Amity Multi Specialty

Hospital

Address IMT Manesar, Close to NH8

Name of the principals ASIT KUMAR

VIPIN

Our Mission & Vision

To become most preferred and
successful in health care services
Practice ethics and transparency in
serving the humanity
Catering to the health issues and
wellness with best of the abilities

Capital and commencement

Estimation 100 crores Approx
40% of the capital by Bank loan
30% called up capital by
stakeholders
30% investment capital by owners

Summary
A place with total health solution
which is good enough to provide and
avail the needs of the masses at
affordable price also facilitates with
dedicated team of worlds renowned
doctors who works with missionary
zeal.

Future Outlook and trends &

Competitors
Focusing actively on emergency
casualties
Located at prime location on NH8 looking
over RTA (Road Traffic Accidents )
MAIN COMPETTITORs
Rockland Hospitals
Kailash hospitals
Paras hospitals
Artemis

Production Planning
Outsourcing to xyz construction company
for all engineering tasks (Civil & electrical)
Affluent water supply for hospital will be
arranged
All suppliers engaged will be registered to
DGSKD (Director General Of Supply &
Disposal)
of the total budget comes under
Production Plan

Technology Utilization
Air Ambulance with all necessary
equipment's
Mobile ICU with state of the art
resuscitation facilities
128 slice CT machine
3.5 Tesla machine

Marketing Plan
Pricing At par with competitors
within the area
Distribution Business to consumers
Direct to
Consumers
Promotion Comprehensive media
strategy will be used (print,
electronic) and hoardings at peak
places

Product Forecast
Considering the utilization,
depreciation and break down
time, the major equipment
being used will start
generating revenue with in 2
years

Organizational Plan
Major strategic decisions BODs
Infrastructural & engineering
Assoc. engineer
Admin functions and Operations
Hospital Administrator
Employees & Staff - HRs

 Evaluation of weakness
One and Only branch
Covering limited areas

New technologies
Paperless hospital
Fully functional HIS (Hospital Information
System)
CT scan building concept design

THANKYOU