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Camlin PPT

Camlin PPT

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06/24/2013

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Camlin Limited

Analyst Meet – 18th May, 2010

Disclaimer
• This presentation might contain forward looking statements which involve a number of risks, uncertainties and other factors that could cause the actual results to differ materially from those in the forward looking statements. • Camlin undertakes no obligation to update these to reflect the events or circumstances thereof. • This presentation also contains reference to the findings of various reports available in the public domain. Camlin takes no responsibility as to their accuracy or that the company subscribes to those findings.

Flow of Presentation
• • • • • • • Introduction to Camlin & Brief History Product Offerings of Camlin Overview of Camlin Operations Operational Highlights – FY 09, FY10 Financial Highlights – FY 09, FY 10 Way Forward New Initiative – Pre Schools

Camlin - Background
• Camlin was founded by G.P. Dandekar & D.P. Dandekar in 1931. • Incorporated as a Private Company in the year 1946. • Converted into Public Limited in the Year 1988 • Listed on Bombay Stock Exchange & NSE • Products: School & Education Stationery, Office Stationery, Fine Art & Hobby Colours • First company in India to obtain Art & Creative Material institute’s (ACMI,USA) world standards of non-toxicity

• 1989 . .Camlin set up its first manufacturing unit in Girgaum.Camlin entered the Art Material market by launching Water Colours.Introduction of wooden pencils. • 1974 . Oil Pastels. Gum.Technical collaboration for manufacture of Hi-Polymer Leads with Pilot Corporation. was re-christened as Camlin Private Limited. • 1984 . Japan. Drawing inks etc.Camlin became a public limited company and got listed on BSE. Fountain Pen Ink. • 1962 . • 1988 .Fine Chemicals division was formed.Dandekar & Co.Camlin – Key Events • 1931 . Ink powder. Sealing Wax etc • 1946 . Mumbai. factory for manufacturing wooden pencils was started in Tarapur. poster Colours. It manufactured Ink Tablets. “Camel” was chosen as the mascot. Wax Crayons.

2001 – Launched Euro Art Tour • 2004. Reeves.Camel Art Foundation was launched.Camlin – Key Events • 1995 – Camlin set up a Plant in Taloja to manufacture Inks & Adhesives • • 1998 .State of the Art plant was set up at Vasai for manufacturing wide range of Markers.Set up a Plant in Jammu to manufacture Colours . Lefranc & Bourgeois. • 2006 – De-merger of Fine Chemical Division into a new company -Camlin Fine Chemicals Limited • 2007 – Exclusive Distribution Arrangement with Colart International for global brands such as Winsor & Newton.Company got listed on National Stock Exchange of India • 2008. Liquitex and Conte • 2008.

Product Offerings .

Product Offerings • School & Education Products • Fine Art & Hobby Products • Office Products .

Engineering Boxes.School & Education Products Product Range includes . Scales. Colour Pencils. Wax Crayons. Wooden Pencils. Erasers. …Water Colour Cakes/Tubes. Hi Polymer Leads. Math Sets. Poster Colours. Dissection Boxes. Mechanical Pencils. Oil Pastels. Fountain Pen & its Ink … . Plastic Crayons. MiniDrafters. Sharpeners.. Sketch Pens. Other Technical Instruments. Note Books.

Fabric Glue. Powder Colours.Fine Art & Hobby Products Product Range includes . Artist Water Colours. Canvas Boards. Canvas Rolls. …Artist Oil Colours. Artist Acrylic Colours. Artist Poster Colours … . Oil Sketching Papers. Painting Mediums. Fabric Colours.. Easels. Brushes. Glass Colours. Drawing Inks.

Paint Markers. Permanent Markers. Ball Pen. CD Markers. …White Board Markers. Refills. Carbon Papers. Highlighters. Gel Pen.Office Products Product Range includes . Glue Sticks. Gum /Paste & Inks … .. Stamp pads.

Composition of Revenue FY 10 Revenue % 25% 13% 62% School & Education Products Fine Art & Hobby Products Office Products .

