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Global market review of

automotive mirrors - forecasts


to 2028
October 2013

Introduction
Next time you look at your interior rearview mirror, take a second look. It could feature a number of different functions such as a
compass or a tyre pressure data and temperature display. In fact, the humble rearview mirror has been transformed over the last
decade into a high-tech electronic module.
Ten years ago, rearview mirrors were only a combination of plastic housing and glass, said Ramon Guixa, director of Ficosas
rearview systems business. Today, the vehicle mirror includes a lot of new functions, like blinker, power folding, electrochromic

glass, vision cameras, etc. We recently just set up a joint venture with Omron Corp to develop and supply ADAS [advanced driver
assistance systems] to the OEMs. We are currently working integrating antennae into the exterior rearview mirror. We expect to be

in production next year. By integrating antennae and a number of other functions into the mirror, we can achieve considerable
production cost savings for the OEMs. Some OEMs are even talking about an assembly cost saving in the region of 20-30% due to
our approach.
Tomorrows mirrors, say mirror makers, will feature fog sensing/signalling modules, gas sensing, occupant sensing, sign detection,
pedestrian detection, etc. While more and more features are being packed into rearview mirrors, embedded camera technology is
developing quickly.
Automotive camera technology has developed at such a fast pace that we now believe some vehicle mirrors could eventually be

replaced with cameras in the next five years, said Alf Liesener, marketing manager, SMR Autromotive. Although we not aware of
any contract, it is our clear impression of what is going on in the market today. The early designs could resemble a combination of
mirror and camera technology into one exterior unit, providing reassurance to the driver that they can still see something in their
rear view. While we dont know exactly how this market will take shape, we do expect to see more cameras for diverse applications
on vehicles in the future, some of them even providing images that are displayed on a screen in the dashboard. Backing-up cameras
are in the market already today. [Our research proves] that drivers get used to the new rearview device very quickly and
appreciate the advantages. We also see numerous advantages in cameras being used to replace exterior mirrors potentially leading
to the same level of acceptance.

About this service


This service on rearview mirrors includes market trends, shares and forecasts as well as a technical round-up of various
technologies and brief company profiles. Our manufacturer market share estimates for mirrors cover global (OE manufacturer
markets shares of auto-dimming mirrors), Asia-Pacific (OE exterior mirrors), Europe (OE exterior mirrors; OE interior mirrors) and
North America (OE exterior mirrors). Our forecasts cover interior (auto and non-auto dimming mirrors) and exterior (auto and
non-auto dimming mirrors) fitted to newly-assembled passenger cars and light vehicles across 14 markets.
An electrochromic (auto-dimming) rearview mirror automatically darkens during night time driving in response to headlights.
Exterior auto-dimming mirrors are controlled by the sensors and electronic circuitry in the interior auto-dimming mirror, and both
the interior and exterior mirrors dim simultaneously.

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October 2013

Companies
Ficosa International, S.A.
Ficosas interior rearview mirror range includes models with chromatic glass and prismatic glass (the traditional type) as well as
anti-glare mirrors. Some of its mirrors have antennae, safety sensors, microphones and other features inside them.
Ficosa's exterior rearview mirror range includes models with power functions (electric folding mirrors), spherical glass, temperature
sensors, glass demister, body-coloured painted mirrors, memory and antenna. Under the Wilke brand, Ficosa supplies rearview
mirrors for buses, trucks, vans, tractors and agricultural vehicles. Ficosas power folding mirrors involve turning the rearview mirror
on its axis when the vehicle is parked by means of an electric motor with memory that acts on the pivot. It also has the function of
automatically returning to its position if the exterior rearview mirror is moved as a result of being hit.
In addition to interior and exterior rearview mirrors, Ficosas automotive division develops and manufactures command and control
systems (shifters, parking brakes, pedals, cables and dashboards), underhood systems (windshield washers and headlight washers,
tanks and aeration tubes), security and locking systems (keys, levers and centralised locking systems).

Organisational structure
Ficosa Internationals origins date back to 1949 when Pujol y Tarrago was founded in Barcelona as a manufacturer of control cable
parts. During the 1980s, Ficosa strengthened its manufacturing capabilities in Spain and extended its reach into Europe,
establishing subsidiaries in Germany (Ficosa International GmbH), France (Ficosa International SA), UK (Ficosa International Ltd)
and Italy (Ficosa International SRL).
In 1991, Ficosa opened a new factory in Tamworth, UK, bringing the number of countries with production centres to four (Spain,
France, Portugal and the UK).
In 1993, the company established a manufacturing presence in North America, setting up Ficosa North America SA de CV in
Mexico. Three years later, Ficosa opened a development and engineering centre in Madison Heights, Michigan, US.
In 1997, the company moved into South America, setting up Ficosa do Brasil and Ficosa Argentina. Ficosas move into China with
Shanghai Benyuan is also significant. Shanghai Benyuan is Chinas second-largest supplier of vehicle rearview mirrors.
In 1999, Ficosa acquired Metallwarenfabrik Wilke, a manufacturer of mirrors for buses and industrial vehicles. A year later, the
company purchased the mirror division of Magneti Marelli, bolstering its presence in Italy, France, Spain, Poland, Turkey, Brazil and
Argentina.

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Over the past decade, Ficosa has gradually expanded its presence in low-cost countries, namely Mexico, Brazil, Poland, Turkey,
India and China. Ficosa makes commodity products in these low-cost countries while producing high added-value products at its
facilities in Spain. The company has reinvented itself on more than one occasion over its 50-year history. While it began life
producing mechanical cables, it is now a diversified multinational organisation.
In April 2008, Ficosa acquired Delbar Products Inc. In 2007, Delbar had an 8 percent share of the North American exterior rearview
mirror market.
Today, Ficosa is organised into seven business units, namely:
Rear View Systems;
Advanced Communication;
Command & Control Systems;
Underhood Systems;
Door & Seat Systems;
Commercial Vehicle; and
Security & Lock Systems.
Ficosas exterior rearview mirrors incorporate a variety of functionalities, including power folding systems with memory and
automatic return functionality, mirror demisters, temperature sensor, aspherical glass, electrochromic glass and antennae.
Ficosa currently has manufacturing plants in four NAFTA locations: Indiana, Tennessee, Kentucky (a plant acquired from Japanese
firm Ichikoh in 2010) and in Monterrey (Mexico). Its presence in the US also includes a R&D centre in Michigan. Ficosa is focusing
its growth beyond NAFTA, reaching out to Asian markets, which it expects will generate 30 percent of its sales by 2016. Its efforts
to expand in Asia include plans for two new assembly plants to support its Shanghai manufacturing facility which is currently being
expanded.
Argentina Ficosa Argentina SA;
Brazil Ficosa do Brasil Ltda;
France Fico CIPA SARL; Fico Mirrors France-Dieuze;
Germany Wilke Ficosa;
India Tata Ficosa Automotive Systems Pvt Lvd;
Italy Fico Mirrors Italia, Venaria Reale; Fico Mirrors Italia, Morcone;
Mexico Ficosa North America SA de CV; and
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Poland Fico Mirrors Polska.

Customers and contracts


Ficosa supplies rearview mirrors for the following vehicle models:
Ferrari F599
Audi TT
Audi Le Mans
BMW X3
VW Touareg
Peugeot 207
Bentley Continental
Peugeot 407
Fiat 500
Ford S-Max
Fiat Ducato
Ford Kuga
Dacia Logan
Maserati Gran Turismo
Tata Nano
Citron Berlingo
Seat Ibiza
Ficosa also operatestechnical centres in Barcelona, Germany, Italy and Japan. The company spends about 5% of its annual turnover
on R&D.

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Since 1998, Ficosa has developed and produced several parts for Toyota in its facilities in Spain, Portugal, Turkey, Brazil and China.
These parts include gearshift systems, parking brake levers, rearview mirrors, windscreen cleaning systems and telescopic springs.

Merger and acquisition activity


In May 2010, Ficosa and Ichikoh signed a deal to create a global alliance in the automotive mirror business. At the time of
announcing the agreement, the partners claimed the alliance will represent the worlds largest supplier of automotive mirrors. In a
statement, the partners said: Ficosa-Ichikoh will have a leading presence in North America (United States, Mexico and Canada),
South America, South Africa and Asia. The footprint in Asia is considered to be especially important by the alliance given its
emerging importance on the world stage, as Asia is expected to account for 50 percent of the worldwide automotive production in
2014. Ficosa says it will acquire the industrial operations and businesses of Ichikoh in the US.
In July 2010, Ficosa and Germanys Huf Hulsbeck & Furst GmbH & Co KG finished their 27 year collaboration in Spain and
Portugal. Huf acquired the 50 percent stake Ficosa had held in the companies Huf Espana and Huf Portuguesa.
In March 2011, Ficosa acquired US-based rearview mirror manufacturer, Camryn. Ficosa says that the move positions it for a 20
percent increase in sales in the NAFTA region, diversifies its customer base and increases its Asian manufacturing presence from 2
percent to 25 percent. Camryn is the third US company Ficosa has bought since acquiring Delbar in 2008 and IMIC in 2010. This
latest acquisition is expected to increase Ficosas rearview market share in NAFTA to 28.7 percent.
Spain Fico Mirrors SA, Mollet de Valles; Fico Mirrors SA, Soria; Fico Mirrors SA, Nalda;
Turkey Fico Mirrors Turkiye; and
USA Ficosa North America Corp.

Gentex Corporation
Gentex is a major supplier of auto-dimming rearview mirror systems. The company produces two product lines: interior and
exterior auto-dimming rearview mirrors (accounting for about 98% of sales revenues) and fire protection products for commercial
applications and dimmable aircraft windows.
In July 2013, Gentex signed a definitive agreement to acquire Johnson Controls' HomeLink business. HomeLink, a vehicle-based
control system that enables drivers to remotely activate garage door openers, entry door locks, home lighting, security systems,
entry gates, and other radio frequency convenience products, has been integrated into Gentex' automatic-dimming rearview
mirrors for more than ten years. Under the terms of the agreement, Gentex will acquire all of Johnson Controls' HomeLink assets,
intellectual property, testing facilities, and the employees who manage and support the business, for a purchase price of
US$700m.

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October 2013

Organisational structure
Headquartered in Zeeland, Michigan, US, Gentex employs 3,700 workers at its sites in the US, the UK, France, Germany, Sweden,
Japan, Korea, and China. The company operates five plants (four automotive, and one fire protection), all of which are located in
Zeeland, Michigan.

Infrastructure
Gentex operates six manufacturing plants, (five automotive and one fire protection), all of which are located in Zeeland/Holland,
Michigan area.
In December 2010, Gentex purchased a 108,000 sq. foot electronics plant in Holland, Michigan from Ivensys Controls, an
electronics company that produces controls for home appliances.
During an presentation to investors on 1 November 2012, Gentex stated that it has current estimated building capacity to
manufacture approximately 16 18 million interior and six million exterior mirror units annually (based on current mix), adding:
Production line capacity is added as required with each new model year. With the currently announced expansion plans for
construction projects that will be completed by the end of 2012, we estimate that we will then have building capacity for 21 23
million interior and 10 million exterior mirror units. These announced facility expansion plans are not based on any upside as a

result of the Kids Transportation Safety Act/Rear Camera Display mirror legislation.
In October 2012, Gentex said it will invest US$46m at its plants in Zeeland, Michigan, creating 100 jobs.

Customers and contracts


Gentex currently sells its exterior auto-dimming mirror sub-assemblies to exterior mirror suppliers of the automakers who
assemble the exterior auto-dimming mirror sub-assemblies into full mirror units for subsequent resale to the automakers.
The company produced its first auto-dimming mirror for vehicle interior applications in 1982. Since then, Gentex has introduced
exterior auto-dimming rearview mirrors.
Among its customers, Gentex is supplying Audi. For example, the company is supplying its SmartBeam system for the Audi A7. The
A7, a five-door coupe, is sold worldwide. SmartBeam (called Fernlichtassistent in German) is available in the European markets.
Meanwhile, Hyundai Motors has teamed up with Gentex to develop an automatic-dimming rearview mirror that acts as the
interface for Hyundai's new Blue Link technology. The mirror's casing has three buttons that, when pressed, allows the driver to use
voice commands to operate a wide range of navigation, vehicle assistance, entertainment and emergency. The mirror is also

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available with a compass display and Johnson Controls' HomeLink system which can be programmed to operate garage doors,
gates, security systems, home lighting, etc. The Blue Link auto-dimming mirror is standard equipment on the Sonata Limited,
amongst other models.
Gentex is also supplying its auto-dimming rearview mirrors for the Opel Astra GTC, Zafira Tourer, and Ampera. The Astra GTC and
Zafira Tourer also offer the SmartBeam high-beam assist system, as standard equipment on the top trim level.
In March 2012, Gentex said it is shipping its SmartBeam DFL for the 2012 BMW 3 Series, available throughout Europe.
In April 2012, Gentex said its SmartBeam system will be available on the 2013 Ford Taurus. The vehicle went on sale in North
America in spring 2012. The Taurus, Ford's flagship sedan, offers SmartBeam on the Limited and SHO models.
In May 2012, Gentex said it is supplying auto-dimming mirrors in conjunction with a camera-based driver-assist system for the
2013 Ford Explorer. The new system uses a multi-function camera combined with algorithmic decision making to perform
automatic high-beam control, lane keeping and driver alert. The system was developed in conjunction with Mobileye.
Gentex is providing a rearview-mirror-integrated display for the 2013 Mazda CX-5 sold in Japan that allows the vehicle to meet
unique Japanese safety requirements while enhancing vehicle styling. Specifically, Gentex is shipping an automatic-dimming
interior mirror with an integrated 3.3-inch liquid crystal display that not only shows the view from the vehicle's backup camera,
but also displays the view along the passenger side of the vehicle from a camera located in the wing mirror. In Japan, vehicle safety
regulations dictate that all vehicles meet what is often referred to as the "one-metre pole" requirement. It states that drivers must
be able to view, either directly or in their mirrors, a one metre tall by 0.3 metre diameter cylinder placed directly in front of or
alongside the passenger side of the vehicle. Often automakers comply with the regulation by using a fender mirror, which attaches
to the vehicle's front fender and helps eliminate the passenger-side blind zone. While fender mirrors do offer a solution, they often
are not a part of the vehicle's initial design, and can look out of place on an otherwise meticulously planned and stylised vehicle.
The 2013 Mazda CX-5 passenger-side monitor and rear camera display are standard equipment on the CX-5 models sold in Japan.
In July 2012, Gentex said it is supplying auto-dimming mirrors with its SmartBeam lighting assist system, as well as auto-dimming
mirrors with a camera-based driver-assist system for both the new 2013 Lincoln MKS full-size premium sedan and 2013 Lincoln
MKT three-row premium crossover.
In summary, Gentex's new programmes in production featuring auto-dimming mirrors for the 2013 model year include:
Chevrolet Cativa Sport
Citroen C4 Aircross
Dodge Dart
Dodge Ram
Ford Taurus
Ford Explorer
Ford Fusion
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Honda Ridgeline
Lincoln MKZ
Lincoln MKS
Lincoln MKT
Mazda CX-5
Nissan Note
Peugeot 4008
Toyota Auris
Toyota Avalon
Toyota Corolla

R&D
Gentex employs about 400 research scientists, chemists, electrical and mechanical engineers to improve the function, quality and
performance of its auto-dimming mirrors. Over the past decade, Gentex has turned the auto-dimming rearview mirror into a
strategic electronic module a preferred location for electronic features, displays and driver communication interfaces.
In addition, Gentex has developed its own compass technology dubbed Z-Nav
-Nav,, which can be sold as a system with the compass
heading displayed in the interior auto-dimming mirror. The technology features the companys proprietary, digital, tri-axis sensor
(transducer) and software. Gentexs tri-axis design is similar to compasses used in aircraft, and can be mounted on any fixed or
pivotal location in the vehicle, including inside the mirror housing.
Gentex says it continues to add features to its auto-dimming mirrors, such as its proprietary SmartBeam and Rear Camera Display
(RCD) Mirror.
Gentexs SmartBeam is a high beam headlamp assist system that the company developed and introduced in the 2005 model
year. Gentex says that its next generation of SmartBeam products will not only automate high- and low-beam switching, but
also will produce continuously variable low-beam patterns, and control "constant ON" high beam systems that require
"next-generation" headlamp hardware currently being developed by various headlamp manufacturers. For these future
systems, says Gentex, SmartBeam generates "block-out" or "glare-free" zones around oncoming and preceding traffic,
allowing light to be cast around surrounding traffic for maximum forward lighting.

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Gentexs RCD mirr


mirror
or consists of a proprietary liquid crystal display device that shows a panoramic video view of objects
behind the vehicle in real time. When reverse gear is selected, the display illuminates and automatically appears through the
rearview mirrors reflective surface to give a clear image. The image is generated by a camera or cameras placed in a
protected area at the rear of the vehicle. When a forward gear is selected, the display automatically disappears. This RCD
mirror is currently offered as original equipment as a stand-alone option on four Ford and Lincoln programmes as well as on
the Kia Mohave for the Korean market.
Gentex R
RCD
CD mirr
mirror
or

Ichikoh Industries, Ltd.


