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ADMISSION PROCEDURE : Admission Fee Timing :- 11.00a.m. to 1.00p.m. & 1.30 p.m to 2.30 p.m.

The Selected Candidates should submit the following necessary documents while paying the fees.  General Category :Original Documents H.S.C. Marksheet H.S.C. Leaving Certificate Photographs Three Copies  OBC/SC/ST/VJ/DT/NT/SBC Category :Original Documents H.S.C. Marksheet H.S.C. Leaving Certificate Caste Certificate Income Certificate Form No 16-A or Tahsilder Caste Validity Certificate Non Creamy Layer Certificate Dist Change Certificate Gap Certificate Photographs Three Copies Ration-Card Three Attested Copies. B) Dates Admission : Sale of Form  Collection of filled in  Admission Form  First Merit List  (Payment of Fees)  Second Merit List  (Payment of Fees)  Third Merit List  (Payment of Fees) ::4th June, 2009 to 12th June, 2009. 5th June,2009 to 15th June,2009. Photocopies Attested Three Attested Copies. Three Attested Copies. Three Attested Copies. Three Attested Copies. Three Attested Copies. Three Attested Copies. Three Attested Copies. Three Attested Copies. Photocopies Attested Three Attested Copies. Three Attested Copies.

:- 17th June, 2009 17th June, 2009 to 19th June,2009.(till 1.30 p.m) :- 19th June,2009 (Evening) 22nd June,2009 & 23rd June,2009 :- 23rd June,2009 (Evening) 24th June,2009 & 25th June,2009

 Final Merit List  (Payment of Fees)

:- 26th June,2009 (Evening) 27th June,2009

 Start of the Course 1st July, 2009.

Eligibility : • A candidate for being eligibility for admission to the Degree Course in Management Studies shall have passed XII Std. Examination of the Maharashtra Board of Higher Secondary Education or its equivalent and secured not less than 50% Marks in aggregate at first attempt. Every candidate admitted to the Degree Course in the Consistent / affiliated college / recognised institution conducting the course, shall have to register himself/herself with the University.

1 5.3 1.5 4.5 3.6 SEMESTER II Subject Business Environment Industrial Law Computer Applications in Business Managerial Economics I Business Mathematics Introduction to Cost Accounting SEMESTER IV Subject Productivity and Quality Management Direct and Indirect Taxes Export Import Procedures & Documentation Cooperatives and Rural Markets Research Methods in Business Public Relations Management SEMESTER VI Subject Entrepreneurship (UA) Quantitative Method of Business I (UA) Marketing Research (UA) Indian Management Thoughts & Practices (UA) Elective 1: Econometrics / International Finance (UA) Elective 2: Special Studies in Finance/ Special Studies in Marketing (UA) Project Work II Year 2 Sub Code 3.4 4.COVERAGE OF SUBJECT FOR THE THREE YEARS INTEGRATED COURSE FOR BACHELOR DEGREE IN MANAGEMENT STUDIES Year 1 Sub Code 1.1 6.6 Year 3 Sub Code 5.7 UA: University Assessment .2 4.4 6.6 SEMESTER I Subject Foundations of Human Skills Introduction to Financial Accounts Business Law Business Statistics Business Communication Introduction to Computers SEMESTER III Subject Management Accounting Managerial Economics II Marketing Management Business Aspects in Banking & Insurance Production Management and Materials Management Strategic Management SEMESTER V Subject Human Resource Management (UA) Service Sector Management (UA) Financial Management (UA) Elements of Logistics Management (UA) Management of Cooperatives (UA) Rural Marketing (UA) Project Work I Sub Code 2.3 6.1 3.7 Sub Code 6.6 Sub Code 4.3 3.4 3.4 2.1 4.4 1.6 6.1 1.5 5.5 6.2 5.2 6.3 5.1 2.2 3.5 1.2 1.3 4.5 2.3 2.2 2.4 5.6 5.

Influence of Environment and Heredity ii. New Delhi P G Aquinas Excel Books. supervisory.B.& K & Ghorpade M.J.Keith D Tata McGraw Hill.SEM I 1:1 Foundation of Human Skills Unit Number I) Topics Understanding Human Nature • Basics of Human Nature i. technical. Delhi Petlinger R Chakraborty S Mathew M. McMillan. managerial and decision making skills.1999 Newstrom J. • Group Influence on Interaction Skills Number of lectures 12 II ) 12 III ) 13 IV ) 13 Reference Books Sr No Title 1 Industrial Psychology 2 3 4 5 6 Organizational Behaviour Organizational Behaviour Introduction to Organizational Behaviour Human Values for Managers Organization: Theory and Behaviour Author Publisher Gosh P. Concept of Attitude Concept of Intelligence • Intelligent Quotient • Intelligence as Basis of Abilities Effective Thinking • Thinking Skills • Thinking Styles • Concept of Six Thinking Hats Individual Interaction and skills: Basic Interaction Skills. London. Concept . definition. Mumbai. conceptual. 1999 Wheeler New Delhi 1966 RBSA. meaning of skill-types of skills.personal and interpersonal intrapersonal skills. Himalaya. 1993 . Jaipur.

Special types of fixed assets – Disclosure A. 15 1) Expenditure: Classification of Expenditure .Useful life of a depreciable asset .Disclosure of policies . Accounting Standards AS 1 : Disclosure of accounting policies: Meaning of accounting policies – Purpose Different policies . Book20 keeping and accounting. Trading Account: Profit and Loss Account: Balance Sheet Accounting in Computerized Environment 15 i. Revenue and Deferred Revenue Expenditure : Distinction between capital expenditure and revenue expenses. Subsidiary books. journal. Reference Books Sr No Title Author lisher Pub .Sale of goods . Rules regarding posting. Accounting Transactions :Accounting cycle . Trial balance. repairs. Maintaining the hierarchy and ledgers. v. Persons interested in accounting. Concept of grouping of accounts.Non-monetary consideration Improvements.Rendering of services . iv. ii.Disclosure of change in policies -Simple illustrations AS 6 : Depreciation accounting: Meaning – Definitions – Importance –Factors . Depreciation Accounting : Practical problem based on accounting treatment by provision for depreciation using SLM and RBM methods Trial Balance and Final Accounts of a Sole Proprietor. Rectification of errors.Simple illustrations AS 10 : Accounting for fixed assets : Meaning – Definitions – Importance .Disclosure of surplus . iii.Cost of fixed assets . development and definition. Objectives of accounting B. Opening and closing entries.Self constructed fixed assets . Effect of error .Criteria tests 2) Receipts : Capital receipt.Change in method .Transactions excluded . Relationship between journal & ledger. Bank reconciliation statement C.Effect of uncertainties – Disclosure . Meaning and Scope of Accounting: Need.Capital profit or loss B.Estimating useful life – Additions .Areas of policies . Disclosures.Sale or retirement Valuation of fixed assets in special cases . Revenue receipt . Codification of accounts. Branches of accounting.Simple illustrations AS 9 : Revenue recognition: Meaning and scope .1:2 Introduction to Financial Accounts Unit Topics Number I) Number of Lectures II ) III ) IV) A.Capital. Introduction to trial balance 10 and final accounts of a sole proprietor. vi. Distinction between capital receipts and revenue receipts 3)Profit or Loss : Revenue profit or loss . Accounting packages and consideration of them in selection. Unusual expenses. additions and extensions – Revaluation .Residual value – Methods . An overview of computerised environment. journal proper. Features of computerised accounting system. Preparation and Presentation of Final Accounts in Horizontal Form: Manufacturing Account.

S. L. Porwal McGraw Hill Excel Books Keiso.. Accounting Standards --Institute of Chartered Accountants of India. New Delhi Financial Accounting for Dr. Dinesh D.. L. Frank Woods Pitman Publication R. Gupta & M. (P) Ltd. New Delhi..1 2 3 4 5 6 7 8 9 10 11 12 13 An Introduction to financial Accounting Financial Accounting – A Managerial emphasis Financial Accounting Accounting Theory – an Introduction Elements of Accounts Business Accounting Advanced Accountancy Andrew Thomas Ashok Banerjee Weugamt. Girish Ahuja Taxman Mayur Paper Back . Monga. R. Radhaswamy S. Graw Hill & Co. Ltd. Kimmel Tata McGraw Hill T S Grewal S. Chand & Co. Ltd. and US Gaap Mumbai Financial Accounting Warren Thomson Learning Company Accounting Standards Financial Accounting Shrinivasan Anand J.Chand & Co. Publishing Co. Harsolekar Multi-Tech.. Management Texts & Cases Mumbai Indian Accounting Standards Ashish Bhattacharya Tata Mc.S.

Duties and liabilities of partners II ) Negotiable Instrument Act.Shukla Chand & Co. Delhi 5 Business Law P. Unit Topics Number Number of lectures I) A) Law of Contract ( The Indian Contract Act. 1930 Scope of the Act . 1986 10 Objects of consumer Protection .Incorporation of Company. New Delhi 8 Company Laws Dr.Rights of an unpaid seller .D.Board of Directors IV ) (A) Consumer Protection Act.Memorandum of Association & Articles of association – Prospectus .Agreement and Contract .Bulchandani Himalaya Publishing House 3 Elements of Mercantile Law Kapur N.Types of Partnerships .Consumer Disputes .Rules of Delivery .Dissolution of Partnership .Consumer disputes and complaints .1:3 Business Law Objectives: The subject should be taught keeping in mind that the BMS students will be joining the industry.Criminal Liability on Dud cheques III ) Companies Act. 1881 10 Introduction of Negotiable Instruments .Consumer Protection Councils .Meaning of the words “Goods and Services” .Redressal Agencies Reference Books Sr No Title Author Publisher 1 Bare Act relating to the various ___ -----laws 2 Business Law K. Sultan Chand 4 Business Law S S Gulshan Excel Books. Endorsement and Presentment .Essentials of a valid sale Contract Conditions and Warranties .Lawful objects/consideration B) Sales of Goods Act.Who is consumer?.C.Rights .Capacity to contract 20 Free Consent – consideration .Parties to Negotiable Instruments Negotiation.Partnership Formation .K.Introduction of consumer . 1932) What is Partnership? .Meetings .R. 7 Students Guide to Corporate Law Datey V Taxman. Avtar Singh Eastern Book Company . therefore the emphasis should be on uses on application of Business Law to various Organisations.Characteristics of Negotiable Instruments Different types of Negotiable Instruments . 1956 (Section 1-100) 20 What is company? . 1872) : Section 1-30 Essential Elements of Contract .Sale and Agreement to sell .Unfair Trade Practice .Meaning of the words “ Defects and Deficiencies of Goods and services” .Auction sales – CIF & FOB contract C) Indian Partnership ( The Indian Partnership Act. Goel Biztantra 6 A Manual of Mercantile Law M.

