Table of contents
Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Chapter 6 Chapter 7 Chapter 8 Chapter 9 Chapter 10 Chapter 11 Chapter 12 Chapter 13 Chapter 14 Chapter 15 Chapter 16 Chapter 17 How to get the best out of this book Why this Guide is essential reading The benefits of a career in hypnotherapy What is hypnosis? What is hypnotherapy? Types of hypnotherapy Applications of hypnotherapy Frequently asked questions Training as a hypnotherapist Qualifications in hypnotherapy How to become a hypnotherapist A good course or a bad course? Finding a trainer Regulatory bodies The hypnotherapy profession in the UK Self employment Summing up 3 4 6 9 12 13 15 17 20 22 29 33 35 38 42 44 47

Every effort has been made to ensure the accuracy of the information contained in this publication. However, some information may become out of date while it is still in print and contact details for organisations and individuals may change. Information about training should be regarded as a guide only and verified direct with specific organisations before acting on that information or parting with money. The editors and publisher will not accept any responsibility for any action taken as a result of information published in this book, or for any loss or damage of any nature whatsoever. The contents and opinions in this books are not officially endorsed or approved by any professional organisation, nor has such endorsement or approval been sought. All references to “ he” or “him” should be taken to refer to both genders. These words are used for brevity and are not intended to be genderspecific.


Chapter 1 How to get the best out of this book

People rarely read reference books or guides in their entirety. This is a shame because there is often useful information which they never come across, that could help them in their decision-making. This book is crammed full of useful facts, invaluable information and thought-provoking ideas. Whether you’re completely new to hypnotherapy or you already have some knowledge of the subject, you are likely to come across information which is new to you if you take the time to read each page. That, after all, is why you bought the book – to learn more. You might discover previously unknown facts or questions you’d never thought to ask. Take the time to read this book from cover to cover. If you do so, you’ll understand how the hypnotherapy profession in the UK operates and how you can train and succeed as a hypnotherapist. You’ll then have a great advantage – you’ll know more than most people about hypnotherapy. The key to becoming a succcessful specialist is knowing your subject better than your competitors. This is your starting point.


Chapter 2 Why this Guide is essential reading
Media personalities such as Paul McKenna have made hypnotherapy popular with the general public. By demonstrating exactly what can be achieved and in general terms how it’s done, they’ve demystified hypnotherapy and removed many of the fears and misconceptions which used to exist. The result is that demand for hypnotherapy has never been higher and there is an acute shortage of good hypnotherapists. Note the words used above because they were chosen with care.... “there is an acute shortage of good hypnotherapists”. Hypnotherapy is a ideal treatment for stress and related conditions, and is used to deal successfully with a wide range of emotional problems. Often clients are in a distressed, fragile or suggestible state. A poorly trained hypnotherapist has the potential to do a great deal of harm. However, the doomsayers who try to portray hypnotherapists as irresponsible have consistently failed to show that the profession as a whole is dangerous, because it isn’t. In the UK a high level committee recently investigated complementary therapies, with a view to regulation, and although hypnotherapy formed part of this review it was not put forward for regulation. Being put forward for regulation was decided on the basis of risk to the public the more risk that a therapy poses to the public, the more


need there is for regulation. who sets standards and shows you how to identify those with relevant qualifications and experience as trainers. The Guide will explain the difference between hypnosis and hypnotherapy and give a brief outline of the different types of techniques used. The fact that hypnotherapy was assessed and not considered a high risk treatment is very good news. A good hypnotherapist. well. This Guide shows you what you need to do to set yourself on the path to becoming a good hypnotherapist. That this view is patent nonsense has not stopped many therapists of all persuasions. and to help them avoid some who are. That’s why this Guide is being published. It will also look at how the hypnotherapy profession as a whole is structured. relieving suffering and improving quality of life. The majority of therapy-related problems are caused by dogmatic theories. Ultimately it’s up to the individual and their own skills but for the person who really wants to learn how to become a successful hypnotherapist there are standards to aim for but also traps for the unwary. from damaging their clients by digging for these non-existent memories. which this Guide attempts to point out. to help anyone who is thinking of training as a hypnotherapist find the best trainer for the money they can afford. A good example of this is those practitioners prescribe remedies. 5 . This kind of dogmatic nonsense doesn’t form part of modern hypnotherapy and a good training course will steer well clear of it. best avoided. can do an immense amount of good. It can be a satisfying and financially rewarding career. such as the nonsense that all problems are related to repressed child sex abuse.

Two weeks ago. It might. This section explains how you can do both. the feeling of fulfilment is enormous.Chapter 3 The benefits of a career as a hypnotherapist Anyone reading this Guide is likely to have an interest in helping others. It’s just being practical to point that out. Just use your imagination for a moment. The first of these. your client was phobic about stepping outside her front door. and by far the largest. preventing them from doing every day tasks such as going out to the shops. in fact. be wrecking their lives. or would like a little more self-confidence. One thing you can be sure of: your day-to-day caseload will be incredibly varied and you’ll never be bored. They will also need to earn a living. When you as a hypnotherapist successfully treat a client. Perhaps they want to understand why they behave in the way they do. is that group of people who come for help because they’re emotionally distressed in some way. Their problem might be fairly trivial and recent or it might be serious and of longstanding duration. your clients will fall into two main categories. Helping others As a hypnotherapist. Her husband was at his wits end 6 . The second group of people will be seeking some form of personal development.

You treat her. none of which had helped. Those people who are interested in working part-time as a hypnotherapist and have a day job will still need to equip a room in their home and buy essentials such as stationary. There’s nothing wrong with this. In short. as if it is somehow obscene to think about it when you are working to help people.and on the verge of leaving her. Does this give you satisfaction? Of course it does! If you like the s ound of helping someone like this then a career in hypnotherapy may be for you. Two weeks later. those interested in training as a therapist are embarrassed about discussing money. though sympathetic. For those wanting to work full-time. brought your life experience 7 . she bounces into your consulting room wearing a new outfit she bought earlier that week when out on a shopping trip with her teenage daughter. put in the hard work. Then she came to see you. Her children. She was white and sweating because she’d had to step out of the house and you could see how desperate she was to attempt this. The financial rewards For some strange reason. You’ve paid for your training. you have to charge clients for your services. She told you about all the psychotherapy she’d tried and the various medications she’d taken. led separate lives in which she couldn’t participate. She and her husband are planning a second honeymoon in Spain. She told you how unhappy she was and that you were her last chance. Her life was a misery. The bald fact is that everyone needs money. you have to earn enough to live on and to buy those little luxuries which make life enjoyable.

