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Colours, Music and Emotions According to The

Colours, Music and Emotions According to The

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Published by: api-27368096 on Feb 02, 2010
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Colours, Music and emotions According to the Natya shastras, there are nine emotions or rasas that we call

navrasas. Navrasas capture 9 emotional states of the mind and each of the emotional states has a colour assigned to it. The nine rasas are shringar (love and beauty), hasya (humour, joy, and mirth), karuna (sorrow, despair), shanta (peace and serenity), raudra (anger, violent), vibhatsa (disghust), bhayanak (horror and terror), adbhuta (Wonder and Amazement), veera (chivalry, bravery). Shringar is represented by the colour green, hasya by white, karuna by grey, shanta by light blue, raudra by red, vibhatsa by blue, bhayanak by black and adbhuta by yellow. Indian classical music is defined by ragas (combination of the musical notes that express a particular rasa.) Thus, each raga, has en emotional state and hence, a colour represented by the emotional state. Here, I would like to point out that, is not fair to compartmentalize any form of creative expression, especially music, into absolute emotional states, because the beauty of it lies in its non-linearity and it being non-static. Improvisations enhance the music and every improvisation brings in an emotional state that cannot be compartmentalized into the nine rasas. A venn diagram would be ideal to show that an improvisation would fall into the intersection set of two or more rasas. I see a tremendous potential for brands like Nereloac, Asian pains, so on to bring music, emotion and colour together and resolve this tension. The brands can transform music from being combination of notes to combination of ragas, to combinations of rasas to combinations of colours. So

every new colour that the brand introduces would be music (combination of ragas) formed by the convergence of two or more rasas. The activation could involve musicians and painters. A new colour stroke by the painters on the canvass for every improvisation done by a musician and the final painting would be the visual manifestation of the music.

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