• Key Objective: To generate genuine enquiries and leads
Omaxe Real Estate
April till October’07
Campaign Site Size Target
Omaxe Indiatimes Home Page 230x250 USA
Site Size Impressions Impressions Targeting Click
Booked Delivered Through Indiatimes.com 230x250 166658 169971 USA 1233 TOI.com ROS 240x400 857144 862980 USA 7274 Monster Banner on Timesofindia-Home Page Ahlcon – Plan & performance
Site Size Start Date End Date CTR
IT HP 300x250 10/27/06 12/27/06 0.30 ET HP 230x250 10/27/06 12/2/06 0.32 Monster Banner on Indiatimes Homepage Monster Banner on Economictimes Homepage Jaypee Greens – Plan & Performance
Site Size Start Date End Impressions Impressions Clicks
Date Booked Delivered
TOI HP 300*250 2/27/07 3/05/07 287140 405,919 110
ET HP 230*250 2/27/07 3/6/07 299860 300,825 94
Banner on Timesofindia.com Homepage Banner on Indiatimes Home Page- MagicBricks Palash Greens Performance
Hits User Feedbacks
TOTAL 7169 1196 Average Daily 1 1 Average Hourly 4 1
Source – Palash Green server
Banner on Timesofindia-ROS Gera Regent Park Pune
Performance
Hits User Feedbacks
TOTAL 7472 1292 Average Daily 16 4 Average Hourly 15 3
Source – Gera server
Banner on Timesofindia.com Banner on Timesofindia.com Ceebros Chennai June 2007 Leaderboard on TOI.com City Pages-Uphar Monster Banner on TOI.com City Pages-Uphar