Ichikohs rearview mirror range includes exterior mirrors (door-mounted, sail-mounted and fender-mounted) and interior mirrors
(glare-proof, break-away type mirrors). The company still claims a 34 percent share of the rearview mirror market in Japan.
The company designs and produces interior and exterior rearview mirrors for Nissan Motors, Nissan Diesel, Nissan Shatai, Nissan
Altia, Toyota Motor, Toyota Auto Body, Fuji Heavy Industries, Daihatsu, Mazda, Isuzu, Mitsubishi, Hino Motors, Suzuki and Honda.
Headquartered in Tokyo since 1903, Ichikoh Industries has built up a network of subsidiaries and associated companies in Japan
and, increasingly overseas. Outside Japan, Ichikoh established a wholly-owned subsidiary in the US in 1987, a 50/50 joint venture in
Taiwan in 1988, a subsidiary in Malaysia in 1990, a subsidiary in Indonesia in 1997 and a 50/50 joint venture in China in 2003.
In 2001, Ichikoh bolstered its presence in Malaysia through a joint venture with Delloyd Industries to manufacture headlamps and
mirrors. Ichikoh owns 60 percent of this venture, whilst Delloyd owns the remainder. Delloyd is the largest manufacturer of vehicle
mirrors in Malaysia.
In 2005, Ichikoh signed a technical assistance agreement with Fiem Industries Ltd, a major supplier of lamps and rearview mirrors
for motorcycles in India.
In 2006, Ichikoh signed an agreement with Mitsuba Corp to establish a joint venture in the US to produce rearview mirrors. In order
to pave the way to establish the new company, Ichikoh has dissolved its wholly-owned subsidiary, Ichikoh Manufacturing Inc,
which was headquartered in Shellbyville, Kentucky, US. The joint venture, known as Ichikoh Mitsuba Inc, formerly began operation
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on 1 February 2007. In May 2010, however, Ichikoh Industries and Mitsuba agreed to dissolve their joint venture in the US. In a
statement, the partners said: Ichikoh and Mitsuba established the joint venture from a strategic point of view. However, in the
wake of environmental changes triggered by the so-called Lehman shock in 2008, Ichikoh and Mitsuba have agreed to a view that
turning business around in the future is impossible. Then, through amicable consultation, the dissolution has been decided.
In 2010, Ficosa and Ichikoh entered into an agreement to create a global alliance in the automotive mirror business. The partners
say the objective of this alliance is to deliver a better service by undertaking joint actions on a global basis. They claim that the
alliance will represent the worlds largest supplier of automotive mirrors. In a statement, the partners said: Ficosa-Ichikoh will
have a leading presence in North America (United States, Mexico and Canada), South America, South Africa and Asia. The
footprint in Asia is considered to be especially important by the alliance given its emerging importance on the world stage, as Asia
is expected to account for 50 percent of the worldwide automotive production in 2014. Ficosa says it will acquire the industrial
operations and businesses of Ichikoh in the US.

Magna International Inc.


Magna Mirrors is a wholly-owned operating unit of Magna International. It offers a variety of exterior and interior mirror systems,
as well as actuators, electrochromic (EC) glass (auto-dimming), and door handle systems through manufacturing divisions and
engineering facilities located in North America (United States and Mexico), Europe (Austria, Germany, France, Spain, Sweden, and
Slovakia), Asia (China, Japan, and India) and South Africa.
Magna Mirrors was formed in June 2002, when Donnelly agreed to become a wholly-owned subsidiary of Magna International.
Magna bought Donnelly for US$320m and assumed debts worth US$95m. The deal added Ford and Opel to Magnas mirror
customer base. Prior to the merger, Magnas interior rearview mirror business was relatively small, with just 4% of the North
American market.

Products
Magna Mirrors is the worlds largest producer of automotive mirror systems and a major supplier of engineered glass systems and
door handles. In addition to Magna Mirrors corporate headquarters and various administrative offices, Magna Mirrors operates
production facilities in North America, Europe and Asia. Magna Mirrors produces some 26m interior and 28m exterior mirrors
annually.
Its interior rearview mirror range and capabilities includes:
Auto-dimming
Telematics

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Compass and temperature


Displays
Sensor integration
Bluetooth and hands free conductivity
Navigation
Microphone
Automatic garage door openers
Electronic toll collection
Its exterior rearview mirror line-up includes:
Auto-dimming
Framed and frameless glass
Turn signal lighting
Power extending mirrors
Power folding mirrors
Ground illumination
Integrated blind spot detection
Integrated cameras
Body matched paint
Its camera vision systems include:
Slideout VideoMirror with ReversAid.
Among its product innovations, Magna Mirrors claims a number of industry firsts, including:
Illuminator footlamp it illuminates the ground, offering drivers improved night time security;
PanoramicVision it gives drivers a complete rear view by replacing exterior and interior rearview mirrors with a threecamera system, which combines the rear and side views into one, unbroken panorama; and
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the only auto-dimming electrochromic mirror with a solid core, using the companys Solid Polymer Matrix technology.
Magna Mirrors delivers all of its mirrors as complete, ready-to-install units. Its exterior rearview mirror assemblies combine mirror
glass with electric or manual adjusting mechanisms, wiring harnesses and other hardware. These parts are fitted into the mirror
housing and colour-matched to the vehicle.

Customers
Magna Mirrors customers include:
AvtoVAZ
Beiqui Foton
BMW
Chang'an Auto
Chang'an Suzuki
Chery
Chrysler
Daimler
FAW
Ferrari
Fiat
Ford
GAZ
Geely
General Motors
Great Wall
Harbin Hafei

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Hebei Zhongxing
Honda
Hyundai
Jianghuai Auto
Jiangling Motor
Jinbei Brilliance
Lifan
MAN
Maruti Suzuki
Mazda
Mitsubishi
Nanjing Auto
Porsche
PSA Peugeot Citroen
Renault-Nissan
SAIC
SAIC-GM-Wuling
Suzuki
Tata
Toyota
Volkswagen
Volvo Truck
Zotye

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Murakami Kaimeido
Japans Kaimeido was founded way back in 1882 as a manufacturer of decorative metal parts. Its first foray in to making mirrors
began in 1897, expanding its business and opening a dedicated mirror plant in 1946. Two years later, the company was
incorporated as Murakami Kaimeido, and expanded its rearview mirror business further by supplying Toyota in the 1950s, adding
Mitsubishi in the 1960s, and Honda, Nissan and other Japanese automakers in the 1970s and 1980s. During the 1990s, Murakami
Kaimeido strengthened its rearview mirror business, opening new factories in Japan and overseas.
Today, Murakami Kaimeido is one of the largest manufacturers of rearview mirrors in Japan. The company employs 2,670 people.
Its international network includes subsidiaries and joint ventures in Thailand, China and the US:
Murakami Ampas (Thailand) C
Co
o Ltd manufactures rearview mirrors at a 22,889-m site in Amphur Muangsamutprakam, Thailand. This factory employs
366 people.
Murakami Manufacturing (Thailand) C
Co
o Ltd prismatic mirror glass, injection moulding and assembly. Produces some 5m pieces of interior rearview mirrors
annually. This 32,000-m site employs 241 people.
Jiaxing Murakami Ishizaki C
Corp
orp in December 2002, Murakami Kaimeido entered into a joint venture with Ishizaki Honten to produce automotive rearview
mirrors in China. Murakami holds a 70 percent stake and Ishizaki holding the remaining 30 percent in the production company. Production commenced in
2003 at a 34,007-m factory located in the Jeaxing economic development zone, employing 260 workers.
Murakimi Manufacturing USA Inc this facility in Campbellsville, Kentucky, US covers 12,000-m and manufactures rearview mirrors. It employs 276
workers. The company supplies plastic moulded parts and mirrors to the Japanese transplants as well as Ford, Chrysler and General Motors. Murakami
Kaimeido was involved in a mirror manufacturing joint venture with a company in Michigan from 1989 to 1992, but then withdrew from the US market due
to under-performance. The companys decision to establish operations in the US was said to have been prompted by the increasing globalisation of
production.

Murakami Kaimeido is organised into three divisions:


Mirror Systems;
Opto-Electronics; and
Building Materials.
The companys mirror systems division product line-up includes:
Hydrophilic clear mirror
Electrochromic mirror
Aspheric mirror
Power folding unit
Actuator
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Super heater
Door mirror with foot light
Auto retractable mirror controller
Door mirror with turn lamp
Door mirror with side camera
Reverse gear combination mirror controller
Low stress mirror with indicator
Hydrophilic exterior rearview mirrors are coated with two layers of chemicals (titania and silica) to disperse raindrops, thereby
improving visibility. Murakami Kaimeido supplies hydrophilic clear mirrors, either as standard fitment or optional, to a number of
vehicle makers, including: Toyota, Nissan, Mitsubishi, Honda, Daihatsu and Suzuki.

SL Corporation
Established in 1956, SL Corporation develops and manufactures a range of products, including automotive lighting systems, chassis
parts, rearview mirrors and electronic parts.
Headquartered in Gyeongbuk, Korea, SL Corp operates 11 factories and an R&D centre in Korea and eight factories and three R&D
centres overseas. It manufactures rearview mirrors in Korea (SL Mirrortec).
SL Corp recently revealed deatils of its driver assistance technology that helps the driver during parking maneuvers. Its so-called
AVM (Around View Monitoring) system can check parking distance to the line, parking space and other vehicles through the use of
four cameras on all side of the vehicle. The supplier claims that its AVM has more colour reproducibility and image quality than its
competitors. The system can support both analogue and digital video output and offers 2D and 3D view mode for driver
convenience.
SL Corp has also recently developed a rearview monitoring system that provides both top view and rearview using a rearview
camera. The supplier points out that its system should enable drivers to park with ease because it shows two views
simultaneously.

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Samvardhana Motherson Group


Samvardhana Motherson Group (SMG) develops and manufacturers rear vision systems for the automotive industry. It is one of
the largest manufacturers or exterior rearview mirrors for passenger cars in the world. In addition to exterior rearview mirrors, the
group supplies interior mirrors and blind spot detection systems for all passenger vehicle segments to nearly every vehicle maker in
North America, Europe, Asia and Australia.
SMGs customers include:
Audi
Alfa Romeo
Aston Martin
Bentley
BMW
Buick
Cadillac
Chevrolet
Chrysler
Citroen
Daewoo
Dodge
Ferrari
Fiat
Ford
GMC
Holden
Hyundai
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Isuzu
Jaguar
Jeep
Kia
Lamborghini
Lancia
Land Rover
Lincoln
Mahindra & Mahindra
Maserati
Maybach
Mazda
McLaren
Mercedes-Benz
Mini
Mitsubishi
Nissan
Opel
Peugeot
Pontiac
Porsche
Renault
Rolls Royce

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Saab
Saturn
Seat
Skoda
Smart
Ssangyong
Suzuki
Tata
Toyota
Volkswagen
Volvo
SMGs exterior rearview mirrors range from basic mirrors with manual mirror adjustment to higher value-added mirrors with
multiple integrated features such as turn signals, auto-dimming glass, temperature sensors and camera-based blind spot detection
systems. Its interiors rearview mirrors range from basic prismatic mirrors to higher value-added mirrors with multiple features
including automatic dimming glass, microphone arrays for hands-free mobile phone operation, garage door openers, map lights
and data displays.
SMG Automotive is in the process of building a second manufacturing facility in Mosonmagyarvr, Hungary. The 10,000-m plant
will fall under the auspices of SMR Automotive Mirror Technology Hungary. It will manufacture rearview mirrors for passenger cars
for European vehicle makers. On completion, the new plant effectively doubles the capacity of SMR Hungary. SMR Hungarys R&D
centre is currently located in the Gyr. The company is planning to transfer its R&D centre to Mosonmagyarvr and also
strengthen R&D capacities to cater for specific market demands.
In 2011, Moherson Sumi Systems Ltd acquired an 80% stake in Germany's Peguform Group for EUR141.5m. Motherson Sumi
acquired the stake through a special company in which it holds a 51% stake while group firm Samvardhana Motherson Finance Ltd
holds the remainder. Motherson bought the stake from Austria's Cross Industries AG, which continues to hold 20% of Peguform.
The Peguform deal followed the firm's acquisition of Visiocorp, the UK based manufacturer of rear-view mirrors, in 2009,
cementing its presence in Europe. Gaining control of Peguform has given SMG a significant foothold in business with Volkswagen,
BMW and Daimler.
In May 2013, SMR said it is expanding its Marysville, Michigan, SMR Automotive Systems USA plant. The company will invest
US$40m in a 30,000 square foot expansion that is expected to result in the creation of around 350 jobs during the next three
years. Plans for the Marysville expansion include the addition of a new paint line doubling current capacity, additional office space,

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and new moulding equipment. SMR is also scheduled to acquire a 100,000-square-foot building in the City of Port Huron to serve
its warehousing and distribution needs. The investment will see SMR almost double its capacities to produce rearview mirrors for
the North American automotive industry.

Others
Mirror Controls International
Mirror Controls International (MCI) designs, develops and manufactures electric mirror adjusting actuators and electric powerfolding mirror actuators for passenger cars and SUVs. These products are sold to mirror manufacturers. The company produces
some 40m units annually, making it one of the largest independent manufacturers of actuators in the world.
Headquartered in Woerden, Netherlands, MCI operates three factories located in Ireland (Manorhamilton), Mexico (Reynosa) and
China. Its factory in China (Suzhou) opened in 2009. Its Irish factory serves BMW, Ford, Jaguar, Rolls Royce and Volkswagen.

Markets
The two largest manufacturers of rearview mirrors worldwide in 2012 were SMR Automotive and US-based Magna Mirrors.
Collectively these two manufacturers controlled over half the combined market for interior and exterior rearview mirrors in
Europe, North America, and the Asia-Pacific region (which includes Japan, South Korea, China and Australia) while about 30% was
held by Ficosa, Murakami and Ichikoh.

Wher
Wheree is the sector heading?
Rearview mirrors are being transformed into a high tech hub of automotive electronics. Given that a driver typically looks at the
interior mirror once every 15 seconds, it would seem the ideal location to display a variety of information. On balance, we see a
number of trends and drivers shaping this sector, including:
Increasing fitment of auto-dimming mirrors in lower segment vehicles. For example, we estimate that interior auto-dimming
mirrors were fitted on 20.6% of all new passenger cars and light vehicles in 2012. That proportion could exceed 27% by
2022.
Increasing integration of fog sensing/signalling modules, gas sensing, occupant sensing, sign detection, and pedestrian
detection.
While more and more features are being packed into rearview mirrors, embedded camera technology is developing quickly.
As the electronic content per vehicle rises year on year, packaging designers are struggling to integrate new features,
displays, sensors and driver communication interfaces.
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New electronic features can be located in four main areas: the instrument panel, overhead console, centre console or mirror.
Rear camera display functionality is becoming popular, too. In the US, a NHTSA rule could force the increased use of rearview
cameras. While the US Department of Transport and NHTSA are backing the ruling, some automakers are concerned about
the cost of installing such cameras. Yet other automakers such as Ford and Honda are already pushing ahead.
In some countries, narrow streets and dense traffic have led to the increased fitment of power-folding mirrors. We are seeing
adoption rates gradually increasing worldwide as power-folding spec provides a luxurious image to motorists.

Auto-dimming rearview mirrors


Gentex continues to lead the global auto-dimming mirror market, supplying to most of the major automakers, giving it an 86%
share of the market in 2012.
Over the past two years, Gentexs has announced a number of new programmes featuring auto-dimming mirrors, including:
2011 model year:
Toyota Sienna (C), (J), (K)
Toyota Avalon (B), (D), (E), (J), (L)
Ford Explorer (A)
Ford Escape (B), (E), (L)
Ford F-250 SuperDuty (A), (L)
Subaru Outback (C), (L)
Volvo S60 (A), (B)
Volvo V60 (A), (B)
Renault Latitude (A)
Audi A3 (A), (B), (J), (K)
Audi A6 (A), (B), (J), (K)
Audi A7 (A, J, K)
Audi A8 (A), (B), (J), (K)
Audi Q5 (A), (B), (J), (K)
Audi R8 (A), (B), (J), (K)
Audi TT (A), (B), (J), (K)
Citroen C4 (A)
Citroen DS4 (A)
Peugeot 508 (A), (K)
Volkswagen Jetta Sportswagen (A), (K)
Volkswagen Passat (A), (J), (K)
Volkswagen Passat CC (A), (J), (K)
Volkswagen Scirocco (A), (K)
Volkswagen Sharan (A), (J), (K)
Volkswagen Touran (A), (J), (K)
BMW X3 (A), (D), (J), (K)
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SEAT Alhambra (A), (K)


Cadillac CTS Coupe (A), (L), (M)
Volkswagen Eos (A), (J), (K)
Volkswagen Golf (A), (B), (J), (K)
Volkswagen Jetta (A), (K)
Hyundai Tucson/ix35 (L)
Hyundai Santa Fe (L)
Hyundai ix 20 (L)
Hyundai Accent (L)
Kia Carens (L)
Kia Grand Carnival/Sedona (L)
Kia Venga (L)
Kia K7 (L)
Kia K5 (L)
Toyota Avensis (A), (L)
Lexus CT 200h (A), (B), (L)
Nissan X-Trail (L)
Dodge Durango (E), (J), (K)
Dodge Charger (E), (K)
Nissan Leaf (A), (D)
Nissan NV (C), (L)
Hyundai Sonata (C), (L)
2012 model year
Opel/Vauxhall Astra GTC (A), (K)
Opel/Vauxhall Zafira Tourer (A), (K)
Opel Ampera (A)
Range Rover Evoque (A), (D), (K)
BMW 3 Series (A), (C), (J), (K), (N)
2013 model year
Ford Taurus (A), (K)
Ford Explorer (A), (L), (O)
Mazda CX-5 (D), (L)
A = auto-dimming interior base feature mirror
B = auto-dimming interior mirror with compass
C = auto-dimming interior mirror with compass display & universal garage door opener
D = auto-dimming interior mirror with universal garage door opener
E = auto-dimming interior mirror with Gentex's proprietary integrated, hands-free microphone
F = auto-dimming interior mirror with compass/outside temp display & universal garage door opener
G = auto-dimming interior mirror with rear camera display & Gentex Z-Nav compass transducer
H = auto-dimming interior base feature mirror with Gentex Z-Nav compass transducer
I = auto-dimming interior mirror with rear camera display & Gentex microphone
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J = auto-dimming exterior mirrors


