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July 29 Final Monitor PDF

July 29 Final Monitor PDF

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Thursday, July 29 edition of The Monitor
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Q&A WITH NABJ’S PRESIDENT

FEES STUMP MEMBERS

A GREEN INITIATIVE

Kathy Times addresses issues that members are facing, such as job losses and financial difficulties.

The host hotel for the NABJ@35 event is not shy about the extra fees it requires to use amenities.

NABJ implements new standards to ensure the waste it generates is properly recycled or disposed.

Page 3

Page 5

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T O D AY ’ S H I G H

National Association ofof Black Journalists Convention º º www.nabjconvention.org º º Wednesday,July 29, 2010 National Association Black Journalists Convention www.nabjconvention.org Thursday, July 28, 2010

Floating museum serves as a welcoming deck for journalists at NABJ’s 35th annual Convention and Career Fair

Left: The USS Midway sits ashore at the Port of San Diego on Monday. Bottom: NABJ President Kathy Times sits with San Diego Mayor Jerry Sanders during the 35th Annual NABJ Convention opening reception on the deck of USS Midway in San Diego.

JANE DOE/THE MONITOR

USS Midway carries on rich history
BY DEXTER MULLINS

KENNETH HAWKINS/nabjconvention.org

nabjconvention.org

Named for the battle of Midway Island, USS Midway is one of the Navy’s longest-serving aircraft carriers that has made San Diego its home. And for this year’s NABJ@35 event, it serves as the site of the opening reception. “This is a really great way to welcome everybody to San Diego,” said Malcolm Eustache of North Carolina. “It’s really unique, and it speaks to the naval history of this city.” The 70,000-ton floating city is just 55 feet off the surface of the Pacific Ocean, spanning

the length of three football fields and the width of one. USS Midway has been turned into one of the most-visited ship museums in the world, featuring more than 60 unique exhibits and nearly 30 restored military aircrafts. The Midway opened as a museum June 7, 2004. “We’ve just exceeded all financial and attendance expectations,” said Joe Ciokon, public affairs officer and former command master chief of the Navy broadcasting service. “In 13 months, we had over 900,000 visitors. Now, we’re at over 5 million.
KENNETH HAWKINS/nabjconvention.org

“This is probably the biggest success story of any ship museum across the country.” A floating piece of history Ciokon, who is one of the many 600 volunteers that now staff the Midway’s hallways and caverns, attributes much of the popularity of the ship to the overwhelming support the retired servicemen and local community provides. Many community members, such as Vic Vyrdia, can recall a time when the Midway was a different kind of ship, stuffed to its Continued on Page 9

2 • THE MONITOR

Thursday, July 29, 2010 • www.nabjconvention.org

#NABJ201 •CONVENTION 0

Plans For 2016 Put On Hold
BY CORRINNE LYONS

POWER
Michael Feeney, who works at the New York Daily News and is an honoree at the Salute to Excellence Gala, has a few tips to ensure that everyone from students to seasoned professionals use social media to enhance their reporting and stay connected with their friends while maintaining a professional posture. • No Twitter rants, because you never who’s watching • Use caution when joining trending topics on Twitter • No posting of raunchy photos of yourself via Twitter or Facebook • Limit access of colleagues on your social networking pages, if you add them at all Compiled by Corrinne Lyons

