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MASTER OF BUSINESS ADMINISTRATION
SIKKIM MANIPAL UNIVERSITY (SMU) Directorate of Distance Education
BKID – PG
MBA Program Guide
Page No.: 1
1. 2. 3. 4. The Program Objectives of the Program University Recognized Learning Centres Program Structure 4.1 Duration of the Program 4.2 Medium 4.3 Credit System 4.4 Academic Calendar Session Schedule Program Details Counselling Sessions Technology Enabled Learning (EduNXT) Portal Evaluation System 9.1 Scheme of Examination 9.2 Internal Assessment (IA) Last date for Submission of Assignments/Project University Examination 11.1 University Question Paper Pattern 11.2 Minimum Passing Marks 11.3 Classification of Successful Candidates 11.4 Carry-Over Provision Examination and Result Publication General Points Model Questions for University Examination Assignments Project Guidelines for Fourth Semester of MBA Course Curriculum Introduction
5. 6. 7. 8. 9.
12. 13. 14. 15. 16.
MBA Program Guide
Page No.: 2
MASTER OF BUSINESS ADMINISTRATION (MBA) (Revised)
1. The Program: The importance of „management‟ as a professional study can today be compared with that of obtaining a normal graduate degree in order to be called educated. It is just short of becoming a compulsion. Businesses and institutions are growing in complexity and size. They are cutting across space and time by embracing technology, globalization and information. Mere operational efficiency is no more sufficient. Managerial capabilities have become necessary for firms to act on a global platform. Although there are a large number of institutions offering MBA programs, many of them just churn out non employable MBAs. A good institute must incorporate what the industry requires with changing times. The SMU way to Management degree or diploma is to mould the learning towards this objective. With this perspective it has introduced several programs which are geared to meet the industry requirement. These areas are Banking, Information System, Retail Operations and Healthcare. It is planning to offer more programs in the field of environment, disaster management, and media. The master of business administration (MBA) is an integrated program designed to provide an advanced program in management for those seeking managerial positions in industry, commerce and services. The core subjects are aimed at developing knowledge and skills in fundamental management disciplines. The program also involves participation in group work with students from diverse backgrounds and is aimed at improving the decision making abilities of the participants in management related areas. 2. Objectives of the Program The program aims at realizing the following objectives: To provide a strong theoretical and practical foundation for a managerial position To imbibe an updated perspective on the changes taking place in the corporate sector To promote an inquiry based learning
MBA Program Guide Page No.: 3
edu. in January in the subsequent year.1 Duration of the Program The normal duration of the MBA course is two years. Program Structure: 4. 4.2 Medium The medium of instruction is English. To promote a self learning platform such that the motivation continues even after the program is completed To equip students with the latest in terms of technology based learning system To provide the industry with the most employable people at specific levels of management 3. For further details.4 Academic Calendar Academic Calendar starts from 1st February (spring session) or 1st August (fall session) and ends on 31st July or 31st January of the subsequent year.smude. comprising four semesters. MBA Program Guide Page No. please refer to University notification on Academic calendar on the Website. www. for the fall session. the student is permitted to take a maximum of four years to complete the course. However. to support effectively the learning under the distance mode. The Semester will end in the following July for the spring session and. Admissions are made twice a year . leading to Bachelor‟s and Master‟s degrees. University Recognized Learning Centres: The Learning Centres recognized by SMU are permitted to provide counselling and tutoring services to SMU students in specific courses of the University.: 4 . A student must complete 100 credits successfully to be awarded Master of Business Administration. 4. Each credit consists of 30 hours of study.in. 4. The students are advised to contact the Learning Centres for further details 4. respectively. The Learning Centres have been equipped with infrastructure and facilities as stipulated by the University.3 Credit System Credit system is a systematic way of describing an educational course by attaching credits to its components.in February (spring session) and August (fall session).
: 5 . Program Details Subject Subject Title Code Management Process and Organizational MB0038 Behavior Book id Name of the Books First Semester B1127 Management process and Organization Behaviour Edition : Spring 2010 Business Communication Edition : Spring 2010 Statistics for Management Edition : Spring 2010 Financial and Management Accounting Edition : Spring 2010 Managerial Economics Edition : Spring 2010 Human Resource Management Edition : Spring 2010 Production and Operations Management Edition : Spring 2010 Financial Management Edition : Spring 2010 Marketing Management Edition : Spring 2010 Management Information System Edition : Spring 2010 Operations Research Edition : Spring 2010 Project Management Edition : Spring 2010 4 60 No.5. of Internal Credits marks MB0039 Business Communication Statistics for Management B1128 4 60 MB0040 B1129 4 60 Financial and MB0041 Management Accounting MB0042 Managerial Economics MB0043 Human Resource Management B1130 4 60 B1131 B1132 4 4 60 60 Second Semester Production and MB0044 Operations Management MB0045 Financial Management B1133 4 60 B1134 4 60 MB0046 Marketing Management Management Information System B1135 4 60 MB0047 B1136 B1137 B1138 4 4 4 60 60 60 MB0048 Operations Research MB0049 Project Management MBA Program Guide Page No. Session Schedule: Session Spring Session Fall Session st Starting date 1 week of February 1 week of August st Closing date Last Week of July Last week of January 6.
