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Local Issues Forum Guidebook

Local Issues Forum Guidebook

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Published by iceledem
A guide to issues forums by edemocracy.org for the Local eDemocracy National Project.
A guide to issues forums by edemocracy.org for the Local eDemocracy National Project.

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Published by: iceledem on Feb 24, 2010
Copyright:Attribution Non-commercial

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11/23/2012

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Be sure to open with a coordinated publicity campaign in the early stages. Send a press release to
area media and follow-up with a telephone call. Yes, we said to follow up with a telephone call. Too
often, E-Democracy advocates rely too much on e-communication. Sometimes, the best way to make
an impression is with an old-fashioned telephone call.

Make sure that your press release, and every other printed communication, includes complete
instructions on how to subscribe to the forum.

Consider using a special event to launch your Local Issues Forum – something like an online
candidate debate or special discussion on a current topic of interest. It’s often easier to get media
attention for a special event than it is for the launch of a forum. At its conclusion, you can transition
your special event into an ongoing Local Issues Forum.

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