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2011 Peugeot iOn press kit

2011 Peugeot iOn press kit

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Published by: samabuelsamid on Sep 06, 2010
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Peugeot iOn, 100% reality, 100% electric







18 19



Anticipated, dreamed about, the first of a newgeneration of 100% electric full size cars is here. Peugeot is making it available not just for a few intrepid adventurers, but for a wide customer base made up of private individuals, professionals and public services, all of whom are convinced and resolved to take together the first step towards a new type of mobility. The 100% electric Peugeot iOn, urban runabout, easy to operate, silent, safe, connected, comfortable and easy to drive with a range of Peugeot Connect services, lets you get around town in a way that’s different and sustainable. The environmental awareness expressed by governments, local authorities and citizens, combined with the development of new energy storage technologies, today gives the electric vehicle a new opportunity to put down roots in cities and their outlying areas. Peugeot, the world leader in electric vehicles in terms of the number of Electric 106s it sold, takes a new step in emissions reductions by marketing the iOn, the first new-generation 100% electric vehicle. A NEW URBAN DRIVING EXPERIENCE: ZERO EMISSIONS, SILENT, PRACTICAL, RESPONSIVE… The iOn, designed as the ideal car for the city and the suburbs, is targeted mainly at public services and businesses, but also at private individuals. This city run around combines remarkable packaging with good interior space, unrivalled handling, rigorous safety, and a high level of comfort enhanced by a generous standard specification. Added to this are the advantages inherent in electric technology, namely unprecedented silence, the absence of CO2 emissions and superb driveability. To drive the iOn means to experience a new tranquillity engendered by the car’s silent operation, the absence of vibrations from the power train and the simplicity of no gear changes. What’s more, the immediate availability of maximum torque allows efficient , linear acceleration that makes driving in traffic so much easier.



RANGE Thanks to the energy management of its Lithiumion battery and optimised energy recovery during deceleration and braking, the range as per the European standard cycle is 150 km. In practical terms this is sufficient to cover the majority of a motorists’ daily trips, 90% of which are in fact less than 60 km. It takes 6 hours to fully recharge the battery using a traditional household socket. A quick charge using a special charging unit provides a 50% charge in only fifteen minutes, or 80% in thirty minutes. Bearing in mind that a conventional car is at a standstill for around 90% of the time when used in an urban or semi-urban context, the time needed to recharge the iOn is entirely compatible with what motorists are used to. UNBEATABLE RUNNING COSTS With running costs between €1.50 and €2.00 per 100 km, the energy bill of the iOn is unbeatable regardless of which recharging mode is used.Carried out overnight or during “off-peak hours” recharging costs can be reduced further and help optimise the use

of available power produced by the electricity supply companies. NO COMPROMISE ON SAFETY Its standard equipment - six air bags, ESP, electronic brake force distribution (EBFD), emergency brake assist (EBA) – and the design of its structure, gives the iOn the same level of safety equipment as a conventional modern car. At the design stage, strong emphasis was laid on the safety and durability of components of the electric power train. The battery components are contained in a rigid, hermetically-sealed casing ideally positioned under the passenger compartment floor for maximum protection in the event of an impact, in the area most resistant to deformation. This also improves the vehicle’s weight distribution by lowering the centre of gravity. Recharging of the battery, either by a special quick charge unit or by means of a standard electrical socket using a special connecting cable, is controlled automatically according to the monitored parameters of the individual battery cells.