22 to 31 of this course guide. Third Semester Specialization (Four Subjects in each area of Specialization respectively) Finance MF0010 MF0011 Security Analysis and Portfolio Management Mergers and Acquisitions Yet to be Security Analysis and finalized Portfolio Management Do Do Do – Mergers and Acquisitions Taxation Management Internal Audit and Control – 4 4 4 4 – 60 60 60 60 MF0012 Taxation Management MF0013 Internal Audit and Control MF0014 *Project Marketing Sales. Distribution and Yet to be Supply Chain finalized Management Do Do Do – Consumer Behavior Retail Marketing Market Research 4 4 4 4 60 60 60 60 Human Resource Management MU0010 Manpower Planning and Resourcing Yet to be Manpower Planning and finalized Resourcing Do Management and Organizational Development Employee Relations Management HR Audit – 4 60 Management and MU0011 Organizational Development MU0012 Employee Relations Management 4 60 Do Do – 4 4 – 60 60 MU0013 HR Audit MU0014 *Project MBA Program Guide Page No. Distribution and MK0010 Supply Chain Management MK0011 Consumer Behavior MK0012 Retail Marketing MK0013 Market Research MK0014 *Project Sales. * The project guidelines are given in Page No.: 6 .Third Semester MB0050 MB0051 Research Methodology Yet to be Research Methodology finalized Legal Aspects of Business * Project Do – Legal Aspects of Business – 4 4 4 60 60 * The Project work will commence from Third Semester and is expected to be completed in Fourth Semester. Evaluation will be conducted in Fourth Semester.
: 7 .Information Systems MI0033 Software Engineering MI0034 Database Management Systems (DBMS) Yet to be Software Engineering finalized Do Do Do – Database Management Systems (DBMS) Computer Networks Business Intelligence and Tools – 4 4 4 4 – 60 60 60 60 MI0035 Computer Networks MI0036 Business Intelligence and Tools MI0037 *Project Banking MA0036 MA0037 Financial Systems and Commercial Banking Banking Related Laws and Practices Yet to be Financial Systems and finalized Commercial Banking Do Do Do – Retail Operations Warehousing and ML0010 Supply Chain Management ML0011 Buying and Merchandising Warehousing and Yet to be Supply Chain finalized Management Do Do Do – Buying and Merchandising Store Operations Retail IT Management – 4 60 Banking Related Laws and Practices Banking Operations Retail Banking – 4 4 4 4 – 60 60 60 60 MA0038 Banking Operations MA0039 Retail Banking MA0040 *Project 4 4 4 – 60 60 60 ML0012 Store Operations ML0013 Retail IT Management ML0014 *Project Total Quality Management QM0010 Foundations of quality management Yet to be Foundations of quality finalized management Do Principles and philosophies of quality management Statistical process control and process capability Quality management tools – 4 60 Principles and QM0011 philosophies of quality management Statistical process QM0012 control and process capability QM0013 Quality management tools 4 60 Do 4 60 Do – 4 – 60 QM0014 *Project MBA Program Guide Page No.
MH0052 Operations and Planning Hospital & Healthcare MH0053 Information Management Finance. Economics and Materials Management in Healthcare Services – 4 4 60 60 do 4 60 do – 4 – 60 Fourth Semester MB0052 MB0053 Yet to be Strategic Management finalized and Business Policy do – International Business Management – 4 4 4 60 60 * The Project work will commence from Third Semester and is expected to be completed in Fourth Semester.: 8 . Operations and Planning Hospital & Healthcare Information Management Finance. MBA Program Guide Page No. Evaluation will be conducted in Fourth Semester. Economics and Materials MH0054 Management in Healthcare Services MH0055 *Project Strategic Management and Business Policy International Business Management * Project Yet to be Health Administration finalized do Hospital Organization.Operations Management OM0010 Operation Management OM0011 OM0012 Enterprise Resource Planning Supply chain Management Yet to be Operation Management finalized Do Do Do – Project management PM0010 PM0011 PM0012 PM0013 Introduction to project management Project planning and scheduling Project financing and budgeting Managing human resources in projects Yet to be Introduction to project finalized management do do do – Project planning and scheduling Project financing and budgeting Managing human resources in projects – 4 4 4 4 – 60 60 60 60 Enterprise Resource Planning Supply chain Management Advanced production and operations management – 4 4 4 4 – 60 60 60 60 Advanced production OM0013 and operations management OM0014 *Project PM0014 *Project Healthcare Services Management MH0051 Health Administration Hospital Organization.
