A STUDY ON TRAINING PROGRAM DONE BY MAX NEW YORK LIFE AT VARIOUS LEVELS

BY CH.V.RADHIKA ENROLL. NO- 5NB -11031

MBA-2005-2007 INC-GUNTUR

UNDER THE GUIDENCE OF

COMPANY GUIDE Mr. M.VIJAY BHASKAR REDDY MAX NEW YORK LIFE INSURANCE HIMAYATH NAGAR, HYDERABAD

FACULTY GUIDE CH. HYMAVATHI INC GUNTUR

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DECLARATION

I hereby declare that this project work entitled “A STUDY ON TRAINING
PROGRAM DONE BY MAX NEW YORK LIFE AT VARIOUS LEVELS “ is my

work, carried out under the guidance of my faculty guide Ms. CH. HYMAVATHI and my company guide Mr. M.VIJAY BHASKAR REDDY. This report neither full nor in part has ever been submitted for award of any other degree of either this university or any other university.

(CH. V. RADHIKA) Roll no. 5nb – 11031 INC GUNTUR

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CERTIFICATE
This is to certify that the Summer Internship Project titled “A STUDY ON TRAINING PROGRAM DONE BY MAX NEW YORK LIFE AT VARIOUS LEVELS”, a bonafide work of CH.V.RADHIKA is original and has been done under my supervision in partial fulfillment of the requirement for the award of M.B.A for the period of four months from 15, April 2007 to 15, August 2007. This report neither full nor in part has ever before been submitted for awarding of any degree of either this university or any other university. I am pleased to say that her performance during the period was extremely satisfactory.

Company Guide Mr. VIJAY BHASKAR REDDY MAX NEWYORK LIFE Hyderbad

Faculty Guide Ms. HYMAVATHI INC Faculty Member Guntur

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LETTER OF APPRECIATION

This is to certify that Ms CH.V. RADHIKA pursuing MBA (2005 – 2007) From ICFAI National College – Guntur has successfully completed his project “A Study on Training Program Done By Max New York Life At Various Levels” from 15th April 2007 to 15th August 2007. We appreciate her commitment, Determination and performance during the project and bound to be valuable asset for any organization. I am pleased to say her performance and Sincerity at work during the period was Good.

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ACKNOWLEDGEMENT

It gives me immense pleasure to express my deep sense of gratitude to Mr. T. SITA RAMAIAH, principal, ICFAI National College GUNTUR, for his valuable guidance and consistent supervision through out the course. I am also thankful to Mr. Vijay Bhaskar Reddy, my Company Guide of Max New York Life Insurance Company , Hyderabad, for his valuable guidance for preparing providing the necessary facilities. I am extremely thankful to Ms. Ch. Hymavathi Faculty Guide of ICFAI National College, for her timely guidance and support through out the Final Report work. in the course of carrying out the project work. Finally I am indebted to our other faculty members, my friends and my parents who gave their full-fledged co-operation for successful completion of my project. It was a indeed learning experience for me.
NAME OF THE STUDENT : CH. V. RADHIKA ENROLLMENT NO : 5NB11031

the Final Report and also for

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training helps people to learn how to do things differently or to do different things. my survey suggests that maximum number of employees. effective training has never been more important. In my complete student internship program I met more than 90 employees. During this student internship program I came to know that. fast changing world. for this. creating awareness of organization structure and its products to the employee is very important to have individual as well as organization growth.Executive Summary This Report is an attempt to provide a detailed analysis of the process of training program done by Max New York Life Insurance and benefits of the training. In my survey I found that 80% of employees are new to the job and they must undergo the training program. in the turbulent. However. knowledge based economy. Products are now increasingly knowledge intensive. employers are responsible for providing opportunities for continued learning. So it can be possible only when the employees go through the training program. 6 . Finally.

Contents History of Insurance Sector Company Profile Project Findings Recommendations Conclusion On the job training Objectives Targets Achievements Limitations Learnings 8 15 22 48 49 50 51 52 53 54 56 57 7 .