Even if you live in a rural area and work part time. The answer is. based on what is normal in your part of the country (eg. You could also contact local GPs to see if they have a room in the surgery they could rent out one day a week and refer people to you. most rates are reasonable and of course you allow for this when you set your fees. You decide how many hours a week you are prepared to work. the rewards can be considerable. especially if you rent a consulting room. Don’t forget that you’ll have expenses. Of course. What you’re doing is taking control of your earning power. If you want – and can afford – to work less during the summer school holidays. near a large town or city and are prepared to work hard.to bear. and you are providing expertise which can bring about dramatic improvements in their quality of life. One question often asked is – “How much can I earn?”. As you’re self employed you can also undertake other income-generating tasks like giving talks. then you are free to do so. The opportunities are as extensive as you are prepared to make them. this can vary at different times of the year. If you’re competent. Financial rewards and self employment Because you’ll be self employed. a good reputation will spread and people will be prepared to travel to see you. However. hypnotherapists in London can reasonably charge higher fees than those in the north of England). 8 . the hours you work and what you charge is entirely up to you. it depends entirely on you and your circumstances.

Human beings have different brainwave patterns at different times throughout the day and night. You might drive for several miles on mental autopilot without being fully conscious of any actions you take. High levels of activity are associated with a specific types of brainwave pattern and sleep is associated with a different pattern. that you are driving down a motorway. Traffic is light and there’s very little to disturb your concentration. measurable change in brainwave patterns when someone undergoes hypnosis. for example. it’s a good idea to start with the basics and ensure you understand exactly what hypnosis and hypnotherapy are. You are in a mild state of hypnosis. it’s quite common for people to experience a mild state of hypnosis without “undergoing hypnosis”. like perhaps decreasing your speed slightly or shifting position in your seat. This might sound faintly sinister but in fact it’s entirely normal. although this is not in fact accurate. In fact. What is altered? Our brainwaves. depending in what they are doing. You can feel your eyes glazing over. There is an actual. because the terms are often used interchangeably. Your brain wave patterns have altered to ones which are 9 . Imagine.Chapter 4 What is hypnosis? If you’re thinking about a career in hypnotherapy. Hypnosis Hypnosis is an altered state of awareness.

One useful phrase to describe the trance state is “a state of relaxation”. However. They may also be more suggestible than usual. more often. as the trance state. They will be more focused on what’s going on in their own minds than in the outside world. generally referred to as highway hypnosis. the client will often have their eyes closed (although this isn’t necessary) and using the words “wake up” or “waking up” when they emerge from the trance state is as good a description as any. this can be put to good use therapeutically. and that’s why this trance state can be used for hypnotherapy. 10 . if. Your mind is simply less concerned with externals because nothing very interesting is going on and lowers its activity level.is often associated with hypnotherapy but in fact is highly misleading as the trance state is not the same thing as sleep. you need to step on the brakes. Someone in an induced trance state will usually feel pleasantly relaxed.“wake up” . It can be induced accidentally (see above) or can be induced deliberately by someone using hypnosis. They can wait to be brought out of the trance state but can do so themselves simply by opening their eyes. As such. speaking or making the decision to “wake up”. They will be fully aware of a that is ll going on around them but don’t feel any immediate need to exert themselves more than is absolutely necessary. That phrase . for example.appropriate for less activity and stimulation. for most people it’s highly enjoyable. You come out of this altered state of awareness as soon as it’s necessary for you to do so. as will be explained in the next chapter. Again. You are in fact in an altered state of awareness. This is known as the hypnotic state or.

Hypnosis and suggestibility When someone is in a hypnotic trance they become more suggestible. that someone can pretend to be in a trance in order to fool the hypnotist or to be kind and make them feel they’ve succeeded in inducing a trance. that is. This is what makes hypnotherapy so effective a therapeutic tool. the hypnotherapist has to take care not to misuse this susceptibility but in the right hands. In fact. the most remarkable results can be achieved. Obviously. they accept what is said more readily.Knowing when someone is in the trance state You might think that this can be faked. there are specific physical signs people show when they enter into a trance and some of these are not under our conscious control. 11 .

It is an “enabling” therapy. if they wish to do so.CHAPTER 5 What is hypnotherapy? Hypnotherapy is the therapeutic work done while in that altered state of awareness. Note the word help. So what is hypnotherapy? Hypnotherapy is using the fact that clients are focusing on their internal state – their minds. helping and supporting the client to eliminate or manage that which is distressing them or motivating them to achieve specific goals. The hypnotherapist must never try to control the client or to force changes and must never. and where appropriate to help them change their behaviour. ever try to impose changes which the client has not specifically requested. hypnosis is the tool. hypnotherapy is the work carried out using it to provide therapeutic benefit. A good hypnotherapist helps nudge the client gently towards a goal or goals they wish to achieve. Hypnotherapy is unique in that it alone seeks to communicate directly with the subconscious mind. What the hypnotherapist is doing is carrying on a conversation – and sometimes negotiations – with the client’s unconscious mind. The client can hear everything the hypnotherapist is saying and is perfectly capable of deciding not to answer or to resist. To put it another way. emotion and imagination – to help them understand what they are thinking and why. 12 . It’s often possible in this way to reach thoughts and emotions which are normally “below the surface” for the client or which he feels difficult to face outside the trance state.

