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INTRODUCTION ABOUT THE COMPANY

The Erode District Cooperative Milk Producers Union Limited is a


replica of the district milk union in Gujarat state based on the
AMUL system. The erode milk union is therefore sandwiched in
the middle of the 3-tier system popularly known as ANAND or
AMUL pattern consisting of an apex state level federation at
Chennai, the union at the district level and the primary
cooperative societies at the village level.

The national dairy development board, Anand through the


government of TamilNadu and the TamilNadu co-operative milk
producers federation, has funded the entire project. The project
had

been

funded

under

the

nationwide

operation

flood

programmed with an aim to bring about a socioeconomic


awakening in rural India.

The district union has 728 primary milk co-operative at its base
and the TamilNadu co-operative milk producers federation as its
apex body.

SPECIAL FEATURES OF THE COMPANY

Weekly four rail milk tankers of about 16000 liters milk is supplied
to mother dairy, Delhi from the Erode Diary
1. Average 13000 liters of pure milk is supplied for
Chennai metro sales from erode diary
2. Milk products like butter, ghee, skimmed milk powder,
peda, dates khova flavored milk, butter milk, badam
milk powder, ice cream are produced at erode diary
and

selling

to

customers

according

to

their

requirements.
3. The company has ISO 9001-2000 certified and ISI
certified for the skimmed milk powder production and
the erode diary ghee is sold with AGMARK certificate.
4. National wide database laboratory established at
erode diary out of 15 milk producers union selected by
national diary development board in India.
5. Union is selling ghee to THIRUPPATHI THIRUMALA
DEVASTHANAM in tankers for laddu preparation.
6. The union spends 154.42 lakhs, 167.2 lakhs, 169
lakhs, 187.74 lakhs, and 219.28 lakhs for marketing
for the past five years, which includes transport and
agents commission.
7. The

union

spends

1.20

lakhs,

lakhs

for

advertisement.

FUNCTIONS OF DISTRICT COOPERATIVE MILK PRODUCERS


UNION

Establishment of chilling centers


Formation of new milk routes to collect the milk produced by
the member societies
Collection of milk from societies, process and pack in modern
diary plant by maintaining quality standards
Fixation of procurement and selling price of milk
Increase of milk sales by introducing innovative sales
promotion activities
Supply of inputs to the member societies obtained from
unions
Erode union is acting as a feeder balancing diary