Bachelor of Business Administration

THEORY CODE HU 1101 BBA 101 BBA 102 BBA 109 BBA 104 BBA 105 BBA 108 TITLE Technical English General Principles of Management Business Statistics Fundamentals of Computer’s Computing Business Economics Introduction to Business Accounting Business Communication –I UNIT 1.0 1.0 1.0 1.0 1.0 1.0 1.0 CODE BBA 107 TITLE Programming Lab. 1 SESSIONAL UNIT 1.0

BBA 201 BBA 203 BBA BBA BBA BBA 210 205 208 209 Organizational Behavior Quantitative Techniques in Management Introduction to ‘C’ Programming Basics of Financial Management Principles of Marketing 1 Business Communication –II 1.0 1.0 1.0 1.0 1.0 1.0 BBA 207 Programming Lab-II. 1.0

BBA BBA BBA BBA BBA BBA 301 302 303 304 305 308 Research Methodology Human Resource Management Legal Aspects of Management Introduction to Financial Markets Introduction to Java Programming Principles of Marketing II 1.0 1.0 1.0 1.0 1.0 1.0 BBA 307 Lab. In Java 1.0


BBA 402 BBA 403 BBA 404 BBA 405 BBA 408 BBA 409

Introduction to Multimedia & Information Technology Management & Control of Cost Fundamentals of Operations Research Introduction to Materials Management & Production Management Sales & Distribution Management Business Ethics

BBA 406 1.0 1.0 1.0 1.0 1.0 1.0

Computer Application / Multimedia Lab. 1.0



501 502 505 506 509

Entrepreneurship & Small Business International Trade & Business Database Design & Management Project Feasibility Report Hospitality Management

1.0 1.0 1.0 1.0 1.0

BBA 507 BBA 620

Oracle Lab. Project I

1.0 1.0



BBA 601 BBA 615 BBA 508

Management Information System Project Management E-Commerce

1.0 1.0 1.0

BBA 621

Project 2


Any two subjects from one group and any one subject from any other group out of the following groups MARKETING AREA BBA 603 International Marketing BBA 622 Services Marketing BBA 617 Advertising Management FINANCE AREA BBA 605 Banking Concepts & Practice BBA 606 Securities & Securities Market BBA 607 International Finance PERSONNEL AREA BBA 608 Manpower Planning BBA 609 Industrial Relation BBA 610 Industrial & Labour Legislation INFORMATION TECHNOLOGY AREA BBA 611 Computer Networks BBA 612 Knowledge Management BBA 613 Internet & Web Page Design 1.0 1.0 1.0 1.0 1.0 1.0 1.0 1.0 1.0 1.0 1.0 1.0



Introduction to Management: Definition, Nature, Role of Managers, Managerial skills and Levels, Basic Functions of Management Evolution of Management Theory: Scientific Management F.W. Taylor, Henry L Gantt, Frank and Lillian Gilbreth, Theory of Henry Fayol, Fayol’s vs Taylor’s comparision. Behavioural Model of Management (Hawthorne studies), Modern Theories of Management (Systems Management School, Situational Approach School) Planning: Definition, Nature, Importance, Types of Planning (from Koontz-Weihrich), Steps in Planning (from Koontz-Wiehrich), Planning Premises Organising: Concept, Definition, Formal and Informal Organisation, Organisational Structure (Functional Organisation, Product/ Market Organisation and Matrix Structure), Span of Management (concept and factors influencing the Span of Management), Delegation of authority Staffing: Definition, Factors affecting Staffing—The External and Internal Environment Identification of Job Requirements Job Design, Recruitment, Selection (process and limitations of Selection Process) Leadership: Definition, Leadership Characteristics Directing: Meaning of Motivation, Primary Motives, Secondary Motives, General Motives Controlling: Meaning, Need of Control, Control Process, Traditional Control Devices Text Books: 1. Koontz, H. and Weihrich, H, Essentials Of Management (Tata McGraw Hill: New Delhi) 2. Bose, D. Chandra, Principles of Management and Administration, (Prentice Hall India: New Delhi) 3. Stoner, Freeman and Gilbert, Management (Prentice Hall of India: New Delhi)

Reference Books: 1. Luthans, F. Organization Behaviour (McGraw Hill: New Delhi)


BBA 102



Basic Ideas in Statistics: Definition, Function & Scope of Statistics. Collection and Presentation of Data. Classification, Frequency Distribution, Diagrammatic and Graphic Presentation of Data. Measures of Central Tendency: Arithmetic Mean, Weighted A.M., Median, Mode, Geometric and Harmonic Means and their Merits and Demerits. Measures of Variation: Range, Co-efficient of Variation Lorenz Curve. Quartile Deviation, Root Deviation, Standard Deviation Mean Square

Correlation Analysis: Methods of Studying Correlation for Grouped and Ungrouped Frequency Distribution. Regression Analysis: Equation of Regression Lines for Grouped and Ungrouped Frequency Distribution, Standard Error Estimate. Index Numbers: Types of Index Numbers and Methods of their Construction, Tests for Shifting, Perfection Base

Business Forecasting through Time Series Analysis: Time Series and its Components Linear and Non-linear Trend, Seasonal Variations and Irregular Variations and their Measurements. Basic Concepts in Probability: Counting Rules, Permutations and Combinations. Venn Diagram, Events, Set Operations on Events, Dependent and Independent Events, Definition of Probability, Conditional Probability, Addition and Multiplication Ruleof Probability, Bayes’ Theorem. Note : The treatment of the subject matter is to be application oriented. The proof of theorem and derivation of formulae is not required. Text books: 1. Gupta and Gupta, Business Statistics. (Sultan Chand & Sons: New Delhi). 2. Chandan, J. Statistics for Business Economics. (Vikas: New Delhi) Reference books: 1. Das, N.G. Statistical Methods(.M. Das & Co.: Kolkata). 2. Hogg, Introduction to Mathematical Statistics (Pearson: New Delhi) 3. Miller, John E.Freud’s Mathematical Statistics with Application 7/e Delhi)

(Pearson: New


Computer Output Units. (Pearson : New Delhi) 2. Binary Division. Introduction to Information System Reference Books : 1. Magnetic Tape Drives. Local Area Networks Operating Systems: Why We Need an OS. Addition/Subtraction of Numbers in 2’s Complement Notation. Computer Languages: Why Programming Language?.. Octal. Fundamental of C & C++. Communication Protocols. James. Serial-access Memory Physical Devices Used to Construct Memory. Representation of Integers and Real in binary. Sinha P. Computer Memory: Memory Cell Memory Organization Read-only Memory. Signed Numbers.0 Computer Basics: A Simple Model of a Computer. Multiprogramming OS. Data Representation: Representation of Characters in Computers. Compiling Highlevel Language. Batch OS. ITL ESL. Two’s Complement Representation of Numbers. Binary Multiplication. Sinha P. High-level Language. Computer Fundamentals. Time-Sharing OS. (BPB : New Delhi) 5 . Computer Networks: Need for Computer Communication Networks. Magnetic Hard Disk. Binary Subtraction. Introduction to Computer Science. Characteristics of Computers. Hexadecimal Representation of Numbers and their conversion. Unix OS. Assembly Language. Floppy Disk Drives. Text Book: 1. Internet and World Wide Web..K. O’Brien.BBA 109 FUNDAMENTALS OF COMPUTER’S COMPUTING 1. Problem Solving. Binary Arithmetic: Binary Addition. CDROM. Input/Output Unit: Description of Computer Input Units Other Input Methods.