Operations .Camlin .

Camlin – Uniquely Positioned • Pioneers in School & Office Stationery with a Strong Brand Equity • Leaders in Colours – Scholastic. Fine Art & Hobby • An unmatched & extensive Product Range with more than 2000 SKUs. Distributors. processes & packaging • Extensive distribution network of Branches. R&D capabilities & proprietary knowledge leading to breakthrough products. • Innovations. Retail outlets and B2B • Track record of building profitable mass market brands • Strong Retail network . Depots.

330 Cr. 15 .50 Lacs Retail outlets • Market reach > 50 Mn households • Income FY10 – Rs. 27 C&Fs • Direct Coverage > 1200+ Distributors • Total coverage >1. 6.Camlin – A Recognized FMCG Brand. Camlin • 875+ Employees India • Population > 1 Billion • Towns > 6000.38.000 Villages • Urban population > 350 Mn •Average GDP Growth > 8% in Last 5 years • 5 Manufacturing Facilities • 6 Branch offices.

Camlin Operations .Locations 16 .

Distribution Channel Camlin Manufacturing Centers Mother Depot State Depots B2B Direct Dealers Distributors Corporate / Institutions Office suppliers Retailers 17 .

Key Promotional initiatives • All India Camel Colour Contest • Camel Art Foundation’s Regional Art Exhibitions • Euro Art Tour • Art Teachers Workshops • Hobby Workshops • Craft Competitions .Camlin .

Board – Eminent Directors BOARD OF DIRECTORS Dilip Dandekar Chairman & Managing Director Rajiv Dandekar Joint Managing Director Shriram Dandekar Executive Director Deepak Dandekar Executive Director Deepak Ghaisas Dhananjay Mungale Shishir Shirgaokar Ashish Dandekar Anil Singhvi R. Sriram Vijay Paranjape Shishir Desai .

7% Foreign Institutional Investors Non Resident Bodies Corporate 0.3% 4.2% .Shareholding Pattern As on 31/3/2010 Promoters 38.5% Public 18.3% 38.

Operational Highlights FY09 & FY10 .

FY10 • Strengthening of Manufacturing Activity with significant increase in capacities • Increased Focus on High Margin Products • Improvement in RMC Consumption % generates higher margins • Restructuring of Distribution System & Sales teams • Operations integrated ‘End to End’ on ERP Software – SAP • Savings in Interest on account of issuance of Commercial Paper .Key Highlights FY 09.

45 Cr funded without raising significant long term debts. • A new State of the Art Manufacturing Plant was set up in Jammu. • Tarapur & Jammu Plants got ISO 9001:2008 certification • Vasai & Taloja Plants to complete the ISO process by June 2010 • Implementation of 5S at all the plants by July 2010 • Products previously imported now manufactured inhouse at lower cost • R&D efforts in Material Substitution & Process Improvements also helped in gaining higher yields .Manufacturing Strengthened • Fixed Asset expansion of about Rs.

Manufacturing / Outsourcing Mix 60% 50% 40% 30% 20% 10% 0% FY 09 FY 10 Manufacturing Outsourcing 49% 51% 43% 57% .

5 63.5 65.0 64.3 FY 09 FY 10 .0 65.5 64.0 62.RMC Improvement 66.3 Input Consumption to Sales 63.5 66.0 61.5 66.5 62.0 63.

the biggest TV network of Japan • Camlin was awarded the title of ‘Edge Winner’ for its successful implementation of SAP by Network Computing – one of the leading IT magazines of India • The brand ‘Camlin’ was adjudged as Power Brand of the Year 2009-10 in the Stationery category by Planman .Awards / Recognition • The Permanent Marker TV Ad (Rudali Bindi) was selected to be shown as one of the Worlds Greatest TV Commercials. by NTV Channel .

Financial Highlights FY 09 & FY10 .