II ) Forecasting Techniques 15 Correlation and Regression: Karl Pearson’s coefficient of correlation (Properties and calculation). Addition and Multiplication Laws of probability (Statements and use only) conditional probability.1:4 Business statistics Unit Topics Number I) Number of Lectures Descriptive Statistics For Univariate Data 15 Introduction to Statistics: Types of data. Delhi . Expectation and Variance. Gupta Himalaya Publishing House. Splicing.. Histogram) Measures of Central Tendency: Arithmetic mean. Aggregative and average of price relatives – simple and weighted index numbers. geometric mean-their properties and applications.C. different types of events. III ) Probability and Probability Distribution: 15 Probability: Sample space as a concept. Measures of Dispersion: Absolute measures – Range. Deflating. IV ) Testing of Hypotheses: 15 Sampling distribution : Sample mean and sample proportion. coefficient of quartile deviation. Bayes’ Theorem ( concept only) Random Variable. t-test (concept only) Reference Books Sr No Title Author Publisher 1 Statistics for Management Richard Levin and Prentice Hall of India. Rubin New Delhi 2 Statistics for Business & Economics David R Anderson. Data collection methods – Census and Sample Survey: Presentation of data: Tabular (Frequency distribution) and Graphical (Frequency Curve. Standard deviation. Linear regression equation – Statement and use. Conversion from fixed Base to Chain Base index numbers and vice-a-versa. Laspayre’s Paasche’s Kelly’s and Fisher’s index numbers. Time Series: Components. Estimation of linear trend by (i) least squares method (ii) moving average method. level of significance( concepts only) Large sample test Tests based on Normal distribution (Tests for mean and difference in two means. Ogives. Probability distributions-Binomial and Normal. Variance and Relative measures – coefficient of range. Central Limit Theorem (Statement only) Hypothesis: Simple and composite. David S. Additive and multiplicative models. proportion and difference in two proportions). Determination of seasonal trend using simple average method. Index Numbers: Meaning and uses. Quartile deviation. Construction of (i) consumer price index (ii) Cost of living index numbers. median. Spearman’s Rank Correlation coefficient. Determination of sample size. mode. coefficient of variation. null and alternative. Thompson Publication Dennis J Sweney (Scuta Eastern) 3 Fundamentals of Statistics S. Shifting of Base Year. 4 Business Statistics Bhardwaj Excel Books. Definition of probability. Simple and composite index number. Interval estimation. Construction of index number-fixed and chain base. Two types of errors.

M. Chandan Vikas Publishing House Mathematics for Business and Social Mizrahi and Sullivan John Wiley and Sons Sciences Mathematics for Business Studies J. Spiegel.K.P. K. S.R.K. Theory & Problems of Business Statistics Schaum’s Outline Series McGraw Hill Book Company . Gupta and Archana Sultan Chand and Sons. Singh Brijwasi Book distributors and publishers. Roberts H Wiley Scientific Press Sharma Himalaya Publishing House. New Gupta Delhi Business Statistics J. S.5 6 7 8 9 10 11 12 13 14 Introduction to Probability theory and its Application Data Analysis for Managers Statistics For Management Theory and Problems of Statistics Elementary Statistics Feller W. Singh & J. McGraw Hill Publishing Co. Thukral Mayur Publications Business Mathematics S.

Mumbai Prentice Hall India TMH Excel Books.1:5 Business Communication Unit Number I) II ) Topics Fundamentals of Communication -Definition. Delhi Sterling Publication Biztantra Thomson learning A. Insurance companies and Joint stock companies Oral Communication Skills • Understanding Audience • Use of Language • Use of Tone • Understanding Body Language Author Rai Urmila Kaul Lesikar Das Pramila Ahuja & G Ahuja Scot Penrose Whitehead G & H Number of Lectures 10 15 III ) 15 IV ) 15 Reference Books Sr No Title 1 Effective Communication 2 Business Communication 3 Basic Business Communication 4 Business Communication & Personality Development 5 How to Listen Better? 6 Contemporary Business Communication 7 Business Communication for Managers: An Advanced Approach 8 Business Correspondence Publisher Himalaya.Wheeler. process and importance Effective Communication • Concept & Practice of Effective Communication • Barriers to Effective Communication Methods to Improve Communication Skills Written Communication Skills • Report Writing • Letter Writing • Preparation of Promotional Material *with special reference to banks.H.Allahabad . Meaning -Types .

control techniques. managerial roles ( Mintzberg) Evolution of Management Theory – Work of Fredrick . process: Effective control system.importance.concept. Contingency approach.concept . styles and traits •Control :concept. New York 2 Principles of Management Ramaswamy Himalaya. departmentation.S. II ) 15 • Management Functions – Planning . E. Taylor.nature. Reference Books Sr No Title Author Publisher 1 Essentials of Management Koontz H & W McGraw Hill.V.concept. Fayol’s contribution .. Staffing . centralization and decentralization.selection process. organization structure.Shah Management Concepts and Strategies J S Chandran Principles Of Management Principles of Management : Theory and Practice Principles Of Management Tripathi P.H.process and Significance .1:6 Principles of Management . Herzberg . Duening & John Ivancevich Management Concepts and OB P.W.An overview of 15 functional areas of management. sources of recruitment.concept.process .C.forms. Sarangi S K Terry G R Biztantra Ajab Pustakalaya Vikas Publishing House Tata McGraw Hill V M P Publishers & Distributors AITBS . Directing and controlling. Behavioural Science approach. Mumbai 3 Management Concept and Hannagain T McMillan.1 Unit Number I) Topics Number of Lectures Management. Delhi 6 Essentials of Management Massie Joseph Prentice Hall of India 7 8 9 10 11 12 Management: Principles & Guidelines Thomas N.nature and significance. Delhi Practice 4 Basic Managerial Skills for All McGrath. Authority and 15 responsibility relationships.Concept. Mc Gregor.limitations • Decision Making. IV ) 15 •Directing – meaning and steps I direction : motivation – concept. Definition and importance. Prentice Hall of India 5 Management-Text & Cases VSP Rao Excel Books.Rao & N. • Planning : meaning-importance-elements. importance and steps in decision making Preparation of Business Plan III ) Organising . theories – Maslow . •Coordination. Organising Staffing . •Leadership.

CPU and Its function. Various computer Systems. • Management Information System: Meaning. formatting and printing documents. Octal. ASCII concepts only (no conversion) Computer Processing System : Definition of Computer : Hardware and Software Concepts. Windows Concept. Utilities. Storage Devices : Primary and Secondary Memory. Input Output Devices : Basic Concept of I/o devices. Using Graphics and formatting of worksheet. Using Built In Functions.S. characteristics. thesaurus etc. use of tools such as spell check. II ) Number of lectures 15 III ) Computer Based Applications : Word processing : Meaning and role of 15 Word processing in creating of documents. Creating a dynamic / sensitive worksheet. (Concepts and elementary knowledge only) Computer based information System (40) 15 • Accounting Information System (AIS): Meaning. Disks (magnetic as well as optical). input and output of MIS with illustration. MICR. OCR. Network : Need of communication.Bandwidth. Information and EDP. Internet : Concept and History.communicationChannel. finance and marketing functions to business. IP Addresses. 15 IV ) . Development in India. Information Audit : Basic Idea of Information audit. Printers. Generation of Computers. O. Applications Internet in Business. Concept of absolute ad relative cell reference . concepts. Types of Computers . Memory Devices and their comparison. Decimal. Difference with the traditional concepts of audit.1:7 Introduction to Computers Unit Topics Number I) Fundamentals of Computers : Data. OS. multiplexing. Application software: General Purpose Packaged Software and tailor made software. Types of memories. LAN. internet Protocol. types of Operating Software : DOS. diagrams to depict AIS and its major subsystems. in word Processor (MS WORD) Electronic Spread Sheet : Structure of Spread Sheet and Its application to accounting. Elements of Digital Computers. differences. governance etc. Spooling. Software : Concepts of System Software and Application Software. models. Auxiliary storage devices : Magnetic Tapes. plotters. editing. Number system and Codes : Binary. education. WAN.I. basic Network Concept. Client Server Concept. Need and concept of data. Information. advantages. Microphones Various Output Devices :VDU. Various Input Devices : Keyboard. System Software. mouse. BCD. Electronic Data Processing and Electronic Machines. Types of Topologies. Data transmission.

• Saxena. P H New Delhi • Rajaraman. • Laudon.Suggested Readings : • Goyal : M I S . • Leon A. • Basandra. R. and Jane P. Sanjay. Vikas 2002 • Software manuals. Deepak. and Leon M. New • Delhi.. • Fizgerald & Dennis – Wiley. J. • Hunt. Suresh K. Vikas Publishing House. 2003 PHI. 1998. • Rajaraman . 2000. Wheeler Publication. Pradeep K. ‘‘Management Information Systems’’. ‘‘Management Information System’’. Vikas Publishing House. 2003 PHI. • Kumar. • Sadagopan. ‘‘Computers and Commonsense’’. ‘‘Foundation of Computing’’. ‘‘Analysis and design of information Systems’’. Prentice Hall of India. Shelley. ‘‘A First Course in Computers’’. Macmilan India.. 1998. 2003 PHI. V.. Kenneth C. ‘‘Management Information Systems’’. S.V. • Bharihoke. Leon. 2003 . ‘‘Introduction to Information Technology’’.. • 2003. BPB Publication. • Sinha. Laudon... Muneesh. ‘‘Fundaments of Information Technology’’. and Preeti Sinha. Excel Book. ‘‘Business Information System’’. ‘‘Fundamentals of Information Technology’’. ‘‘Business Data Communication and Networking’’. New Delhi • Yeats : System Analysis & Designs : Macmilan India • Kanter : Managing with Information. 2002.

Economic Policy – Legal System .From Independence to Indira Gandhi Era . Banking & Capital Markets .Global Capital Flows. New Delhi .Challenges for Indian Economy Indian Response to the Evolving Business Environment Government Policies since the year 2000 .SEM II 2:1 Business Environment Unit Number I) II ) Topics Constituents of Business Environment: Political ideology .International Treaties & Impact on Indian Economy .Liberalisation & Globalisation of Indian Economy International Business Environment & India Change in Political Systems .British Period .Level of Technology – Competition .Investment Opportunities for Indian Industry – Response of Indian Industrialists Author Cherunilam F Aswathappa Raj Aggarwal Mathew M Ramaswamy V Number of Lectures 12 13 III ) IV ) 12 13 Reference Books Sr No Title 1 Business Environment 2 Essentials in Business Environment 3 Business Environment 4 Business Environment 5 Strategic Planning for Corporate Publisher Himalaya Mumbai Himalaya Mumbai Excel Books. Delhi RBSA.Social & Cultural Factors Evolution of Business Environment in India :Pre British Period . Post 1990.Rajiv Gandhi & Chandra Shekhar Period . Jaipur McMillan.

licensing. layoffs. lockouts. 1947 (Definitions . 1926 Laws related to Health.Sanjeev Kumar Bell D Chopra D. health safety and welfare) Social Legislations i) Employees’ State insurance Act. Definitions. 1948 iii) The Payment of Gratuity Act.S Mr. 1948 (Objectives . Safety and Welfare • The factories Act. Pitman London Labor Law Agency Mr. administration and determination of dues) Laws related to Compensation Management i) The Payment of Wages Act. 1948 (Committees councils and various benefits) ii) Employees’ Provident fund and iii)Miscellaneous Provision Act.Mallick Number of Lectures 20 II ) 10 III ) 10 IV ) 20 Reference Books Sr No Title 1 Industrial and Labour Laws 2 Commercial and Industrial Law 3 4 5 6 7 8 Bare . 1972 Author Dr. 1948 ( Provisions related to approval. authorities award and settlement.D.Mallick . authorized deductions) ii) The Minimum wages Act.Sanjeev Kumar S K Dasgupta ---Mr. therefore the emphasis should be on the practical aspect and uses of Industrial Law by the Organisation Unit Number I) Topics Laws related to Industrial Relation and Industrial Disputes i) Industrial Disputes Act.P.Acts Industrial Law Industrial and Labour Laws Industrial Participation Employee’s Provident Fund Industrial Law Publisher Bharat Law H P Ltd Sterling Publishers Pvt Ltd Govt.P.2:2 Industrial Law Objectives : The subject should be taught keeping in mind that the BMS students will be joining the industry. registration.N.Kapoor Dr.L.L. 1948 (schemes. strikes. retrenchment and closure) ii) The Trade Unions Act. inspecting staff. Publications Sultan Chand Bharat Law House (P) Ltd.