KNOWLEDGE IS

SOCIAL MEDIA

Executive board votes to delay convention site selection

T

NABJConvention.org

he executive board of the National Association of Black Journalists voted unanimously Tuesday to delay plans to pick the destination for the 2016 convention. NABJ has already secured its next five convention sites: Philadelphia, 2011; Orlando, 2013; New Orleans, 2014; and Minneapolis, 2015. The board voted to hold off on selecting the 2016 location until the organization’s financial situation is clearer and the board makes changes to its planning process. Under the current bylaws, NABJ Tresurer Gregory Lee Jr. said the organization must finalize convention plans five years in advance, but that is “no longer practical.” After this year’s convention, a committee will be formed to evaluate the current system and present the executive board with a report. The board agreed to have a plan in place by July 31, 2011. Lee said the change was something that “should have been done three years ago.” Before the vote Tuesday, Lee, chairman of the ad hoc committee, made a presentation that offered board members several ways for NABJ to save money during conventions. Lee said NABJ needed to use college campuses for meeting space and negotiate with smaller hotel chains. He went on to say that the number of events with meals needed to be reduced, including the Salute to Excellence Awards Gala and the Gospel Brunch. The ad hoc committee recommended that NABJ partner with other minority organizations -- including the National Association of Hispanic Journalists, the Asian American Journalists Association and the Native American Journalists Association -to offset costs. Lee said NABJ could partner with one minority group each year, alternating between the different organizations. The board then discussed the 2012 UNITY convention in Las Vegas. UNITY is a gathering of the members of the aforementioned minority organizations that takes place every four years. Charles Robinson, Region II Director,

Scott Smith sets up the Bloomberg booth for the NABJ San Diego Convention Job Fair. Set up for Career Fair at San Diego Convention on Wednesday July 28, 2010.
said he was concerned that UNITY Journalists of Color and the other partner organizations would attempt to prey on NABJ’s membership size due to the fact that it is the largest of the four. “Are they trying to pimp us?” Robinson said. Lee responded: “Pimping is a strong word.” Robinson later said that he didn’t mean the comment in a negative way, stating that it was a rhetorical analogy. He did emphasize, though, that he feels that NABJ would be shortchanged. When a UNITY convention is held, Lee said, the first 20 percent of revenue goes to UNITY. Forty percent is split evenly among the four partners and the remaining 40 percent is split proportionately based upon

BREANA COPELAND/NABJCONVENTION.ORG

registrations before the convention. Lee pointed out that on-site registrations, which many NABJ members utilize because of scheduling and other considerations, goes to UNITY. That formula was used during the 2008 UNITY convention and was not favorable for NABJ. “NABJ loses out in the UNITY model,” Lee said. Lee told the board that he asked UNITY officials for numbers of those who registered on-site during the 2008 convention, but he never received them. Even without having those figures, Lee said NABJ “had the most members there.” The board discussed Lee’s presentation and then voted to suspend planning until they could work out these issues.

• The NABJ founding meeting held Dec. 12, 1975, consisted of attendees from various media backgrounds, including journalists, disc jockeys, advertisers and publicists. The original founders, however, chose to limit membership to journalists. • NABJ’s first conference was held in Los Angeles in 1990. This year’s event is the second NABJ convention held in California. • A few local NABJ chapters pre-date the national organization. The Chicago Association of Black Journalists was founded in 1972, and the Philadelphia Association of Black Journalists was established the following year. Compiled by Letrell Crittendon

BACK

LOOKING

T O D AY ’ S H I G H L I G H T S
7:00 a.m. - 5:00 a.m. Registration & Welcome Center 8:00 a.m. - 9:30 p.m. Professional Development Breakfasts 8:00 a.m. - 8:00 p.m. Moneta J. Sleet Jr. Photography & Design Competition/Exhibit Hall 9:00 a.m. - 5:00 p.m. Career Fair & Exhibition 9:00 a.m. - 5:00 a.m. Healthy NABJ 9:00 a.m. - 5:00 p.m. Cyber Café 9:00 a.m. - 5:00 p.m. 11:30 a.m. - 12:30 p.m. 11:30 a.m. - 3:00 p.m. 1:30 p.m. - 3:00 p.m. 9:00 a.m. - 11:00 a.m. Opening Ceremony & Newsmaker Plenary NABJ Authors’ Showcase & Bookstore Workshop Session I Short Course Session(s) A Workshop Sessions II

Thursday, July 29, 2010 • www.nabjconvention.org

The MoniTor •

3

nABJ President Kathy Times
Discusses membership, future of multimedia journalism
BY Corinne LYons
NABJConvention.org