Key Financial Highlights • Rapid Growth in Revenue in the past 3 years – CAGR of 24 % • YoY. EBIDTA Growth of 43% in FY 09 and 40% in FY 10 • YoY PBT Growth of 47% in FY 09 and 73% in FY 10 • YoY PAT Growth of 61% in FY 09 and 97% in FY 10 .

7 20.7 9.4 1. P&L Items Revenues EBIDTA Interest Depreciation VRS Amortization PBT PAT FY08 FY 09 214.7 6.5 3.3 4.8 283.6 2.1 FY 10 330.9 5.9 29.7 16.4 14.2 1.8 5.6 3.6 6.6 12.Profit & Loss Account Rs Crs.8 1.2 5.0 .

50 0.00 1.00 0.71 0.02 2.Earning Per Share 2.00 EPS .50 1.50 2.00 FY 08 FY 09 FY 10 1.

Dividends Declared 50% 45% 40% 35% 30% 25% 20% 15% 10% 5% 0% 50% 30% Dividends 25% FY 08 FY 09 FY 10 * * Proposed .

3 FY 10 6.0 42.9 .9 FY09 6.0 56.3 38.2 43.4 26.5 53.4 48.5 39.0 47.5 47.4 62.7 48.7 20.Balance Sheet Rs Crs Balance Sheet Share Capital Reserves & Surplus Net Worth Borrowings Net Fixed Assets Net Current Assets FY08 6.4 42.6 57.

2% FY 10 .0% 20.1% ROCE 21.0% 0.0% 5.0% 15.9% 13.Return on Capital Employed 25.0% 10.0% FY 08 FY 09 15.

• Dedicated Task Force to connect with top 25000 schools of India • Target to double the Retail Universe by March 2011 • Increase Production at Jammu to gain maximum tax advantage • Invest & align the Production Capacities to the overall objective of achieving Rs.1000 Cr Revenue in the next 5 years. .Way Forward • Align the Company’s resources to gain advantage of various government initiatives on education such as Sarva Shiksha Abhiyaan.

Alphakids ! Pre Schools – A New Inititative .

Why Pre Schools ? • To leverage & capitalize on the brand strength and equity in the field of education • Benefit of emotional disposition of consumers towards the brand due to long association • Associate with your consumer – the school kid – at an early age .

5000 Crs.Business Potential • Population of below 4yrs – Total 11 Crs of which Urban is 2.5 Crs. • 40% of urban children attend pre-school • 7% is by volume private pre-school market 1. • Brokerage firm CLSA Asia Pacific Markets estimates market to exceed Rs. • Current market size at around Rs.13500 Crs by 2013 growing at 28% every year.75 million children .

7000 p. • Middle level: For middle class with fees ranging from Rs. 3000 p. .m. 2000 to Rs. • Low end: For masses with fees below Rs 1000 p.m.Pre School Segments Children who attend Categories of children: • Mother-Toddler 11-18 months • Play school 18-24 months • Pre Nursery 24-30 months • Nursery 30 months+ Categories of Pre Schools • High-end: Catering to crème-d-la crème with fees ranging from Rs 3000 to Rs.m.

. play area etc) • Internet CC TV access-parents can see children on internet • Tie up with ‘HeadStart’ – a private pre-school for initial learning.Alphakids .Key Features • Operates as a 100 % subsidiary of Camlin Ltd • Cater to the Top end Market segment offering high end services • High quality education • High quality learning aids • Excellent environment (AC rooms.

Pre Schools in Mumbai • First Pre-school opened in July 2009 at Andheri Lokhandwala • Expected to run to full capacity by 2nd year • Two new centers opened for this academic year at Thane and Khargar • To concentrate on Owned Schools for the timebeing before moving on to franchisee model. • Plan to ramp up & have 50 Schools by FY 13 with more than 10.000 enrolments .

Alphakids .Lokhandwala .

Alphakids – Lokhandwala .

Alphakids .Lokhandwala .

Thane .Alphakids .

Alphakids .Khargar .

Alphakids – Sports day .

Alpha Kids – Annual Day .

Thank You .

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