: 9 .Fourth Semester Specialization (Four Subjects in each area of Specialization respectively) Finance MF0015 International Financial Management Yet to be International Financial finalized Management do do do Marketing Services Marketing and Services Marketing and Yet to be MK0015 Customer Relationship Customer Relationship finalized Management Management Advertising MK0016 Management and Sales Promotion MK0017 e-Marketing MK0018 International Marketing MK0014 *Project do do do – Advertising Management and Sales Promotion e-Marketing International Marketing – 4 60 Treasury Management Merchant Banking and Financial Services Insurance and Risk Management – 4 4 4 4 4 60 60 60 60 MF0016 Treasury Management Merchant Banking and MF0017 Financial Services MF0018 Insurance and Risk Management MF0014 *Project 4 4 4 4 60 60 60 Human Resource Management MU0015 Compensation Benefits Performance MU0016 Management and Appraisal Talent Management MU0017 and Employee Retention MU0018 Change Management MU0014 *Project Yet to be Compensation Benefits finalized do Performance Management and Appraisal Talent Management and Employee Retention Change Management – 4 4 60 60 do do – 4 4 4 60 60 Information Systems MI0038 ERP Yet to be finalized do do do – ERP E-Commerce Technology Management Java and Web Design – 4 4 4 4 4 60 60 60 60 MI0039 E-Commerce MI0040 Technology Management MI0041 Java and Web Design MI0037 *Project MBA Program Guide Page No.
Banking MA0041 Merchant Banking and Financial Services Yet to be Merchant Banking and finalized Financial Services do do do – Retail Operations Services Marketing and Services Marketing and Yet to be ML0015 Customer Relationship Customer Relationship finalized Management Management Advertising ML0016 Management and Sales Promotion ML0017 Mall Management ML0018 Project Management ML0014 *Project do do do – Advertising Management and Sales Promotion Mall Management Project Management – 4 60 Treasury Management Corporate Banking Institutional Banking – 4 4 4 4 4 60 60 60 60 MA0042 Treasury Management MA0043 Corporate Banking MA0044 Institutional Banking MA0040 *Project 4 4 4 4 60 60 60 Total Quality Management QM0015 ISO/QS 9000 elements QM0016 QM0017 QM0018 Managing quality in the organization Quality management systems Quality development methods Yet to be ISO/QS 9000 elements finalized do do do – Managing quality in the organization Quality management systems Quality development methods – 4 4 4 4 4 60 60 60 60 QM0014 *Project Maintenance management Advanced production planning and control Technology management Operations Management OM0015 Yet to be Maintenance finalized management do do do – Project management PM0015 PM0016 Quantitative methods in Yet to be Quantitative methods in project management finalized project management Project risk management do Project risk management 4 4 60 60 Quality management Advanced production planning and control Technology management – 4 4 4 4 4 60 60 60 60 OM0016 Quality management OM0017 OM0018 OM0014 *Project MBA Program Guide Page No.: 10 .
Counselling Sessions: The Learning Centre will provide Counseling of 180 hours per semester. he/she will have to make his/her own arrangements with the Learning Centre. The University has no obligations in this regard. Counseling sessions will be held at the Learning Centre as per the schedule displayed at the Learning Centre. It is for the individuals and professionals who wish to have MBA Program Guide Page No. under no circumstances should the Learning Centres compel students to take this extra service.PM0017 PM0018 Project quality management Contracts management in projects do do – Project quality management Contracts management in projects – 4 4 4 60 60 PM0014 *Project Public Relations & Marketing for MH0056 Healthcare Organizations Management of MH0057 Healthcare Human Resources Legal aspects in MH0058 Healthcare Administration MH0059 Quality Management in Healthcare Services Healthcare Services Management Public Relations & Yet to be Marketing for finalized Healthcare Organizations do Management of Healthcare Human Resources Legal aspects in Healthcare Administration Quality Management in Healthcare Services – 4 60 4 60 do do – 4 4 4 60 60 MH0055 *Project Detailed Curriculum is given on the website (www. Program Material: Students can obtain the program materials from their respective Learning Centers. 7. Technology Enabled Learning (EduNXT) Portal Technology Enabled Learning (EduNXT) is the online learning support portal for the SMU students which will help them to increase their knowledge. will assist them in examination preparation and also will give them a platform to interact with the fellow students and academic central faculty members.edu. 8. However.smude.in). free of cost.: 11 . If a student desires extra service from the Learning Centre.
a flexible education programme with different types of self learning sources available just a click away. The Assignments form a part of continuous evaluation.2 Internal Assessment (IA): The student must submit two assignments in each subject to the Learning Centre. 9. Credits 4 Total Marks allotted for Assignments 60 10.in. Last date for Submission of Assignments/Project: The dates for the submission of the Assignments / Project Reports will be decided by the respective Learning Centres in such a way that the Learning Centre is able to submit the IA/ Project marks to the Office of Student Evaluation by the due date as specified on the Website www.: 12 .in. in hour(s) 2 Internal University Assessment Marks Exam. which are to be assessed by the Learning Centres. Internal assessment marks are based on the assignments. Marks 60 140 Total Marks 200 Note: The details of the examination schedules will be provided at the relevant time on the Website. University Examination: The University Examination will be conducted at designated examination centres twice a year as under: Session Spring Session Fall Session Session Commencement February August Examination July /Aug same year Jan/Feb subsequent year MBA Program Guide Page No. The two assignments will be evaluated.edu.smude. 11.edu.edu. The average score of the two assignments will be considered for the grading of the student.smude.in/ 9.smude. www. The website address of the EduNXT portal – http://edunxt. Evaluation System: 9.1 Scheme of Examination: Credits 4 Duration of University Exam. The assignment will be for 15 marks per credit.