K = auto-dimming interior mirror with SmartBeam
L = auto-dimming interior mirror with Rear Camera Display
M = auto-dimming interior mirror with telematics
N = auto-dimming interior mirror with SmartBeam Dynamic Forward Lighting
O = auto-dimming interior mirror with high beam assist, lane departure warning
Magna Mirrors (formerly known as MagnaDonnelly) follows with a 12% share in 2012. Magna Mirrors supplies a number of vehicle
models with its hybrid or solid polymer matrix versions of electrochromic mirrors. Its customers include Acura/Honda, BMW,
Chrysler dodge, Citron , Ford Lincoln, General Motors, Hyundai/Kia, Nissan (aftermarket), Peugeot, Porsche, Renault Samsung,
Subaru, Tokai Rika and Volvo.
Although Gentex dominates the market, Magna Mirrors size and resources is a potential threat to Gentex. In a statement set out
within a securities filing, Gentex stated: We recognize that Magna Mirrors, our main competitor and a wholly-owned subsidiary of
Magna International, is considerably larger than we are and may present a more formidable competitive threat in the future. Our
future growth and success will depend on the ability to compete in our highly competitive markets.
In referring to competing suppliers in the automotive mirror market, Gentex added: While [we] believe [we] will retain a dominant
position in auto-dimming rearview mirrors for some time, one other U.S. manufacturer (Magna Mirrors) is competing for sales to
domestic and foreign vehicle manufacturers and is supplying a number of domestic and foreign vehicle models with its hybrid or
solid polymer matrix versions of electrochromic mirrors. In addition, two Japanese manufacturers are currently supplying a few
vehicle models in Japan with solid-state electrochromic mirrors. There are a small number of Chinese domestic mirror suppliers
that are marketing and selling auto-dimming rearview mirrors, in low volume, within the domestic China automotive market.
However, [we] believe that these Chinese domestic mirror suppliers do not currently meet global automotive grade specifications.
Meanwhile, Tokai Rika supplies exterior auto-dimming rearview mirrors to Toyota (including Lexus) and Murakami Kaimeido
supplies auto-dimming mirrors to Mitsubishi.
As noted above, there are a small number of Chinese domestic mirror suppliers that are marketing and selling auto-dimming
rearview mirrors, in low volume, within the domestic China automotive market.
There are a number of other companies in the world conducting research on various technologies, including eletrochromics, for
controlling light transmission and reflection. Yet Gentex argues that the electrochromic materials and manufacturing process it
uses for automotive mirrors remains the most efficient and cost-effective way to produce such products. While automaticdimming mirrors using other technologies may eliminate glare, Gentex believes that each of these technologies have inherent cost
or performance limitations as compared to its technologies. For the foreseeable future, therefore, Gentex will continue to
dominate this lucrative market.
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Global manufacturer market shares for auto-dimming mirrors, 2001-2012 (% of volume)


Compan
ompanyy

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

Gentex

80

78

77

78

79

80

83

83

83

84

85

86

MagnaDonnelly

16

17

18

19

18

17

14

14

14

14

13

12

Tokai Rika

Murakami Kaimeido

Total

100

100

100

100

100

100

100

100

100

100

100

100

Sour
Source
ce
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Market shares
Exterior rearview mirrors
Asia-Pacific
In 2012, the Asia-Pacific market for exterior rearview mirrors was led by Murakami-Kaimeido with a 23% share closely followed by
Ficosa-Ichikoh, SMR Automotive and Magna.
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Asia-Pacific manufacturer automotive exterior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy

2010 2011 2012 Latest yyear


ear-on-y
-on-year
ear % change

Murakami-Kaimeido

22

22

23

5%

Ficosa-Ichikoh

15

18

21

17%

SMR Automotive

17

17

18

6%

Magna

11

12

13

8%

Others

35

31

25

-19%

Total

100

100

100

Sour
Source
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In the South Korean market, the major manufacturers include SL Corporation, SMR Automotive and local producer Wooyong. SL
Corp estimates it has a 40% share of the South Korean mirrors market.
Meanwhile, Western manufacturers are investing in the Chinese mirror market. In early 2008, Magna International unit Magna
Electronics made two acquisitions: Troy, Michigan-based Allied Transportation Technology, which makes ultrasonic sensing
systems used for parking assistance and back-up object detection, and the Zhangjiagang Suxing Electronics facility located in
Zhangjiagang, China. The acquisition of Allied will provide [us] with enhanced technology and products that will complement our

strong line of existing driver assistance systems, said Francois Truc, vice president and general manager of Magna Electronics
North America and Asia. The new facility in China, which will be renamed Magna Electronics Suxing, will complement the units
existing electronics product lines with products such as body control modules for China and other markets. The acquisition of the

Suxing Electronics facility and the integration of its operation into Magna Electronics creates a unique position for us to deliver
new technologies to the Chinese market, said Truc. Magna Electronics product lines include reverse park-assist cameras, interior
mirror electronics, lane departure warning systems, intelligent headlamp controls, in-dash computers, interior and exterior lighting
products, plus body electronics, power and powertrain controllers.
In July 2008, Visiocorp (now SMR Automotive) opened a new 50/50 joint venture facility in Xizhou, China (south of Shanghai, near
Ningbo). Developed with partner Ningbo Huaxiang (NBHX), Ningbo Huaxiang Automotive Mirror Co Ltd manufactures exterior
mirrors, fuel filler modules and other parts. The partners have invested some EUR10m in the 15,000-m facility, creating 100 jobs.
NBHX was established in 1988 and is one of Chinas largest privately-owned limited companies. The 15 NBHX production plants
supply a variety of exterior and interior parts to Chinese automakers.

Europe
SMR Automotive led the European exterior rearview mirror market in 2012 with a 29% share followed by Magna and Ficosa with a
26% share each. The rest are mostly imports from Asia. An auto executive told us: The others are local national competitors. They
might include some Japanese and Korean companies who need to localise their supply to their transplant customers.
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European manufacturer automotive exterior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy

2010 2011 2012 Latest yyear


ear-on-y
-on-year
ear % change

SMR Automotive

30

30

29

-3%

Magna

25

26

26

0%

Ficosa

23

25

26

4%

Others

22

19

19

0%

Total

100

100

100

Sour
Source
ce
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29

North America
In 2012, the North American market for exterior rearview mirrors was led by Magna with a 31% share followed by Ficosa-Ichikoh,
SMR Automotive and Murakami-Kaimeido.
In 2008, Ficosa acquired Delbar Products Inc. Delbar produces automotive rearview mirrors. The company was founded in 1947
and is based in Perkasie, Pennsylvania, US. Since 15 April 2008, Delbar Products Inc has been operating as a subsidiary of Ficosa
North America Corp. In 2010, Ficosa and Ichikoh created a global alliance in the automotive mirror business thereby increasing its
market share in North America. In 2011, Ficosa acquired US-based rearview mirror manufacturer, Camryn thereby further
strengthening its market position in North America.
In 2007, Eaton Corp sold its mirror controls division to funds managed by Englefield Capital, to private equity firm for US$111m.
Eatons mirror controls division is part of the companys automotive group, employs approximately 630 people and has four
manufacturing operations. The business produces mirror actuators and power-fold actuators for exterior automotive mirror
systems.
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North American manufacturer automotive exterior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy

2010 2011 2012 Latest yyear


ear-on-y
-on-year
ear % change

Magna

30

30

31

3%

Ficosa-Ichikoh

18

28

30

7%

SMR Automotive

21

21

20

-5%

Murakami-Kaimeido

0%

Others

25

15

13

-13%

Total

100

100

Sour
Source
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31

Interior rearview mirrors


On the global stage, Magna Mirrors and Gentex dominate the market for interior rearview mirrors. Both supply value-added
mirrors with multiple options. Gentex supplies electrochromic glass for both interior and exterior rearview mirrors. Magna Mirrors
has a significant share of the worlds basic prismatic interior mirror market. Gentex claims an 86% share of the global autodimming rearview mirror market, followed by Magna Mirrors with 13% and others 1%.
Gentex is currently shipping interior auto-dimming mirrors that are standard equipment or factory-installed options on certain
trim levels to the following manufacturers:
BMW
-BMW
-Rolls Royce
Chrysler
-Chrysler
-Dodge
-Jeep
Daimler
-Mercedes-Benz
Fiat
-Alfa Romeo
-Fiat
-Lancia
-Maserati
Fisker
Ford
-Ford
-Lincoln
Geely
-Volvo
General Motors
-Buick
-Cadillac
-Chevrolet
-Daewoo
-GMC
-Opel
Honda
-Acura
-Honda
Hongqi
Hyundai
-Hyundai
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-Kia
Mazda
Mitsubishi
Nissan
-Infiniti
-Nissan
Porsche
PSA
-Citroen
-Peugeot
Renault
-Renault
-Samsung
SAIC
-MG
-Roewe
-Ssangyong
Subaru
Suzuki
Tata
-Jaguar
-Land Rover
Toyota
-Daihatsu
-Lexus
-Toyota
Volkswagen
-Audi
-Bentley
-SEAT
-Skoda
-Volkswagen

Europe
The big three European interior rearview mirror manufacturers collectively controlled the market in 2012. Ficosa has significant
business with Ford of Europe, producing products from its plant in India thereby enabling it to become increasingly competitive.
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European manufacturer automotive interior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy

2010 2011 2012 Latest yyear


ear-on-y
-on-year
ear % change

Magna

30

30

31

3%

SMR Automotive

29

30

30

0%

Ficosa

17

19

20

5%

Others

24

21

19

-10%

Total

100

100

100

Sour
Source
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Emerging markets
Brazil
In 2010, Magna International was awarded new mirror business with global automakers in Brazil.

Hungary
In 2011, SMR Automotive opened a second manufacturing facility in Mosonmagyarvr, Hungary to manufacture rearview mirrors
for European carmakers and their subsidiaries in the region. The site enabled SMR Hungary to double its production capacity.

Technologies
Defining the elements
Exterior and interior rearview mirrors vary in complexity but typically consist of a plastic casing, a support structure that joins the
mirror to the vehicle, a piece of mirror glass, electric motors (known as actuators) that are used to adjust the mirror and,
increasingly, to operate power-folding mechanisms in exterior mirrors, and wire harnesses and other parts. Mirror cases are
typically made from injection-moulded plastic.

Interior rearview mirror


A feature-packed interior rearview mirror could include auto-dimming glass, reading and ambient lights, garage door openers,
memory functions, time displays, humidity and temperature sensors, microphone arrays for hands-free mobile phone operation,
emergency call buttons, map lights and telematics systems. Rearview mirror cases are made from injection moulded plastic.
The exposed components are most often painted to match the colour of the vehicle or a chrome finish is applied. Some mirrors
have die-cast aluminium parts such as stems and support structures which are attached to the mirrors during the assembly
process.
SL C
Corp
orp rrearview
earview mirr
mirror
or
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35

Exterior rearview mirrors


An exterior rearview mirror packed with electronic features may include auto-dimming glass, electric mirror adjustment with
memory function, electric power-fold, heated glass, integrated turn signals and approach lights.
According to the National Highway Traffic Safety Administration (NHTSA), aspheric exterior rearview mirrors are mirrors that
contain a spherical inner portion and an (aspheric) outer portion with a decreasing radius of curvature. A vertical delineator
separates the two portions. This type of mirror is intended to provide a wider field of view so that blind spots are minimised or
eliminated. The mirrors are in common use in Europe, but not in the US, which specifically requires a flat mirror on the driver side
for light vehicles. There is current concern in the US that a flat mirror on the driver side of the vehicle appears to create a blind spot
that is large enough to hide a vehicle. The NHTSA is currently carrying out research into the use of aspheric mirrors on the driver
side.
Exterior rearview mirrors are combined with automatic or manual adjusting mechanisms, wire harnesses and other hardware
within an injection-moulded, colour-matched housing and are more complex than base interior rearview mirrors.
Given that European vehiclemakers use a mixture of aspheric and flat glass on their outside mirrors, this adds to the cost of
producing auto-dimming mirrors. North American vehiclemakers must comply with federal legislation requiring flat glass on the
driver side mirror and convex glass on the passenger side.
The average per vehicle sales price of exterior mirrors substantially exceeds that of interior rearview mirrors due to the greater
complexity of exterior rearview mirrors and the fact that almost all new vehicles are equipped with two exterior rearview mirrors.
Exterior rearview mirrors typically feature automatic or manual adjusting mechanisms, wire harnesses and other hardware within
an injection-moulded, colour-matched housing.

An auto executive told us: The power folding mirror market is still growing in Europe. In fact, it is exceeding our expectations. I
would say that it has increased by more than 100% compared to three years ago. At this moment, we are strongly investing to
increase our capacity to meet demand.

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Auto-dimming rearview mirrors


As far as auto-dimming mirrors are concerned, exterior auto-dimming mirrors are controlled by the sensors and electronic circuitry
in the interior auto-dimming mirror, and both the interior and exterior mirrors dim simultaneously.
A typical auto-dimming mirror is comprised of some 250 individual electronic parts. There are basically five key parts, as follows:
Plastic case/housing;
Display shows information such as outside temperature, vehicle compass heading, etc;
Circuit board houses light sensors, microprocessor and related electronics necessary to control the auto-dimming function
and other features;
Glass element two pieces of glass coated with reflective and conductive coatings filled with electrochromic gel. This gel in
the glass element darkens in proportion to the amount of glare when an electric current is applied;
Plastic bezel encasing the glass element and incorporating driver interface buttons.

Technical trends
Rearview mirrors are being transformed into a high tech hub of automotive electronics. For its part, Ficosa is developing is a
multiplex solution in order to reduce the amount of power required in the mirror. We are also dedicated to installing antennae in
mirrors for AM, FM, telephone, digital television, digital audio broadcasting and GPS, said Vicen Aguilera, managing director of
Ficosa Technology. The trend in the automotive business is that cars look nicer without antennae. So we are putting more and
more antennae in the mirrors. In addition, we are putting cameras on the mirrors for driver assistance. We are also using some
additional functions like day running light with LEDs.

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Martin Klbel, senior key account manager for Flabeg Holding GmbH agrees with these observations and anticipates that camera
systems or radar systems for blind spot detection will become a standard. Antennae will be integrated because car designers do
not like the standard roof top antenna, he told just-auto.
Flabeg has introduced a flat-aspheric mirror to the US market. It consists of an inner flat area that shows the field of view -- as
requested by regulations -- and an outer area that is bent aspherically to eliminate the blind spot. The aspheric curve was chosen
for the European market, says Klbel. Up to now, the combination of a flat and bent part in a single piece mirror was not possible.
The advantages of this mirror against an additional spotter mirrors are the compatibility with standard backing plates and heaters.
Also, the price is lower. We are also trying to penetrate the market with GControl, our low glare mirror. It reduces glare at night
significantly.
The popularity of other rearview mirror features continues to grow. For instance, LED turn signals have quickly entered the vehicle
market with no signs of slowing-up as Aguilera told just-auto: All car manufacturers are trying to put some design personality in
the turn signal on the mirror. And there is no doubt that you can reach much better styling during the night using LEDs. It's also
more expensive because you need more electronics. However, the medium and premium cars will go toward LED solutions while
the low cost cars will retain the bulb as a cheap solution. I think we'll see 50% of cars with LED [turn signals] by 2014 and the rest
fitted with bulbs.
Meanwhile, Gentex has had some success in selling its so-called SmartBeam, a high beam headlamp assist system which
automatically turns vehicle high beams on and off according to surrounding traffic conditions. SmartBeam was debuted in the US
in the 2005 model year and in Europe the following year.
Since then, some carmakers have adopted vehicle speed, yaw and pitch as well as steering sensors to control headlamp patterns
and the direction the beams are pointing. Beyond the automatic dipping of the main beams, how close are we to seeing the
application of the more advanced SmartBeam VFL variable forward lighting and DFL dynamic lighting systems? Connie Hamblin,
corporate secretary and vice president, investor relations and corporate communications, told just-auto: We currently expect that
we should be able to announce new programmes for VFL in the next year or so, and the DFL should follow within a year of that.
The adoption of VFL is contingent upon the adoption rates of newer headlamp technology, such as LEDs. We also expect that we
will be able to announce initial programmes for other camera-based driver-assist features, such as lane departure warning, collision
avoidance, etc., over the next two to three years.
Electrochromic (auto-dimming) glass is a good application for rearview mirrors, and Gentex has broadened its product line to
supply dimmable windows to Boeing for commercial airliners. So could the technology ever catch-on for, say, automotive roof
glass? The technology could catch on for automotive roof glass, adds Hamblin, but it would likely be in very low volume,
primarily due to the cost. We have been asked to make prototype electrochromic sunroofs for very expensive concept cars, but we
work to stay focused on our core products and business. Gentexs business model is built around the company developing high
tech products that consumers want, providing them in high volume at a low cost to the customer.
As far as Gentexs ambitions for dimmable windows for architectural applications are concerned, Hamblin concludes: We believe
that applications for architectural glass are still a number of years out, since there are a number of hurdles that still need to be
overcome. The primary issue for all of the technologies out there is cost/square foot versus the expected payoff in energy savings.
We continue to work to develop products in this area, and have the added benefit that improvements in the chemistry for the
dimmable windows are applicable to the chemistry that we use for our auto-dimming mirror products.

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38

Rearview mirror integrated antennae trends


In outlining certain trends in exterior rearview mirror design, Ficosa points out the trend for integrated antennae. The company
states: Vehicle manufacturers tend to integrate all modern communication services into their vehicles. This requires a certain
number of antennae to support these services. On the other hand, they put the requirement that the antennae should not
influence the design and aesthetics of the vehicle, they should be as compact as possible and not visible. Such antennae includes
those for radio, DAB, TV, satellite radio and GPS. A typical antenna system involves a roof top wire and/or on-glass designs (rear
window, windshield nnd side windows). However, such designs can influence the vehicles aesthetics and must be customised for
each car platform. Ficosas solution is to integrate such antennae into the exterior rearview mirrors. Ficosa claims that its inmirror antennae demonstrate a number of advantages, including:
No visual impact on the vehicle design
Modular and integrated solution
Cost effective solution. The vehicle maker can reduce the assembly time at the manufacturing plant by integrating the
antennae and mirror into one package.
Only one antenna for all car models (independent of the car body and roof shape).
Weight reduction of the vehicle mainly due to coaxial cable length reduction
CO2 reduction
Only one supplier for both antennae and rearview mirrors.
Ficosa is supplying rearview mirrors with built-in fractal antennae for the VW Caddy. The rearview mirrors with built-in antennas
for the Caddy model were developed by the engineering teams in both the commercial vehicle and advanced communications
business units of Ficosa. The company manufactures them in Germany and supplies them to the VW plant in Poznan, Poland.
Ficosa has incorporated active antennas including amplifier into the Caddy models rearview mirrors for radio (AM/FM1 and
FM2), digital radio, telephone services (GSM900 and DCS 1800) and GPS.
During an interview with just-auto, Vicen Aguilera, managing director of Ficosa Technology about the companys rearview mirror
systems, explained how rearview mirrors are being transformed into a high tech hub of automotive electronics. He said: On
exterior mirrors, one of the areas we are developing is a multiplex solution in order to reduce the amount of power required in the
mirror. We are also dedicated to installing antennae in mirrors for AM, FM, telephone, digital television, digital audio broadcasting,
GPS, etc. The trend in the automotive business is that cars look nicer without antennae. So we are putting more and more
antennae in the mirrors. In addition, we are putting cameras on the mirrors for driver assistance. We are also using some additional
functions like day running light with LEDs.