putting the suggestion to the client in the form of a metaphor. to understand which memories. to avoid error or ambiguity. The hypnotherapist using suggestion therapy often reads from specialist pre-written scripts.Chapter 6 Types of hypnotherapy The most commonly used forms of hypnotherapy are: Suggestion therapy Suggestion therapy is where suggestions are given to a client’s unconscious mind in the trance state in order to help him achieve his stated goals. Analytical therapy Analytical therapy is where client and therapist work together. and then using the information uncovered to adjust the client’s thinking or approach to a more positive state. while the client is in the trance state. eg. 13 . This type of approach generally involves the hypnotherapist in questioning the client gently and guiding him to an understanding of his behaviour and the hidden reasons for it. Direct suggestions are exactly what they sound like. Indirect suggestions are more oblique. eg. behaviours or emotions are causing present difficulties. These suggestions may be direct or more subtle (known as indirect suggestions). a suggestion that the client no longer wishes to smoke cigarettes.

in order to uncover reasons for present behaviour or distress. For example. The emphasis on research and evidence to support your work is important: there are still too many involved in the therapy field whose beliefs are nothing more than dogma. some will tell you that you must have analysis. don’t make it so. Just because someone says its so. 14 . This is considered a specialist branch of hypnotherapy and requires specialist training. Again.Regression therapy Regression therapy is where the client is regressed to a childhood or pre-childhood state (ie. Finding your own path The different types of technique form starting points from which you can grow and develop as become more experienced. Over time you’ll find what works for you. The theory is that the client can be brought to view the behaviours or problems from a different perspective but the process is somewhat depersonalised – and thus emotional barriers overcome – by it taking the form of a discussion between “parts” as opposed to an analysis of the client’s conscious mind. Be prepared to question and challenge. based his nearly 20 years of experience. or to a past life. so we’ll leave that there and hope that the point has been made. in the womb). The emphasis in your practice should always be that your work is research and evidence based. One of the authors of this book will tell you that analysis is rarely necessary. this requires specialist training. Parts therapy This is where the client communicates with different “parts” of his personality. each representing one aspect of his personality or problem. This however so could be a separate book in its own right.

Chapter 7 Applications of hypnotherapy Hypnotherapy can help with an extraordinarily broad list of conditions. • Addictions • Allergies • Anger management • Anxiety • Bereavement and loss • Body image or size problems • Chronic pain • Compulsive eating and food cravings • Concentration • Confidence improvement • Creativity • Decision making • Depression • Dreams and nightmares • Eating disorders • Exam nerves • Guilt • Insomnia • Loss of energy • Obsessions and compulsions • Panic • Past life recall 15 . Treatment of some conditions requires advanced training and membership of the correct professional bodies – the following list is not exhaustive. Some hypnotherapists choose to specialise in certain conditions while others take a more broad brush approach.

They may genuinely believe they have.• Personal growth • Phobias • Post-traumatic stress • Relaxation • Self-esteem • Sexual problems of psychological origin • Smoking • Skin problems • Sports – improvement of performance • Stage fright • Stress. for example. Hypnotherapists should always remember that they are not medical practitioners and must never attempt to diagnose a condition. Remember also that self-diagnosis of a medical condition by a client is not to be relied upon. 16 . tension and worry All medical problems and physical symptoms must be referred to a medical doctor. they are medically qualified). of course. Increasing numbers of doctors these days are only too happy to work with hypnotherapists to help their patients and welcome an approach from hypnotherapists. irritable bowel syndrome but they are no more qualified than anyone else to make that diagnosis (unless.

These people are specifically identified as having extrovert personalities. whether for themselves or as a potential career. often has misconceptions about hypnosis and hypnotherapy as a result of TV. These are people you w see on TV hypnotist ill shows. It’s useful to clear up some of these points at this stage. are some of the most commonly asked questions. therefore. the media or even word of mouth. Can you make people bark like a dog? Only if they wanted to before they went into the trance state! You occasionally find subjects who have an exhibitionist nature and are happy to follow suggestions of this type. Below. This is something which often worries new students but there really is no problem here. The client will always come out of the trance state.Chapter 8 Frequently Asked Questions Anybody who has any interest at all in hypnotherapy. What happens if I can’t bring a client out of trance? It never happens. You gain the confidence to induce the trance state and bring people out of it very quickly. They form a very small minority of the population. extreme susceptibility to hypnosis and a willingness to go along with whatever the hypnotist suggests. The overwhelming majority of the population would not follow a suggestion of this type. 17 . Any good training course will explain how and why.

Hypnosis has famously been used as a component in the commission of some crimes. so the trance state has to be induced first. and not all who use hypnosis are trained professionals.Can you hypnotise people into committing crimes? Hypnosis is a tool used by human beings. and encouraged her to keep taking medication for the increasing pain until she died from an overdose. hypnotise someone into committing a crime. Psychotherapy when used by itself doesn’t involve the trance state and relies on communicating with the conscious mind as opposed to the unconscious. so have butter knives. In the same way that hypnosis has been misused as a tool by some people. The average high street practitioner will not want. nor be able to. although it is perfectly possible to become a good 18 . including at least one murder committed by a medical doctor. These instances are. These are used while the subject is in a trance state. In the case of the murder a doctor suggested that his wife’s headaches were getting worse and worse. extremely rare. What’s the difference between hypnotherapy and psychotherapy? Hypnotherapy can and often does involve using psychotherapy techniques. because each of the cases where hypnosis can been used in the commission of a crime are not very common at all. Not all human beings are saints. however. That the victims of these ‘bad hypnotic operators’ were naturally highly suggestible goes without saying. Many hypnotherapists realise the value of a training in psychology or psychotherapy and go on to further training. This does not however mean that hypnotists are going to rule the world. which in safe hands can quite safely be used to butter a slice of bread.

