COURSE OUTLINE Given below is the brief outline of the compulsory and optional papers prescribed for MBA

(Full Time) Program. Detailed, unit-wise course content, list of cases, references and latest articles shall be provided to the students by the faculty concerned at the time of the commencement of the course COMPULSORY COURSES MBA CP-101 PRINCIPLES OF MANAGEMENT OBJECTIVES: The concepts and theories incorporated in this course are intended to develop a basic awareness about management functions and various dimensions of behavioral processes in organizational life among the students. Course Contents: Its Nature, Scope and Purpose, Evolution of Management Thought: Scientific Management Theory, Classical Organization Theories, Henry Fayol’s Principles of Management, Human Relations Movement-The Hawthorne Experiments, Concept of System and System Approach, The Contingency Approach to Management. Skills and Roles of a Manager. Concepts of Organizations. Reasons for Organization. Organizations as Purposive Social Unit. Managing Organizational System – Formal and Informal Organizations. Forms of Formal Organization Structure-Line and staff Organization, Functional Organization, Product/ Market Organization, Project Organization and Matrix Organization. Benefits and Cost of Informal Organization Planning – Basic Steps in Planning, Tools and Techniques of Planning. Organizing – Division of work, Span of Management, Coordination Problems and Approaches, Concept and Significance of Delegation, Authority, Accountability and Responsibility. Communication – The Communication Process, Channels of Communication, Formal and Informal Barriers and their remedies for Effective Communication. Controlling – The Meaning and Importance of Control, Steps in Control Process, Types of Control Methods and Sources of Control. Personality – Determinants and Classification. Perception – Perceptual Processes, The Role of Object, Environment and Observer in Perception, Significance of Perception for Managers. Attitudes – Concept and Components of Attitude, Attitude Formation and it’s Significance for Managers. Learning – Concept of Learning and Learning Curves, Theories of Classical and Operant Conditioning, Significance of Learning for Managers. Motivation – Concept and Process of Motivation, Theories of Motivation: Content Theories as Needs Theory, ERG Theory, Two Factor Theory, Process Theories as Equity Theory, Expectancy Theory. Leadership – Concept of Leadership, Trait and Behavioral Approach to Leadership, Situational Factors in Leadership, Path-Goal Theory, Leadership Styles, Successful Vs. Effective Leadership. Phases of Decision Making-Problem Discovery and Definition, Goal Setting, Development and Evaluation of Alternatives and Making Choices. Nature of Managerial Decision Making-Certainty, Risk and Uncertainty. Behavioral and Emotional Barriers to Decision Making. Individual Vs. Group Decision Making. Suggested Readings: 1. Koontz, H. and Wechrich, H., ‘Management’, McGraw Hill. 2. Rao, V.S.P. and Narayana, P.S., ‘Management of Organizational Behavior-Utilizing Human Resource’. 3. Robbins, S.P., ‘Management’, Pearson Education Ptc. Ltd., New Delhi. 4. Robbins, S.P., ‘Organizational Behavior’, Pearson Education Ptc. Ltd., New Delhi.

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5. Stoner, J. et. al., ‘Management’, Prentice Hall of India, New Delhi.