Q&A

Since her NABJ presidential victory last year, Kathy Times has addressed issues of members facing job loss and financial difficulties. She recently answered questions for the NABJ Student Media Projects about her presidency and her plans for the organization’s future. QUesTion: Conventions are planned around five years in advance. Last year, NABJ was criticized for not booking enough rooms. What measures have you taken this year to stay within the contract? What safeguards do you hope NABJ would adopt to prevent it from happening in the future? AnsWer: We renegotiated our hotel contract and virtually cut the number of rooms we were obligated to fill in half. An ad hoc committee is exploring our convention model and will present some options to the board of directors this week. We’re revisiting guidelines that require us to contract with convention hotels five years in advance of our convention. We will continue to offer quality programs that attract our members, and we are already talking with like-minded organizations about holding conventions and regional events together. Q: There are a growing number of associate members and a decline in full members. What part do associate members play in the health of the organization? How does NABJ plan to accommodate this shift? A: When we downsized, we could not renew the contract of our communications director. He was a great contract employee. Our associate members stepped up and took over duties such as sending e-blasts to the membership, writing news releases, and they’re responsible for delivering a superb campaign to spread the word about the convention plans. We’ve delivered great programming for our associate members, and we have some exciting options that will help deliver their services to professionals outside our membership to boost our rev-

enue. We’re constantly considering ways to boost their roles yearround and appreciate their many contributions. There is a plan in the works to add public relations categories to our annual awards. Watch for the announcement during the Salute to Excellence Gala. Q: Students can receive a six-month extension on their membership. Has the number of students taking this extension increased with the changes in the industry? How does this extension allow them to land a journalism job? A: Students get to stay in touch with a membership that can nurture them and point them in the right direction during a tough economy.

It’s time for viewers and readers to reconsider their support of media that don’t fully embrace diversity and take the African-American market for granted.
Q: Recently, NABJ submitted a letter to CNN questioning their diversity. What led to the letter being written and submitted? What does NABJ hope will happen as a result? A: For months we watched mainstream and cable networks fill key positions on the desk, but we noticed African-American journalists did not get a shot at prime time. We’ve been working diligently to get our members in the management ranks since managers hire and fire. The last straw came when the disgraced former governor of New York, Eliot Spitzer, was hired to host a show on CNN. We want our qualified members to have the best shot at landing these coveted positions that influence millions of viewers. We’re recruiting new alliances to help us in this endeavor. It’s

TAMEkA FlOWErS/NABJCONVENTION.OrG

NABJ President Kathy Times at NABJ board meeting on Tuesday, July 27, 2010.
time for viewers and readers to reconsider their support of media that don’t fully embrace diversity and take the African-American market for granted. Q: Two years is a very short amount of time to change an organization. With roughly a year left in your term what would you like to change? A: I am recruiting corporate leaders and philanthropists to advise us and ensure our organization remains solvent. They will help us raise funds, identify strategic alliances and build a new business model. We will market our brand, raise our profile and replenish our reserves. Starting in the fall, we will offer a series of unique Media Institute seminars that will appeal to you and the communities you serve. Topics include immigration, the census and redistricting, and entrepreneurial and investigative journalism. We’ll also work with a team to restructure the organization. Q: One of the items you mentioned that you’d like to work on previously was revamping the website. What are some of the changes you’d like to see made? When will we see those changes? A: We’ve redesigned the website, and the board will review the first phase this week. We plan to add the social networking component next month as well as features that will allow chapters to interact with each other and connect members across the country. There will be a test phase as we add content and other features before we unveil the final product to the membership. Q: NABJ is looking for an executive director. How does not having one effect the day-to-day operations of the organization? What are the requirements NABJ is looking for in a potential candidate? A: The requirements are posted in our job announcement on our website. We’re looking for someone with experience managing a convention, managing an association and a real visionary who can attract new revenue sources that are in line with our mission statement. Our interim executive director, Drew Berry, stepped in and didn’t miss a beat since he was the immediate past finance committee chair. The transition was pretty seamless. He renegotiated our agreement with the University of Maryland that allowed us to delay a huge down payment, and worked with a team to ensure the success of a West Coast convention during a recession. That’s no small feat.
Go to www.NABJConvention.org to see another side of Kathy Times.