2:3 Computer Applications in Business Unit Number I) Topics Tally 1] Starting Tally 2] Opening a company 3] Company features – configure alter co. account & Inventory features 4] List of Accounts Groups a) Single Group b) Multiple Group Ledgers – a) Single Ledger b) Multiple Ledger 5] Units of measure 6] Voucher Entry a) Purchase Entry b) Sales Entry c) Receipt Entry d) Payment Entry 7] Financial Statements a) Profit & Loss b) Balance Sheet Word Processing and spreadsheets A : Word Processing 1] Introduction to word processing 2] Graphics and Diagrams 3] Working with Tables 4] Mail Merge 5] Speech Recognition 6] Working ActiveX Controls 7] Security B : Spreadsheet 1] Using Advanced Functions 2] Introduction to charts 3] Creating Charts using chart wizard 4] Editing & formatting charts 5] Excel Built in formatting features 6] Macros 7] Importing & exporting files ( Database Interactions ) Power Point and Access A: Power Point 1] Creating a Presentation slide 2] Using Different views of a slide 3] Editing & formatting text in a slide 4] Working with slide master 5] Drawing Line & Arcs 6] Rotating Objects 7] Adding speaker notes Number of Lectures 15 II ) 15 III ) 15 .

Forms.0 – Waye Mire Richard c) MS – SQL Server 2000 – Mamm Anthony d) Teach yourself SQL in 21 days – Gennick Jonathan e) SQL the complete reference – Groff James E-Commerce a) E – Commerce how to create profitable business for internet & beyond – C Seybold Potricia b) E – Commerce & Indian Perspective Joseph P.8] 9] Portioning Text & Graphics Working with timer and Animation B: Access 1] Why are Access? 2] The Access window 3] Creating a Database & Database window 4] Closing & Saving Database 5] Working with Tables. electronic market. c) E-Commerce Strategy Technologies & Applications – Whiteley David Web Designing 1) Web Designing the complete reference – Powell Thomas 2) Textbook of Internet & Web Page Designing – Srivastav Rajkumar 3) Advance Programme in Web Design – Jain V.  E-Commerce : Definition and Scope . T. Reports. Queries. Dynamic Designing and Forms .EDI.CSS. Web Page Designing. K.B2B. . IV ) 15  HTML.B2C Reference books 1] Intro to Comp & MS-Office – Sanjay Saxena 2] SQL a) Understanding SQL – Ciruber Martin b) Teach yourself MS – SQL Server 7. trade cycle. Fields.

need for analyzing market structure. Publisher Eastern Edition Excel Books. R. Market Structures 15 Meaning of market structure. Gopalakrishna Cauvery. Chand. Oligopoly and Monopolistic Competition Oligopoly-definition and characteristics-Collusion and cartelNon-price competition-Price stickiness and kinked demand Monopolistic competition-definition and characteristics-Equilibrium-Price and output determination Author Dean Joel Almanand Hague. and industry-Equilibrium in short and long run-Price and output determination using diagramsNormal profits.relationship to economic theory. asymmetric information and game theory Demand Analysis 15 Meaning of demand-Market demand function -Demand curve.2:4 Managerial Economics – I Unit Number I) Topics Number of Lectures II ) III ) IV ) Introduction 15 Meaning and Scope of managerial economics.Types of production function – Importance of production function in managerial decision-making – Application of production function in productive sectors (service and manufacturing) – Economies of scale and scope.relationship with decision theory. losses and supernormal profits in short runLong run and normal profit-Merits and limitations of perfect markets B. D. New Delhi Reference Books Title 1 Managerial Economics 2 Managerial Economics 3 4 5 Managerial Economics A study of Managerial Economics Managerial Economics .introduction to risk. factors affecting demand-Variation and increase/decrease in demand-Elasticity of demand. London Himalaya Mumbai S..Graphical representation of price elasticity of demand Priceincome and cross elasticity of demandEstimation of demand-Numerical problems for measurement of elasticity Production and Costs 15 Meaning of production. Importance of cost in managerial decision-making – Economic concepts of cost – Functional form of short run and long run cost – Estimation and alternative methods of estimation of cost .LAC as a decision making tool – Impact of learning curve. et al. New Delhi Longman.role of managerial economicsobjectives and constraints of the firm. types of markets A. Perfect competition & Monopoly Features-Representative firm.

Truett and Dale B.6 7 8 9 10 11 Managerial Economics Managerial Economics: Analysis. Cases The Economy Today Principles of Economics Paul G Keat. Delhi Biztantra Managerial Economics The New Managerial Economics (Suggested Readings: Samuelson pp 46-61. S. Chand & Co. Mark Hirschey pp 179-206) . New Delhi. Problems. K Y Young Lila J. Truett Bradley R Schiller Robert H Frank and Ben S Bernanke (2007) Ahuja HL (2007): William Boyce Prentice Hall Publication John Wiley & Sons McGraw-Hill Tata McGraw-Hill.

solving system of linear equations (up to 3 variables) using Cramer’s rule and application to business problems. Derivatives of functions – constant function. Problems with business applications. • Sinking fund. ex. Applications of derivatives – marginal cost. Matrix Operations (addition of two matrices. elasticity of demand. • Elementary row and column operations on matrices. compound interest. matrix multiplication. marginal revenue. xn.P. product and quotient. log x. sum.5 Business Mathematics (All the concept in the syllabus should be illustrated with examples from Management. • Functions : Step. average cost and profit function. elementary properties of determinant. amortization of loans. • Immediate (ordinary) Annuity. Second order derivatives. Use of logarithm tables to be avoided. difference. • Depreciation of assets. Equilibrium point and breakeven point. Rules of derivatives – scalar multiplication. (Problems to be solved with calculator. Application of matrices to Leontief’s open input-output model. ex.P. ax. Commerce and Economics. Functions of two variables and Integration Number of lectures 15 II ) 15 III ) 15 IV ) 15 . interest compounded more than once a year – nominal. maxima and minima for functions in Economics and Business. Total number of lectures assigned for each unit is 15). total cost. average revenue. effective and continuous rates of interest. Exponential and Logarithmic Business and Economic Functions • Break even analysis. ax..) Matrices and Determinants • Matrices. and sums of their first n terms. its present value and future value.2. Unit Number I) Topics Elementary Financial Mathematics • A. • Simple interest. Functions of one variable and Derivatives • Concept of real valued functions – constant function. • Equated Monthly Installments (EMI) using reducing interest system. log x. • Derivatives as a measure of rate. linear function. G. xn. scalar multiple of a matrix. Functions in Economics such as demand. supply. transpose of a matrix) • Determinant of a matrix of order 2 and 3. total revenue. Inverse of a matrix (up to order 3).

Functions of two variables with examples from Economics and Commerce Such as Cobb-Douglas and other production functions.11. Chapter 2: 1. Chapters 5. P. 2: 2.4.5. 4. simple problems (No properties).5.1 – 2. 6: 6. 13.1 – 6. consumer’s surplus. marginal functions and their simple applications in Economics. Robert Brows.6. 9. Gupta.1 – 9. Rules for integrals – sum. 12: 12.1-7.1-2.3. 9.1 – 1.4. 8 – 10. 7. total revenue from marginal revenue. 2006. • Reference Books 1. xn. Mathematics of Finance 2nd Edition Schaum’s Outline Series Tata McGraw-Hill Publishing Company Ltd. 2. demand functions involving two commodities. 2. 12. 10. difference and scalar multiplication.1. 7. 2006.3. 7. 4. to be avoided).D.6: 2. optimization of functions of two variables in Economics and Business.1. V. 1987. .K.1.1. 2. demand analysis of complementary and competitive commodities.7. 6. Applications such as finding total cost from marginal cost.4. 2: 2. 7: 7.2.8. Cambridge low-price editions. 15. 8.8. Mathematics for Business and Economics – J.K.1 – 10.1. 7: 7.9. Kapoor.1. standard formulae . 7. applications such as producer’s surplus. log x. Chapters 1.2.1 – 12.6. 6. 8. First and second order partial derivatives. Business Mathematics – D. 2000.9.9. 4. 10.C.5: 2. Tata McGraw-Hill Publishing Company Ltd. Mathematical Basis of Life Assurance IC – 81.. Sultan Chand & Sons Publications. 10: 10. Maxima and minima of functions of two variables using second order partial derivative criterion.5. 11. Gupta. published by Insurance Institute of India. 8: 8. Simple applications in Economics and Commerce: Marginal physical productivity of labour and capital. ex. 5.4. 15 – 22.6 – 1. parts.4.4.5. Mathematics for Economics and Finance – Martin Anthony. present value and future value of a continuously compounded annuity. 7. partial fractions etc. By Peter Zima. Sancheti. 2.4.3. Norman Biggs.6.6. 3. 2.5. Constrained maxima and minima (one constraint only) using Lagrange’s multiplier. 7: 7. 7. Chapters 1.integration of constant function. 2. 9. partial elasticity. 9: 9.1-2. Integration as the reverse process of derivatives. Mathematics for Finance by Peter Zima Schaum’s Outline Series Tata McGraw-Hill Publishing Company Ltd. Chapter 1: 1.4.6. 25. ax. Man Mohan. Simple problems (Integration techniques such as integration by substitution.31. Definite integration.8.

New Delhi 7 Cost Accounting and Financial Management Ravi M. Cost Accounting (P) Ltd.L. Objectives of cost accounting A . Charles.. Determination of Total Cost Cost structure • Cost sheets • Composition of selling price Number of Lectures 15 II ) 15 III ) Reconciliation between Cost and Financial Records 10 Meaning and Definition .Techniques of Marginal Costing Contribution . Kalyani.Break even point Margin of safety . Chand & Co. Narang K. Aurora S..Profit / volume ratio .P.Cost volume profit analysis Reference Books Sr No Title Author Publisher 1 Management Accounting I.Elementary Principles of Marginal Costing: Meaning . cost accounting . Cost classification .Features of marginal costing . .N.. (P) Ltd.Advantages of marginal costing .Need for reconciliation . Rayudu Tata Mc.S. New Delhi 6 Cost Accounting Jain S. New Delhi 4 Cost Accounting-A Managerial Horngren. costing.Concept of profit B.Cost control. Reporting : Distinction between cost & financial accountancy . Ltd. Chand & Co. S.Causes of disagreement . Grow Hill & Co.Procedure and preparation of statement of reconciliation IV ) Elementary Principles and Techniques of Marginal Costing 20 (Excluding Problems on Managerial Decisions) A. Mumbai 3 Cost Accounting Theory & Practice M.overheads B .Elements of Cost: material-labour.M Pandey Vikas Publishing 2 Cost Accounting C.Bases of Cost Classification : On the basis of :-Behavior / Variability :Element of cost including direct & indirect concept functions C. Foster Prentice Hall of Emphasis and Datar India Advanced Problems and Solutions in Maheshwari S. Advantages of cost accounting .2:6 Introduction to Cost Accounting Unit Number I) Topics Introduction & Importance of Cost Accounting: Cost.. Kishore Taxman’s. Cost ascertainment .N.Limitations of marginal costing .

8 Principles of Cost Accounting Vanderbeck Thomson learning .

Jadhav Vipul Prakashan. Shelter and Occupation.:Problems of non-degradable Waste-Electronic Devices.Hydrosphere .Environmental Legislation in India. K. Exploitation 15 of Resources .2:7 Environmental Management Unit Number I) Topics Number of Lectures Environment: Definition and Composition – Lithosphere 15 . New Delhi The State of India’s Environment Society 1984-85 Reprint 2 Environmental Priorities in India Khoshoo Environmental Society New Delhi 3 Environment Management N. Karpagam M Sterling.Environmental Protection Movements and NGOs in India. Actions for environmental protection: national and international initiatives . Plastic and Man-made fibres. Nitrogen and Hydrological Cycle. IV ) Environmental Management: meaning. Biogeochemical cycles –Carbon . Disaster Management-meaning .Types of Resources.Mumbai . Uberoi Excel Books.Environmental Impact Assessment (EIA) . The need for sustainable development. causes : Degradation of 15 Urban Land.emerging environment management strategies . III ) Environmental Degradation .. Delhi 4 Environmental Management H. II ) Resources and Wealth -. Cyclones and Earthquakes in India Reference Books Sr No Title Author Publisher 1 Centre for Science and Environment _____ C. Atmosphere . Forest and Agricultural Land due to natural causes and human interference: Global Warming. New Delhi . Man and Nature relation and interaction with respect to Food. development and 15 environmental linkages. Storms.: Concept of Ecology and Ecosystem.Meaning .need and Planning with reference to Flood. Distinction between wealth and resources . Tsunami.Meaning . Carbon Bank.E. Optimum Conversion of Resources into wealth : Anthropogenic Waste. Man-made Industrial waste. Use of Technology and its Impact on Natural Environment: Wealth—meaning .Biosphere.its effects. Environmental concerns in India .V. Clothing.S. Environmental Auditing . Indian initiatives . 5 The Hindu Survey of Environment The Hindu Chennai 6 Environmental Economics. Environmental Assessment.

