NEWSPAPER

GROWTH, PRODUCT PROCESSING, MANUFACTURING, DISTRIBUTING, SCRAP, WASTE, SURPLUS AND ODSELETE

TIMES OF INDIA

EVEN A DOG PREFERS«

OVERVIEW OF INDIA NEWSPAPER
´

India newspaper publication began in Calcutta in the 1780's and by 1800 there were several dozen publications in English, with the numbers increasing periodically. Now, the progress has been so much that every major newspaper from india has an internet edition and you can read an india newspaper online. There are approximately 5,525 newspapers in India. Official figures are not readily available, but a conservative estimate would be that there are an additional 4,000 titles published elsewhere in India. Each week, National Readership Survey (NRS) says, the print news media reaches 242 million readers. These enormous numbers, the survey suggests, represent a chain of growth, driven both by expanding literacy and improved living standards Assuming a population of 620 million adults over the age of 15, as NRS does, that means well over 25 million people in India have begun to read a newspaper or magazine for the first time in these two years.

´

´

´

tabloid. It is owned and managed by Bennett. ´ . It has the largest circulation among all English-language newspapers in the world. compact. across all formats (broadsheet. which is owned by the Sahu Jain family.INTRODUCTION ´ The Times of India (TOI) is a popular Englishlanguage broadsheet newspaper in India. Ltd. Coleman & Co. Berliner and online).

placing as the 8th largest selling newspaper in any language in the world.4 million.«. the newspaper reported that (with a circulation of over 3.14 million) it was certified by the Audit Bureau of Circulations as the world's largest selling Englishlanguage daily newspaper. According to the Indian Readership Survey (IRS) 2010.CONTINUED ´ In 2008. This ranks the Times of India as the top English newspaper in India by readership ´ ´ . the Times of India is the most widely read English newspaper in India with a readership of 13.

433. ´ Total Average Circulation for 2008: 3. Washington Post.CONTINUED According to ComScore. TOI Online is the world's most-visited newspaper website with 159 million page views in May 2009. Daily Mail and USA Today websites.000 copies .«. The Sun. ahead of the New York Times.

during the British Raj. UP. The Bombay Times and Journal of Commerce was launched as a bi-weekly edition. 1838 as The Bombay Times and Journal of Commerce. It was after India's Independence that the ownership of the paper passed on to the then famous industrial family of Dalmiyas and later it was taken over by Sahu Shanti Prasad Jain of the Sahu Jain group from Bijnore. ´ ´ ´ .HISTORY ´ The Times Of India was founded on November 3. Published every Saturday and Wednesday. the Bombay Times was renamed The Times of India. It contained news from Britain and the world. In the 19th century this newspaper company employed more than 800 people and had a sizable circulation in India and Europe. as well as the Subcontinent. The daily editions of the paper were started from 1850 and in 1861.

In 1789.CONTINUED ´ The advent of the first newspaper in India occurred in the capital city of West Bengal. James Augustus Hickey is considered the "father of Indian press" as he started the first Indian newspaper from Calcutta. followed by the `Bombay Courier` in the following year.«. . Later. The first newspaper published in an Indian language was the Samachar Darpan in Bengali. Calcutta (now Kolkata). 1780. The newspapers collected their news from the news agencies. the `Bombay Herald` appeared. the first newspaper from Bombay (now Mumbai). the Press Trust of India (PTI). Samachar Bharti and Hindustan Smachar. ´ ´ ´ ´ . India has four news agencies namely. the `Bengal Gazette` or `Calcutta General Advertise` in January. United News of India (UNI). this newspaper merged with the Times of India in 1861.

THE TIMES OF INDIA IS PRINTED FROM THE FOLLOWING PLACES IN INDIA: ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ Allahabad Ahmedabad Bhubaneswar Bangalore Bhopal Chandigarh Chennai Delhi Goa Guwahati Hyderabad Indore ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ Jaipur Kanpur Kolkata Lucknow Mangalore Mumbai Mysore Nagpur Patna Pune Ranchi Surat .

is the second most read English daily and the 12th among all newspapers with a total readership of 6.RIVALS/COMPETITOR ´ ´ The main competitors for Times of India in India are : The Hindu.000.total readership 2.254. the daily has lost about 411.is ranked third among English dailies with a total readership of 5.000 readers after it started facing competition from Times of India and Deccan Chronicle in Chennai. which hold second.000. Hindustan Times.000. TELEGRAPH. ´ ´ .877. In the last two years.140. third AND fourth position by circulation.

293.000 The Wall Street Journal (USA): 2.000 The Daily Mirror (UK): 1.000 The Deccan Chronicle (India): 1.000 The New York Times (USA): 1.433.001.003.000 USA Today (USA): 2.000 .331.000 The Sun (UK): 3.000 The Hindustan Times (India): 1.000 Daily Mail (UK): 2.400.WORLD TOP TEN ENGLISH DAILIES (NET SALES) ´ ´ ´ ´ ´ ´ ´ ´ ´ ´ The Times of India (India): 3.046.012.194.000 The Hindu (India): 1.189.