The business of life insurance in India in its existing form started in India in the year 1818 with the establishment of the Oriental Life Insurance Company in Calcutta.Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public. 1928 . 1938 .The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business.245 Indian and foreign insurers and provident societies taken over by 8 . Tracing the developments in the Indian insurance sector reveals the 360degree turn witnessed over a period of almost 190 years. Some of the important milestones in the life insurance business in India are: 1912 .Brief History of Insurance Sector in India The insurance sector in India has come a full circle from being an open competitive market to nationalization and back to a liberalized market again.The Indian Insurance Companies Act enacted to enable the government to collect statistical information about both life and non-life insurance businesses. 1956 .

the central government and nationalized. 107 insurers amalgamated and grouped into four companies viz. 1968 .General Insurance Council.. 5 crore from the Government of India. can trace its roots to the Triton Insurance Company Ltd. frames a code of conduct for ensuring fair conduct and sound business practices. LIC Act.. 1972 . 1956. set up. with a capital contribution of Rs.The Insurance Act amended to regulate investments and set minimum solvency margins and the Tariff Advisory Committee set up.The General Insurance Business (Nationalization) Act. Some of the important milestones in the general insurance business in India are: 1907 . a wing of the Insurance Association of India.. viz. the National Insurance Company Ltd. The General insurance business in India.The Indian Mercantile Insurance Ltd. the first company to transact all classes of general insurance business. the first general insurance company established in the year 1850 in Calcutta by the British. 1957 . the 9 . LIC formed by an Act of Parliament. on the other hand. the New India Assurance Company Ltd. 1972 nationalized the general insurance business in India with effect from 1st January 1973.

due to accidental events. the peril of sea. Insurance is actually a contract between 2 parties whereby one party called insurer undertakes in exchange for a fixed sum called premium to pay the other party happening of a certain event. which can be insured against include fire.Oriental Insurance Company Ltd. the insurers pay the financial losses suffered by the insured as a result of the occurrence of unforeseen events. in return for the payment of premium by the insured. large number of people exposed to a similar risk make contributions to a common fund out of which the losses suffered by the unfortunate few. GIC incorporated as a company. attached to individual. incident. The risk. Under the plan of insurance. With the help of Insurance. are made good. Any risk contingent upon these may be insured against at a premium commensurate with the risk involved. Indian Insurance Industry: Learn About Insurance may be described as a social device to reduce or eliminate risk of life and property. & burglary. and the United India Insurance Company Ltd. death. Insurance is a contract whereby. 10 . a large number of people associate themselves by sharing risk.

Insurance cannot check the happening of the risk. accidents and uncertainty. All the insured contribute the premiums towards a fund and out of which the persons exposed to a particular risk is paid. Collective bearing of risk . Insurance is a mean by which few losses are shared among larger number of people. by sharing the risk with others. Assessment of risk . Risk is the basis for determining the premium rate also 11 .Functions of Insurance The functions of Insurance can be bifurcated into two parts: • Primary Functions • Secondary Functions • Other Functions The primary functions of insurance include the following: Provide Protection .Insurance determines the probable volume of risk by evaluating various factors that give rise to risk. but can certainly provide for the losses of risk. Insurance is actually a protection against economic loss.Insurance is a device to share the financial loss of few among many others.The primary function of insurance is to provide protection against future risk.

The secondary functions of insurance include the following: Prevention of Losses . Even the financial institutions may be prepared to give credit to sick industrial units which have insured their assets including plant and machinery. which helps to change from uncertainty to certainty.Insurance cautions individuals and businessmen to adopt suitable device to prevent unfortunate consequences of risk by observing safety instructions. Reduced rate of premiums stimulate for more business and better protection to the insured.Insurance serves as savings and 12 . etc. by paying small amount of premium against larger risks and uncertainty.Insurance provides development opportunity to those larger industries having more risks in their setting up. installation of automatic sparkler or alarm systems. Contributes towards the development of larger industries . The other functions of insurance include the following: Means of savings and investment . Insurance is device whereby the uncertain risks may be made more certain.Insurance is a device. Prevention of losses cause lesser payment to the assured by the insurer and this will encourage for more savings by way of premium. Small capital to cover larger risks .Insurance relieves the businessmen from security investments.Provide Certainty .

collaborated and helped astronomical growth of 'Insurance Industry in India'.Insurance promotes exports insurance. Monopoly of Public Sector Insurance company marks an end and Private companies makes inroad.investment. The end of the year 2000 marks a significant change and growth of 'India Insurance' industry scenario. Aggressive and penetrative marketing strategy coupled with wide product bandwidth was an instant success among the ignorant masses. 'India Insurance' growth was long overdue. Foreign companies.Insurance is an international business. Most of the private companies registered more than 100% 13 . The country can earn foreign exchange by way of issue of marine insurance policies and various other ways. Risk Free trade . insurance is a compulsory way of savings and it restricts the unnecessary expenses by the insured's For the purpose of availing incometax exemptions also. The Public sector giant LIC started losing its market share at the cost of stupendous growth of private players. Source of earning foreign exchange . people invest in insurance. Within 1st 12 months of liberation of 'Indian Insurance Industry' 10 licenses for selling life insurance products and 6 licenses for selling non-life products were issued to private companies. which makes the foreign trade risk free with the help of different types of policies under marine insurance cover. Now 'India Insurance' industry has more than a dozen private life insurance players and 9 private general insurance companies. both Life and General flocked.

