with the Orlando Sentinel in
funder. Sept. 2008, the paper launched its
• The number of Latino journalists HispanoSphere blog at:
working at WPTV NewsChannel 5, http://blogs.orlandosentinel.com/ne
the Scripps-owned ABC affiliate in ws_hispanicaffairs. This site covers
West Palm Beach, Florida, has stories about Latinos in the U.S. and
KEY STATISTICS ABOUT NAHJ’S almost doubled since the Parity throughout Latin America, reflecting
PARITY PROJECT: Project was launched there in April the diversity of the Hispanic
• Date Parity Project launched: April 2006. population in Florida.
2003
• Following the launch of the Parity • The Corpus Christi Caller-Times
• Companies currently in the Parity Project at the Salt Lake Tribune in newspaper in south Texas is cited as
Project: 24 (19 newspapers, 4 April 2006, the percentage of full- one of only two local newspapers
television stations, National Public time Latino journalists at that paper “getting it right” in covering its own
Radio) has almost doubled. region online by the Northwestern
University Media Management
• Project launches: 24 • Since joining the Parity Project in Center’s Readership Institute. Caller-
December 2003, the San Angelo Times’ editor Libby Averyt attributes
• Full-time Latino journalists employed Standard-Times in Texas has hired a NAHJ’s Parity Project with helping
at participating companies when Latino editor and its first-ever Latina the newsroom to create stronger
Parity Project started: 166 photographer. ties with its community.

• Number hired since Parity Project OTHER ACCOMPLISHMENTS: • Parity Project plays a role in helping
began: 189 the Phoenix-based Los Abogados
• Launch of new Parity Project Web
group of attorneys to use NAHJ’s
• Number for whom this was their site at: www.parityproject.org. A
March 2006 news release on
first professional full-time newsroom grant from the Oklahoma City-based
accurate use of terms in referring to
job: 34 Ethics and Excellence in Journalism
un-documented people. This group
Foundation made this site possible.
has used the release as the basis for
• Number of part-time journalists and Among other things, this site will:
arguing to Arizona’s State Supreme
interns hired through Parity Project: Highlight achievements of the Parity
Court that similar terms should be
54 Project. Provide a “how-to” guide
used in the state’s court system. A
for community leaders of color in
Los Abogados representative had
BEST PERFORMING COMPANIES: areas throughout the U.S. on how
attended a follow-up Parity Project
they can get their local media to
• Number of full-time Latino town hall with Phoenix TV station
adopt the principles of this program.
journalists at KNXV ABC 15 TV KNXV ABC 15.
Spotlight work done by diverse
(owned by the E.W. Scripps journalists.
Company) in Phoenix has tripled in

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WHAT PEOPLE ARE SAYING ABOUT “Frankly, the strongest In July 2004, National Public Radio
THE PARITY PROJECT: message from the became the first national news
community was not organization to join the Parity Project.
“The NAHJ Parity
to be treated
Project has been a
differently, that their Arizona:
godsend to Corpus
concerns/ KNXV-TV ABC 15 (Phoenix)
Christi. It is through
aspirations/dreams
NAHJ’s mentorship,
where the same as California:
support and dialogue
others and a story of interest to the Hanford Sentinel
building that our
general community would be of interest Los Angeles Daily News
community has made
to the Hispanic community. Some Napa Valley Register
significant strides in advancing the well-
benefits include committee members North County Times (north San Diego
being of all our citizens. NAHJ has
suggesting more coverage in Spanish in County)
helped the Caller-Times construct a
our annual hurricane guide, providing Santa Maria Times
positive awareness of the Hispanics in
good background/perspective/contacts Ventura County Star
Corpus Christi by providing training
for pending Fidel Castro obit coverage,
sessions promoting the history and
reminding us about best practices when Colorado:
culture of our Latino roots and helping
using terms to describe people and Daily Camera (Boulder)
newspaper personnel understand the
introducing us to new people who had KCNC-TV CBS 4 (Denver)
needs in our community.”
stories to tell.”
Florida:
— Nancy Vera, educator and
— Peter Roghaar, news director, Naples Daily News
member of the Corpus Christi
WPTV NewsChannel 5 in West Orlando Sentinel
Caller-Times/Parity Project
Palm Beach, Fla. Scripps Treasure Coast Newspapers
Community Advisory
on the station’s Parity Project The Tampa Tribune
Committee.
Hispanic Community Advisory WFLA-TV News Channel 8 (Tampa)
Committee WPTV NewsChannel 5 (West Palm
“Whether through
Beach)
the incredible
PARITY PROJECT PARTNER MEDIA
experience of holding
COMPANIES: Texas:
that well-attended
Abilene Reporter-News
town hall in our As of June 2009, the media properties
Corpus Christi Caller-Times
studios or by way of belonging to the seven parent
San Angelo Standard-Times
the Hispanic companies in the Parity Project include:
Times Record News (Wichita Falls)
Community Advisory
Panel that we are about to launch, E.W. Scripps Company’s newspaper
Utah:
there’s one thing that is certain and and broadcast divisions
The Salt Lake Tribune
that is that ABC 15 News has a much Landmark Communications, Inc.
better sense of how to better connect Lee Enterprises, Inc.
Virginia:
with our Hispanic audience.” Media General
The Virginian-Pilot (Norfolk)
MediaNews Group, Inc.
— Joe Hengemuehler, news Tribune Company
director, Viacom, Inc.
NAHJ Parity Project team:
KNXV ABC 15 in Phoenix
Kevin Olivas, NAHJ Parity Project
Director
e-mail: kolivas@nahj.org

Michele Gonzalez, NAHJ Associate


Parity Project Director
e-mail: mgonzalez@nahj.org

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CONVENTION SPONSORS
NAHJ would like to recognize the generous support of our 2009 Convention Sponsors, without their support and
participation this convention would not be possible.

¡Muchísimas Gracias!
FEATURE SPONSORS
Official Airline of NAHJ Special Events

EDITORIAL SPONSORS
El Nuevo Día
FedEx
The Walt Disney Company

CORRESPONDENT SPONSORS
Annie E. Casey Foundation
CNN
Coca-Cola
ESPN
Gannett Foundation
Marketwire (Official Wire Sponsor)
PBS
Toyota Motor Sales, U.S.A.
Univision Communications, Inc.

BEAT SPONSORS
Bloomberg
LiUNA!
Marketwire Official Wire Sponsor

SCOOP SPONSOR
The Washington Post

In-kind support provided by:


Computer Services and Support Inc.
El Nuevo Día
Ford Foundation
John S. and James L. Knight Foundation
Rones de Puerto Rico
Universidad del Sagrado Corazón

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NAHJ LIFETIME MEMBERS


There are currently 148 Lifetime Members, including 4 individuals who have pledged to become Lifetime Members within the next year.

Kathy Aaronson, The Sales Athlete Diana Fuentes, Laredo Morning Times
Vicki Adame, United Farm Workers Tania Fuentez, The Associated Press
Elizabeth Aguilera, The Denver Post Ernie Garcia, The Journal News
Javier Aldape, E.W. Scripps Company Veronica Garcia, Los Angeles Times
Claudio Alvarez Dunn, Primera Hora (Puerto Rico) Eldra Gillman, CBS Corporation
Cecilia Alvear, NBC Network News Frank Gómez, Educational Testing Service
Alfredo Araiza, Arizona Daily Star Raymond Gomez, KGNS-TV (Laredo, TX)
Rogelio Aranda, The Charlotte Observer Vince Gonzales,
Rose Arce, CNN Juan Gonzalez, New York Daily News
Gustavo Arroyo, California State Senate Joe Grimm, Detroit Free Press
Jim Avila, ABC News Liza Gross, The Miami Herald
Nancy Baca, former NAHJ president Hernan Guaracao-Calderon, Al Día (Philadelphia)
Gilbert Bailón, St. Louis Post-Dispatch Felix Gutierrez, USC Annenberg School of Journalism
Hugo Balta: WNJU Telemundo 47 (New York) Evelyn Hernandez, Director of Media Relations, New York City
Margarita Bauza, Detroit Free Press Health and Hospitals
Geraldine Berrios, Los Angeles Daily News Joanna Hernandez, The New York Times Regional Media Group
Mary Kay Blake, The Freedom Forum Jodi Hernandez, KNTV/NBC 11 (San Jose, CA)
Frank Blethen, The Seattle Times Robert Hernandez, USC Annenberg School of Journalism
Ray Bradford, American Federation of Television and Radio Artists Jorge Hidalgo, Telemundo
Ybeth Bruzual, Central Florida News 13 - Telemundo Jonathan Higuera, Arizona State University Cronkite School
Gloria Campos Brown, WFAA-TV (Dallas) of Journalism
Romeo Cantu, KGBT-TV (Harlingen, TX) Marina Hinestrosa, County of Santa Clara
Alfredo Carbajal-Madrid, Al Día (Dallas) Claudia Hinojosa, KXTX Telemundo 39 (Dallas)
Jose Carreño, El Universal (Mexico City) Mark Hinojosa, Chicago Tribune
Dora Casanova de Toro, La Prensa (Longwood, Florida) Alberto Ibargüen, John S. and James L. Knight Foundation
Nelson Castillo, Ivener & Fullmer, LLP Maite Junco, New York Daily News
David Cazares, South Florida Sun-Sentinel Elio Leturia, Columbia College Chicago
Sergio Chapa, KGBT-TV (Rio Grande Valley,Tx) Michael Limón, Salt Lake Tribune
Gary Clark, The Denver Post Jacqueline Llamas Espinoza, KWHY-KVEA Telemundo
Angela Clemmons, The Denver Post (Los Angeles)
Yamila Constantino-Méndez, Bloomberg Anna Lopez, The National GEM Consortium
Peter Copeland, Scripps Media Center (Dallas, TX)
Alfredo Corchado, The Dallas Morning News Delton Lowery, The Fresno Bee
Christopher Crommett, CNN en Español Ruben Luna, The Detroit News
Luis Cruz, KVBC-TV (Las Vegas) Lavonne Luquis
Carolyn Curiel, The New York Times Edna Málaga, KSWT-TV CBS 13 (Yuma, AZ)
Alicia De Jong-Davis, Tony Marcano, National Public Radio
George de Lama, Chicago Tribune Regina Medina, Philadelphia Daily News
Manuel De La Rosa, KIII-TV (Corpus Christi, TX) Mekahlo Medina, KNBC-TV NBC 4 (Los Angeles)
Araceli De Leon, KWHY-TV (Glendale, CA) Ruth Merino, El Nuevo Día (Puerto Rico)
Frank del Olmo, Oralia Michel, OMAGEN Inc. Marketing & Public Relations
Sam Diaz, Sutherland Gold Group Walter Middlebrook, The Detroit News
Celeste Diaz Ferraro, Puerto Rico Federal Affairs Administration Steve Montiel, Institute for Justice and Journalism
Lou Dobbs, CNN Antonio Mora, WFOR-TV (Miami)
Charles Ericksen, Hispanic Link News Service Frank Moraga, Ventura County Star/Mi Estrella
Victor Escobedo, Cortazar (Fairfield, CA) Ibra Morales, Telemundo Station Group
Cathleen Farrell, Page One Media Rosa Morales, Michigan State University School of Journalism
Michele Fazekas, NBC Sylvia Moreno, The Washington Post
Luis Alberto Ferre Rangel, El Nuevo Día (Puerto Rico) Mireya Navarro, The New York Times
Angelo Figueroa, TuCiudad (Port Orange, Florida) Edna Negrón, The Ramapo College of New Jersey
Veronica Flores, San Antonio Express-News Soledad O’Brien, CNN
Juan Forero, National Public Radio Rafael Olmeda, South Florida Sun-Sentinel

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Larry Olmstead, Leading Edge Associates Inez Russell, The New Mexican
Ralph Ortega, Star-Ledger Michele Salcedo, South Florida Sun-Sentinel
Edgar Ortega-Barrales, Bloomberg News Maria Elena Salinas, Univision Network
Maria Padilla, Freelance Writer Nancy San Martin, The Miami Herald
Minerva Perez, Minerva Perez Media LLC Evelyn Santa Cruz-Tipacti, Puerto Rico Newswire
O. Ricardo Pimentel, Milwaukee Journal Sentinel Roberto Santiago, The Miami Herald
Gary Piña, Fort Worth Star-Telegram Fernanda Santos, The New York Times
David Plazas, The News-Press (Ft. Myers, FL) Clemson Smith Muñiz, Smith Muñiz Productions, Inc.
Fernando Quintero, Orlando Sentinel Dianne Solís, Dallas Morning News
John Quiñones, ABC News Sheila Solomon, Chicago Tribune
Max Ramirez, Max Ramirez Photography Alicia Sotomayor
George Ramos, Cal Poly San Luis Obispo Ernest Sotomayor, Columbia University Graduate School
Eli Reyes, Newsday of Journalism
Diego Ribadeneira, The New York Times Rafael Suarez, The News Hour with Jim Lehrer
Denice Rios, Arthur Ochs Sulzberger, Jr., The New York Times
Robert Rivard, San Antonio Express-News John Temple, Rocky Mountain News
Elaine Rivera, WNYC Radio Mercedes Torres, CNN Larry King Live
Geraldo Rivera, Fox News Channel George Vazquez
Frances Robles, The Miami Herald Ricardo Vazquez, University of California
Cindy Rodriguez, The Detroit News Verónica Villafañe, Independent Producer
Rick Rodriguez, Arizona State University Roberto Vizcón, GENTV (Miami)
Iván Román, National Association of Hispanic Journalists Xochitl Yañez, State Farm Insurance
Rossana Rosado, El Diario/La Prensa Jeorge Zarazua, San Antonio Express-News
Albor Ruiz, New York Daily News Elizabeth Zavala, Fort Worth Star Telegram

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H A L L O F FA M E I N D U C T E E S
Geraldo Rivera Ysabel Durón
Host “Geraldo at Large”, Fox News Anchor, “Weekend Morning News”,
Channel KRON Channel 4, San Francisco

One of the most enduring figures in Ysabel Durón is an award-winning


television news, Geraldo Rivera is an journalist with almost 38 years in
award-winning reporter, commentator, television news broadcasting. Durón has
author and currently senior anchored KRON 4’s “Weekend Morning
correspondent and host of “Geraldo at News” in San Francisco for the past 17
Large” on FOX News Channel (FNC). years. She was one of the first Latinas to
work in mainstream television, breaking
Rivera joined Fox News as a war correspondent in November 2001 through in 1970 in the San Francisco Bay Area in what was mostly
and was immediately assigned to Afghanistan to cover Operation a white male domain. As a journalist, Durón has won recognition
Enduring Freedom and later to Bethlehem to cover the Israeli nationally and regionally with two Emmy’s, a John Swett Award
Palestinian conflict; Iraq, Colombia, Pakistan, Sudan and Somalia from the California Teachers Association and another from the
followed. Domestically, he covered the collapse of the Minneapolis Society for Professional Journalists. She’s an inductee of the Silver
Bridge, the California wildfires and most memorably, the aftermath Circle in the National Academy of Television Arts and Sciences for
of Hurricane Katrina. over 25 years of meritorious work in journalism.
Rivera began his career as a reporter for WABC-TV in New York As a Latina, she has been a role model to and influenced many
where he presented a series exposing the deplorable conditions at young Latinas; been named both a Latina Pioneer by the La Raza
the Willowbrook State School for the mentally ill. These award- Media Association of the Bay Area, and received a Living Legacy
winning reports led to a government investigation and the Award from the Chicana-Latina Foundation of San Francisco. She
institution was eventually shut down. is featured in a new book, “Building the Latino Future, Success
Before becoming a member of the original cast of ABC’s “Good Stories for the Next Generation” by Frank Carbajal.
Morning America,” Rivera presented the first television broadcast Throughout her career, Durón has turned the spotlight on Latino
of the infamous Abraham Zapruder film of the assassination of issues including culture, political battles, educational challenges,
President John Kennedy as host of ABC’s “Good Night America.” health needs and labor conflicts.
He then began an eight-year association with ABC’s “20/20” as an
investigative reporter. One of his hour-long reports, “The Elvis Her own 1998 battle with cancer was turned into an award-
Cover-Up” was for more than two decades “20/20’s” highest winning series that touched on treatment, support and research
rated shows. In 1987, Geraldo began producing and hosting “The issues. As a result she created a nonprofit, Latinas Contra Cancer.
Geraldo Rivera Show” for 11 years. The agency celebrated 5 years of survivorship in May 2008 with its
5th Annual Mother’s Day Walk Against Cancer. LCC offers a
The winner of the 2000 Robert F. Kennedy journalism award (his Spanish language support group as well as case management,
third) for his NBC News documentary “Women In Prison,” and the educational workshops and a bilingual resource website.
Scripps Howard Foundation national journalism award for “Back
to Bedlam,” Rivera has received more than 170 awards for In June 2007, Durón was named one of the 100 Latino Influentials
journalism, including the prestigious George Foster Peabody in Silicon Valley and voted the number one Latino Influential in the
Award, three national and seven local Emmys, two Columbia- media. In February 2008, she was selected as one of the 80
Dupont and two additional Scripps Howard Journalism Awards. Women of Influence in Silicon Valley by the Silicon Valley Business
Journal and National Association of Women Business Owners.
An attorney, Rivera is a graduate of the University of Arizona and
Brooklyn Law School and is the author of seven books, most She was presented with the Girl’s Scout’s highest honor, the
recently, “His Panic, Why Americans Fear Hispanics in the U.S.” Juliette Gordon Low Award in 2003 as well as the Janet Gray
(CELEBRA 2008). Hayes Award, named after the first woman mayor of San Jose,
both for her community work and journalism career. In May 2008
she received the Francine Levien Activist Award by Zero Breast
Cancer of Marin County, CA for her work in the Latina community
around issues of cancer.