Relationship between items in Balance Sheet and Profit and Loss Account. Interaction of Ratios Preparation of Statement of Sources and Application of Cash (Cash Flow Statement) with reference to Accounting Standard No . a) Trend Analysis. Percentage. Ratio. Limitations of the use of Ratios.1 Management Accounting Unit Number 1 Topic Analysis and Interpretation of Accounts a) Study of Balance Sheet Schedule VI of Limited Company. Number etc.3 Working Capital-Concept Estimation /Projection of Requirements in case of Trading and Manufacturing Organization. Ratio Analysis and Interpretation (Based on Vertical Form of Financial A/c) including Conventional and Functional Classification Restricted toa) Balance Sheet Ratios:i) Current Ratio ii) Liquid Ratio iii) Stock Working Capital Ratio iv) Proprietary Ratio v) Debt Equity Ratio vi) Capital Gearing Ratio b) Revenue Statement Ratios:i) Gross Profit Ratio ii) Expenses Ratio iii) Operating Ratio iv) Net Profit Ratio v) Net Operating Profit Ratio vi) Stock Turnover Ratio c) Combined Ratios:i) Return on Capital employed (Including Long Term Borrowings) ii) Return on proprietor’s Fund (Shareholders Fund and Preference Capital) iii) Return on Equity Capital iv) Dividend Pay out Ratio v) Debt Service Ratio vi) Debtors Turnover vii) Creditors Turnover Different Modes of Expressing Ratios:-Rate. No of Lectures 08 10 2 10 3 4 10 17 .SEM III 3. b) Study of Manufacturing Trading Profit & Loss A/c of Limited Company. b) Comparative Statement. Vertical Forms. c) Common Size Statement.

Gelgoha 3.K. “Introduction Of Management Accounting” .Marginal Costing Concept of Marginal Cost Contribution Break even Analysis Application of marginal costing in Managerial Decision Making.Reddy. Saxena & Vashist . Khan & Jani.Mattal.PHI Leaving 7. “Advanced Management Accounting”. Vikas Publication 8. D.M. R.Kishor. Galgotia 9. “Management Accounting”. “Essential of Management Accounting”. Reference Books 1.R.N. Robert S Kailar.Pandey. P. Tata Mcgraw 10. Himalaya 4. “Management Accounting”. S.Resstogi. Prentice Hall 5.2 Managerial Economics – II . “Cost & Management Accounting”. Chand and Sons 2. “Cost & Management Accounting”. S. Wisdom 6. Ravi N. “Management Accounting”.Varshney. “Financial Of Management Accounting” . “Cost Management” .P. I. Charbs T Horngram. Publication Taxmonth 3.

disequilibrium (types. of Lectures Introduction to Macro Economics. ( Pearson Education) 6) H L Ahuja – “Macro Economics for Business and Management” ( S Chand). ( Pearson Education ). FDI v/s Portfolio investment. 7) A Nag – “Macro Economics for Management Students”. trends in India’s Balance of payments. Supply of money. World Trade Organization – agreement s and implications for India. price level. Distinction between domestic and international trade. Foreign Capital – need for foreign capital. 4 Globalization Globalization – meaning and effects (gains and problems). Fiscal policy – objectives and instruments. Business cycles – features.Unit 1 Topic No. causes and remedial measures). Balance of payments – accounting structure. role of MNCs. Theory of economic policy Monetary policy – objectives and instruments. Reference Books: 1) Dornbusch R. Note: There should be Case Studies with special reference to India. 3) Mankiw N G – “Macro Economics”. 2) Richard T Froyen – “Macro Economics”. 5) Andrew Abel and Ben Bernanke – “Macroeconomics”. factor endowment and factor intensity. 4) Prabhat Patnaik (ed) – “Macro Economics”. contentious issues. Mechanism for international payments. calculation of National income. Economic stabilization – Fiscal v/s Monetary policy and Structural policy. Inflation and Stagflation. Flexible v/s Managed exchange rate systems. causes and remedial Measures. Trade policy – Protection v/s Free trade 3 International Trade Overview of International trade. Fischer and Startz – “Macro Economics”. ( Worth Publishers). Determination of Income and Employment Overview of classical and Keynesian analysis. role of IMF and World Bank. concept of global recession with contagion effects. . concept of Human Development Index. Equilibrium in the Goods and Money markets (IS-LM) 2 Policy Environment Role of state in different economic systems. National income and related concepts. (Macmillan) 15 15 15 15 . Macro economic aggregates and concepts Circular flow of income. ( Tata McGraw Hill ). demand for money. disputes settlement mechanism. National income and social welfare. causes of rising FDI in India. Basis of trade – comparative cost difference. impact on business. ( Oxford University Press ). concept of inclusive growth.

( PHI). 9) Suraj B. ( S Chand) 20) Jagdish Bhagwati (2004) – “In Defense of Globalisation”. Dana Stryck. K.8) Shyamal Roy – “Macro Economic Policy Environment – an analytical guide for managers”. “The Economy Today”. Adhikary – “Economic Environment of Business”. Chand) Marketing Management 3. 17) Vibha Mathur . 11) Robert Dunn. Wild and J. (S. (Oxford University Press) 21) Bradley Schiller. Theory and Policy”. . (John Wiley and Sons) 12) Dominick Salvatore – “International Economics”. (S. ( Tata McGraw Hill ).“Indian Economy and the WTO”. Han – “International Business”.“International Economics”. Gupta – “Monetary Economics: Institutions. (McGraw-Hill) 22) M. (Macmillan) 15) J. Chand) 10) Robert J Carbaugh – “International Economics”. James Ingram and Robert Dunn Jr. (PHI) 16) Ray S K – “The Indian Economy”. ( Thomson Southwestern). – “International Economics Study Guide and Workbook”. (Addison Wesley) 14) Bo Sodersten and Geoffrey Reed. 19) Dutt and Sundaram – “Indian Economy”. Wild. ( New Century). ( PHI). 18) Veena K Pailwar – “Economic Environment of Business”.3 . (John Wiley and sons). 13) Paul Krugman and Maurice Obstfeld (2005) – “International Economics: Theory and Policy”.

Macro Environment: political factors. MIS. technological factors (pest analysis) Marketing Research: Importance of Marketing Research Types of Marketing Research: Product research. Internet Marketing. product concept. economic factors. and philosophy (c) Needs. and individual buyer characteristics Key differences between Consumer and Organizational Buying Product and Brand Management (a) Products: core. of Lectures 13 2 10 3 12 . strategic filling. marketing decline. product development. demographic. selling concept. Product & Brand Management. tangible and augmented products Product mixed decisions: product line decisions. psychographic. and marketing concept. social factors. concept development and testing. STP Industrial buying behaviour Decision making process DMUs and its composition Factors influencing purchasing: economic environment. Consumer Behaviour: Basic stimulus response model Influence on consumers decision-making process High involvement and low involvement products Influences on buying behaviour: cultural factors. brand extensions. transactions. function. consumer/customer research. promotion research. transfers & exchanges (d)Orientation of a firm: Production concept. and commercialization. line modernization decisions New product development process: idea generation. and Marketing using social networks Societal Marketing/Relationship Marketing Marketing Research. marketing strategy. organizational factors. screening. test marketing. marketing channels: markets in which a firm operates. sales research. branding decisions. wants and demands. New Trends in Marketing: E-Marketing. market testing. product life cycle: Introduction growth. inter-personal characteristics. (b) Brand Management Brand equity. behavioural No.Unit 1 Topics Introduction to Marketing(a) The 4 Ps and 3Cs of Marketing (b) Marketing as an activity. competitors and stakeholders. brand portfolios Segmentation. Targeting and Positioning (STP): Segmentation variables for consumer markets: Geographic. socio-cultural factors. & Consumer Behaviour The micro environment of business (management structure. personal factors and psychological factors (Maslow’s Hierarchy) Methods of sales forecasting Industrial Buying Behaviour.

Prentice Hall . Kurtz Boone. guidelines for selecting target markets Positioning: Identifying frame of reference. Pearson Education 4. 3e. Excel 6. designing communication and selection of channels Marketing Services: Characteristics of services. etc. Impact of the products: stage in the PLC on pricing decisions. managing service maturity. Kerin Hartley. Marketing Services. Walker & Pandit. and types of retail formats. Communications. & Ethics in Marketing Pricing Decisions Pricing objectives. Russel S. Keller. Koshy. Stanton. promotion to children. size of the firm. “Marketing Management: A South Asian Perspective” 12e. “Marketing Management” . etc. Targeting: undifferentiated marketing. Ramaswamy &Namakumari. geographic pricing. Macmillan India 8. “Peterson Strategic Marketing Problems”. “Marketing management”. Roger Kerin/Robert A. Tata McGraw Hill 3.Tata McGraw Hill 7. Strategies. choosing category membership. and Jha. Etzel. Retailing importance. product and brand differentiation for identifying of position Pricing Decisions. Integrated Marketing Communication: Definition of target audience. “Marketing Management”. perceived value pricing. Integrated Marketing. value pricing. single segment and multi segment structures. Pearson/Prentice Hall 2. determining communication objectives. Indian Retail Scenario Promotion mix Advertising: Importance and scope Sales promotion: objectives. Winer. consumer promotions PR and publicity Personal Selling: recruitment. Thomson 5. points of parity and points of difference. type of industry. ways of improving services.4 Segmentation variable for industrial markets: customer location. 13e. Ethics in Marketing Advertising Standards Council of India code of ethics in advertising. channel conflict and channel management. factors influencing pricing decisions Ttypes of pricing: Mark up/cost plus pricing. Channel Decisions. “Marketing Management”. delivery. motivation and evaluation of sales reps. Kotler. unfair practices in marketing 15 Reference Books 1. selection. purchase criteria. training. “Marketing Concepts & Cases”. Responding to competitors Action through price and non price variables. S H H Kazmi. Promotion Mix. Channel Decisions: Types of channels: Intensity of distribution. “Principles of Marketing”.

Universal Books 15. Implementation and Control”. “Marketing Management. “Modern Marketing Management” . Kozhy. Jha.9. Ramaswami and S Namakumari. Rustom Davar. Roger A. “Marketing Planning and Strategy”. “Kellogg on Integrated market”. Rajan Saxena. “Fundamentals of Marketing”. Tata McGraw Hill 14. “Marketing Management”.Wiley India 12. William Stanton. Kotler. Harley.Pearson Education 13.S. Kerin. Macmillan India 17. “Marketing Management” 18. V. Philip Kotler. Thomson 11. “Marketing: Planning.South Asian Perspective”. “Marketing” . Theodore Levitt . “Marketing Management”. Tata McGraw Hill . Steven W.Tata McGraw Hill 10. Keller. Pearson Education 16.