burglary. rural banks and village management authorities for selling insurance is doing wonders. Bajaj Allianz etc are aggressively researching and innovating products for huge untapped rural 'India Insurance' market.growth till then and are still continuing with such monstrous growth figures. post offices. Consumerism of life style goods and modern amenities has also contributed to its growth. Present Scenario The Government of India liberalised the insurance sector in March 2000 with the passage of the Insurance Regulatory and Development Authority (IRDA) Bill. earth quakes. storms and floods becoming more frequent and damaging there has been a sudden spurt in sales of general insurance amongst individuals. Until very recently it had only corporate buyers. They are not as popular as life products in the ' Insurance India's' portfolio. tsunamis. With more awareness and wide bandwidth of insurance product portfolio the growth for 'India Insurance' story will only get more competitive and more affordable to all sections of Indian society. Life insurance products covers risk for the insurer against eventualities like death or disability. but with natural disasters like. Non-life insurance products covers risks against natural calamities. Although. lifting all entry restrictions for private players and allowing foreign players to enter the market with some limits on direct foreign 14 . etc. Collaboration with micro finance companies. Top rank private companies like ICICI Prudential Life Insurance. Tata AIG. 'Insurance in India' is not regarded as a basic need but it is getting popular among semi urban to rural masses.

Most of the new entrants reported losses in the first year of their operation in 2001. According to estimates. Presently there are 12 general insurance companies with 4 public sector companies and 8 private insurers. Under the current guidelines. There is a proposal to increase this limit to 49 percent. In July 2002. there is a 26 percent equity cap for foreign partners in an insurance company. the private players are slowly gaining a foothold. the GIC subsidiaries were restructured as independent insurance companies. delinking the four subsidiaries from GIC. A host of private Insurance companies operating in both life and non-life segments have started selling their insurance policies since 2001. Parliamant passed a bill. The opening up of the sector is likely to lead to greater spread and deepening of insurance in India and this may also include restructuring and revitalizing of the public sector companies.34 billion. up from 4 percent in 2001. At the same time. the private companies booked premiums worth Rs 6. In the first half of 2002. GIC was converted into a national re-insurer. private insurance companies have a 10 percent share of the market. Non-Life Insurance Market In December 2000.ownership. In the private sector 12 life insurance and 8 general insurance companies have been registered. 15 . Although the public sector companies still dominate the general insurance business.

2 percent of the total project costs. For Projects costing up to Rs 1 Billion. construction and operation stages. IRDA regulations require insurance companies to invest not less than 15 percent of their funds in infrastructure and social sectors. Insurance companies not only provide risk cover to infrastructure projects. maintenance. the Tariff Advisory Committee sets the premium rates. and projects above Rs 15 16 . Insurance costs constitute roughly around 1. Under the existing norms. they get a good asset. Premium rates of most general insurance policies come under the purview of the government appointed Tariff Advisory Commitee. the rates are set in keeping with the committee's guidelines. insurance premium payments are treated as part of the fixed costs. they also contribute long-term funds. Without covering these risks the financial institutions are not willing to commit funds to the sector.liability match by investing their funds in such projects. These include risks associated with project implementation. International Insurance companies also invest their funds in such projects. Consequently they are treated as passthrough costs for tariff calculations. especially because the financing of most private projects is on a limited or non. for Projects between Rs 1 billion and Rs 15 billion. commercial and political risks.2. including geological risks.With a large capital outlay and long gestation periods. In fact.recourse basis. With long term liability. insurance companies are an ideal source of long term debt and equity for infrastructure projects. infrastructure projects are fraught with a multitude of risks throughout the development.