THURSDAY, JULY 29, 2010 6:30 PM Doors Open | 7:00 PM Screening Begins MAnCHESTER GRAnD HYATT – ELIzABETH BALLROOM A, B, C
Reception to follow.

TH E BLAC K LIST

VOL. THREE

Target invites you to attend a special screening of The Black List: Volume Three, featuring some of today’s most accomplished and influential African Americans through a series of intimate-portrait interviews. They share stories about the pride, struggles and triumphs of black life in America. A dynamic discussion with the people involved in bringing this film to life will be held after the screening, followed by a cocktail reception. Target is proud to partner with The Black List to bring you this memorable evening. The Black List Project is an award-winning documentary series featured on HBO, as well as a book of portraits and a photographic exhibition—all serving as the basis for a national educational initiatives that stimulates conversation on the issues of identity, diversity and tolerance. For more information, visit www.BlackListProject.com. Be sure to visit THE BLACK LIST lounge in the Douglas Pavilion. BOOTH #315
Portraits © Timothy Greenfield-Sanders

© 2010 Target Stores. Target and the Bullseye Design are registered trademarks of Target Brands, Inc. All rights reserved.

TEM100045-NabjAd_2 1

Not the same old story. Not in journalism,EVENT at JOB # TEM100045 and not the John S. Knight Fellowships at Stanford DATE 7.6.10 NABJ
CLIENT TARGET

“ I arrived at Stanford with

7/6/10 12:44 PM

CD Matt A year to make a difference for journalism... Think of it. A year to study and research in M. JOB DESCRIPTION The Black list the company of other accomplished journalists at one of the top academic institutions in AD FLAT 7.5"ideas and create something of benefit — x 5" the world. A year to develop your out-of-the-box CW BLEED None to yourself and the profession. The John S. Knight Journalism Fellowships offers a year to FOLDED DS FILE of a changing profession while working on real100% broaden your understanding AM Jenny I. COLOR BlACK world issues. Come help us tackle the challenges and explore PM Coby Y. the K opportunities of 21st century journalism. Our CLIENT goal? To improve the quality of information reaching the public through the news media: print, broadcast and cyberspace.

1

Find out more at NABJ’s Opportunities Through Fellowships panel from 2:00 to 3:30 p.m. on Friday, July 30.
JOHN S. KNIGHT FELLOWSHIPS Building 120, Room 424 Stanford, CA 94305 (650) 723-4937 http:// knight.stanford.edu/

INITIAls dATE an idea in need of direction and expertise. Ten months later, that idea has roots and is growing. I owe it to the new Knight Fellowship, which values innovation, entrepreneurship and people committed to creating the future of journalism. The gift of time and the resources of Stanford University and Silicon Valley help me develop my vision for what’s next in education media.

John S. Knight Fellowships
S T A N F O R D U N I V E R S I T Y

2010

Veronica Anderson
Education journalist, Emerging media entrepreneur, - Knight Fellow

Thursday, July 29, 2010 • www.nabjconvention.org

The MoniTor •

5

The Cost of Extra Fees at the Convention Host Site
Many higher-end hotels charge their customers because they feel they’re suppossed to pay for extra amenities. Here’s prices for amenities offered at the Hyatt: Computer usage $5.00 for first 10 minutes $3.00 for each addt’nl minute printing .50c per b&w page $1.00 per color page internet Costs $9.95 for 24 hours $12.95 for high-speed Fitness Center $5.00 per day $10.00 for three days $15.00 for five days BreakFast $24.00 per person in-room water $4.50 per bottle

nABJ Stays hip Despite Attendance
Officials expect numbers to rise with one-day passes
BY nATALeGe WhALeY nabjconvention.org

NABJ: By the Numbers
This year’s convention expects around 1,600 members, with only 1,400 currently registered. The convention has planned and made events more a ordable for journalists who were a ected by the recession.
3000

