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Export

of
Processed Fish
SOURAV PAUL
DCSMAT Business
School
Fish Production in India (thousand ton
Year Marine Inland
1989–1990 2,275 1,402
1990–1991 2,300 1,536
1991–1992 2,447 1,710
1992–1993 2,576 1,789
1993–1994 2,649 1,995
1994–1995 2,692 2,097
1995–1996 2,707 2,242
1996–1997 2,967 2,381
1997–1998 2,950 2,438
1998–1999 2,696 2,566
1999–2000 2,834 2,823
Year Marine (%) Inland (%)
1950–1951 71 29
1960–1961 76 24
1970–1971 62 38
1980–1981 64 36
1990–1991 60 40
2000–2001 50 50
Source: Indian Council of Agricultural Research, Ministry of Agriculture
 The seafood world market has doubled within the last

decade reaching US$49.32 billion. India’s share

 In the world seafood market is 2.4 per cent.

 The export of frozen fish also registered a growth of

16.59 per cent in value over the previous year.

 Barely 5% of India’s seafood exports are in processed form.


Built up capacity of
West Bengal’s Seafood Industry
• No. of Exporters- 99
• No. of Process Plant – 37
• Freezing Capacity Tons per Day - 340.00
• No. of Cold Storages – 30
• Storage Capacity - 3,500.00 tonnes.
• No. of Family Engaged in Fishing - 1,92700
Prepare
Business
Plan

Product
Selection Market Product
For Export Research Evaluation

Starting
an Office
Necessary Fill 'Export
Open a Bank
registration Questionnaire
Account
for Export Form

Register business
name & get
SOURAV’S EXPORT National
Tax No.
AGENCY

Membership
Signature Certificate from
Sales Tax No. from
Certificate Association/Chamber
the Bank of Commerce
Trade Fairs/Internet/
Personal
Identifying the Visits/Contacts/Agents
Potential
Buyers / Customers
Directories
Embassies/Officials

Determining the
Prices as
per the Market
Analysis

Finalizing High / Low /


Distributors & Moderate
Agents Pricing Strategy
Finalizing Determine the
Distributors
Signing the
Term s of
& Agents Contract Delivery

Advance Payment/ Letter of Determine the


Credit (LC) / Open Account /
Consignment
Payment Terms

Financing for
Export Production
Finished Prepare
Packaging Shipping Docs
Goods

Bill of Lading /
Commercial Select Freight
Invoice / Insurance Forwarders
Certificate /
Packing List / E-form

Submit Docs Transportation


to Bank
Product

Scientific Name : Hilsa elisa.

The peak season for Indian Hilsa is from August to


December. In India we have them abundantly available
in the South-West along West Bengal ,Orissa,
Bangladesh coast. We pack top quality  Indian Hilsa for
fish bait purposes.
Raw materials
Procurements
Raw Materials :
 Fish : Shankarpure and
Juneput Sea port.
West Medinipur,
West Bengal
 Can : Jamshedpur,
Jharkhand
 Spices : Kolkata Market
Fresh fish,
stored on ice Landing Cold storage

De-icing, washing
De-heading Scaling and grading

Trimming,
Skinning cutting
Filleting

Quality
control
Can filling Draining cans
and &
Precooking sauce filling

Washing
and
Sterilizing cans

Cooling
&
storage
PLANT & PROCESSING
 Our plant is located about 7 kilometers south of Shankarpure fishing harbor.
 The plant has two cold storages having a combined storing capacity of 400
tons.
 We have other facilities like water treatment plant, flake ice plant and
insulated trucks for transporting raw materials.
 Blast freezer is used for individual freezing. The duration of freezing is 5-8hrs
till the core attains -18 Celsius or below.
 To ensure safety and quality of products, the management is committed
towards implementing and maintaining HACCP based system throughout the
process chain. The processing activities are supervised by a team of
professionally qualified and experienced technicians.
Intra State Regulatory Documentation

 Four copies of tax invoice ( 1 copy original + 3 copies )

 Vat 504B is required for exporting of can from Jharkhand.

 No required for Octroi & entry tax in Jharkhand & West Bengal.

 Vat 50 is required for importing can into West Bengal.

 Vat 51 is required for transporting the Processed canned Fish

from the plant to Airport.


SIGNING OF A
 Name of exporter
CONTRACT
 Name of importer
 Item of sale
 Unit price
 Total quantity
 Terms of delivery
 Terms of payment
 Mode of shipment (Sea, Air, Road).
 Currency in which transaction will be made.
 Validity period of a contract & delivery period.
DOCUMENTATION
 e -Form (Through authorized Commercial Bank).

 Shipping Bill (Through authorized Clearing agents).


 B/L or AWB (Through Clearing agents).
 Commercial Invoice
 Packing List
 Certificate Country of origin.
 Export contract registration details
Exporting canned Fish
TRANSPORT
Light and costly items are normally sent by air. Here the processed canned Hilsa is
transported by air cargo from Netaji Subhas International Airport, Kolkata.
This Air cargo will reach Frankfurt International Airport , Germany.

INSURANCE
Insurance is necessary to recover cost in case of loss. But where the
exporters are sure that the chances of loss are minimum they do not
insure consignment. In case the buyer insists on Insurance then it must
be done.
Export VAT
For VAT purposes, exports are generally zero-rated, but should keep copies of
your VAT invoices and proof of export. This helps you prove that the goods left
the country and that you do not have to pay any output VAT on them.
If your sales to EU countries exceed £260,000 - you must also complete the
Intrastate supplementary declaration.
Exports to countries outside the EU do not count towards the Intrastate
threshold and do not need to be included.
POST SHIPMENT DOCUMENTS
BCA (Bank Credit Advice) to be received from commercial banks
after foreign exchange is received. The BCA is considered proof for
the purpose of rebates, refinance scheme etc.

DUTY DRAWBACKS
Duty Drawback is the most commonly availed incentive by
exporters. It is the amount reimbursed by the government to
exporters as compensation for Customs Duty collected at the time of
import.
Thank You

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