statistical method-trend fitting. consumer’s equilibrium.. short and long run equilibrium of a firm). Scope of Micro and Macro Economics Purpose of Managerial Economics in Business Decision Making Demand: Law of Demand-Demand Curve. Short Run Cost Curves. Three stages of Production in Short Run. Law of Diminishing Returns. causes. derivation of demand curve). consumer’s equilibrium. Law of Returns to Scale Theory of Cost: Types. Economics (Tata-McGraw Hill: New Delhi) 6 . Samuelson. Managerial Economics-Udipto Roy(Asian Book:Kolkata) Reference Books: 1. Techniques (survey regression method) method. marginal rate of substitution. Elasticity of Demand (Types-price.BBA 104 BUSINESS ECONOMICS 1. law of equimarginal utility. Third degree price discrimination). concept & conditions of Price Discrimination. derivation of demand curve). Long Run Average Cost Curve. Producer’s Equilibrium in Long Run. Microeconomics for Management Students (Oxford University Press: New Delhi) 4. Monopoly (features. determination of price. N. Dwivedi. Text Books: 1. Measurement of elasticity of demand) Theory of Consumer Behavior: Cardinal Utility Theory (assumptions. Movement vs Shift of the Demand Curve. meaning and properties of indifference curve. Managerial Economics (Sultan Chand & Sons: New Delhi) 3. income & substitution effects of normal goods under Hicksian approach. income consumption curve.0 Nature and scope of Managerial Economics: Meaning and Characteristics. short and long run equilibrium of a firm. law of diminishing marginal utility. Determinants of Demand.N. Managerial Economics (Vikas Publishing House: New Delhi) 2. Economies and Diseconomies of scale Market Structure: Perfect Competition (features of pure and perfect competition. D. Ordinal Utility Theory (assumptions. shut down point and its significance). Monopolistic Competition (features. Demand Forecasting: Purpose. price consumption curve. Dholakia & Oza. income and cross elasticity. short run equilibrium of a firm. econometric Theory of Production: Production Function (meaning). Varshney & Maheshwari.

Types. Golden Rules. Sahaf.BBA 105 INTRODUCTING TO BUSINESS ACCOUNTING 1. Indian Accounting Standards) Journal Ledger and Trial Balance: Journal: Meaning&Advantages . Forms of Balance Sheet. Capital and Revenue Receipts. R.N. Methods (straight line and diminishing balance) and Significance Bills of Exchange: Parties to a Bills of Exchange.Posting and Balancing. Dishonour of Bills. Final Accounts: Trading Account. Concepts and Conventions. Receipts and Payments Accounts. Deferred Revenue Expenditure. Bank Reconciliation Statement Text Books: 1. Uses and Limitations Capital and Revenue Expenditure and Receipts: Rules for Determining Capital Expenditure and Revenue Expenditure. MA. Adjustments. Income and Expenditure Account problems Receipts Depreciation: Meaning.0 Accounting: Basics of Accounting.Prial Balance Objectives. Promissory Notes.locating errors and preparations of TIB. Capital and Revenue Profit and Loss Accounting for Non-Profit Organization: Accounting Procedures. Assets and their Classification. Anthony. Classification.defects. Distinction between Notes and Bills of Exchange. Profit and Loss Account. Hanif and Mukherjee. Liabilities and their Classification.Subdivision of journal-daybook & Bills book. Modern Accountancy (Tata McGraw Hill: New Delhi) Reference Book: 1. Management Accounting (Vikas: New Delhi) Promissory 7 . Determinant Factors. Management Accounting Principles (AITBS: New Delhi) 2. Accounting Mechanics (Double Entry System.Ledger meaning. Distinction between and Payments Accounts.

BBA 108 BUSINESS COMMUNICATION . Group Discussions Mock Interview Paper Presentation Extempore Speeches Debates Quizzes Guest Lectures and experimental exercises by communication experts Role playing – 40 marks Internal assessment.0 This course is aimed at inculcating effective oral communication skills to the students through regular use of following techniques and methods: 1. 2.I 1. 3. 4. 6. 7. viva-voce (External) – 60 marks 8 . 8. 5.

and Davis. Limitations of OD Interventions Concept of Morale and Job Satisfaction Text Books: 1. Formal and informal groups. Types of Conflict.& Sanghi Organizational Behaviour (Prentice Hall India: New Delhi) Reference Books: 1. Negotiation (process and issues) Concepts of Organizational Culture and Organizational Development: Definition. learning and attitude Motivation: Importance of psychological process of motivation. Ornagizational Behavaiour: Human Behaviour at Work (Tata McGraw Hill: New Delhi) 9 . Organizational Behaviour (McGraw Hill: New Delhi) 2. salient motivation tools Need Theories/ Content Theories (Maslow’s Hierarchy of Needs. U.P.0 Introduction: Meaning and importance of the study of OB Behaviour and its causation: Introduction to personality. Introduction to TA Conflict Management and Team Building: Sources of Conflict. S. Organizational Culture Organizational Development: Concept of OD.SECOND SEMESTER BBA 201 ORGANIZATIONAL BEHAVIOR 1. Pareek. perception. Newstrom. Robbins. Alderfer’s ERG Theory Process Theories (Herzberg’s Two Factor Theory and Vroom’s Expectancy Theory) Leadership and Group Dynamics: Historically Important (Ohio State and Michigan leadership Theories). Phases of OD and OD Interventions.W. Traditional Theories (Trait Theory and Contingency Theory) Modern Theories (Charismatic Theories). F. role concept Improving Interpersonal Effectiveness: Interpersonal communication. Luthans. K. J. Understanding Organizational Behaviour (Oxford University Press: New Delhi) 2.