NABJ officials expect around 1,600 people to attend this year ’s convention, 323 fewer than the 1,923 at last year ’s convention in Tampa, Fla., said Drew Berry, interim executive director of NABJ. So far, around 1,400 people are registered for the 2010 convention in San Diego, Calif. Berry said the number could increase to as many as 1,600 due to the number of people expected to purchase one-day passes. NABJ President Kathy Times said although the event is being held in a tough economy in which many journalists have lost their jobs, the group has tried to make it more affordable for members. Times said the organization cut events like the Hall of Fame Banquet. She said the move saved the organization around $50,000. “ We re a l l y w a n t e d t o make sure our members came out fed with new information instead of just putting on fancy events,” Times said. NABJ has seen a steady decline in attendance at its annual convention. In 2006, attendance hit 2,500; in 2007, it dropped to 1,700. In order to attract more members to San Diego, NABJ has expanded programming for public relations professionals, students and those interested in business and executive communication positions. Multimedia training and health workshops continue to be offered. This year ’s convention also introduces “NABJ After Dark,” a series of evening entertainment held in Redfield’s restaurant in the Manchester Grand Hyatt Hotel. More than 30 exhibitors

2500

2000

Members Attended

1500

Amenities Cost at Grand hyatt
BY BriTTneY FenneLL
nabjconvention.org

1000

The Manchester Grand Hyatt, the host hotel and convention center for the 2010 NABJ Annual Convention and Career Fair, is not shy about the extra fees it requires to use amenities. Internet access and computer usage in the business center will come with a price for NABJ Convention goers. Usage of the laptop in the hotel room will also come with a price. Taking a run on a hotel treadmill will cost more than a little sweat. “A lot of the services aren’t something that everybody uses, and the people that use it should pay for it,” Joseph McInerney, president and CEO of the American Hotel & Lodging Association, said this week during a phone interview. “That’s how hotels keep their rates low and if

the extra costs are incorporated into the room charge, people get offended by that.” The Internet is $9.95 for 24 hours and $12.95 for the highspeed. The business center charges $5 for the first 10 minutes of computer usage and $3 for each

at $4.50, the gym rate is $5, and the continental breakfast is $24. Many of the higher-end hotels are the ones primarily charging to use extra amenities because they feel the customers “are supposed to pay.” McInerney said. “Most of the lower-end properties like the Marriott Courtyard and some of the Hilton properties are not charging extra fees,” McInerney said. Regardless of the fees that hotels charge its customers to use extra amenities, people will still use them if they have to. “Whether or not they have to pay, people will still use the Internet and the computers in the business center. The money from the fees goes to operation of the business, such as buying equipment and paying the person to operate it.”

500

“Lower-end properties like the Marriott Courtyard ... are not charging extra fees.” - Joseph McInerney
additional minute. Print copies in the center cost .50 per black and white page and $1 per color page. In-room water is priced

0

2006

2007

2009

2010*

Convention Year
*2010 number of attendance is expected to increase. **2008 numbers were unavailable due to UNITY.
Sources include the Maynard Institute and research by The Monitor.

Cyntra Brown / nabjconvention.org

and recruiters will be present at this year ’s career fair, including The Washington Post, CNN and CBS News.