24 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

H A L L O F FA M E I N D U C T E E
Juan Gonzales where he teaches four classes per semester and serves as
Founder and Editor, El Tecolote, department chair. He also serves as adviser to the award-
San Francisco winning campus newspaper, The Guardsman.

With a career in journalism that dates Currently, Gonzales is also president of Acción Latina, a non-
back to 1970, Juan Gonzales is profit Mission District organization that provides educational
currently a Latino newspaper founder and cultural services to Latinos. Through his association with
and an educator. As the founder and Acción Latina, he founded in 1980 Encuentro del Canto
editor of El Tecolote, a biweekly, Popular, a yearly Latin American folk music festival held in the
bilingual newspaper first published in Mission District. Additionally, Gonzales is director of the Voices
1970 in San Francisco’s Mission District, Gonzales has continued for Justice Project that is documenting the history of the Latino
his goal to provide relevant coverage on the real issues that press in the U.S. by producing a film, book and website.
affect the neighborhood. Through El Tecolote, he has attempted
to highlight the popular culture that exists in the Latino In 2000, El Tecolote celebrates its 30th anniversary. For those
community, which often times is neglected by the local dailies. years of service the Society of Professional Journalists honored
Gonzales with its “Distinguished Service Award.” Similarly in
Since 1985, Gonzales has been the sole full-time instructor in that year, ABC’s KGO-TV honored him with a “Heroes of
the department of journalism at City College of San Francisco Excellence” award.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 25


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

From 1998-2000, Gonzales served as Northern California 2 0 0 6 HO N OR E E S


president of the Journalism Association of Community • María Elena Salinas, founding member of NAHJ, veteran
Colleges. In 1983 Gonzales was honored by the National anchor of Noticiero Univisión
Association of Third World Journalists for distinguished service • Henry Alfaro, one of the first Mexican-American TV
to the Latino community. At one time, Gonzales was a full-time reporters who went on to work for 35 years at ABC7
general assignment reporter for United Press International’s San in Los Angeles
Francisco bureau (1970) and Associated Press’s San Francisco
bureau (1985). 2 0 0 5 HO N OR E E
• Gerald Garcia, Jr., founding member and first president
In 1970 Gonzales founded a publishing collective called Espina of NAHJ
del Norte Publishing. Four years later, he was awarded the
Carey McWilliams Medal for publishing service to the Latino 2 0 0 4 HO N OR E E
community. Gonzales has also been a contributing writer for • Ignacio E. Lozano, Sr., founder, La Opinión
Quill, In These Times, The San Joaquin Progressor, and Nuestro.
He also co-published the book “Strike,” a documentary of the 2 0 0 3 HO N OR E E S
student strike at San Francisco State that took place from • Dr. Mary Adelaide Gardner, former professor of journalism
1968-1970. at Michigan State University, journalism scholar
• Albor Ruiz, columnist, New York Daily News
Gonzales has an AA degree in journalism from San Joaquin
Delta College in Stockton, Calif., a BA degree in journalism 2 0 0 2 HO N OR E E S
from San Francisco State University, and an MA degree in mass • Paul Espinosa, independent producer, writer and director
communications from Stanford University. • Félix Gutiérrez, author, educator and activist
• Frank del Olmo, former associate editor, Los Angeles Times
• Frank O. Sotomayor, assistant METPRO director and hiring
ABOUT THE NAHJ HALL OF FAME editor, Los Angeles Times
Created in 2000, NAHJ’s Hall of Fame is reserved for journalists
and industry pioneers whose national or local efforts have 2 0 0 1 HO N OR E E S
resulted in a greater number of Latinos entering the journalism • Charlie Ericksen, founder of Hispanic Link News Service
profession or have helped to improve news coverage of the • Edith Sayre Auslander, former reporter and editor at the
nation’s Latino community. Arizona Daily Star, former professor at the University of
Arizona
• Peter Moraga, a pioneer in radio journalism in California
2 0 0 8 HO N OR E E S and Arizona
• Juan Gonzalez, columnist, New York Daily News, former
NAHJ president 2 0 0 0 HO N OR E E S
• Maggie Rivas-Rodriguez, professor, University of Texas at • Rubén Salazar, former columnist, Los Angeles Times,
Austin, media activist former news director at KMEX
• Francisco P. Ramirez, founder of El Clamor Público • Elma Barrera, reporter for ABC’s Channel 13, first Hispanic
in Los Angeles female reporter in the Houston market in 1972
• Sylvan Rodríguez, former anchor at KHOU-TV 11 in
2 0 0 7 HO N OR E E S Houston
• Cecilia Alvear, former NAHJ president, retired NBC producer
• Rigo Chacón, three-time Emmy winner,
former reporter for 29 years with KGO-TV in San Francisco
• George Ramos, three-time Pulitzer Prize winning reporter
with the Los Angeles Times, chair of the Cal Poly
Journalism Department

26 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


SAVE THE DATE
28TH ANNUAL
NAHJ CONVENTION
DENVER, COLORADO
JUNE 23-26, 2010
CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

2008-2009 NAHJ HIGHLIGHTS


San Juan Convention Parity Project
NAHJ has turned its 27th Annual NAHJ Convention and Media & NAHJ received a $150,000 grant to continue to work of the Parity
Career Expo in San Juan, Puerto Rico into a true multimedia journalism Project during the 2009 year from the McCormick Foundation, a
experience. Thirty-three sessions – more than half of the convention’s longtime supporter of the project aimed at increasing the number of
offerings – are multimedia skills training or multimedia related sessions Latinos in newsrooms, training all journalists how to cover
to help its members remain in journalism, offer resources to do communities of color, and getting the Latino community involved in
journalism on their own, and become more marketable in this media literacy and advocating for fair coverage.
changing media landscape. Whether it is in the regular sessions, the ñ
Media Training Series (four- or eight-hour training sessions), or the Northwestern University’s Medill Graduate School of Journalism
new CyberLabs@NAHJ, attendees are sure to come away with the recognized Parity Project Partner Corpus Christi Caller-Times in Texas
training and advice they need to reinvent themselves and remain as one of only two newspapers that "get it right" when it comes to
leaders in journalism. covering local communities online. The editor of the paper credits the
Parity Project with helping make that happen.
NAHJ has secured $100,000 in grants from the John S. and James L.
Knight Foundation and The Ford Foundation to provide convention NAHJ advised legal advocacy group Los Abogados in Phoenix in the
registration, travel and lodging for 76 journalists and students to summer of 2008. The collaboration defined appropriate and accurate
attend the multimedia journalism-focused convention in San Juan, terms when referring to undocumented people in legal documents.
Puerto Rico. Those selected for assistance included journalists who had An appeal was also made to Arizona’s Supreme Court Chief Justice to
been laid-off within the last 18 months, journalists working in adopt similar terms for the state’s legal proceedings.
Spanish-language media, recent graduates, and those still employed
or underemployed who need the skills training to remain competitive. Educational Programs
NAHJ also offered partial convention assistance to another 30
journalists. Scholarships. NAHJ awarded $91,000 in new scholarships in 2008 to
35 students pursing a career in journalism and paid out an additional
$42,000 from continuing scholarships to 13 students. With the new
Professional Development awards, NAHJ has given out a total of more than $1.5 million in
Professional Coaching Sessions. NAHJ paid for professional and life financial aid to more than 550 aspiring journalists since the Rubén
coaching sessions for 18 journalists who had been recently laid off Salazar Scholarship Fund began operating in 1987.
and were reevaluating their careers or wished reinvent themselves. The
journalists with anywhere from two to 23 years in the business, split Student Projects. NAHJ is bringing 40 students and 30 mentors to San
up into three groups, attended four 60-to-90 minute coaching Juan to conduct the first truly multimedia journalism-focused and
sessions as a group over a four-week period. The phone sessions converged training project in which all students will complete
helped journalists define where they were professionally, analyze who multimedia packages with all its elements while receiving training
they are and where they want to go, define their individual skill sets towards becoming a more well-versed backpack journalist with a
and identify how they could translate their skills to get to the next variety of skills.
step in their career.
Media Advocacy
NAHJ Career Center. NAHJ launched its new online and more
searchable and user-friendly Career Center in April 2009. Members NAHJ signed on with a movement spearheaded by the nonprofit
can upload their resumes and view listings for jobs, fellowships and organization Free Press urging President-Elect Obama and the new
internships. Administration to fulfill its promises of an open media system where
the Internet is open to all, connectivity is available to all and where
media ownership and coverage is diverse and open to all. Obama's
Multimedia campaign promises include net neutrality, universal and affordable
NAHJ has jumped into the world of social media with a splash! We broadband access, and media ownership reform. President Obama
are actively Twittering, we have launched our official networking site also pledged to foster and strengthen "the next generation of public
"La Plaza NAHJ" in conjunction with iHispano.com, we formed a media."
NING site for the 2009 convention and we have a Facebook page
with over 800 members, thanks to the initiative of some of our Very early on in the coverage in spring 2009, NAHJ called on the
members. These multimedia efforts are aimed at allowing our media to be fair and prudent when covering the spread of swine flu in
members to leverage NAHJ’s network of motivated and dedicated the U.S. and around the world, and resist the portrayal of Mexican
journalists to reach their career goals. immigrants as scapegoats for the possible pandemic.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 29


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

WHY NAHJ EXISTS


It has been almost four decades since social unrest resulted in Latino journalists and our community need to be part of that
riots by blacks and Hispanics in cities across the country in the conversation and we stand ready to do so. This is why NAHJ’s
summer of 1967. The Kerner commission, appointed by mission remains critical to the future of our nation. Founded in
President Lyndon Johnson to investigate the root causes of the 1984, NAHJ seeks to increase representation of Latinos in
violence, criticized the media’s coverage of the riots and found newsrooms and to improve coverage of the Latino community.
that our nation’s all-white newsrooms contributed to the Not content with the status quo, NAHJ has created bold new
"white-black schism" in the country. initiatives toward ensuring that the news media accurately
inform the public about the country and the world we live in.
It was a wake-up call for the news media. The commission
called for increased representation of minority journalists in our We get more young Latinos into the business by offering more
nation’s newsrooms. In the 1970s, the print and broadcast scholarships every year. We place more Latinos in newsrooms
industries began measuring the movement toward diversifying with the innovative Parity Project and with job placement and
newsrooms. But progress, which had been slow to begin with, referral services. We raise our collective voice against distorted
was basically reversed in the past two years amidst the or unfair coverage to educate all about who Latinos are and
dramatic economic and technological changes that are forcing the roles we play as friends, neighbors, competitors and
the country to rethink and reshape journalism for years to leaders. We gather the resources to provide the multimedia
come. journalism training and other kinds of training needed for
Latino journalists to remain in journalism in a newsroom or on
Latinos and people of color remain underrepresented in their own and to compete in a more uncertain marketplace.
newsrooms by alarming margins. Daily newspapers, for
example, lost 5,900 newsroom jobs in 2008 and virtually wiped We get Latino community members in cities across the country
out the increases of journalists of color made over 10 years in to think critically about the media, realize its influence on their
the process. While one in three people in the United States is a lives, and organize and inspire them to take the lead in
person of color —African American, Asian American, Hispanic, advocating for fair coverage and media literacy. In essence, we
Native American, or some combination thereof—journalists of position more Latinos to tell and fight for our stories and we
color make up just 13.41 percent of all newsroom employees educate more non-Latinos to include us in their words and
in daily newspapers, and 22 percent of those working at local images as an integral part of the multicultural and multilayered
English-language television stations. fabric of U.S. society.

The Kerner commission warned that the lack of minority voices Only then can the news media cease to be a contributing
in newsrooms and in news coverage would have serious and factor to the racial, ethnic and social unrest that continues
negative consequences for our society. The words of caution today, and that fails to educate those ill-informed people who
are still relevant today, as our nation’s population becomes commit violence against Muslims raising families according to
more diverse, with Latinos now the largest ethnic minority. By their faith, against Mexicans waiting alongside the road for
2050, most Americans will be people of color. And by early work, or against gay men who simply go out for a drink. Only
next century, half of all U.S. residents will be of Hispanic then can the discrimination reinforced by distorted and
descent. unbalanced news reports be diminished, allowing all people to
reach their potential and claim their rightful place in American
The warning becomes ever more urgent today as journalists, society.
media activists, the private sector, foundations and the
government struggle to find the new ways to financially NAHJ’s work is clearly needed as our multicultural society
support journalism crucial to our society’s well being. We are at becomes ever more complex. Our children must learn to
a political, economic and technological crossroads that forces coexist and to foster the mutual respect essential to a peaceful
the U.S. to shape new media policies that will ensure broader democracy. With information, with images, we can—and often
and more equal access, promote minority ownership of media, do—shape minds and change lives. With NAHJ’s work, we do
and redefine and reestablish the goal of producing media in so together.
the public interest.

30 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

A DA R N O S E L C H A PUZ Ó N
NOCHE DE SAN JUAN

Por: Gingger Enid Correa-Angulo con pollo para dirigirse a su playa favorita. Desde tempranas
horas de la mañana comienzan a llegar grandes y chicos en
¡Llegó el verano! Atrás quedaron los días de estudio y trabajo busca del mejor lugar para pasar el día. Los interminables
para darle la bienvenida a los días de sol, playa y arena. Todos chapuzones, los castillos de arena y los juegos de voleibol
marcan sus calendarios para no perderse las festividades y los playero son parte del entretenimiento. Como buen
festivales playeros m*s excitantes del verano. El primero en la puertorriqueño la música no puede faltar, así que los bailes al
lista....la Noche de San Juan. Por años, el pueblo son de la salsa, el merengue ó el reggaetón, también forman
puertorriqueño se ha zambullido en sus hermosas aguas cada parte del pasadía. Algunos balnearios públicos tienen festivales
23 de junio en honor al patrón de la capital, San Juan Bautista. musicales en horas de la tarde que le brindan disfrute a los
presentes durante la espera de la media noche.
San Juan Bautista, se convirtió en el patrón de la capital en el
año1521 cuando el descubridor de Puerto Rico, Cristóbal Colón, Cerca de las doce de la noche los presentes en las playas
nombró a la isla “San Juan Bautista de Puerto Rico”. De parecen simular un toque de queda, el cual anuncia el
acuerdo a la tradición, a las doce de la noche las aguas son momento del esperado ritual. Las multitudes se mueven a la
bendecidas y adquieren poderes especiales como: poderes orilla de manera muy singular, de espaldas. Todos cifran sus
curativos, otorgación de la belleza, fertilidad en los animales, esperanzas en la suerte que el chapuzón les traerá, pues tras
mejoramiento o adquisición de la fortuna, incremento en la éste también buscan su felicidad. Es entonces, cuando el reloj
producción de la agricultura y el alejamiento del mal. Es por marca las doce que muchos se lanzan de espaldas al mar para

Photo courtesy of the Puerto Rico Tourism Company


esto, que miles asisten a las diferentes playas alrededor de la isla despojarse de todo lo que les mortifica e incomoda. Algunos se
para darse el tan esperado chapuzón. Éste le da la bienvenida a lanzan tres, siete y hasta doce veces al agua (en coordinación
la celebración del nacimiento del Santo Patrón el 24 de junio. con la hora del tradicional ritual) para su suerte cambiar. Así es
que, después de un largo día de playa, la celebración en honor
Son cientos los puertorriqueños que buscan sus mejores trajes a San Juan Bautista culmina con una procesión y misa al día
de baño, llenan sus neveras con las mejores sodas y cervezas, siguiente en la Catedral de la Capital.
agarran sus carnes y barbacoas, o calderos repletos de arroz