MCQs are of three types. students apply for re-sitting in subjects. In special cases. which clash with MBA Program Guide Page No. In some cases. The scanning process which evaluates the student performance is 100% error free and hence there is no need for revaluation. of Questions Time (in min. 40 Part B 2 marks 20 1 ½ min. 11.edu. Part A 1 mark 40 1 min. Clashing of subjects in case of Re-sitting: The schedule of examinations is such that every student can appear for the subjects with respect to two semesters. Total Marks 140 Note: 1.smude. Minutes + 5 Minutes (for filling up the forms/revision) = 2 hrs. 2. The mark distribution is based upon the complexity involved in the question.in.e. 4. modifications may be made based upon the subject requirements. 5. 6. one mark. In general. General time distribution for each type of question is as follows (applicable for a paper with 4 credits). There is no provision for revaluation essentially because the valuation is done by scanning the answer sheet. i. 30 Part C 4 marks 15 3 min. 3.: 13 . 45 No. The answer sheet is marked by the student by darkening the appropriate circle to indicate the answer for a question.The dates of the examination along with the detailed instructions will be published well in advance on the website www. provided the combination of semesters is odd and even.)/Question Total Time Grand total = 1 Hour 55.1 University Question Paper Pattern There will be only multiple choice questions (MCQs) in the University Question Papers as per details given below: Question Distribution Table: Credit 4 Question Distribution Part A 40 Part B 20 Part C 15 Total Time 2 hrs. two marks & four marks.
a student shall secure at least 35% marks in Continuous Evaluation (Internal Assessment) and 35% marks in University Examination. The Grade System (aggregate) Grade A – Excellent B – Very Good C – Good D – Satisfactory E – Failure Marks (%) 70 and above 60 . A student who fails in any one of the above (i. with an aggregate of 40% for pass. SUCH STUDENTS ARE PERMITTED TO APPEAR ONLY IN ANY ONE OF THE AFFECTED SUBJECTS. but fails to score 40 percent aggregate.e. he/she will be considered failed.69 50 .49 –––––––– MBA Program Guide Page No. In case a student scores 35 percent independently in both components. The students must note that for re-appearing for IA. 7. Reappearance: There is no provision for improvement of grading by reappearance in the University Examinations or Internal Assessment. Such students will have to appear either in both or in any one of the components of their choice.2 Minimum Passing Marks: In each paper. 11. however. If the student appears or tries to appear in both papers. once the student is declared as passed.: 14 . NO STUDENT WILL BE PERMITTED TO APPEAR IN MORE THAN ONE SUBJECT IN A SCHEDULED SESSION ON A PARTICULAR DAY. Continuous Evaluation or University Examination) will be required to reappear in that component only.other papers in the schedule of the examinations. results of both papers will be declared as NULL & VOID. 11. the students have to fill in the Re-sitting Forms.59 40 .3 Classification of Successful Candidates: A student‟s performance will be evaluated based on both Continuous Evaluation and University Examination.
Admit Cards will be issued to all fresh and Re-Registered students and. Possession of Mobile phone. However.edu. The QP booklet will be provided at the beginning of the MBA Program Guide Page No. calculators. date of examination and other related instructions of the examinations will be published well in advance of the date of examination on the website www.g.: 15 . Admit card is only valid when accompanied with University photo ID card.) The Admit Card is valid only when produced along with the Identity Card issued by the University. hence the students are strictly warned not to bring Mobile phone with them inside the Examination Hall. Examination Centers will not take any responsibility for the custody of the mobile phone. (e. Examination and Result Publication: The University will conduct term-end examinations at designated Examination Centres. the candidate will receive the answer sheet.4 Carry-Over Provision: Please note that since there is a carry over system for every semester. statistical/scientific tables. resitting candidates who have filled up the Resitting Form before the last date specified by the University. Admit Cards will be issued only to those students who fulfill the prerequisites as specified by the University. NO STUDENT WILL BE ALLOWED TO APPEAR FOR THE EXAMINATION WITHOUT ADMIT CARD. The term-end examination centre. even in „Switched off condition‟ shall be treated as unfair means.smude. Candidates are not allowed to bring inside the Examination Hall Mobile Phones.11. scientific/nonprogrammable calculators are allowed for specific subjects (as mentioned in the time table).. self-study should start automatically for the next Semester without waiting for the examination result. Five minutes prior to the commencement of the examination. 12. Learning Centers are not permitted to issue any authority letter for appearing in the examination.in. lap top computers or any object/device/ gadget that would be of unfair assistance in answering the University question papers. Please ensure that it is the correct answer sheet and that both of its sides have been printed properly. Learning Centers should not withhold the admit cards of any student for any reason.