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MBA CP-102 QUANTITATIVE METHODS AND BUSINESS STATISTICS Objectives: The objective of this course is to familiar the quantitative aspect of Managerial decision making it covers a wide variety of Concepts and Techniques from Mathematics, Statistics. The main focus, however, is in their application in business Decision-Making. Course Contents: Introduction to Quantitative Analysis and its application in Decision Making, Preliminary Mathematics and Statistic. Arithmetic and Geometric Progression. Mathematical Basis of Managerial Decisions Determinants and Matrices, Cramer’s Rule, Integrations and Differentiation, Frequency Distribution and Analysis, Statistic & Probability Theory Markov Model and Applications, Binomial & Poisson Distribution, Correlation and Regression Analysis Variance Analysis, One-Way Classification, Two way Classification. Transportation Problems, Project Scheduling by PERT Programme Evaluation and Review theory /CPM (Critical Path Method) Optimization Techniques, Linear Programming Suggested Readings: 1. N.D. Vohra , Quantitative Techniques in Management , (Tata Mcgraw-Hill ) 2. Barry Render, Ralph M. Jr. Michael E. Hanna, Quantitative Analysis for Management, Pearson 3. P.N. Arora, S.Arora, Statistics For Management, S. Chand. 4. Chadha, N.K., (1996), “Statistics for Behaviour and Social Scientists”, Reliance Publishing House, Delhi. 5. Gupta, S.P., and Gupta M.P., (1997) “Business Statistics”,Sultan Chand, New Delhi. 6. Kazmier, L.J. and Pohl, N.F., (1998), “Basic Statistics for Business and Economics”, McGraw Hill, New York. 7. Levin Richard, I. and Rubin, D.S., (1995), “Statistics for Management”, Prentice Hall Inc New Jersey. 8. Narag, A. S., (1995), “Linear Programming and Decision Making”, Sultan Chand New Delhi. 9. Sharma, J.K., (2001), “Fundamentals of Operations Research”, Macmillan, New Delhi. 10. Terry, Sineich, (1990), “Business Statistics by Examples”, Macmillan Publishers London, Collier. 11. Renders Stain, (2003), “Quantitative Analyses for Management”, Prentice Hall of India, New Delhi. 12. Mohammed, (2003), “Quantitative Methods for Business Economics”, Prentice Hall of India, New Delhi.

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Peterson and Levis. Salvatore.CPI. Theory of Demand: Demand Functions. Prentice Hall of India. Ownership and Control. Prentice Hall of India. Prentice Hall of India. Behavior of Cost and Revenue Curves Macro Economics: Aggregates and Concepts: GNP and GDP. “Organization and Management”. Market Structures: Perfect Competition. (2003).Break-Even Analysis. (1996). 6. Money Supply and Monetary Policy.. Koutsoyiannis. New Delhi. D. 2. P. Tata McGraw Hill.MBA CP-103 MANAGERIAL ECONOMICS Objectives: The Objective of this course is to acquaint the participants with concepts and techniques used in Micro-Economic Theory and to enable them to apply this knowledge in business decision-making. Organizational Slack. Inflation: Types Balance of Payment. “Business Economics”. Revealed Preference Approach and Demand Forecasts. Milgrom. Emphasis is given to changes in the nature of business firms in the context of globalization. Cost Concepts. 4. New Delhi. “Managerial Economics”. 5. Englewood Cliffs. (2003). Optimization. “Managerial Economics”. Consumption Function. Dean. Theory of Firm: Profit Maximization. Sales Maximization. Course Contents Concept of Managerial Economics. “Modern Micro Economics”. Prentice Hall Inc. Returns to Scale . New Delhi. Fiscal Policy. “Managerial Economics”. 3. WPI. Marginal Analysis. McMillan. Suggested Readings: 1. Aggregate Consumption: Gross Domestic Saving. Excel Books. “Managerial Economics”. and Robert. Techniques: Nature of Business Decision-making.. Fiscal impact and Investment. (1992). Production and Cost:. Monopoly. -4- . New York. Oligopoly. M. J. Determination of National Income. Gross Domestic Capital Formation. Maheshwari. Adhikary. New Delhi. Income and Substitution Effects. Cost Curves. Characteristics. 7. Concept and Measurement of National Income.. (1991). A.. Concept of Firm. (2000). New Jersey. Synthesis of Monetary and Real Factors. Demand Analysis. Non-Price Competition.