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 31


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

2009 STUDENT PROJECTS

STUDENT PROJECTS DESCRIPTION STUDENT PROJECT PARTICIPANTS


NAHJ is offering a converged media training project for college stu- Vanessa Abner, California State University, Northridge
dents at the convention. Thirty media professionals have been Alvand Abdolsalehi, University of Southern California
selected to run the intensive one-week project. Ely Acevedo, Universidad de Sagrado Corazon
Latinoreporterdigital.org will deliver constantly updated breaking Lillian Agosto, Universidad de Puerto Rico
news and information produced by the projects, which will operate Cristina Aguirre, Columbia Chicago
as a single newsroom. Forty student journalists will get front-end Andrea Alemañy-Soto, Syracuse University
training in the skills needed to create and distribute news and infor- Luciana Almeida, Emerson College
mation in today’s changing environment. The students will focus on Stephanie Alvarez, Universidad de Sagrado Corazon
producing content for the interactive website, but will also produce Gingger Correa-Angulo, Universidad de Puerto Rico
a TV newscast, “El Noticiero” and radio podcasts, “Radio Ondas”, Carolina Astrain, University of Missouri
that will stream on-demand over the Web. Students will also pro- Daniel Belis, Pasadena City College
duce two issues of a newspaper, The Latino Reporter, on Rafael Carranza, Arizona State University
Wednesday and Saturday. The project team will produce blogs, Andrea Castillo, Northwestern University
videos, slide shows and deliver news via mobile and social network- Jessica Conner, University of Southern California
ing technologies, all while sharpening their journalistic skills. Keyra Correa-Angulo, Universidad de Puerto Rico
Arianna Davis, Penn State University
STUDENT PROJECT DIRECTORS Erika Flores, Arizona State University
Erick Galindo, Cerritos College
Doug Mitchell, Project Manager, KnowledgeWebb.net
Jacqueline Guerrero, California State University, Northridge
Mekahlo Medina, Digital Anchor/Manager, KNBC Jacqueline Guzman, California State University, Northridge
(Los Angeles) Rachel Hooper, Temple University
Marissa Lang, University of Maryland
STUDENT PROJECT SPONSORS Kassandra Lau, University of Arizona
Jesus Ledezma, University of Washington
Latino Reporter Digital
Adriana Gómez-Licón, University of Texas at El Paso
CO-SPONSORED BY: ESPN
Marta Loria, University of Miami
The Latino Reporter/el reportero Latino Katherine Marquez, Universidad de Puerto Rico
SPONSORED BY: Ford Foundation Marian Marval, Florida International University
El Noticiero Antonia Mejia, Arizona State University
CO-SPONSORED: Toyota Motor Sales, U.S.A., Inc. Emmanuel Montilla, Universidad de Puerto Rico
Adam Perez, University of Southern California
Radio Ondas Eliana Perez, University of California, Los Angeles
CO-SPONSORED BY: Annie E. Casey Foundation Amanda Portillo, University of Arizona
Student Projects Reception Stephanie Raposo, Penn State University
SPONSORED BY: Univision Communications Inc. Elizabeth Reed, University of Missouri
Erik Reyna, University of Texas at Austin
Louie Rodriguez, Humboldt State University
Joanna Suarez, University of Miami
Nassdja Valentin, Syracuse University

32 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

STUDENT PROJECTS MENTORS Tom Krymkowski, Independent Audio


Engineer/Cinematographer
Carlos Avila Gonzalez, Multimedia Journalist and Producer,
Gilberto León, Freelance Reporter, KDTV Univision (San
San Francisco Chronicle
Francisco)
Mario Barraza, Editor, KTVW Univisión (Phoenix)
James Manley, Professor of Journalism, Arizona State
Adrian Baschuk, International Correspondent, Current TV
University
Lita Beck, Local News Editor, NBCDFW.com
Rafael Matos, Professor of Cyberjournalism, Universidad de
Nick Calderone, Multi-Media Journalist, Reel Stories
Sagrado Corazón
Liz Chavolla, Producer, Telemundo 52 (Los Angeles)
Shereen Meraji, Producer, KCET (Los Angeles)
Chantal de la Rionda, Project Manager, NPR
Patricia Nazario, Multimedia Journalist, KPCC (Los Angeles)
Mandalit del Barco, Correspondent, NPR, Los Angeles
David Plazas, Community Conversation Editor, The News-Press
Carmen Díaz, Taller de Fotoperiodismo de Puerto Rico
(Fort Myers)
Johnny Diaz, Features and Media Writer, Boston Globe
Monica Rhor, Staff Writer, Associated Press (Houston)
Marvin Fonseca, Freelance Reporter, Agence France-Presse
Jose M. Romero, Sports Reporter, Blogger, Copy Editor,
Elaine Heinzman, Assistant Producer, Weekend Edition, NPR
The Seattle Times
Jodi Hernandez, Reporter, KNTV (Bay Area)
Marcela Toledo, Independent Writer, Editor, Producer
Michelle Johnson, Professor of Online Journalism, Emerson
Maury Vasquez, Public Information Officer, Somerset ISD
College

2009 STUDENT CAMPUS


CAMPUS SPONSORS faculty of journalism professors and University, St. Louis
professionals offers the students a real Albert Ramirez III, East Los Angeles
Student Campus
perspective on the working world of Community College
SPONSORED BY: State Farm
journalism and helps them gain awareness Adalberto Sanchez, University of the
Facilities and in-kind support provided by
of their respective communities. Incarnate Word
la Universidad del
Elissa Santana, Northwestern University
Sagrado Corazón
CAMPUS PARTICIPANTS Yisel Tejeda, University of Central Florida
Anita Valentin, Columbia College,
Jose Antonio Acevedo Cuevas,
CAMPUS DESCRIPTION Chicago
Universidad de Puerto Rico
Laura Valerio, Pomona College, California
The Student Campus during the annual Tara Alatorre, Arizona State University
Rebecca de León, University of Texas at
convention is designed for college students Stefanie Arocha, East Los Angeles
Austin
interested in learning more about the Community College
Carlos Acevedo, Columbia College,
changing world of journalism in the early Coralis Bonilla, Universidad de Puerto
Chicago
stages of their career development. The 25 Rico
Gitzel Puente, Arizona State University
students in this program participate in Fabian Caballero, Moorpark College
intensive training, tours, mock press Jennifer Carcamo, University of
CAMPUS MENTORS
conferences and career-building exercises in California, Los Angeles
classrooms, television studios, media outlets, Jonathan Diaz, East Los Angeles Rosa Morales, Freelancer, Assistant
the streets and neighborhoods of San Juan, Community College Editor, Mi Gente, Michigan
and government or other types of Luis Flores, Imperial Valley College Jeannie Claudio, Photojournalist, San
institutions. The program also features Jennifer Lopez, University of California, Juan
workshops and seminars on journalism Los Angeles Nadesha Karina González, Freelance
ethics, obtaining newsroom internships, Beatriz Marron, University of California, Radio and Television Reporter, San Juan
how to make the most out of the Los Angeles Lourdes Lugo Ortíz, Journalism
networking experience at the convention, Xiul Miranda, California State University, Professor, University of Puerto Rico
and on various ways to write a good story in Sacramento George Ramos, Journalism Professor, Cal
this age of multimedia journalism. The Agnes Trenche-Mora, Washington Poly, San Luis Obispo

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 33


The National Association of Hispanic Journalists

invites you to join us for a celebration


Of exceptional journalism

Journalism Awards Gala


October 15, 2009

Sponsors to date include:

GOLD LEVEL
Continental Airlines

SILVER LEVEL
Hearst Newspapers • State Farm

BRONZE LEVEL
Lilly
CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

S C H E D U L E AT A G L A N C E

TUESDAY, JUNE 23 6:00 p.m. - 7:30 p.m. Puerto Rican Political Cartoonists
and Photojournalists Reception
1:00 p.m. - 5:00 p.m. Exhibitor/Recruiter Registration
7:30 p.m. - Midnight Hall of Fame Gala & El Gran Baile
9:30 p.m. - Midnight Noche de San Juan
“Midnight Splash” Beach Party
SATURDAY, JUNE 27
WEDNESDAY, JUNE 24
All-day Sightseeing trips and excursions
8:00 a.m. - 5:00 p.m. Exhibitor/Recruiter Registration
& Setup 9:00 a.m. - 3:00 p.m. Registration

8:30 a.m. - 7:00 p.m. Registration 9:00 a.m. - 5:00 p.m. ñ Media Training Series
*Pre-registration required
8:30 a.m. - 5:00 p.m. ñ Media Training Series
*Pre-registration required 9:30 p.m. - 1:00 a.m. ¡Adiós, Borínquen Querida!
Closing Party
5:30 p.m. - 7:00 p.m. Opening Plenary
7:00 p.m. - 10:00 p.m. ¡Bienvenidos a Puerto Rico!
Opening Reception
TRANSPORTATION INFORMATION
THURSDAY, JUNE 25 A shuttle service will be providing free transportation
7:00 a.m. - 8:00 a.m. Workout to a Latin Beat between the Caribe Hilton Hotel and the San Juan
Convention Center. Unless otherwise noted, shuttles
8:00 a.m. - 6:00 p.m. Registration
depart from roundabout just outside of the Hilton lobby.
8:30 a.m. - 10:00 a.m. Plenary: Evolve, Embrace,
Reinvent WEDNESDAY
8:45 a.m. - 5:00 p.m. CyberLab Workshops Shuttles will run between Hilton and Convention Center
from 7:30 a.m. to 10:00 p.m. There will be one bus
9:00 a.m. - 5:00 p.m. Media & Career Expo heading to Universidad del Sagrado Corazon for the Final
10:15 a.m. - 5:00 p.m. Workshops Cut session at 8:15 a.m. The bus will leave from the
Convention Center and will have signs indicating it’s
12:00 p.m. - 2:00 p.m. Newsmaker Luncheon
heading to the University.
5:00 p.m. - 6:30 p.m. Pics, ‘Toons & Tunes
Reception Happy Hour THURSDAY
7:00 p.m. - 8:00 p.m. Film Screening “Latin Music USA” Shuttles will run between Hilton and Convention Center
from 7:30 a.m. to 8:30 p.m. Last bus leaves Convention
8:00 p.m. - Midnight Social Event Center at 8:30 p.m.

FRIDAY, JUNE 26 FRIDAY


Shuttles will run between Hilton and Convention Center
7:00 a.m. - 8:00 a.m. Workout to a Latin Beat from 7:30 a.m. to Midnight.
8:00 a.m. - 6:00 p.m. Registration
SATURDAY
8:45 a.m. - 5:00 p.m. CyberLab Workshops
Shuttles will leave Hilton for Convention center from 8:00
9:00 a.m. - 5:00 p.m. Media & Career Expo a.m. to 9:00 a.m. Shuttles will leave Convention Center for
9:00 a.m. - 5:00 p.m. Workshops Hilton from 1:00 p.m. to 2:00 p.m.

12:00 p.m. - 2:00 p.m. NAHJ Membership Meeting

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 35


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

CYBERLAB@NAHJ
This year, NAHJ not only wants to bring journalists together, but we aim to emerge from our 27th annual convention with a critical mass
of journalists skilled in multimedia story telling. With this effort in mind, NAHJ presents its first ever CyberLab@NAHJ, a collection of
intensive multimedia training sessions to be held Thursday, June 25th and Friday, June 26th.

Twitter 101 ROOM 102


THURSDAY 10:30 a.m. – 12:00 p.m.
Blogging 101 ROOM 101
Despite what you might have heard, it's not just about what you had
8:45 a.m. – 10:15 a.m.
for lunch. Whether you're writing about plane crashes, earthquakes or
So you’ve decided it’s time to go out on your other breaking news, Twitter has likely been one of the first sources to
own, or your editors have asked you to establish break the story. People across the world are tweeting in real time about
an online presence and blog about your story. news unfolding right in front of them and the viewer can comment as
This session will show you which free tools to use quickly as the photos go up. Tweeters worldwide are coming together
to begin blogging, how to keep your journalistic on the web and this session will show you how to harness Twitter and
ideals while blogging and how to prepare your begin Tweeting like a pro. Participants will learn how to tweet, how to
blogs for the world. engage in conversation with fellow tweeters, how to filter the noise
Joshua Hatch
and how a # can make the job that much easier.
COORDINATOR: Joe Ruiz, Web Editor, KSAT.com
INSTRUCTOR: Joshua Hatch, Multimedia Producer, USA Today, COORDINATOR/INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com
Senior Training Consultant, Webbmedia Group
Maximize Your Site Traffic Through ROOM 101
Social Media for Journalists 2.0 ROOM 102 Search Engine Optimization
8:45 a.m. – 10:15 a.m. 2:15 p.m. – 3:30 p.m.
After attending Wednesday's half-day session, Local news organizations are used to competing against one
come refresh your memory, ask final questions another, a daunting task, but imagine working for the World Wide
and learn about the conference's social network. Web. Any good web site competes against the entire world of
This course will give participants a final primer on websites devoted to media coverage. And loyal viewers, forget it!
using whatever means are available to them to On the web, whatever Google brings up first is where they're going,
contribute to the convention's online success. so you have to know how to make sure the first link that comes up
Hiram Enriquez
in their search… is a link to your site. This session will introduce the
COORDINATOR: Joe Ruiz, Web Editor, KSAT.com
concept of search engine optimization. By the end, participants will
INSTRUCTORS: Hiram Enriquez, Consulting Partner,
learn how story headlines, keywords, dynamic titles and other tips
Webbmedia Group
will help improve your presence on major search engines, making
Robert Hernandez, Assistant Professor of Professional Practice,
your site easier to find online and improving each story's ranking.
USC Annenberg School of Journalism
Joe Ruiz, Web Editor, KSAT.com INSTRUCTOR: Hiram Enriquez, Consulting Partner,
Webbmedia Group
Audio Slideshows 101 ROOM 101
10:30 a.m. – 12:00 p.m. Produce a Live Shot When You Can’t ROOM 102
with Skype/VOIP
Now that you've picked up a camera and a sound
2:15 p.m. – 3:30 p.m.
recorder, what's the best way to combine them?
Soundslides. Soundslides may seem like a complex During Hurricane Ike, a San Antonio, Texas, TV station traveled
program but this session is designed to make it along the Texas Gulf Coast filing reports via Skype — the online
simple. Participants in this session will learn how voice and video service — to file reports for their TV broadcasts
to combine audio clips and photos for an audio with nothing more than a laptop, broadband card, small video
Robert Hernandez
slideshow. By the end of the session, people will camera and a mic. Skyping was especially useful once the storm
feel more comfortable telling a story with two made it too dangerous to establish a satellite connection and it
multimedia types – photography and audio. allowed reporters the ability to show viewers real time video of
damage along the Texas coast. Find out how these tools can help
COORDINATOR/INSTRUCTOR: Robert Hernandez, Assistant
you go live when you can't using traditional methods. Participants
Professor of Professional Practice, USC Annenberg School of Journalism

36 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

CYBERLAB@NAHJ
will also learn how reporters can use these and other tools to Audio Slideshows 101 ROOM 102
record interviews for both archiving and posting on a Web site. 8:45 a.m. – 10:15 a.m.

INSTRUCTORS: Joe Ruiz, Web Editor, KSAT.com Now that you've picked up a camera and a sound recorder, what's
the best way to combine them together? Soundslides may seem
Audio Editing and Podcasting ROOM 101 like a complex program but this session is designed to make it
3:45 p.m. – 5:00 p.m. simple. Participants in this session will learn how to combine audio
clips and photos for an audio slideshow. By the end of the session,
This session will help you feel more comfortable
people will feel more comfortable telling a story with two
behind the mic and teach you how to record your
multimedia types – photography and audio.
podcast for the world to hear. The podcast isn't
complete once uploaded to your site; you want INSTRUCTOR: Robert Hernandez, Assistant Professor of
your podcast to be available to the world and make Professional Practice, USC Annenberg School of Journalism
it easy for listeners to subscribe to the next show.
Doug Mitchell
This session will show participants how to prepare a Audio Editing and Podcasting ROOM 101
podcast for iTunes, properly input metadata and 10:30 a.m. – 12:00 p.m.
add an album cover, all in an effort to attract subscribers.
This session will help you feel more comfortable behind the mic and
INSTRUCTOR: Doug Mitchell, Trainer/Content Provider, teach you how to record your podcast for the world to hear. The
New Media Institute/National Black Programming Consortium podcast isn't complete once uploaded to your site; you want your
podcast to be available to the world and make it easy for listeners
Streaming Live Video 101 ROOM 102 to subscribe to the next show. This session will show participants
3:45 p.m. – 5:00 p.m. how to prepare a podcast for iTunes, properly input metadata and
add an album cover, all in an effort to attract subscribers.
The concept of the mobile journalist includes being
able to stream from wherever the news may be INSTRUCTOR: Doug Mitchell, Trainer/Content provider,
happening. Participants in this session will learn New Media Institute/National Black Programming Consortium
about live streaming services such as Ustream and
Justin.tv, and how they can be adapted to stream on Twitter 101 ROOM 102
any Web site with some simple lines of code. Plus, 10:30 a.m. – 12:00 p.m.
as Voice over Internet Protocol is better adapted for
Robert Hernandez Despite what you might have heard, it's not just
one-on-one communication, livecasting allows more
about what you had for lunch. Whether you're
people to observe by using the various services.
writing about plane crashes, earthquakes or other
INSTRUCTOR: Robert Hernandez, Assistant Professor of breaking news, Twitter has likely been one of the
Professional Practice, USC Annenberg School of Journalism first sources to break the story. People across the
world are tweeting in real time about news
unfolding right in front of them and the viewer
FRIDAY Joe Ruiz
can comment as quickly as the photos go up.
Get on the Map with Mashups ROOM 101 Tweeters worldwide are coming together on the web and this
8:45 a.m. – 10:15 p.m. session will show you how to harness Twitter and begin Tweeting
like a pro. Participants will learn how to tweet, how to engage in
Sure, you can provide a lot of information via text, but why not display
conversation with fellow tweeters, how to filter the noise and how
maps instead of addresses, pictures instead of descriptions or aggregate
a # can make the job that much easier.
comments from your readers into another program. How do you
accomplish that? A mashup. This session will introduce participants to INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com
Google Maps and database integration, as well as using various Web
tools to combine elements to present information visually.