TMG 6. New Age Int. “Banking Theory and Practice”.Sundaram. UBSPO . Dekock.Khan. Bharati Pathak. Fire. demand loan.P. “Indian Economy”.4 Business Aspects in Banking and Insurance Unit 1 Topics Overview of Indian banking sector Structure of Indian banking sector Sources of funds for a bank Various deposit products Types of bank financing – fund based and non fund based Cash credit. Prentice Hall 3. “Indian Financial System”. rural / farm lending etc. Raghu Palat.Y.Bank guarantee. Sethi & Bhatia. Vikas Publishing House 9. Pearson 5.M. export / import financing. “Elements of Banking and Insurance”. K C Shekhar. “Retail Banking”. L. S. Cortland Rand 7. K. Classification of NPAs and recovery strategy Central banking – concept Functions and role of RBI Money creator Credit regulator Supervision of banking sector Reforms in Indian banking Narsimham committee I & II Fundamentals of Investment banking Fund based and Fee based services Innovations in banking – E banking Introductions to NBFCs – Role and Classification Introduction to Insurance Basic principles of Insurance Significance of Insurance to business Reasons for slow growth of insurance business in India Types of Insurance Life.3. Chand 8. “Indian Financial System”. M. Introduction to NPAs and its management. Lekshmy Shekhar.Bhole. term loan. bank overdraft. “Financial Institutions and Market”.R. TMG 4.M. “Central Banking”.Machiraju. 2. “Modern Commercial Banking”. Crop / Agriculture Insurance Bancassurance Policy Servicing and Claims Settlement Nomination and Assignment Surrender Value and Paid up Value of Policy Procedure to take life insurance policy Claim settlement under life insurance policy Number of Lectures 18 2 18 3 10 4 14 Reference Books for “Business Aspects in Banking and Insurance” 1. 19e. Marine. H.

.rbi. 16. “Central Banking in developing countries” 11. RBI Staff. IRDA 14. www.irdaindia. www. Anand Chandavarkar. “Various RBI Publications”. Journal of Insurance Institute of India 15.Mishra. RBI 13. Various IRDA Publications.N. “LIC of India” 12.

source selection) Value Analysis and Value Engineering Purchase management. etc. pchart. Types of inventory systems (P-system and the Q-system).3. KANBAN. Product selection (steps for identifying the product for manufacturing). Simple problems on these topics SQC. technology push. Product development (market pull. how to produce. FSN. Graphical representation. Static Layout. Relation of Production with other functions like design function. Control Charts. Planning & Control Importance of Materials Management (corporate policy. plant layout. HML. where to produce. Warehousing and Stores management. Inventory management. Development and Design of a Product Facilities planning (how much to produce. Need for forecasting price/policy on seasonal commodities and capital equipments. etc) Various types of Material Handling Systems.). Management of scrap/waste/surplus/obsolete materials JIT. Differences between various types of layout (Product layout. c-chart. KAIZEN. X-bar chart. purchasing systems. Centralised and decentralised stores. level of automation. Problems on ABC analysis. Brief description/importance of Research. Techniques of SQC. Need for stock verification. distinguishing features. facilities required for manufacturing. its prime importance in our country today. VED.5 Production Management and Materials Management Unit 1 Topics Introduction to the concepts of Operations and Operations Management Development of Production Function. uses Overview of various types of maintenance systems Meaning/Functions/Nature of Production. organization. planning. of lectures 10 2 15 3 15 4 15 . SOS. research. R-chart. Simple problems on various types of forecasting including exponential smoothing. Product Classification. various R’s of purchasing. interfunctional approach). importance of purchasing. Explanation of EOQ – its advantages/limitations/modifications. Production Systems Plant Layout. Cellular layout. maintenance. Process layout. Inventory Control Techniques – ABC. arranging required facilities. purchase function. GOLF. Make-or-buy decisions. Their guidelines/principles. Materials Requirement Planning. Push V/s Pull concept. Need for safety stock/reserve stock. Direct problems on them No. Brief introduction to various methods of stores accounting. etc.

“Materials Management”. Bolton. Magee John F. Menon. Indian Institute of Materials Management . “Product Service Management”. Prentice-Hall International 25. “Integrated Materials Management: A Functional Approach”. K. D..W. Douth-Western College 7. Menon. “Management of Service Operations: Text. Willsmore A. George W.P.. Krajewski . “The Toyota Product Development System: Integrating people. Planning and Control” Addison-Wesley Longman Limited 9.M. Bangalore 10. “Inventory Management”. Taiichi Ohno and Norman Bodek. Sunderesan. Datta. “Materials Management – An Integrated Approach”.W. Starr Martin K. “Quality Assurance in Service Organizations”. Prentice Hall 19. Gannon Thomas A. Productivity Press 5. Blackstone and Thomas R. Earl and Olsen R. “Principles of Operations Management”. Kitab Mahal 21. Issac Pitman 20. Meier Robert C. Morgan and Jeffrey K. Tata-McGraw Hill 16. Journal on Materials and Supply Chain. Macmillan 13. “The Lean Manufacturing Pocket Handbook”. Prentice Hall 8. Lee J. Ambade Vasant. Prasad. “An integrated Concept of Materials Management”. P. James M. Prentice Hall 6. Malhotra. Hoffmann.. Prentice-Hall International 27. “Introduction to Materials Management”. “Production and Inventory Management”. “Stores Management”. Diprimio Anthony. “Production. Pergamon Press 23. “Raw Materials Purchasing and Operational Research”. 14. process and technology”. Buffa Elwood S.. Sasser W. and Johnson R. “Materials Management”. Jay Heizer. Publishing 3. Irwin 18. Productivity Press 4. John H. Gopalakrishnan and M. “The Toyota Production System: Beyond large-scale production”. Ritzmann and Manoj K.Reference Books 1. Kingsman Brian G. Prentice Hall .. Chilton Book . Shah. Prentice-Hall International 24. N. Richard D. Gopalakrishnan and M. “Production and Inventory Control: Principles and Techniques”. Larry P. Prentice Hall 2. “Production Planning and Inventory Control”. Sunderesan. Cases and Readings”. “Operations Management: Processes and Value Chains”. P. “Inventory Control: Theory and Practice”. Kenneth W. A. “Purchasing and Inventory Control”. Sterling Publications 29.R..K.S.C.International 11. A.. Taraporevala Publications 12. Allyn and Bacon 28. Macmillan 15. Taraporevala Publications 17. L. “Production and Operations Management”. K. “Modern Production Control”. Tony Arnold. Sharma. Fogarty . “Cases in Production and Operations Management”. “Effective Materials Management”. Peckham Herbert. P. Donald W.S. “Production Management”. Plossl. W. J. Aditya Publishing House 22. Wheeler & Co. Tata-McGraw Hill 26. Liker. Materials Management Review (MMR).H. Dailey.

Guillick. Pearson Education 3.Wheelen. “Strategic Management” 4. Prentice Hall India 2. “Strategic Management:Theory and Practice”.”Concepts in Strategic Management and Business Policy”.3.Concepts and Cases” 5. Andrews.Krish Rangarajan.Concepts and Cases”. of sessions Introduction to Strategic Management Definitions & concepts 1 (Company / Business / Management levels) 10 Nature. “Strategic Management”. J. goals) Analysing internal and external environment (SWOT) Strategy making 2 15 • Entrepreneurial Model • Adaptive Model • Planning Model Types of strategies Analysing and choosing the right strategy Strategy Implementation Implementation of strategy to functional areas Production Operations 3 15 Marketing Finance Human Resource Management Others ( R & D. Philip Sadler.6 Strategic Management Unit Topics No. Fred. David. Thomas. Biztantra . importance & benefits of Strategic Management Strategic Management models & guidelines for effective Strategic Management Overview of Strategic Management Process Strategy Formulation Setting objectives ( Vision. Kogan Page 6. “Strategic Management .L. Parnell John A. R. Innovation.David Hunger. Mission. Quality enhancement etc) Strategy Evaluation Review Feedback 4 15 Control General Characteristics of an effective Evaluation System Contingency planning and Auditing Reference Books 1. “Strategic Management .

Jaico Publicaton House 13. “Global Strategic Management”. Gregersen Hall B.Gollakota. Thomson Learning 8.7. Kamala Srinivasan R. Oxford 12. Pearson Education 9. “6 Proven Strategies for building High Performance organizations Winning Management”. Ramaswamy. Rinkie Wofl J. McCain Roger A. Mellahi Kamel Frynas. Forgang William G. Namakumari. Macmillan India . Gupta Vipin. Finlay Paul. Prentice Hall India 11. “Game Theory : A Non-Technical Introduction to the Analysis of Strategy”. “Strategic Management”. Black J Stewart. Jedrzej G. “Business Policy and Strategic Management: Concepts and Application”. “Leading Strategic Change: Breaking through the Brain Barrier”. Prentice Hall India 10. “Strategy Specific Decision Making: A Guide for Executive Competitive Strategy”.

DMAIC/DMADV Taguchi’s quality engineering. Suggestion schemes. Simple problems on learning curves. Quality Circles. Partial productivity and Total productivity. Single Digit Minute Exchange of Dies (SMED). National Productivity No. Crosby’s philosophy relating to quality. Product and Service Quality dimensions. Ways to improve productivity. Job evaluation and Job rotation. Holistic Quality Management. Quality Assurance. Juran’s triology – Muri. Quality Circles. Elements of Total Quality System. Total Productivity Maintenance. Characteristics of Quality. basic concepts. Learning curves – description. Quality performance and various excellence awards Six sigma features. Juran’s philosophy regarding quality. Kepner Trego Method of problem solving. Problems on these topics Concepts of customer service in relation to right quality. Brain storming. Deming and his contribution to quality. Delphi and nominal group techniques. Cost of Quality.1 Productivity and Quality Management Unit 1 Topics Concept of productivity and various ways/modes of calculating it. Philip B. seven stages and pillars of TQM Seven deadly disasters. Muda. Philosophies regarding Quality. right quantity. etc. Various types of wage incentive plans. enablers. Total Quality Management – definition. Simple direct problems relating to productivity. of lectures 10 2 15 3 15 4 15 . Mara. Work Measurement. Deming’s 14-points for management. eight building blocks. Ergonomics. Time and Motion Study). namely.SEM IV 4. goals. Benchmarking. limitation and use to management. partial productivity and total productivity. Poka Yoke. TQM in Services Introduction to “lean” thinking. Work study (Method Study. Lateral thinking. Split brain theory.

Oakland.. David J. “Productivity Management: Concepts and Techniques”. Stephen R. “The Five Pillars of TQM: How to make Total Quality Management work for you”. “Total Productivity Management (TPmgt): A systematic and quantitative approach to compete in quality. Taiichi Ohno. 13.C. St. “Quality Planning and Analysis”. “Quest for quality in services”. Craig Gygi .C. International Labour Office.S. Going beyond SMED”. International Labour Organization 21. Indian Government. John S. Sekine Kenichi. Juran. Butterworth-Heinemann 4. “Productivity and Quality through people”.M. Productivity and Quality Publications 18. ISO 14000.. Dale Barrie G. Tata-McGraw Hill 15. J.C.. Jaico Book House 3. Blackwell 14. Malcolm Bridge National Quality Award. “Fundamentals of Quality Control & Improvement. Toppan Co. “Juran’s Quality Control Handbook”. “Productivity Techniques”. Asia” 8. Sardana. Covey. “Productivity Management: A Systems Approach”. Srinivas Gondhalekar and Uday Salunkhe.K. “TQM: Text with Cases”. Gerard Leone and Richard D. Rahn. Tata McGraw-Hill 19. JMJ Books 20. Narosa Publishing House 11. “Work Study”. Himalaya Publishing House 2. Shetty and V.M. “Quality Team Concept in Total Quality Control”. “Six Sigma for Dummies” 7. Anitava Mitra. “Just-in-time: For today and tomorrow”. Productivity and Quality Publications 17. Rosander.. “Productivity and Quality Management”. “Productivity Management: Text and Cases”. Quality Resources . Cooper C. “Total Quality and Human Resources”. Arai K.M. Buchler. McGraw-Hill 12. Tata McGraw Hill 10. Raju.D. “Productivity Techniques”. Pearson Education.Council. Sawhney S. S. Dryden Press 9. Juran. and McGrrah R. Deming Application Prize and TPM Awards Reference Books 1. JIDOKA. “Kaizen for quick changeover..M. ISHIKAWA (Fish Bone) diagram ISO standards regarding quality such as ISO 9000. Dutton/Plume 6. Sumanth. QS 9000 and other emerging standards. Neil DeCarlo . Vrat Prem and G. KANBAN. Bill Creech. “Total Quality Management”. price and time”. Bruce Williams . Nabhi Publication 16. A. Y. Lucie Press 5. Chen Gordon K. J. Pennathur Krish.