Bhopal Plus . Kanpur Times. Calcutta Times. Bombay Times. Pune Times. . The Times of South Mumbai. Bangalore Times. such as Delhi Times. Meerut Plus. ´ . ´ ´ Other regular supplements include: Times Wellness (Saturdays) ² Times Wellness focuses on solutions to health issues and guidance to better living Education Times (Mondays) ² Education Times caters to the ever-expanding student community and learning experience. Indore Times.SUPPLEMENTS ´ The Times of India comes with several city-specific supplements. Haridwar Plus . Hyderabad Times. Lucknow Times. Nagpur Times. as a career guidance. Ahmedabad Times and Chennai Times. The Times of Doon. counsellor and adviser.

ZIG WHEELS ² ZigWheels. features and interviews on Indian vehicles. What's Hot (Fridays) ² Focus on latest happenings/events. ´ ´ ´ . Rouge (Saturdays) ² Concentrates on women's interest areas. discussing.CONTINUED ´ Times Ascent (Wednesdays) ² Editorial of Times Ascent centers on human resource development.com is an automotive website reviewing. and the impact and implications on business and society. Special pages created for channels and details of programmes.«.

the Chief Minister of Maharashtra and Abhishek Bachchan on 2005-05-29.5 lakhs while Mid-day's circulation had dropped to 1. The Times of India published a story in its business section which said that it had a circulation of 1.MUMBAI MIRROR ´ Mumbai Mirror is a largest compact newspaper in the city of Mumbai. (ABC) of which both MiD DAY and Times are members. Mumbai Mirror was advertised and publicised in its own sister media networks like The Times of India. This led to a counter attack by MiD DAY claiming that Mumbai Mirror was an "Unqualified flop according to industry sources". the publishers of The Times of India newspaper.Its first issue was published on May 30. The MiD DAY complaint says that the Times report has damaged its business interests. It also filed a complaint with Audit Bureau of Circulation. Bombay Times. Mumbai Mirror was launched by The Times Group after Hindustan Times and DNA announced plans to enter the Mumbai market. Tha newspaper was launched at the Gateway of India by Vilasrao Deshmukh. 2005 by the Times Group. ´ ´ ´ .24 lakhs. and Radio Mirchi.

in the Mumbai (formerly Bombay) region.BOMBAY TIMES ´ The Bombay Times is a free supplement of The Times of India.are market leaders in terms of circulation. The Times of India . international and national fashion news. but its popularity and brand value among its target audience is undeniable. lifestyle and feature articles pegged on news events both national and international that have local interest value. international and national music news.and thereby the Bombay Times . certain disgruntled critics dismiss it as a paper that "isn't serious". lifestyle events and feature stories in the city of Mumbai. ´ ´ ´ . Over ten years of presence. It is known for frothy coverage of parties. It covers celebrity news. The main paper covers national news. The front page of the paper is one of the most eagerly-read pages in the city of Mumbai. news features. it is has become a benchmark for the Page 3 social scene. At worst.

IMPORTANCE OF NEWSPAPER DESIGN ´ Stories and photographs are not the only elements that convey the news to readers. the way the story and photos are designed is a part of the news package as a whole. Whether the design is simple or complex. If a page is designed poorly. good design tells a story too. people may not read a really great story. .

information related to the story that is significant on its own. These elements are: ´ stories . the names of persons in the frame and the photographers name sidebars . pertinent to the reader and fills out the whole news package ´ ´ ´ . there are many elements a designer can use to help the story stand out for the reader.ELEMENTS AVAILABLE TO DESIGNERS ´ Newspapers are made up of more than just stories and photographs.the main source of news photographs .the main illustration of the news cutline's .tells the reader what is going on in the photo.

similar to sidebars but contain information from the story that calls the reader to action.interesting quotes from the story that can be understood without reading the story.a text element that refers the reader to another page in the paper or to online content pull quotes .tightly cropped photos of a person's head that are used to identify the main players in the article breakout boxes .CONTINUED ´ ´ headlines .«. but make the reader want to mug shots . such as the time and location of an event being reported on ´ ´ ´ .brief description of the story refers .

public transport in case of longer distances and through couriers in other cases. Responsiveness includes supply chain's ability to respond to wide a range of quantity demanded (due to demand fluctuations) and meet short lead times. vendors and book stall owners are the last link of the supply chain before newspaper reaches readers. The circulation is normally through salesmen appointed and salaried by the distributors. Transportation is normally through private contract carriers within local area.DISTRIBUTION PROCESS OF NEWSPAPER INDUSTRY * The newspaper sales involve distributing highly perishable products under severe time constraints. On the other hand efficiency is the cost of making and delivering the newspaper to the readers. who in turn pass it on to hawkers. The revenue of the newspaper distributor is based on a commission on the sale of every newspaper. The hawkers' remuneration is also normally based on the commission system and is generally the highest in the entire supply chain. * The printed newspapers have to be dispatched to various distributors across the region. * Responsiveness and efficiency play an important role in newspaper distribution channel. * Hawkers. . * The newspaper distributor has the rights to distribute the newspaper in his area.