INSTRUCTOR: Joshua Hatch, Multimedia Producer, USA Today,


Senior Training Consultant, Webbmedia Group

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 37


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

CYBERLAB@NAHJ

Blogging 101 ROOM 101 PhotoSynth Demo ROOM 101


2:15 p.m. – 3:30 p.m. 3:45 p.m. – 5:00 p.m.
Despite what you might have heard, it's not just about what you Get hands-on experience with one of the
had for lunch. Whether you're writing about plane crashes, emerging technologies on the Web. Microsoft’s
earthquakes or other breaking news, Twitter has likely been one of Photosynth “changes the way you experience
the first sources to break the story. People across the world are and share photos.” While available for
tweeting in real time about news unfolding right in front of them sometime, this application made its journalism
and the viewer can comment as quickly as the photos go up. debut during CNN’s 2009 inauguration cover,
Tweeters worldwide are coming together on the web and this Robert Hernandez under the title “The Moment.”
session will show you how to harness Twitter and begin Tweeting
INSTRUCTOR: Robert Hernandez, Assistant Professor of
like a pro. Participants will learn how to tweet, how to engage in
Professional Practice, USC Annenberg School of Journalism
conversation with fellow tweeters, how to filter the noise and how
a # can make the job that much easier.
Geek Out! Playing with Tech/ ROOM 102
INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com Group Review of Hardware
3:45 p.m. – 5:00 p.m.
Maximize Your Site Traffic ROOM 102
Now that you've experienced multimedia and
Through Search Engine Optimization
online technologies, what products work best for
2:15 p.m. – 3:30 p.m.
which action? This will be an open session where
Local news organizations are used to competing participants can talk about different hardware
against one another, a daunting task, but imagine and software to best accomplish their new tasks.
working for the World Wide Web. Any good web Whether you have a smartphone, cell phone or
site competes against the entire world of websites Joe Ruiz
“moronphone,” this session will allow people to
devoted to media coverage. And loyal viewers, maximize their technology and learn from others
forget it! On the web, whatever Google brings up which products deserve your money.
Hiram Enriquez
first is where they're going, so you have to know
INSTRUCTORS: Joe Ruiz, Web Editor, KSAT.com
how to make sure the first link that comes up in
Robert Hernandez, Assistant Professor of Professional Practice,
their search… is a link to your site. This session will introduce the
USC Annenberg School of Journalism
concept of search engine optimization. By the end, participants
will learn how story headlines, keywords, dynamic titles and other
tips will help improve your presence on major search engines,
making your site easier to find online and improving each story's
ranking.

INSTRUCTOR: Hiram Enriquez, Consulting Partner,


Webbmedia Group

38 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

ñ MEDIA TRAINING SERIES


These intensive four or eight-hour sessions offer the convention’s most fruitful professional development experience. The ñ Media
Training Sessions will be held on Wednesday, June 24 and Saturday, June 27.

Covering the 2009 Financial World: ROOM 202C


WEDNESDAY New Rules and New President
Audio Storytelling ROOM 202-B WEDNESDAY 8:30 a.m. – 12:30 p.m.
WEDNESDAY 8:30 A.M. – 5:00 P.M. Sponsored by the Donald W. Reynolds National Center for
Coordinated by National Public Radio Business Journalism
What makes a good audio story? This session will cover how the economic crisis
Whether your goal is to do a full- developed and deepened, and how the new
blown radio story, use audio clips administration is coping with it. It will explore the
in your blog, accompany photos latest issues in the economic landscape and how
on the web, or create a podcast, journalists can cover them in their own communities.
this one-day overview workshop
Sora Newman Mandalit will show you how to understand Jodi Schneider PRESENTER: Jodi Schneider, Director of Training
del Barco audio’s storytelling strengths, and Development for the newsroom,
select the best audio, write for the ear, and write to sound. You’ll Congressional Quarterly
also get an opportunity to use audio recording equipment and to
do digital audio editing. The session is limited to 8 people.
Multimedia 101 Bootcamp ROOM 101
Minimum Requirements: WEDNESDAY 9:00 a.m. – 5:00 p.m.
This workshop is for professional journalists in print, online, TV or Coordinated by The Knight Digital Media Center
radio. You will need to bring your own laptop (PC or Mac). Audio Sponsored by Laborer’s International Union of North America (LIUNA)
recording equipment will be provided.
The popular all-day multimedia boot camp is
back. While what makes a good story stays the
COORDINATOR/INSTRUCTOR: Sora Newman, Senior Trainer, NPR
same, technology continues to evolve the way we
INSTRUCTOR: Mandalit del Barco, Correspondent, NPR
can tell those stories. This session is a great intro
course to learning the basic skills needed for
multimedia storytelling. Get hands-on training on
Flash Workshop ROOM 102
Lanita Pace how to record audio, take photos, shoot video
WEDNESDAY 8:30 a.m. – 12:30 p.m.
and create an audio slideshow.
Get an int roductory course into
one of the most complex and Coordinator/Instructor: Lanita Pace, Director of Multimedia
innovated applications that changes Training, Knight Digital Media Center
the way we can tell stories. Flash
can do interactive graphics, games,
be a AV player and much more. In Final Cut for Multimedia Production Universidad del
Robert Hector Vega this half-day class, you’ll learn the WEDNESDAY 9:00 a.m. – 5:00 p.m. Sagrado Corazón
Hernandez basics, including animation.
A daylong workshop to teach
techniques on developing
COORDINATOR: Robert Hernandez, Assistant Professor of
multimedia content with the Final
Professional Practice, USC Annenberg School of Journalism
Cut software. With emphasis on
INSTRUCTOR: Hector Vega, Multimedia Web Developer,
Photo and Video Production for
El Nuevo Dia
the web workshop will discuss
file management and workflow,
Natalie Guillen Candace Barbot
basic and advanced editing
techniques, tips and tricks, and preparing a final presentation for
web display.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 39


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

ñ MEDIA TRAINING SERIES


COORDINATOR: Natalie Guillen, Staff Photographer, Social Networking for Journalists ROOM 204
Santa Fe New Mexican WEDNESDAY 1:00 p.m. – 5:00 p.m.
INSTRUCTORS: Marlene Lopez, Trainer, Creative D.A.V.E.
You have probably heard of
Nicole Martinez, Trainer, Creative D.A.V.E.
Twitter, Facebook, LinkedIn,
Candace Barbot, Freelance journalist
MySpace or Ning… but if you
Note: People registered for Final Cut Session must board a bus
thought that those are just
leaving the convention center at 8:15 a.m. in order to arrive at
spaces to connect with friends,
Universidad del Sagrado Corazón at 9:00 a.m.
think again. Let’s start with the
basics: This panel will give you a
Hiram Enriquez Ellyn Angelotti
primer on the most popular
Photojournalism from A to Z ROOM 202-C
digital media tools in the market
WEDNESDAY 1:00 p.m. – 5:00 p.m.
and how journalists can utilize
This workshop offer tips from improving the reporter/photographer them to tap the rich resources a
relationship, from selling your story ideas to the morning meeting, broad community can provide,
to being able to produce memorable stories. The session will also making new contacts, spotting
cover basic lighting techniques and storytelling methods you can trends, finding people to
use as a one-man-band or video-journalist. Robert Lopez Angel Valentin interview for your stories, and
letting your work be known to a
INSTRUCTOR/COORDINATOR: Abe Mendoza, News Photographer, large number of people. To stay competitive in today's market
KGO-TV journalists need to take full advantage of online social networks to
write better stories, get more exposure, and create their own
following. You will be guided through this process and will come
Photography Workshop for ROOM 203
out better informed and better connected. After this hands-on
Non-Photographers
session, you will be able to go into the in-depth training session
WEDNESDAY 1:00 p.m. – 5:00 p.m.
for each specific tool that is part of the CyberLab@NAHJ.
Has an online editor ever handed
you a still camera, and you COORDINATOR: Augusta Silva, Independent Producer
realized you had no idea what to MODERATOR: Hiram Enriquez, Consulting Partner,
do with it? Award-winning Webbmedia Group
photojournalists will teach the PANELISTS: Ellyn Angelotti, Interactivity Editor and Adjunct
basic skills of photography, Faculty, Poynter Institute for Media Studies
Mayra Beltran Angel Valentin photojournalism ethics, and tips Carmina Pérez, Blogger/Internet Marketing Consultant
on software and computer Joshua Hatch, Multimedia Producer, USA Today, Senior Training
workflow. Participants will hit the streets of Puerto Rico with Consultant, Webbmedia Group
mentors and produce a photo package. Please bring your own TRAINERS: Robert Lopez, Multimedia Reporter, Los Angeles Times
point-and-shoot camera. Ytalena Lopez, Independent Online Journalist
Joe Ruiz, Web Editor, KSAT.com
COORDINATOR: Mayra Beltran, Staff Photographer,
The Houston Chronicle
INSTRUCTOR: Angel Valentin, Freelance Photographer
Kenny Irby, The Poynter Institute
Patrick Farrell, Staff Photographer, Miami Herald
Marie de Jesus, Freelance Photographer
Angel Valentin, Freelance photographer

40 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

ñ MEDIA TRAINING SERIES


Coordinator: Natalie Guillen, Staff Photographer, Santa Fe New
SATURDAY Mexican
Flash Workshop ROOM 102 Instructors: Marlene Lopez, Trainer, Creative D.A.V.E.
SATURDAY 9:00 a.m. – 1:00 p.m Nicole Martinez, Trainer, Creative D.A.V.E.
Get an introductory course into Candace Barbot, Freelance journalist
one of the most complex and Note: People registered for Final Cut Session must board a bus
innovated applications that leaving the convention center at 8:15 a.m. in order to arrive at
changes the way we can tell Universidad del Sagrado Corazón at 9:00 a.m.
stories. Flash can do interactive
graphics, games, be a AV player
and much more. But, in this half- El Poder de La Imagen y La Voz ROOM 101
Robert Hector Vega
Hernandez day class, you’ll learn the basics, SATURDAY 9:00 a.m. – 1:00 p.m.
including animation. Si no alcanzaste a asistir a la sesión de medio día
el miércoles, no te puedes perder este taller
COORDINATOR: Robert Hernandez, Assistant Professor of abreviado, donde Mirna Pineda presentará
Professional Practice, USC Annenberg School of Journalism técnicas de vocalización, dicción e improvisación
INSTRUCTOR: Hector Vega, Multimedia Web Developer, para aprovechar la voz como herramienta de
El Nuevo Día comunicación. También mostrará como los vicios
Mirna Pineda
y clichés del periodismo electrónico pueden
desecharse poniendo atención a las muletillas
Final Cut for Multimedia Production Universidad del orales y escritas de redacción y mejorando la imagen corporal en
SATURDAY 9:00 a.m. – 5:00 p.m. Sagrado Corazón las presentaciones.
A daylong workshop to teach
techniques on developing INSTRUCTOR: Mirna Pineda, Freelance Producer, Author
multimedia content with the
Final Cut software. With
emphasis on Photo and Video
Production for the web.
Natalie Guillen Candace Barbot Workshop will discuss file
management and workflow,
basic and advanced editing techniques, tips and tricks, and
preparing a final presentation for web display.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 41


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

SPECIAL EVENTS

How do we embrace this


TUESDAY, JUNE 23 change and reinvent ourselves
The "Midnight Splash" Noche de San Juan to evolve with it? What are the
Beach Party implications for the voiceless,
for our community, and for
TUESDAY 9:30 p.m. - MIDNIGHT Caribe Hilton Hotel democracy itself? Esteemed
Join us on the ocean-side patio as we celebrate the Noche de San Jane Velez- Jonathan Dube panelists will discuss how to
Juan! Take part in the annual San Juan tradition of dipping into Mitchel preserve quality journalism
the ocean backwards at the stroke of midnight for good luck! while developing new models
to sustain the news media in
the 21st Century.

WEDNESDAY, JUNE 24 MODERATOR: Jane Velez-


Mitchell, Host of Issues with
Opening Plenary
Geneva Rossana Rosado Jane Velez-Mitchell on CNN's
WEDNESDAY 5:30 p.m. - 7:00 p.m. Grand Ballroom Overholser Headline News channel (HLN).
Third Floor PANELISTS: Jonathan Dube, President of the Online News
Association, Vice-President in charge of ABCNews.com and
Sponsored by FedEx
Publisher of CyberJournalist.net.
A conversation with one of today’s newsmakers.
Juan Gonzalez, New York Daily News columnist and author of
an upcoming book on the changes in the news media
Geneva Overholser, Director of the School of Journalism at
¡Bienvenidos a Puerto Rico! Opening Reception the USC Annenberg School for Communication
Rossana Rosado, Publisher and CEO, El Diario-La Prensa,
WEDNESDAY 7:00 p.m. - 10:00 p.m. Outdoor Terrace New York, an ImpreMedia publication
and Grand Ballroom Foyer
Third Floor
Newsmaker Luncheon
Sponsored by the Puerto Rico Tourism Company
Join us as NAHJ welcomes you to Puerto Rico with the tastes THURSDAY 12:00 p.m. – 2:00 p.m. Grand Ballroom
and rhythms of the island. Mix, mingle and catch up with old Third Floor
friends as you take in some of the many Puerto Rican folkloric
dances, move to the plena beat in a massive sing along, and
Equilibrándose en la cuerda floja: Desafíos al
twirl to some salsa and merengue while sipping cocktails and
periodismo en Venezuela
taking in the Caribbean evening breeze. Este panel discutirá los retos que enfrentan los medios de
comunicación en Venezuela en un ambiente de fuertes
presiones gubernamentales y amenazas de juicios y
encarcelamiento a propietarios y periodistas por parte del
THURSDAY, JUNE 25 gobierno venezolano. En medio de críticas sobre la falta de una
Plenary Session - Evolve, Embrace, Reinvent cobertura equilibrada en los medios privados y públicos, el
choque más reciente entre la prensa y el gobierno de Hugo
THURSDAY 8:30 a.m. - 10:00 a.m. Grand Ballroom Chávez ha resultado en una multa de $3 millones a la estación
Third Floor Globovisión y amenazas de cerrar la estación y el periódico El
The Rocky Mountain News closes after publishing for 150 Nacional.
years. News media companies big and small are financially
strapped. Journalists suffer through layoffs and unpaid work COORDINADORES: Casto Ocando, El Nuevo Día
furloughs. And some cities appear to be in danger of having no Nancy San Martin, Miami Herald
daily newspaper at all. The world of journalism is changing. MODERADOR: Eduardo Hauser, miembro de la junta asesora

42 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

SPECIAL EVENTS

sobre periodismo de la Fundación John S. and James L. Knight Film Screening “Latin Music USA"
y miembro de la junta de directores de National Public Radio
(NPR). THURSDAY 7:00 p.m. - 8:00 p.m. ROOM 101
Alberto Ravell, director general de Globovisión, Caracas Sponsored by PBS
Otros panelistas a ser anunciados posteriormente Latin Music USA is a film about
American music. Fusions of Latin
sounds with jazz, rock, country,
Walking the tightrope: Challenges faced by rhythm and blues – music with deeper
the media in Venezuela roots and broader reach than most
people realize. It’s a fresh take on our
This panel will discuss the challenges faced by
musical history, reaching across five
media outlets and journalists in Venezuela,
decades and across musical genres to
who must work under heavy government
portray the rich mix of sounds created
pressure, threats of lawsuits and even arrest.
by Latinos and embraced by all.
Amidst the constant criticism of unfair media
coverage, the most recent clash between Hugo
Alberto Ravell Chavez’s government and the press has
resulted in a $3 million fine against the
Night on the Town
television station Globovisión, and threats to close the station
and El Nacional newspaper. THURSDAY 9:00 p.m. – MIDNIGHT
Join us for a fun night out in San Juan, more details to be
COORDINATORS: Casto Ocando, El Nuevo Herald
announced.
Nancy San Martin, Miami Herald
MODERATOR: Eduardo Hauser, media expert and current
member of the journalism advisory board of the John S. and
James L. Knight Foundation, Member, NPR board of directors FRIDAY, JUNE 26
Alberto Ravell, Director, Globovisión, Caracas NAHJ Membership Meeting
Other panelists to be announced.
12:00 p.m. – 2:00 p.m. ROOM 101
NAHJ invites its members to attend its membership
Pics, ‘Toons & Tunes Reception Happy Hour assembly to discuss the state of the association with the
THURSDAY 5:00 P.M. - 6:30 P.M. Media and board of directors. Don’t miss this opportunity to meet
Career Expo Hall other members and ask questions.
Sponsored by PBS
Take a break from a long day of training to enjoy an open bar
and hors d'oeuvres. Mingle with journalists, recruiters and Puerto Rican Political Cartoonists and
industry leaders as you view some of the best work by Latino Photojournalists Reception
and Puerto Rico photojournalists.
FRIDAY 6:00 p.m. - 7:30 p.m. Grand Ballroom Foyer
Third Floor
Sponsored by El Nuevo Dia
View the best images from photojournalists in Puerto Rico
though the years, as selected by the Island’s Asociación de
Fotoperiodistas de Puerto Rico. Political cartoons depicting
artists’ interpretations of elections and political events in Latin
America and Spain will also be on display.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 43