6 • The MoniTor

Thursday, July 29, 2010 • www.nabjconvention.org

Thursday, July 29, 2010 • www.nabjconvention.org

The MoniTor •

7

Historical Places:
an Diego, which sits in one of the top U.S. tourism states, offers up a trove of treasures for visitors to unearth while visiting California. San Diego offers theme parks, beaches, luxurious shopping malls, exciting nightlife and much more. San Diego.com boasts the city is a place “where locals and visitors go.” For conventiongoers who brought their family, there is plenty to do after indulging in NABJ workshops and events. Balboa Park is home to 15 of the city’s most famous museums, theaters and the San Diego Zoo. Belmont Park, along the beach, offers historic, thrilling rides. Also, along the beach is Seaport Village. Seaport Village is bursting with shopping erIC BUrSe/NABJCONVeNTION.OrG venues, restaurants and a lagoon. San Diego also offers a wide selection of beautiful beaches for tourists to relax and feel an ocean breeze or catch a beautiful sunset. There are several beaches open to the general public including Mission and Ocean beaches. Mission Beach is more known for its bars, instead of a place where people can bear all. While that’s banned at Mission Beach, people who are a bit daring can go to Blacks Beach. Blacks Beach is a part of Torry Pines State Beach, which is located in La Jolla. Also, in La Jolla, there is a children’s beach called Casa Beach, where they have walls that protect them from the waves. For those who prefer shopping, there is Westfield Horton Plaza and Westfield Mission Valley. Horton Plaza is 7 minutes from the Grand Hyatt Manchester, which has a Coach and Louis Vutton. There also is a Target, Nordstrom and Macy’s. The mall also has a food court with some of the inexpensive American favorites such as Taco Bell, Burger King and Ben & Jerry’s. Interested in what San Diego’s nightlife has to offer after a long day? Fluxx Nightclub is one of the city’s newest night spots. For those who like to party with the high-rollers, the Stingaree and Syrah clubs are some of the choices. The hip-hop crowd, meanwhile, may get their groove on at the Belo, one of the city’s hottest nightspots. Tourists even get a touch of the Vegas life with San Diego’s several casino resorts, including the Harrah’s franchise. The city always has events to satisfy all cultures and for different individuals. ––To find out more about San Diego and what the city has to offer, visit www.sandiego.com.

KeNNeTH HAWKINS/NABJCONVeNTION.OrG

S

Beaches, casinos, theaters; a few of the city’s jewels

KeNNeTH HAWKINS/ NABJCONVeNTION.OrG

(Top left) Jazzy G, a night musician in the Gas Lamp District, plays his guitar as patrons walk down the street in San Diego; (bottom left) At the corner of Fourth Street and Market Street, many clubs and bars are open late for socializing and partying; (bottom right) The band Drop Joy performed Tuesday night at Stage Bar and Grille on Fifth Ave.(top right) Zachary Haas plays in the sand at Coronado Beach on Tuesday, July 27, 2010; (bottom right) Artist Jerry shows off her handmade jewelry to a customer in the Spanish VIllage Art Center located within Balboa Park in San Diego.

erIC BUrSe/ NABJCONVeNTION.OrG

BreANA COPeLAND/NABJCONVeNTION.OrG

children
Nearly a half million children
live in foster care in the United States.
Many don’t need to be there.
In communities all across our nation, the commitment is growing to ensure that every child has a safe, strong and permanent family. Federal policy supports these success stories. But the federal system for funding child welfare does not. The time is now to bring funding in line with our national goals. Casey Family Programs has launched its new series of white papers analyzing how America can keep its promise of hope for all children. Read the papers now at www.casey.org We cannot miss this opportunity to make a difference in the lives of so many children and families.

Visit Casey at Booth 309 for resources and to learn more.