The identity and signature of the candidates will be verified during the examination. Note that each QP booklet has a specific five-digit booklet number printed on the front page of the booklet. On the answer sheet. On the front page of the answer sheet. Candidates are not allowed to leave the examination hall within I hour of commencement of the examination. THE CANDIDATES SHOULD NOT exchange their QP booklets with other candidates during the examination. the candidate is required to write and/shade the Name (block capitals). under any circumstances. Candidates are required to sign on the answer sheet in the invigilator‟s presence. carefully write the Roll Number and Test Booklet Number in numerals in appropriate boxes using 2B pencil and completely blacken the corresponding circles. you shall write it as follows: Roll Number THE CANDIDATES SHOULD NOT exchange their test booklets with other candidates during the examination. under any circumstances CANDIDATES WILL NOT BE PERMITTED TO ENTER THE EXAMINATION HALL AFTER TEN MINUTES OF THE COMMENCEMENT OF EXAMINATION.: 16 MBA Program Guide . if your Roll Number is 001050001 and the Test Booklet Number is 18960. Roll Number (nine digits) and QP Booklet Number (five digits) legibly in the spaces provided for the purpose. In the Multiple Choice Questions (MCQs). each question has only one correct answer and must be indicated by completely darkening the Page No. For instance.examination time.
Darkening of more than one circle will be regarded invalid/improper.: 17 . Do not fold. It is.in and marks card shall be sent to the respective Learning Centers. cut. it should be entered in the correct manner as indicated in the following example:– The QP booklet can be used for rough work. The results will be published on the website www. General Points: The University reserves the right to add/delete/change the syllabi. Candidates must hand over the answer sheet and the QP booklet to the invigilator before leaving the examination hall.appropriate circle. if a student has selected D as the answer to the given question. For example. rules and regulations without any prior notice as and when required and as per changes in environment. do not leave any stray marks on the answer sheet.smude. Students are advised to visit the University website www. essential to upgrade the study materials periodically.in. It is the endeavour of the University to upgrade the syllabus keeping in view the industrial/market requirement so as to impart the latest technology / developments to the students. Candidates caught cheating or attempting to cheat may be disqualified immediately and debarred from appearing for University Examinations in accordance with the prevailing rules of the University. course structure. where all the circulars and important information will be hosted from time to time. tear or otherwise deface/mutilate the answer sheet in any manner. therefore.edu. bend.smude. but. The students are advised to keep themselves informed about the changes in the syllabus and the contents of the courseware constantly by visiting the website MBA Program Guide Page No.edu. 13.
Any payments made by methods other than the above.smude.edu. shall be at the individual‟s own risk. DE” payable at Manipal / Udupi and with the Name. Legal Disputes. who reappears/re-sits for back paper. who fails in a subject. www. What are the advantages of client server system? 1) Faster response time to requests for processing 2) Better local cost control of operations and development 3) Increase of responsibilities and cost overhead at center 4) Enables distribution of processing from centralized to desktop computing A) 2). It is. Model Questions for University Examination: Part A: Each question carries one (1) mark 1. It is important to note that the examinations will be conducted based on the syllabus and contents applicable in that session.edunxt. 3) and 4) MBA Program Guide Page No.smude. Roll Number and Centre Code written on the reverse of the DD. if any. 2) and 4) C) 1) and 2) D) 1). will be required to appear in the examination. shall come under the jurisdiction of Udupi (Karnataka) 14.in and www. Fees once paid cannot be refunded.edu. should submit his/her re-sitting application at the earliest to enable the University to dispatch the new publication of the courseware (only in case of change in courseware). imperative that the student. The implication is that a student. The students are advised to retain the counter foil and photocopy of the DD with them for their reference. which is based on the latest syllabus/content of the courseware.in in addition to being in touch with LC in this regard. 3) and 4) B) 1). therefore. All the payments shall be made by the students in the form of DD drawn in favor of “Sikkim Manipal University. Management is A) Science B) Art C) Science as well as art D) None of these Part B: Each question carries two (2) marks 2.: 18 .
in All assignments will be assessed by the Learning Centre faculty. d)-ii) D) a)-iv). b)-ii). Learning Centre has to notify to students by displaying on the notice board.smude.smude. b)-ii). The assignments are designed to encourage the students develop the habit of continuous study of the Subject throughout the Semester. and sending it to the office of student evaluation. c)-iii). Match the following Set A a) Individual branding b) Overall family branding c) Line family branding d) Brand extension branding Set B i) Using existing brand for a new product ii) Uses family brands within the particular line iii) Giving all of a products the same name iv) Using different brand name v) Using on licensing fee A) a)-iv). All assignments should be hand written. b)-iii). Assignments All Assignments will be uploaded on the Website. c)-iii).: 19 . and the average marks before uploading the same on the IA software. c)-i). c)-ii). the marks scored for each of the assignments. b)-iv). d)-iii) 15.Part C: Each question carries four (4) Marks 3.in and www. d)-v) C) a)-v).edu. www. The assignments must be submitted to the Learning Centre on or before the last date. d)-i) B) a)-i). MBA Program Guide Page No.edunxt.edu.
Learning Center : : : ________________________________________ ________________________________________ ________________________________________ ________________________________________ ________________________________________ ________________________________________ ________________________________________ ________________________________________ ________________________________________ ________________________________________ Learning Center Code: Course Subject Semester Module No. Date of submission Marks awarded : : : : : : Directorate of Distance Education Sikkim Manipal University II Floor. Syndicate House Manipal – 576 104 Signature of Coordinator Signature of Center Signature of Evaluator MBA Program Guide Page No.(Cover pg) ASSIGNMENT-01/02 Name Registration No.: 20 .