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

SPECIAL EVENTS

Hall of Fame Gala & El Gran Baile SATURDAY, JUNE 26


FRIDAY 7:30 p.m. - MIDNIGHT Grand Ballroom ¡Adiós, Borínquen Querida! Closing Party
Foyer Floor
9:00 p.m. – 1:00 a.m. Las Olas Ballroom,
Co-sponsored by Continental Airlines and the U.S. Army
Caribe Hilton Hotel
Join NAHJ as we induct Geraldo
Rivera, host of Fox’s Rums provided by Rums of Puerto Rico
newsmagazine "Geraldo-at- Say goodbye to Puerto Rico with more music, a little food, and
Large"; KRON "Weekend more fun! We end the week by partying hard – like Puerto
Morning News" anchor Ysabel Ricans do – to the beat of salsa, reggaetón, Spanish rock, r & b
Durón; and founder and editor and everything in between. Of course more plena, sing alongs
of El Tecolote newspaper and and Puerto Rico’s version of a "conga line" will move your
Geraldo Rivera Ysabel Durón
professor of journalism at City spirit. Take a break from dancing all kinds of music and roam
College of San Francisco Juan the patio under the stars or stroll under the palm trees by the
Gonzales into the NAHJ Hall of ocean. And speaking of spirits, it’s the final chance to get a
Fame. We will also honor taste of Puerto Rico by sampling all the island’s rums in all
Manuel Suárez, veteran Puerto kinds of hard and colorful drinks courtesy of Rums of Puerto
Rican journalist and recipient of Rico. You’ll surely remember this great night with old and new
the 2009 President’s Award. friends as you head back home.
Juan Gonzalez Manuel Suárez

44 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

CONVENTION PROGRAMMING

WEDNESDAY, JUNE 24, 2009 Covering the 2009 Financial World: ROOM 202C
New Rules and New President
WEDNESDAY 8:30 a.m. – 12:30 p.m.
Audio Storytelling ROOM 202-B
Coordinated by the Donald W. Reynolds National Center for
WEDNESDAY 8:30 a.m. – 5:00 p.m. Business Journalism
Coordinated by National Public Radio This session will cover how the economic crisis
What makes a good audio story? developed and deepened, and how the new
Whether your goal is to do a full- administration is coping with it. It will explore the
blown radio story, use audio clips latest issues in the economic landscape and how
in your blog, accompany photos journalists can cover them in their own communities.
on the web, or create a podcast,
this one-day overview workshop PRESENTER: Jodi Schneider, Director of Training
Jodi Schneider
will show you how to understand and Development for the newsroom,
Sora Newman Mandalit Congressional Quarterly
del Barco audio’s storytelling strengths,
select the best audio, write for
the ear, and write to sound. You’ll also get an opportunity to use
audio recording equipment and to do digital audio editing. The Multimedia 101 Bootcamp ROOM 101
session is limited to 8 people. WEDNESDAY 9:00 a.m. – 5:00 p.m.
Coordinated by The Knight Digital Media Center
Minimum Requirements:
Sponsored by Laborer’s International Union of North America (LIUNA)
This workshop is for professional journalists in print, online, TV or
The popular all-day multimedia boot camp is back. While what
radio. You will need to bring your own laptop (PC or Mac). Audio
makes a good story stays the same, technology continues to evolve
recording equipment will be provided.
the way we can tell those stories. This session is a great intro
course to learning the basic skills needed for multimedia
COORDINATOR/INSTRUCTORS: Sora Newman, Senior Trainer, NPR
storytelling. Get hands-on training on how to record audio, take
Mandalit del Barco, Correspondent, NPR
photos, shoot video and create an audio slideshow.

Flash Workshop ROOM 102 Coordinator/Instructor: Lanita Pace, Director of Multimedia


WEDNESDAY 8:30 a.m. – 12:30 p.m. Training, Knight Digital Media Center

Get an introductory course into one


of the most complex and innovated Final Cut for Multimedia Production: Universidad del
applications that changes the way The Basics and Beyond Sagrado Corazón
we can tell stories. Flash can do
WEDNESDAY 9:00 a.m. – 5:00 p.m.
interactive graphics, games, be a
AV player and much more. In this
A daylong workshop to teach techniques on
Robert Hector Vega half-day class, you’ll learn the
developing multimedia content with the Final Cut
Hernandez basics, including animation.
software. With emphasis on Photo and Video
Production for the web. Workshop will discuss file
COORDINATOR: Robert Hernandez, Assistant Professor of
management and workflow, basic and advanced
Professional Practice, USC Annenberg School of Journalism
editing techniques, tips and tricks, and preparing a
INSTRUCTOR: Hector Vega, Multimedia Web Developer,
final presentation for web display.
El Nuevo Dia Natalie Guillen

COORDINATOR: Natalie Guillen, Staff Photographer,


Santa Fe New Mexican

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 45


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

INSTRUCTORS: Marlene Lopez, Trainer, Creative D.A.V.E. community can provide, making
Nicole Martinez, Trainer, Creative D.A.V.E. new contacts, spotting trends,
Candace Barbot, Freelance journalist finding people to interview for
NOTE: People registered for Final Cut Session must board a bus your stories, and letting your work
leaving the convention center at 8:15 a.m. in order to arrive at be known to a large number of
Universidad del Sagrado Corazon at 9:00 a.m. people. To stay competitive in
Hiram Enriquez Ellyn Angelotti today's market journalists need to
take full advantage of online social
Photojournalism from A to Z ROOM 202-C networks to write better stories,
WEDNESDAY 1:00 p.m. – 5:00 p.m. get more exposure, and create
their own following. You will be
This workshop offer tips from improving the reporter/photographer guided through this process and
relationship, selling your story ideas to the morning meeting, to will come out better informed and
being able to produce memorable stories. The session will also better connected. After this
Joshua Hatch Joe Ruiz
cover basic lighting techniques and storytelling methods you can hands-on session, you will be able
use as a one man band or video-journalist. to go into the in-depth training session for each specific tool that is part
of the multimedia bootcamp program.
INSTRUCTOR/COORDINATOR: Abe Mendoza, News Photographer,
KGO-TV COORDINATOR: Augusta Silva, Independent Producer
MODERATOR: Hiram Enriquez, Consulting Partner,
Webbmedia Group
PANELISTS: Ellyn Angelotti, Interactivity Editor and Adjunct
Photography Workshop for ROOM 203
Faculty, Poynter Institute for Media Studies
Non-Photographers Carmina Pérez, Blogger/ Internet Marketing Consultant
WEDNESDAY 1:00 p.m. – 5:00 p.m. Joshua Hatch, Multimedia Producer, USA Today, Senior Training
Consultant, Webbmedia Group
Has an online editor ever handed you a still camera, TRAINERS: Robert Lopez, Multimedia Reporter, Los Angeles Times
and you realized you had no idea what to do with Ytalena Lopez, Independent Online Journalist
it? Award-winning photojournalists will teach the Joe Ruiz, Web Editor, KSAT.com
basic skills of photography, photojournalism ethics,
and tips on software and computer workflow.
Participants will hit the streets of Puerto Rico with Opening Plenary Grand Ballroom,
mentors and produce a photo package. Please bring
Angel Valentin WEDNESDAY 5:30 p.m. - 7:00 p.m. Third Floor
your own point-and-shoot camera.
Sponsored by FedEx
COORDINATOR: Mayra Beltran, Staff Photographer, A conversation with one of today's newsmakers, more information
The Houston Chronicle to be announced.
INSTRUCTOR: Angel Valentin, Freelance Photographer
Kenny Irby, The Poynter Institute
Patrick Farrell, Staff Photographer, Miami Herald ¡Bienvenidos a Puerto Rico! Opening Reception
Marie de Jesus, Freelance Photographer WEDNESDAY 7:00 p.m. - 10:00 p.m. Outdoor Terrace
and Grand
Ballroom Foyer
Social Networking for Journalists ROOM 204 Third Floor
WEDNESDAY 1:00 p.m. – 5:00 p.m.
Sponsored by the Puerto Rico Tourism Company
Join us as NAHJ welcomes you to Puerto Rico with the tastes and
You have probably heard of Twitter, Facebook, LinkedIn, MySpace or
rhythms of the island. Mix, mingle and catch up with old friends as
Ning… but if you thought that those are just spaces to connect with
you take in some of the many Puerto Rican folkloric dances, move
friends, think again. Let’s start with the basics: This panel will give
to the plena beat in a massive sing along, and twirl to some salsa
you a primer on the most popular digital media tools in the market
and merengue while sipping cocktails and taking in the Caribbean
and how journalists can utilize them to tap the rich resources a broad
evening breeze. It’s a great way to start off a great week!
46 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

COORDINATOR: Joe Ruiz, Web Editor, KSAT.com


THURSDAY, JUNE 25, 2009 INSTRUCTORS: Hiram Enriquez, Consulting Partner,
Webbmedia Group
Workout to a Latin Beat
Robert Hernandez, Assistant Professor of Professional Practice,
THURSDAY 7:00 a.m. - 8:00 a.m. Caribe Hilton Hotel
USC Annenberg School of Journalism
Sponsored by the Coca Cola Company Joe Ruiz, Web Editor, KSAT.com
Begin your day with at the NAHJ convention with
an invigorating and rigorous exercise session no
the beach of the beautiful Carribe Hilton. From Passive Publications Becoming ROOM 201-A
cardio to abs to everything in between, this
Interactive Applications: The New News Cycle
morning workout will get you moving and
energized for the busy day ahead.
THURSDAY 10:15 a.m. – 11:45 a.m.
Sylvia Melendez- Sponsored by Toyota Motor Sales, U.S.A., Inc.
Klinger INSTRUCTOR: Sylvia Melendez-Klinger, Certified
The news cycle is now interactive.
Trainer, Registered Dietitian
Technology and online
networking sites like Twitter make
it easy for anyone to create, find
and publish news. Learn how to
Blogging 101 ROOM 101 help your news organizations
THURSDAY 8:45 a.m. – 10:15 a.m. make the shift from being a
Ellyn Angelotti Jill Geisler
passive publication that people
So you've decided it's time to go read into becoming an interactive application that your audience
out on your own, or your editors engages with. In this session we will look at how online networks are
have asked you to establish an changing the way news is created, shared and consumed. We will
online presence and blog about discuss some tips into implementing these tools in your news room
your story. This session will show to help your journalists be more effective and efficient.
which free tools to use to begin
Josh Hatch Joe Ruiz blogging, how to keep your MODERATOR: Ellyn Angelotti, Editor and Interactive Adjunct
journalistic ideals while blogging Faculty, The Poynter Institute
and how to prepare your blogs for the world. PANELIST: Jill Geisler, Leadership and Management Group Leader,
The Poynter Institute (via Skype)
COORDINATOR: Joe Ruiz, Web Editor, KSAT.com
INSTRUCTOR: Josh Hatch, Multimedia Producer, USA Today,
Senior Training Consultant, Webbmedia Group Turbo Charge Your Career with a ROOM 201-B
Journalism Fellowship
THURSDAY 10:15 a.m. – 11:45 a.m.
Social Media for Journalists 2.0 ROOM 102
THURSDAY 8:45 a.m. – 10:15 a.m. In an era of
media mergers
After attending Wednesday's and layoffs,
half-day session, come refresh blogs and
your memory, ask final questions citizen media,
and learn about the conference's what should
social network. Dawn Garcia Nancy San Martin Frances Robles journalists be
doing to
Hiram Enriquez Robert This course will give participants update their skills and thinking to meet the challenges of the
Hernandez a final primer on using whatever future? A key strategy should include a plan for retooling,
means are available to them to contribute to the convention's rethinking and sharpening your skills to become leaders of your
online success. own journalistic destiny. When and where will you find the time or
resources? Journalism fellowships provide the answer. Refresh your
energy, critical thinking skills and upgrade your digital media skills
27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 47
CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

and experiment with new ideas. Learn the benefits of fellowships, imposible. ¿Cómo podemos enfrentar estos retos? ¿Qué opciones
how to apply and what’s out there. tenemos? ¿Qué debemos hacer para sobrevivir en el negocio
periodístico? En Puerto Rico, un grupo de periodistas formó una
COORDINATOR/MODERATOR: Dawn Garcia, Deputy Director, cooperativa y lanzó un periódico independiente. Otros periodistas
Knight Fellowships for Journalists at Stanford University han creado sus propios blogs y Websites. Colegas que han
PANELISTS: Nancy San Martin, Assistant World Editor, Miami Herald encontrado un nuevo campo laboral tras ser sido despedidos
Frances Robles, Correspondent, Miami Herald comparten sus experiencias y ofrecen consejos de como superar
Kim Kozlowski, Reporter, The Detroit News, Knight-Wallace una de las etapas más difíciles de nuestras vidas profesionales.
Fellow at the University of Michigan
MODERATOR: Claudio Alvarez Dunn, Latin Media Specialist
PANELISTS: Rafael Matos, Editor, Puerto Rico Daily Sun
Conference Tips and Tricks: ROOM 202 A Jose Maldonado, Freelance Writer
Making the Most of NAHJ Joel Lago, Founder, Cybernews

THURSDAY 10:15 a.m. – 11:45 a.m.


Journalists as Entrepreneurs: ROOM 202- C
So many panels and workshops,
so little time. Attending a Monetizing Your Blog
journalism conference can THURSDAY 10:15 a.m. – 11:45 a.m.
present a feast of professional
opportunities, but knowing how Media company layoffs don't
to efficiently get what you need mean you have to abandon the
is not always easy. This panel of journalism industry. Why not try
Russell Contreras Gloria Margarita
seasoned reporters from all being your own media
mediums will highlight techniques for a successful convention entrepreneur? You may have a
experience. (They all received jobs and made contacts through great idea to write about in a
NAHJ). Learn how to network formally and informally; how to Veronica Eduardo Hauser blog or a Web site. But how can
select panels that suit your professional-development needs and Villafañe you make money off of it? And
aspirations; how to manage an interview, which includes effective what's the best way to bring in
interviewing techniques; where to go for social and peer the traffic, in order to make it a
networking; and how to maintain contacts after the conference financially sound business?
has ended. Whether you work as a
MODERATOR: Cristina Fernández Barreto, Assistant Editor, New journalist for a news
Products, El Nuevo Día organization or you are thinking
PANELISTS: Elaine Aradillas, Reporter, People Magazine José Rivera Joshua Benton about launching your own
Russell Contreras, Reporter, The Associated Press Font startup, this panel will help
Gloria Margarita, Writer/Reporter, KMIR 6-NBC understand new journalism revenue models and what skills are
vital to start or run a news business enterprise.

La Vida Despues del Despido ROOM 202-B COORDINATOR: Cathleen Farrell, Publisher, Vista Magazine
MODERATOR: Veronica Villafañe, Blogger, Media Moves
THURSDAY 10:15 a.m. – 11:45 a.m.
PANELISTS: Eduardo Hauser, Founder and CEO, DailyMe.com
José Rivera Font, VP, Yahoo! Hispanic Americas
Un despido no es el fin del
Joshua Benton, Director, Nieman Journalism Lab at Harvard
mundo. Es una oportunidad
University
forzosa para una
autoexaminación personal y
profesional y decidir qué rumbo
se quiere tomar. La crisis
Rafael Matos
económica ha reducido el campo
Claudio Alvarez
Dunn laboral periodístico y encontrar
un trabajo en los medios está más difícil que nunca, pero no es

48 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Sports Photojournalism: ROOM 203 session will show you how to harness Twitter and begin Tweeting
The Journey to Prime Time like a pro. Participants will learn how to tweet, how to engage in
conversation with fellow tweeters, how to filter the noise and how
THURSDAY 10:15 a.m. – 11:45 a.m.
a # can make the job that much easier.

It’s not how you start becoming a sports visual COORDINATOR/INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com
journalist; it’s the road you take to reach your
goal. Panelists share their start at community
newspapers in Kansas and California, their
inspiration, and drive to become story tellers at Newsmaker Luncheon
the Olympics, NFL football and other high profile 12:00 p.m. – 2:00 p.m. Grand Ballroom Third Floor
Carlos Gonzalez events.
Equilibrándose en la cuerda floja: Desafíos
COORDINATOR: Nick de la Torre, photojournalist, al periodismo en Venezuela
Houston Chronicle
Este panel discutirá los retos que enfrentan los medios de
MODERATOR: Marcio Jose Sanchez, Staff Photographer,
comunicación en Venezuela en un ambiente de fuertes presiones
The Associated Press
gubernamentales y amenazas de juicios y encarcelamiento a
PANELISTS: Carlos Gonzalez, Staff Photographer,
propietarios y periodistas por parte del gobierno venezolano. En
Minneapolis Star Tribune
medio de críticas sobre la falta de una cobertura equilibrada en
los medios privados y públicos, el choque más reciente entre la
prensa y el gobierno de Hugo Chávez ha resultado en una multa
Audio Slideshows 101 ROOM 101 de $3 millones a la estación Globovisión y amenazas de cerrar la
THURSDAY 10:30 a.m. – 12:00 p.m. estación y el periódico El Nacional.

