EXPLORATORY RESEARCH DESIGN Exploratory research provides insights into and comprehension of an issue or situation.

It should draw definitive conclusions only with extreme caution. Exploratory research is a type of research conducted because a problem has not been clearly defined. Exploratory research helps determine the best research design, data collection method and selection of subjects. Given its fundamental nature, exploratory research often concludes that a perceived problem does not actually exist. Exploratory research often relies on secondary research such as reviewing available literature and/or data, or qualitative approaches such as informal discussions with consumers, employees, management or competitors, and more formal approaches through in-depth interviews, focus groups, projective methods, case studies or pilot studies. RESEARCH: ‘Research’is a systematic and scientific activity to achieve the truth.Research includes procedures of collecting data,analysis the data and finding the conclusion or truth.

RESEARCH METHODOLOGY: ‘Research Methodology’is a way of systematically solves the research problem.It is a science of studying how the research is done successfully.

RESEARCH DESIGN ‘Research Design’ means the exact nature of Research work in a systematic manner . It involves the information about the research work in view of the framework of the study,availability of various data,observations,analysis ,sampling etc.,

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