State of the CIO :: 2016

The Reporting Gap Widens
60%
46%

50%

CIO reports to CEO

41%
40%

30%

20%

23%

CIO reports to CFO
15%

16%

CIO reports to COO
12%

10%

7%

11%

CIO reports to Corp. CIO
0%

2008

2009

2010

2011

2012

2013

2014

2015

2016

Q. To whom do you report?
Source: State of the CIO, January 2016

2

Security Strategy will Become Synonymous with IT Strategy

47%
Somewhat integrated
23%

IT Seen as Business
Leader: 19%

37%
Tightly integrated
74%

16%
Not integrated

Today

In 3 Years

2%

Q. How tightly integrated are IT security strategy and IT strategy at your organization today? In 3 years?
Q. What percent of your company's total IT budget does IT security represent?
Source: State of the CIO, January 2016

3

What the CEO Wants
The CEO’s Top Priorities for the CIO in the Coming Year:
40%

Complete major enterprise project

32%

Help reach specific goal for corporate revenue growth

29%

Upgrade IT and data security to avoid cyber attack

23%

Simplify IT

22%

Lead a product innovation effort

19%

Enable new plan for customer acquisition & retention

16%

Strengthen business skills of IT staff
Strengthen technical skills of IT staff

15%

Reduce IT spending by a certain percentage

15%

Collaborate with the CMO or Chief Digital Officer on
major customer initiative
Lead merger integration or due diligence on a potential
acquisition
Enable global expansion

13%
12%
11%

Q: What are the CEO’s top three priorities for you in the coming year?
Source: State of the CIO, January 2016

4

The CIO Role…
88%

The CIO role is becoming increasingly more challenging.

84%

The CIO is becoming more important to our business.
I am involved in security initiatives to a greater degree
than I have been in the past.

80%

It's challenging to find the right balance between
business innovation and operational excellence.

71%

64%

The CIO role is becoming more rewarding.
I am communicating with the Board of Directors more
than ever before.

58%

IT gets scapegoated by other departments when they
miss their own goals.

54%

The future CIO role will likely be focused primarily on
managing contractors, cloud and other IT service…

51%

I'm fighting a turf battle with at least one of my executive
level (c-suite) peers.

38%

Departments outside IT see the IT group as an obstacle
to their mission.

37%

The CIO is being sidelined in our business.

25%

Q. Please indicate your level of agreement with the following statements: (Percentages reflect Strongly Agree/Agree)
Source: State of the CIO, January 2016

5

Investment Collaboration Between IT & LOB Growing
Other Groups that Have Budget
for Tech Investments
Currently

In the Next
3 Years

Operations

44%

1

37%

1

Marketing

33%

2

32%

2

Finance/Accounting

31%

3

28%

3

Engineering

25%

21%

Human Resources

24%

26%

Sales

23%

23%

Administration

23%

23%

None of the Above

17%

18%

Q. What percentage of the total dollars your organization invests in technology products and services is directly controlled by IT currently?
In the next 3 years?
Q. Which other groups or functions in your organization have/will have budgets specifically earmarked for investments in technology products
and services currently? In the next 3 years?
Q. How has the CIO/CMO relationship changed at your organization in the last 3 years?

Source: State of the CIO, January 2016

6

CIOs Heavily Involved in Marketing Tech Decisions
Consulting with the marketing team to
determine needs and requirements

57%

73%
65%
58%

Meeting with/evaluating potential
vendors

58%
52%

Approving the solution purchase

71%

69%
61%
63%

Overseeing implementation

49%
51%

Making final vendor selection

64%

61%
56%
56%

Negotiating terms of service and SLAs

Not involved

75%
69%

6%
8%
14%

Business Partner/Leader
Service Provider
Cost Center

Q. How are you involved in purchase decisions regarding the marketing technology stack?
Source: State of the CIO, January 2016

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Continue the Conversation
For more information, please contact: Sue Yanovitch, VP,
Marketing at IDG Enterprise syanovitch@idgenterprise.com
To get results from CIO research when it happens,
or any other news, follow us on Twitter: @AdamIDG
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