COORDINADORES: Casto Ocando, El Nuevo Herald


Now that you've picked up a camera and a sound
Nancy San Martin, Miami Herald
recorder, what's the best way to combine them?
MODERADOR: Eduardo Hauser, miembro de la junta asesora
Soundslides. Soundslides may seem like a
sobre periodismo de la Fundación John S. and James L. Knight y
complex program but this session is designed to
miembro de la junta de directores de National Public Radio (NPR).
make it simple. Participants in this session will
Alberto Ravell, director general de Globovisión, Caracas
learn how to combine audio clips and photos for
Otros panelistas a ser anunciados posteriormente
Robert an audio slideshow. By the end of the session,
Hernandez people will feel more comfortable telling a story Walking the Tightrope: Challenges Faced
with two multimedia types – photography and audio.
by the Media in Venezuela
COORDINATOR/INSTRUCTOR: Robert Hernandez, Assistant This panel will discuss the challenges faced by
Professor of Professional Practice, USC Annenberg School of media outlets and journalists in Venezuela,
Journalism who must work under heavy government
pressure, threats of lawsuits and even arrest.
Amidst the constant criticism of unfair media
Twitter 101 ROOM 102 coverage, the most recent clash between
Hugo Chavez’s government and the press has
THURSDAY 10:30 a.m. – 12:00 p.m. Alberto Ravell
resulted in a $3 million fine against the
television station Globovisión, and threats to close the station
Despite what you might have heard, it's not just and El Nacional newspaper.
about what you had for lunch. Whether you're COORDINATORS: Casto Ocando, El Nuevo Herald
writing about plane crashes, earthquakes or other Nancy San Martin, Miami Herald.
breaking news, Twitter has likely been one of the MODERATOR: Eduardo Hauser, media expert and current
first sources to break the story. People across the member of the journalism advisory board of the John S. and
world are tweeting in real time about news James L. Knight Foundation, Member, NPR board of directors
unfolding right in front of them and the viewer Alberto Ravell, Director, Globovisión, Caracas
Joe Ruiz
can comment as quickly as the photos go up. Other panelists to be announced.
Tweeters worldwide are coming together on the web and this

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 49


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Blogs y Portales Especializados, ROOM 201-B MODERATOR: Rafael Matos, Editor, Puerto Rico Daily Sun
Como Buscar un Nicho y un Socio PANELISTS: Julizette Colon, Lawyer, Blogger
Enrique Estrada, Web Content editor, Aurora Communications
Para tu Nuevo Negocio
Carlos Dalmau, Lawyer, Puerto Rico
THURSDAY 2:00 p.m. – 3:30 p.m.

En este taller se explorara como la Web puede ser una


alternativa para la sobreviviencia profesional. Los blogs
How Did They Do That? ROOM 202-B
son parte del nuevo periodismo y algunos profesionales Building Great Online Content
lo ven como una respuesta a la pérdida de credibilidad THURSDAY 2:00 p.m. – 3:30 p.m.
de los grandes medios tradicionales de información.
Sponsored by CNN
Muchos recurren a la Web para obtener respuestas.
This panel takes a close look at
¿Puedes ofrecerle algo nuevo al ciber-lector? No sólo se
Carlos Dalmau new, meaningful journalism
trata de tener una buena idea, sino saber monetizarla.
initiatives on the Web, from the
Se brindara orientación sobre la mejor manera de plantear un proyecto
inside out. We will deconstruct
Web y se analizaran algunos modelos exitosos. Se presentarán estrategias
these efforts and walk through
para optimizar blogs, hacerlos rentables y definir nichos y contenidos.
the basics of planning and
Victor Hector D. Vega executing the projects — from
Hernandez concept to online presentation.
This session is designed to help working journalists, editors and

50 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

producers of every field but it will be especially useful for those The Caribbean: A Visual Tempest ROOM 203
who need to bridge the gap between traditional and new media. THURSDAY 2:00 p.m. – 3:30 p.m.
Listen to the creators explain how they got staff involved in the
project. Learn about reporting and writing for the Web, design,
The Caribbean
user experience, and product and site development from some of
is a visual
the most accomplished in the field.
tempest for
photojournalists,
COORDINATOR: Rose Arce, Producer, CNN
from perfect
MODERATOR: Manuel Perez, Senior Supervising Producer,
post-card scenes
CNN.com
Nancy San Candace Alina de and cultural
PANELISTS: Victor Hernandez, Director of Coverage, CNN/US Martin Barbot Lourdes Luciano vibrancy to
Hector D. Vega, Multimedia Web Developer, El Nuevo Dia
political turmoil
and natural disasters. The images that emerge from the islands can
be pleasing and disturbing. Four photojournalists share their
experience documenting life in Puerto Rico, Cuba, the Dominican
Republic and Haiti. Learn how they handle assignments abroad,
and how photojournalists in the Caribbean document their own
backyards.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 51


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

COORDINATOR: Mayra Beltran, Staff Photographer, El Status de Puerto Rico Desde ROOM 202-A
Houston Chronicle el Ojo del Periodista
Moderator: Nancy San Martin, Assistant World Editor,
THURSDAY 2:00 p.m.– 3:30 p.m
Miami Herald
PANELISTS: Patrick Farrell, Photojournalist and 2009 Pulitzer Prize
Winner, Miami Herald ¿Cuál es el status del status
Candace Barbot, Visual Journalist político de Puerto Rico con
Francesca Von Rabenau O’Reilley, Photo Editor, The Puerto Rico Estados Unidos? Examinamos el
Daily Sun tema desde el punto de vista de
Alina de Lourdes Luciano, Director of Photography, Semanario los periodistas, mas neutral sin
Claridad el engaño de los politicos.
Mayra Acevedo Luis Guardiola COORDINATOR: Miguel Rosa
MODERADORA: Mayra
Acevedo, TUTV Canal 6, Puerto Rico
Life Beyond Journalism ROOM 201-A PANELISTAS: Julio Rivera Saniel, Periodista Radial
THURSDAY 2:00 p.m.– 3:30 p.m. Luis Guardiola, Periodista, Telemundo, Puerto Rico
Dr. Angel Rosa, Catedrático en Ciencias Políticas, Universidad de
Yes, it does exist. A good Puerto Rico
number of those who have lost
their jobs to lay-offs or buyouts
have decided to try a different Voices for Justice: Legacy of the ROOM 204
direction…and they are not
Latino Press in the U.S. Documentary Discussion
looking back. Some have started
their own communications or THURSDAY 2:00 p.m.– 3:30 p.m.
Teclo Garcia Yvonne Latty
media firms, others have gone
into business for themselves and Screening of a work in-progress
still others are working overseas that documents 200 years of
in impoverished nations. This Latino newspaper publishing in
panel gives you insight into the the U.S., followed by a
pros and cons of leaving discussion on the role of the
journalism, whether it’s the right Latino press in seeking social
time to exit and the horizon Dr. Félix
change. Also, an examination of
Sara Fajardo Evelyn Juan Gonzáles
Hernandez beyond the 9-5. Gutiérrez current trends and the future of
Latino media. Special emphasis
COORDINATOR: Cathleen Farrell, Editor and Publisher, Vista on the work of the Voices for Justice
Magazine Project in commemorating the
MODERATOR: Minerva Canto, Blogger, Former Columnist, bicentennial year of Latino
Orange County Register journalism.
PANELISTS: Teclo Garcia, Director of Government Affairs, City of
McAllen, Texas PANELISTS: Juan Gonzáles, Voices
Yvonne Latty, Professor, Arthur L. Carter Journalism Institute, for Justice Project Director,
New York University Founder/Editor of El Tecolote
Sara Fajardo, Communication Officer, Catholic Relief Service Dr. Félix Gutiérrez, Professor of
Evelyn Hernandez, Director of Media Relations, New York City Journalism, USC Annenberg School
Health and Hospital Corporation for Mass Communication

52 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

These Kids Today: Covering Teens, ROOM 202-C COORDINATORS: Evelyn Hernández, Director of Media Relations,
Young Adults, and the Podcast Generation New York City Health and Hospital Corporation
Sora Newman, Senior Trainer, NPR
THURSDAY 2:00 p.m.– 3:30 p.m.
MODERATOR: Mandalit del Barco, Correspondent, NPR
Sponsored by the Annie E. Casey Foundation PANELISTS: Jorge Cano Moreno, Founder and Publisher,
Why wait for the next Pew Center Urban Latino Magazine
research report to inspire that big America Arias, NAHJ Student Rep and California State Univ.
story about young people and Fullerton Senior
technology? Join these reporters, Erick Galindo, Student, Cerritos College
editors and producers as they share
the key to covering this
Mandalit
demographic. For young people of
Evelyn
Hernández del Barco color in particular, social and
Maximize Your Site Traffic ROOM 101
economic trends affecting the global
community are reshaping the way
Through Search Engine Optimization
they see themselves. Learn how to THURSDAY 2:15 p.m. – 3:30 p.m.
combine data-base research,
interviews and observational Local news organizations are used to competing against one
reporting techniques to produce another, a daunting task, but imagine working against the World
America Arias fresh, meaningful coverage of a Wide Web. Any good web site competes against the entire world
Jorge Cano
Moreno large and vital population. of websites devoted to media coverage. And loyal viewers, forget

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 53


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

it! On the web, whatever Google brings up first is with nothing more than a laptop, broadband card,
where they're going, so you have to know how to small video camera and a mic. Skyping was
make sure the first link that comes up in their especially useful once the storm made it too
search… is a link to your site. This session will dangerous to establish a satellite connection and it
introduce the concept of search engine allowed reporters the ability to show viewers real-
optimization. By the end, participants will learn time video of damage along the Texas coast. Find
Hiram Enriquez how story headlines, keywords, dynamic titles and Joe Ruiz out how these tools can help you go live when
other tips will help improve your presence on you can't using traditional methods. Participants
major search engines, making your site easier to find online and will also learn how reporters can use these and other tools to
improving each story's ranking. record interviews for both archiving and posting on a Web site.

INSTRUCTOR: Hiram Enriquez, Consulting Partner, INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com
Webbmedia Group

El Uso del Español en Los Medios ROOM 201-B


Produce a Live Shot When You ROOM 102 de Comunicación
Can't with Skype/VOIP THURSDAY 3:30 p.m. – 5:00 p.m.
THURSDAY 2:15 p.m. – 3:30 p.m.
Cómo mejorar la redacción de las noticias, con énfasis en
During Hurricane Ike, a San Antonio, Texas, TV station traveled gramática y lingüística periodística. Errores comunes en la
along the Texas Gulf Coast filing reports via Skype — the online redacción de noticias en español e identificación de anglicismos,
voice and video service — to file reports for their TV broadcasts barbarismos y coloquialismos nacionales. Qué hacer, y qué recursos

54 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

existen, para que las agencias de The State of Innovation in Digital ROOM 202-A
noticias, las cadenas de televisión Journalism in Latin American Web Sites
y los principales diarios
THURSDAY 3:30 p.m. – 5:00 p.m.
hispanohablantes de Estados
Unidos se pongan de acuerdo
para llamar de una forma There is
unificada a las instituciones innovation
Frank Gómez Emilio Bernal
Labrada públicas y los cargos oficiales. everywhere, not
only in the US. In
MODERADOR: Frank Gómez, Presidente, Comisión de Relaciones some
Públicas, Academia Norteamericana de la Lengua Española (ANLE) outstanding
PANELISTAS: Emilio Bernal Labrada, Escritor,Traductor, y James Breiner Carlos Dada Julio Cesár cases, creativity
Guzmán and ingenuity
Miembro, ANLE
Laura Godfrey, Gerente, GobiernoUSA y Miembro, ANLE lead to the production of great pieces of online journalism even with
Rafael Prieto, Periodista y Editor, Mi Gente the limited resources of smaller organizations. This panel will
Emilio Sánchez, Jefe de Noticias, Agencia EFE, Estados Unidos showcase examples from Latin America and it will also discuss what
are the lessons learned that would help other journalists keep up
with the times.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 55


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

COORDINATOR: Dawn Arteaga, Communications Director, stories into


International Center for Journalists (ICFJ) readable, elegant
MODERATOR: James Breiner, Knight International Journalism and wonderful
Fellow, Digital Journalism Center, Guadalajara, Mexico books, how to
PANELISTS: Carlos Dada, Founder and Director, El Faro.net, sell them to
El Salvador publishers and
Hilda García, Multimedia Editor, El Universal, Mexico Yvonne Latty Sandra Guzman Ricardo how to be
Marta Gleich, Internet Director, RBS Group, Brazil Pimentel successful at it.
Julio Cesár Guzmán, Culture and Entertainment Editor, El Tiempo
COORDINATOR: Elizabeth Aguilera, The Denver Post
MODERATOR: Yvonne Latty, author of “We Were There: Voices
Getting Your Stories Between ROOM 201-A of African American Veterans, from World War II to the War in
the Covers Iraq,” and “In Conflict: Iraq War Veterans Speak Out on Duty,
Loss, and the Fight to Stay Alive.”
THURSDAY 3:30 p.m. – 5:00 p.m.
PANELISTS: Sandra Guzman, Associate Editor, New York Post and
author of “The Latina’s Bible: The Nueva Latina’s Guide to Love,
Hardback covers, that is. Find your way in the world of books, both Family. Spirituality and La Vida”
fiction and non-fiction through this panel. Journalists are natural Frank Weimann, President, Literary Group International
storytellers often intimidated to take that tale to the next step of Ricardo Pimentel, Editorial Page Editor, Milwaukee Journal
writing it, shopping it and trying to sell it. The panelists talk about Sentinel, Author of “House with Two Doors” and “Voices from
how to identify which stories are ”book-able,“ how to turn your best the River”

56 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Beyond Newspaper Photography: ROOM 203 PANELISTS: Jose Azel, Founder, Aurora Photos
Alternative Options for the Working Phaedra Singelis, Supervising Producer for Multimedia, MSNBC.com
Sara Fajardo, Communications Officer, Catholic Relief Services
Photographer
THURSDAY 3:30 p.m. – 5:00 p.m.
Audio Editing and Podcasting ROOM 101
Have you recently
left a newspaper
THURSDAY 3:45 p.m. – 5:00 p.m.
job and are
wondering what This session will help you feel more
other options are comfortable behind the mic and teach you how
out there for to record your podcast for the world to hear.
you? Join a The podcast isn't complete once uploaded to
Kenneth Irby Phaedra Sara Fajardo
Singelis panel discussion your site; you want your podcast to be available
by former newspaper photographers who have ventured into other to the world and make it easy for listeners to
fields. Panelists will talk about how newspaper work prepared them Doug Mitchell
subscribe to the next show. This session will
for new challenges. In this session the emphasis will be on business show participants how to prepare a podcast for
practices, freelance opportunities and multi-media production. iTunes, properly input metadata and add an album cover, all in
an effort to attract subscribers.
COORDINATOR: Natalie Guillen, Staff Photographer, Santa Fe
New Mexican INSTRUCTOR: Doug Mitchell, Trainer/Content Provider, New
MODERATOR: Kenneth Irby, Visual Journalism Group Leader, Media Institute/National Black Programming Consortium
The Poynter Institute

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 57


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Streaming Live Video 101 ROOM 102 Pics, ’Toons & Tunes Media & Career Expo
THURSDAY 3:45 p.m. – 5:00 p.m. Reception and Happy Hour Exhibit Hall
THURSDAY 5:00 p.m. - 6:30 p.m.
The concept of the mobile journalist includes Sponsored by PBS
being able to stream from wherever the news Take a break from a long day of training to enjoy an open bar and
may be happening. Participants in this session will hors d'oeuvres from 5:00 p.m. - 6 p.m. Mingle with journalists,
learn about live streaming services such as recruiters and industry leaders as you view some of the best work
Ustream and Justin.tv, and how they can be by Latino and Puerto Rican photojournalists. This year’s exhibit
adapted to stream on any Web site with some includes award-winning entries from the NAHJ Journalism Awards,
Robert simple lines of code. Plus, as Voice Over Internet as well as an exhibit of editorial cartoons.
Hernandez Protocol is better adapted for one-on-one
communication, livecasting allows more people to observe by
using the various services.

INSTRUCTOR: Robert Hernandez, Assistant Professor of


Professional Practice, USC Annenberg School of Journalism

58 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Exclusive Sneak Preview of New ROOM 101 Friday, June 26, 2009
PBS Documentary, "Latin Music USA"
THURSDAY 7:00 p.m. - 8:00 p.m.
Workout to a Latin Beat Caribe Hilton Hotel
Sponsored by PBS FRIDAY 7:00 a.m. - 8:00 a.m.
Latin Music USA is a film about
Sponsored by the Coca Cola Company
American music. Fusions of Latin sounds
Begin your day with at the NAHJ convention with
with jazz, rock, country, rhythm and
an invigorating and rigorous exercise session no
blues – music with deeper roots and
the beach of the beautiful Carribe Hilton. From
broader reach than most people realize.
cardio to abs to everything in between, this
It’s a fresh take on our musical history,
morning workout will get you moving and
reaching across five decades and across
Sylvia Melendez-
energized for the busy day ahead.
musical genres to portray the rich mix of
Klinger
sounds created by Latinos and embraced
INSTRUCTOR: Sylvia Melendez-Klinger, Certified Trainer,
by all. Please join LATIN MUSIC USA Series Producer, Adriana
Registered Dietitian
Bosch, and Business Manager, Salme Lopez, for a sneak preview
screening of the fourth episode in the PBS series LATIN MUSIC USA
— Divas and Superstars. Premieres October 12 and 19 on PBS.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 59


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Live Portfolio Review Session and ROOM 203 introduce participants to Google Maps and
Photo/Multimedia Shootout database integration, as well as using various
Web tools to combine elements to present
FRIDAY 9:00 a.m. – 5:00 p.m.
information visually.
A round table discussion of photography work
INSTRUCTOR: Joshua Hatch, Multimedia
from NAHJ members conducted by top editors
Joshua Hatch Producer, USA Today, Senior Training Consultant,
and photographers. Participants work will be
Webbmedia Group
accepted on site for review.