“Business. K.. Societal Environment. Public Sector Enterprises and Industrial Sickness. Other References: Economic Survey for the last three years. Economic Environment. McGraw Hill. “Economic of Business Environment”. Development and Regulations of Foreign Trade. FERA. M. New Delhi.National Corporations. Francis. Privatisation and Disinvestment.NEP 1991 and subsequent changes. (2002) “Global Economy and Business Environment”. 5. Economic Times. -5- . Himalayan Publishing House. Course Contents: Concept of Business Environment. Cherunilam. (2002).. 1st Ed. PIL Corporate Governance. Role of BIFR. New Delhi. Suggested Readings: 1. Consumerism. Technological. Political. Himalayan Publishing House. Industrial Policy: Overview. Himalayan Publishing House. “Business Environment Text and Cases”. Social Responsibility of Business. Planning in India. Journals and Periodicals: Business World. Adhikary. New Delhi. 3. New Delhi. Consumer Rights and Consumer Protection. Business India. Strategies for going Global. FEMA. Davis and Bloxastron. 12th Ed. Business Today. GATT/WTO and other Trade Blocs. It attempts to highlight an overview of the changes that have taken place in the Indian business environment in the last few decades and the concepts and threats faced by the country in the present global environment. 2.MBA CP-104 BUSINESS AND ECONOMIC ENVIRONMENT Objectives: The objective of this paper is to familiarize the students about the background of the spectrum of business and economic environment in which a firm operates. Natural and Demographic Environment. 7th Ed. Francis.“Essentials of Business Environment”. Cherunilam. 4. (2000). New Delhi. Multi. Globalization and its Implications. Aswathappa. Mergers and Acquisitions. New economy versus Old economy. Sultan Chand and Sons. Society and Environment”. Consumer Disputes Redresal Mechanism..

. Glenn. Style and Tone. Tata McGraw Hill. Electronic Mail. New Delhi. New Delhi 4. Facsimiles. “Business Communication: Principles and Applications”. John Wiley. P. Science Research Associates. Forms of Communication. 2nd Ed. Effective Business Communication. Process of Communication: Different Stages. (1976).MBA CP-105 BUSINESS COMMUNICATION AND MANAGERIAL SKILL DEVELOPMENT Objectives: The course is aimed at equipping the students with the necessary techniques and skills of communication to inform others inspire them and enlist their activity and willing cooperation in the performance of their jobs. 3rd Ed. and Branchaw. Handling a Mail. “Communicating in Business”. 2nd Ed. New Delhi 5. Numbering and use of Visual Aids.. New York. Maintaining a Diary. Types of Letter. Tata McGraw Hill. Divisions. “Business Communication From Process to Product”. Allyn and Bacon Boston. Letters: Writing Commercial Letters: Business Letter Format. Telegrams. Pearce. Planning and Types of Reports. Listening. Lesikar ( 2002). (1988). Prentice Hall of India. Course Contents: Communication in Business: Importance of Communication. Oral Communication: Fundamentals of Oral Communication: Introduction. C. “Successful Business Communications”. Basic Business Communication. A (2001). Feedback. Richard. Charrles E. Report Writing: Writing an Effective Report: Stages of Writing. “Effective Business Communications”. 2. (1987). et al. Treece. Kaul. Telex Message. 6. Herta A and Peck. Legal Aspects of Business Communication Suggested Readings: 1. P. Hatch. Five Ws and one H of Report Writing. Barriers and Gateways in Communication. and Presentation of Reports. Chicago. Bowman. 7. (1987). 3. -6- . Communication Network of the Organization. Difference Between Oral and Written Communication. Bernadine. Telephonic Messages. Composing Business Messages. Murphy. M. (1977). J. Public Speaking.