SERVICES TO MAKE LIFE EASIER In addition to the latest-generation electric technology, the iOn incorporates the most recent telematics technologies to offer a range of Peugeot Connect services. All iOn models, as standard and for an unlimited period, have access to Peugeot Connect* services including Peugeot Connect SOS and Peugeot Connect Assistance. If safety items are activated or the SOS button is pressed, the car’s occupants are put in touch with the emergency call centre. Similarly with Peugeot Connect Assistance, pressing the “Peugeot Lion” button automatically connects the user with the help line. As the vehicle’s precise location is determined automatically, emergency or repair services can quickly be dispatched to the scene. Other services include: - Peugeot Connect Fleet*, with periodic transmission of information such as battery charge status, remaining range, mileage and mileage before the
* Operational from April 2011.

next service that is particularly useful for fleet managers; - Electric Driving*, allowing the user to check , via Smartphone or PC, the battery charge status and range of the vehicle. THE COMFORT AND CONVENIENCE OF A COMPREHENSIVE STANDARD SPECIFICATION The comprehensive standard specification on all iOn models includes: alloy wheels, power steering, fog lamps, automatic switching-on of headlamps, daytime lights, remote control central locking, trip computer, air conditioning, Bluetoothcompatible MP3 and CD audio system with USB connection, front and rear electric windows, heightadjustable driver’s seat , reclining and folding rear seat backs…
With a single model and two interior trim levels, the iOn range is simple and transparent.

The three main available options or accessories are: -a “cold kit” which includes a heated driver’s seat and electric door mirror de-icing;



- a conversion kit to create a 2-seat light commercial vehicle with a load capacity of 1.1 m3; - a mobile and connected satellite navigation system, which includes other travel modes (walking, bike, etc.) installed in the fascia panel allowing: - reception of traffic information, - mapping updates with indication of recharging stations, - information search by points of interest. With a single badge level and two interior ambiences, the iOn range is simple and transparent. AN “ALL INCLUSIVE” MOBILITY OFFER Marketing of the iOn is based mainly on an “allinclusive” mobility offer. As an example: in France this offer lasts for five years and costs €499 including VAT per month, which includes: the vehicle and its battery – 5 year warranty covering the battery and electric power train – servicing and maintenance for five years or 50,000 km – specific electric assistance - Peugeot Connect, Electric Driving services and access to the Mu by Peugeot mobility programme.

CLEAR CUSTOMER INTEREST Local authorities and governments are in favour of integrating this new technology with state aid and by installing a programme for a re-charging infrastructure. These authorities are also potential customers with their own fleet of vehicles and car-share projects which are envisaged in several cities. To date Peugeot has already signed fifteen letters of intent with mobility operators, energy companies, leasing and car-sharing companies in a number of European countries. From the numerous contacts from private individuals received on the special iOn website, these individuals are also interested in 100% electric technology when it is proposed by an established manufacturer such as Peugeot. Within the Mu by Peugeot network, the first mobility service offered by a manufacturer, iOn will be one of the vehicles available for short term loan. Individuals will therefore be able to try out this new way of getting around town or choose a zero emissions car for a timely trip.



Peugeot is proposing several different technologies in response to the environmental challenges and the different requirements and expectations of today’s customers: - from the first quarter of 2011, the first e-HDi models equipped with the a new-generation STOP & START system will be launched on the 508, giving reductions in fuel consumption and CO 2 emissions; - in the spring the world’s first diesel hybrid, the Peugeot 3008 HYbrid4, will offer its users a high level specification and a real breakthrough in terms of fuel consumption and CO2 emissions with a reduction of 35%, i.e. 3.8 litres/100 km, for 99 g/km of CO2; - in addition to the iOn, the Marque will be putting on sale a 100% electric light commercial vehicle, based initial on the current Partner Origin. iOn will, therefore, not be the Marque’s only electric vehicle. The first 100% electric LCV will be a Partner Origin developed by Venturi but for the longer term, work is underway to create new concepts adapted to 100% electric technology. THE MARKET AND ITS CUSTOMERS The success of the European electric vehicle market will be very dependent on tax incentives at the time of purchase or during ownership, the introduction of infrastructures, possible ecological constraints in terms of urban traffic and the fluctuating price of fossil fuels. The market is expected to grow very gradually, representing around the year 2020 4% to 5% of the European car market.For this reason the iOn will also appear gradually, rising to a total production of 50,000 iOns by the year 2015. The iOn is targeted mainly at local government, local authorities and public services and companies active in the transport and energy sectors, leasing companies, car sharing companies and the fleets of large corporations. In the first half of 2010, Peugeot has already signed 15 letters of intent with: - three public transport companies, including two for an offer in different European countries; - six leasing companies in three European countries; - six energy companies in six European countries.