Copyright 2013, Aroq Ltd

October 2013

39

Telescopic trailer tow mirrors


Telescopic trailer tow mirrors are one of the fastest growing truck accessories today. They offer good side and rear visibility and
increased convenience when towing any type of load. For example, the Ford Super Duty truck is equipped with a power folding and
telescoping exterior trailer-tow mirror. It was developed by Visiocorp (now known as SMR Automotive). This mirror includes both
power folding and power telescoping features as well as electrically adjustable and heated main glass, large adjustable spotter,
turn signals, side markers and memory position system.

Power folding passenger vehicle mirrors are relatively common, but a power fold system for a large truck mirror had never been
developed before, said Gary Ghent, executive vice president, global sales and marketing for Visiocorp. We conducted extensive
market research with OEMs and drivers to gage the level of interest in this type of feature. Our market research overwhelmingly
confirmed that drivers wanted power folding truck mirrors with convenient operation. We presented the research to Ford. Ford was
very interested in the research because it presented an opportunity to develop and offer a revolutionary feature that would make
the Super Duty truck unique, increase its worth and be useful to the driver.
Visiocorps power-fold design contains two power fold units each, one in each arm. Each unit can provide up to 13Nm (9.6lb.f)
torque to lock the mirror head in position and ensure a stiff structure. Each unit incorporates a clutch system that allows manual
folding of the mirror head. A feature unique to the design is the park detent that ensures the mirror head stays put in the parked
position, even after being manually folded.

Recent innovations
Chrysler's Rear Cross Path and Blind Spot Monitoring
systems
Chrysler is offering a so-called Rear Cross Path and blind spot monitoring system which is similar to Fords, warning drivers who are
backing out of parking spaces of traffic moving toward their vehicle, but outside the drivers field of vision.
Drivers are notified of vehicle(s) crossing behind their vehicle via an illuminated icon on the sideview mirror, and with an audible
chime. Rear Cross Path operates any time the vehicle is in reverse and is available on the Chrysler Town & Country and Dodge
Grand Caravan. The automakers blind spot monitoring system helps drivers when changing lanes if being passed by vehicles or
when vehicles are positioned in the blind spot zone. Drivers are notified of a potential hazard via an illuminated icon on the
sideview mirror, and if the turn signal is operated, an audible chime can act as an additional warning. Blind Spot Monitoring which
uses dual ultra-wideband radar sensors is active any time the vehicle is moving forward.

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Ford's cross traffic alert and blind spot mirror


In 2009, Ford introduced two new safety features in the US to aid drivers visibility: blind spot mirror and the cross traffic alert with
blind spot monitoring system. The system features an integrated convex spotter mirror aimed directly at the vehicles blind spot.
The cross traffic alert with blind spot monitoring system uses radar to alert the presence of cross-path traffic while in reverse and,
in forward gears, warn when a vehicle enters the blind spot.
The traffic alert with blind spot monitor is a radar-based blind spot detection system with the additional capability to help drivers
reverse out of a parking space with confidence even when there is traffic approaching from the sides.
Fords push to develop the blind spot mirror for its line-up is a direct response to customer research, claimed Kelly Kohlstrand with
the automakers advanced product marketing and technology planning team. We seek to plan new features that address unmet

customer needs, said Kohlstrand. Customers told us that visibility is important to them and that they specifically desired a more
effective outside rearview mirror. The cross traffic alert feature works in conjunction with the radar-based blind spot monitoring
system using the systems two multiple beam radar modules, which are packaged in the rear quarter panels one per side. The
radar identifies when a vehicle enters the defined blind spot zone and illuminates an indicator light on the corresponding sideview
mirror, providing a warning that a vehicle is approaching. Cross traffic alert uses the radar when in reverse to pick up moving
objects within a 65ft range from either the left or right side of the vehicle. The radar also works when backing out of angled
parking spaces because its view is wider than just strictly sensing traffic coming at a 90 angle. Conventional systems have limited
sideways effectiveness, Ford said. When cross traffic is approaching, two warnings are given: an indicator lights up in the
corresponding outside mirror and an audible alert is sounded.

Fords blind spot mirror


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Ford

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Fords cross traffic alert with blind spot monitoring system


Sour
Source
ce
Ford

Ford's acoustic mirrors


The Ford Escape features an elliptical acoustic mirror to reduce wind noise and deliver a quieter interior. The mirror resembles a
satellite dish with a microphone. The mirror identifies "hot spots" where noise penetrates the interior of the vehicle, allowing
drivers to listen to music or conversation inside the car instead of external noises.
This technology is deployed more commonly by European luxury vehicle manufacturers and is considered a breakthrough among
US manufacturers. The mirror measures noises on the surface of the vehicle and in the airflow.
The engineering team was able to make changes to the Escape shape, specifically the mirrors and A-pillar, while in the early clay
model phase to test theories and validate expected results. Work was done in the Ford Aeroacoustic Wind Tunnel in Germany.
"We previously didn't have this tool available," said Peter Kleesattel, interior quietness development engineer. "Essentially we were
able to optimise the shape earlier. In noise and vibration, the basic idea is you have noise sources outside the vehicle and you have
the path.
"The path could be through the glass, door or insulation. Now we're able to optimise the shape early on, reduce the exterior source
and create a quieter interior."
The optimised shape means the new Escape is quieter than the outgoing vehicle, and preliminary data show it will be among the
leaders in interior quietness. In particular, the tuning work on the A-pillar helps ensure better noise performance in crosswind
situations.
Wind noise performance has been optimised through more than 160 hours of engineering. In a typical eight-hour block, more than
20 configurations can be tested, including glass, mirror sealing and door sealing.
"Using the elliptical acoustic mirror helped the team pinpoint the source of the noise," said Bill Gulker, NVH supervisor. "Previous
technologies required more of a trial-and-error approach to finding the issue."
The science behind acoustic mirrors dates back almost 100 years. The technology was a precursor to radar, used for "listening" for
and detecting enemy aircraft along the coast of Great Britain during World War I.

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Magna Mirrors' Blind Zone Mirror wins award


Magna Mirrors has developed a so-called Blind Zone Mirror. This exterior rearview mirrors integrates a wide-angle auxillary mirror
into the main mirror. The auxillary mirror reduces the side blind zone, where passing vehicles are typically outside the drivers field
of view. The company points out that the transition from the main mirror to the wide-angle auxillary mirror is seamless.

Drexel Univerity's solution to eliminating the blindspot


Researchers at Drexel University in Philadelphia, US have received a US patent for a wing mirror that eliminates the blind spot. Led
by Dr Andrew Hicks, the research team claim that their curved mirror dramatically increases the field of view with minimal
distortion.
Traditional flat mirrors on the drivers side of a vehicle give drivers an accurate sense of the distance of cars behind them but have a
very narrow field of view. As a result, there is a region of space behind the car, known as the blind spot, that drivers cant see via
either the side or rear-view mirror. It's not hard to make a curved mirror that gives a wider field of view no blind spot but at the
cost of visual distortion and making objects appear smaller and farther away.
Hicks drivers side mirror has a field of view of about 45 degrees, compared to 15 to 17 degrees of view in a flat drivers side mirror.
Unlike in simple curved mirrors that can squash the perceived shape of objects and make straight lines appear curved, in the
universitys mirror the visual distortions of shapes and straight lines are barely detectable.
Hicks designed his mirror using a mathematical algorithm that precisely controls the angle of light bouncing off of the curving
mirror. Imagine that the mirrors surface is made of many smaller mirrors turned to different angles, like a disco ball, Hicks said.
The algorithm is a set of calculations to manipulate the direction of each face of the metaphorical disco ball so that each ray of
light bouncing off the mirror shows the driver a wide, but not-too-distorted, picture of the scene behind him.
Hicks noted that, in reality, the mirror does not look like a disco ball up close. There are tens of thousands of such calculations to
produce a mirror that has a smooth, non-uniform curve.

B-segment Nissan Note features self-cleaning rearview


camera
The Nissan Note features an intelligent self-cleaning rearview camera. In order to make premium technology features accessible to
the B-segment, Nissan's engineers have developed all the functions of Safety Shield to rely on only the rearview camera. That
means the costly radar, laser or front-facing camera technology needed by many premium models are not needed, says Nissan.
However, with so many functions relying on the unblinking operation of the wide angle rear view camera, Nissan's engineers
realised the lens would need to be clear of dust and dirt at all times.

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"The rear camera is critical to the functionality of Safety Shield, as well as the rear view used for around view monitor, said
Richard Picton, Nissan's safety shield engineer. We couldn't allow the camera's lens to get dirty at any time because it would
detract from the technology's performance in everyday use with the customer. However, we didn't want the task of cleaning the
lens to fall at the hands of the driver, so the intelligent self-cleaning system was developed."
With no input from the driver the rear camera is kept clear of accumulated dirt or water drops. This fully automated function relies
on algorithms processing more than 3m pixels from the rear camera every second to determine when the image is obscured. Inputs
are also taken from windscreen wiper functions to help to ascertain the prevailing driving conditions.
First the image from the camera is received and processed into a view which the human eye can easily see. In order to see beyond
180-degrees, the lens protrudes from its position on the tailgate and has a 'fish-eye' shape. As a result it captures a stretched image
that needs to be digitally remapped to appear on the flat 5.8-inch Connect screen on the Note's dashboard.
The downside of the camera's location is that it is exposed to dirt, dust and water, which could obscure the image. "Light dust is
best cleared with a blast of air, says Picton. A splash of muddy water from a puddle will need a full wash, so water is squirted at
the lens and blown off again with air."

Tomorrows rearview mirrors


Tomorrows car rearview mirrors will feature fog sensing/signalling modules, gas sensing, occupant
sensing, sign detection, and pedestrian detection. While more and more features are being packed into
rearview mirrors, embedded camera technology is developing quickly. As the electronic content per
vehicle rises year on year, packaging designers are struggling to integrate new features, displays, sensors
and driver communication interfaces. New electronic features can be located in four main areas: the
instrument panel, overhead console, centre console or mirror. An increasing number of features are now
being integrated into the mirror. The following table sets out the possibilities.
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Existing and potential features for inclusion in interior rearview mirrors, 2013
Featur
eaturee

Existing / potential

Indicator LEDs for alarm/immobilser system Existing


Tyre pressure display

Existing

Rear Park Assist Display

Existing

Rear camera display

Existing

Hands free communication

Existing

Telematics

Existing

Remote keyless entry receiver

Existing

High beam headlamp assist (SMARTBeam)

Existing

Map lights

Existing

Digital compass

Existing

Exterior temperature display

Existing

Trip functions display

Existing

Universal garage door opener

Existing

Rain/fog sensing

Existing

Lane departure warning

Existing

Traffic sign recognition

Potential

Forward collision warning

Potential

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Audis R18 Le Mans prototype has no rear window. Instead, it features a digital rearview mirror. A small
camera located at the rear of the car relays images to a 7.7-inch digital screen in place of the interior
rearview mirror. This technology could trigger more styled supercars to eliminate the rear window.

Rear camera displays could become compulsory in the


US by 2014
In early December 2010, the US National Highway Traffic Safety Administration (NHTSA) released a proposed ruling that could
make rearview cameras compulsory on cars by 2014 in the US. The NHTSA estimates that 230 people are killed and 17,000 injured
each year after being struck by reversing vehicles and is proposing that rearview cameras that provide a view of a 3m by 6m area
behind the vehicle be made compulsory from September 2014. The agency estimates that it will cost US$160-$200 to fit cameras
to vehicles that don't already have video screens and around $60 to those with video screens.
A number of suppliers already offer a rear camera display (RCD) device. For example, Gentexs RCD mirror consists of a proprietary
liquid crystal display device that shows a panoramic video view of objects behind the vehicle in real time. When reverse gear is
selected, the display illuminates and automatically appears through the rearview mirrors reflective surface to give a clear image.
The image is generated by a camera or cameras placed in a protected area at the rear of the vehicle. When a forward gear is
selected, the display automatically disappears.
Ford continues to roll-out its rearview camera system. Ford's system uses an exterior camera embedded in the rear of the vehicle
that sends images to a video display in the rearview mirror or the navigation system screen to help enhance visibility directly
behind the vehicle when the driver is in reverse. The rearview mirror system allows customers a choice in systems, says Ford. The
rearview camera image is overlaid with lines that mark the width of the vehicle and are shown either on a rearview mirror display
or navigation system screen.
Meanwhile, Gentex states that its mirror-integrated display provides customers with immediate compliance with the 7 December
NPRM. Gentex says its RCD mirrors respond in two seconds or less, and typically have a daytime luminance in the range of 1,200
to 1,500cd/m2. We believe that Gentex RCD Mirrors are faster, brighter and are more cost-effective than other displays available
today, offering our customers immediate compliance with the KTSA, said Enoch Jen, Gentex senior vice president. At 4,000cd/
m2 the displays are more than 300 per cent brighter than any current in-dash display. We are urging our customers to consider our
RCD Mirrors as part of their strategy for meeting the requirements of the NHTSA rule, which is expected to be finalised by the end
of 2011.
Yet as of March 2012, the NHTSA and the Department of Transportation were stalling on issuing the announcement as they
require more time to study "a wider range of vehicles and drivers", according to Ray LaHood, Secretary of Transportation.
And then in early January 2013, NHTSA again postponed implementation of its rear visibility regulations. "The department remains
committed to improving rearview visibility for the nation's fleet and will issue a final rule upon completion of the regulatory review
process," NHTSA said in a statement. Some automakers have already committed to adding backup mirrors as standard equipment
on their cars in the future.

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Bloomberg reported on 15 January 2013 that the delayed rule that would require backup cameras in new cars remains very much
on the table, National Highway Traffic Safety Administrator David Strickland said. The secretary and I talk about rear visibility
every day, Strickland said during an interview at the Detroit motor show, referring to US Transportation Secretary Ray LaHood.
Automakers have opposed placing the mandate on all vehicles, saying it makes sense for larger cars.
Gentexs solution to meet the pending Kids Transportation Safety Act (KTSA) requirement is its Rear Camera Display (RCD)
Mirrors, which display high-resolution, colour images of the area directly behind the vehicle via an automaker-specified camera.
For its part, Bosch already produces the necessary automotive video technology. Boschs product range starts with video cameras
for simple image reproduction on a video display in the driver's field of vision. These analogue colour cameras have a resolution of
640 x 480 pixels and lenses that cover an angle of view of either 130 or 180 degrees. Bosch engineers are also combining video
technology with ultrasound systems for parking aids and parking assistance systems. They are also working on multi-camera
systems that are capable of giving the driver a bird's-eye view of the car and its immediate environment. The next stage, says
Bosch, is for the video systems not just to display images they have filmed but also to interpret them. Smart camera systems
analyse video footage in order to detect obstacles and moving objects in the vehicle's vicinity and to provide warnings to the driver.
Meanwhile, Honda says it is taking a comprehensive approach to enhancing driver visibility and confidence on the road beginning
with the
For its part, Honda says it is taking a comprehensive approach to enhancing driver visibility and confidence on the road beginning
with the widespread application of rearview cameras on 2013 models. Over 94% of Honda's 2013 North American model line-up
will be equipped with rearview cameras, with 100% of Honda's truck line-up (Crosstour, CR-V, Odyssey, Pilot, Ridgeline) as well as
CR-Z, Accord and Crosstour providing rearview cameras as standard equipment. Rearview cameras are just one aspect of Honda's
comprehensive approach to technologies designed to enhance a driver's visibility, demonstrated by a host of features available on
2013 Honda models. Safety technologies such as Honda's new Forward Collision Warning (FCW) and Lane Departure Warning
(LDW) systems will be available on the 2013 Honda Accord and Crosstour. Both systems use a camera mounted behind the
windshield to warn drivers of a potential collision in front of them or to alert drivers if the car is unexpectedly moving out of its
lane. Other Honda features aimed at improving driver visibility are the Expanded View Driver's Mirror - already standard
equipment on the 2012 Honda CR-V - and the Honda-exclusive LaneWatch blind-spot display. LaneWatch uses a camera mounted
on the passenger mirror to provide an enhanced view of the passenger-side roadway. This unique technology debuted on the 2013
Accord and 2013 Crosstour.
Over 94% of Honda's 2013 North American model line-up will be equipped with rearview cameras, with 100% of Honda's truck
line-up (Crosstour, CR-V, Odyssey, Pilot, Ridgeline) as well as CR-Z, Accord and Crosstour providing rearview cameras as standard
equipment. Rearview cameras are just one aspect of Honda's comprehensive approach to technologies designed to enhance a
driver's visibility, demonstrated by a host of features available on 2013 Honda models. Safety technologies such as Honda's new
Forward Collision Warning (FCW) and Lane Departure Warning (LDW) systems will be available on the 2013 Honda Accord and
Crosstour. Both systems use a camera mounted behind the windshield to warn drivers of a potential collision in front of them or to
alert drivers if the car is unexpectedly moving out of its lane. Other Honda features aimed at improving driver visibility are the
Expanded View Driver's Mirror - already standard equipment on the 2012 Honda CR-V - and the Honda-exclusive LaneWatch
blind-spot display. LaneWatch uses a camera mounted on the passenger mirror to provide an enhanced view of the passenger-side
roadway. This unique technology will debut on the 2013 Accord followed by the 2013 Crosstour.