Tools and Techniques of financial statement analysis – Horizontal Analysis. “Financial and Management Accounting”. Financial Statements and Published Accounts. Valuation of Assets and Depreciation. Boston. Illinois. 3. L.. To help students develop knowledge and skill relating to tools and techniques of cost and management accounting in management decision makings. Englewood Cliffs.. Analysis and interpretation of financial statements. Cost allocation and Apportionment. (1994). Heitger. Suggested Readings: 1. Decision on product priorities. To familiarize students with the principles and practices of financial. “Financial Accounting” McGraw Hill. Management Accounting. “Management Accounting”. R. margin of safety. Vij. Budgeting and Budgetary Control. Types of Budget. New Delhi. Liabilities and Owners Equity. S. out of pocket cost. S. (1994). Budgeting: Objectives and functions of a budget. opportunity cost. Meigs and Meigs. 7. Tata McGraw Hill. Budgetary process. “Financial and Managerial Accounting”. (1990). Generally Agreed Accounting Principles. “1995”. Madhu. Double entry system of book keeping. 5th Ed. scope and functions of cost accounting. Profit decision. 8. “Advanced Management Accounting”. variable and fixed cost. 10. New Jersey. Accounting for Business Decision Making. (1996). Production budget. and Reece J. Make or buy decision. differential and marginal cost. Houghton Miffin Company. 9. New Delhi. 2nd Ed. Cost analysis and Cost control. New Delhi. Needles. “Accounting for Management: Tex and Cases”. Anthony. Bhattacharya. and Matulich. cost and management accounting as tools for business decision making. 5. Belverd. Irwin. Users of Accounting Information and their Information Needs. Variable and absorption costing. Vikas. Prentice Hall Inc. Hingorani. Marginal Costing and Costvolume-profit analysis. 2. Accounting Cycle. Vertical Analysis. fund flow and cash flow statements. Charles et al. K. 3. New York. Budget Administration. S. Classification of Assets. imputed cost. Break-even analysis. Richard D. “Accounting Principles”. Sultan Chand. Measurement of Business Income. Anmol Publication. Horngren. L. -7- . Cost concept. Cash Budget. Formats and contents of financial statements. Ratio analysis. Essentials of Budgeting. and Dearden. McGraw Hill. A. Fixed and flexible Budget.MBA CP-106 ACCOUNTING FOR MANAGEMENT DECISION MAKING Objectives: The objectives of this course are: 1. controllable and non-controllable cost. “Principles of Financial and Management Accounting”. et al. Homewood. J. N. To provide scope for application oriented learning in the areas of management accounting Course Contents: Financial Accounting: Meaning. 6. Khan and Jain. (1997). scope and functions and Importance of financial accounting. cost classification-direct and indirect cost. Cost Accounting: Meaning. 2. E.. 6th Ed. 4. (1992). replacement cost. sunk cost. and Ramanathan. N. R. Kaplan and Atkinson.

(1985). London. (1998). Course Contents Business and Ethics: Ethics as Business process: Developing Employee Awareness of Ethics:Code of conduct in Business Major Ethical Issues in Business: Ethics of Market-and Price: Ethics of environmental and Consumer Issues: Ethics of employees Issues Corporate Social Responsibility (CSR): Business Perspective on Social change and human values in the area of globalization: Concept.K.. Ahmedabad. “The Marriage of East and West”..Concepts and Cases”. New Delhi.Best practices in CSR Human Values & Management – Education: Relevance of values in management –1 business: Secular Vs Spiritual values in Management: Teaching Managers human values Managing Ethical Dilemmas: Process relating to Stress in Corporate management: Holistic Approach for Managers in decision making: Insight into TOM – Indian perspective Suggested Reading 1.MBA CP-107 BUSINESS ETHICS AND CORPORATE GOVERNANCE Objectives: The objective of this course is to develop sound ethical principles of corporate governance among budding managers. (1983). S. (1972). N. 4.K.. “Business Ethics. M. Velasquez Manuel G. Gandhi. Lewis Pamela. Navjivan Publishing House. need and importance of CSR: CSR principles and strategies for organization. Stephen H Goodman and Patricia M Fandf. P. 8. (2000). 3. Himalaya Publishing House Delhi. 5. Drucker. Colling. Excel Books. “Foundations of Management work–Contributions from Indian Thought”.K. Business Ethics Concept and Cases New Delhi: Prentice Hall of India 2002 -8- . S. and.. (2003). 5th Ed. Prentice Hall of India. Oberoi.. “Managing Secularism in the New Millennium”. “Management in Turbulent Times”. B. 2. Management: Challenge in 21st Century USA: South Western College Publishing 1998 7. “The Story of My Experiment with Truth”. Velasques. 6. Pan Books London. Chakraborty. Griffiths. Kumar.