37.40. and 4) Assessee Assessment Year Annual value Business Capital Assets Income Person Previous Year Transfer Scope of Total Income (S: 5) Residential Status (S: 6) Heads of Income (S: 14.31. Income from Other Sources.2 Direct and Indirect Taxes Unit 1 Topic. 49. 80 U b. 50. Capital Gain (S: 45. 50B.36.4. Capital Gain. Deduction from Total Income S 80C. 80E. 80DD. 80D.32. Income from House Properties (S: 22 to 27) c. 14A) a. 50C) e. Income from Other Sources (S: 56 to S: 59) Exclusions From Total Income (S: 10) Exclusion related to specified heads to be covered with relevant head. 3.Direct Tax Basic Terms (S: 2. Profit & Gain From Business (S:28.30. a. Business Income. Computation of Total Income for Individual Indirect Taxes – Service TaxBasic Terms Taxable Service No of Lectures 13 2 18 3 12 . Salary.35D. Salary (S: 15 to 17) b.35.40A & 43B) d. 48.

55 12 NOTE: 1. Kuber Publication . “Income Tax” 4. Refund etc. along with rules52.K. Ahuja & Gupta. “Systematic approach to Income Tax”. “Students guide to Income Tax”. N. V. 2. REFERENCE BOOKS: 1. Study of rules is not implied for unless and until specifically mentioned. Levy of Sales Tax on goods specified in the schedule Sec 7. Bharat Law Publication 3. 54. Tax Payable Sec 5 Tax Not Leviable on Certain Goods Sec 6.Input service Output Service Provision Related to some important services Practicing Chartered Accountants Business auxiliary Commercial Training & Coaching Courier Services Other Important aspects Valuation of Taxable Service (Incl. 3. The Syllabus is restricted to study of specified section only. Certain Sale & Purchase Not Liable For Tax Payment of Tax and Recovery Section: 42. Manorahan. Section 48 &49 Set Off. 53. The Law In force on 1st April immediately preceding the commencement of Academic year will be applicable for ensuing Examinations. Rate of tax on Packing Material Sec 8. Incidence of Tax Sec 4.M. T.MVAT Definitions Section:2(4) Businesses 2(8) Dealers 2(12) Goods 2(13) Importer 2(15) Manufacturer 2(20) Purchase Price 2(22) Resale 2(24) Sales 2(25) Sales Price 2(27) Service 2(33) Turnover of Sales Incidence of Levy of Tax Sec 3. Refund etc.V. “Direct Tax ready reckoner”. Taxman 2.Mehta. Abatements) Service Tax & Cess Payable CENVAT Credit related to Service Tax (Only Basic Principles) Registration & Returns 4 Indirect Tax.Composition of Tax Set Off.Singhania.

“Service Tax”.5. “Indirect Taxes” .Marine Insurance – Role of Clearing and Forwarding Agents – Shipping and Customs Formalities – Customs EDI System – Negotiation of Documents . Liberalisation of Imports – Negative List for Imports – Categories of Importers – Special Schemes for Importers Export Import Documentation Aligned Documentation System – Commercial Invoice – Shipping Bill Certificate of Origin – Consular Invoice – Mate’s Receipt – Bill of Lading – GR Form – ISO 9000 – Procedure for obtaining ISO 9000 .Indirect Tax. Import Documents .3 Export Import Procedures and Documentation Unit 1 Topic.Date.S. S. Sultanchand.Customs Formalities for Imports .Payment Terms – Letter of Credit. 4. Taxmann 6.Gupta.S.Transport Documents – Bill of Entry – Certificate of Inspection – Certificate of Measurements – Freight Declaration.Steps in Import Procedure – Legal Dimensions of Import Procedure .BIS 14000 Certification – Types of Marine Insurance Policies.Excise Clearance – Pre-shipment Inspection – Methods of Pre-shipment Inspection . Pre-Import Procedure .Realisation of Exports Proceeds. Taxmann 7.Warehousing of Imported goods – Exchange Control Provisions for Imports – Retirement of Export Documents. “Indirect Taxes” .Export Contract – Forward Cover – Export Finance – Institutional framework for Export Finance . Policy and Institutional Framework for Exports and Imports Foreign Trade Policy – Highlights .Balchandra. V.S. V. Export-Import Procedure Steps in Export Procedure .Special Focus Initiatives – Duty No of Lectures 12 2 13 3 12 4 13 .Service tax Preliminaries for Exports and Imports: Meaning and Definition of Export – Classification – Strategy and Preparation for Export Marketing – Export Marketing Organisations – Registration Formalities – IEC – RCMC .Export Licensing – Selection of Export Product – Identification of Markets – Methods of Exporting – Pricing Quotations .

Anupam Publishers. Where and How”. Mahajan. 6. Government of India.Deemed Exports . I. 9. TAS Balagopal “Export Marketing” – Himalaya Publishing House.ASIDE – MAI & MDA . R. Sharan V. “Import – Do it Yourself”. 2. Mahajan M. “International Business. “Export Documentation and Procedures”. Vikas Publishing House . L. Environment and Strategy” 10. Terpstra. “Exports .Ministry of Commerce.Do it yourself”. Varshney. New Delhi. Paras Ram: “Export: What.Drawback . 3.I. D. Handbook of Import-Export Procedures . 4..Star Export Houses – Town of Export Excellence – EPCG Scheme – Incentives for Exporters. Nabhi Publications. Concept. “International Marketing Management”. Sultan Chand. Snow White Publications. “International Marketing”. “Export Management’.C. Export Promotion Councils – Commodity Boards – FIEO – IIFT – EOUs – SEZs – ITPO – ECGC – EXIM Bank. 7. New Delhi. 8. Holt Saunders. Kapoor. New Delhi. M. 5. Delhi. New Delhi. Reference Books 1.. Snow White Publications.

Role of NABARD – State Government – RBI (Urban Banks Dept. 3 Definition and Scope of Rural Markets – Rural vs. 1960 – MSCS Rules 1961 – Consumers Protection Act.Service tax No of Lectures 15 The concept of the Co-Operation – Historical Background – Principles – Objectives – Characteristics – Types of Co-Operatives – Formation of Cooperatives (Urban Co-operative Banks – Credit Co-operative Societies – Housing Co-operative Societies – Labour Co-operative Sociessties – APMC). Quality Orientation – Standardization and Grading. Urban Markets – Rural Marketing Environment – Rural Consumer Profile – Consumer Behavior – Rural Marketing Mix. 4 Agricultural Produce Marketing – Importance – Problems – Lines of Improvement – Regulated Markets. 1986 – Right To Information Act. 2 Legislations Influencing Co-Operatives – Intent and Scope of Maharashtra State Co-operative Societies Act. Role of Financial Institutions in Agricultural Marketing – Innovative Marketing Techniques and Resent Trend in Rural Markets. Role of Co-operatives – Social and Economic Development – Role of Local Leadership – Competition from Non Co-operative Organisations. Rural Market Segmentation – Targeting and Positioning – Marketing of Consumer Durables – Rural Sales force Management.4.Indirect Tax.) – Federations.4 Cooperatives and Rural Markets Unit 1 Topic. 2005 Rights and Duties of Managing Committee – Members – Registrar of Cooperatives – Auditors Challenges before Co-operatives – Strategy to face the challenges – Future of Co-operatives in India. Impact of Globalization on Indian Markets – e-choupals – Commodity Markets (Importance) Reference Books 15 15 10 .

need. 5. Himalaya Publishing Goel B. “Rural Marketing”. features of good research design.” Jaico Publishing A. Vikas Publishing Ramakishen. Jaico Publishing Krishnamoorthy. “Rural Marketing”.5 Research Methods in Business Unit 1 Topics Fundamentals of Research: . Experimental.P. historical.P. Approaches to Research: a. Qualitative approach: i Ethnographic ii Phenomenological iii Field Research Importance of research in management decisions: Various areas of research in business: a) Marketing Research b) Government policies and economic systems c) Social relationship d) Planning and operational problems of research in business Research process: Selecting the topic. 4. Objectives and Significance. Quantitative approach: i Inferential ii Experimental iii Simulation b. “Marketing of Agricultural produce in India”. 3. 6. “Cooperative Management and Aministration”. 7.Gopalawamy. “Management of Co-operatives”. Ex-post-factor and Case study approach.1. “Rural Marketing”. 2. 8.Gupta. generalization and interpretation and preparation of research report. objectives of research. Himalaya Publishing Ramakishen. sample design. defining the research problem.Basic research. Types of Research: . Descriptive. “New dimensions of Cooperative Management”. execution of project. data collection. Vora and company Badi and Badi. Applied. Exploratory. Features of good research Research design – Meaning. T. “Rural Marketing. types of research design – a) For exploratory research b) For descriptive research b) For causal research studies Number of lectures 10 2 15 . Himalaya Publishing Kamath. Deep and Deep 4. analysis of data and hypothesis testing.Meaning. literature survey.

a) Primary sources: i. Questionnaire iv. C.Methods & Techniques” .3 4 Hypothesis: Meaning. Observation ii. Sampling: Meaning . Interview iii. Levin & Reuben. Krishnaswamy O R. Donald R Cooper & Pamela S Schindler. Correlation Co-efficient. Regression analysis. Formulation of hypothesis and testing of hypothesis. Excel 5. Chi-square test.Data analysis and Interpretation Report writing – layout of research report 15 15 Reference Books 1. essentials of good sample. stratified sampling. Sample size. “Business Research Methods” 4. Sample and sampling. “Research methods in Business”. Himalaya Publishing House 3. “Research methods for Management”. Sources and Methods of data collection: Primary and Secondary data. Quota sampling. Nandagopal /Rajan. “Statistics for Management” . Convenience sampling. “Research Method for Business. Uma Sekaram.Purposive sampling.A skill building approach” 6. importance and types. methods of sampling: a) Probability sampling – cluster sampling.Kothari. “Research Methodology . Interview schedules b) Secondary sources Data processing – Tabulation .R. Dr S Shajahan. Jaico . New Age International Publishers 2. b) Non-probability sampling: . “Research Methodology. multi stage sampling. CRC Press 7. “Research Methods”. Prentice Hall 8. Donald H McBurney.

Health & Education – Strategy for Damage Control – Meaning and Importance – Case Study of Corporates in IndiaPublic Relation Activities Before. Marketing Strategy for Creating Corporate Image – Strategy for Promoting Social Awareness & Public Education for National Integrity. Training and Development of Public Relations Staff – Importance of Mannerisms and Body Language in Public Relations Public Relations Strategy – Meaning – Importance – Strategy for Marketing – Tangible & Service Products. Insurance Agents and Local Bodies Public Relations Materials & its Importance – Organizing Press Conferences – Electronic Media Coverage. During & After General Meetings of Corporate Bodies – Public Meetings – Event Management Public Relations Communications – Meaning – Importance – Process for Customer Care & Complaint Handling – Process to Collect Dues & keep the Customer – Communication with Aids to Trade – Bankers. Social Reforms.6 Public Relations Management Unit 1 Topics Public Relations: Definition – Meaning – Importance – Objectives – Scope and Functions – Organization of Public Relations of Corporate Bodies – Internal Organization – Seeking Consultancy Services – Role of Public Relations for Corporate Internal Security in managing Delegates and Visitors – Qualities of Good Public Relations Personnel – Selection. Participation in Trade Fairs & Trade Exhibitions – Essentials in Presentations in Seminars / Conferences – Dress code – Audio Visual Aids – Communication Skills – Contents of Presentation – Time Management – Feedback Analysis Information Management – Sources – Importance in Public Relations Management Public Relations Management – Ethics – Do’s & Don’ts in Public Relations Management – Customers & Investors Education – Selection & Importance of Brand Ambassadors-Public Relations Functions in the light of : Right to Information – Consumerism – NGO Activism – Code of Conduct in No. Sales Promotion Campaign. Of Lectures 15 2 20 3 15 4 10 .4.