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Findings of Gentex commissioned research study


Each year in the US, accidents when reversing vehicles claim the lives of more than 225 individuals mostly small children and
cause approximately 17,000 injuries. A new study reveals that in order to minimise these tragedies, vehicles should be equipped
with a backup camera system with the related display located in the interior rearview mirror.
Thats the primary conclusion of Exponent, an engineering and scientific consulting company, which carried out a two-month study
evaluating driver interaction and performance with rearview camera systems. These systems typically consist of a rearwardmounted camera and interior display that provides a view of the area directly behind the vehicle in order to expand rearward
visibility and help decrease the rearward blind zone. The displays currently are located in the interior rearview mirror or in one of
several in-dash/centre console locations.
The Exponent study took 70 people through a series of backing manoeuvres using three 2011 Ford Edge models equipped with
backup cameras. The first vehicle was equipped with an 8-inch display in the centre console, the second with a 4.3-inch display
located slightly higher in the centre console, and the third with a 3.3-inch display in the rearview mirror. A sophisticated eyetracking system monitored each drivers eye movements during reversing tasks while a computer collected acceleration and brakedisplacement data.
The study found that those driving a vehicle equipped with the mirror-integrated display had a scan pattern that closely resembled
typical behaviours of drivers, spent more time utilising the display, had a higher percentage of productive glances to the display
and mirrors, and reacted twice as fast in potential accident situations compared with those driving vehicles equipped with displays
in the other locations.
Preventing accidents when vehicles are reversing has been a longstanding priority of the NHTSA, which is in the process of
preparing new regulations requiring car makers to equip all new light vehicles sold in the US with camera rearview systems and
related displays.
Gentex commissioned the Exponent study, mainly based on automaker requests for an evaluation of the mirrors effectiveness as a
location for displaying rear camera video.
Most drivers agree that the mirror is the safest, most intuitive and ergonomic location for backup camera displays, said Gentex
senior vice president Mark Newton. But we needed an objective evaluation of display performance and a better understanding of
how drivers interact with rear camera displays. Based on these findings, were confident we can provide the automotive industry
with the fastest, brightest, most effective rear camera displays available.
Gentex believes the Exponent research has implications on future display strategies and vehicle design. As the need to display
driver information in the vehicle increases, and as centre console displays become even more crowded with infotainment and other
features not required for the driving task, Gentex believes its mirrors are a logical place to display additional alerts and
notifications the driver needs to incorporate into the driving task.
The mirror has always been used as a display, said Newton. Its where the driver constantly looks for input needed to make
driving decisions. Its only natural, then, to deliver additional driver warning alerts via the mirror display.

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In the future, Gentex foresee mirror-borne displays that not only provide rear camera video, but also the alerts and notifications
associated with advanced driver-assist systems like lane departure warning, forward collision warning and sign recognition.

Forecasts
This section sets out our estimates and forecasts of rearview mirrors fitted to newly-assembled passenger cars and light vehicles
across 14 of the worlds largest light vehicle markets - which collectively account for more than 98 percent of world light vehicle
production. Our forecasts range is from 2008 through to 2018 with spot forecasts for 2023 and 2028.
Here, our forecasts are divided into the following four product groups:
Interior non auto-dimming mirrors
Interior auto-dimming mirrors
Exterior non auto-dimming mirrors
Exterior auto-dimming mirrors
As far as auto-dimming mirrors are concerned, exterior auto-dimming mirrors are controlled by the sensors and electronic circuitry
in the interior auto-dimming mirror, and both the interior and exterior mirrors dim simultaneously.
To give you the complete picture, each forecast group sets out the following tables in order:
Market fitment/penetration percentage rates
Market volume (000s)
Relative market sizes (% share)
Year-on-year change in market volume (000s)
Year-on-year percentage change in volume (%)
Year-on-year change in fitment/penetration rates
Fastest growing markets by percentage growth
Our forecasts are not extrapolative but dependent on the underlying drivers of supply and demand.
Each forecast is based on vehicle data prepared by our partner, LMC Automotive. The vehicle data (passenger cars and light
commercial vehicles) includes:
North America - US, Canada and Mexico;
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Mercosur - Brazil and Argentina;


Western Europe - Germany, Italy, France, UK, Spain, Portugal, Netherlands, Belgium, Sweden, Austria, Finland and Morocco;
Central Europe - Turkey, Bulgaria, Czech Republic, Poland, Slovakia, Hungary, Romania, Serbia and Slovenia;
Russia;
Japan;
China;
India;
Korea;
Thailand;
Other Asia - Indonesia, Malaysia, Taiwan and Philippines;
Iran;
South Africa;
Australia.
These forecasts are updated quarterly or as and when major changes require assumptions to be amended. Full revision history for
all of our forecast pages within this section allow you to see what has changed and when.

Interior mirrors
Interior auto-dimming mirrors
Ov
Overview
erview
An electrochromic (auto-dimming) rearview mirror automatically darkens during night time driving in response to headlights.

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Applications
Interior auto-dimming rearview mirrors are available on a variety of vehicle models, from the Toyota Camry to the BMW 7 Series.
Increasingly, such mirrors are being fitted to small- and mid-sized vehicles. For example, Gentex is supplying interior autodimming mirrors for the Audi A1, BMW X1, Daihatsu Mira Cocoa, Ford Taurus, Honda Accord Crosstour and CRV, Kia Forte and
Morning, VW Eos, Golf and Jetta, Suzuki Kizashi, Toyota Corolla and Auris.
According to executives of SL Corporation, there are two major trends in mirror technology in South Korea. One is the addition of
electronic functions in the interior rearview mirror. For example, some mass produced interior mirrors have had functions such as
auto-dimming, rear camera display and electronic toll collection since 2009. The second is the growth of adoption rates of turn
signal integrated into exterior rearview mirrors. Both low and high segment vehicle customers now expect turn signal options. We
believe that the trend to add various electronic functions will continue in the South Korean market along with distinguishable
functions such as integrated turn signals. We are also seeing the mass-produced exterior rearview mirror featuring Blind Spot
Detection and All Around View technologies. We predict that such features will become increasingly common and popular in South
Korea.

For
orecasts
ecasts
The following seven tables set out our estimates and forecasts for interior auto-dimming mirrors fitted to newly-assembled
passenger cars and light vehicles across 14 markets. Here, our estimates and forecasts are based on all interior auto-dimming
rearview mirrors manufactured by all suppliers of electrochromic mirrors.
Firstly, our estimates of the market fitment rates and volume of new cars and light vehicle fitted with interior auto-dimming
mirrors are set out in the following tables.
Intentional page br
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Market fitment/penetration rates of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

45.60%

46.60%

47.50%

48.90%

50.40%

51.40%

52.40%

53.20%

54.30%

55.30%

55.30%

62.50%

69.30%

Mercosur

4.80%

5.30%

5.90%

6.40%

7.10%

7.80%

8.60%

9.30%

10.20%

11.30%

11.30%

20.10%

33.10%

Western Europe

26.40%

27.00%

27.50%

28.60%

29.70%

30.90%

32.20%

33.40%

34.70%

36.10%

36.10%

46.20%

57.50%

Central Europe

19.50%

20.20%

21.10%

21.90%

22.80%

23.70%

24.60%

25.50%

26.50%

27.60%

27.60%

34.90%

42.50%

Russia

4.10%

4.40%

4.80%

5.10%

5.60%

6.00%

6.50%

6.90%

7.50%

8.00%

8.00%

12.80%

18.80%

Japan

6.60%

6.90%

7.30%

7.70%

8.00%

8.40%

8.90%

9.20%

9.70%

10.10%

10.10%

13.60%

17.30%

China

9.00%

9.50%

10.10%

10.70%

11.30%

12.00%

12.80%

13.40%

14.20%

15.10%

15.10%

21.40%

28.60%

India

5.80%

6.30%

6.80%

7.30%

7.90%

8.60%

9.30%

9.90%

10.70%

11.50%

11.50%

18.30%

26.90%

Korea

4.70%

5.00%

5.40%

5.90%

6.30%

6.90%

7.40%

7.90%

8.50%

9.20%

9.20%

14.60%

21.50%

Thailand

5.80%

6.30%

6.80%

7.30%

7.90%

8.60%

9.30%

9.90%

10.70%

11.50%

11.50%

18.30%

26.90%

Other Asia

3.50%

3.80%

4.10%

4.40%

4.80%

5.10%

5.60%

5.90%

6.40%

6.90%

6.90%

10.90%

16.00%

Iran

1.20%

1.30%

1.50%

1.60%

1.80%

1.90%

2.10%

2.30%

2.50%

2.80%

2.80%

4.90%

7.90%

South Africa

2.40%

2.70%

2.90%

3.20%

3.50%

3.90%

4.30%

4.60%

5.10%

5.60%

5.60%

9.90%

15.90%

Australia

7.00%

7.60%

8.20%

8.80%

9.50%

10.30%

11.10%

11.90%

12.90%

13.90%

13.90%

22.00%

32.40%

Total 14 markets

18.88%

17.68%

18.41%

19.63%

20.68%

21.34%

21.83%

22.33%

22.99%

23.70%

23.43%

29.02%

35.68%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

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53

Market volumes of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

5,738.30

3,972.65

5,626.38

6,402.97

7,763.62

8,205.50

8,596.22

9,225.41

9,782.69

10,179.62

10,259.26

11,928.13

13,051.27

Mercosur

166.03

182.27

228.45

252.42

279.17

330.72

383.56

450.40

533.77

621.39

643.99

1,302.68

2,327.59

Western Europe

3,852.29

3,231.36

3,697.38

4,022.88

3,811.70

3,754.35

3,779.64

4,072.80

4,353.81

4,809.24

4,972.41

6,669.89

8,199.50

Central Europe

797.94

764.17

867.63

935.13

966.49

1,042.09

1,132.09

1,240.83

1,456.18

1,573.75

1,608.53

2,246.16

3,035.35

Russia

67.98

29.44

63.74

96.34

118.78

131.58

163.48

201.55

237.30

267.04

276.72

499.58

836.22

Japan

725.54

527.16

675.54

617.62

761.20

774.31

777.33

784.12

817.81

854.86

864.56

1,159.13

1,418.08

China

763.47

1,212.01

1,691.95

1,832.27

2,059.31

2,434.56

2,957.82

3,481.05

4,048.28

4,568.51

4,761.03

7,456.19

10,369.50

India

119.94

152.96

220.46

265.43

320.11

352.08

427.06

536.09

670.03

828.81

950.25

2,749.58

6,367.50

Korea

176.39

173.00

227.45

270.99

283.50

311.81

350.54

370.59

399.08

434.61

450.43

701.97

1,003.19

Thailand

79.92

62.12

110.36

105.05

178.46

219.47

235.85

282.15

326.14

365.59

380.77

788.91

1,451.26

Other Asia

57.89

45.98

65.03

74.45

93.07

107.10

131.43

151.51

172.35

193.27

199.62

385.75

686.72

Iran

14.20

17.45

23.07

25.70

16.69

9.60

7.77

8.88

13.33

22.04

28.92

97.56

188.89

South Africa

11.95

9.77

12.96

15.97

19.50

22.19

26.62

28.57

31.52

37.24

36.34

86.13

156.30

Australia

22.68

16.95

19.60

19.18

22.23

23.59

26.86

29.63

31.73

31.00

31.41

50.38

68.04

Total 14 markets

12,594.53

10,397.28

13,529.99

14,936.37

16,693.82

17,718.95

18,996.26

20,863.56

22,874.00

24,786.95

25,464.24

36,122.04

49,159.41

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

55

Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

56

Relative market sizes of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

45.56%

38.21%

41.58%

42.87%

46.51%

46.31%

45.25%

44.22%

42.77%

41.07%

40.29%

33.02%

26.55%

Mercosur

1.32%

1.75%

1.69%

1.69%

1.67%

1.87%

2.02%

2.16%

2.33%

2.51%

2.53%

3.61%

4.73%

Western Europe

30.59%

31.08%

27.33%

26.93%

22.83%

21.19%

19.90%

19.52%

19.03%

19.40%

19.53%

18.46%

16.68%

Central Europe

6.34%

7.35%

6.41%

6.26%

5.79%

5.88%

5.96%

5.95%

6.37%

6.35%

6.32%

6.22%

6.17%

Russia

0.54%

0.28%

0.47%

0.64%

0.71%

0.74%

0.86%

0.97%

1.04%

1.08%

1.09%

1.38%

1.70%

Japan

5.76%

5.07%

4.99%

4.13%

4.56%

4.37%

4.09%

3.76%

3.58%

3.45%

3.40%

3.21%

2.88%

China

6.06%

11.66%

12.51%

12.27%

12.34%

13.74%

15.57%

16.68%

17.70%

18.43%

18.70%

20.64%

21.09%

India

0.95%

1.47%

1.63%

1.78%

1.92%

1.99%

2.25%

2.57%

2.93%

3.34%

3.73%

7.61%

12.95%

Korea

1.40%

1.66%

1.68%

1.81%

1.70%

1.76%

1.85%

1.78%

1.74%

1.75%

1.77%

1.94%

2.04%

Thailand

0.63%

0.60%

0.82%

0.70%

1.07%

1.24%

1.24%

1.35%

1.43%

1.47%

1.50%

2.18%

2.95%

Other Asia

0.46%

0.44%

0.48%

0.50%

0.56%

0.60%

0.69%

0.73%

0.75%

0.78%

0.78%

1.07%

1.40%

Iran

0.11%

0.17%

0.17%

0.17%

0.10%

0.05%

0.04%

0.04%

0.06%

0.09%

0.11%

0.27%

0.38%

South Africa

0.09%

0.09%

0.10%

0.11%

0.12%

0.13%

0.14%

0.14%

0.14%

0.15%

0.14%

0.24%

0.32%

Australia

0.18%

0.16%

0.14%

0.13%

0.13%

0.13%

0.14%

0.14%

0.14%

0.13%

0.12%

0.14%

0.14%

Total 14 markets

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

57

The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

58

Volume changes of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et

2008 2009

2010

2011

2012

2013

2014

2015

2016

2017

2018 2023

2028

North America

--

-1,765.65

1,653.73

776.59

1,360.65

441.88

390.72

629.19

557.28

396.94

79.63

1,668.87

1,123.14

Mercosur

--

16.24

46.18

23.97

26.76

51.55

52.84

66.84

83.37

87.62

22.60

658.69

1,024.91

Western Europe

--

-620.93

466.02

325.50

-211.18

-57.35

25.29

293.16

281.01

455.43

163.17

1,697.48

1,529.61

Central Europe

--

-33.77

103.47

67.50

31.36

75.60

90.00

108.74

215.35

117.58

34.78

637.64

789.19

Russia

--

-38.54

34.31

32.60

22.44

12.80

31.90

38.07

35.75

29.74

9.68

222.86

336.64

Japan

--

-198.38

148.38

-57.93

143.58

13.11

3.01

6.79

33.69

37.06

9.70

294.57

258.95

China

--

448.54

479.94

140.32

227.04

375.25

523.26

523.23

567.23

520.23

192.53

2,695.16

2,913.31

India

--

33.02

67.49

44.97

54.68

31.98

74.97

109.03

133.95

158.77

121.44

1,799.33

3,617.92

Korea

--

-3.39

54.45

43.54

12.51

28.31

38.73

20.05

28.49

35.53

15.82

251.54

301.22

Thailand

--

-17.81

48.25

-5.32

73.41

41.01

16.38

46.30

43.99

39.45

15.18

408.15

662.34

Other Asia

--

-11.91

19.05

9.42

18.62

14.03

24.33

20.08

20.84

20.92

6.35

186.13

300.97

Iran

--

3.25

5.62

2.63

-9.01

-7.09

-1.83

1.11

4.45

8.71

6.89

68.64

91.33

South Africa

--

-2.18

3.19

3.01

3.53

2.70

4.43

1.95

2.95

5.72

-0.90

49.79

70.17

Australia

--

-5.73

2.65

-0.41

3.05

1.36

3.28

2.77

2.10

-0.74

0.42

18.97

17.66

Total 14 markets

--

-2,197.25

3,132.71

1,406.38

1,757.45

1,025.13

1,277.31

1,867.31

2,010.43

1,912.96

677.28

10,657.80

13,037.37

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

59

Change in volume of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
(%)
Mark
Market
et

2008 2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

--

-30.77%

41.63%

13.80%

21.25%

5.69%

4.76%

7.32%

6.04%

4.06%

0.78%

16.27%

9.42%

Mercosur

--

9.78%

25.34%

10.49%

10.60%

18.46%

15.98%

17.43%

18.51%

16.42%

3.64%

102.28%

78.68%

Western Europe

--

-16.12%

14.42%

8.80%

-5.25%

-1.50%

0.67%

7.76%

6.90%

10.46%

3.39%

34.14%

22.93%

Central Europe

--

-4.23%

13.54%

7.78%

3.35%

7.82%

8.64%

9.61%

17.35%

8.07%

2.21%

39.64%

35.13%

Russia

--

-56.70%

116.55%

51.13%

23.29%

10.78%

24.24%

23.29%

17.74%

12.53%

3.62%

80.54%

67.38%

Japan

--

-27.34%

28.15%

-8.57%

23.25%

1.72%

0.39%

0.87%

4.30%

4.53%

1.13%

34.07%

22.34%

China

--

58.75%

39.60%

8.29%

12.39%

18.22%

21.49%

17.69%

16.29%

12.85%

4.21%

56.61%

39.07%

India

--

27.53%

44.12%

20.40%

20.60%

9.99%

21.29%

25.53%

24.99%

23.70%

14.65%

189.35%

131.58%

Korea

--

-1.92%

31.47%

19.14%

4.62%

9.99%

12.42%

5.72%

7.69%

8.90%

3.64%

55.84%

42.91%

Thailand

--

-22.28%

77.67%

-4.82%

69.89%

22.98%

7.46%

19.63%

15.59%

12.10%

4.15%

107.19%

83.96%

Other Asia

--

-20.57%

41.42%

14.49%

25.02%

15.07%

22.72%

15.28%

13.75%

12.14%

3.28%

93.25%

78.02%

Iran

--

22.89%

32.24%

11.38%

-35.06%

-42.50%

-19.02%

14.26%

50.09%

65.37%

31.26%

237.29%

93.62%

South Africa

--

-18.22%

32.63%

23.18%

22.09%

13.83%

19.95%

7.32%

10.33%

18.15%

-2.41%

136.99%

81.47%

Australia

--

-25.27%

15.64%

-2.11%

15.88%

6.10%

13.88%

10.31%

7.10%

-2.32%

1.35%

60.37%

35.05%

Total 14 markets

--

-17.45%

30.13%

10.39%

11.77%

6.14%

7.21%

9.83%

9.64%

8.36%

2.73%

41.85%

36.09%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

61

Change in market fitment/penetration rates of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and
light vehicles, 2008-2028, (%)
Mark
Market
et