Peugeot is also a partner in the consortium VTLIB’ (Veolia urban transport), still in the running as a candidate for the Autolib’ project, a future electric car self-service system planned for Paris and nearby suburbs in 2011. To a lesser extent, private individuals are also target customers. Convinced of the Marque’s reliability, they will be the forerunners of this new relationship with the motor car.



A SPECIFIC COLOUR FOR THE LOGO For the first time in the Marque’s history a vehicle will display a specific badge, the new pearlescent white/ chrome Lion will be a special feature of zero emission vehicles. This badge affixed to the bonnet of the iOn, on the black lacquered moulding of the tailgate and in the centre of all four wheels is supplemented by the logo “Full Electric” on the rear wings. With its single compartment body shape and minimal overhangs the iOn is clearly a compact city run about. Its easily identifiable style will quickly be associated with its technological uniqueness and, for the driver or business it will create a modern image of good citizenship, pioneering 100% electric technology. Curvaceous with a small domed bonnet (specific to the iOn) extended by a large inclined front windscreen, the general look of the iOn is immediately inviting. Without taking itself too seriously, it adds to this look with full body-colour paintwork and alloy wheels. Seven body colours are available: two pearlescent, two metallic and three vibrant, fun shades. The interior, purposely traditional, is available in two levels of finish, the first understated and consensual, the other featuring materials that are soft to the touch, such as the leather steering wheel and gear lever knob (DNRP) or the soft painted fascia panel and door panels, partially tinted with a subtle hint of very chic metallic blue. A NEW URBAN DRIVING EXPERIENCE The magic of electric power resides in zero CO2 emissions and an external noise level limited to the sound of the tyres on the road, ideal qualities for driving in built-up areas. Thanks to a wheelbase of 2.55 m and its high architecture, its remarkable interior space allows four adults to be seated in comfort. Its compactness – 3.48 m long and 1.47 m wide –, its remarkable turning circle of 4.50 m and its electric power steering make it very agile. It can weave in and out of traffic and make child’s play of the most difficult parking manoeuvres. Despite its small size, it commands respect when in



amongst the traffic. There can be no doubt that at the wheel of the iOn, with its raised driving position and good visibility, both driver and passengers are safe and secure in a real car. As soon as the wheels start to turn, the silence of the power train immerses the driver in the new experience of tranquil driving. Driving, not only silent but also extremely easy, makes journeys less tiring and more fun, with all occupants able to enjoy a normal conversation. A new link between the driver and the vehicle is created by the presence in the instrument panel of a power meter, indicating instantaneous energy consumption or energy recovery (when the foot is taken off the accelerator and when braking). The driver quickly gets used to ensuring optimal energy recovery during deceleration and as a result adopts a fluid, stress-free driving style. While lending itself to tranquil driving, the iOn is not lacking in character and performance. As soon as the need is apparent, use of the accelerator frees up available torque instantly for rapid, linear acceleration. Taking 3.5 seconds to go from 30km/h to 60km/h (compared to