Thursday, July 29, 2010 • www.nabjconvention.org

The MoniTor •

9

Flying with the USS Midway
Midway, from page 1

brim with 4,500 servicemen. Vyrdia worked the Midway’s closed circuit TV systems when the ship was in active service. The Midway began its service with the Vietnam War and was in full service until 1992 when it was decommissioned. “The different spaces that used to be bunk rooms, ready rooms, the chapel and the sick bay are now set up as displays,” Vyrdia said. “There are a lot of things that we show that give people a real idea of what it was like to live on a ship.” Ciokon explains, “The restored aircrafts are just one of those many things. The Midway’s history can hold a visitor hostage for upward of five hours.” Planes and helicopters from World War II, the Korean War, Vietnam and Desert Storm dot its surface and fill its hull. Visitors can sit inside the cockpit of many of them. There are also volunteers who can describe what it felt like to fly one of those very planes off the surface of the Midway’s 1,001 foot runway. Former Aviation Boatswain’s Mate Bobby “BJ” Skirvin describes it as: “Planes could go from 0 to 120 mph in just under 2.5 seconds in a distance as short as 300 feet.” “We would launch an average of 20 planes in 20 minutes, then land 20 more, and take a 20-minute break before we would do it all over again,” Skirvin said. “I would work 16-18 hours a day maintaining flight gear.” A modern amusement park It’s not all a history lesson in this museum. If one ever wanted to get a more personal experience with flying a plane off an aircraft carrier, the Midway has a solution. There are three flight simulators that replicate being catapulted off the surface of the Midway. “They’re very realistic, and lots of fun,” said Vyrdia. “They [last] about 20 minutes long. You can actually get chased down by a Japanese fighter, you can shoot down a enemy fighter, and we even have a larger simulator that can hold 12 people.” Boasting 360-degree rolls, steep rotations and dramatic pitches, you’re completely in control of your flight experience. Pair the flight simulators up with the control room, flight deck and a self-guided audio tour that can hold your attention for an entire afternoon, and you may find yourself among the thousands of Midway fans.

Breana copeland/naBJconVenTIon.orG

Breana copeland/naBJconVenTIon.orG

(Top) Tourists wait in line for tickets to the USS Midway aircraft carrier museum in San Diego on Tuesday, July 27, 2010. (Left) A young boy presses his face against the glass for a closer look of the display. (Right)The statue Unconditional Surrender was revealed in Mole Park on Feb. 10, 2007 and sits ashore in the Port of San Diego.

KenneTh hawKIns/naBJconVenTIon.orG

And Wednesday night after months of planning, those fans included hundreds of NABJ members from across the United States. “I just think it is incredible to go through all the planning we went through over the past nine months and all of the teamwork. It’s amazing to see it all come together,” said Elise Durham of Atlanta, chairwoman of this year’s NABJ Convention, I think [the

members] are loving it, and everybody is excited.” rejuvenating the community While the Midway is great for tourism and reflection on how the service is beneficial to its country, the ship is a big hit in the community for another reason. Ciokon said, “San Diego is a Navy town with a lot of former

servicemen who are willing to volunteer every day.” Out of the hundreds of volunteers, the majority of them are over the age of 65. Vyrdia says he, along with the others, experience a renewed sense of pride when they set foot on the massive vessel. “We love being on the ship,” Vyrdia said. “It energizes people, rejuvenates them.” When the volunteers need a

break, or want to give back to the community, or just want something to do, they make their way to the Midway. To them it’s more than just a museum, it’s a second home. “We’re hoping to make this the West Coast symbol of freedom,” Ciokon said. “That’s our motto: To be America’s Living Symbol of Freedom.”

10 • The MoniTor

Thursday, July 29, 2010 • www.nabjconvention.org

Can you name the company?
This year, Across America
We partnered with the 2010 Census to increase awareness and participation. We pledged $120,000 to furnish 20 teen recreation “RAC Rooms” for Boys and Girls Clubs. We raised $249,500 for Big Brothers and Big Sisters of America. We will extend our hunger-relief efforts by developing a “Soup-to-Nuts” food collection campaign at our 3,000 stores. We awarded $60,000 in scholarships to our customers, their children and children of our coworkers. We gave $200,000 in grants to 35 Junior Achievement affiliates for financial literacy programs. We provided $25,000 in support of the Earthquake Relief Effort in Haiti. We supported 10 military bases with $175,000 in merchandise donations to their Family and Morale, Welfare and Recreation facilities.

And now in San Diego…
We are pleased to provide computers, furnishings and TVs in support of the NABJ convention.