with IPP projects fizzling out. It forms the backbone of the insurance business. It helps to provide a better spread of risk in the international market. like project finance. reinsurance is insurer's insurance. Re-insurance business Insurance companies retain only a part of the risk (less than 10 per cent) assumed by them. Normally one insurer takes the lead. settle accumulated losses arising from catastrophic events and still maintain their financial stability. allows primary insurers to accept risks beyond their capacity. Insurance.billion are subjected to re-insurance pricing. GIC itself has been the major reinsurer. The aim is to ensure that GIC's 17 . The balance risk is re-insured with other insurers. is extended by a consortium. therefore. Of late. The policies are renewed usually on an annual basis through the invitation of bids. In effect. While GIC's subsidiaries look after general insurance. Currently. shouldering about 40-50 per cent of the risk and receiving a proportionate percentage of the premium. all insurance companies have to give 20 per cent of their reinsurance business to GIC. the insurance companies are turning once again to old hands such as NTPC. which can be safely borne from their own funds. The other companies share the remaining risk and premium. NHPC and BSES for business. It is the last segment that has a number of additional products and competitive pricing.

The state owned LIC sold insurance as a tax instrument.03 over last year. who have always seen life insurance as a tax saving 18 . not as a product giving protection. The penetration of life insurance products was 19 percent of the total 400 million of the insurable population. Most customers were underinsured with no flexibility or transparency in the products. Munichre (Germany). Meanwhile. Innovative products. following the rise in threat perceptions globally.role as the national reinsurer remains unhindered. GIC reinsures the amount further with international companies such as Swissre (Switzerland). Reinsurance premiums have seen an exorbitant increase in recent years. Life Insurance Market The Life Insurance market in India is an underdeveloped market that was only tapped by the state owned LIC till the entry of private insurers. However. The new business premiums of the 12 private players has tripled to Rs 1000 crore in 2002. Indians. With the entry of the private insurers the rules of the game have changed. The 12 private insurers in the life insurance market have already grabbed nearly 9 percent of the market in terms of premium income. smart marketing and aggressive distribution. state owned LIC's new premium business has fallen. and Royale (UK). That's the triple whammy combination that has enabled fledgling private insurance companies to sign up Indian customers faster than anyone ever expected.

The growing popularity of the private insurers shows in other ways. They are coining money in new niches that they have introduced. The Insurance sector in India governed by Insurance Act. No doubt the aggressive stance of private insurers is already paying rich dividends. with over 90 percent of the customers. are now suddenly turning to the private sector and snapping up the new innovative products on offer. The state owned companies still dominate segments like endowments and money back policies.device. nearly all private insurers are fast. The private insurers also seem to be scoring big in other ways.forwarding the second phase of their expansion plans. 1956 and General Insurance Business 19 . 1938.000. But a rejuvenated LIC is also trying to fight back to woo new customers. Buoyed by their quicker than expected success. But the private insurers are ahead in this game and the average size of their policies is around Rs 1.2 lakh. But in the annuity or pension products business. the average size of a life insurance policy before privatization was around Rs 50.1 lakh to Rs 1. That has risen to about Rs 80.000. the private insurers have already wrested over 33 percent of the market. the Life Insurance Corporation Act.way bigger than the industry average. And in the popular unitlinked insurance schemes they have a virtual monopoly.they are persuading people to take out bigger policies. For instance.

com 20 . 1972.birlasunlife.co.com Private Sector Allianz Bajaj Life Insurance Company Limited Birla Sun-Life Insurance Company Limited HDFC Standard Life Insurance Co.licindia.com www. Limited www.(Nationalisation) Act.allianzbajaj. Insurance Regulatory and Development Authority (IRDA) Act. If the existing public sector insurance companies are included. 1999 and other related Acts. Insurance companies: IRDA has so far granted registration to 12 private life insurance companies and 9 general insurance companies.hdfcinsurance. General Insurance Corporation has been approved as the "Indian reinsurer" for underwriting only reinsurance business. there are currently 13 insurance companies in the life side and 13 companies operating in general insurance business. Particulars of the life insurance companies and general insurance companies including their web address is given below: LIFE INSURERS Public Sector Life Insurance Corporation of India Websites www.in www.