the client and the therapy being offered. It depends entirely on the type of approach the hypnotherapist wants to adopt. without a trance being induced as part of the treatment. The trance may be so light that the client simply feels relaxed and never realises that they are in the trance state. Clients who have a condition which is relatively easy to treat can often see positive results almost immediately. Do clients always know they’ve gone into the trance state? No. can bring about dramatic improvements after only one session or it can take as many as ten sessions in a more complex case. to produce the desired result. never be done without the informed consent of the client to entering the trance state. of course. One other important difference is that successful psychotherapy. Hypnotherapy. ie. if not years.hypnotherapist without doing this. on the other hand. not always. This should. This however does depend on the therapist. can often take months. 19 . a specific procedure or script). when used on its own. A very good hypnotherapist can induce trance without using a formal induction (that is. The time spans are therefore totally different which is one reason why hypnotherapy is so popular.

how do you find a good training course? A good training course should not be defined as what other people tell you is a good course – after all. The best course should be the best course for you. So when you start looking for a course. Some trainers will even go so far as to denigrate other trainers. according to the trainers. but……. you can see that it might interest you as a career or a part-time activity. That should tell you all that you need to know about them. Let’s explode a therapy myth here once and for all. Either that or they are repeating parrot fashion something that they were told by someone else. so we don’t encourage you to help their bank balance. the list of conditions you can help with is impressive. circumstances and budget. 20 . Anyone who tells you that you have to follow a particular training route to become a therapist. don’t opt for the first one which sounds good.Chapter 9 Training as a hypnotherapist You’ve read the book to this point – so far so good. or to avoid others. Ask some of the questions you’ll find in this book. One that suits your existing life experience. So every course is going to be the best thing since sliced bread. usually the person who trained them in the first place. Hypnotherapy looks fascinating. simply has not done their research. There is no correlation at all between how you train as a therapist and how effective you will eventually be as a therapist. trainers have a vested interest in selling you their own course.

learn which ones have good skills and which ones simply have impressive-sounding qualifications which are all but meaningless. learn how to pick a good course. how to sift out the poor quality courses (which are a waste of time and money) and how the hypnotherapy profession operates. That’s why this e-book has been written. Is it regulated? Are there accepted standards? This is where things become slightly murky and. frankly. If you’re interested in seeking a hypnotherapist for personal development.The remainder of this book moves from giving you an overview of hypnotherapy as a profession and as a therapy to looking at how you can train. If you’re interested in training. 21 . a trap for the unwary and/or innocent because – as you’ll see – hypnotherapists are good at producing a good message to the public which sounds impressive but which in fact can mean very little. Those qualifications make a good starting point…..

Hypnotherapy. Yet. doesn’t he? Actually – no! One does not follow on from the other. Any training you receive is entirely dependent on the skills and integrity of the trainer or training organisation and often on the qualifications they’ve obtained. which can – or should – tell you much about their level of competence. Some training organisations have even been researched and exposed on national television. There is no single governing or regulatory body. is practised under common law. how do you know which ones are good and which ones are bad? Many potential students – and also individuals seeking hypnotherapy – are heavily influenced by the strings of letters after a hypnotherapist’s name. Each trainer or college offers their own qualification and the vast majority of these aren’t assessed or accredited independently. with that many qualifications the hypnotherapist just has to be good. It’s cheap and easy for someone to take several low-level courses and gain the right to use those precious initials. That means that the ordinary law of the land applies.Chapter 10 Qualifications in hypnotherapy The first thing you need to know is that in the UK there is no one recognised qualification in hypnotherapy. such as legislation about fraud and negligence. Standards of training vary wildly from the excellent to the abysmal. rather than any laws which are specific to hypnotherapy. in the UK at least. Good heavens. 22 .

They simply add to the string of initials. De-coding the qualifications So what kind of qualifications will you see? Recognised degrees The first group of qualifications are those which bear no relation whatsoever to hypnotherapy. For those who haven’t been to university or who aren’t familiar with the UK educational system. However. There are some colleges where you never. it will have done its job. 23 . a Masters degree. ever fail a course. But the person taking the course would still have the right to use those initials and claim the qualifications.They sound marvellous. They may be hard-earned and of value within that particular subject area but not relevant to hypnotherapy. These stand for Batchelor of Arts or Master of Arts. The MA is the next step up. a BA is the qualification given when someone passes a basic arts-based degree course. Are you starting to feel disenchanted? Good. That means that you’ll be far more critical from now on. This is assuming they pass the course. usually involving two years of specialised study. These are qualifications which the person has gained in the past. Hypnotherapy deals with the mind and the emotions and people can be damaged by poor hypnotherapy. The most usual ones are BA or MA. There are even colleges which send you the certificate along with the material and “trust” you to do the work. If this book stops even one person from falling into the hands of a cowboy. the courses might each have consisted of ten pages of badly photocopied material of little value.

why is A.D had been ‘awarded’ by an Internet university (diploma mill) for life experience and it was therefore essentially a worthless bit of paper. BA. The first thing to do when de-coding initials. is to ask what degree subject A.N. It could be absolutely anything. therefore. These days a PH. N. BSc/MSc This is the science equivalent of the BA and MA. Ph. If it’s entirely irrelevant. 24 .D can be bought off the Internet for a few dollars – be wary… One of the authors was taken aback to find another hypnotherapist in his area ask to be referred to as Doctor in future. would present himself to the public as A. Implies a medical qualification but doesn’t Dr. In what? You won’t know unless you ask.N. The trouble is. our theoretical hypnotherapist gained these degrees in textile design……. N. Some are relevant. That already sounds impressive. It could be space science. Other including these in a list of hypnotherapy qualifications. they deserve respect. others less so. Other.These qualifications are usually placed first in the list. MA. There’s some justification for including non-relevant degree qualifications like these because they are (or at least should be) indicators of intelligence. However. and it is. taken at face value they can be highly misleading.D This tells you the person has a doctorate. Meaningless unless you know the subject. Other. He (or she) has gained two recognised degree qualifications. Here are a few more genuine and reputable qualifications you might come across. Other took. It turned out his PH. so our theoretical hypnotherapist – let’s call him A. As such.

necessarily mean this. See above for comments. Doctorates can be bought from America over the internet. don’t take these qualifications at face value. what are private colleges? 25 ..C. Beware! In the USA many hypnotherapists are also ministers of religion due to the unique legal situation in many states. Postgraduate Certificate in Education. Minister of religion. and one which is of no relevance whatsoever. Rev.E. Trained as a teacher. and ask who the awarding body was. A higher engineering qualification. Qualifications awarded by private college First of all. M. Professional qualifications You can often be on safer ground here.G. This qualification can be bought from America for a few pounds over the internet. when the qualification was obtained and – where appropriate – in which country. The same comments apply as above. as long as you can de-code them. Ask exactly which profession the qualifications refer to. P. They may be valid indicators of academic ability but they may also simply show an aptitude for a specialised subject with a low academic content.Eng The list could go on and on but you get the idea….