Morning centers are places where all the newspapers are dropped and vendors come here to collect newspapers for their locality. in the morning to meet the vendors to ensure the timely delivery of newspapers.m to 5. ´ ´ .30 a.m.30 a.m.30 a. Within this short span they have to meet the vendors and ensure they are regularly supplying the newspapers.TIME MANAGEMENT : ´ Time management is very important as the executives have to visit morning centers at around 5 to 5. Most of the activities happen between 3.

NEWSPAPER WRITING ´ HOW TO WRITE TABLOID ARTICLE? HEADLINES: To be successful & eye catching. snappy phrases Puns. or play on words Humour An element of intrigue ´ ´ ´ ´ ´ ´ . tabloid headlines should contain some of these elements: Short.

SOME EXAMPLES You are now going to look at some examples of tabloid headlines. one think about : ´ What techniques the writer has used to grab your attention. ´ What the article is about ´ . ´ For each.

´ .The word ´tumµ sounds like ´someµ ´ Doesn·t give away much information ´ This article is about: ´ . doctor said she·d never have.EXAMPLE 1 IT·S TUM KIND OF MARICLE ´ Techniques used : ´ .A woman with a artificial stomach gives birth to a baby.

EXAMPLE 2 DOWNLOAD GOES UP LOADS ´ Technique used : ´ -contrast of ´upµ and ´downµ creates humour ´ -could be about number of different things ´ This article is about : ´ Music sale on internet rising above CD sales for the first time. ´ .

5. 4. If I read a story I like.TOP 10 REASONS FOR READING A NEWSPAPER ´ 1. my newspaper goes with me. 2. or flashed animated ads at me. ´ ´ ´ ´ . gone down. I can tear it out and save it. while eating. 3. and not have to pay to read it 30 days later. I don't have to sign in or customize or register or remember passwords to read my newspaper. which is just as well since I should be paying attention to the road. My newspaper has never crashed. And I often enjoy articles in my newspaper on topics I wouldn't normally think I'd be interested in. but not while driving my car. while riding a bus. I don't need a laptop or a wireless connection or a PDA. Anywhere I travel. I can read my newspaper while standing.

My newspaper is cheap. making it easy to browse and enjoy. If it's lost or stolen. the correction is posted with an explanation. My newspaper is not made of unrecyclable toxic materials. ´ ´ ´ ´ . 8. 9.CONTINUED ´ 6. 10. It's not sneakily applied to the original story after I've read it. 7. even if a breeze is blowing. disposable and easy to replace. it's no big deal. My newspaper has high-resolution pictures and type on large pages that load almost instantly.«. If my newspaper makes a mistake. because I know how to fold a newspaper. I can read my newspaper sitting outside on a nice day in the sun.

. seal it. crumple and place in suitcase for couple of weeks to remove stale odours.NEWSPAPER CAN BE USED FOR NUMBER OF OTHER USES ´ ´ 1. 5. ´ ´ 4. cover furniture when away on vacation or at the time of painting. then crumple the remaining sections to fill extra space in the box. Deodorize food containers by Stuffing a balled-up piece of newspaper into a lunch box or thermos. ´ 3. 2. and let sit overnight. Pack delicate items by Wrapping frames and figurines with several pieces of newspaper. Wrap tomatoes individually and leave them out at room temperature to ripen.

10. mud or sand. put under car wheels when stuck in snow. subject of interest to you. cut out articles and make a scrap book on a specific. make party hats for children. use to dry and polish window after washing. ´ ´ .«. 9. 8. 7.CONTINUED ´ ´ ´ 6. make kites.

They are slushed through while the detergent dissolves the ink so that it can be carried away. So the slushy pile must next be bleached to draw out all the color and produce the plain white of new paper look. Filtering Next. At this point. and though it's cleaner it isn't the sparkly white we all want to see when we open up a new box of printer paper. the slushy pile of paper is sent through a filtering process to remove all foreign articles that might be attached to the newspapers. bits of tape. Bleaching The newspaper at this point is still slushy. dirt. the newspaper looks like a naked. slushy and still kind of dirty pile of paper. dirty ink. ´ ´ ´ ´ . dead houseflies or a crumb from your morning muffin.STEPS TO RECYCLE A NEWSPAPER ´ ´ De-inking The first step in recycling newspaper is to remove all that smelly. After or even during the bleaching process. which includes things like staples. The initial load of newspapers are dumped into a chemical detergent solution. the slushy newspaper will get a bit of backbone added in the form of additional wood pulp.

As the newspapers roll down the line. The pile of old newspaper is ink-free. the excess liquid drips out and soon the paper is ready to be reborn. things are looking better. rolled and sent to become another newspaper. strong enough to be reformed.CONTINUED ´ ´ Draining At this point. so it can look forward to experiencing that whole recycling process again ´ ´ ´ ´ . Ironing At the end of the conveyor line. So it's loaded onto rolling conveyor belts that are made of screens.«. Finishing The new paper is trimmed to the correct size. These rollers use heat and pressure to draw out any remaining moisture and flatten the recycled paper into new paper. but still very slushy. the now non-slushy paper is fed into gigantic rollers.

.

´ For d slide which has mug shot etc giv a picture example in detail .

Sign up to vote on this title
UsefulNot useful