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028

North America

--

1.00

0.90

1.40

1.50

1.00

1.00

0.80

1.10

1.00

0.00

7.20

6.80

Mercosur

--

0.50

0.60

0.50

0.70

0.70

0.80

0.70

0.90

1.10

0.00

8.80

13.00

Western Europe

--

0.60

0.50

1.10

1.10

1.20

1.30

1.20

1.30

1.40

0.00

10.10

11.30

Central Europe

--

0.70

0.90

0.80

0.90

0.90

0.90

0.90

1.00

1.10

0.00

7.30

7.60

Russia

--

0.30

0.40

0.30

0.50

0.40

0.50

0.40

0.60

0.50

0.00

4.80

6.00

Japan

--

0.30

0.40

0.40

0.30

0.40

0.50

0.30

0.50

0.40

0.00

3.50

3.70

China

--

0.50

0.60

0.60

0.60

0.70

0.80

0.60

0.80

0.90

0.00

6.30

7.20

India

--

0.50

0.50

0.50

0.60

0.70

0.70

0.60

0.80

0.80

0.00

6.80

8.60

Korea

--

0.30

0.40

0.50

0.40

0.60

0.50

0.50

0.60

0.70

0.00

5.40

6.90

Thailand

--

0.50

0.50

0.50

0.60

0.70

0.70

0.60

0.80

0.80

0.00

6.80

8.60

Other Asia

--

0.30

0.30

0.30

0.40

0.30

0.50

0.30

0.50

0.50

0.00

4.00

5.10

Iran

--

0.10

0.20

0.10

0.20

0.10

0.20

0.20

0.20

0.30

0.00

2.10

3.00

South Africa

--

0.30

0.20

0.30

0.30

0.40

0.40

0.30

0.50

0.50

0.00

4.30

6.00

Australia

--

0.60

0.60

0.60

0.70

0.80

0.80

0.80

1.00

1.00

0.00

8.10

10.40

Total 14 markets

--

-1.19

0.72

1.22

1.05

0.67

0.49

0.49

0.66

0.71

-0.27

5.59

6.66

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

63

Fastest growing markets of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et

2008 2009

2010

2011

2012

2013

North America

--

41.63%

13.80%

21.25%

5.69%

Mercosur

--

25.34%

10.49%

10.60%

18.46%

Western Europe

--

14.42%

8.80%

Central Europe

--

13.54%

7.78%

Russia

--

116.55%

51.13%

Japan

--

28.15%

China

--

58.75%

39.60%

8.29%

12.39%

18.22%

21.49%

17.69%

16.29%

12.85%

India

--

27.53%

44.12%

20.40%

20.60%

9.99%

21.29%

25.53%

24.99%

23.70%

Korea

--

31.47%

19.14%

9.99%

12.42%

5.72%

7.69%

Thailand

--

77.67%

69.89%

22.98%

7.46%

19.63%

Other Asia

--

41.42%

14.49%

25.02%

15.07%

22.72%

Iran

--

32.24%

11.38%

South Africa

--

32.63%

23.18%

Australia

--

15.64%

Total 14 markets

--

9.78%

22.89%

--

--

23.29%

2014

15.98%

2015

2016

7.32%

6.04%

17.43%

18.51%

7.76%

2017

2018

2023

2028

16.27%

9.42%

16.42%

102.28%

78.68%

6.90%

10.46%

34.14%

22.93%

7.82%

8.64%

9.61%

17.35%

8.07%

39.64%

35.13%

10.78%

24.24%

23.29%

17.74%

12.53%

80.54%

67.38%

34.07%

22.34%

56.61%

39.07%

189.35%

131.58%

8.90%

55.84%

42.91%

15.59%

12.10%

107.19%

83.96%

15.28%

13.75%

12.14%

93.25%

78.02%

14.26%

50.09%

65.37%

237.29%

93.62%

18.15%

136.99%

81.47%

60.37%

35.05%

--

--

23.25%

--

22.09%

13.83%

19.95%

7.32%

10.33%

15.88%

6.10%

13.88%

10.31%

7.10%

--

--

--

--

--

--

14.65%

31.26%

--

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

65

Interior non auto-dimming mirrors


On the flipside, not all vehicles are fitted with auto-dimming mirrors. The following seven tables set out our estimates and
forecasts for interior non auto-dimming mirrors fitted to newly-assembled passenger cars and light vehicles across 14 markets.
Although missing the auto-dimming function, these interior mirrors may include reading and ambient lights, garage door openers,
memory functions, time displays, humidity and temperature sensors, microphone arrays for hands-free mobile phone operation,
emergency call buttons, map lights and telematics systems.
Firstly, our estimates of the market fitment rates and volume of new cars and light vehicle fitted with interior non auto-dimming
mirrors are set out in the following tables.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

66

Market fitment/penetration rates of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

54.40%

53.40%

52.50%

51.10%

49.60%

48.60%

47.60%

46.80%

45.70%

44.70%

44.70%

37.50%

30.70%

Mercosur

95.20%

94.70%

94.10%

93.60%

92.90%

92.20%

91.40%

90.70%

89.80%

88.70%

88.70%

79.90%

66.90%

Western Europe

73.60%

73.00%

72.50%

71.40%

70.30%

69.10%

67.80%

66.60%

65.30%

63.90%

63.90%

53.80%

42.50%

Central Europe

80.50%

79.80%

78.90%

78.10%

77.20%

76.30%

75.40%

74.50%

73.50%

72.40%

72.40%

65.10%

57.50%

Russia

95.90%

95.60%

95.20%

94.90%

94.40%

94.00%

93.50%

93.10%

92.50%

92.00%

92.00%

87.20%

81.20%

Japan

93.40%

93.10%

92.70%

92.30%

92.00%

91.60%

91.10%

90.80%

90.30%

89.90%

89.90%

86.40%

82.70%

China

91.00%

90.50%

89.90%

89.30%

88.70%

88.00%

87.20%

86.60%

85.80%

84.90%

84.90%

78.60%

71.40%

India

94.20%

93.70%

93.20%

92.70%

92.10%

91.40%

90.70%

90.10%

89.30%

88.50%

88.50%

81.70%

73.10%

Korea

95.30%

95.00%

94.60%

94.10%

93.70%

93.10%

92.60%

92.10%

91.50%

90.80%

90.80%

85.40%

78.50%

Thailand

94.20%

93.70%

93.20%

92.70%

92.10%

91.40%

90.70%

90.10%

89.30%

88.50%

88.50%

81.70%

73.10%

Other Asia

96.50%

96.20%

95.90%

95.60%

95.20%

94.90%

94.40%

94.10%

93.60%

93.10%

93.10%

89.10%

84.00%

Iran

98.80%

98.70%

98.50%

98.40%

98.20%

98.10%

97.90%

97.70%

97.50%

97.20%

97.20%

95.10%

92.10%

South Africa

97.60%

97.30%

97.10%

96.80%

96.50%

96.10%

95.70%

95.40%

94.90%

94.40%

94.40%

90.10%

84.10%

Australia

93.00%

92.40%

91.80%

91.20%

90.50%

89.70%

88.90%

88.10%

87.10%

86.10%

86.10%

78.00%

67.60%

Total 14 markets

81.12%

82.32%

81.59%

80.37%

79.32%

78.66%

78.17%

77.67%

77.01%

76.30%

76.57%

70.98%

64.32%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

67

Market volumes of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

6,845.70

4,552.35

6,218.63

6,691.03

7,640.38

7,758.50

7,808.78

8,115.59

8,233.31

8,228.38

8,292.74

7,156.88

5,781.73

Mercosur

3,292.97

3,256.73

3,643.55

3,691.58

3,652.83

3,909.28

4,076.44

4,392.60

4,699.23

4,877.61

5,055.01

5,178.32

4,704.41

Western Europe

10,739.71

8,736.64

9,747.63

10,043.12

9,022.30

8,395.65

7,958.36

8,121.20

8,193.19

8,512.76

8,801.59

7,767.11

6,060.50

Central Europe

3,294.06

3,018.83

3,244.37

3,334.87

3,272.51

3,354.91

3,469.91

3,625.17

4,038.83

4,128.25

4,219.47

4,189.84

4,106.65

Russia

1,590.02

639.56

1,264.26

1,792.66

2,002.22

2,061.42

2,351.53

2,719.45

2,926.70

3,070.96

3,182.28

3,403.42

3,611.78

Japan

10,267.46

7,112.84

8,578.46

7,403.38

8,753.80

8,443.69

7,956.67

7,738.88

7,613.19

7,609.14

7,695.44

7,363.87

6,778.92

China

7,719.53

11,545.99

15,060.05

15,291.73

16,164.69

17,853.44

20,150.18

22,496.95

24,460.72

25,686.50

26,768.97

27,385.81

25,887.50

India

1,948.06

2,275.04

3,021.54

3,370.57

3,731.89

3,741.92

4,164.94

4,878.92

5,591.97

6,378.20

7,312.76

12,275.43

17,303.50

Korea

3,576.61

3,287.00

3,984.55

4,322.01

4,216.50

4,207.19

4,386.46

4,320.41

4,295.93

4,289.39

4,445.57

4,106.03

3,662.81

Thailand

1,298.08

923.88

1,512.64

1,333.95

2,080.54

2,332.53

2,300.15

2,567.85

2,721.86

2,813.42

2,930.24

3,522.09

3,943.75

Other Asia

1,596.11

1,164.02

1,520.97

1,617.55

1,845.93

1,992.90

2,215.57

2,416.49

2,520.65

2,607.73

2,693.38

3,153.25

3,605.28

Iran

1,168.80

1,324.55

1,514.93

1,580.30

910.31

495.41

362.23

377.12

519.67

764.96

1,004.08

1,893.44

2,202.11

South Africa

486.05

352.23

434.04

483.03

537.51

546.81

592.38

592.43

586.48

627.76

612.66

783.87

826.70

Australia

301.32

206.05

219.40

198.82

211.77

205.41

215.14

219.37

214.27

192.00

194.59

178.62

141.96

Total 14 markets

54,124.47

48,395.72

59,965.01

61,154.63

64,043.18

65,299.05

68,008.74

72,582.44

76,616.00

79,787.05

83,208.76

88,357.96

88,617.59

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

69

Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

70

Relative market sizes of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

12.65%

9.41%

10.37%

10.94%

11.93%

11.88%

11.48%

11.18%

10.75%

10.31%

9.97%

8.10%

6.52%

Mercosur

6.08%

6.73%

6.08%

6.04%

5.70%

5.99%

5.99%

6.05%

6.13%

6.11%

6.08%

5.86%

5.31%

Western Europe

19.84%

18.05%

16.26%

16.42%

14.09%

12.86%

11.70%

11.19%

10.69%

10.67%

10.58%

8.79%

6.84%

Central Europe

6.09%

6.24%

5.41%

5.45%

5.11%

5.14%

5.10%

4.99%

5.27%

5.17%

5.07%

4.74%

4.63%

Russia

2.94%

1.32%

2.11%

2.93%

3.13%

3.16%

3.46%

3.75%

3.82%

3.85%

3.82%

3.85%

4.08%

Japan

18.97%

14.70%

14.31%

12.11%

13.67%

12.93%

11.70%

10.66%

9.94%

9.54%

9.25%

8.33%

7.65%

China

14.26%

23.86%

25.11%

25.01%

25.24%

27.34%

29.63%

31.00%

31.93%

32.19%

32.17%

30.99%

29.21%

India

3.60%

4.70%

5.04%

5.51%

5.83%

5.73%

6.12%

6.72%

7.30%

7.99%

8.79%

13.89%

19.53%

Korea

6.61%

6.79%

6.64%

7.07%

6.58%

6.44%

6.45%

5.95%

5.61%

5.38%

5.34%

4.65%

4.13%

Thailand

2.40%

1.91%

2.52%

2.18%

3.25%

3.57%

3.38%

3.54%

3.55%

3.53%

3.52%

3.99%

4.45%

Other Asia

2.95%

2.41%

2.54%

2.65%

2.88%

3.05%

3.26%

3.33%

3.29%

3.27%

3.24%

3.57%

4.07%

Iran

2.16%

2.74%

2.53%

2.58%

1.42%

0.76%

0.53%

0.52%

0.68%

0.96%

1.21%

2.14%

2.48%

South Africa

0.90%

0.73%

0.72%

0.79%

0.84%

0.84%

0.87%

0.82%

0.77%

0.79%

0.74%

0.89%

0.93%

Australia

0.56%

0.43%

0.37%

0.33%

0.33%

0.31%

0.32%

0.30%

0.28%

0.24%

0.23%

0.20%

0.16%

Total 14 markets

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

71

The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

72

Volume changes of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et

2008 2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

--

-2,293.35

1,666.28

472.41

949.35

118.12

50.28

306.81

117.72

-4.94

64.37

-1,135.87

-1,375.14

Mercosur

--

-36.24

386.82

48.03

-38.76

256.45

167.16

316.16

306.63

178.38

177.40

123.31

-473.91

Western Europe

--

-2,003.07

1,010.99

295.50

-1,020.82

-626.65

-437.29

162.84

71.99

319.57

288.83

-1,034.48

-1,706.61

Central Europe

--

-275.23

225.53

90.50

-62.36

82.40

115.00

155.26

413.66

89.42

91.22

-29.64

-83.19

Russia

--

-950.46

624.69

528.41

209.56

59.20

290.11

367.93

207.25

144.26

111.32

221.14

208.36

Japan

--

-3,154.62

1,465.62

-1,175.08

1,350.42

-310.11

-487.01

-217.79

-125.69

-4.06

86.30

-331.57

-584.95

China

--

3,826.46

3,514.06

231.68

872.96

1,688.75

2,296.74

2,346.77

1,963.77

1,225.77

1,082.47

616.84

-1,498.31

India

--

326.98

746.51

349.03

361.32

10.02

423.03

713.97

713.05

786.23

934.56

4,962.67

5,028.08

Korea

--

-289.61

697.55

337.46

-105.51

-9.31

179.27

-66.05

-24.49

-6.53

156.18

-339.54

-443.22

Thailand

--

-374.19

588.75

-178.68

746.59

251.99

-32.38

267.70

154.01

91.55

116.82

591.85

421.66

Other Asia

--

-432.09

356.95

96.58

228.38

146.97

222.67

200.92

104.16

87.08

85.65

459.87

452.03

Iran

--

155.75

190.38

65.37

-669.99

-414.91

-133.18

14.89

142.55

245.29

239.11

889.37

308.67

South Africa

--

-133.82

81.81

49.00

54.47

9.30

45.57

0.05

-5.95

41.28

-15.10

171.21

42.83

Australia

--

-95.27

13.35

-20.59

12.95

-6.36

9.73

4.23

-5.10

-22.26

2.58

-15.97

-36.66

Total 14 markets

--

-5,728.75

11,569.29

1,189.62

2,888.55

1,255.87

2,709.69

4,573.69

4,033.57

3,171.04

3,421.72

5,149.20

259.63

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

73

Change in volume of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et

2008 2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

--

-33.50%

36.60%

7.60%

14.19%

1.55%

0.65%

3.93%

1.45%

-0.06%

0.78%

-13.70%

-19.21%

Mercosur

--

-1.10%

11.88%

1.32%

-1.05%

7.02%

4.28%

7.76%

6.98%

3.80%

3.64%

2.44%

-9.15%

Western Europe

--

-18.65%

11.57%

3.03%

-10.16%

-6.95%

-5.21%

2.05%

0.89%

3.90%

3.39%

-11.75%

-21.97%

Central Europe

--

-8.36%

7.47%

2.79%

-1.87%

2.52%

3.43%

4.47%

11.41%

2.21%

2.21%

-0.70%

-1.99%

Russia

--

-59.78%

97.67%

41.80%

11.69%

2.96%

14.07%

15.65%

7.62%

4.93%

3.62%

6.95%

6.12%

Japan

--

-30.72%

20.61%

-13.70%

18.24%

-3.54%

-5.77%

-2.74%

-1.62%

-0.05%

1.13%

-4.31%

-7.94%

China

--

49.57%

30.44%

1.54%

5.71%

10.45%

12.86%

11.65%

8.73%

5.01%

4.21%

2.30%

-5.47%

India

--

16.78%

32.81%

11.55%

10.72%

0.27%

11.31%

17.14%

14.61%

14.06%

14.65%

67.86%

40.96%

Korea

--

-8.10%

21.22%

8.47%

-2.44%

-0.22%

4.26%

-1.51%

-0.57%

-0.15%

3.64%

-7.64%

-10.79%

Thailand

--

-28.83%

63.73%

-11.81%

55.97%

12.11%

-1.39%

11.64%

6.00%

3.36%

4.15%

20.20%

11.97%

Other Asia

--

-27.07%

30.67%

6.35%

14.12%

7.96%

11.17%

9.07%

4.31%

3.45%

3.28%

17.07%

14.34%

Iran

--

13.33%

14.37%

4.32%

-42.40%

-45.58%

-26.88%

4.11%

37.80%

47.20%

31.26%

88.58%

16.30%

South Africa

--

-27.53%

23.23%

11.29%

11.28%

1.73%

8.33%

0.01%

-1.00%

7.04%

-2.41%

27.95%

5.46%

Australia

--

-31.62%

6.48%

-9.38%

6.52%

-3.00%

4.73%

1.97%

-2.33%

-10.39%

1.35%

-8.21%

-20.52%

Total 14 markets

--

-10.58%

23.91%

1.98%

4.72%

1.96%

4.15%

6.73%

5.56%

4.14%

4.29%

6.19%

0.29%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

75

Change in market fitment/penetration rates of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars
and light vehicles, 2008-2028, (%)
Mark
Market
et