Methods of Sampling. Sampling Errors. 10 . Statistical Quality Control and Quality Control Charts (X. One Tailed and Two Tailed Tests. Differences of two Means. Tests of Hypothesis Concerning Large Samples.R. Business Statistics. Testing Hypothesis about Population. Central Limit Theorem Sampling Distribution: The Sampling Distribution of the Mean. (Sultan Chand & Sons: New Delhi). F-distribution and its Properties. Chi-square Test.0 Probability Distribution: Binomial . Poisson. Gupta and Gupta. Mean Difference between Two Proportions Small Sampling Theory: t-distribution and its Properties. Proportions and Differences of two Proportions Estimation of Parameters: Point and Interval Estimation.C & P) Text books: 1. Construction of Confidence Limits and Determination of Proper Sample Size Tests of Hypothesis: Procedure of Hypothesis Testing.BBA 203 QUANTITATIVE TECHNIQUES IN MANAGEMENT 1. Type I and Type II Errors. Normal Distribution Sampling: Principles of Sampling. Non-Parametric Tests: Chi-square Distribution and its Properties.

Programming with C (TMH: New Delhi) 2.Visibility and Life Time of Variables. 4th Edn ( BPB Publication: New Delhi ) 11 . Balaguruswamy . Functions. Putting Strings Together. Various Type of Declarations. Operators and Expressions: Different Type of Operators and Expressions. Operations on Individual Members. Comparison of Two Strings.Handling Functions. Variables and Data Types.0 Overview of C: History and Importance of C.String variables. Decision Making and Branching (if. Y. Structures and Functions. B. Arithmetic Operations on Characters.Programming in ANSI C. Kanetkar – Let us C. While. Declaring Structure Variables. Reading and Writing Strings. do. Arguments and Corresponding Return Values. for. The Scope. Size of Structures. Accessing Structure Members. Structure Initialization. Mathematical functions Input. Function Declaration. Copying and Comparing Structure Variables. Structures: Defining a Structure. Structures within Structures. Calls and Functions.BBA 210 INTRODUCTION TO ‘C’ PROGRAMMING 1. Branching and Looping: Managing Input and Output Operations. do-while. Basic Structure and Execution of C Programmes. S. Operator Precedence and Associativity. Output. Text Books : 1. 3rd edn ( TMH: New Delhi) Reference Book : 1. User – Defined Functions: Need and Elements for User – Defined Definition of Functions. Return Values and Their Types. E. Constants. Arrays within Structures. Arrays of Structures. String. Nesting of Recursion. Evaluation of Expressions.if-then-else. Gottfried .switch) Arrays: One and Two dimensional arrays.

purpose of preparation. Fund Flow Statement (definition of funds. Techniques for Evaluating Investment Proposals (Discounted Cash Flow Methods-NPV. Finance Functions. Financing of Current Assets. Forms of Dividends. Simple Numerical Exercises Dividend Policy Decision: Reasons for Paying Dividends. Factors affecting Capital Structure Capitalisation (Meaning.Ratio Analysis (purpose of preparation. Objective of Financial Management. Financial Management & Policy (Pearson Education Asia) 12 . Pandey. Theories of Capitalization. simple numerical exercises) Capital Budgeting Decisions: Meaning and Importance of Investment Decisions. ARR) Simple numerical exercises Financing Decisions: Meaning & Importance of Capital Structure. simple numerical exercises). IRR. Van Horne.0 Nature of Financial Management: Scope of Finance & Financial Management. Non-Discounted Cash Flow Methods. Over & Under Capitalisation) Working Capital Management: Concept of Working Capital. Financial Manager’s Role. simple numerical exercises). Annuity Analysis of Financial Statements: Significance of their Preparation. Concept of Value & Return: Future Value & Present Value of Single Amount. Types of Investment Decisions. Organization Chart of Finance Dept. Operating Cycle/ Cash Conversion Cycle. types of ratios and their implications for business. P. Factors Influencing Working Capital Requirements. Considerations of Dividend Policy. Level of Current Assets (Permanent & Variable Working Capital).Payback Period. Stability of Dividends.I. Text Books: 1. Financial Management-Theory & Practices (Tata-Mcgraw Hill: New Delhi) 2. Financial Management (Vikas: New Delhi) Reference Books: 1.BBA 205 BASICS OF FINANCIAL MANAGEMENT 1. PI. Characteristics of Current Assets. Chandra.Cash Flow Statement (purpose of preparation.M.

Functions of Marketing Channel. Introduction to elements of Promotion Mix Text Books: 1. Attributes of Effective Segmentation.0 Introduction to Marketing: Definition of Market and Marketing. R. Concept of Product Line. W. McDaniel.S. Principles of Marketing (Pearson Prentice Hall: New Delhi) 2. Marketing 7/e (Thomson: New Delhi) 13 .J. Classification of Product and Levels of Product. Selection of Brand Name. Methods of Pricing (Cost based and Competition oriented ) Channel Management: Concept and Importance of Distribution Channels. Hair. Marketing and Selling (concepts and differences) The Marketing Environment: Elements of Company’s Micro and Macro environment Market Segmentation: Concept. Product Mix Definition. Needs. S. Channel Design Decision Marketing Communication: Definition. Concept of Target Market. Types of Marketing Intermediaries. Product Line Decisions. Pricing Decisions: Concept of Price. Ramaswamy.BBA 208 PRINCIPLES OF MARKETING 1 1. Variables/Bases for Segmenting Consumer Market. and Namakumari. Marketing Management (Macmillan: New Delhi) Reference Books: 1. Stanton. and Armstrong G. P. Factors Influencing Pricing. Kotler. Marketing Management (Tata McGraw Hill: New Delhi) 2. Saxena.. Definition of Brand and Brand Equity. Lamb. V. Core Concepts of Marketing. Concept of Integrated Marketing Communication. Fundamentals of Marketing 3. Selection of Target Market Product Management: Definition of Product.

A. Principles of Business Communication (Himalaya Publishing: Mumbai) c) Pillai. MK.D. Memos and Office Orders) Correspondence with Banks Regarding: a) Conversion of a Single Account into a Joint Account b) Transfer of Amount to F. U. B. Chand: New Delhi) b) Sethi. A Guide to Business Correspondence and Communication Skills (S. objectives. R.M. c) Transfer of F. Interest into Savings Account Correspondence with Insurance Companies Regarding: a) Settlement of Claim b) Intimation about the Loss or Damage Suffered due to Fire.0 Business Communication in Functional Departments: a) Drafting of Interview Letters.D. Top Business Letters (Upkar: Agra) 14 . and Bhagavathi Modern Commercial Correspondence (S.BBA 209 BUSINESS COMMUNICATION –II 1. Appointment Letters b) Preparation of Resume c) Floating of Enquiries and Sending Quotations d) Tenders (preparation and its importance) e) Inter-departmental Communications (Preparation of Circulars.S. b) Non Receipt of Money Sent through Money Order c) Change in Residential Address d) A New Telephone Connection e) Shifting of Telephone f) Frequent Disorder of Telephone Corresponding with Shareholders and Debenture holders Regarding: a) Issue and Payment of Dividend b) Issue of Interest Report Writing: Meaning. N.N. and Rai S. Chand: New Delhi) Reference Book: a) Kapur. Principles and Practices of Bank Letters (Skylark Publications: New Delhi) b) Rai. steps and types Text Books: a) Singh. features. Flood and Earthquake c) Surrendering the Life Insurance Policy due to Inability in Paying the Premium Correspondence with P & T Authorities Regarding: a) Non Receipt of a Letter Sent through Registered Post.