Pvt. Limited www.ICICI Prudential Life Insurance Co.com www. Limited ING Vysya Life Insurance Company Limited www.avivaindia.sbilife.com Max New York Life Insurance Co.com MetLife Insurance Company Limited www.ingvysayalife.com www. www.com www.metlife.com SBI Life Insurance Company Limited TATA AIG Life Insurance Company Limited AMP Sanmar Assurance Company Limited Dabur CGU Life Insurance Co. Limited www.tata-aig. Ltd.maxnewyorklife.ampsanmar.in www.co.com Om Kotak Mahindra Life Insurance Co.iciciprulife.omkotakmahnidra.com 21 .

tata-aig. Export Credit Guarantee Corporation HDFC Chubb General Insurance Co. Limited Cholamandalam General Insurance Co.com www.co.com www.orientalinsurance.bajajallianz.in www. Ltd.in www.itgi.com www. Reliance General Insurance Co.com www. TATA AIG General Insurance Co.gicindia.royalsun. Limited ICICI Lombard General Insurance Co.ecgcindia. Ltd.uiic.cholainsurance.in www.icicilombard. Ltd. Ltd. REINSURER www. Limited Royal Sundaram Alliance Insurance Co.com www.niacl.ril.GENERAL INSURERS Public Sector National Insurance Company Limited New India Assurance Company Limited Oriental Insurance Company Limited United India Insurance Company Limited Private Sector Bajaj Allianz General Insurance Co.co.com www.com General Insurance Corporation of India www.in www.com www.nationalinsuranceindia. IFFCO-Tokio General Insurance Co.com 22 .co.nic. Ltd.

The strategy is to establish itself as a trusted life insurance specialist through a quality approach to business. New York Life is a Fortune 100 company that has over 160 years of experience in the life insurance business. is a joint venture between New York Life. honesty. IT and Telecom Services.Company profile of MAX NEW YORK LIFE : Max New York Life Insurance “Max New York Life wants people to view insurance as a financial protection and wealth creation instrument and not just a tax-saving tool. In line with its vision to be the most admired life insurance company in India. 23 . one of India's leading multi-business corporations. integrity and teamwork. and Specialty Plastic Products businesses.” Max New York Life Insurance Company Ltd. it has developed a strong corporate governance model based on the core values of excellence. a Fortune 100 company and Max India Limited. The company has positioned itself on the quality platform. Max India Limited is a multibusiness corporate dealing in Clinical Research. knowledge. caring.

Max New York Life has adopted prudent financial practices to ensure safety of policyholder's funds. which comprises four stages . which is more than the norm laid down by IRDA.screening. The agent advisors are trained inhouse to ensure optimal control on quality of training. psychometric test. In line with its values of financial responsibility. With its various Products and Riders. career seminar and final interview.Max New York Life Insurance started its operations in India in 2000. there are more than 400 product combinations to choose from. Max New York offers customized products tailored to suit individual's needs. Max New York Life invests significantly in its training program and each agent is trained for 152 hours as opposed to the mandatory 100 hours stipulated by the IRDA before beginning to sell in the marketplace. Max New York Life has identified individual agents as its primary channel of distribution. Max New York Life Insurance has a network of 57 offices spread over 37 cities all over India. The Company places a lot of emphasis on its selection process. It is the first life insurance company in India to be awarded the IS0 9001:2000 certification. Training is a continuous process for agents at Max New York Life and ensures development of skills and knowledge through a structured program spread over 500 hours in two years. Today. The Company's paid up capital is Rs. 657 crore. This focus on continuous quality training has resulted in the company having amongst the highest agent pass rate in IRDA 24 .

Max New York Life.53 million policies and recorded a sum assured of over Rs. 46. It has established a wide agency distribution network with 172 offices and representatives across 120 cities in India. excellence and honesty. Max New York Life. 25 . who are widely considered the best in the business. Through its wide network of highly competent life insurance agent advisors. one of India’s leading life insurance companies. has positioned itself on the quality platform. knowledge. The company has developed a strong corporate governance model based on defined core values of caring. The company has over 25. Max New York life is creating a partnership for life with its customers in India.examinations and the agents have the highest productivity among private life insurers.300 agent advisors.000 crore. The company has established additional channel with 22 bancassurance relationships. which has till date sold over 1. corporate tie-ups and a strong Direct Sales Team. Max New York Life now has established a countrywide network of 172 offices and representatives across 120 cities in India. expanded its presence in the southern region by opening its first general office in the city of Mysore. Its strategy is to establish itself as a trusted life insurance specialist on the bedrock of quality of advice. flexible product solutions and strong customer focus.