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028

North America

--

-1.00

-0.90

-1.40

-1.50

-1.00

-1.00

-0.80

-1.10

-1.00

0.00

-7.20

-6.80

Mercosur

--

-0.50

-0.60

-0.50

-0.70

-0.70

-0.80

-0.70

-0.90

-1.10

0.00

-8.80

-13.00

Western Europe

--

-0.60

-0.50

-1.10

-1.10

-1.20

-1.30

-1.20

-1.30

-1.40

0.00

-10.10

-11.30

Central Europe

--

-0.70

-0.90

-0.80

-0.90

-0.90

-0.90

-0.90

-1.00

-1.10

0.00

-7.30

-7.60

Russia

--

-0.30

-0.40

-0.30

-0.50

-0.40

-0.50

-0.40

-0.60

-0.50

0.00

-4.80

-6.00

Japan

--

-0.30

-0.40

-0.40

-0.30

-0.40

-0.50

-0.30

-0.50

-0.40

0.00

-3.50

-3.70

China

--

-0.50

-0.60

-0.60

-0.60

-0.70

-0.80

-0.60

-0.80

-0.90

0.00

-6.30

-7.20

India

--

-0.50

-0.50

-0.50

-0.60

-0.70

-0.70

-0.60

-0.80

-0.80

0.00

-6.80

-8.60

Korea

--

-0.30

-0.40

-0.50

-0.40

-0.60

-0.50

-0.50

-0.60

-0.70

0.00

-5.40

-6.90

Thailand

--

-0.50

-0.50

-0.50

-0.60

-0.70

-0.70

-0.60

-0.80

-0.80

0.00

-6.80

-8.60

Other Asia

--

-0.30

-0.30

-0.30

-0.40

-0.30

-0.50

-0.30

-0.50

-0.50

0.00

-4.00

-5.10

Iran

--

-0.10

-0.20

-0.10

-0.20

-0.10

-0.20

-0.20

-0.20

-0.30

0.00

-2.10

-3.00

South Africa

--

-0.30

-0.20

-0.30

-0.30

-0.40

-0.40

-0.30

-0.50

-0.50

0.00

-4.30

-6.00

Australia

--

-0.60

-0.60

-0.60

-0.70

-0.80

-0.80

-0.80

-1.00

-1.00

0.00

-8.10

-10.40

Total 14 markets

--

1.19

-0.72

-1.22

-1.05

-0.67

-0.49

-0.49

-0.66

-0.71

0.27

-5.59

-6.66

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

77

Fastest growing markets of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et

2008 2009

2010

2011

2012

North America

--

36.60%

7.60%

14.19%

Mercosur

--

11.88%

Western Europe

--

11.57%

Central Europe

--

7.47%

Russia

--

97.67%

Japan

--

20.61%

18.24%

China

--

49.57%

30.44%

5.71%

India

--

16.78%

32.81%

11.55%

Korea

--

21.22%

8.47%

Thailand

--

63.73%

Other Asia

--

30.67%

Iran

--

South Africa

--

23.23%

Australia

--

6.48%

Total 14 markets

--

13.33%

--

2013

2014

7.02%

2015

2016

7.76%

6.98%

2018

2023

2028

6.95%

6.12%

67.86%

40.96%

20.20%

11.97%

17.07%

14.34%

88.58%

16.30%

27.95%

5.46%

--

--

11.41%
41.80%

6.35%

11.69%

10.45%

10.72%

55.97%

12.11%

14.12%

7.96%

14.07%

15.65%

7.62%

12.86%

11.65%

8.73%

5.01%

11.31%

17.14%

14.61%

14.06%

11.64%

6.00%

11.17%

37.80%
11.29%

11.28%

14.65%

9.07%

14.37%

--

2017

8.33%

47.20%

31.26%

7.04%

6.52%
--

--

--

--

--

--

--

--

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

79

Although manufacturers talk of interior rearview mirror as the ideal location for electronic features, these feature-packed mirrors
are still mainly the preserve of the luxury car segment. A basic interior mirror with flat glass set in a plastic housing with
windscreen mounts may typically cost the automaker approximately 2 each. Swap the flat glass for prismatic glass and the cost
rises to approximately 3. An auto executive told us: An interior mirror is basically in two parts so the cost of the components are
divided into two: approximately 1.50 for the housing and 1.50 for the prismatic glass. That is because prismatic glass is not a
very easy to manufacture part and the rest of the parts are structural elements and plastic parts and the foot adhesive itself.
At the other end of the spectrum, a feature-packed interior mirror with auto-dimming glass may typically cost the automaker
about 100. And everything in between is possible.
An auto executive told us: We have seen a full battery of indicators, lights, LEDs, and a number of other features being integrated

with the interior mirror We are also seeing the integration of cameras for forward view applications.
On that basis, and as a guide, we estimate that an interior auto-dimming mirror is in the region of 65 - 100 with + / - 5%
variance depending on the region.

Exterior mirrors
Most exterior rearview mirrors can be either manually or electronically adjusted to suit the drivers seating position. Remote
adjustment may be mechanical through the use of Bowden cables or electric by means of geared motors. The mirror glass itself
may be electrically heated and include electrochromic auto-dimming technology. For example, at Toyota's car assembly plant in
Burnaston, UK, there are some 120 base models of the Auris and Avensis models are being built that are fitted with 85 different
wing mirrors. In this section, we estimate the market size for auto- and non-auto dimming exterior rearview mirrors.

Exterior auto-dimming mirrors


Ov
Overview
erview
Exterior auto-dimming mirrors are controlled by the sensors and electronic circuitry in the interior auto-dimming mirror, and both
the interior and exterior mirrors dim simultaneously.
Gentex currently supply exterior auto-dimming mirrors that are standard equipment or a factory-installed option on certain trim
levels to a range of automakers, including BMW, Chrysler, Daimler, Fiat, General Motors, Honda, Hyundai, Mitsubishi, Nissan, PSA,
SAIC, Tata, Toyota and Volkswagen. Gentex currently sells its exterior auto-dimming mirror sub-assemblies to exterior mirror
suppliers of the automakers who assemble the exterior auto-dimming mirror sub-assemblies into full mirror units for subsequent
resale to the automakers.
In Japan, vehicle safety regulations dictate that all vehicles meet what is often referred to as the "one-metre pole" requirement. It
states that drivers must be able to view, either directly or in their mirrors, a one metre tall by 0.3 metre diameter cylinder placed
directly in front of or alongside the passenger side of the vehicle. Often automakers comply with the regulation by using a fender
Copyright 2013, Aroq Ltd

October 2013

80

mirror, which attaches to the vehicle's front fender and helps eliminate the passenger-side blind zone. While fender mirrors do
offer a solution, they often are not a part of the vehicle's initial design, and can look out of place on an otherwise meticulously
planned and stylised vehicle. For its part, Mazda is using Gentexs passenger-side monitor and rear camera display are standard
equipment on the 2013 CX-5 models sold in Japan. These vehicle are assembled at the automakers plants in China, Thailand and
Japan.

For
orecasts
ecasts
The following seven tables set out our estimates and forecasts for exterior auto-dimming mirrors fitted to newly-assembled
passenger cars and light vehicles across 14 markets. Here, our estimates and forecasts are based on all exterior auto-dimming
rearview mirrors manufactured by all suppliers of electrochromic mirrors.
Firstly, our estimates of the market fitment rates and volume of new cars and light vehicle fitted with exterior auto-dimming
mirrors are set out in the following tables.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

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81

Market fitment/penetration rates of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et

2008 2009 2010 2011

2012

2013 2014 2015

2016 2017

2018 2023 2028

North America

5.80%

5.90%

6.00%

6.20%

6.40%

6.50%

6.60%

6.70%

6.80%

7.00%

7.00%

7.90%

9.00%

Mercosur

0.60%

0.70%

0.70%

0.80%

0.90%

1.00%

1.10%

1.20%

1.30%

1.40%

1.40%

2.50%

4.10%

Western Europe

4.80%

4.90%

5.00%

5.20%

5.40%

5.60%

5.80%

6.10%

6.30%

6.50%

6.50%

8.40%

10.40%

Central Europe

4.30%

4.50%

4.70%

4.90%

5.10%

5.30%

5.50%

5.70%

5.90%

6.10%

6.10%

7.70%

9.40%

Russia

2.10%

2.10%

2.20%

2.20%

2.30%

2.30%

2.30%

2.40%

2.40%

2.40%

2.40%

2.80%

3.00%

Japan

4.20%

4.20%

4.30%

4.40%

4.50%

4.60%

4.70%

4.80%

4.80%

4.90%

4.90%

5.60%

6.10%

China

1.60%

1.60%

1.60%

1.70%

1.70%

1.70%

1.80%

1.80%

1.80%

1.80%

1.80%

2.10%

2.30%

India

1.00%

1.10%

1.10%

1.10%

1.10%

1.10%

1.20%

1.20%

1.20%

1.20%

1.20%

1.30%

1.50%

Korea

2.10%

2.10%

2.20%

2.20%

2.30%

2.30%

2.30%

2.40%

2.40%

2.40%

2.40%

2.80%

3.00%

Thailand

0.50%

0.50%

0.50%

0.60%

0.60%

0.60%

0.60%

0.60%

0.60%

0.60%

0.60%

0.60%

0.70%

Other Asia

1.00%

1.10%

1.10%

1.10%

1.10%

1.10%

1.20%

1.20%

1.20%

1.20%

1.20%

1.30%

1.50%

Iran

2.10%

2.10%

2.20%

2.20%

2.30%

2.30%

2.30%

2.40%

2.40%

2.40%

2.40%

2.80%

3.00%

South Africa

2.10%

2.10%

2.20%

2.20%

2.30%

2.30%

2.30%

2.40%

2.40%

2.50%

2.50%

2.80%

3.10%

Australia

3.10%

3.20%

3.20%

3.30%

3.40%

3.40%

3.50%

3.60%

3.60%

3.70%

3.70%

4.20%

4.60%

Total 14 markets

3.64%

3.37%

3.41%

3.54%

3.64%

3.65%

3.66%

3.69%

3.70%

3.74%

3.70%

4.17%

4.58%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

82

Market volumes of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028

North America

1,460

1,006

1,421

1,624

1,972

2,075

2,165

2,324

2,450

2,577

2,597

3,015

3,390

Mercosur

42

48

54

63

71

85

98

116

136

154

160

324

577

Western Europe

1,401

1,173

1,345

1,463

1,386

1,361

1,362

1,488

1,581

1,732

1,791

2,425

2,966

Central Europe

352

340

387

418

432

466

506

555

648

696

711

991

1,343

Russia

70

28

58

83

98

101

116

140

152

160

166

219

267

Japan

923

642

796

706

856

848

821

818

809

829

839

955

1,000

China

271

408

536

582

620

690

832

935

1,026

1,089

1,135

1,463

1,668

India

41

53

71

80

89

90

110

130

150

173

198

391

710

Korea

158

145

185

202

207

208

218

225

225

227

235

269

280

Thailand

14

10

16

17

27

31

30

34

37

38

40

52

76

Other Asia

33

27

35

37

43

46

56

62

65

67

69

92

129

Iran

50

56

68

71

43

23

17

19

26

38

50

111

143

South Africa

21

15

20

22

26

26

28

30

30

33

32

49

61

Australia

20

14

15

14

16

16

17

18

18

17

17

19

19

Total 14 markets

4,855

3,967

5,007

5,383

5,885

6,065

6,377

6,893

7,353

7,830

8,040

10,376

12,628

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

84

Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

85

Relative market sizes of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

30.07%

25.36%

28.39%

30.16%

33.51%

34.22%

33.96%

33.71%

33.32%

32.91%

32.31%

29.06%

26.84%

Mercosur

0.85%

1.21%

1.08%

1.17%

1.20%

1.40%

1.54%

1.69%

1.85%

1.97%

1.98%

3.12%

4.57%

Western Europe

28.85%

29.57%

26.85%

27.18%

23.55%

22.44%

21.35%

21.58%

21.50%

22.12%

22.27%

23.38%

23.49%

Central Europe

7.25%

8.58%

7.72%

7.77%

7.35%

7.68%

7.94%

8.05%

8.82%

8.88%

8.84%

9.55%

10.63%

Russia

1.43%

0.71%

1.17%

1.54%

1.66%

1.66%

1.81%

2.03%

2.07%

2.05%

2.07%

2.11%

2.11%

Japan

19.02%

16.18%

15.89%

13.11%

14.55%

13.98%

12.87%

11.87%

11.01%

10.59%

10.43%

9.20%

7.92%

China

5.59%

10.29%

10.71%

10.82%

10.53%

11.37%

13.04%

13.57%

13.96%

13.91%

14.12%

14.10%

13.21%

India

0.85%

1.35%

1.42%

1.49%

1.51%

1.48%

1.73%

1.89%

2.04%

2.21%

2.47%

3.77%

5.62%

Korea

3.25%

3.66%

3.70%

3.75%

3.52%

3.43%

3.42%

3.27%

3.06%

2.90%

2.92%

2.60%

2.22%

Thailand

0.28%

0.25%

0.32%

0.32%

0.46%

0.50%

0.48%

0.50%

0.50%

0.49%

0.49%

0.50%

0.60%

Other Asia

0.68%

0.67%

0.70%

0.69%

0.72%

0.76%

0.88%

0.89%

0.88%

0.86%

0.86%

0.89%

1.02%

Iran

1.02%

1.42%

1.35%

1.31%

0.72%

0.38%

0.27%

0.27%

0.35%

0.48%

0.62%

1.07%

1.14%

South Africa

0.43%

0.38%

0.39%

0.41%

0.44%

0.43%

0.45%

0.43%

0.40%

0.42%

0.40%

0.47%

0.48%

Australia

0.41%

0.36%

0.31%

0.27%

0.27%

0.26%

0.27%

0.26%

0.24%

0.21%

0.21%

0.19%

0.15%

Total 14 markets

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

86

The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

87

Volume changes of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028

North America

--

-454

415

202

348

104

90

158

126

127

20

418

375

Mercosur

--

14

13

18

20

18

164

253

Western Europe

--

-228

172

118

-77

-25

126

93

151

59

635

541

Central Europe

--

-11

46

32

14

34

40

49

94

47

15

280

352

Russia

--

-42

30

25

14

15

25

12

53

48

Japan

--

-282

154

-90

151

-8

-27

-3

-9

20

116

45

China

--

137

128

46

37

70

142

103

91

63

46

328

204

India

--

12

18

20

20

20

23

25

192

319

Korea

--

-12

40

17

10

34

11

Thailand

--

-4

10

12

24

Other Asia

--

-6

10

23

37

Iran

--

11

-28

-19

-6

12

12

62

32

South Africa

--

-6

-1

16

12

Australia

--

-6

-1

-1

Total 14 markets

--

-888

1,041

375

502

181

312

516

460

477

210

2,336

2,253

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

88

Change in volume of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
(%)
Mark
Market
et

2008 2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

--

-31.09%

41.30%

14.23%

21.44%

5.25%

4.34%

7.31%

5.44%

5.18%

0.78%

16.10%

12.42%

Mercosur

--

15.99%

12.59%

16.41%

12.16%

19.81%

15.71%

18.46%

17.06%

13.17%

3.64%

103.07%

77.94%

Western Europe

--

-16.27%

14.63%

8.80%

-5.25%

-1.82%

0.06%

9.26%

6.27%

9.55%

3.39%

35.45%

22.29%

Central Europe

--

-3.25%

13.53%

8.26%

3.33%

7.80%

8.61%

9.58%

16.89%

7.28%

2.21%

39.40%

35.47%

Russia

--

-59.65%

107.96%

42.24%

17.39%

3.39%

14.68%

21.19%

8.32%

5.50%

3.62%

31.64%

22.10%

Japan

--

-30.50%

24.01%

-11.31%

21.32%

-0.97%

-3.19%

-0.34%

-1.08%

2.48%

1.13%

13.79%

4.76%

China

--

50.39%

31.31%

8.61%

6.42%

11.33%

20.60%

12.42%

9.74%

6.12%

4.21%

28.92%

13.97%

India

--

29.15%

33.53%

12.15%

11.44%

1.04%

22.36%

17.92%

15.64%

15.09%

14.65%

96.99%

81.78%

Korea

--

-7.81%

27.53%

9.05%

2.43%

0.42%

4.82%

3.33%

0.09%

0.62%

3.64%

14.57%

3.98%

Thailand

--

-28.45%

64.60%

6.40%

56.98%

12.97%

-0.63%

12.38%

6.95%

4.30%

4.15%

30.20%

46.00%

Other Asia

--

-19.53%

31.07%

6.68%

14.60%

8.30%

21.92%

9.42%

4.87%

4.01%

3.28%

32.52%

39.94%

Iran

--

13.44%

20.06%

4.42%

-39.66%

-45.52%

-26.73%

8.86%

38.08%

47.65%

31.26%

124.86%

28.67%

South Africa

--

-27.31%

29.36%

11.63%

16.70%

2.15%

8.79%

4.68%

-0.48%

12.09%

-2.41%

50.14%

25.09%

Australia

--

-28.95%

7.17%

-5.94%

10.59%

-2.14%

8.78%

5.83%

-1.20%

-6.83%

1.35%

15.02%

0.44%

Total 14 markets

--

-18.30%

26.24%

7.50%

9.32%

3.07%

5.14%

8.09%

6.67%

6.49%

2.68%

29.05%

21.71%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

90

Change in average number of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028

North America

--

0.10

0.10

0.20

0.20

0.10

0.10

0.10

0.10

0.20

0.00

0.90

1.10

Mercosur

--

0.10

0.00

0.10

0.10

0.10

0.10

0.10

0.10

0.10

0.00

1.10

1.60

Western Europe

--

0.10

0.10

0.20

0.20

0.20

0.20

0.30

0.20

0.20

0.00

1.90

2.00

Central Europe

--

0.20

0.20

0.20

0.20

0.20

0.20

0.20

0.20

0.20

0.00

1.60

1.70

Russia

--

0.00

0.10

0.00

0.10

0.00

0.00

0.10

0.00

0.00

0.00

0.40

0.20

Japan

--

0.00

0.10

0.10

0.10

0.10

0.10

0.10

0.00

0.10

0.00

0.70

0.50

China

--

0.00

0.00

0.10

0.00

0.00

0.10

0.00

0.00

0.00

0.00

0.30

0.20

India

--

0.10

0.00

0.00

0.00

0.00

0.10

0.00

0.00

0.00

0.00

0.10

0.20

Korea

--

0.00

0.10

0.00

0.10

0.00

0.00

0.10

0.00

0.00

0.00

0.40

0.20

Thailand

--

0.00

0.00

0.10

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.10

Other Asia

--

0.10

0.00

0.00

0.00

0.00

0.10

0.00

0.00

0.00

0.00

0.10

0.20

Iran

--

0.00

0.10

0.00

0.10

0.00

0.00

0.10

0.00

0.00

0.00

0.40

0.20

South Africa

--

0.00

0.10

0.00

0.10

0.00

0.00

0.10

0.00

0.10

0.00

0.30

0.30

Australia

--

0.10

0.00

0.10

0.10

0.00

0.10

0.10

0.00

0.10

0.00

0.50

0.40

Total 14 markets

--

-0.27

0.03

0.13

0.11

0.01

0.01

0.02

0.01

0.05

-0.04

0.47

0.42

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

92

Fastest growing markets of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et

2008 2009

2010

2011

2012

2013

North America

--

41.30%

14.23%

21.44%

5.25%

Mercosur

--

12.59%

16.41%

12.16%

19.81%

Western Europe

--

14.63%

8.80%

Central Europe

--

13.53%

8.26%

Russia

--

107.96%

42.24%

Japan

--

24.01%

China

--

50.39%

31.31%

8.61%

6.42%

India

--

29.15%

33.53%

12.15%

11.44%

Korea

--

27.53%

9.05%

Thailand

--

64.60%

6.40%

56.98%

12.97%

Other Asia

--

31.07%

6.68%

14.60%

8.30%

Iran

--

South Africa

--

29.36%

Australia

--

7.17%

Total 14 markets

--

15.99%

13.44%

--

7.80%
17.39%

2014

2023

2028

5.18%

16.10%

12.42%

17.06%

13.17%

103.07%

77.94%

9.26%

6.27%

9.55%

35.45%

22.29%

8.61%

9.58%

16.89%

7.28%

39.40%

35.47%

14.68%

21.19%

8.32%

5.50%

31.64%

22.10%

15.71%

2016

2017

7.31%

5.44%

18.46%

2018

21.32%

13.79%
11.33%

20.60%

12.42%

9.74%

6.12%

22.36%

17.92%

15.64%

15.09%

12.38%
21.92%

--

16.70%

8.79%

10.59%

8.78%

5.83%

--

--

--

--

6.95%

9.42%
8.86%

11.63%

14.65%

28.92%

13.97%

96.99%

81.78%

14.57%

20.06%

--

2015

38.08%

47.65%

31.26%

12.09%

30.20%

46.00%

32.52%

39.94%

124.86%

28.67%

50.14%

25.09%

15.02%
--

--

--

--

--

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

94

LED turn signals have quickly entered the vehicle market with no signs of abatement. An auto executive of a mirror manufacturer
told us: Todays LED technology is very good in terms of providing greater power and durability while being smaller in size.