Steps and Types (simple random. Gupta. B. Components and Steps to be Followed While Formulating a Research Problem/ Criteria of a Good Research Problem Research Design: Meaning. Santosh Research Methodology and Statistical Techniques (Deep and Deep Publications :New Delhi) 15 .O. Scientific Method and Social Research (Sterling: New Delhi) 2.THIRD SEMESTER BBA 301 RESEARCH METHODOLOGY 1. stratified random.0 Research – An Introductory Approach: Meaning.N. Methodology of Research in Social Science (Himalaya Publishing House: Mumbai. Kothari. Ghosh. Secondary Data (Sources and Precautions in the Use of Secondary Data) Sampling: Meaning. C.R. Characteristics of a Good Research Design. Characteristics and Importance Types of Research: Fundamental and Applied Research The Basic Research Process: An Overview and Steps Research Problems: Meaning. Research Methodology – Methods and Techniques (New Age: New Delhi) Reference Books: 1. Krishnaswami. systematic and cluster samplings) Methods of Collecting Data: Survey and Observation Methods Editing: Meaning and Importance Tabulation: Meaning and Rules for Tabulation and Parts of a Table Report Writing: Characteristics and Types and formats of Report Text Books: 1.R.) 2. Components of a Research Design Sources of Collection of Data: Primary Data (Method – questionnaire development).

Chand: New Delhi) Reference Books: 1. Fringe Benefits. Importance and the Process Recruitment and Selection: Sources and Process of Recruitment. Objectives. Chhabra. Saiyadain. Base Compensation. Objectives. Objectives and Criticism Collective Bargaining: Need. Human Resource Management (Dhanpat Rai: New Delhi) 2. Benefits. Difference Management. Human Resource Management (Pearson: New Delhi) 16 . Khanka. Evolution of HRM between HRM and Personnel Human Resource Planning (HRP): Definition. S. Human Resource Management (TMH:New Delhi) 2. Time Wage and Piece Wage Systems factors Affecting Performance Appraisal: Meaning. Need for Scientific Selection and the Selection Process Training and Development: Concept of Career Planning. Need. Job Evaluation Industrial Disputes (ID): Concept and Causes of ID Trade Unionism (TU) : Meaning.BBA 302 HUMAN RESOURCE MANAGEMENT 1. T. Importance and Steps in Training Programmes. Performance Appraisal vs.S.N. Compensation. Importance and Process of Executive Development Compensation: Elements of Compensation. Importance and Procedure Worker’s Participation in Management: Concept and Evolution Text Books: 1. Dessler. Functions. Human Resource Management (S.0 Nature and Scope of HRM: Meaning.

Welfare. 1947: Objectives.0 The Factories Act. Provisions regarding Health. Grievance Settlement. Fixation of Wage Periods. Scope and Coverage. Mamoria and Gankar Dynamics of Industrial Relations in India (Himalaya: New Delhi) Reference Books: 1. Meaning of Trade Union. Who Can Raise a Dispute. Strikes and Lock-outs Payment of Wages Act. Time and Mode of Payment. Shukla. Voluntary Arbitration. 1926: Objectives. Labour Court and Tribunals. Mercantile Law (S. Obligations of Registered Trade Unions.N. Scope and Coverage.Chand:New Delhi) 2. Fixation of Minimum Rates of Wages. Safety. Membership. Working Hours of Adults. 1948: Objectives. Meaning of Industrial Dispute. Court of Inquiry. Works Committee. Scope and Coverage. Conciliation. Mamoria.BBA 303 LEGAL ASPECTS OF MANAGEMENT 1. Industrial Jurisprudence and Labour Legislation (Himalaya: New Delhi) 17 . Employment of Women The Trade unions Act. M. Sarma A.C. Garg. Registration of Trade Union. 1936: Objectives. Rights of Registered Trade Unions Industrial Disputes Act. 1948: Objectives. Scope and Coverage. Labour Laws (Nabhi:New Delhi) 2. Fixation of Working Hours Text Books: 1. A. Authorized Deductions Minimum Wages Act. Scope and Coverage.

Private placements) Secondary Market: Introduction. Mutual Funds. Brief outline of development in Indian Financial System Money Market: Introduction to basic instruments of Indian money markets. Introduction to important players in Indian Money Markets. Pandian. Introduction to different important players of Capital Market.BBA 304 INTRODUCTION TO FINANCIAL MARKETS 1. Machiraju. evolution and functions of stock exchanges. credit control via reserve requirements. Functions & types of capital markets. Important Indian Stock Exchanges.P. Functions of RBI. Merchant & Investment bankers. Security Analysis & Portfolio Management (Vikas: New Delhi) 3. Agashe. Indian Financial System (Vikas: New Delhi) Reference Books: 1. Capital Markets & Financial services (EPH:Delhi) 18 . Functions of Financial systems. Listing and stock market trading.Y. 2.. Khan. Banking Theory & Practice (Vikas: New Delhi) 4. Text Books: 1. (Tata McGraw Hill: New Delhi) 2.t Public Issues. Structure of Indian Financial markets. Primary Markets: Concept. important products of commercial banks. Concept of Repo & Reverse Repo Central banking System: Introduction. M. Qualitative Credit Control Commercial Banking System: Evolution.r. Shekhar & Shekhar. Stock Exchange. Financial System. A.0 Financial System: Concept of Financial Assets & Financial Markets. Recent guidelines of SEBI w. Weaknesses and suggestions Regulatory Framework: Role of SEBI. methods of raising funds (Public & Rights Issue. Capital markets (Prentice Hall: New Delhi) . advances to priority sector. Functions of Commercial Banks Capital Markets: Concept. Fabozzi & Modigliani. selective credit control.

0 Introduction to oopl.BBA 305 INTRODUCTION TO JAVA PROGRAMMING 1. decision making and looping. objects and methods. constants. Text Book: 1. arrays. web design. HTMl. strings and vectors. Programming with java-Balaguraswamy E 19 . concepts on packages and its application. overview of java language. operators and expressions. variables and data types. Classes. decision making and branching. concept on applets.