Operating Systems (Concept of DOS. Prentice Hall of India. J. Input and Output devices. O’Reilly. Browser Software. Englewood Cliffs. Eliason. A. Number System (Binary. “Computer Concepts and Uses”. Long. Creation of Spread Sheet in Excel. Prentice Hall Inc. hexadecimal and Octal). (1986). Estrada.. James A.). Software Development Process.. Fort Worth. New Jersey. (1992).. “Business and Information Systems”. V.. Report Generation. V. Introduction to Management Information System. Chicago. Modes of Data Processing. (2003). Sebastopol”. Windows & Unix). (1989). “Connecting to the Internet. (1990). Program Development Tools. Introduction to Software. Raja Raman Fundamentals of Computers (PHI) -9- . “Computer”. Pinter. Master and Transaction file. Application of Internet in Business. “On – Line Business Computer Applications”. 2nd Ed. MS-Access. Dryden. Local Area Network (LAN). New York. New Delhi. London. John Wiley. 2nd Ed. System Software and Application Software. Computer Languages. Course Contents An Introduction to Computers. S.Senn: Information Technology in Business: Principle. File Design and Report Design. Power Point etc. Intranet. G. (1987). Suggested Readings: Burch. and Grudnitski. L. “Information Systems: Theory and Practice”. Networking. Function of NASSCOM. Designing and Developing Programs. its Classification and application in Business and Industry. Data files type. Prentice Hall Inc. Application of MSAccess. Components of MS office (Ms word. Storage devices. Basics of Data Processing. O. Practices & opportunities (PHI) John. Relevance of Database Management System (DBMS).MBA CP-108 COMPUTER APPLICATIONS IN MANAGEMENT Objectives: The objectives of this course include developing an awareness of different software and hardware system available in the industry among the participants and build up the experience of computer usage in business organization with specific reference to commercial data processing systems. C A. Introduction Relational Database Management System. Wide Area Network (WAN).. David. Concept of Proxy Server. Input Process – Output Analysis. (1988). Basic Elements in Networking. Programming Concepts. 2nd Ed. Peter Norton’s Introduction to Computers TATA McGraw Hill. L. M. Excel. (1993). “Foundations of Business Systems”. Science Research Associates.. Moss Jones. 5th Ed. Summer. Nickson. Software Development Life Cycle. New Jersey. Software Packages. Flow Charts & concept of Programming. Extranet & Protocols. “Automating Managers: the Implications of Information Technology for Managers”. Topologies.

K. 3. Anderson. New York. Defining conflict. 2. Prentice Hall of India. 7th Ed. The Process of Empowerment. Mendonca. “Organizational Behavior”. French. Oxford. approaches to managing organizational change. Power and Politics. “Organizational Behavior”. Stages of Group Behavior. Resistance to change. Course Contents An Overview of Concepts of Organizational change. H. New Prentice Hall of India. John W. (1994). N and Davis. Socialisation process. and Barker. M and Kanungo R N. New Delhi.. (1995). Inter group Behaviour . “Effective Enterprise and Change Management”. W. A. Skills of change Agent. 5. C.10 - . New Delhi. Robbins. Conflict and Negotiation. D. conflict process. Tata McGraw Hill. (2002). Creating and Sustaining a Culture. Organizational Climate and Culture.H. Application of Emotional Intelligence in organisations. “Organization Development”. E. “Work Motivation”.. F. and Bell. (1995). Work Stress. 6. McGraw Hill. Delhi. Quality of Work Life.. Suggested Readings: 1. Group Decision-making and collaboration. 7th Ed. (1996). Negotiation: process and issues. P. (1996). Politics: power in action. transitions in conflict thought. Sage. 4.. Organization effectiveness and Development. bases of power. S. Impression management techniques Organizational Learning. Conflict management techniques. Managing planned change. Cross-Cultural Dynamics. Creativity and Innovation. Understanding & Managing Group Processes. Blackwell Publishers Ltd. Learning organization and knowledge management. .MBA CP-201 ORGANIZATION EFFECTIVENESS AND CHANGE Objectives: To familiarize the students with basic organizational processes so as to develop an understanding about how to bring organizational effectiveness and change in the organization. Luthans. “Organizational Behavior at Work”.

