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Unit 64: Motion Graphics and Compositiong

Nexus 5: Inpsired
Reality Advert
Description:
Two Hands touching each
other at center move to
the side almost compelty
out of shot.

Chorma Keying

2D

3D

Motion Tracking

Text

VFX
Chromakeying: Space background (Black with white stars slight colour waves)

Unit 64: Motion Graphics and Compositiong

Nexus 5: Inpsired
Reality Advert
Description:
Particles start generatong
form the hand and move
to center of the screen

Chorma Keying

2D

3D

Motion Tracking

VFX
Chromakeying: Same as before
Particles:
Shape: Round/Spherical
Size: Small, Size of rice (compared to hands)
Colour: White with Chromatic Abberation and Glowing
Movement: Slow Paced (2-4s form hand to center)
Duration of New particle generation: 6s

Text

Unit 64: Motion Graphics and Compositiong

Nexus 5: Inpsired
Reality Advert
Description:
Particles start massing into
a vortex/object in the
center of the screen,
increasing in size until
ezplode sinto white flash

Chorma Keying

2D

3D

Motion Tracking

VFX
Chromakeying: Same as before
Vortex:
Shape: Round/Ripped
Size:Starts size of a fist(compared to hands) increases in size over time
Colour: White with Chromatic Abberation and Glowing
Movement: Clockwise, Slow Paced (Rotates 70-100 degrees)
Duration of Vortex till flash: 4s

Text

Unit 64: Motion Graphics and Compositiong

Nexus 5: Inpsired
Reality Advert
Description:
After White flash, phone is
revealed and starts
rotaitng with titles.

Chorma Keying

2D

3D

Motion Tracking

Text

VFX
Chromakeying: Dark metallic gray
Phone:
Shape: 3D, Front faicng the camera
Size:Slightly Larger then noraml (Compared to hand)
Movement: From Horizontal, Counter Clockwise till Vertical (5s)

Text:
Typed(Not clip art/ image) 1: INSPIRE 2:YOUR 3:REALITY
Font: Roboto Colour: White Size: Varies (Each one must be the same size as the side of
the phone they are touching)
Movement: Titles move from under the phone till they touch their respective sides, they
come out seqeutioanlly in order (1, 2, 3) will slight delay (less then second). Titles go back
behind phone slighlty before phone is completly vertical

Motion Tracking: Each title is tracked to their respective side so they rotate and
move with the phone

Unit 64: Motion Graphics and Compositiong

Nexus 5: Inpsired
Reality Advert
Description:
Phone is vertical and
phone name is revealed
with small cirlce of light
coming form behind the
phone

Chorma Keying

2D

3D

Motion Tracking

Text

VFX
Chromakeying: Same as Before
Phone:
Shape: 3D, Front faicng the camera
Size: Slightly Larger then noraml (Compared to hand)
Movement: Slight down sacle to simulate phone moving back until hitting the wall (2s)

Text:
Typed(Not clip art/ image) 4: NEXUS 5: 5
Font: Roboto Colour: White Size: 4: Lenght of phone same as lenght of NEXUS, 5: 5 is
slightly shorter then lenght of phone
Movement: Titles move from under the phone till they are in position, they come out
together

Circle: Glowing circle originating from center behind phone when phone stops moving.
Pulses till otuside out of shot