COORDINATOR/MODERATOR: Natalie Guillen,


Staff Photographer, Santa Fe New Mexican Audio Slideshows 101 ROOM 102
Natalie Guillen
FRIDAY 8:45 a.m. – 10:15 a.m.

Get on the Map with Mashups ROOM 101 Now that you've picked up a camera and a sound
FRIDAY 8:45 a.m. – 10:15 p.m. recorder, what's the best way to combine them
together? Soundslides may seem like a complex
Sure, you can provide a lot of information via text, but why not program but this session is designed to make it
display maps instead of addresses, pictures instead of descriptions simple. Participants in this session will learn how
or aggregate comments from your readers into another program.
to combine audio clips and photos for an audio
How do you accomplish that? A mashup. This session will Robert
Hernandez slideshow. By the end of the session, people will

60 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

feel more comfortable telling a story with two multimedia types – organizations and newsroom structures, and the skill necessary to
photography and audio. start or run a news business enterprise.

INSTRUCTOR: Robert Hernandez, Assistant Professor of COORDINATOR: Elizabeth Aguilera, The Denver Post
Professional Practice, USC Annenberg School of Journalism PANELISTS: Calvin Sims, Program Officer, Media, Arts & Culture,
The Ford Foundation
Eduardo Hauser, Founder & CEO of dailyme.com
Biz Models, Making your ROOM 201-A Patricio G. Espinoza, Independent Journalist, alamocitytimes.com

Own Journalism
FRIDAY 9:00 a.m. – 10:30 a.m.
Amazing Interviews with the VIP’s ROOM 202-B
Is it possible to go on being a journalist in these changing times by FRIDAY 9:00 a.m. – 10:30 a.m.
starting your own media company? How do you fund it, what do
the business models look like and how do you create bridge Get the tricks from news professionals on how to
between the newsroom, which you know so well, and the get a great interview and make the most of it in a
business side you need to learn? The new rules of the digital era multimedia world. Seasoned reporters and
require that you expand your business and entrepreneurial publicists of high profile celebrities and politicians
knowledge base. This panel will help you to increase your will discuss how to make a great proposal and
understanding of new journalism revenue models, news how to build and maintain professional
Ybeth Bruzual relationships that might end in interacting with

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 61


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

the great interviewer everyone is looking for. Learn the ethics and estas dispuesto a arriesgar por llevar la verdad y qué cambios
what not to do when pitching for your first great project. deben hacer las empresas o los periodistas para llegar al fondo de
temas que para muchos sería mejor si quedaran enterrados.
MODERATOR: Ybeth Bruzual, Anchor, Central Florida News 13
Panelists: María Morales, Assistant Managing Editor, People en ORGANIZADOR: Centro de periodismo investigativo de P.R.
Español MODERADOR: Rafael Matos, Editor, Puerto Rico Daily Sun
Mayna Nevarez, President, Nevarez Communications PANELISTAS: Oscar Serrano, Lawyer and Journalist
Federico de Jesús, Former Hispanic Media Manager, Obama 08 Omaya Sosa Pascual, Investigative Reporter
Campaign Eileen Estrada, Associate Dean of Graduate Studies, Universidad
del Sagrado Corazón, San Juan, Puerto Rico
Una Mirada Profunda al ROOM 202-C
Periodismo Investigativo
FRIDAY 9:00 a.m. – 10:30 a.m. Online Journalism Ethics and Law ROOM 202-A
FRIDAY 9:00 a.m. – 10:30 a.m.
El periodismo se ha convertido en una industria
donde en muchas instancias, la superficialidad se As the online journalism field is
esta anteponiendo a temas de importancia. A changing so are the legal notions
veces, es víctima de la autocensura, el manipuleo and the ethical challenges facing
y control por parte de las personas de poder. En the profession. This panel will
casos como estos hay que preguntarse cual es la help you understand the latest
relevancia del periodismo investigativo y developments in online media
Omaya Sosa
Pascual reivindicar el por qué se es periodista, cuánto David Ardia Phaedra
law and journalism ethics and
Singelis

62 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

prepare you to navigate the issues you may encounter in your daily News Documentary/News Series ROOM 204
work, from the hot legal issues related to user-generated content FRIDAY 9:00 a.m. – 10:30 a.m.
to the ethical issues emerging from the blogosphere.
COORDINATOR/MODERATOR: David Ardia, Director, Citizen
With the
Media Law Project at Harvard’s Berkman Center for Internet &
changing of
Society
times and
PANELISTS: Laura Handman, Partner, Davis Wright Tremaine, LLP
technology, News
Jane Kirtley, Silha Professor of Media Ethics and Law, School of
documentaries
Journalism and Mass Communication at the University of
and News series
Minnesota
Mark Nelson Adriana Bosch Soledad
are making more
Marc Randazza, Partner, Weston, Garrou, Walters & Mooney
O’Brian of dent on
television and online. CNN has just developed their own news
documentary programming and series, as well as MTV who now
Going Green: ROOM 201-B provides online news documentaries for younger viewers online. This
Covering the Environment session would be how to develop long format news documentaries.
FRIDAY 9:00 a.m. – 10:30 a.m.
COORDINATOR/MODERATOR: Elizabeth Herrera, Television
Join us for an Documentary Producer, Various Networks
important PANELISTS: Salvador Rios, Television Documentary Professional,
discussion about Various Networks
how the Obama Mark Nelson, Vice President and Senior Executive Producer, CNN
administration's Productions
focus on the Adriana Bosch, Senior Producer and Producer, PBS
environment Salme López Sabina, Documentary/TV Programming Business
Mireya Navarro Adrianna Phaedra
Quintero Ellis-Lamkins opens new Manager, PBS
avenues of Soledad O’Brian, Anchor, CNN, (tentative)
coverage for Latino journalists.
• What are green jobs and why are they seen as the vehicle to lift
low-income youth out of poverty and put many Americans back Audio Editing and Podcasting ROOM 101
to work? FRIDAY 10:30 a.m. – 12:00 p.m.
• What is cap-and-trade and why, if the Democrats' climate
change bill successfully makes it through Congress this year, is
This session will help you feel more comfortable
it seen as a transformation of the nation's economy that will
behind the mic and teach you how to record your
affect every single American?
podcast for the world to hear. The podcast isn't
• What is environmental justice and how can issues of pollution's
complete once uploaded to your site; you want
disproportionate damage to minority and low-income
your podcast to be available to the world and make
communities gain a higher profile?
it easy for listeners to subscribe to the next show.
• What do environmentalists see as the most important
Doug Mitchell
This session will show participants how to prepare a
environmental stories for journalists to pursue over the next four
podcast for iTunes, properly input metadata and
years as the country finally tunes in to urgent environmental
add an album cover, all in an effort to attract subscribers.
issues and seizes the opportunity to become a global leader in
the fight against global warming?
INSTRUCTOR: Doug Mitchell, Trainer/Content provider, New
COORDINATOR/MODERATOR: Mireya Navarro, Reporter, The Media Institute/National Black Programming Consortium
New York Times, and author of “Green Wedding”
PANELISTS: Adrianna Quintero, Attorney, Natural Resources
Defense Council, Creator, La Onda Verde
Luis Jorge Rivera Herrera, Environmental Scientist and Planner,
Sierra Club-Puerto Rico
Phaedra Ellis-Lamkins, CEO, Green For All

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 63


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Twitter 101 ROOM 102 Dos Idiomas: Doble Oportunidad ROOM 202-A
FRIDAY 10:30 a.m. – 12:00 p.m. FRIDAY 10:45 a.m. – 12:00 p.m.

Despite what you might have heard, it's not just Quienes dominan dos idiomas
about what you had for lunch. Whether you're tienen ventaja al adaptarse a
writing about plane crashes, earthquakes or other cambios bruscos en los medios:
breaking news, Twitter has likely been one of the first varios periodistas y presentadores
sources to break the story. People across the world bilingües lograron encontrar
are tweeting in real time about news unfolding right nuevos espacios y grandes
in front of them and the viewer can comment as Veronica James Breiner
oportunidades. Si tu español o
Joe Ruiz
quickly as the photos go up. Tweeters worldwide are Villafañe inglés está un poco débil,
coming together on the web and this session will siempre se puede fortalecer mediante programas universitarios.
show you how to harness Twitter and begin Tweeting like a pro. El tema es, como aprovechar las capacidades lingüísticas en medio
Participants will learn how to tweet, how to engage in conversation de una recesión y la ola de despidos.
with fellow tweeters, how to filter the noise and how a # can make
the job that much easier. COORDINADOR: Mercedes Vigón, FIU
MODERADOR: Veronica Villafañe, Publisher, Media Moves Blog
INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com PANELISTAS: James Breiner, Director, Centro de Periodismo
Digital, Universidad de Guadalajara
Evelyn Hernandez, Director de Media Relations, New York City
Making Financial Sense ROOM 202-B Health and Hospital Corporation
Mercedes Vigon, Ph.D. Profesora, Florida Internacional University
in the Midst of a Crisis
Dan Grech, Reportero, America's Desk, Market Place
FRIDAY 10:45 a.m. – 12:00 p.m.

You could be one of the many


Cutting Edge Technology and Its ROOM 204
journalists who already lost their
jobs to downsizing via lay-off or Impact on Journalism
buy-out or you could be facing that FRIDAY 10:45 a.m. – 12:00 p.m.
same fate or the newly negotiated
Sponsored by Walt Disney Parks & Resorts
tact of reduced salaries. So how do
Reporters are filing stores via satellite phone from
Minerva Canto Nancy Trejos you deal financially with this
anywhere in the world, or showing up at the
changing landscape that not only
studio via hologram. Technology brings new
hits you at the office but also affects your personal bottom line? In any
possibilities to journalism, accompanied by new
of these scenarios your questions about having a rainy day fund, your
challenges. In this panel, high level executives
401k, your pension and how the IRS affects you will be answered at
from technology companies give us a view of
this session. Learn how to salvage your financial life and get the tips
what’s next in this field and how it will impact
you need in order to keep your bank account and your retirement Amy Webb
the way we work.
funds safe and your sanity whole during this topsy-turvy time.
COORDINATOR: Augusta Silva, Independent Producer
COORDINATOR: Minerva Canto, Former Columnist, Orange
MODERATOR: Amy Webb, Principal Consultant, Webbmedia
County Register
Group
MODERATOR: Roberto Sandoval, Editor, Sacramento Bee
PANELISTS: Carmen Gonzalez-Sanfeliu, Regional Vice President,
PANELISTS: Nancy Trejos, Personal Finance Writer, Washington Post
Latin American Operations, Intelsat
Kurt Schindler, Banco Popular of Puerto Rico
Tiffany Shackelford, Consulting Partner, Webbmedia Group,
Myrna Rivera, Founder/President of Investment Management
Comminations Strategist, Phase 2 Technology
Company, Consultiva Internacional
Scott Boyarsky, Director of Online Marketing, Krames Patient
Justino Aguila, Freelance Journalist/Media Consultant
Education

64 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Media Policy as a Latino ROOM 201-A Political Cartooning: Han Perdido ROOM 201-B
Civil Rights Issue los Medios el Sentido del Humor?
FRIDAY 10:45 a.m. – 12:00 p.m. FRIDAY 10:45 a.m. – 12:00 p.m.

As new Como cualquier otro género, los medios han


technologies reemplazado al artista local por el artista
and nacional. Sin embargo, el humor sigue presente
globalization en los medios más que nunca, en su papel
transform the inquisidor y provocador. En esta session, un
communications grupo de periodistas exploran, en serio, el papel
Ray Suarez Angelo Falcón Gloria Trisani and information Michael
del humor editorial y de la sátira política.
landscape, and Ramírez
as anti-immigrant sentiments and political agendas rise in the U.S., Ellos discuten la necesidad de incorporar el humor en los medios
the role of media policy becomes an ever-growing critical issue. hispanos para atraer y retener lectores, el papel del humor en la
This workshop brings together experts to discuss the shaping of defensa de los intereses del lector y la denuncia de las injusticias
media policy and its implications on Latino civil rights. Three major sociales. También exploran los textos de humor y el poder de la
topics are: the digital transition, expected changes in FCC/EEO sátira social en tiempos de crisis. De igual modo, se discute la
rules for reporting data, and minority employment and ownership. presencia de la caricatura política en los medios online.
COORDINATOR: Marta Garcia, Vice Chair and Founder, National
Hispanic Media Coalition, New York City Chapter Like any other genre, the mass media has replaced the local artist
MODERATOR: Ray Suarez, Senior Correspondent, The NewsHour, with the national artist. However, humor is still a very important
PBS element in the media, as an inquisitive and provocative editorial
PANELISTS: Angelo Falcón, President, National Institute for Latino voice. Panelists explore and discuss, in depth and seriously, the role
Policy of editorial cartooning and political satire in today’s media.
Dr. Federico Subervi, Professor and Director, Center for the Study
of Latino Media & Markets at the School of Journalism and Mass They look into the need to reestablish humor in the Hispanic and
Communication, Texas State University, San Marcos media aiming to attract and retain readers, the role of humor as a
Juan Gonzalez, Columnist, New York Daily News, Author means of defense of reader’s interests and the voice of complaint
Gloria Tristani, Former Commissioner, Federal Communications and social commentary. They also investigate the role of humor in
Commission times of crisis. Additionally the presence of online political cartoons
will be discussed.

Lighting for the Videographer ROOM 202-C COORDINATOR/PANELISTA: Armando Caicedo, Columnista
FRIDAY 10:45 a.m. – 12:00 p.m. Sindicalizado y Caricaturista Editorial
MODERADOR: Elio Leturia, Professor, Columbia College, Chicago
PANELISTAS: Michael Ramírez, Senior Editor/Editorial Cartoonist,
One of the lost arts in television news is lighting. With the advent
Investor’s Business Daily, Los Angeles
of new technology in today’s video cameras, photojournalists and
Arturo Yépez, Presidente de la Asociación de Caricaturistas de
video journalists do not understand how one light can help
Puerto Rico
illuminate a talking head. Simply setting up one light can help the
appearance of your subject and make your story look technically
sound. We’ll also demonstrate the effect second light dimmers and
colored gels will have on the scene on video. NAHJ Membership Meeting ROOM 101
FRIDAY 12:00 p.m. – 2:00 p.m.
COORDINATOR: Miguel Rosa
INSTRUCTOR: Abe Mendoza, News Photographer, KGO-TV NAHJ invites its members to attend its membership assembly to
discuss the state of the association with the board of directors.
Don’t miss this opportunity to meet other members and ask
questions.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 65


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Press Briefing: Redefining How Unions Communicate identity, build a digital brand and market yourself into the future.
COORDINATOR: Gustavo Reveles, El Paso Times
FRIDAY 12:00 p.m. - 12:30 p.m. ROOM 103 MODERATOR: Joe Ruiz, Web Editor, KSAT.com
PANELISTS: José Azel, Photographer, Aurora Photos
The case of LIUNA and the Latino Kevin Olivas, Director, Parity Project, NAHJ
laborers.The current economic Fernando Diaz, Community Manager for News and Opinion,
crisis is no reason why Latino Chicago Now Project
laborers should be mistreated or Zita Arocha, Director, Sam Donaldson Center for Communication
suffer intimidation tactics Studies, University of Texas at El Paso
because they want to organize
Maribel Perez Veronica
and fight for their rights. For that
Wadsworth Sanchez reason LIUNA is breaking barriers Que Pasa: Writing and Translating ROOM 202-C
with an innovative communications initiative to compel
Broadcast News
construction workers to join.
FRIDAY 1:30 p.m. – 3:00 p.m.

