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    UMarketing is not about providing products or services it is essentially about providing changing benefits to the changing needs and demands of the customer. The common theme is meeting needs and providing benefits to the customerP (p.tailor +learnmarketing.net 7 / 00)

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    UMarketing is not about providing products or services it is essentially about providing changing benefits to the changing needs and demands of the customer. The common theme is meeting needs and providing benefits to the customerP (p.tailor +learnmarketing.net 7 / 00)

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    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
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    1 views1 page

    Definition

    Uploaded by

    rahulmahi
    UMarketing is not about providing products or services it is essentially about providing changing benefits to the changing needs and demands of the customer. The common theme is meeting needs and providing benefits to the customerP (p.tailor +learnmarketing.net 7 / 00)

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Marketing Definitions

    6  
     
    
    
     
    
    

    © e management process Satisfying needs and


    responsible for wants t roug an
    identifying , anticipating exc ange process
    and satisfying customer
    requirements
    profitability¶ 
    

    µMarketing is not about


    providing products or services
    ©        

    it is essentially about
         
     . providing c anging benefits to
    t e c anging needs and demands of
    t e customer¶ (P.©ailor ±
    Learnmarketing.net 7/00)

    |||  
    

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