Thursday, July 29, 2010 • www.nabjconvention.org

THE MONITOR •

NABJ Trashes Waste for Green Initiative

11

A

BY STACIE BAILEY
NABJConvention.org

s overused as the term may seem, “going green” is a phrase that should be recycled daily. The overall purpose is to create an environment rich in natural resources that keeps living organisms thriving and producing. Moving toward a greener environment has influenced many efforts worldwide. “Green” initiatives have made more people aware of diminishing resources and air pollution as more industries and housing developments are being built. In 2007, Louisiana generated the highest amount of hazardous waste, according to U.S. census reports. However, California, one of the largest and most densely populated states, was 10th. This year, the National Association of Black Journalists will hold its annual convention in San Diego, where it will implement new standards to ensure the waste generated is prop-

NABJ Goes Green
This year’s convention jumps on the environmental bandwagon in order to cut costs and promote a healthy lifestyle • Online registration • Confrence bag made out of recycled materials • Serve items like cream and sugar in bulk containers • Online only program booklet • All workshops housed in the hotel to promote walking • Speaker handouts online only

* Use an online registration system * Use two-sided copies * Use recycled paper * Hand out conference carry bag constructed of recycled materials Marketing Materials * Print on recycled paper * Publish the program book online only * Post speaker handouts online Food and Beverage * Serve items such as cream and sugar in bulk containers * Provide water in pitchers or large bottled water stations instead of individual bottles * Use cloth instead of paper napkins and cutlery instead of plastic utensils Meeting Location * Conduct all workshops at the hotel * Give attendees a map of the area so that they can walk the grounds Hotel Facility Management * Highlight the linen reuse program * Request bulk amenities and make sure consumable amenities are not

replaced daily * Turn off lights and air conditioning while not in hotel rooms

erly recycled or disposed. Dawn Angelique Roberts, co-founder and managing partner for KD Communications Group and NABJ’s Communications Committee chair, provides a list of things NABJ will do

to minimize the amount of waste generated during the convention: Basic Operations * Communicate via e-mail rather than traditional mail or memos

Recycling in San Diego is not just a concept; there are laws in place to make sure residents and businesses dispose of their trash responsibly. San Diego’s Recycling Ordinance was established in November 2007. It lays out rules and regulations for the city’s efforts to maintain its “green” standards including, but not limited to, making recycling containers available to all apartments, condominiums and commercial facilities effective last January. Deirdre Childress, an editor at the Philadelphia Inquirer and vice president of print for NABJ, encourages everyone to pay more attention to labels and choose alternate, environment-friendly products. “Interestingly, most people don’t mind spending a bit more if it will help the environment,” says Childress, a native of California. “But I think a lot of problems are because people don’t have the information they need to make informed choices.”

We deliver more than just packages.
It’s not just about cars.
It’s also about helping people enrich the quality of life in their communities. That’s why we’re proud to support a wide range of organizations, schools and nonprofits that are opening doors and creating opportunities. Together, we can make a difference.

We understand. Something this good deserves all our support. As a sponsor of the National Association of Black Journalists Convention, FedEx is proud to deliver a show of support for the work of the NABJ.

www.toyota.com/community

Derica W. Rice

Executive Vice President, Global Services and Chief Financial Officer, Eli Lilly and Company
Started at Eli Lilly and Company in 1990 Salutatorian of his high school class, first in his family to attend college Holds degrees from Kettering University and Indiana University

MG56699-1 309 PRINTED IN USA ©2010, Lilly USA, LLC. ALL RIGHTS RESERVED.

A stronger sense of purpose.
My mom was the smartest person I have ever known. She raised the seven of us on her own after my dad died when I was only 11. We never had much money, but I realize now that because of things she taught us, we were rich. I carry her wisdom with me throughout my daily work. I also watched my mom struggle with diabetes. Thanks in part to Lilly, I shared 25 years with her that otherwise would not have been possible. And now I have the opportunity to do the same for other people. Once, in a VA hospital, I was approached by a Vietnam veteran. He told me how his life was transformed by our medicines. And that’s when it clicked for me — the REAL impact of what we do here and the dramatic effect we have on peoples’ lives. After that meeting, I had an even stronger sense of purpose. Lilly’s done so much for my family and for many others. And I hope the work I am doing today will help my three children overcome some of the challenges they might face tomorrow.

For more information about Lilly’s partnerships and resources for better patient outcomes, visit lillyforbetterhealth.com.

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