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Webcasting

Webcasting

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Published by iceledem
The icele guide to webcasting.
The icele guide to webcasting.

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Published by: iceledem on Feb 23, 2010
Copyright:Attribution Non-commercial

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05/12/2013

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Attendance is key in ensuring that the remote webcasting viewing is
lively and attractive to attendees. Below are some basic marketing
steps that can be taken to help boost attendance:

1.1

Advertising in local papers

1.2

Adding to meeting papers

1.3

Writing to local residents

1.4

Posters in the community

1.5

Flysheet describing the process

1.6

Press release

1.7

Information on the Council’s website

Notes / tips
Marketing does not need to be a high cost activity. The ideas
suggested above are a good starting point and need cost no more
than a few hundred pounds. Some of them – for instance putting
information on your website have no external costs at all.
It’s a good idea to create a marketing plan which relates the different
audience groups to the activities that you are going to undertake in
order to reach them – this ensures you get good coverage with your
marketing

APPENDICIES

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