: 21 . Assignment marks will be accounted for your Internal Assessment. Assignments should be submitted within the time given. Please answer all the Assignments on ruled sheets. correctness and appropriateness of information provided) Suggestions for improvement: (Subject expert will give areas of improvement and possible ways/ methods to follow to improve) MBA Program Guide Page No. Write neatly and legibly in the prescribed format. Write in your own words. Comments by the Subject Evaluator: (Subject expert will give comments on overall content. Assignments which are not original / copied shall be awarded zero marks. Do not copy. reliability.(Page 2) Important Note to the Students: – – – – – – – The student must submit all the assignments given per course per semester to the learning Center. Write in your own handwriting.
5. The project must be taken up under a guide at your LC. The duration of the project is for eight months starting from 3 rd Semester with synopsis preparation and ending with evaluation during the 4th Semester. It must be a live project either done at the place of work or some other organization.: 22 .MBA and MBA specializations 1. The following guidelines may be adopted: . 3. it has been marked for four credits. 4. Project Guidelines for Fourth Semester of MBA Course Curriculum Introduction: This guide will provide you all the information you need to know for developing a project dissertation. It must be approved by the LC. It must relate to the specialization pursued. MBA Program Guide Page No. As the Project work is very important part of MBA course curriculum.16. 2. The project must be completed and submitted at the LC.
the student and the guide have the freedom to identify an appropriate topic MBA Program Guide Page No. However.The Project Flowchart: Selection of Project title: – The title selected should be coherent with the stream of study or specialization – A list of suggested topics is provided at the end of this document.: 23 .
It needs to be prepared with the following components: Should be of approximately 500 words Should have an introduction Should outline the methodology to be used Should mention the tools / techniques to be used for data analysis References and bibliography need to be given 2. The actual Project study may take 60 working days to be completed.visits to company. Submit the final report: The final project report should be submitted in 30 days after the submission of the draft project work. After receiving a feedback from LC.– The title should be specific and focus towards the objectives of the project 1. Submit a draft project work to the LC: The draft project work should be submitted 20 days after the study has been conducted. journals. make necessary corrections and proceed to the next step. Books. magazines referred 8. field visits. list of functionaries met. 3. registers and files seen. The draft should constitute the following: Title of the project Introduction Literature review / related research outcomes (a brief review of similar or related studies conducted elsewhere. observations made. MBA Program Guide Page No. 9.: 24 . number of samples collected/questionnaires filled. ( should not be more than 500 words ) Description of study methodology Work done:. documents received from company. sites. Prepare Project Synopsis: The project synopsis needs to be submitted within 15 days post registration to the third semester.
2008. Title of the Book. 75 S. 2009. Page number Example: R. sampling methodology. K. Joshi. pg 89-93 Journals: Author. Pg.Goyal. Abbreviations and Nomenclature Chapters o Introduction o Aims and objectives of the study o Literature review / related research outcomes (should not be more than 500 words) o Methodology used: Data collection method. Quality Management in Hospitals. Date of Publication. research tools used. Year of Publication. New Delhi: Prentice Hall Publication. validity of the data o Data analysis and interpretation / Research findings o Recommendations and conclusions o Limitations of the study and scope for further research if any References/Bibliography Format for Bibliography: Books: Author‟s or Editor‟s Names. Publisher. MBA Program Guide Page No. Place of Publication. New Delhi: Jaypee Brothers. Hospital Administration and Human Resource Management. “Article Title”.C.The final project report should consist of the following components: Cover page Title page Acknowledgement Bonafide Letter (from the company where the project was undertaken) Table of contents List of Tables List of Figures List of Symbols. Periodical Title. Page Numbers of the article.: 25 .
Harvard Business Review. Pg 241 10. The power point slides for presentation should be submitted along with the final project report. Keila Rooney.Example: Bronwyn Fryer. Executive summary: Should be 500 words. March 2009. pg 17-24. “The Layoff”. Viva Voce / Presentation: Viva will be conducted as per the schedule given by the Office of Additional Registrar – Student Evaluation. besides being a part of the project report. a copy of the executive summary should be submitted separately also. The student should demonstrate or make a power point presentation of their project at the Learning Centre to the University approved External and Internal Examiners. The following are the constituents of the summary: o o o o o Title Statement of the problem Methodology used Main findings / outcome of the study with respect to objectives Recommendations Project Duration: Activities 1 Synopsis Conduct Study Project Draft Final Project Preparation Viva / Presentation 2 Semester 3 3 4 5 6 1 2 Semester 4 3 4 5 6 MBA Program Guide Page No. Journal of Healthcare Management. A summary of the project is to be submitted. “Consumer Driven Healthcare Marketing: Using the Web to get up close and Personal”.: 26 . Chicago: July 2009. The project work terminates with the viva voce / presentation. Please be in touch with your LC for actual date of project evaluation. Vol 54.