All colleges offering hypnotherapy qualifications are private colleges. all indicating that the person has passed a diploma course in hypnotherapy. You might also see letters which suggest a qualification in psychology. They also form the bulk of the string of letters after hypnotherapists’ names. Hyp Ask which college awarded this qualification. Hypno and so on. 26 . More Cert. a qualification in complementary medicine. Hypno. loosely speaking. such as Dipl. Dip. questions are suggested later in this book. These three year courses at staterun colleges and universities are becoming increasingly common. almost always of a lower standard and content level than the diploma. Hyp You’ll see many variations on this. These usually contain the word “Psy” or similar. Private colleges offer their own qualifications. eg. This is However. The one exception to this is where hypnotherapy is offered as a module in. The most usual ones are: Dip. In such a case the whole course typically takes three years and costs many thousands of pounds and hypnotherapy will form only one part of it. these qualifications can be prestigious within the hypnotherapy profession or virtually meaningless. The same as above but the qualification is a Certificate. are not run or financed by the state. perfectly legal.Private colleges are those which.

S. But it does sound good……… Fellowships These actually mean something in most cases. the college trains you and then you become a member of an association run entirely by that college.E.T. 27 . In other words. They are voluntary awards for special achievements within the hypnotherapy profession.Memberships This is where the fun begins and where a hypnotherapist can really pad out his string of letters.A.C. Member. Some examples are: B.H British Society of Experimental and Clinical . They can’t be bought: they have to be earned. Association of Professional Therapists These are two examples selected at random to illustrate a point. Some organisations allow you to join as a Fellow. you are granted fellowship status straight away. you only have to part with a cheque. With others. but this is usually based on proof of extensive experience and/or high achievement within the hypnotherapy profession. Some – in fact many – are only open to those who have done the training courses offered by that college. Some of these associations are highly reputable and individuals have to commit to a code of practice before being admitted. ie. Hypnosis M.P. It’s fair to say they are genuine statements of achievement and ability. There are a huge number of associations to which hypnotherapists can apply for membership.

come away from this chapter remembering one thing – question all qualifications.Even if you don’t remember the details. Who awarded the qualification? Is it relevant? There’ll be a short section later in the book specifically on reputable associations which good hypnotherapists often belong to. and the guidelines for professional behaviour which they lay down. 28 .

This means it’s absolutely crucial that anyone considering taking a training course asks some searching questions of the trainer about their credentials and experience to teach the subject. Ericksonian etc. ie. Not only does the standard vary enormously. in many ways that’s the point. they themselves did a training course. Background information As explained above. you will learn this and never have the opportunity to explore other approaches. Freudian. You may not understand that there are other approaches as it’s human nature for someone to promote their beliefs as the only ones which really work. eg. many trainers came to hypnotherapy by a recognised route. Indeed. in the UK there’s no one official qualification in hypnotherapy at this time. That means that anyone – even someone who has never studied or practised hypnotherapy – can set themselves up as a trainer and sell courses. It doesn’t matter if you don’t know what these terms mean. but some courses are skewed towards one particular approach. 29 . If you don’t understand what is meant by a Freudian approach and sign up for a training course which is directed in this way. There are a considerable number of training organisations and individuals offering hypnotherapy training.Chapter 11 How to become a hypnotherapist This is a potential minefield. These days.

doing an intensive two days hypnotherapy training and then going straight back into 30 . a two week residential course. Another form of taught courses are those which take place. On closer inspection. simply because the explosion in the number of training courses on offer is relatively recent and they simply weren’t available in the past. These form an attractive option for some people but others find that working a five day week. ask which one and check out that training organisation. which can run into thousands of pounds. Above all. They’ve learned “on the job” or by working with an established hypnotherapist as a kind of apprenticeship. don’t be impressed purely by strings of letters after that trainer’s name. though. Note. insist – that they justify their status as a trainer. some of these offer a less than adequate service. As you’ve already seen. The advantage is the intensity and the opportunity to practice newly acquired skills. These tend to be more heavily lecture-based combined with some practical work. For these hypnotherapists. one weekend a month. The disadvantage is the cost. ask how long they’ve been in practice and the type of conditions they treat. eg.If so. The taught courses might be short and intense. eg. Ask them – in fact. these can be meaningless. or a distance learning course. that many hypnotherapists who’ve been in practice for some years won’t have been down this route. Taught courses versus distance learning The most common training routes these days are via either a taught course involving theory and practice.

Here. 31 . At first sight. Another advantage. Hands-on training courses place great emphasis on supervising the induction of the trance state but this is in fact the easiest part of the training and supervision is unnecessary. how can you practice this? There is no evidence whatsoever that practice-based tuition produces better hypnotherapists than those who study by distance learning. training takes place when it is convenient to him rather than when it’s convenient for the tutor. this seems a major drawback. The advantages are that the student studies in his own time and at his own pace. especially when doing distance learning by email is that the student can ask questions at any time and is not restricted to a small proportion of the tutor’s attention during one weekend a month. This is one of the great myths that is has no basis in fact. that is to ignore the fact that hypnotherapy is a skill.another five day week simply too onerous. However. student and teacher communicate by mail or (these days) email and the student works through a text which is provided by a trainer. The basic technique of putting someone into a trance is extremely easy and can be taught in minutes. The third option is distance learning. Moreover. The skill of hypnotherapy lies in asking the right questions of the client while he’s in the trance state and generally being empathic. practising on friends and relatives. The disadvantage is the lack of supervised practice. A good distance learning course will discuss approaches and techniques but after that it is down to the personality of the individual. Thus. You either have an empathic personality or you don’t. You can buy a book and learn this yourself. There is also often a problem with family commitments. This can’t be taught.

