AUTOMOBILE SECTOR IN INDIA

Avanti Parulekar – 9031 Janvi Ashar – 9060 Pooja Magia – 9112

Industry Overview
1898: 1st car runs on the streets of Mumbai  1991: government initiates liberalization policies  Industry employs:

0.2 mn – directly 10 mn - indirectly

 Growth

rate: 18% p.a.

Automobile Categories .

Market Share .

Market Players Major Indian Companies Major Multi-national companies .

6%) Vehicles: Tata Motors (67.Market Leaders  Two Wheelers: Motorcycles: Hero Honda (50%) Scooters: Honda (46%) Mopeds: TVS (82%)   Three  Wheelers: Piaggio (40%) Vehicles: Maruti Suzuki (43.6%)  Passenger   Commercial .

Auto Components Industry  Surge Ford General Motors Fiat Volkswagen Toyota in industry  Companies which outsource component production: .

Automobile Industry: SWOT Analysis .

Automobile Industry: PEST Analysis .

Market Share: Passenger Vehicles in India .

Car Sales India (2009) .

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About Tata Motors  Founded: 1945  Founder: JRD Tata  HQ: Mumbai. India  Key Person: Ratan Tata. Chairman  Parent: Tata Group     Subsidiaries: Jaguar. TDCV & Hispano Corrocera . Land Rover.

Tata Motors: Products Passenger Cars: Indica Vista Indigo Manza Indica V2 Xeta Indigo CS Indica V2 Indigo Marina  Indigo XL  Nano Fiat Cars  Utility Vehicles: Safari Décor Sumo Grande MK II  Sumo Xenon XT  Trucks: Medium and Heavy Intermediate Light and Small Commercial Vehicles Commercial Vehicles Commercial Vehicles Prima TL 4X4 Construck   Commercial Passenger Carriers: Buses Winger Magic  .

Tata Motors: Organizational Structure .

Tata Motors: SWOT Analysis .

Tata Motors: PEST Analysis .

Tata Motors: Future Plans   “Aria”   “Prima”  to be launched delayed .

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MD  Parent: Hyundai Motor Company     Products: Automobiles  Revenue Growth: 11. H.7% (2009-2010) . India  Key Person: Mr.W. Park.About Hyundai Motors India  Founded: 1996  HQ: Chennai.

HYUNDAI GETZ. HYUNDAI SANTRO XING. HYUNDAI VERNA.Hyundai Motors: Products                HYUNDAI ACCENT. HYUNDAI TERRACAN. HYUNDAI SONATA EMBERA. HYUNDAI TUCSON.  . HYUNDAI ELANTRA.

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Hyundai Motors: SWOT Analysis .

in fuel economy by achieving a fleet average of 35 miles per gallon by 2015  .   Hyundai of Blue Drive – eco friendly products full hybrid edition of Sonata in North American market in 2010 plans to lead all automotive brands in the U.Hyundai Motors: Future  Launch   Gas-electric.S.

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