For the last 46 years consecutively. Since the launch of our operations. Max New York Life. a merit oriented and equal opportunities employer.” “An ever expanding presence of Max New York Life offices across India reinforces our commitment to serving the nation. our focus has always been on providing risk protection and long-term wealth creation solutions to our customers. Max New York Life will continue to help consumers make the right choices to meet their financial 26 . is looking for a few good men and women who will spearhead the effort to realize this vision. With a diverse product portfolio to meet customer requirements. “Max New York Life wants people to view insurance as a financial protection and wealth creation instrument and not just a tax-saving tool. The MDRT is the industry's most prestigious organization comprising the world's most successful insurance agents. We are extremely pleased with our progress in the region and feel that opening an office in Mysore would help us educate people about the true potential and benefits of life insurance. the largest number of agents qualifying for membership to the Million Dollar Round Table (MDRT) have been from New York Life.Max New York Life aspires to be the "life insurance brand of first choice" amongst Indian consumers. As life insurance specialists. it is evident that we are setting benchmarks in the marketplace and are well on course of realizing our vision to become India’s most admired Life Insurance Company. To achieve this the company will draw on New York Life's demonstrated competence in developing and managing a superior personal sales network.

by providing them with a family. Mission: • Become one of the top quartile life insurance companies in India • Be a national player • Be the brand of first choice • Be the employer of choice • Become principal of choice for agents 27 . Children are at the very heart of Max New York Life's strategy." It's mission ties in with Max New York Life's philosophy of helping people secure the future of their near and dear ones.goals. through sound quality advice offered by our agent advisors and a right mix of product offerings.” he added. It is the first life insurance company in India to introduce cause related marketing. SOS Children's Villages of India is internationally recognized for its work in giving underprivileged children a wholesome life. The mission of SOS is "to help orphaned and abandoned children. Max New York Life has been instrumental in changing the paradigm of life insurance in India. a permanent home. Vision: Vision statement is "Most Admired Life Insurance Company in India". education and strong foundation for an independent life. both for the short and long-term.

Transparency. humane and empathetic." Culture: Our "in house culture recipe" has some of the finest ingredients going into its making. The Max New York service process is responsive." Knowledge "Is what makes experts. Max New York Life is the Indian Life Insurance specialist. Life Insurance is based on trust. Perfectly combining global expertise with local knowledge. Max New York Life is focused on achieving the highest standards of quality in every aspect of their business".Max New York Life Values and Beliefs Excellence "In every aspect of work. Some of the more prominent aspects of our culture are stated below: 28 . personalized." Caring "For the customer. Max New York believes that above all. Max New York Life is redefining the Life Insurance paradigm to focus on the needs of the customers. Max New York Life is focused on the Life Insurance business. Dependability and Integrity will form the cornerstones of the Max New York Life experience. Honesty "Is the heart of the Life Insurance business. Ranging from the in-house training institute to the detailed Personal Insurance Plan.

• Customer comes first • Do it right the first time • Bias for result oriented action • Financial strength and discipline • Clarity of purpose • International quality standards • Inclusive Meritocracy • Learning opportunities • Fun at work • Commitment to published value system 29 .

Secondary data 30 . Nature of Research: Research is basically of two types. Descriptive research 2. Research Definition Research is a process in which the researcher wishers to find out the end result for a given problem and thus the solution helps in future course of action. Descriptive Research: These studies are concerned with describing the characteristic of a particular individual or a group. Determining sources of Data: There are two main sources of data 1. According to Redman & Mory research is defined as a “Systemized effort to gain new knowledge”. Explorative research 1. Research Design: According to “Claire Seltiz”.Research Methodology: The Research and Methodology adopted for the present study has been systematic and was done in accordance to the objectives set which has been detailed as below. Primary data 2. a research design is the arrangement of condition and analysis of data in manner that aims to combine relevance to the research purpose with economy in procedure. 1.

The secondary data for this study is collected from various Japanese Management books . Primary data for this research study was collected through a direct survey to obtain this primary data a well structured questionnaire was prepared by the researcher. 31 . Open ended questions Closed ended questions Dichotomous questions Multiple choice questions Ranking question. In order to gather primary data from viewers. Sample Size: Total sample size is 90 Questionnaire Development: Questionnaire is the most common instrument in collecting primary data.Primary Data: It consists of original information collected for specific research. Questionnaire: A set of questions containing a few Technical questions and more number of Opinionated questions are prepared for the employees of both Centralized and Decentralized sections of HR Department. Secondary Data: It consists of information that already exists somewhere and has been collected for some specific purpose in the study. The present questionnaire consists of following type of questions.

which provides several sets of alternatives for the respondents’ choice. Multiple Questions: A multiple choice question refers to one. respondent answer in his/her own words at any length they choose. Closed ended questions: Closed ended questions have no other options other than the selecting the one that close matches the respondent’s opinion or attitude.Open ended questions: It has no fixed alternatives to which the answer must conform. 32 . Ranking questions: These questions are given when there are many points to be considered and to be ranked in priority. which offers the respondents a choice between only two alternatives. Thus. Dichotomous questions: A dichotomous questions refers to one.