3. Project Evaluation: Evaluation Pattern for MU 0005 / MF 0005 / MK 0005 / MI 0028 / MA 0031 / ML 0005 / MH 0044. Project Topics PROJECT TOPICS FOR HUMAN RESOURCE MANAGEMENT A study of performance appraisal / performance management system in XYZ organization Assessment of role stress amongst the employees of XYZ organization Job satisfaction survey at XYZ organization Competency mapping in an organization Training effectiveness in an organization Page No.: 27 MBA Program Guide . 11. 5.The project duration is 8 months. Evaluation Criteria Synopsis Methodology Analysis / Findings Project Report Viva Total Internal 5 10 25 25 35 100 External 5 10 25 25 35 100 Evaluation Pattern for MB0021 Evaluation Criteria Synopsis Methodology Analysis / Findings Project Report Viva Total Internal 10 20 50 50 70 200 External 10 20 50 50 70 200 Suggested Projects topics for MBA but are not limited to: Sl. 1. 4. 2. No. It starts immediately after the registration into the 3rd semester and ends with a viva that will be conducted in the 4th semester.
11. 18. A study of Compensation Management System A detailed study of promotion and reward policy of organization A study of quality of work life in an organization. Bangalore A Market Feasibility Study for New X-ray Machines from Wipro-GE Medical Systems Distribution Mapping & Dealer Satisfaction Survey for Nokia Mobile Phones. 9. Strategies for Increasing the Occupancy Rate of the Taj West End Hotel. 20. 17. A Comparative Study of cost of capital in Automobile/Steel/Pharma/ Finance industry Page No. Mapping training need of employees: Training Need Analysis PROJECT TOPICS RELATED TO MARKETING Formulation of Marketing Strategies to Improve Market Share of LG Microwave Ovens Improving the Effectiveness & Efficiency of Operations at Cox & Kings India Ltd. 25. Motivational analysis of organization A comparative study of team effectives in an organization: Team effectiveness assessment measure. 24. 19. A Study to improve Awareness level of Triraksha Welfare Scheme among farmers for Tractors & Farm Equipment Ltd A Study to increase Penetration Level & Brand Loyalty among existing consumers of Samsung India Electronics Ltd. MBA Program Guide . Demand Forecasting for Orion-ERP Package for ICICI InfoTech in Bangalore. 16.6. 22. 7. 28. A Study of Marketing Strategies & Distribution Channels in North Karnataka for Cholamandalam Investment & Finance Company Ltd. 12. based on Small & Medium Enterprises.: 28 23. Developing a Service Delivery Model to bridge the gap between services expected & provided by ICICI Home Loans. 21. 10. 15. Study of organizational culture OCTAPACE profile. 13. 8. 27. PROJECTS TOPICS RELATED TO FINANCE The study on Indian Financial System post liberalization The impact of Global recession on Information Technology sector in India The impact of recent global economic slump on Indian capital market A comparative study of bancassurance products in banks A Comparative study of Equity linked Savings Schemes floated by domestic Mutual fund players. 26. 14.
Steel factory. billing.29. Mumbai A webpage design using JAVA-Google page PROJECTS TOPICS RELATED TO MBA-HCS A study on the identification of high risk groups prone to spinal disorders / diabetes / heart attacks (or any other lifestyle condition) and corresponding prevention recommendations. billing. A SAP Product A study on Electronic data storage. Hassan Automation of Banking database. 31. VIP suites. 33. 37. 35. General ward. etc) A study on the identification of causes of delays in patient transfer (internal/ external) and recommendations to decrease waiting time and increase patient satisfaction. 50. Automation of Customer Relation Database. 36. 48. (Health screening dept. A study on the wellness practices in a target group (MNC employees. A study on patient satisfaction in any one department in a multi-specialty hospital. 38. A comparative study of Finance performance of banks using various ratios. 39. etc). 45. MBA Program Guide Page No. Laboratory services. 40. 41. Out-patient department. A study on the identification of causes of delays in in-patient discharges and recommendations to avoid delays and increase patient satisfaction.The scope and effect in Indian economy Rural banking in India Dematerialization – The scope and effect. school children. 42. Financial Inclusion. Mangala hospital. 44. etc. 46. 34. 32. A comparative study on patient satisfaction in (executive suites. 30. A comparative study on waiting time in various hospital departments and recommendations to decrease waiting time (Out-patient dept. 43. 49. Out-patient services.) and recommendations to increase patient satisfaction. XYZ Bank.: 29 . Profitability and Operational Efficiency of Public Sector banks Profitability and Operational Efficiency of banks in India A study of working capital management in small scale industries The scope of Microfinance in Indian context. The future of Investment banks in the post Lehman Brothers era PROJECTS TOPICS RELATED TO INFORMATION SYSTEMS Role of software agents as a collaborative tool-Ecommerce Hospital Management System-Database Approach. and older adults) and recommendations on wellness practices. 47. In-house pharmacy.