3.9 secs in 3rd in a 207 1.6 litre THP) is evidence of this. This level of performance instils confidence particularly when joining fast moving traffic. NO COMPROMISE ON SAFETY Thanks to the vehicle’s tall architecture, the battery pack (all battery components) can be housed under the floor between the wheels, which by lowering the centre of gravity gives the vehicle good dynamic stability. This stability is enhanced further by its standard equipment – ESP, electronic brake force distribution (EBFD) and emergency brake assist (EBA). When the driver lifts their foot from the accelerator pedal, the momentum of the wheels drives the electric motor (in reverse direction) in electricity-generating mode, providing “engine braking” comparable to that of a conventional vehicle. Braking efficiency is ensured both by energy recovery and the traditional braking circuit. An electric pump creates a vacuum in the brake servo to assist braking. The same level of safety as a conventional modern



car is provided through the design of its structure and its safety equipment: two front air bags, two chest air bags, two curtain air bags, two Isofix child safety seat mountings and an unfastened seat belt warning system for the front and rear seats. The battery pack, positioned in the most impact resistant area, is encased in a structure constructed from a fibreglass reinforced polymer and steel plates. Transverse reinforcement bars in the battery pack protect it in the event of a side impact and improve the rigidity and torsional strength of the chassis. Each of the battery cells (88 in total) are enclosed in a parallelepiped stainless-steel case.They are arranged in groups of four or eight in protected modules, positioned in the pack’s structure. In the event of a collision, a short-circuit protection system isolates the cells and “high voltage” circuits.
Special features relating to recharging of the battery

charging in the event of a fault. Recharging, rapid and normal, is monitored by voltage and temperature sensors on the battery cells and by the dialogue between the specific battery pack controller and that of the quick-charge unit via the vehicle’s electronic control unit (the car’s “brain”). During rapid recharging, if certain temperature thresholds are reached in one or more elements of the battery, the inside of the battery is cooled by the circulation of ambient “cold” air, or air cooled by the air conditioning, in the battery pack. Recharging is possible only if the gear selector is in the parking position. Similarly, the vehicle’s ignition is switched off, making it impossible for the car to be started inadvertently with the charging connector in place. RANGE AND RECHARGING The iOn is equipped with a new-generation Lithium-ion battery with an energy storage capacity well in excess of the old Ni Cd batteries used in the 1990s (three times more energy per kg or twice as much by unit of volume).

Normal recharging by means of an earthed household electrical socket is carried out using a special cable with a protective housing which electronically controls continuity of the earth line and can therefore interrupt



This battery has no memory effect. It can be recharged, even partially, without the need for regular complete discharges. The battery can be fully recharged in six hours using a single-phase 220 V household supply via a five metre cable fitted with a standard socket and a special plug for connection to the vehicle. For normal charging the driver connects the cable to the household socket or to a standard roadside charging point, while the other end is connected to the socket on the right-hand side of the vehicle (the socket on the left-hand side is reserved for quick recharging). A symbol on the instrument panel and a LED on the cable’s protective housing signal immediate commencement of the battery charging process.It stops automatically when the battery is fully charged. A quick recharge by means of a special recharging unit connected to a three phase 380 V electrical supply takes fifteen minutes to provide 50% battery capacity and 30 minutes for 80% capacity. The special cable for quick recharging, rigidly attached to the terminal, is connected to the socket on the left-

hand side of the vehicle. The recharging process is monitored and controlled by the dialogue between the vehicle’s electronic control unit and the charging unit controller. Recharging stops automatically when 80% of the full charge is attained (100% is possible with a second re-charge). THE DRIVING POSITION The aim of the designers was to create an entirely new vehicle in technological terms, but one that was in keeping with what motorists are currently used to. Therefore the driver occupies a traditional driving position with controls comparable to those found on a conventional vehicle: ignition key, hand brake, four-position gear selector and two pedals as on an automatic car, as well as heating and air conditioning controls, etc. Turning the ignition key to the first notch supplies the car’s equipment, turning it to the second notch makes the power train operational. The “Ready” light on the instrument panel, accompanied by an audible warning to break the silence, announces that the vehicle is ready to be driven.