“Practice of Public Relations”. D. Seitel.R. C. Control Reference Books 1. “This is PR. “Principles of Public Relations”.P. Mehta. Delhi 9.The Realities of Public Relations”. “Public Relation: the Profession and the Practice”. Jaico Publishing House 2. Rayendu & K. Philip Lesly. Aronoff Craig. Tailspin – “Public Relations Disasters – Inside Stories & Lessons Learnt”. Prentice Hall 6. Selection. Allied Publishing. “Handbook of Public Relations in India”. Newsom.. Jaico 8. Himalaya 7. Frank Jefkins. “Effective Public Relations Management – A Guide to Corporate Survival” . Balan. Turk. Winer Park. Baskin Oits. Kruckeberg. Jaico Publishing House 3. “Public relations for your business”. Fraser . Gerry McCusker. WadsworthThomson Learning 5. Lattimore Dan.Advertisement – Outsourcing of Public Relations – Importance. McGraw Hill 4. “Hand Book of Pubic Relations and Communications”. Kogan Page .

R. 3. Hotelry and catering. Bus and Trucking – Health Care and Hospital Management – Housing and Construction Industry – Information Technology and Computer Service – Financial Services – Banking and Insurance. Vikas. McGraw Hill.2 Service Sector Management : Nature and scope of Service Industry – Recent trends – Leisure Industry – Travel. 2. 4. Tourism. Nair and T.. Himalaya Human Resource Management and Human Relations – Michael V. Transport Industry Airlines.Performance Appraisal – Employee Training and Development – Job Rotation and – Transfer – Promotion Policies – Career planning – Compensation Management.SEM V 5. Factors influencing wages/salaries –Incentives –Fringe Benefits and their relevance – Personnel Philosophy – Trends in Participative Management – Personnel Manual. Freeman C. Personnel Management – Flippo E. R.Job design. 6. Reference Books : Personnel Management – Mamoria C.Personnel Planning – Recruitment-Induction. 1. Reference Books : . V.1 Human Resource Management Introduction to Human Resource/Personnel Management-Origins of Personnel Functions in India-Personnel role today .Characteristics of today’s work force . 5. Lexington New York. New York. Human Resource Development and Management – Ghosh – Biswanath. Excellence Through Human Resource Development – M. Rao. 5. analysis and evaluation . Himalaya Human Resource Management Systems – Ceriello V...

Cash And Marketable Securities Management –Cash Budget : Receivable Management and Credit Policy –Sources of Financing Working Capital: Sources of long term Finance Reference Books : 1. Van Horne 4. Vikas Publishing Horne. Wachowicz J. Chand and Co. Service Sector Management – Sanjay Patankar – Himalaya. 2. Vijay Pub) Professional Hotel Management – Jain O. 5. (Prentice Hall) Financial Service in India – Khok M. Tourism and Hotel Industry in India – Anand M. Vikas. Prentice Hall of India1996. D. (S. Fundamentals of Financial Management – Horne J.3 Financial Management : Introduction to Business Finance – Finance Function. Jakhotia. 6.P. Objective to Financial Management – Analysis of Financial Statements – Ratio Analysis. Vikas. Financial Management – and Policy – James C. Jakhotia. P. Determining Working Capital. . – Tata McGraw – Hill 3. 3. A. Strategic Financial Management – G. Financial Management – I. Financial Management – Prasana Chandra – Tata McGraw – Hill 2.1.) Strategic Financial Management – G . Pandey. 5. Theory of Capital Structure. Jain P. Requirement . Determining Working Capital . (Lig. Financial Management – Khan M. M.M.Funds Flows Analysis and cash Flow Analysis . Lovelock. Working Capital Management –Risk and Return tradeoff in Management of Working Capital –Approaches to Management of Working Capital. 4. 5. Management Services – Christopher H. 6.

Logistical Management – Bowerso K. Logistics Planning Process.5. The Strategy of Distribution Management – Martin Christopher 3. – Himalaya 4. Inventory Policy. Location Decisions. D. Closs D. – Mcgraw Hill New York – 1996 2. Physical Distribution Management – Logistical Approach – Khanna K. Business Logistics Management – Ronald Ballou. Logistics Costing and Performance Auditing. Logistics Systems Analysis – Mossman.4 Elements of Logistics Management : Overview of Logistics Function : Logistics Strategy and Planning : Logistics System Fundamentals Transportation system. Banket and Delferich 5. Reference Book : 1. Facilities. Purchasing and Product Scheduling Decisions : Logistics Organization : DRP – Package – An Overview. .

3. Problem of Democratic Management and its relationship to professionals Management Clear-Cut delineating of role of the law. Different types of Co-operative credit. 2. Industrial and Housing. and Others – Himalaya. 5. Food Processing. 4. Commonality of Approach in respect of Co-operative and Corporate sectors and specific problems related to cooperatives. Reference Books : 1.5. New Dimensions of Co-operative Management – Kamath G. Agro Processing. . – Deep and Deep – New Delhi. Leading Issues in Public Enterprise Management – Sankar T. McGraw Tokyo. Consumers. The Management of Business and Public Organizations – Buchele R. S. Co-operative Management and Administration – Geol B.5 Management of Co-Operatives : Historical perspective of Co-operative Movement. Co-operative in New Millennium – Selvaraju R. Mishar R. Himalaya.

Defects . Delhi. 1. High cost of borrowing.5. Improvement in Grading and standardization. Neelamegham – Macmillan Rural Marketing – Gopalswamy T. . by private agreement surplus : Marketing agencies .6 Rural Marketing : Profile of Rural Marketing – Profile of Rural consumer – Potential and changing pattern of Rural Marketing : Tapping the Rural Markets – Motivating the rural consumer – Developing the sales force for rural markets – Mass Communication in rural markets – Media and rural Markets – Physical Distribution in rural markets satellite systems. Structure and types of Agriculture Markets : Primary Retail / Wholesale markets : Secondary wholesale market . Ramasawamy & S. Marketing Management in Indian Environment – V. – Wheeler Delhi. Opeb auction system. Multiplicity of market charges. Mittal – Delhi. Reference Books : Marketing Management and the Indian Economy – Neelamegham S. inadequate storage facilities. Absence of grading and standardization. Underdeveloped transportation systems. Malpractices of middleman. Agricultural Marketing in India – Prasad S. Lack of market information. Superfluous middlemen .. use of standard weights and measures . Establishment of regulated markets. village Beopartinerant Beppari. State Trading and Rural Markets. Undercover or Hatta – System . Arahatias : Marketing Finance – Problem . Terminal markets: Method of sales . 2. Standardization of contracts. Development at co-operative Marketing. S. Provision of marketing news. 3. forced sales. Lacks of Organization among producers .Vikas. Lines of improvement. 4.

5.7 Project Work – 1 -100 Marks .

identification of opportunities of ancillary industries. Mumbai. Batty 4. Dynamics of Entrepreneurial Development of Management – Vasant Desai – Himalaya. Reference Books : 1. distribution.Lazier W . screening and selection. development. Entrepreneurship for Ninties –Gordan B.SEM VI 6. transportation.1 Entrepreneurship : Concept of Entrepreneurship and emergence of entrepreneurial class. Characteristics of entrepreneurial leadership. Pandey . 3. 5. Every day Entrepreneurs – Aruna Bhagava . sectoral studies. Developing detailed Project report for implementation. risk taking. analysis of business opportunities. Theories of entrepreneurship. Entrepreneurial behavior. Techno – Economic feasibility studies. Strategic Financial Management –Jakhota –Vikas 6. Environmental scanning.Prentice –Hall. socio-psychological factors influencing entrepreneurship development. N. Beyond Entrepreneurship – Collins J . decision taking and business planning. Process of generating business ideas. techno – economic innovation and entrepreneurship. 2. entrepreneurial opportunities in service – industry. A complete Guide to successful Entrepreneurship –G. Ancillary industry. Complete Guide to successful Entrepreneurship –Pandey –Vikas 7.

Quantitative Method For Business I 1. Unbounded solution Infeasible Solution and Degeneracy problem 3. Formulation of LP problems –Graphical method Simplex method Interpretation problems-Graphical method – simplex –method – Interpretation of the optimal Tableau .degeneracy . Formulation of model Hungarian method of solution Maximisation /Minimisation . Linear Programming ( LP) Concepts . . Formulation of model –solution Procedures . Quantitative Techniques Management – C. 2. 5. Definitions of projects Job events. Network probability assessment in PERT Updating. Assignment Problem :(AP). Macmillan Pub. Balanced / Unbalanced -prohibited assignments problems .Arrow Diagrams. N New York.Concepts of floats (Total . prohibited routing problems. free interfering and independent) crashing of CPM. Concepts . Unique solution Multiple solutions. 3. S. B. Delhi.Time Analysis and derivation of Critical – Path. 2. R. Reference Books : 1. Quantitative Approaches of Management (8th ed).Concepts. Tata Mcgraw Hill. Transportation Problem ( T P). scope. Special Topics . Quantitative Techniques in Management – Vohra N. Everest – Pune. limitations .2 . Quantitative Techniques – Jhamb L. Introduction to Quantitative Method .for IFS and Optimality check (Van and Modi Methods ) Balanced /Unbalanced Problems Maximization Minimisation . Network Analysis : CPM/PERT. Kothari U. Management – A Qualitative Prospective – Loomba Paul V.Levin Richard & Other – McGraw Hill. application areas .6. sensitivity analysis for changes in b-vector Special situation . 4. 4.

6.3 Marketing Research : Meaning, definition and growth of marketing research, Marketing information system and marketing research Growing importance of marketing research in the present marketing systems. Advantage, limitation, dynamic nature and scope of marketing research – Consumer orientation to marketing research. Increasing need of marketing research – marketing research and marketing management. Branches of marketing research- dealer Surveys and Shop Audit, Methods of Conducting marketing research activity – Desk research –fled investigation- observation and experimentation- consumer panels and use of published data. Selection of suitable method for marketing research. Techniques of conducting marketing research activity- Detailed study of steps involved in marketing research process communication with the management on research report and marketing decision-making Reference Books : 1. Marketing Research – Levid Luck renald S. Rubin (7th ed). 2. Marketing Research Maynard, Weidler and Backner. 3. Marketing Research – M. M. Varma & R. K. Agarwal. 4. Marketing Research – B. S. Goel. 5. Marketing Research – Text & Cases – G. C. Beri.


Indian Management Thought & Practices : Personality, Personality development, learning nature-nature synthesis, work motivation and work ethics, productivity, leadership role models, creativity, natural environment and human society conflict and harmony in society and work organizations, contemporary organizational experience of effectiveness of practices based on such Indian insight. 1. 2. 3. 4. Reference Books : Management by Values – S. K. Chakraborthy – Oxford University Press. Management Theory – Rao M. & Rao S. Kanishkha Delhi. Management Value – Oriented Holistic Approach – S. A. Shelekar- Himalaya. Indian & Ethos in Management Edited by P. K. Ghosh.