K and Solow.Duality: Initial Basic Feasible Solutions. Englewood Cliffs. 4. “Operations Research: Theory and Application”. (a) Infinite Queue-Infinite source. Solution of 2x2. Queuing models.. Prentice Hall. 3. ABC Analysis in Inventory management Deterministic inventory model with no shortage(a) Economic lot size model with constant demand without and with lead time for procurement. Iteration through Modified Distribution Method (MODI). “Operations Research. Dennis M. F J. F. Maximization and Minimization situation in formulation of Problem. prentice Hall Inc.K: Operations Research – Theory and Applications. Taha. R. Monte Carlo Method-Random Number Generation. Taha. 2xs ant rx2 cases by graphical and algebraic methods Network and Inventory Analysis: Project network diagram-computations in network. “Linear Programming and Decision Making”. 2nd Ed. Single Server model. (b) Economic lot size model with finite replenishment (Supply date) Queuing theory: Components of Queuing system.C. Expected value of perfect information (EVPI)relationships. “Decision Making Through Operations Research”. New York. Theirouf. Hamdy A: Operations Research – An introduction 9.. (1993). critical activities. 6. (b) Infinite queue-Infinite source.MBA CP-202 MANAGEMENT SCIENCE Objectives: The objective of this course is to develop an understanding of basic management science techniques and their role in management decision-making. Mathur.An Introduction”. Illinois-All India Traveler Bookseller.North West Corner Method (NWCM) Least Cost Method (LCM) and Vogel’s Approximation Method (VAM). S..J. Expected opportunity loss (EOL). Poisson and Exponential distributions for arrival and service-properties and relationships. R. Multiple Server Model Simulation: Meaning and method of simulation. Mixed strategy. Course Contents Concept and Terminologies. Dominance Property. 8. Waiting line and Inventory Simulation Models Suggested Readings: 1. 2. D. 5. H. Sharma. New York. (1995). New Delhi. Pure strategy.Sultan Chand New Delhi. Duality theorems-Primal Dual linkages. New Jersey. Simplex iterative procedures for maximization and minimization cases starting with initial basic feasible solution.S. A. (2003). Saddle point. Micmillian Indian Ltd. Gould. “Introduction to Management Science”. Richard M. Graphical solution Procedure with two Decision variables-Sensitivity analysis. 7. New Delhi.11 - .. (1989). “Principles of Operations Research”. Richard Irwin. Economic interpretation of dual variable and constraints. Assignment model as a special case of transportation.. Budnik. Beta distribution in Programming Evaluation and Review Technique (PERT) – Probabilities in PERT calculation.K. Narag A. and Klekamp. J. New Jersey. Critical Path Method (CPM). Posterior probabilities and Bayesian analysis-Decision trees. (1994). Transhipment problem as a variant of transportation. (1995). John Wiley.. J. (1997). et al. Prentice Hall Inc. “Management Science Englewood Cliffs”. . Hungarian method and simplex explanation Goal programming and graphical solution procedure Integer programming through branch and bound technique Decision Analysis and Games: Decision making under risk-criteria of expected monetary value (EMV). Transportation Model. Sharma. Two-person zero-sum game.