Chinese consumers are particularly keen on LED turn signals. They like to have more flashing LEDs and big turn signal indicators
incorporating up to nine LEDs per mirror.
An auto executive of a US-based company told us: LED turn signals fitted on vehicles in the US are basically used as a blind-spot

warning for the driver that is pulling up next to you to alert them to the fact that you are about to change lane. Unlike the
European market, it doesnt serve as a side-marker. It doesnt meet that requirement but it is very popular not just on pick-up
trucks but also on passenger cars.

Exterior non auto-dimming mirrors


The following seven tables set out our estimates and forecasts for exterior non auto-dimming mirrors fitted to newly-assembled
passenger cars and light vehicles across 14 markets.
Firstly, our estimates of the market fitment rates and volume of new cars and light vehicle fitted with exterior non auto-dimming
mirrors are set out in the following tables.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

95

Market fitment/penetration rates of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

94.20%

94.10%

94.00%

93.80%

93.60%

93.50%

93.40%

93.30%

93.20%

93.00%

93.00%

92.10%

91.00%

Mercosur

99.40%

99.30%

99.30%

99.20%

99.10%

99.00%

98.90%

98.80%

98.70%

98.60%

98.60%

97.50%

95.90%

Western Europe

95.20%

95.10%

95.00%

94.80%

94.60%

94.40%

94.20%

93.90%

93.70%

93.50%

93.50%

91.60%

89.60%

Central Europe

95.70%

95.50%

95.30%

95.10%

94.90%

94.70%

94.50%

94.30%

94.10%

93.90%

93.90%

92.30%

90.60%

Russia

97.90%

97.90%

97.80%

97.80%

97.70%

97.70%

97.70%

97.60%

97.60%

97.60%

97.60%

97.20%

97.00%

Japan

95.80%

95.80%

95.70%

95.60%

95.50%

95.40%

95.30%

95.20%

95.20%

95.10%

95.10%

94.40%

93.90%

China

98.40%

98.40%

98.40%

98.30%

98.30%

98.30%

98.20%

98.20%

98.20%

98.20%

98.20%

97.90%

97.70%

India

99.00%

98.90%

98.90%

98.90%

98.90%

98.90%

98.80%

98.80%

98.80%

98.80%

98.80%

98.70%

98.50%

Korea

97.90%

97.90%

97.80%

97.80%

97.70%

97.70%

97.70%

97.60%

97.60%

97.60%

97.60%

97.20%

97.00%

Thailand

99.50%

99.50%

99.50%

99.40%

99.40%

99.40%

99.40%

99.40%

99.40%

99.40%

99.40%

99.40%

99.30%

Other Asia

99.00%

98.90%

98.90%

98.90%

98.90%

98.90%

98.80%

98.80%

98.80%

98.80%

98.80%

98.70%

98.50%

Iran

97.90%

97.90%

97.80%

97.80%

97.70%

97.70%

97.70%

97.60%

97.60%

97.60%

97.60%

97.20%

97.00%

South Africa

97.90%

97.90%

97.80%

97.80%

97.70%

97.70%

97.70%

97.60%

97.60%

97.50%

97.50%

97.20%

96.90%

Australia

96.90%

96.80%

96.80%

96.70%

96.60%

96.60%

96.50%

96.40%

96.40%

96.30%

96.30%

95.80%

95.40%

Total 14 markets

96.36%

96.63%

96.59%

96.46%

96.36%

96.35%

96.34%

96.31%

96.30%

96.26%

96.30%

95.83%

95.42%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

96

Market volumes of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

23,708

16,044

22,269

24,564

28,836

29,853

30,645

32,358

33,582

34,239

34,507

35,155

34,276

Mercosur

6,876

6,830

7,690

7,825

7,793

8,395

8,822

9,570

10,330

10,844

11,238

12,638

13,487

Western Europe

27,783

22,763

25,546

26,669

24,282

22,939

22,114

22,900

23,513

24,912

25,757

26,449

25,554

Central Europe

7,832

7,226

7,837

8,122

8,046

8,328

8,698

9,177

10,342

10,708

10,945

11,881

12,941

Russia

3,246

1,310

2,598

3,695

4,144

4,285

4,914

5,702

6,176

6,516

6,752

7,587

8,629

Japan

21,063

14,638

17,712

15,336

18,174

17,588

16,647

16,228

16,053

16,099

16,281

16,091

15,394

China

16,695

25,108

32,968

33,666

35,828

39,886

45,384

51,021

55,992

59,421

61,925

68,221

70,846

India

4,095

4,803

6,413

7,192

8,015

8,098

9,074

10,700

12,374

14,241

16,328

29,659

46,632

Korea

7,348

6,775

8,239

8,984

8,793

8,830

9,256

9,157

9,165

9,221

9,557

9,347

9,052

Thailand

2,742

1,962

3,230

2,861

4,491

5,073

5,042

5,666

6,059

6,320

6,582

8,570

10,714

Other Asia

3,275

2,393

3,137

3,347

3,835

4,154

4,638

5,074

5,321

5,535

5,717

6,986

8,455

Iran

2,316

2,628

3,008

3,141

1,811

987

723

753

1,040

1,536

2,016

3,871

4,639

South Africa

975

709

874

976

1,088

1,112

1,210

1,212

1,206

1,297

1,266

1,691

1,905

Australia

628

432

463

422

452

442

467

480

474

429

435

439

401

Total 14 markets

128,583

113,619

141,983

146,799

155,589

159,971

167,633

179,999

191,627

201,318

209,306

238,584

262,926

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

98

Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

99

Relative market sizes of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

18.44%

14.12%

15.68%

16.73%

18.53%

18.66%

18.28%

17.98%

17.52%

17.01%

16.49%

14.73%

13.04%

Mercosur

5.35%

6.01%

5.42%

5.33%

5.01%

5.25%

5.26%

5.32%

5.39%

5.39%

5.37%

5.30%

5.13%

Western Europe

21.61%

20.03%

17.99%

18.17%

15.61%

14.34%

13.19%

12.72%

12.27%

12.37%

12.31%

11.09%

9.72%

Central Europe

6.09%

6.36%

5.52%

5.53%

5.17%

5.21%

5.19%

5.10%

5.40%

5.32%

5.23%

4.98%

4.92%

Russia

2.52%

1.15%

1.83%

2.52%

2.66%

2.68%

2.93%

3.17%

3.22%

3.24%

3.23%

3.18%

3.28%

Japan

16.38%

12.88%

12.47%

10.45%

11.68%

10.99%

9.93%

9.02%

8.38%

8.00%

7.78%

6.74%

5.85%

China

12.98%

22.10%

23.22%

22.93%

23.03%

24.93%

27.07%

28.35%

29.22%

29.52%

29.59%

28.59%

26.95%

India

3.18%

4.23%

4.52%

4.90%

5.15%

5.06%

5.41%

5.94%

6.46%

7.07%

7.80%

12.43%

17.74%

Korea

5.71%

5.96%

5.80%

6.12%

5.65%

5.52%

5.52%

5.09%

4.78%

4.58%

4.57%

3.92%

3.44%

Thailand

2.13%

1.73%

2.27%

1.95%

2.89%

3.17%

3.01%

3.15%

3.16%

3.14%

3.14%

3.59%

4.08%

Other Asia

2.55%

2.11%

2.21%

2.28%

2.47%

2.60%

2.77%

2.82%

2.78%

2.75%

2.73%

2.93%

3.22%

Iran

1.80%

2.31%

2.12%

2.14%

1.16%

0.62%

0.43%

0.42%

0.54%

0.76%

0.96%

1.62%

1.76%

South Africa

0.76%

0.62%

0.62%

0.66%

0.70%

0.70%

0.72%

0.67%

0.63%

0.64%

0.60%

0.71%

0.72%

Australia

0.49%

0.38%

0.33%

0.29%

0.29%

0.28%

0.28%

0.27%

0.25%

0.21%

0.21%

0.18%

0.15%

Total 14 markets

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

100.00%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

100

The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
break
eak to accommodate the table which follows.

Copyright 2013, Aroq Ltd

October 2013

101

Volume changes of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et

2008 2009

2010

2011

2012 2013 2014 2015

2016 2017 2018 2023 2028

North America

--

-7,664

6,225

2,296

4,272

1,016

792

1,714

1,224

657

268

648

-879

Mercosur

--

-47

860

135

-32

602

427

748

760

514

394

1,400

849

Western Europe

--

-5,020

2,782

1,124

-2,387

-1,343

-825

786

613

1,399

845

691

-895

Central Europe

--

-607

612

284

-76

282

370

479

1,164

367

237

936

1,060

Russia

--

-1,936

1,288

1,097

450

141

629

787

474

340

236

835

1,042

Japan

--

-6,424

3,074

-2,376

2,837

-586

-941

-419

-175

46

183

-190

-697

China

--

8,413

7,860

698

2,163

4,058

5,498

5,637

4,971

3,429

2,504

6,296

2,626

India

--

708

1,610

779

823

83

976

1,626

1,674

1,867

2,087

13,332

16,973

Korea

--

-574

1,464

745

-191

37

426

-99

57

336

-210

-295

Thailand

--

-780

1,268

-369

1,630

582

-32

624

394

260

262

1,988

2,144

Other Asia

--

-882

744

210

489

318

484

437

247

213

182

1,269

1,469

Iran

--

311

381

133

-1,330

-825

-264

30

287

496

480

1,854

768

South Africa

--

-266

166

102

112

23

98

-6

90

-31

426

214

Australia

--

-196

31

-41

30

-10

25

13

-6

-45

-38

Total 14 markets

--

-14,964

28,363

4,817

8,790

4,381

7,662

12,366

11,628

9,691

7,988

29,278

24,341

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

102

Change in volume of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et

2008 2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2023

2028

North America

--

-32.33%

38.80%

10.31%

17.39%

3.52%

2.65%

5.59%

3.78%

1.96%

0.78%

1.88%

-2.50%

Mercosur

--

-0.68%

12.59%

1.76%

-0.40%

7.72%

5.08%

8.48%

7.94%

4.98%

3.64%

12.45%

6.72%

Western Europe

--

-18.07%

12.22%

4.40%

-8.95%

-5.53%

-3.60%

3.55%

2.68%

5.95%

3.39%

2.68%

-3.38%

Central Europe

--

-7.74%

8.47%

3.62%

-0.93%

3.51%

4.44%

5.51%

12.69%

3.55%

2.21%

8.55%

8.93%

Russia

--

-59.65%

98.30%

42.24%

12.17%

3.39%

14.68%

16.02%

8.32%

5.50%

3.62%

12.37%

13.73%

Japan

--

-30.50%

21.00%

-13.41%

18.50%

-3.22%

-5.35%

-2.52%

-1.08%

0.29%

1.13%

-1.17%

-4.33%

China

--

50.39%

31.31%

2.12%

6.42%

11.33%

13.78%

12.42%

9.74%

6.12%

4.21%

10.17%

3.85%

India

--

17.29%

33.53%

12.15%

11.44%

1.04%

12.05%

17.92%

15.64%

15.09%

14.65%

81.65%

57.22%

Korea

--

-7.81%

21.61%

9.05%

-2.12%

0.42%

4.82%

-1.07%

0.09%

0.62%

3.64%

-2.20%

-3.15%

Thailand

--

-28.45%

64.60%

-11.43%

56.98%

12.97%

-0.63%

12.38%

6.95%

4.30%

4.15%

30.20%

25.02%

Other Asia

--

-26.92%

31.07%

6.68%

14.60%

8.30%

11.65%

9.42%

4.87%

4.01%

3.28%

22.21%

21.03%

Iran

--

13.44%

14.49%

4.42%

-42.34%

-45.52%

-26.73%

4.22%

38.08%

47.65%

31.26%

91.95%

19.84%

South Africa

--

-27.31%

23.35%

11.63%

11.51%

2.15%

8.79%

0.22%

-0.48%

7.49%

-2.41%

33.64%

12.64%

Australia

--

-31.24%

7.17%

-8.88%

7.23%

-2.14%

5.57%

2.79%

-1.20%

-9.44%

1.35%

0.80%

-8.68%

Total 14 markets

--

-11.64%

24.96%

3.39%

5.99%

2.82%

4.79%

7.38%

6.46%

5.06%

3.97%

13.99%

10.20%

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

104

Change in average number of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028

North America

--

-0.10

-0.10

-0.20

-0.20

-0.10

-0.10

-0.10

-0.10

-0.20

0.00

-0.90

-1.10

Mercosur

--

-0.10

0.00

-0.10

-0.10

-0.10

-0.10

-0.10

-0.10

-0.10

0.00

-1.10

-1.60

Western Europe

--

-0.10

-0.10

-0.20

-0.20

-0.20

-0.20

-0.30

-0.20

-0.20

0.00

-1.90

-2.00

Central Europe

--

-0.20

-0.20

-0.20

-0.20

-0.20

-0.20

-0.20

-0.20

-0.20

0.00

-1.60

-1.70

Russia

--

0.00

-0.10

0.00

-0.10

0.00

0.00

-0.10

0.00

0.00

0.00

-0.40

-0.20

Japan

--

0.00

-0.10

-0.10

-0.10

-0.10

-0.10

-0.10

0.00

-0.10

0.00

-0.70

-0.50

China

--

0.00

0.00

-0.10

0.00

0.00

-0.10

0.00

0.00

0.00

0.00

-0.30

-0.20

India

--

-0.10

0.00

0.00

0.00

0.00

-0.10

0.00

0.00

0.00

0.00

-0.10

-0.20

Korea

--

0.00

-0.10

0.00

-0.10

0.00

0.00

-0.10

0.00

0.00

0.00

-0.40

-0.20

Thailand

--

0.00

0.00

-0.10

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

-0.10

Other Asia

--

-0.10

0.00

0.00

0.00

0.00

-0.10

0.00

0.00

0.00

0.00

-0.10

-0.20

Iran

--

0.00

-0.10

0.00

-0.10

0.00

0.00

-0.10

0.00

0.00

0.00

-0.40

-0.20

South Africa

--

0.00

-0.10

0.00

-0.10

0.00

0.00

-0.10

0.00

-0.10

0.00

-0.30

-0.30

Australia

--

-0.10

0.00

-0.10

-0.10

0.00

-0.10

-0.10

0.00

-0.10

0.00

-0.50

-0.40

Total 14 markets

--

0.27

-0.03

-0.13

-0.11

-0.01

-0.01

-0.02

-0.01

-0.05

0.04

-0.47

-0.42

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

106

Fastest growing markets of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et

2008 2009

2010

2011

2012

North America

--

38.80%

10.31%

17.39%

Mercosur

--

12.59%

Western Europe

--

12.22%

Central Europe

--

8.47%

Russia

--

98.30%

Japan

--

21.00%

18.50%

China

--

50.39%

31.31%

6.42%

India

--

17.29%

33.53%

12.15%

Korea

--

21.61%

9.05%

Thailand

--

64.60%

Other Asia

--

31.07%

Iran

--

South Africa

--

23.35%

Australia

--

7.17%

Total 14 markets

--

13.44%

--

2013

2014

2015

2017

2018

2023

2028

12.45%

6.72%

8.55%

8.93%
13.73%

5.59%
7.72%

5.08%

8.48%

7.94%
5.95%

42.24%

6.68%

12.17%

11.33%

11.44%

56.98%

12.97%

14.60%

8.30%

5.51%

12.69%

14.68%

16.02%

8.32%

5.50%

12.37%

13.78%

12.42%

9.74%

6.12%

10.17%

12.05%

17.92%

15.64%

15.09%

12.38%

6.95%

11.65%

38.08%
11.63%

--

11.51%

8.79%

7.23%

5.57%

--

--

--

14.65%

9.42%

14.49%

--

2016

47.65%

31.26%

7.49%

--

--

--

--

81.65%

57.22%

30.20%

25.02%

22.21%

21.03%

91.95%

19.84%

33.64%

12.64%

--

--

Sour
Source
ce
just-auto, LMC Automotive and industry sources

Copyright 2013, Aroq Ltd

October 2013

108

Reproduced with permission of the copyright owner. Further reproduction prohibited without
permission.