BBA 308 PRINCIPLES OF MARKETING II 1. Marketing Information System: Significance. Requirements of a Good MIS. Strategic Planning Process. Direct Marketing: Difference Between Direct Marketing (DM ) and Conventional Marketing. Important Concerns/Aspects In Positioning. Steps In Product Positioning. Marketing Management (Tata McGraw Hill: New Delhi) 2. Stages in PLC. Principles of Marketing(Pearson Prentice Hall: New Delhi) . Lamb. Requisites For Success of Direct Marketing. Hair. Strategies for Managing Different Stages in the Lifecycle. 2. BCG Matrix. Ramaswamy – Namakumari. Benefits of Direct Marketing Introduction To Retail Management Text Books : 1.0 Marketing Planning: Concept Of Strategic Plan. Steps in Designing an MIS. Marketing 7/e (Thomson: New Delhi) 20 . P & Armstrong. Kotler. Product Positing and Competitive Advantage: Concept. Forms of Direct Marketing. Concept of Strategic Business Unit. Marketing Management (Macmillan: New Delhi) Reference Books: 1. Concept of Competitive Advantage. McDaniel. G. R. Saxena. Benefits of Marketing Information. Product Lifecycle: Concept.

J. architecture and protocols). Time – based Media representation and Delivery Multimedia Information System: Operating System support for continuous media applications.FOURTH SEMESTER BBA 402 INTRODUCTION TO MULTIMEDIA & INFORMATION TECHNOLOGY 1. Knowledge-based Multimedia Systems Text Books: 1. Multimedia Presentation and Authoring Multimedia Communications Systems: Multimedia Service Over the Public Network (requirements.0 Multimedia Overview: Users of Multimedia Information. Schuman. Multimedia: Making It Work (TMH: New Delhi) Reference Books: 1. Multimedia and Excel (Thomson: New Delhi) 21 .. Computer and Video Fusion approach to Open Shared Workspace Future Directions: High Definition Television and Desktop Computing. Multimedia Devices. the Convergence of Computers. Communications and Entertainment Products. J. Digital Video and Image Compression. Multimedia Interchange. Burford. T.F.K. Multimedia Groupware. Middleware System Services Architecture. Multimedia Conferencing. Dhan. Video Technology. Multimedia Systems (Person Education: New Dellhi) 2. Presentation Services and the User interface... Multimedia File Systems and Information Models. Architecture and Issues for Distributed Multimedia Systems Media and Time: Digital Audio Representation and Processing.

Practical Costing (Vikas: New Delhi) 22 . Preparation of Cost Sheet Labour Costs: Treatment of Idle time and Overtime. basic Concepts of BEP and PV Ratio Budgetary Control: Basic Concepts of: a) Draft Budget (concept and importance) b) Functional Budgets (sales. Rao. Cost Accounting (PHI: New Delhi) Reference Books: 1. Classification (function. Cost Accounting (PHI: New Delhi) 2. B. Costing vis-à-vis other Functions of an organization Classification of Costs and Cost Sheet: Classification of Costs and Cost Elements. purchase and cost) c) Master Budgets d) Zero-Base Budget e) Flexible and Fixed Budget Standard Costing: Concept of Standard Costing and its importance. Techniques of Costing.0 Introduction: Cost concepts and cost object. element and behaviour) Job Costing: Introduction. its Importance and limitations Process Costing: Normal and abnormal loss and abnormal gain. establishment of standard cost. Causes of Labour Turnover and the Cost thereof Overheads: Meaning and importance. Methods of Costing. preliminaries to the establishment of standard cost. Banerjee.BBA 403 MANAGEMENT & CONTROL OF COST 1. Meaning and Accounting for: a) Joint Products b) By-products Marginal Costing: Introduction and importance. Management Accounting (Everest: New Delhi) 2. Nigam and Jain. Profit Centre. AP. Cost Unit. Tulsian. analysis of variance (material and labour) Text Books: 1.

The Maximin-Minimax Principle.BBA 404 FUNDAMENTALS OF OPERATIONS RESEARCH 1. Graphic Solution of 2 × n and m × 2 Games Text Books: 1. Kanti Swarup. M. Graphical Method. Problems in Operations Research (Sultan Chand: New Delhi) Reference Books: 1. Satyanarayana. Hungarian Method Game Theory: Two-Person Zero-Sum Games. Gupta. and Raman. Transportation Models: Balanced and Unbalanced Models of Transportation o North-West Corner Method o Row Minima Method o Column Minima Method o Matrix Minima Method o Vogel Approximation Method o MODI Method) Assignment Models: Balanced and Unbalanced Assignments Models. and Manmohan. P. Gupta-Manmohan. Management Operations Research 2. Games Without Saddle Points (Mixed Strategies).0 Introduction to Theory of Optimisation Linear Programming: Mathematical Formulation of the Problem. Introduction to Operations Research (Tata McGraw Hill: New Delhi) 23 . Simplex Method. L.Maximization and Minimization. Some Basic Terms. Operations Research (Sultan Chand: New Delhi) 2.K. Hill – Liberman.

Types of Maintenance Material Handling Equipments.0 Introduction: Nature. Production Process Design Layout: Deciding Location and Layout of Production Facilities for Plants. Concept of EOQ and ROP ABC Analysis: Its Importance An Overview: Stores Management. Materials Management: An Integrated Approach (PHI: New Delhi) 2.P. Gopalakrishna. Khanna. O. Scheduling and Control Maintenance of Plants and Production Facilities. Materials Management: Inventory Control and Logistics (PHI: New Delhi) 2... Scope and Importance of Materials Management in the Business World Concepts: Integrated Approach to Materials Management and its Advantages and Limitations Basic Ideas: Purchasing and Purchasing Functions Basic Principles: Inventory Control. Location and Layout of Stores. S. Stores System and Procedures Applications: Computer in Materials Management PRODUCTION MANAGEMENT Introduction: Design of Production Systems. Production Planning.. Types of Layout Forecasting.. Datta. A. Industrial Engineering and Management (Dhanpat Rai: New Delhi) 24 .N. and Sunderasan. P.BA 405 INTRODUCTION TO MATERIALS MANAGEMENT & PRODUCTION MANAGEMENT 1. M. Chary. Production and Operations Management ( TMH: New Delhi) Reference Books: 1.K. its Uses and Importance Text Books: 1.

S. Role and Importance of Warehousing. Marketing Management (Macmillan: New Delhi) 25 . Meaning of Quota.0 Introduction to Physical Distribution: Concept. Modes of Transportation (truck. Closing the Sale Follow-up Territory Management: Sales Territory Concept. Reasons For Establishing Territories. Kotler.W. water). Still.A. P. Sales Objections. R. rail. Choosing a Transportation Mode Sales Management: Meaning. Ramaswamy. Principles of Marketing (Pearson Prentice Hall: New Delhi) Reference Book: 1. S. Objectives and Tasks of Sales Management Salesperson’s Role: Role of salesperson in Reducing Buyer Dissonance. Obstacles. and Govoni.. order call ratio). Importance of Physical Distribution Designing a Distribution System: Steps in Designing a Distribution System Warehouse Management: Concept.P. Designing a Warehousing System Transportation: Important tasks in Transportation Management. Sales Management (PHI: New Delhi) 2. Sales Evaluation: Standard Performance (quota. Procedures for Setting Sales Volume Quotas. Distribution as link between Production and Marketing.BBA 408 SALES & DISTRIBUTION MANAGEMENT 1. Cundiff. and Namakumari. V. air. and Armstrong G. selling expense ratio. N. E. call frequency ratio. Comparing Actual Performances with Standard Actions Text Books: 1.

