would buy ‘Coolio Juice’ or ‘Starcrunch Cereal’?

DOOR

WINDOW
Aicha Layla Alice
Aman Callan Thomas

Taylor Nikita Georgia Faye

Daisy Toby Joshua Huzaifa

Kane Nicolle Precious Lauren

Tia Avaes Rhys Junaid

WINDOW
Muzzamil Nathan Aaron
Kassadie Libby Courtney
Ms
Chamberlain
WHITEBOARD
Why is this NOT an effective
advertisement?

i ce
Ju
L I O
OO How could it be improved?
C
By coolio

It is quite nice
 What makes an effective
advertisement?

What techniques have these

advertisers used to target their
audience? Why are these
advertisements effective?
Skills Needed:
•Class Discussion
•Listening
•Analysis
•Creative thinking

Advertising a Product

Objective:
*To be able to create an effective
advertisement.
 Reflection ...
• Look at the packaging you created last
week.
• Would you be persuaded to buy this
product based on a picture of the
packaging alone?
• What would you need to put in an
advertisement to create an effective
advertisement?
 Task Two:
Magazine Advertisement
• Your second task is to design
an effective magazine
advertisement for your
chosen product
– Starcrunch Cereal
– Coolio Juice
• Remember to include the key
elements of an
advertisement:
– Background
– Graphic
– Slogan
– Product Placement
 Share & Evaluate
• Swap books with a
partner.
• Have a good look at your
partners
I think that this is ...
advertisement.
• Is their advertisement I would / would not buy this product because

effective? The advertisement could be improved if ...

• Would you be persuaded
to buy this product?
• How could the
advertisement be
improved?