6.5 Elective Paper I : Econometrics 1. 2. 3. 4. 5. 6. 1. 2. 3. 4. Introduction to Econometrics as sciences Concept and types of econometric model building. Single Equation models with one and two explanatory variables, Properties of OLS Estimators Co-efficient of determination of goodness of it. Statistical tests for evaluation of model-tests for Individual coefficient and overall Significance preparation of Anova Tables. Problems associated with the models-Autocorrelation, Multicollinearity and Heteroscedasticity. Simultaneous equation models- Types of models, identification, method to solve them ILS And 2SLS. Simple Input-Output Models. Reference Books : Basic Econometrics – Gujarati Damodar – Tata McGraw Hill Theory of Econometrics – Koutsoyiannmis A. English Language Society / McMillan. Econometric Method – Johnson J. Tata McGraw Hill. Economic Models and Methods – Christ C. Wiley. OR International Finance : 1. 2. 3. 4. 5. 6. 7. Balance of Payment : Meaning, Components and Importance. International Monetary System : Exchange Rate Regimes, The International Monetary Fund Object and Working – The Problem of Adjustment – The European Monetary System. Foreign Exchange Market, structure of foreign exchange market –Type of TransactionExchange rate quotations and arbitrage – Interrelationship between Exchange and Interest Rates. International Financial Markets : Euro currency markets – Euro Credit and Euro Bond Markets- Major Financial Instruments. International Equity Markets : Equity Markets of Developing Countries – Direct Foreign Investment. Multilateral Financial Institutions – The World Bank. IDA, and MIGA. Exposure and Risk in International Fiancé – The Nature of Exposure and Risk due to Changes in Exchange Rates and Interest Rates- Hedging, Speculation and management of Exposure and Risk Techniques and tools and Swaps. Options and futures. Reference Books : International Finance – Levi. M. P. (Tata McGraw Hill). International Financial – Management – Apte P. G (Tata McGraw Hill). Options & Financial futures – Dubofsky – (Tata McGraw Hill). The Economics of Euro Markets – History, Theory & Policy- Macmillan, International Finance – Avdhani – V. A . International Economics – H. G. Mannur. Monetory Theory/ Macroeconomics Theory M. C. Vaish

1. 2. 3. 4. 5. 6. 7.

Himalaya. 5. Capital Expenditure Projects : Discount Cash Flow Techniques its Application : Negotiating Term Loans. Working Capital Management – Ramamoorthy V. by financial Institutions in India. Organizational structure of advertising agency and its functions. Communication Process :. Corporate Financial Management – Raj A New Delhi. Business Finance – Kulkarni P. . 2. advertising objectives with specific reference to Dagmar Brand objectives and brand image strategy development Persuasion and attitudinal change through appropriate copy development. Reference Books : 1. OR Special Study in Marketing. Mumbai. Regulations of Issue of Securities in India-Prospectus for of securities – Understanding and Interpretation Basic valuation Concept. 4. Measuring the effectiveness of advertising campaign Public Relations : Planning and designing sales promotion programme with specific reference to sales contract. Tata McGraw Hill 1988.6. trade in discount coupons.6 Elective Paper 2 Special Study in Finance : Finance Objective The ROI Concept in Financial Planning and Control. 3. Merchant banking Underwriting of Securities Current Practices in India : Internal funds as a source of finance : Rights issue and issue at premium Govt. Evaluation of Agency and its functions. Madras IMFR.Communication models for rural communication and urban communication. 1988. Copy Decision Creation and production of copy. advertising budget media planning and media research . Tata McGraw Hill 1993. Management of Working Capital – Agrawal N – Bangalore Sterling. Financial Management – Chandra P – New Delhi. Corporate Finance.

and interpret the finding gathered as part of your investigation. The project report shall have appropriate Chapter Scheme and be presented in total indicative 2. All projects must be typed on A-4 sheets. 5. Title of the report.It consist of the major sections or chapters (with various level of heading) that present i. 2. Date on which the report was submitted. (optional) 3. 6. Body : . Analyses. Pages of 50-60 3. address of the College/Institute that and the student who prepared the report. Cover to be labeled with the report title. the writers name (Optional) and the submission date 2. 5. The project report shall be from the functional areas of management or from the modules of BMS 4. Function wise centers for correction.7 Project Work – II : Guide Lines on the Preparation of project Reports I and II at the Semesters V And VI Few Orientation lectures shall be taken by the Project Co-ordinator to guide the students in Selection of the topic for projects in both semesters. font size one and half spacing on Executive bond paper. Project Certificate in the Prescribed Proforma to be provided by the Institute. Name. iii. PROFORMA FOR SUBMISSION FOR FINAL PROJECT (100 MARKS) 1. address of the Persons. Name and address of the Guide. Title page : The Title pages should include 4blocks of information. All projects must contain the following minimum requirements. Table of contents. A) PREPARATORY PARTS : 1. 6. List of Illustration & Visual Aids. Name. 7. Syllabi. v. These chapters B) . Each examiner must correct not more than 25 projects. (if any) iv. Introduction 4. 8. i. organization that authorizes the report. ii. 2 Rexin bound copies must be submitted. Synopsis or Executive summary. 3. No student shall attempt the same topic from the same College. Each project guide must have Not more than 15 student under him/her. 4. TEXT OF THE REPORT 1.6. 9.

Annexure 4.You have ethical and legal obligations to give the other i. . Note : The Declaration & Certificate should be attached in the Prescribed Proforma which shall be provided by the co-ordinator/guide. Acknowledging your source also enhance the credibility of iii. recommendations. Recommendations :. Acknowledgements & Bibliography :. C) SUPPLEMENTARY PARTS : 1. ii. 3. 7. Conclusions :. Tools of Data Collection (if used) should be specified.Opinions.The writer’s analysis of what the findings mean. state that you thoroughly researched the topic. Sample questionnaires (if used). based on reasons and logic about the course of action that should be taken. These are the answers to the questions that led to the report. People credit for their work.ii. 5. 6. Your Report. Contain the “Proof” the detailed information necessary to support your conclusion and iii. Text you demon 2. By citing reference of Books & Websites in the iv.

::::12.080/6.855/800/16th June To 18th June.Fee Structure : FEES : General Category  OBC Category  SC/ST/VJ/DT/NT/SBC Category  Date for Payment of fees 2008. The Demand Draft should be drawn in the favour of “The Director. Alkesh Dinesh Mody Institute For Financial & Management Studies.” .

his/her internal evaluation marks shall be carried over. iii) of of C in theory aggregate iv) of each in theory aggregate. A candidate shall be placed in First Class with Distinction if he / she secured a minimum of 50% marks in each of the theory papers and with a minimum Grade of C in each project in Semester V & VI and at least 70% marks in theory papers of Semesters V & VI taken together in aggregate. (C) A candidate shall be allowed to keep terms for Semester IV if he/she passes Semester I. (a) A candidate shall be allowed to keep terms for Semester II if he/she passes Semester I OR if he/she fails in not more than two theory papers of Semester I. However. v) 50% marks in each of the theory paper and a minimum Grade of C in project in Semesters V and VI less than 60% marks marks papers of Semesters V & VI taken together in A candidate shall be placed in First Class if he / she secured a minimum 50% marks in each of the theory papers and with a minimum Grade in each project in Semester V & VI and at least 60% marks papers of Semesters V & VI taken together in A candidate shall be placed in Second class he/ she secures a minimum ii) A candidate who fails in any particular theory papers shall be allowed to reappear for that theory papers. II and III OR if he/she Semester I and fails in not more than two theory papers of Semester II. and Semester III taken together. (b) A candidate shall be allowed to keep terms for Semester III if he/she passes Semester I OR if he/she fails in not more than two theory papers of Semester I.Passing Standards: i) A candidate shall have to obtain a minimum of 50% marks in aggregate each theory paper and a minimum grade of C in each project wherever applicable to pass particular semester provided that the candidate must have obtained a minimum of 35% of marks in semester end examination for each theory paper. and Semester II taken together. But he/ She shall not be entitled to any class on passing. vi) .

III and IV OR if he/she Semester I and Semester II and fails in not more than two theory papers of Semester III.IV and V OR if he/she Semester I and Semester II and Semester III fails in not more than two theory papers of Semester IV.(d) A candidate shall be allowed to keep terms for Semester V if he/she passes Semester I. and Semester IV taken together. (Vide circular No. (e) A candidate shall be allowed to keep terms for Semester VI if he/she passes in each of Semester I.) . II. vii) The evaluation of projects I &II and viva-voce examination shall be by awarding grade in the seven point scale noted below : No 1 2 3 4 5 6 7 Grade O A B C D E F Marks 75-100 64-74 55-64 50-54 35-49 25-34 0-24 A candidate shall have to obtain Grade C in this seven points scale grade in project evaluation and viva-voce taken together to obtain 50% marks in project work. irrespective of his/her Grade in Project-I of Semester V (f) A candidate who does not secure a minimum grade of C in project I and Project II has to submit a fresh project will he/she secures a minimum grade of C. and Semester V taken together. UG/442 of 2001. II. III .

3 Semester End Practical Examination. 10 Marks Group Discussions on current issues relating to the subject B) SEMESTER END EXAMINATION a) Duration – This examination shall be of 2 Hrs. Case study/problem/ Application Section II (30 marks -Any 3 Qs out of 4 Qs ) 4 questions carrying 10marks each should cover all the 4 units Marking and Grading Scheme The Ordinances for examinations are same as the existing ordinances except for the introduction of the Grading scheme.7. A better of the two assignments with class presentations to be assessed by the teacher concerned . 2.20 marks For Practical subjects: viz: 1. Concept Testing . duration. b) Question paper pattern – Section I ( Compulsory -30 marks) Q1.20 marks. Class I Class II Class Fail Division I-I I-II II-I II-II --Marks 65 or Above 60 – less than 65 55 – less than 60 50 – less than 55 Less than 50 Grade O A B C D 15 marks 15 marks 10 marks 60 MARKS 40 Marks . out of which 5 Marks are for Journal.based on entire syllabus Q2.ASSESSMENT STANDARDS : A) Internal Assessment The allocation of 40 marks shall be as follows: For non-practical subjects: Two best of three periodical class tests held in the given semester .

or reason beyond his/her control. iv) In case where a student's absence exceed 25 percent of class instruction but is within 33percent. It’s a must to display your card when you are on campus. vi) Every student admitted must obtain on admission. No leave will be granted without previous written application except in case of illness or emergency. which must be produced on demand by 1) Security personnel 2) The Librarian for use of library facilities. . or at any time by the authorities of the Institute. Students are responsible for their own conduct. v) The Institute reserves the right to ask the student to leave the program if his/her conduct is found unsuitable. ii) The Student will be disqualified from appearing in an examination. the Director may. vii) The Institute believes that maintaining self discipline is part of educational process. They are. Student exceeding 33 percent of absence will be disqualified from appearing for the examination during the semester. an Identity Card. full attendance is expected of all students both in theory and practical sessions. 3) The Cashier at time of payment of dues. and 4) Faculty members during the theory and practical classes/examinations. under the relevant rules of the university. therefore. viii) No Students shall do anything inside or outside the Institute that will hinder its orderly administration and discipline. iii) Absence without leaves is considered a breach of discipline. ix) No association shall be formed in the Institute and no person invited to address a meeting with out the permission of the Director. in any subject. in consultation with the Course coordinator.ATTENDANCE & DISCIPLINE i) The Institute lays emphasis on blending theory with practice. condone such absence provided that student writes assignments on the portions missed in class. if his/her attendance with respect to that subject is not satisfactory. The institute holds no responsibility of any loss of possession of the students. responsible for any damage they may do to Institute's property.

The Director's decision in such matters shall be final binding in the student. xi) The Institute reserves the right to terminate a student's enrollment or to deny enrollment when it is judged to be in the best interest of the student or the Institute. . as also in all academic matters. he will be liable to disciplinary action or fine or both.x) No student shall communicate any information to or write about matters relating to the Institute Administration to the press. xii) If any student is found abusing computer / internet or any other facility or using it for any purpose other than official assignment.