The challenges of writing scripts for dual


Press Briefing: Tech-Based Tools for Watchdog language audiences include having to switch
Journalism from Spanish to English and vice versa. Come join
our panel of experts to avoid the pitfalls and
FRIDAY 12:45 p.m. – 1:15 p.m. ROOM 103
common errors Latino reporters make translating
from one subject to another. Bring your examples
Interested in Mobile? Twitter? Blogging? Crowdsourcing? What and lots of questions. Learn how to incorporate
Susan Soltero
works? What really makes a difference? This rapid-fire session the local culture into your writing. And learn
shows how new digital and other tools can be used to expand and how to write properly for TV news.
enhance the important work of journalists producing investigative
journalism for print and digital readers. In a rapid-fire presentation, MODERATOR: Luis Alberto Gonzalez, President, Newsroom
representatives from Gannett will show cool examples of how we Coach.com and former Assistant News Director of Univision
apply new tools to critical watchdog journalism. Bring your Puerto Rico
notebook and take away a dozen or more good ideas. PANELISTS: Gloria Soltero, Anchor, WIPR, Puerto Rico
Susan Soltero, Meteorologist/Environmental Reporter, Univision
PANELISTS: Maribel Perez Wadsworth, managing editor, The
News-Press at Fort Myers
Veronica Sanchez, Reporter, KPNX-TV, Phoenix Backpack Journalism ROOM 202-A
Kate Marymont, Vice President, News, Gannett U.S. Community FRIDAY 1:30 p.m. – 3:00 p.m.
Publishing division.
If news breaks, can you produce multimedia content to cover it for
the Web, mobile, print and broadcast? In this session, we'll talk
'you' through the gear and tools to help you become a fully-
Marketing Yourself: Your Résumé, ROOM 201-B equipped multimedia journalist. We'll also give you insight on
Your Digital Profile, and More how to change your workflow to produce multi-platform content
FRIDAY 1:30 p.m. – 3:00 p.m. on the go. We'll have lots of equipment and bags available to
show and explore. All attendees will receive a "How to Build Your
Resume building is just the first Multimedia Go Bag" guide, a workflow tip sheet and links to
step in making sure your dozens of essential Websites.
presentation is dynamic, smart
and edgy. Upgrade your paper COORDINATOR: Hiram Enriquez, Consulting Partner,
resume; post it online and think Webbmedia Group
you’re done? Hardly. Find out INSTRUCTOR: Amy Webb, Principal Consultant,
how to go beyond the resume Webbmedia Group
Joe Ruiz Kevin Olivas
step to expanding your online

66 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Covering the Global Economic Crisis: ROOM 204 to cover a story and create some impact when you only have one
What it Means for Hispanics? minute and 20 seconds to accomplish that. The panel promises to
teach you tricks to do a great job with the story without feeling
FRIDAY 1:30 p.m. – 3:00 p.m.
you’re hurting the quality of your work and cheating the viewers
Sponsored by State Farm out of valuable information.
This timely panel
will address the COORDINATOR/MODERATOR: Natalia Zea, Reporter, WFOR-TV,
latest trends in Florida
the economic PANELISTS: Mekahlo Medina, Anchor/Reporter, KNBC, Los Angeles
recession and Ninette Sosa, Reporter, CNN Radio
what it means Mandalit del Barco, Correspondent, NPR
for Hispanic Thelma Gutierrez, Network Correspondent, CNN
Dawn Arteagaa James Breiner Xavier Serbia
communities in
the U.S. and Latin America. Experts in economics and Latin
America will address such questions as: Is the Hispanic community The Good, the Bad and the ROOM 201-A
in the U.S. disproportionately affected by the global economic
Ugly of Web Design
meltdown? How will the economic crisis affect Latin America?
What can we expect from the economy in three months, six
FRIDAY 1:30 p.m. – 3:00 p.m.
months and one year? Journalists attending this panel will be
given a better understanding of the economic outlook today and El periodismo
moving forward. They will also come away with innovative en general se ha
examples of cutting edge coverage and how to make their stories ido online. Sitios
more compelling to their audience. web (websites)
abundan pues
COORDINATORS: Dawn Arteaga, Communications Director, cada medio, sea
International Center for Journalists and Evelyn Hernandez, Ken Irby Sara Quinn Héctor D. Vega
cual sea su
Director of Media Relations, New York City Health and Hospital plataforma, ha
Corporate creado un website respondiendo a las demandas del lector. ¿Qué
MODERATOR: James Breiner, Former Publisher, Baltimore tan efectivos son esos websites de navegar, entender y encontrar
Business Journal, Currently a Knight International Journalism lo que uno busca saber o lo que el medio quiere que sepamos?
Fellow in Guadalajara, Mexico, Director, ICFJ’s Digital Journalism
Center Los panelistas discuten qué es lo que hace que un website sea fácil
PANELISTS: Xavier Serbia, Editor-in-Chief and Founder of de navegar y cómo hallar con facilidad el contenido que a la
Xavierserbia.com audiencia le interesa, ya sean informaciones escritas, videos,
Gustavo Vélez, Economist, Puerto Rico fotografías, gráficos para que la experiencia de la audiencia sea
Beatrice Garcia, Business Staff Writer, Miami Herald fácil, clara y agradable.

Journalism, in general, has gone online. There are news websites


Writing Fast, Right on Time ROOM 202-B everywhere since each publication, whichever its platform, has created
a site aiming to reach its audience. The competition is fierce. But, how
Without Losing Heart
effective are these sites in terms of presenting information? How easy
FRIDAY 1:30 p.m. – 3:00 p.m. are they to navigate in order to find what readers are looking for, what
readers need to know or what the sites want the readers to know?
More and more news directors
are requiring more out of Design plays a crucial part in information presentation and the fact
reporters in less time. Newscasts that a medium has a website doesn’t mean its content is easy to
are streamlining as budgets find, to understand and to enjoy.
shrink, and broadcasts are being
shortened, forcing reporters to The panelists discuss what makes a website easy to follow and
Mekahlo Thelma be more resourceful and creative navigate, how to find with ease the information that readers are
Medina Gutierrez in their writing. But it is difficult looking for, whether there is text, video, photos or graphics.

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 67


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Resources on how to make a site visually appealing and attractive will help improve your presence on major search engines, making
to readers is also discussed. your site easier to find online and improving each story's ranking.

These experts will also explore and present visual ways of INSTRUCTOR: Hiram Enriquez, Consulting Partner, Webbmedia
increasing traffic to a website. Group

COORDINATOR/MODERATOR: Elio Leturia, Professor, Columbia


College From TV News to Multimedia ROOM 202-B
PANELISTS: Kenny Irby, Visual Journalism Group Leader, on a Budget
The Poynter Institute for Media studies
FRIDAY 3:30 p.m. – 5:00 p.m.
Sara Quinn, Visual Journalism Faculty, The Poynter Institute for
Media Studies
We’ve heard the
Héctor D. Vega. Multimedia Director, El Nuevo Día
questions; how
Giovanni Collazo, Multimedia Designer, 24veces.com, Puerto Rico
do you become a
multimedia
broadcaster?
Blogging 101 ROOM 101 What does it
FRIDAY 2:15 p.m. – 3:30 p.m. Rebecca Aguilar require? Do I
Carmina Perez Bonnie
Gonzalez have to go back
Despite what you might have heard, it's not just to college? Is it hard becoming a one-man-band? Does it pay if
about what you had for lunch. Whether you're you’re a freelancer? What does social networking have to do with
writing about plane crashes, earthquakes or other it? Get solid advice from panelists who use multimedia in their jobs.
breaking news, Twitter has likely been one of the first
sources to break the story. People across the world COORDINATOR AND MODERATOR: Rebecca Aguilar, Freelance
are tweeting in real time about news unfolding right Multimedia Reporter/Producer, Dallas, Texas
Joe Ruiz
in front of them and the viewer can comment as PANELISTS: Sandra Gonzalez, News Reporter, WVUE-TV,
quickly as the photos go up. Tweeters worldwide are New Orleans
coming together on the web and this session will show you how to Carmina Perez, Blogger, Social Media Marketing Consultant
harness Twitter and begin Tweeting like a pro. Participants will learn Mo Krochmal, Asstent Professor of Journalism, Hofstra University,
how to tweet, how to engage in conversation with fellow tweeters, Long Island
how to filter the noise and how a # can make the job that much easier. Bonnie Gonzalez, One-Man-Band Reporter, News 8 Austin

INSTRUCTOR: Joe Ruiz, Web Editor, KSAT.com


Get Paid by the Word, the Minute ROOM 201-B
or the Megabyte – Freelance Across Platforms
Maximize Your Site Traffic ROOM 102 FRIDAY 3:30 p.m. – 5:00 p.m.
Through Search Engine Optimization
FRIDAY 2:15 p.m. – 3:30 p.m. With so much work available in magazines,
newspapers and untraditional media how do you
Local news organizations are used to competing channel your skills into becoming a freelancer?
against one another, a daunting task, but imagine This panel addresses the freshest ideas for getting
working for the World Wide Web. Any good web your name out there, how to pitch ideas, where
site competes against the entire world of websites to find avenues for freelance and what you need
devoted to media coverage. And loyal viewers, Clemson Smith
to be successful in the freelance work domain.
Muniz
forget it! On the web, whatever Google brings up
first is where they're going, so you have to know COORDINATOR/MODERATOR: Marilia Gutierrez, Managing Editor
Hiram Enriquez
how to make sure the first link that comes up in Café Media LLC
their search… is a link to your site. This session will introduce the PANELISTS: Carolina Gonzalez, Consulting & Freelance,
concept of search engine optimization. By the end, participants will Clemson Smith Muniz, President, Smith Muniz Productions, Inc.
learn how story headlines, keywords, dynamic titles and other tips Marcela Toledo, Spanish Language Print Freelancer

68 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Diversity in the Age of Layoffs? ROOM 202-A Battling the Beast: Better Business ROOM 201-A
FRIDAY 3:30 p.m. – 5:00 p.m. Reporting and Writing
FRIDAY 3:30 p.m. – 5:00 p.m.
You've read
Sponsored by State Farm
about it, heard
The state of the U.S. economy
about it, seen it
remains one of the most crucial
or possibly even
stories to hit the news and
lived it: minority
covering it with style, knowledge,
journalists losing
and authority is key. This session
Larry Olmstead Rafael Olmeda Ken Irby their jobs. Can
is all about understanding what
diversity survive
Ruth Merino Rafael Lama- it means to write a "business"
the industry's transformation? Should it? Willl it ever become a Bonilla story. Covering business beats
priority again? Come learn how new ventures are tapping into
requires the same skills as any other beat, but this workshop will
diversity to develop successful business models. Come hear why
provide tools on how to tackle business stories, add sophistication
diversity is still important. And get tips on how to use diversity as an
to reporting and piece together larger trend stories. Speakers will
effective tool to achieve your goals -- or keep your job.
talk about developing stories and beats, the writing process and
understanding audiences. Panelists include accomplished
MODERATOR: Larry Olmstead, President, Leading Edge
journalists from various backgrounds: wire services, investigative
Associates, President
teams, niche publications and newspapers.
PANELISTS: Rafael Olmeda, West Editor, South Florida Sun-
Sentinel, President, UNITY: Journalists of Color
COORDINATOR: Ruth Merino, coautora, "Periodismo y
Aminda Marques, Senior Editor, Miami Herald
creatividad", editora, El Nuevo Día
Ken Irby, Visual Journalism Group Leader and Director of Diversity,
MODERATOR: Dan Grech, Americas Desk Reporter, MarketPlace
The Poynter Institute
PANELISTS: Roberto Sandoval, Editor, Sacramento Bee
Frances Ryan, Reporter, Caribbean Business
Rafael Lama-Bonilla, Business Editor, El Nuevo Día
Live Shots in the Best and ROOM 202-C Emily Chasan, Journalist, Reuters News
Worst of Times
FRIDAY 3:30 p.m. – 5:00 p.m.
PhotoSynth Demo ROOM 101
This is one of the most popular seminars in the lot. Come hear FRIDAY 3:45 p.m. – 5:00 p.m.
the experts talk about how to make your live shots more
engaging. They will also coach you on how to do a live shot in
Get hands-on experience with one of the
dangerous and uncomfortable situations. They will be showing
emerging technologies on the Web. Microsoft’s
lots of examples of their work and give you tips that can make you
Photosynth “changes the way you experience and
shine in the worst situations imaginable. They will also advise you
share photos.” While available for sometime, this
on how to keep your concentration while the action continues
application made its journalism debut during
around you. Bring your own live shot and have it critiqued. You’ll
CNN’s 2009 inauguration cover, under the title
be a better reporter because of it.
Robert “The Moment.”
Hernandez
MODERATOR: Elizabeth Espinosa, Reporter/Anchor, KTLA
INSTRUCTOR: Robert Hernandez, Assistant Professor of
PANELISTS: Jess Duran, Reporter, Channel One en Español
Professional Practice, USC Annenberg School of Journalism
Rafael Lenin Lopez, Reporter, WAPA-TV, Puerto Rico, Anchor,
Radio Isla 1320 am Morning Program
Jose Esteves, Reporter, Telemundo

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 69


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

Geek Out! Playing with Tech/ ROOM 102 Saturday, June 27, 2009
Group Review of Hardware
FRIDAY 3:45 p.m. – 5:00 p.m.
Flash Workshop ROOM 102
Now that you've experienced multimedia and SATURDAY 9:00 a.m. – 1:00 p.m
online technologies, what products work best for
which action? This will be an open session where Get an introductory course into
participants can talk about different hardware and one of the most complex and
software to best accomplish their new tasks. innovated applications that
Whether you have a smartphone, cell phone or changes the way we can tell
“moronphone,’ this session will allow people to stories. Flash can do interactive
Joe Ruiz
maximize their technology and learn from others graphics, games, be a AV player
which products deserve your money. and much more. But, in this half-
Robert Hector Vega
Hernandez day class, you’ll learn the basics,
INSTRUCTORS: Joe Ruiz, Web Editor, KSAT.com including animation.
COORDINATOR: Robert Hernandez, Assistant Professor of
Professional Practice, USC Annenberg School of Journalism
Puerto Rican Political Grand Ballroom Foyer, INSTRUCTOR: Hector Vega, Multimedia Web Developer,
El Nuevo Dia
Cartoonists and Photojournalists Third Floor
Reception Showcase
FRIDAY 6:00 p.m. – 7:30 p.m. Final Cut for Multimedia Production Universidad del
Sponsored by El Nuevo Día SATURDAY 9:00 a.m. – 5:00 p.m. Sagrado Corazón
View the best images from photojournalists in Puerto Rico through
the years, as selected by the island's Asociación de Fotoperiodistas A daylong workshop to teach techniques on
de Puerto Rico. Also displayed will be political cartoons depicting developing multimedia content with the Final Cut
artists' interpretation of elections and political events in Latin software. With emphasis on Photo and Video
America and Spain. Production for the web. Workshop will discuss file
management and workflow, basic and advanced
editing techniques, tips and tricks, and preparing
Hall of Fame Gala & El Gran Baile Grand Ballroom, a final presentation for web display.
Candace Barbot
FRIDAY 7:30 p.m. - Midnight Third Floor
Co-sponsored by Continental Airlines and the U.S. Army COORDINATOR: Natalie Guillen, Staff Photographer,
Santa Fe New Mexican
Join NAHJ as we induct Geraldo
INSTRUCTORS: Marlene Lopez, Trainer, Creative D.A.V.E.
Rivera, host of Fox’s
Nicole Martinez, Trainer, Creative D.A.V.E.
newsmagazine “Geraldo-at-
Candace Barbot, Freelance journalist
Large”; KRON "Weekend
Note: People registered for Final Cut Session must board a bus
Morning News" anchor Ysabel
leaving the convention center at 8:15 a.m. in order to arrive at
Durón; and founder and editor of
Universidad del Sagrado Corazón at 9:00 a.m.
El Tecolote newspaper and
Geraldo Rivera Ysabel Durón
professor of journalism at City
College of San Francisco Juan
Gonzales into the NAHJ Hall of El Poder de La Imagen y La Voz ROOM 101
Fame. We will also honor Manuel SATURDAY 9:00 a.m. – 1:00 p.m.
Suárez, recipient of this the 2009
President’s Award. Si no alcanzaste a asistir a la sesión de medio día el miércoles, no te
puedes perder este taller abreviado, donde Mirna Pineda presentará
Juan Gonzalez Manuel Suárez técnicas de vocalización, dicción e improvisación para aprovechar la
voz como herramienta de comunicación. También mostrará como
los vicios y clichés del periodismo electrónico pueden desecharse

70 NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS


CONVENTION PROGRAM • 27TH ANNUAL NAHJ CONVENTION AND MEDIA & CAREER EXPO

poniendo atención a las muletillas orales y escritas de redacción y Magali García Ramis, Profesora, Escuela de Comunicación de la
mejorando la imagen corporal en las presentaciones. Universidad de Puerto Rico.
Juan Antonio Ramos, Autor, El libro de la rabia
INSTRUCTOR: Mirna Pineda, Freelance Producer, Author Ruth Merino, coautora de “Periodismo y creatividad” y editora de
El Nuevo Día

Literatura de la Realidad: ROOM 103


Uso de Recursos Literarios ¡Adiós, Borínquen Querida! Closing Party
en el Periodismo SATURDAY 9:00 p.m. – 1:00 a.m. Las Olas
SATURDAY 9:00 a.m. – 1:00 p.m. Ballroom,
Caribe Hilton Hotel
Se espera que los medios impresos provean
contenidos con “valor agregado” a sus lectores. Rums provided by Rums of Puerto Rico
Uno de esos valores es la calidad de la escritura. En Say goodbye to Puerto Rico with more music, a little food, and
este taller los participantes aprenderán a more fun! We end the week by partying hard – like Puerto Ricans
desarrollar sus ideas para crónicas y reportajes, do – to the beat of salsa, reggaetón, Spanish rock, R & B and
identificar los temas universales en la historia, everything in between. Of course more plena, sing alongs and
escoger los detalles más interesantes y pertinentes, Puerto Rico’s version of a "conga line" will move your spirit. Take a
Ruth Merino break from dancing all kinds of music and roam the patio under
y usar su intuición para escribir encabezamientos
(“leads”) atractivos e intrigantes y finales dramáticos. Se discutirán the stars or stroll under the palm trees by the ocean. And speaking
también los elementos propios de una historia. Entre ellos: el of spirits, it’s the final chance to get a taste of Puerto Rico by
ambiente, los protagonistas de la acción, el argumento (que incluye sampling all the island’s rums in all kinds of hard and colorful
las acciones y sus consecuencias así como las reacciones que drinks courtesy of Rums of Puerto Rico. You’ll surely remember
causan dichas acciones en los protagonistas), los episodios que this
contribuyen a crear la tensión dramática y la resolución del great night with old and new friends as you head back home.
conflicto.

MODERADOR: Mario Alegre Barrios, Editor, El Nuevo Día


PANELISTS: Mayra Montero, editorialista y columnista,
El Nuevo Día

27TH ANNUAL CONVENTION AND MEDIA & CAREER EXPO 71

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