The other advantage is that distance learning is generally cheaper. You should receive a substantial text to work through. Be warned though. 32 . A college which produces fifty pages of badly photocopied basics is not giving you sufficient information. Ask how much individual support you’ll receive and why the trainer feels he or she is sufficiently experienced to train you. If the trainer won’t answer these questions – move on. which is a major consideration for many people wishing to enter the profession.

the tuition should go beyond a basic “how to”. Your training should be eclectic in approach. The training should go beyond this. Do they really have a breadth of experience or are they two years out of training themselves? Is the trainer prepared to answer your questions? Do they sound defensive when doing so? Do the answers satisfy 33 . however. Avoid any course which describes itself as following any one method. you should receive clear instructions in how to induce the trance state. In other words. which sounds good. and explain how to deepen a trance and discuss whether the depth of trance is in fact important (it isn’t). What do you look for? The basics of a good hypnotherapy training Firstly. That means it should not follow any one technique or approach to the exclusion of others. You are not a robot: you need to understand what you are doing and why. Look closely at the experience of the trainer. individual or particular path. is in fact going to equip you for a career in hypnotherapy. and be helped to understand the advantages and disadvantages of each.Chapter 12 A good course or a bad course? Let’s assume that you’ve explored a few training organisations and you’re trying to make up your mind whether the training. You may opt to follow a particular path later in your career but at this stage you need to be introduced to as many different approaches as possible.

you’re going to be dealing with people’s minds. what benefits does it bring to the student or newly qualified hypnotherapist? The advantages to the trainer are obvious: you will have to pay a fee to join. What are you getting in return? Is this all a money making exercise or is the trainer genuinely interested in raising the standards of training? Use your common sense. If the printed material or website is of poor quality. 34 . Do they run their own association? If so. If you do one of these you may be qualified.you or does the trainer talk a lot but give out little information? Do the answers inspire confidence? Are they a member of a reputable professional organisation? This means they’ve committed themselves to following certain ethical guidelines and are subject to disciplinary action if they breach these. Short courses such as this may be suitable for someone with a lot of experience who is looking for a paper qualification but does not need to do a full course of training. Any good training course is going to involve substantial reading and studying and is not going to be completed in that kind of timescale. you may be earning – but will you be any good as a hypnotherapist? Remember. What is he going to be like after you’ve handed over a cheque? Quick hypnotherapy training You may see training courses advertised which assure you that you can be qualified and earning within days. when he has a real incentive to impress you with his efficiency and accuracy. ask yourself how much real effort the trainer is putting into this – and note that this is before you part with any money. with spelling mistakes and typos.

However. They are likely to cover a range of different related therapies but are read by professionals and not the general public. alternative health and complementary therapies. Be aware that the overall tone of the magazine will attract certain types of trainers. and this includes training courses. These will contain weighty articles and are most likely to be available in specialist health outlets such as health centres or by subscription. If your interests are more mainstream. go for the more specialist magazines. those magazines leaning more towards the mystical (angels. The internet A presence on the web is a must these days for anyone selling anything. There are several of them on the market and a quick visit to W H Smith or similar should provide you with a selection. you can do a simple search and find a trainer. be aware that there may be no relationship between the attractive appearance of the site and the 35 .Chapter 13 Finding a trainer How does someone wanting to study hypnotherapy actually find a trainer in the first place? Magazines Your first port of call may well be magazines which specialise in. fairies etc) are likely to be where hypnotherapists with a more mystical interest will advertise. Whatever you want to study. or at least cover. for example.

This might take the form of extras such as CDRoms and thus the higher price is justified. Tutoring a student through a course is extremely time consuming and it’s unlikely that a trainer is doing this as a charitable exercise. if a price is extremely high. have a think about the string of letters after the trainer’s name.ability of the trainer. Vague statements such as “we’re proud of our course and think it good value for money” should be treated with caution. All a visually attractive site often means is that they have a good web site designer. Do they publish a full table of contents? Are there links to other relevant sites. Precisely what justifies that course costing substantially more than similar courses? 36 . or articles? All of these indicate that the trainer has some knowledge of and enthusiasm for his subject. Another good indicator is where the site contains general information about hypnotherapy and is not just a sales window. Are these relevant? Credible? Pricing The price at which a training course is offered for sale can be a good indicator of its quality. Could it be that the price is low because you receive very little material or a low level of student support? Equally. Look for sites which include a biography of the trainer/s and which state his/her experience. ask searching questions as to precisely what you receive which is worth the extra money. All trainers should be proud of the courses they offer and they should all be good value for money. Having checked all those. If a course is particularly cheap – ask yourself why it is priced so low.

It might be worth waiting. students will have a price barrier. Book lists Does the course information include a reading list? If not. and saving. 37 . If there are no recommended books with the course. and ideally it should be far longer.Being realistic. buying a lowprice training course may not be a good use of that money. it is unlikely to be adequate if it is less than 200 pages in length. ask whether the course text is comprehensive and covers all the material. for one which will give you the training you need to be a successful practitioner rather than buying a course which leaves you partially trained and without clients. However. They can afford just so much and no more.