Reliance Industries Limited and Infosys Technologies Text Book: 1. Freedom and Discipline. Judiciary and Athletic Coaching Codes of Conduct: Tata. and Chakraborty D. Journalism. Indian Army. RC. Changing. Engineering.BBA 409 BUSINESS ETHICS 1. Induced Unethicality and their Consequences Human Values Explored Further: Secular and Sacred. Aditya Birla Group. Affluence and Poverty. Politics. Skills: Universal vs. Sekhar. S.0 Introduction to HVE: Explanation and Definition.. the Psychology of Competition Codes of Ethics: Medicine. Duties and Rights. Government Service. Conceptual Framework in Understanding the Complementarity between Values and Skills. Reasoning and Willing for Constructive Appreciation of Values and Skills Ethics: The Different Theoretical Perspectives Deeper Insights into Ethics: Voluntary Unethicality vs. Human Values and Ethics. Business Ethics 26 . Roles of Feeling. Durable vs.K. Ethical Choice (Response: New Delhi) Reference Book: 1. Accounting. Local. Towards Holistic Excellence (ICFAI: Hyderabad) 2. Chakraborty S. Modh. what is there in HVE for us? Values vs.

V. patents& trademarks in small businesses Problems of Small Businesses: Reasons and remedies of sickness in SSIs in India Institutional support for small businesses in India: Support in areas of technology. marketing. finance. Venture Capital. Appraisal Sources of Finance: Own funds. Project formulation & Business Plan. entrepreneurship development Text Books: 1.FIFTH SEMESTER BBA 501 ENTREPRENEURSHIP & SMALL BUSINESS 1. Project Report. Contribution to Indian Economy Overview of Project Management: Identification of Business idea.0 Introduction: Definition. factoring Role of Technology: Importance of innovation. Entrepreneurial Development: Entrepreneurial environment. Entrepreneurship and Small Scale Industries 27 . Steps for setting up small industry. Dynamics of Entrepreneurial Development and Management 2.. Desai. inputs & infrastructure. Concept of Entrepreneurship. Entrepreneurial process Types & Classifications of Entrepreneurs. Lease Finance. Characteristics of entrepreneurs Introduction to Small Scale Industry in India: Definition. Institutional finance. Batra-Dangwal.

R. Tariff and Non-Tariff Barriers. Major Exports and Imports. F. International Marketing versus Domestic Marketing (differences) Theory of International Trade: Theory of Comparative Cost. Impact of NonTariff Barriers Organizations and Agreements: WTO (functions. Functions. principles.0 International Trade: Concept. World Bank (purpose. Benefits of International Trade. principles/policies) IMF Foreign Trade of India: Organizational Setup ( autonomous bodies. Concept of Balance of Payment. Factor Proportion Theory Multinational Corporations (MNCs): Definition. Importance. facilities provided by IMF). Varshney.. International Marketing Management: An Indian perspective (Sultan Chand: New Delhi) 28 .BBA 502 INTERNATIONAL TRADE & BUSINESS 1. Methods of International Payment. B. attached and subordinate offices). and Bhattacharya. EXIM Policy (2002-2007) of India (features and objectives of the policy) Foreign Exchange Market: Concept. Cherunillam. agreements).Concept of Fixed and Flexible Exchange Rate (concept)and Convertibility of Rupee Text Books: 1. Concept of Export House. Role of MNCs in International Marketing.L. International Business (PHI: New Delhi) 2. (purposes. International Trade Barriers: Meaning.

data and schemes. entity relationship diagram. F . data abstraction. Crash Recovery: Correctness and Atomicity. et . models. Fundamentals of Database Systems 29 . Transaction states. Checkpoints. 2 NF. database administrator. Elmasri / Navathe . Statistical Databases.BBA 505 DATABASE DESIGN & MANAGEMENT 1. data independence. ( Pearson: New Delhi) 2. relationships and relationship sets. generalization and specialization. 3 Security and Integrity: Security and Integrity violations. Korth . al. instance Entity – Relationship Model: Entities and entity sets.based recovery. Shadow paging Text Book: 1. ( McGraw – Hill: New Delhi) Reference Book: 1. BCNF ) Design: Functional dependency. Normal forms ( 1 NF. Relational Commercial Language: SQL Relational Database NF . View. reducing E-R diagrams to tables. Authorization and Views. primary keys. CJ. mapping constraints. Encryption. Log. Security specification in SQL.0 Introduction: Purpose of database system. Relational Model: The Relational Algebra. Date. H . Database System Concepts. Fundamentals of Database Systems. aggregation.

They will in turn carry out a feasibility study for the project and finally submit a Project Feasibility Report.0 In this course the students have to search for a real life business project idea.BBA 506 PROJECT FEASIBILITY REPORT 1. 30 . This study will be carried out as per the discussions held in the course Entrepreneurship and Small Business.

growth and development of Tourism. employment generation Tourism Marketing: Concepts. WTO and Travel Agents India Text Books: 1.BBA 509 HOSPITALITY MANAGEMENT 1. Front-Office Keeping. Elliot. Classification of hotels Evolution of the Industry in India: Definition. J. Development and early history Systems View of the Hotel Industry: Characteristics of Hotel Industry. Tourism and Economic Development in 31 . Activities of Hotels. Nee. marketing mix Indian Tourism development Corporation (ITDC). Birth.0 Introduction: Evolution of Hotel Industry. Supporting Services Maintenance: Accounts and equipments Relevance of Marketing Function: Introduction to Tourism: Definition. DR. Government’s role in planning Tourism and Employment: Growth of related Industries. Bar and Restaurant. importance. Hall.. Accommodation. Tourism 2. Factors influencing growth of tourism Tourism Planning: Need.

R. Laudon and Laundon. Value of Information. Need for Systems Analysis. Designing. The Concept of DBMS and RDBMS Text Book: 1. MIS and Information Concepts 4. and Ross J.0 1. Goyel. Management Information System (Macmillan: New Delhi) 32 .G. Introduction to Enterprise Management System 8. the Process of SAD. Classification of Information. Management Information System (Pearson : New Delhi) 2. Murdic..E. MIS and Decision Making Concepts. Planning. Concept. and Implementation of MIS 6. Concept of Philosophy of DSS 7. MIS and System Analysis 5. Information System for Modern Management (PHI:New Delhi) Reference Books: 1. Concept of Information.SIXTH SEMESTER BBA 601 MANAGEMENT INFORMATION SYSTEM 1. Role and Importance of MIS 2. Herbert Simon Model of Decision Making 3. Concept of Systems Analysis and Design (SAD).