The main differences with a conventional internal combustion engined vehicle are on the instrument panel, which has: - a battery charge indicator (with sixteen positions) letting you know the battery charge level; - a power meter to encourage economical driving by providing an instantaneous readout of levels of energy consumption or energy recovery during deceleration and braking, by means of a needle which moves across coloured zones: - the green zone, driving with minimal energy consumption, - the white zone, “energy hungry” driving, - the blue “Charge” zone, level of energy recovery; - the trip computer, as well as the usual information, indicates the available range calculated on the basis of driving conditions recorded over the last 25 kilometres. Parameters taken into account include the type of driving, traffic conditions, the type of journey and use of the heating or air conditioning; - gradual range reduction warnings and an emergency strategy: - when the battery charge level falls to two bars, the “gauge” symbol flashes, warning of the need to

recharge the battery (17% of energy remaining), - when the last bar is reached, it too flashes in addition to the “gauge” symbol. Charging is now essential, - when no bars are displayed any more, the “gauge” symbol stays on and the trip computer indicates no range. The heating and air conditioning are switched off by the vehicle’s onboard systems. The vehicle inertia allows the heater blower to diffuse any remaining hot or cold air. The power of the electric motor is gradually reduced, - when the requested acceleration can no longer be fully supported a “tortoise” symbol appears on the instrument panel and the vehicle’s performance is reduced, - the vehicle comes to a complete stop when the minimum battery level is reached.



THE POWER TRAIN The iOn is a rear-wheel drive vehicle in which the electric motor and single-ratio reduction gearbox are installed in front of the rear suspension. The motor is supplied with a 330 V three-phase alternating current (AC) from the inverter which is supplied with a 330 V direct current (DC) from the main battery pack. The inverter regulates the current, frequency and voltage according to the position of the accelerator pedal. The controlled response when the accelerator is pressed has been designed to ensure a good distribution of power when required. The inverter, the motor and the reduction gearing provides a potential speed range from 0 to 130 kph. The single reduction gear provides an overall ratio of 6.066 in both forward and reverse gears. Reverse gear is obtained by reversing the direction of the motor’s operation. The Neodyme (Nd) synchronous permanent magnet electric motor is particularly compact. With a maximum power of 47 kW.h (64 bhp) it has a maximum torque of 180 Nm from 0 to 2000 rpm. It consists of: - a rotating rotor with peripheral magnets positioned with the poles (north and south) alternately towards the exterior; - on the outside, a fixed stator composed of coils supplied by three independent current phases, creates the magnetic field which turns the rotor. THE BATTERY The lithium-ion battery was developed by Lithium Energy Japan (LEJ – joint venture Mitsubishi/GS-Yuasa). They are produced (in Kusatsu in Japan) in the world’s first factory dedicated to the mass production of lithium-ion batteries for electric vehicles. The term lithium-ion covers several technologies. The choice of manganese oxide technology (cathodes with a manganese oxide LiMn2O4 base) is the best option to meet the operating requirements and required safety levels set for the vehicle. Each battery module has four or eight 3.7 V cells and a



capacity of 50 Ah. With a total of 88 cells, connected in series, the battery pack can store 16 kWh of electrical energy with a nominal voltage of 330 V. The recharging of each cell in the battery pack is controlled continuously by a control system which includes monitoring of each cell and a central battery controller. HEATING AND AIR CONDITIONING The electrical air conditioning and heating systems of the passenger compartment are powered from the lithium-ion battery pack . The heating system operates via the circulation of coolant which is electrically heated. It provides warm air immediately after a cold start or when the vehicle is at a standstill. The power of the heating can be adjusted to obtain just the right level of comfort in order to minimize the consumption of electricity. An optional “cold pack” is available which includes a heated driver’s seat ensuring good thermal comfort when only the driver is present, and optimising the energy usage for the heating of the passenger

compartment. Air conditioning is provided by a refrigeration unit with an electric compressor controlled electronically so that only energy required for the current setting is consumed. ELECTRICAL FLOWS When the car is being driven, the inverter transforms 330 V direct current (DC) from the battery into 330 V alternating current (AC) to supply the electric motor. It also controls the electric motor depending on the position of the accelerator and during the energy recovery phase. The motor is reversible. During deceleration it generates alternating current (AC) which is converted by the inverter to direct current (DC) in order to recharge the drive battery (generator mode). The on-board charger transforms household 220 V alternating current (AC) into 330 V direct current (DC) to recharge the drive battery. It controls the 14 A input current and the 8 A current supplying the battery.



