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US Investor Summary

Locate Real Estate Corporation
3 Columbus Circle 15th Floor
New York NY 10026
www.locate.international

This presentation will demonstrate
1.

How Locate will participate in a significant
percentage of real estate transactions
nationally.

2.

Why Locate Real Estate has important
advantages over existing multi-billion dollar
real estate portals.

3.

Why Big Media are happy to provide national
ad inventory to Locate at no upfront cost.

4.

Why The National Association Of Realtors has
approved the Locate platform.

Problem
1

2

3

Real Estate Data

Media Revenue

Brokerage

Fragmented,
unreliable listing
data

Media Revenues
Declining

Agents losing
buyers to portals

Solution
Direct MLS Feeds.
100% accuracy.

Media
participates in
real estate
transactions

Qualified referrals
for no upfront fee.
100% accountable.

Market Size
Online Advertising V Real Estate

Real Estate 1.2T

Online Advertising 36B

Executive Team

Jorge Mata
Chairman.
Ex- McKinsey
3 exists
past 9 years.

Dr. Simon E. Mills
Founder and CEO.
23 years in broadcast
and digital media.
Speaker, author
and visionary, serial
entrepreneur.

Drew de Carvalho
BA. LLB.
SVP Development.
25 years media
experience.
Ex Hearst, about.com.

Alberto Ortega:
CFO.
15 years experience in
business finance UK,
Spain and US banking
sectors

John Perkins:
Head of data business
arm. Ex: Real Estate
Village (founder) and
Homes.com.

Advisory Board

Burke Smith
Broker relations
Ex Prudential, ReMax,
Century 21, KW,+


David Kidder
CEO Bionic, Author
New York
Times Best Seller
The Startup Playbook.

Mathew DeVoe.
Procurement: 21st
Century Fox

Michele Anderson
Managing Director,
Activate,

Mary-Stuart Freydberg:
Berkshire Hathaway.
Ex Meryl Lynch

Debra Walton
CCO Thomson Reuters.

Mike Audet
National Brokerage
Development.
Over 20 years’ in real
estate tech and
MLS development.

Gregg McNair
Chairman, Igloo
Entrepreneur,
philanthropist and
globally successful
businessman.

Sean Cross
CEO Silicon Alley
Advisers.News Corp.

Penny Bradley
CEO, Penny Bradley
Luxury Townhouse
Development .

PFB

Competitive Analysis
Company

Model

Data
accuracy

Zillow

Destination site.
Advertising

Less than
70%

Trulia

Destination site.
Advertising

Less than
70%

Redfin

Destination site.
Transactional.

100%

Urban
Compass

Destination site.
Transactional.
Agent driven.

100%

Distributed portal.
Transactional +
advertising

Data Model

Non MLS

Average
Traffic

19MM+

Valuation Capital raised

5B+

Notes

200MM+

Model is capped in
both traffic and
revenue.

16MM+

3.6B

100MM+

Model is capped in
both traffic and
revenue. Soon to be
acquired by Zillow.

MLS.

3MM

500MM

50MM

Multiple markets but
growth is flat.

Non MLS. One
market. Manually
updated.

Low

363MM

71MM

Single market only.
Growth by acquisition of
brokerages.

2.5MM

100+ Markets and will
have full US coverage
by mid 2015.

Non MLS

100%
Direct MLS feeds
accurate to
updated 12+ times
MLS data
per day.
supplied.

14MM+ scaling
to 100MM as
partner launches
execute.

38MM

Status
Item

Stage

Platform Build

Completed

Intuitive, embeddable platform with scalability
that allows for millions of simultaneous visitors.

Geo Spatial
Data

Completed

Over 100 layers of unique US geo-spatial data including schools, amenities,
businesses, restaurants, sold & existing home data.

70%

70% of national inventory now aggregated. 85% by Q4 2015. There are over 860
MLS Boards in the US but only 150 provide us with over 85% of the available US
listing inventory. Locate has acquired 101 major metropolitan MLS feeds to date.

MLS Data
Traffic

In Progress

Broker Network

70%

Call Center

100%

Detail

Agreements in place: Washington Times, Radio One,
Metro, Advance Digital. Launching Q1 2015.

30,000+ “Locate certified” agents in Locate Broker Network covering major
DMA’s and growing every week.

Completed and expansion path defined.
Extremely cost effective and scales with growth.

Financial Projections

Funding Requirements

Amount

$5,000,000

Use

The funds will be used for completing the national MLS layer,
launching with national media partners and hiring key
personnel to scale.

Exit

Once scaled to a national level Locate will be a unique and
desirable acquisition for many entities in media and real
estate including Tribune Group, Berkshire Hathaway, Hearst
Ventures, Advance Digital and Zillow to name a few.

Use Of Funds

Item

Execution

Function

Current Staff = $800K
Accelerate MLS and Media
= $400k
newdev
hires
FTEsCurrent Data and8tech
Coverage
Proposed FTEs year 1 = $1.6MM.
Proposed data and tech dev Year 1 = $2MM
Proposed infrastructure and outsourcing Year 1 $1MM

Tech Dev
Infrastructure
and
outsourcing

10 new hires

Complete HTML 5 and mobile
iterations

Scale

Call center and process
development, office space,
travel, legal and general.

Summary of document
Locate is:
1.

A unique, national transactional real estate data, technology and
brokerage platform that monetizes media traffic and provides
consumers with a one stop, intuitive real estate search and facilitation
experience.

2.

The only national, transactional aggregation of live MLS data in the
United States.

3.

A real estate brokerage and referral platform with a network of over
30,000 feet-on-the-street agents.

4.

A distributed platform with potential to expose listing data to hundreds
of millions of visitors that provides opportunity for sponsorship,
advertising and related revenue streams on top of its transactional
business model.

5.

An internationally scalable real estate search platform.

Resources to learn more
Locate corporate website
www.locate.international
Media Partner Pitch Video
http://www.locate.international/video/
Try the application
http://locaterealestate.com
See the application embedded into a live media website
http://washingtontimes.com/realestate

Contact 

Dr. Simon E. Mills 

CEO 

Locate Real Estate Corporation 

3 Columbus Circle 15th Floor 

New York NY 10019 

917 733 1427 

s@locaterealestate.com