Technical Analysis and Financial Analysis Project Cash Flows: Incremental Principle. MIS.BBA 615 PROJECT MANAGEMENT 1. generation and project ideas screening of Feasibility Study of Project: Market Analysis. V. Implementation and Review Reference Books: 2.0 Introduction: Impact of HR. PERT and CPM Model and Network Cost System Project Review and Administration Aspects Text Books: 1. P.. Desai. Project Management 33 . Finance and Production. Long Term Funds Principle and Exclusion of Financing Costs Principle Project Appraisal Criteria: NPV (Net Present Value). Project Planning: Analysis. Chandra. IRR (Internal Rate of Return) and Pay Back Period (PBP) Network Techniques for Project Management: Development of project Work..

Bajaj & Nag. Customer Service. E-Commerce 2. Demerits of E. Agarwala& Agarwala .I Types of E-Commerce: Inter Organization (B2B) E-Commerce. E-Commerce on Private Network. Electronic Means of doing Business-Defining E-commerce-Emergence of E-Commerce on Private Networks. Value Additions. Building on E-Commerce Enterprise: Ascertain the Need for E-Commerce. Products Setting up a Website. Global Reach. Electronic Payment Systems: Overview of Electronic Payment Technology Legal issues : Laws for E-Commerce. Competition.I. Developing Static Web Pages. General Model of Business.D. Introduction to legal and Security Issues in E-Commerce.0 Introduction: Conceptual Framework of E-Commerce. Forces effecting E-Commerce E. Integration with Operational Databases. E-Business (TMH: New Delhi) 34 . Dynamic Websites.I: Nature.D. Issues of Trademarks & Domain Names E-commerce in India: The Internet in India.Organisational ECommerce. Domain Name Registration. Registering the Website with Search Engines. Operations Oriented Process. Intra.D.BBA 508 E-COMMERCE 1. Business to Consumer (B2C) E-Commerce. Barriers to Growth of E-Commerce in India Reference Book: 1. Benefits of E. Forces Effecting E-Commerce.

Legal and Cargo Risks. International Marketing)(PHI: New Delhi) 2..ELECTIVE (MARKETING) BBA 603 INTERNATIONAL MARKETING 1. Foreign Export Incentives and Assistance: Exemption on Duty and Other Incentives.0 Introduction: Definition. Letter of Credit. Packaging (concept. B. Varsheny. Political. Role of ECGC Documentation: Concept of Commercial Invoice. International Business (or. Air Transport. V. R. Surface vs. Bill of Exchange Text Books: 1. Bill of Lading. Shipping Bill. Scope of International Marketing. Cherunilam. and Bhattacharya.L. Similarities Between Domestic Marketing and International Marketing Selection of Market: Process & Determinants of Market Selection. International Marketing Management (Sultan Chand: New Delhi) Reference Book: 1. Appraisal of Markets Product Policy: Concept of Product. Production and Marketing Assistance Management of Risks: Commercial. International Marketing 35 . Terpstra. factors influencing package design) Distribution: Direct Intermediaries and Indirect Exporting. F. Product Life Cycle in International Marketing. Product Mix.

H. differences between services and goods. classification of services Services Marketing Management: Concept of internal customer and internal marketing Positioning: Positioning in services marketing.. insurance. Services Marketing (OUP: New Delhi) 2.0 Introduction: Introduction to services marketing. Services Marketing 2.ELECTIVE (MARKETING) BBA 622 SERVICES MARKETING 1. hospitality and healthcare Text Books: 1. Onkiat Shaw 36 . Services Marketing (PHI: New Delhi) Reference Books: 1. Wordruffe. Lovelock. Ziethmal – Bitnar. role and importance of positioning Introduction to Services Marketing Mix: Elements and concepts Application of Services Marketing: Bank.

Media Planning Models (Press Models & Cinema Models). Kazmi & Batra. Jefkins.product personality and receptions. applying DAGMAR.0 Introduction: Definition of advertising. DA. Advertising Management (PHI: New Delhi) 2. Aaker. characteristics of advertising. R. Advertising Management – Concepts & Cases (TMH: New Delhi) Reference Books: 1. the theme. Basic Approaches for Testing Advertisements (methods of pre and post testing) Text Books: 1. Advertising Sales Promotion (Excel:New Delhi) 2. F. Concept of Media Scheduling Evaluation of Advertising Effectiveness: Areas of assessment of effectiveness. benefits of advertising. Advertising (Pearson: New Delhi) 37 . the choice of appeal and the mode of message. Advertising Planning: setting the advertising objective-Definition of the target audiences . Myers. media and the target of audience. advertising agencies. M. Mohan. JG & Batra. the advertising world-advertisers. Media Characteristics. marketing objective. Types of Media. use of comparative messages Media Decisions: Concept. Advertising Appropriation-Methods of determining appropriation Creative Strategy: The positioning strategy.ELECTIVE (MARKETING) BBA 617 ADVERTISING MANAGEMENT 1. Role of Media.

banking Ombudsman. Capital adequacy norms and SARFAISI Act 2002. Classification of Banks. rights of a customer and a banker. Banking and International Trade 38 . R. Role of Commercial Banks in Financial Market. protection to collecting and paying bankers under NI Act. Features of Banking. Money. & Natarajan.C.N. Banking Law and Practice 2. An Overview and structure of Indian Banking System. Meaning and Definition of Banking.ELECTIVE (FINANCE AREA) BBA 605 BANKING CONCEPTS & PRACTICE 1. Indian Banking 3. Paramemeswaran . Features of Contractual Customer Relationship. consumer forums. Customer Orientation. Creation of Credit by Commercial Banks and factors affecting credit creation Commercial Banks and Customer Relationship: Definition of Customer to Commercial Banks. Recent Trends in Indian Banking: Recent Regulations on Commercial Banks in India – prudential norms. M. R. P. Banking System: Basic Concepts of Different Types of Banking Systems. Vaish. recent developments in banking sector Commercial Banking: Basic Concepts of Commercial Banks. Text Books: 1. Varshney.0 Introduction: Evolution of Commercial Banks.

Cottle Security Analysis 39 .. regulations of securities market by RBI. P. standard deviation. Dodd. statistical methods Bond Market: Bond Analysis. Investment Management 2. systematic and unsystematic risk measurement.ELECTIVE (FINANCE AREA) BBA 606 SECURITIES & SECURITIES MARKET 1. organized security markets over the counter.0 Securities and Securities Markets: Different kinds of equity and Debt securities. variance. Bhalla. and SEBI Risk and Return: Risk classification. Singh. probability distributions. Efficient Market Theory Portfolio Management: Diversified portfolios. Common Stock Analysis. correlation coefficients. Fundamental Analysis. Earnings Analysis Stock market: Technical Analysis. regression equations. mutual funds Reference Books: 1. bond selection. Market Trading arrangements. V. investment performance evaluation.K Investment Management 3.YTM. G.

