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Orange County, California

(714) 253-7790


Strategic Marketing Business Development Product Management Operations Management

A distinguished twenty-year career in business development, strategic marketing, and product management driving
industry-leading companies to speed time-to-market while building competitive differentiation, brand dominance,
and global market share and profitability.
An assertive, savvy, broad-based business leader experienced with top-ranked technology companies and two of
the worlds most respected consulting firms.
Established market leadership amidst rapid technological
advancements and fierce competition from giant high tech companies. Excels at driving cross-functional teams and
consistently out-positioning and out-performing global competitors. Driven by complex and ambiguous challenges.

Vision Mission Strategy

Direct Impact on P&L
Spearheaded Turnarounds
New Technologies and Markets
Managed International Operations
Maximized Cross-Functional Teams
Lean Six-Sigma

Led high tech companies to explosive growth, including 360% sales increase
in 3 years and winning companys first multi-million dollar contracts
Turned around high tech company by creating $70M new product
opportunities in spite of declining revenues
Dramatically improved P&L through customer experience metrics, including
35% and 70% improvements in TTM and order fulfillment cycle times
Designed scalable business models, business development and sales
initiatives, and operational roadmaps to foster growth
Advanced technical and business acumen MBA, MSEE and BSEE

Proven ability to get up-to-speed quickly in dynamic, high stakes settings of

product developers, distribution channels, and service organizations

Career Synopsis ____________________________________________________________________

Ingram Micro global technology solution provider

August 2012 Jun 2015

Santa Ana, CA

Create enterprise level strategies that drive sales, increase market share, and improve margins and P&L growth

Domains: Big Data and data analytics, data center solutions, unified communications and
collaboration, high performance computing, IT professional services, healthcare vertical, and numerous other
tech-based markets

Led cross-functional teams across multiple business units to build prescriptive road maps and
restructure operating activities. Results include growing one BU $200M from $19M base and another BU $320M
from $62M base, both over 3 years

Assess technology shifts, markets, and competitors; identify differentiated capabilities to win;
create solution stacks; find and solve obstacles to sales; and build execution-ready organic and acquisition
roadmaps to bridge capability gaps
TROY Group, Inc. Hewlett Packard global solutions developer
Created and led successful turn-around strategy that countered declining revenues

Jan. 2010 Oct. 2011

Costa Mesa, CA

Developed new product categories and advanced business development initiatives worth $70M
annually (more than double existing revenue) across established and emerging markets
Propelled product solutions, accelerated speed-to-market through partnerships and selling proof-ofconcepts to customers, and led market requirements, solution architectures, and product roadmaps
SENIOR MANAGER (Strategy & Operations)
Jan 2007 Dec 2009
Deloitte Consulting global leader in management consulting
London, UK
Trusted adviser to technology/telco corporate leaders delivered business and organizational insights that
dramatically enhanced solution sales capabilities, operations efficiency, and customer experience

Drove business development activities to win projects (largest $3.6M): deepened client
relationships, mapped out client strategy and gaps, and communicated differentiated capabilities and anticipated

Ratcheted-up client success by boldly executing projects, including product portfolio management,
market entry strategy, service delivery operating models, capabilities assessments, Lean Six-Sigma, and cost

Led actionable analysis: determined information needs, conducted research, pinpointed root
causes and solutions to achieve performance metrics, and prioritized actions (impact vs. implementation effort)
British Telecom global information communications technology service provider

2005 2006
London, UK

Led improvements to average revenue per user, churn, and differentiation through operations excellence in 3 endto-end customer experience processes: concept-to-market, lead-to-cash, and trouble-to-resolve

Successes include reducing product cycle 35% and order fulfillment time 70%, identifying root
causes of process waste, and developing process and IT solutions to improve right-first-time, cycle time, and
cost metrics

Created analytics models to simultaneously target multiple problem areas and to predict metrics
Qwest Communications leading communications service provider

2002 2005
Denver, CO

Led cross-functional profitability initiatives including new product revenue and significant operations improvement

Built pre-paid business plan for 95K gross-adds and $25M revenue in 2 years. Analyzed market
segments and competitive offerings, established pricing, defined requirements, and developed IT and network

Identified $74M in underutilized network assets and cost savings of $50M/yr for a $600M/yr
SSUP Group consumer products manufacturer and retailer

1999 2001
Bangkok, Thailand

Innovated new business model to holistically target customer needs and to differentiate commoditized products
through brand portfolio management, customer lifetime value modeling, solutions sales, and cross-sales
MANAGEMENT CONSULTANT (Strategy & Operations)
A. T. Kearney global leader in management consulting

1997 1998
Chicago, IL

Improved clients market responsiveness and profitability through supply chain and strategic sourcing programs
Compression Telecom (ECI Telecom) telecom equipment manufacturer

1989 1995
Germantown, MD

Grew technology start-up as employee #4 to achieve leadership in multiple product categories by leading business
development, product management, marketing/sales, and engineering teams
Resume: Jerry Hartanto

(714) 253-7790

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Education & Affiliations ______________________________________________________________

MBA, Stephen M. Ross School of Business, University of Michigan, Ann Arbor, Michigan
MS, Electrical Engineering, Johns Hopkins University, Baltimore, Maryland
BS, Electrical Engineering, McGill University, Montreal, Canada
Board of Directors Orange County MBA Association

Resume: Jerry Hartanto

(714) 253-7790

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