MBA CP-203 HUMAN RESOURCE MANAGEMENT Objectives: In a complex world of industry and business, organizational efficiency is largely dependent on the contribution made by the member of the organization. The objective of this course is to sensitize students to the various facets of managing people and to create an understanding of the various policies and practices of human resource management. Course Contents Human Resource Management: Meaning, features and scope; HRM model; Functions of HRM, Difference between personnel management and HRM, environment of HRM: external forces— political, legal, economic, technological, cultural forces; internal forces—union, organizational culture and conflict, professional bodies; Human Resource management in a changing environment Human Resource Planning: Importance of HRP, Factors affecting HRP, the planning process— demand forecast, supply forecast—internal supply and external supply; Job analysis: meaning, process of job analysis; methods of collecting analysis information; job description and job specification Recruitment: Methods of manpower search, Attracting and selecting human resources, Selection model, selection methods, Induction and Socialisation Training and development: need for training and development, identification of training needs; methods of training—on-the-job & off-the-job training methods, evaluation of training and development; performance appraisal: meaning, PA methods, Potential Evaluation Job Evaluation, Wage and salary administration: principles in wage formulation,. methods of wage payment, fringe benefits; employees welfare: statutory welfare, non-statutory welfare; grievance management: approaches to the grievance machinery, industrial relations & Trade unions.; workers participation: meaning and purpose. Suggested Readings: 1. Awasthapa, A.(2003), Human Resource and Personnel Management,TMH,New Delhi. 2. DeCenzo & Robbins,(2000), Personnel/ Human Resource management, PHI, New Delhi. 3. Dessler, G. (2003), Human Resource Management, Pearson Education, New Delhi. 4. Monapa, A.;Saiyadain,M.A.(2002), Personnel Management,TMH,New Delhi 5. Pattanayak, B. (2004), Human Resource management,PHI, New Delhi 6. Rao, S.(2002), Essentials of Human Resource Management And Industrial Relations, Himalya Publishing House, New Delhi.

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MBA CP-204 FINANCIAL MANAGEMENT Objectives: The purpose of this course is to acquaint the students with the broad framework of financial decision-making in a business unit. Course Contents Financial Management: Nature, Scope and Functions; Objectives of Financial Management: Profit Maximization versus Wealth Maximization, Economic Value Addition (EVA) Model; Financial Manager: Role and Responsibilities; Agency Cost and Agency Relationship; Mathematics for Finance and Valuation Models; Cost of Capital: Component Cost and Weighted Average Cost of Capital; Application of Cost of Capital in Financial Decision Making; Capitalization: Over Capitalization and Under Capitalization; Causes and Remedies of Over and Under Capitalization; Long-term Financing Decisions; Sources of Long Term Finance; Capital Structure Decision in Risk-Return framework; Capital Structure Theories: Net Income Approach, Net Operating Income Approach, Classical Theory, Modigliani-Miller Hypothesis Short-term Financing Decisions: Working Capital Management: Components and Determinants of Working Capital; Working Capital Policy and Decisions; Computation of Working Capital Requirements; Management of Cash, Receivables and Inventory; Financing of Working Capital Needs; Capital Budgeting: Techniques of Project Appraisal and Ranking; Pay Back Period, Accounting Rate of Return (ARR), Present Value Method, Net Present Value Method (NPV), Profitability Index; Financial Planning and Forecasting; Long-range Financial Planning Model; Dividend and Selffinancing Decision; Factors influencing Dividend Decision; Dividend Decision Models; Suggested Readings: 1. James C Van Horne (2002), Financial Management and Policy, Prentice Hall of India 2. Prasanna Chandra (2001), Financial Management: Theory and Practice, Tata Mcgraw Hill 3. Khan and Jain (1999), Financial Management: Text and Cases, Tata McGraw Hill 4. I.M. Pandey (1999), Financial Management, Vikas 5. George A Aragon, Financial Management, Allyn and Bacon