International Currency market Exchange Rate Mechanism: Exchange rate quotation. components of International Financial system. An overview of International trade and Finance International trade and Finance: Modes of International trade and Balance of payments.0 Introduction: Nature and Scope of International Finance. International Financial Management 40 . air way bill. International Finance and Domestic Finance. domestic and foreign trade.ELECTIVE (FINANCE AREA) BBA 607 INTERNATIONAL FINANCE 1. Export Import Procedures and Documentation: Terms of Export Import Order. convertibility of capital account. International independence.FEMA. Factors influencing Exchange Rate. Interest Rate Parity. International Financing Decision: Overview Instruments. Capital Account transactions. Importance of the study of International Finance. V. Bill of Exchange. V. Sharan. Exchange Rate Theories. Main documents-Bill of lading. foreign exchange market. RBI’s role as exchange control authority. Text Books: 1. exchange rate determination in spot Market.Purchasing Power parity.A International Finance 2. Letter of Credit. Cost of Capital and Financial structure of International Financial Market. Current Account Transactions. Official Reserve account. sectoral independence. Avadhani.

ELECTIVE (PERSONNEL AREA) BBA 608 MANPOWER PLANNING 1. Dale. Personnel Management and Industrial Relations. Personnel Management. Economic Change and Political Change . The Functions and Benefits of Manpower Planning. The Manpower Environment: Sources of Change. 41 . Forecasting Manpower Needs.B. Mamoria . Gordon & McBeath . Mathematical Models Used For Manpower Planning Text Books: 1. Kumar Surinder and Padhy Prasantha. R. Social Change. Significance and Objectives. Determining Manpower Needs: Job Analysis.S . Manpower Inventory. 2. The Role of Computers In Manpower Planning. Personnel Management and Industrial Relations 3. Manpower Planning and Control 4. Job Evaluation. Skill Inventory and Manpower Audit. Yoder.C.0 Introduction To Manpower Planning: Concept. Dwivedi. Manpower Management 5. Technological Change.

Chand:New Delhi) 2.C. Mamoria and Gankar. Forms and Stages of Collective Bargaining. Essentials of a Successful Trade Union.N. Text Books: 1. India.N. Its Role. Kumar. Nair.0 Industrial Relations: Significance. T. Pre-requisites of Successful Collective Bargaining. Objectives and Industrial Disputes: Types and Causes of Dispute.B. Trade Union: Trade Union Movement in Functions. Participative Management: Growth and Objectives of the Concept of Participative Management. Joint Management Councils. Surinder and Padhy Prasantha. Personnel Management and Industrial Relations 42 . Collective Bargaining: Significance and Objectives.ELECTIVE (PERSONNEL AREA) BBA 609 INDUSTRIAL RELATION 1. Levels of Participation. Dynamics of IndustrialRelations (Himalaya:Mumbai) 3. and Scope. Chhabra. and Nair Latha Personnel Management and Industrial Relations (S. Procedure for Settlement of Disputes. Human Resource Management (Dhanpat Rai: New Delhi) Reference Book: 1.G. Mamoria. Personnel Management and Industrial Relations (Himalaya: Mumbai) 2. Objective.

Factories Act . 1926. 1948. etc.0 This Paper will be Project-Oriented where the students will be expected to take some live examples from an industry and analyze the case in the light of various Industrial and Labor Legislation which they have been taught earlier (for e. Trade Union Act.g. 1936. Payment of Wages Act.1948. Workman Compensation Act. Minimum Wages Act.1947. Industrial Dispute Act.ELECTIVE (PERSONNEL AREA) BBA 610 INDUSTRIAL & LABOUR LEGISLATION 1.) 43 . 1923.

Networks. Transport Layer TCP/IP Protocol Suite : Part 2 (Application Layer): Client-Server Model. Modems. Other Interface Standards.. Addressing. Transmission Mode. Subnetting..ELECTIVE (INFORMATION TECHNOLOGY AREA) BBA 611 COMPUTER NETWORKS 1. World Wide Web (HTTP) Text Book : 1. Protocols and Standards. Hypertext Transfer Protocol(HTTP). Computer Networks.Hill: New Delhi) Communication and Networking 2nd Edition Reference Books : 1. Shannon Capacity Switching: Circuit Switching. Standards Organizations Basic Concepts: Line Networks. Behrouz A. Categories of The OSI Model: The Model. Bootstrap Protocol(BOOTP) and Dynamic Host Configuration Protocol (DHCP). S. Internetworks Configuration. Cable Modem Transmission Media: Guided Media.0 Introduction: Data Communication. Data & Computer Communications. Tanenbaum. Functions of the Layers. TCP/IP Protocol Suite Transmission of Digital Data : Interfaces and Modems: Digital Data Transmission. 3rd (PHI: New Delhi) 2.S. A. Packet Switching. Message Switching TCP/IP Protocol Suite : Part 1 Overview of TCP/IP. File-Transfer Protocol(FTP). 56K Modems. Network Layer. Domain Name System. Unguided Media. William. 6th Edition. Transmission .(Pearson:New Delhi) 44 . DTE-DCE Interface. Transmission Impairment.Simple Mail Transfer Protocol(SMTP). Wavelength. Performance. Forouzan Data (Tata McGraw. Topology.

Different Types of knowledge in Organization. Management of Knowledge Base Text Book: 1. knowledge Life Cycle Organizational Learning Process. Co-ordination Through a Flexible Use of Knowledge Creation The knowledge Engineering Approach. Representation.0 Definition. Supporting.. Expression and 45 . Need and Objective of Knowledge Management. A.ELECTIVE (INFORMATION TECHNOLOGY AREA) BBA 612 KNOWLEDGE MANAGEMENT 1. Knowledge Management Acquisition. Corporate Memories. Tiwana. Types of Corporate Memories The Environment for Co-operative knowledge Processing.

Internet Services. Client Side Java Scripting Variables and strings: Long String Variables. IP Address. INSAT. for TCP/IP Account.ELECTIVE (INFORMATION TECHNOLOGY AREA) BBA 613 INTERNET & WEB PAGE DESIGN 1. Configuring the Machine. Access. Using Internet Hypertext Markup Language: Creating a Description Title. File Transfer. Adding Graphics Scripting: Java Applets. Protocol.0 o Internet Basics: Internet. URLS and Domain Names and Internet Service Providers (ISP) Accessing Internet: Getting Connected. HTML. Adding Hyperlinks. Dial-Up Connection. Direct Connection. Capability Working. TCP/IP. Data Objects HTML o o o o o o 46 . Modems and Speed Internet Internals: Internet Protocols.