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Yoho Ipl Glamour Ppt

Yoho Ipl Glamour Ppt

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Published by: arpit vora on May 09, 2010
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05/12/2014

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Prashant Sharma (MCA 4th semester

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INTRODUCTION
The Indian Premiere League (often abbreviated as IPL), is a Twenty20 cricket competition initiated by Board of Control for Cricket in India (BCCI) and supervised by BCCI Vice President Lalit Modi, Chairman and Commissioner for IPL.

India's biggest property developer DLF Group paid US$50 million to be the title sponsor of the tournament for 5 years from 2008 to 2013. It Include 8 teams or franchises , consisting of player of different countries. On March 21st 2010 it was announced that 2 new teams from Pune and Kochi will be added to the IPL from next season.

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INTRODUCTION
The first session of the Indian Premiere League commenced on 18 April 2008 and lasted for 46 days with 60 matches scheduled. Increase in the number of franchises from 8 to 10 will increase matches from 60 to 94 if the same format is used.

The UK-based brand consultancy, Brand Finance, has valued the IPL at $4.13 billion in 2010. It was valued at U$2.01 billion in 2009 by the same consultancy.

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Reason To Succeed
‡ The IPL matches will be played on a Twenty20 cricket format and is by far, the shortest form of the game. ‡ Huge amounts of money are involved. ‡ The best of the best players participate in the IPL tournament. ‡ Impressive team colors. ‡ Retired players can play. ‡ Enemies become friends and friends become Enemies ‡ Luck matters a lot ‡ Each edition of IPL has given us some unforgettable moments ‡ Involvements of different popular actor and actress.

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Effects of IPL
The rising popularity of 2010 IPL merchandise, makes the event all the more special. Do opt to shop online for 2010 IPL merchandise and buy a wide range of IPL jersey, IPL T-shirts, team specific Caps, Bags, Bottle Chiller, gym bags, horns, bandana and others from brands such as Adidas, Reebok, Puma Ocean bed and Genesis.

According to the internet reports of media research by Television Audience Measurement (TAM), 38% of all IPL viewers this time around are from female category, which stands at around 6.68 million. This lot of female viewers was a tad lower at 34% during the IPL Season 2, during previous year.

I see the IPL becoming bigger than the NFL, the NBA, the English Premier League. -:Lalit Modi
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Effects of IPL
More recently, to add buzz to the IPL Season 3, many fashion shows, IPL-based shows and post-match parties have been organized in T20 format matches scheduled after the match event.

It was the first sporting event ever to be broadcast live on the popular video sharing website Youtube.
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