According to Edwin B Flippo.Analysis of the project Definition of Training: The systematic development of the knowledge. • To enhance the creativity. • To change the skills. • To promote organizational growth through individual growth. training is the act of increasing knowledge and skills of an employee for doing a particular job. • To gain competitive advantage through a knowledgeable work force. 33 . Needs for training: • To improve the current job performance of employees • To familiarize employees with the policies and procedures of the organization. • To maintain knowledgeable work force. • To help employees manage their careers. Training refers to efforts that help enhance employee skills for carrying out the present job. skills and attitudes required by an individual to perform adequately a given task or job. knowledge and attitudes of the employees on a permanent basis. adaptability and versatility of the employees and to facilitate learning at the work place • To prepare employees for future job.

By helping leaders understand and address their employees' requirements.'' while more experienced managers refresh their commitment to teaching and coaching their team members. New supervisors gain a solid grounding in the concept of ''leadership.Areas of training: • Company policies and procedures • Human relations training • Skill based training • Problem solving training Onsite Workshops for Leadership Team Employees need more than bosses. They need mentors: Professionals skilled at assessing employee development needs and committed to guiding employees toward professional success. Team Leadership Workshop provides managers with proven techniques for effective personnel management. this interactive seminar offers significant benefit to managers at all levels. 34 .. This training program provides healthy perspectives for managers at all levels.. making it an ideal morale-boosting leadership development experience for mixed groups of front-line supervisors and senior staff members.

productivity. and subordinates. • Develop competent and committed employees by mentoring and guiding their employees toward success. Leaders need to know the most effective techniques for guiding teams. and validating the results. • Align their leadership style with those of their bosses. A Results-Oriented Training Program Team Leadership Workshop provides proven methods and procedures for successful people management. This workshop includes elements of Frank Whyte's nationally respected Team Building Workshops expanding upon that foundation to help leaders: • Recognize each employee's personality preferences and supervisory needs.Leadership Training for Success All managers need methods. colleagues. 35 . rather than the employees' needs. mentoring leadership is essential to employee morale. managers will revert use a one-size-fits-all approach to leadership that reflects the leader's personality. Without solid methods. and retention. Participants receive a stepby-step plan for guiding each employee toward success. Committed. mentoring individuals.

Even though the candidate has experience he also should get training. Mainly in training program the company concentrates on sales managers. operations executives and telecallers. That’s why the training program plays a key role in every organization. Training program following by Max New York Life Insurance is different at various levels. agents. • Motivating and encouraging Advisors 36 . and • Use practiced. Training Program done by Max New York Life Training is must for every individual when he enters into the organization. values and beliefs are different from one organization to other. Training program for sales managers: • The training program duration is 15 – 20 days • They get training on product knowledge. Why because the organization culture.• Schedule their management responsibilities to ensure that nothing is left to chance. real-world scenarios to resolve challenges and remove barriers.

• Objection Handling Training program for operations executives: • They will get training on customer database files • Taking care of the customer files • Well trained in product information and documentation • Renewals will be informed periodically. Required skills for employees in Max New York Life Insurance: • Interpersonal skills • Excellent communication skills • Understanding nature • Aggressiveness • Convincing skills • Ability to motivate others • Interest to learn 37 .Training program for Advisors: • The training program duration is 15 – 20 days • They get training on product knowledge • How to convince the people.

Analysis of office staff who are having sufficient Knowledge on life Insurance .of Persons 8 54 12 26 PROFESSION New Advisors Advisors Telecallers Marketing Executives Diagram of the table: 60 50 54 New Advisors 40 30 20 10 0 8 12 26 Advisors Telecallers Marketing Executives Having Sufficient Product Knowledge on Insurance 38 . No.

With out sufficient knowledge these both people cant work well. 39 . When the telecaller is calling to customer for renewal premium that person should have a knowledge how the premium should calculate. But after that every thing will take care by operations executives and telecallers. and they should know any extra charges for late payment.Analysis of the table: The above chart showing that advisors only have more knowledge than telecallers. marketing executives and new advisors. and how much grace period will be… these things should know even telecallers and operations executives too. Advisors will complete the deals.