Provide service to clients solely in those areas in which they are competent to do so and for which they carry relevant professional indemnity insurance Remain aware of their own limitations and wherever appropriate.ghsc. Good examples are: General Hypnotherapy Register P O Box 204 Lymington SO41 6WP Tel/Fax: 01590 683770 http://www. reproduced with their kind permission. be prepared to refer a client to another practitioner (regardless of discipline) who might be expected to offer suitable treatment a discussion about 2.Chapter 14 Regulatory Bodies Earlier in this book there was associations and regulatory bodies. This is the Code of Ethics for the General Hypnotherapy Register. Please note that this Code of Ethics may be amended or expanded at any time and readers should therefore check back to this link for the most up-to-date version: All Registrants undertake to: 1.general-hypnotherapy-register. 38 .uk/ Any code of ethics should include most and ideally all of the following statements.com/ General Hypnotherapy Standards Council P O Box 204 Lymington SO41 6WP Tel/Fax: 01590 683770 http://www.co.

the practitioner should ensure that such a recording is vision only . 6. 7. 39 . without sound) take all reasonable steps to ensure the safety of the client and any person who may be accompanying them 9. Ensure that their workplace and all facilities offered to both clients 4.ensure that wherever a client is seeking assistance for the relief of physical symptoms.B. they should. they should. ("Recording" in this context means any method other than the usual taking of written case notes. that the client be advised to contact a registered Medical Practitioner 3 Confirm that they will never knowingly offer advice to a client which either conflicts with or is contrary to that given by the client’s registered medical advisor/s. 5. 8. always provided that such confidentiality is neither inconsistent with the safety of the client’s family members or other members of the public nor in contravention of the laws of the land Ensure that client notes and records be kept secure and confidential and that the use of computer records remains within the terms of the Data Protection Act Obtain written permission from the client (or if appropriate.B. contact the medical advisor personally) Accept that any client referred to them by a registered Medical Practitioner (or other relevant agency) remains the clinical responsibility of the Medical Practitioner (or agency) and therefore to agree to keep that Medical Practitioner (or agency) suitably informed of the client’s progress Maintain strict confidentiality within the client/therapist relationship. contact the medical advisor personally) Confirm that they will never knowingly offer advice to a client which either conflicts with or is contrary to that given by the client’s registered medical advisor/s. (N. written permission must be obtained prior to the commencement of any client session. always with their client’s permission. If the therapist has doubts or concerns with regard to a client’s prescribed medication. (N.i. With particular reference to the use of CCTV equipment. all clients must be fully informed when such equipment is in operation and as above. always with their client’s permission. (N.e. unless having already done so. Wherever possible. "Undisguised" in this context means cases in which material has not been sufficiently altered in order to offer reasonable anonymity to all relevant parties). If the therapist has doubts or concerns with regard to a client’s prescribed medication.B. the client's parent/s or legal guardian/s) before either recording client sessions or discussing undisguised cases with any person whatsoever.

12. financially or in any other way whatsoever. precise terms of payment and any charges which might be imposed for non-attendance or cancelled appointments. upon request Make no claim that they hold specific qualifications unless such claim can be fully substantiated. terminate treatment consistent with Clause 12 below and refer the client to another suitable therapist at the very earliest opportunity. In the absence of appropriate medical qualifications.g. Refrain from using their position of trust and confidence to: a) exploit the client emotionally. Whilst not obligatory. nationality. 14. Should either a sexual or financial relationship (i. Clarification on dilemmas experienced by therapists in respect of the foregoing may be offered by the GHR on request ). Before employing tactile induction or deepening techniques. marital status. no Registrant may utilise the title "Doctor" in a manner that may mislead any member of the public to believe that they are medically qualified and any use of this title must be clearly defined by a suitable qualifying statement. the therapist must immediately cease to accept fees. training. the fee levels.) explain fully to clients in advance of any treatment.B. written material is preferable to verbal statements as this is less likely to give grounds for misunderstanding should any dispute between client and therapist subsequently develop) 15.and their companions will be in every respect suitable and appropriate for the service provided 10. Terminate treatment at the earliest moment consistent with the good care of the client Not permit considerations of religion. sexually. Present all services and products in an unambiguous manner (to include any limitations and realistic outcomes of treatment) and ensure that the client retains complete control over the decision to 13. 40 . age. disability. b) touch the client in any way that may be open to misinterpretation. experience. (N. (e.B. (N. other than for the payment of relevant products or services) develop between either therapist and client or members of their respective immediate families. (N.B. politics or social standing to adversely influence client treatment Disclose full details of all relevant memberships.e. gender. both an explanation should be given and permission received) 11. sexual orientation. qualifications and appropriate avenues of complaint to clients.

N. in writing. accord with the British Advertising Standards Authority and make available all such literature to the GHR on request. of any criminal offence of which they have been convicted 17. 18. (*This includes all material published on websites and in which matter.B.purchase such services or products 16. telephone number or e-mail address. in writing. parent or legal guardian) before conducting treatment with clients who are either under the age of majority or are classified as Special Needs. obtain the consent of an appropriate adult (i.2 Where the client is under the age of 16 and requesting parental / legal guardian consent would violate confidentiality. in writing. Inform the GHR. Make available all relevant information requested as a result of investigation by any appointed Complaints and Disciplinary Officer without hindrance (whether implied or actual) or unreasonable delay and comply fully with all requirements inherent within any Complaints and Disciplinary Procedure to which they subscribe Wherever possible. Notify the GHR. the GHR reserves the right to decide. (N. of any change in practice name. Ideally.e. whether to allow active links to any individual website from the GHR site). 41 . 21. entirely at its discretion. Conduct themselves at all times in accord with their professional status and in such a way as neither undermines public confidence in the process or profession of hypnotherapy nor brings the GHR into disrepute a) inform the GHR. c) inform the GHR. an appropriate adult should be present during such sessions. in writing. of any disciplinary action taken against them by any professional body. at the earliest convenient moment. in writing. of any alteration in circumstance which would affect either their position or ability as practitioners Ensure that all *advertising shall comply with the British Code of Advertising Practice. contact address. 19. the therapist should employ an assessment of the client's competency to consent to treatment on their own behalf ). 20.B. of any complaint (of which they are aware) made against them. b) inform the GHR.

when working as a hypnotherapist. There are wide differences between these bodies. whatever its nature. except the tax office. This. will hold membership with at least one of the professional registering bodies. as the title suggests. The registration criteria 42 . is a rule which applies to anyone setting up a new business in the UK. There is no requirement to be registered anywhere. incidentally. Registered hypnotherapists Registered hypnotherapists. A registering body will publish its criteria for membership and anyone who can meet that criteria can apply to become a member. The tax office need to be told within three months of setting up a business or it is an offence.Chapter 15 The hypnotherapy profession in the UK The hypnotherapy profession in the UK is made up of: • Independent hypnotherapists • Registered hypnotherapists • Therapists outside main stream hypnotherapy but who use hypnotherapy occasionally or without realising it • Professional bodies and trade organisations Independent hypnotherapists Independent hypnotherapists are those who work as hypnotherapists but who do not belong to any group or organisations.

