Unit 16

1: Unit 16 A.1 Types of digital art in existing media products Part 1
Sector
Moving Image

Example (add
image)
Production
Company logo

Purpose &
Effect

Example (add
image)
TV channel
ident

E-Publishing

DVD cover

Magazine
masthead

Website art

Symbols

Logos

Digital Games

Character

Props

Purpose &
Effect

2: Unit 16 A.1 Types of digital art in existing media products Part 2
You need to compare how two different types of digital art have been created. The two
pieces of digital art you analyse need to come from two different media sectors. E.g
you could analyse how a film production company logo has been made and compare it
with how a computer game character has been made. Or compare how a website logo is
made compared with a production company logo. You need to analyse:

How the pieces of digital art were created
How digital techniques and tools were used to create certain elements

3: Unit 16 A.2 Genre and Style of the Product
You need to analyse two different genres and their two different styles (e.g. fantasy genre
with anime style and sports genre with realism style)
4. Unit 16 B.1 Produce initial art work for a media product

Research and Ideas Primary Sources: Your own drawings, sketches, patterns,
textures, photos etc
Research and Ideas Secondary Sources: images and ideas from books, magazines,
internet etc

5: Unit 16 B.2 Drawing Techniques
Create initial artwork for a media product that uses both traditional drawing
and digital drawing skills
6: Unit 16 B.3 Produce Artwork for a Media Product

Produce digital art for a media product that is effective, creative and imaginative.
Work independently