Also. • Training enables employees to secure promotions easily. • Training can contribute to higher production and fewer mistakes. greater job satisfaction and lower employee turnover.FINDINGS • Trained employees can work more efficiently. social and technological change. • Training makes an employee more useful to a firm. They can handle jobs with confidence. it can enable employees to cope up with organizational. • Training makes employees more loyal to an organization. 40 . They can realize their career goals comfortably. • Employees can avoid mistakes on the job. They will be more satisfied on their jobs.

 Product promotion strategies should be improved. 41 .  Company should consider the present competition and should act according to the customer needs. Basic Carrier class which helps the advisors in different stages.  It Should be like long term training like Fundamental Carrier class .  The company has to give periodic training.RECOMMENDATIONS  Create awareness: The Company has to take care of awareness creation about the products and services among the Advisors/Agents  Charges: The Company has to reduce the mortality and administration charges.

To cope with the challenges and competitiveness in the world. training helps people to learn how to do the things differently or to the different things. for this employers are responsible for providing opportunities for continued learning.CONCLUSION In this Knowledge-based economy. 42 . Products are now increasingly knowledge-intensive. So. training program plays a key role in individual as well as organizational performance. every organization needs the services of trained persons for performing the activities in the systemic way.

ON THE JOB TRAINING INTRODUCTION My OJT is to finding the employee potentiality in their concern department. 43 . I have to submit the results what can company get after giving the training to the employees. I have to identify the employees who needs training program and I have to find how can company make the employees to show interest for attending the training program. And I have to find how training will helpful for organization as well as individual growth.

It gives me good exposure of myself and creating good impression of corporate mind. During this student internship program period I have to achieve some thing which is helpful to the development of myself and some value addition to the company. Getting more business to the company because of training program is the main objective.  To find out what is the result for the organization because of giving the training to the employee.  To find out the benefits of the training program to the employee and to the organization.  The main objective of this study is to know the employee opinion regarding the training program.OBJECTIVES The main objective of doing this project is to study employee attitude regarding the training program and the benefits of the training program. 44 .  To find out what is the training needs in concern area.

After that I have to find out what are the things should we cover in the training program depending upon the concern department. 45 .TARGETS/ TASKS I have to approach the employee who is working for max New York life insurance Company and should find out are they feeling training will be helpful or not to increase of the performance of the employee.

In The Month of MAY Training class on IRDA norms and why Insurance is needed Training class. I have showing them as monthly wise as follows.ACHIEVEMENTS I promoted Max New York Life products during my SIP period. for different products of Max New York Life 3 week 4th week rd 1st week 2 week nd 4 leads 1st week 2nd week 3rd week 4th week In The Month of JUNE 3 leads 4 leads 4 leads 4 leads 46 .

1 week 2nd week 3rd week 4th week st In The Month of JULY 4 leads 6 leads 3 lead 4 leads 1st week In The Month of August Training program was conducted to telecallers who are dull in Communication skills Training program done to 4 advisors 3 leads 6 leads 2 week 3rd week 4th week nd 47 .

Getting the good response from the employee will be difficult because of their busy schedule. 3. Time Period of my OJT is one of the limitations. And in survey I have to interact with the employees. The survey was conducted with in the company. Time to interact with employees inside the branch is not sufficient. 4. 5.LIMITATIONS 1. 2. But the employees will be busy their works. 48 .

49 . 4) The way to behave people in corporate world.LEARNINGS Learning’s in the on the job training 1) Importance of the training program 2) How the training program will help for the individual as well as organizational growth 3) The way to improve communication skills.

Who needs much knowledge regarding company and product? 8. Name: 2. Designation: 3. In which areas employee needs training? Company policies and procedures Skill based training Problem solving skills All of the above Very good NO No Bad Time waste process 4. Do you feel that training will helpful for individual growth? 5. Did you satisfy with training what company conducted here? 6.APPENDIX 1. Is there any improvement in performance after getting the 50 . What is your opinion on training? Good Yes Yes training? Yes Agents No Tele callers Operations executives All 7.

6) Personnel management.P. “Evaluation methodology for training”.pvt.. 1. S. 5) A hand book of human resource management practice. 4) Tannenbaum. effective planning”. 3) Rae.com 51 . 8th ed. 2001.maxnewyorklife. 2) Bhatnagar. New Delhi: Oxford and IBH publishing co. 6th ed. 2002. Vol. R. Mc. 2nd Ed.. “A strategic view of organizational training and learning”. 7) www. L. Graw Hill.REFERENCES 1) Lynton. U. “The art of training and development.P. New Delhi: Vistaar publication. and Pareek. “Training for development”. O.. 1981. New Delhi.ltd.

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