43 . Self regulation also includes disciplining hypnotherapists who breach specific codes of practice or who cross a line in a way which any sensible person would regard as misconduct. these cases are dealt with within the profession. Therapists outside mainstream hypnotherapy These are therapists who primarily practice another therapy but who also on occasions incorporate hypnotherapy into their work. work together for the benefit of the hypnotherapy profession. as discussed previously. These might be eg stress managers or trauma specialists. Without doubt. At the moment. as discussed previously. the less likely it is that the government will intervene. are independent bodies who act for their particular membership and some of whom. Professional bodies and trade organisations These. By and large. on occasions. The more effectively hypnotherapy can regulate itself as a profession. Regulatory bodies are well aware of the potential dangers to clients and to the hypnotherapy profession at large and in general are more than willing to act where such cases are brought to their attention. hypnotherapy is self regulating and likely to stay that way for the immediate future. there are a few hypnotherapists each year who do this.ranges from very stringent to simply being able to afford the registration fees. These are likely to become of greater importance over the coming years as governmental pressure and pressure from other outside bodies to regulate all “alternative therapies” increases.

This also involves the ability – or at least a willingness – to concentrate for up to an hour at a time. Another needed quality is the ability to listen. In fact. The first relates to their role as a therapist. The latter is one of the main reasons why so many people train and qualify as hypnotherapists yet never practice. the individual needs certain personal qualities and strengths. running their own practice and controlling their own finances. Their therapeutic skills are good but they are simply unable to handle the business aspects of their work. that inbuilt ability to understand the feelings of others in a non-judgemental way. with the hypnotherapist responding to what are often tiny verbal and visual clues given by the client. 44 . If that doesn’t exist. then it’s best to consider another career. The hypnotherapist should be a good listener. Any session should be focused on the client and not an occasion for the hypnotherapist to talk about himself and his interests. Qualities as a therapist The main quality is empathy.Chapter 16 Self employment In order to become a successful hypnotherapist. or only do so for a short time. they need two different sets of qualities and strengths. The second relates to their position as a self employed person. Hypnotherapy almost invariably involves an interaction between client and hypnotherapist.

A neat and orderly diary of clients may be thrown into chaos by a late arrival but the hypnotherapist must be flexible enough to cope with this without causing stress to himself or showing stress to the client. able to undertake those mundane tasks which aren’t necessarily pleasant. There will be paperwork and mundane tasks like filing. the deeper analytic skills involves analysing what the client says and using that information to progress the session.He or she should also ideally have some analytical ability. The self employed person needs administrative skills. However. although this isn’t necessary for suggestion therapy. If you feel you have these qualities. Qualities as a self-employed person Here. First of all. He or she will also need a flexible approach to the requirements of the working day. They must be self motivated. 45 . like filling in a tax return. This is often the greatest stumbling block to success in self employment. That person needs to be able to handle the aggravations and knocks of working life without an immediate support system (though of course a supportive family helps). he or she has to be sufficiently self confident to work alone without the daily and hourly support of colleagues. you may well make a good hypnotherapist. Unpleasant or onerous tasks are put on the back burner until they start to cause real and stressful problems. some of which are quite different to those needed in the therapeutic role. the hypnotherapist needs a different set of qualities.

People who can find something funny when the world around them seems to be falling into chaos are the ones who survive and flourish.He or she must also be prepared to sacrifice family or social life upon occasion. Only you can decide whether the freedom from routine which you gain by becoming self employed will bring greater benefits to you than the extra stresses it can bring. again free. When things go wrong you can laugh or you can cry. 46 . it can seem the best move you’ve made in your life. The Inland Revenue run an excellent series of workshops. If you have the personal qualities which would enable you to cope. The practical skills of self employment can be learned. Your local Business Link will direct you towards basic accountancy and business management courses and these are often free. At various times there will be deadlines to meet – filling in a tax return is again a good example – or the client in distress who can only attend during the evening. or at any time that is convenient for you? It also helps to have a good sense of humour.

not merely to regurgitate one theory in order to pass an exam. who decide for one reason or another not to go on to practice. The key to it all is training. Don’t be afraid to ask questions about their qualifications and experience. Some. rather than being dogmatic. Choose your course and your trainer carefully. still feel they gain great insights into their own personalities and behaviours and apply what they’ve learned for their own self development. not to channel it down one narrow path. The aim of tuition. is to broaden your knowledge. Your trainer should educate you in different theories. after all. Those who do go on to practice become members of one of the most absorbing professions.Chapter 17 Summing up The vast majority of people who train as hypnotherapists feel they benefit from the training. where they can help people in emotional and physical distress whilst at the same time earning a reasonable (and sometimes excellent) living. If he or she can’t or won’t discuss the pros and cons of different approaches. You’ll be dealing with your clients minds and you need to learn as much as you possibly can in order to become as effective a therapist as possible. they either lack the knowledge or are too narrow in their approach. 47 . You need to be able to think around your subject. You can’t apply or teach what you don’t know and thus you are reliant on your trainer to open your mind to as much information as is possible.

health-concern.com 48 .health-concern.com to learn more about this course info@health-concern.com to ask any questions you wish to Tel: 0845 456 9537 to speak to the Director of Studies in person THE COLLEGE OF INTEGRATED THERAPIES Quote EB20 when enrolling on our course and we will give you £20 off the final module of the course www.Entrust your future to THE COLLEGE OF INTEGRATED THERAPIES Diploma in Hypnotherapy Study at home by distance learning www.

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