For quick charging, the 50 kW charging unit directly supplies voltage and direct current to recharge the drive battery. The unit operates on a three-phase 380  V supply (supplied directly from the country’s electrical network). The car’s battery is, therefore, supplied with a single-phase direct current of up to 125 A. Recharging is monitored and controlled by the dialogue between the vehicle’s electronic control unit and charging unit.Recharging stops automatically when 80% of the full charge is attained. A second recharging phase can be started (after the first 80%), and will continue up to 100% but more slowly, in order to not exceed the maximum voltage of each battery cell. A (DC) converter incorporated into the on-board charging unit generates a 14 V supply from the 330 V of the drive battery to recharge the 12 V battery supplying the car’s equipment – ECUs, lighting, audio system, power steering, vacuum pump, water pump, etc. It plays the same role as the alternator on an internal combustion engined vehicle.

ELECTRONIC CONTROL When the car is being driven, the electronic control unit continuously monitors correct operation of the vehicle and controls energy management. Work was carried out in particular to optimise performance and encourage energy recovery during braking. Regardless of road conditions and battery charge levels, the vehicle controller determines the motor’s operating performance. The battery has its own checks for phases of recharging, discharge linked to the vehicle’s electronic control unit. COOLING CIRCUITS The inverter, on-board charger, (DC) converter and electric motor are cooled by circulating water supplying a radiator positioned at the front of the vehicle. To optimise the life of the battery, if certain temperature thresholds are reached by elements of the battery pack during quick charging, ambient air or air cooled by the air conditioning is circulated through the pack.


TECHNICAL DATA - Electric vehicle - iOn
Subject to approval


- 09/2010
Type Maximum power in kW (bhp) / engine speed (rpm) Maximum torque (Nm) / engine speed (rpm) Drive battery type / capacity (kW.h) Range NEDC cycle (km) Tyres Front / rear 100% electric 47 (64) / 3500 to 8000 180 / 0 to 2000 Lithum-ion / 16 150 145 / 65 R15 -175 / 55 R15 130 20,7 37,3 15,9 3,5 13 0 3,474 1,475 / 1,594 / 1,792 1,608 2,550 0,498 / 0,426 1,310 / 1,270 1 120 168 0,706


Maximum speed (kph) Acceleration (seconds) • 400 m standing start • 1000 m standing start • 0 to 100 kph In-gear acceleration (seconds) • 30 to 60 kph • 80 to 120 kph


CO2 emissions (g/km) Overall length
Body width to door handles / with door mirrors folded / open

Height Wheelbase Front overhang / Rear overhang Front track / Rear track WEIGHT (kg) BOOT AERODYNAMICS Kerb weight Boot volume (dm3) SCx



A A : Main external dimensions (mm) B : Main internal dimensions (mm)


C C : Chain electric traction 1 - Electric motor 2 - Dirve battery 3 - Inverter 4 - On bord charger D : Electric fluxes