A comparative study on cost analysis of the various departments in a hospital and cost-cutting recommendations. 56. 62. 61. Abbreviations and Nomenclature MBA Program Guide Page No. List of Tables 8. Bonafide Letter 5. Recommendation to improve liaison of medical reps and doctors. A Study on the identification of the causes of delays in cashless hospitalization and suggest recommendations to reduce time lags. Template for Preparation of Project Report for MBA course Contents 1. Title page 3. 60. 58. 55. Abstract 6. A study on work safety for employees in the radiology department / waste disposal department / lab / housekeeping / etc. A comparative study of the same may also be done. A study on formulation of marketing strategies to promote a healthcare service (e. A study on medical representative triumphs and trials. A study on involvement of Doctors / nurses / paramedics in rural healthcare and suggestions to improve involvement. doctors. 54. ward boys. CSSD employees. and corresponding recommendations to improve work safety. A study on hospital acquired infections and prevention recommendations.: „Women Wellness check-up‟ promotion). A study on Waste disposal management in a hospital and recommendations for safe disposal. 52.g. List of Symbols. A comparative study of in-house pharmacy and retail pharmacy. etc). 57. A study on the efficiency of CSSD (or any other department of a multispecialty hospital) A cost analysis study in general ward (or any other department) of a hospital to develop user charges. A study of sickness absenteeism among various groups of hospital employees (nurses. Cover page 2.51. A comparative study may also be undertaken between the departments. House-keeping staff. List of Figures 9. A study on job satisfaction of nurses / paramedic staff in ICU / Operation Theatre/ wards / etc. 63. 53. and corresponding recommendations to improve job satisfaction.: 30 . Acknowledgement 4. 59. Table of contents 7.
Chapters 11. MBA Program Guide Page No. References/Bibliography 12. INSTRUCTIONS: About Cover page and Title Page: <TITLE OF PROJECT REPORT> A PROJECT REPORT Under the guidance Of ______________________________ Submitted by ______________________________ in partial fulfillment o f the requirement for the award of the degree Of MBA IN [Finance/Marketing/Human Resource Management/Information Systems/ Banking/Retail Operations/ Operations Management/ Project Management/ Total Quality Management] <MONTH> & <YEAR> Acknowledgement: Acknowledgment is the regards given to the people and organization who have helped you in completing the project undertaken.10. Mainly it must consist of Acknowledgement towards the organization you study and to the company where you have done your project followed by the people who have helped you in the process.: 31 .
main findings.: 32 . It should consist of the statement of the problem.” is the bonafide work of “…………. A Specimen is shown below TABLE OF CONTENTS Chapter No.2 14 21 1 5 10 Page No.<NAME OF THE CANDIDATE(S)>.…………” who carried out the project work under my supervision. 1 Title Introduction 1. and recommendations for the further use.2 1. MBA Program Guide Page No. SIGNATURE HEAD OF THE DEPARTMENT <Department> <<Full address of the Dept & College >> SIGNATURE FACULTY IN CHARGE <Academic Designation> <Department> <Full address of the Dept & <<Full address of the Dept.1 2.. & College> College > Executive Summary: Executive summary should be of one page summary of the project report.. of College>> <Full address of the Dept. 2. It should be typed in double line spacing.3 2 Literature review.1 1. Font Style-Times New Roman and Font Size-14. Table of contents: It is the list of all the contents in the report and all the detailed content precedes this table of content.Bonafide Certificate: BONAFIDE CERTIFICATE Certified that this project report titled …………………………………………….
1.5 line spacing should be adopted for typing the matter under this head. The caption of the Table must be present above the table. Figure 1: < Caption of the Figure> MBA Program Guide Page No.5 line spacing should be adopted for typing the matter under this head. photographs and diagrams may be designated as figures.List of Tables: Give the same name for the table as they exactly appear above the tables in the text. Table 1: <caption the table1> 2. List of Figures: Give the same name for the table as they exactly appear below the figures in the text. maps. All other nonverbal materials used in the body of the project work and appendices such as charts. 1. is meant tabulated numerical data in the body of the project report as well as in the appendices (If any). The caption of the figure must be present below the figure. Table 1 <Caption of the table> Feild1 Field2 Field3 Feild4 Feild5 Feild6… List of tables 1. … Note: By the word Table. graphs.: 33 .
5 line spacing should be adopted for typing the matter under this head. which refers to the material they annotate. The general text shall be typed in the Font style „Times New Roman‟ and Font size 14. Abbreviations and Nomenclature: 1. The main text will be divided into several chapters and each chapter can be further divided into several divisions and sub-divisions.: 34 . You find a specimen for a typical reference Instructions: The text in the printed copies must in black color. 1. Headers and Footnotes should be used sparingly. –––––––––––––––––––––––––– MBA Program Guide Page No. The title of the project must be reflected in the left side of the header and chapter name must be in the right side of the headers. Concluding chapter. Standard symbols.List of Figures 1. The name of the author/authors should be immediately followed by the year and other details. Figure 1: <caption the Figure 1> 2. Page numbers are to be placed in the right side of the footer. Tables and figures in a chapter should be placed in the position with respect to the reference where they are cited. Introductory chapter 2. Chapter(s) on the main content of the project 3. Each chapter should be given a relevant title. abbreviations etc. NOTE: Always the report must be ended with the concluding chapter and future enhancements References/Bibliography: The listing of references should be typed 4 spaces below the heading “REFERENCES” in alphabetical order in single spacing left – justified. should be used. They should be typed single space and placed directly underneath in the very same page.5 line spacing should be used for typing the general text. The reference material should be listed in the alphabetical order of the first author. … List of Symbols. Any website reference must be referred preceded by the publications reference. Chapters: Mainly the chapters can be broadly classified into 3 parts 1.
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