DIRECTION Xavier Peugeot Directeur Marketing & Communication Peugeot COMMUNICATION Laurence d’Aboville Responsable Communication laurence.daboville@peugeot.com Tel. : +33 (0)140 66 37 69 Cell. : +33 (0)632 34 51 27 Helena Chiovetta Assistante Relation Presse helena.chiovetta@peugeot.com Tel. : +33 (0)140 66 52 74 PRESSE FRANCE Jean-Briac Dalibard Presse Régionale Innovation & Produits jeanbriac.dalibard@peugeot.com Tel. : +33 (0)140 66 53 53 Cell. : +33 (0)608 83 25 40 Delphine Duployer Presse Nationale Commerce & Distribution delphine.duployer@peugeot.com Tel. : +33 (0)140 66 58 42 Cell. : +33 (0)672 83 19 40 Stéphane Dupont Presse Auto & Nationale stephane.dupont@peugeot.com Tel. : +33 (0)140 66 53 42 Cell. : +33 (0)607 05 74 56 Isabelle Javary TV/ Radio/Web /Marketing & Styles de vie isabelle.javary@peugeot.com Tel. : +33 (0)140 66 55 19 Cell. : +33 (0)682 62 75 01 PRESSE INTERNATIONALE Marc Bocqué Presse & Relations Extérieures Mondiales marc.bocque@peugeot.com Tel. : +33 (0)140 66 47 05 Cell. : +33 (0)680 21 87 03 Martin Alloiteau Communication Presse Europe martin.alloiteau@peugeot.com Tel. : +33 (0)140 66 43 55 Cell. : +33 (0)682 67 80 02 Ada de Filippo Communication Presse Internationale Asie Afrique Pacifique ada.defilippo@peugeot.com Tel. : +33 (0)140 66 47 78 Cell. : +33 (0)677 17 76 88 Thomas Merchant Communication Presse Internationale Amérique Latine thomas.merchant@peugeot.com Tel. : +33 (0)140 66 56 92 Cell. : +33 (0)677 00 12 84 COMMUNICATION TECHNIQUE & PRODUITS Christophe Chateau Communication Technique & Produits christophe.chateau@peugeot.com Tel. : +33 (0)140 66 32 10 Cell. : +33 (0)672 83 19 66 Laurent Debure Attaché Presse Produits laurent.debure@mpsa.com Tel. : +33 (0)140 66 51 94 Cell. : +33 (0)616 97 32 10 Martine Faucon Attachée Presse Technique Qualité martine.faucon@peugeot.com Tel. : +33 (0)140 66 37 87 Cell. : +33 (0)671 74 83 56 Philippe Houy Attaché Presse Produits philippe.houy@peugeot.com Tel. : +33 (0)140 66 54 07 Cell. : +33 (0)612 97 47 30 PARC PRESSE Etienne Laruelle Responsable Parc Presse etienne.laruelle@peugeot.com Tel. : +33 (0)130 50 40 57 Cell. : +33 (0)673 13 98 21 Gilles Ducluzeau Gestionnaire Parc Presse gilles.ducluzeau@mpsa.com Tel. : +33 (0)130 50 02 78 PEUGEOT SPORT Jean-Claude Lefebvre LMES, rallyes et circuits jc.lefebvre@peugeot.com Tel. : +33 (0)130 70 20 60 Cell. : +33 (0)683 84 36 16 Cécile Estenave LMES, rallyes et circuits cecile.estenave@peugeot.com Tel. : +33 (0)130 70 20 63 Cell. : +33 (0)672 82 74 08 PEUGEOT SCOOTERS Frédéric Bart Responsable Communication Europe fbart@peugeot-motocycles.fr Tel. : +33 (0)140 66 54 75 Cell. : +33 (0)632 13 78 80

Peugeot is the only manufacturer to deploy an integral mobility offer with private cars, commercial vehicles, scooters, bicycles and a wide range of services. Present in 160 countries with 10,000 points of contact, Peugeot combines rigorous design and emotion in all its activities worldwide. In 2009, Peugeot sold 1,842,000 cars, becoming the leading French Marque (in terms of registrations) in the world and the 10th largest car manufacturer. 50% of Peugeot vehicles sold worldwide offer a rate of emissions of less than 140 g/km CO2 Backed by 200 years of inspiration, Peugeot in 2010 is renewing its stylistic and visual identity, completing its mobility offer and affirming its international ambition. The Marque continues its development with the launches of the RCZ, the iOn, a 100% electric car, the 408 in China, with three new models in Latin America, and the deployment in Europe of its à la carte mobility offer Mu by Peugeot.

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