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MBA CP-205 MARKETING MANAGEMENT OBJECTIVES: The objective of this course is to give the students an insight into one of the most important functions of the enterprise – MARKETING. It makes them acquainted with the major decision areas in the field of marketing. It also makes them aware about the importance of planning, organizing and controlling the marketing efforts for achieving the goals and objectives of the enterprises. Course Contents: Understanding Nature and Scope of Marketing Management; The Core Concept of Marketing; Various Philosophies of Marketing; The Marketing Environment and Environment Scanning; Marketing Information System and Marketing Research. Market Classification–Consumer and Industrial Markets; Market Segmentation, Targeting and Positioning; Product and Product-Mix Decisions, Branding, Packaging and Labeling Decisions. The New Product Development Process, Stages in NPD Process, The Consumer Adoption process; The Concept of Product Life Cycle (PLC), Stages of PLC and Marketing Strategies; Pricing Decisions – Setting and Modifying the Price, Initiating and Responding to Price Change. Distribution Decisions – Nature and Functions of Channels, Channel Design Decisions, Channel Management and Channel Modification Decisions, Nature and Objective of Physical Distribution; Promotion Mix Decisions – Setting the Objectives and Establishing the promotions Budget, Deciding the Promotion Mix – Advertising, Sales Promotion, Publicity and Personal Selling. Organizing and Implementing Marketing in Organization; Methods of Marketing Control; Emerging Issues and trends in Marketing. Suggested Readings: 1. Enis, B.M., (1991), “Marketing Classics: A Selection of Influential Articles”, McGraw Hill, New York. 2. Kotler P.(2004), ‘Marketing Management: Analysis, Planning, Implementation and Control’, Prentice Hall of India, New Delhi. 3. Kotler, Philip and Armstrong, G., (2002), “Principles of Marketing”, Prentice Hall of India, New Delhi. 4. Kotler, Philip., (2003), “Marketing Management: Analysis Planning, Implementation and Control”, Prentice Hall of India, New Delhi. 5. Neelamegham, ‘Marketing in India : Cases and Readings’, Vikas, New Delhi. 6. Neelamegham., (1988), “Marketing in India: Cases and Readings”, Vikas, New Delhi. 7. Ramaswamy V.S. and Namakumari S., ‘Marketing Management’, Macmillan, New Delhi. 8. Ramaswamy, V.S and Namakumari, S., (1990), “Marketing Management: Planning Control”, Macmillan, New Delhi. 9. Srinivasan., (2002), “Case Studies in Marketing”, Prentice Hall of India, New Delhi. 10. Stanton William J. (1994), ‘Fundamentals of Marketing’, McGraw Hill, New York. 11. Stanton, William, J., (1994), “Fundamentals of Marketing”, McGraw Hill, New York.

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Course Contents: Nature and Scope of Production and Operations Management. Stores management. Lama. F.G. . R. E. Irwin. and Lee. & Ebert. (2002).. Facility Location. New York. Method Study. Englewood Cliffs.. Donald W. Safety Management. New York. Material Management: An Overview of Material Management. J. Material Planning Budgeting and Material Requirement Planning. Planning and Control For Manufacturing & Services”. Material Handling – PrinciplesEquipment. Prentice Hall of India. Moore. Types of Manufacturing Systems & Layouts. (1989). Prentice Hall of India.. J. Tata McGraw Hill. Homewood. 8th Ed..Industrial Safety. 6. ISO-9000. E. Maintenance Management. New Jersey. JIT. Buffa. Line Balancing – Problems. scheduling and control of production and operation functions in both manufacturing and services.. Material Planning and Inventory Control. Layout Planning and Analysis. Statistical Process Control. New Delhi. (1992). 8. Singapore. (1993). Work Environment. . Chary. 7. “Production and Operations Management”. B. Dilworth. effective and efficient flow. “Modern Production Management”.r. Quality Assurance – Acceptance Sampling. E. Process Planning – Aggregate Planning – Scheduling – Maintenance Management Concepts. “Purchasing and Materials Management”. New Delhi.S. Adam. Work Measurement. New Delhi. Dobler. (1984).T. “Production/ Operations Management”. McGraw Hill. “Operations Management: Design. Purchase management.N.Work Study.MBA CP-206 PRODUCTION AND OPERATIONS MANAGEMENT Objectives: The course is designed to acquaint the students with decision making in planning. “Production and Operations Management”.. and Hendrick. Illinois. “Production and Operations Management”. Prentice Hall Inc. (1992). T. 5. McGraw Hill. 4. Amrine.E. Panneerselvam. S. (1987). Operations decisions – Production Planning and Control – In Mass Production – in Batch / Job Order manufacturing. 3. Work Sampling. Capacity Planning – Models. H. replenishment and control of materials with reference to both manufacturing and services organizations. (2003). productivity improvement in operations through layout engineering and quality management etc. “Manufacturing Organization and Management”. John Wiley. et al. Total Quality Management. Richard D.15 - . Suggested Readings: 1. 2.

Sampling Techniques. Steps in Sampling. 2. Types of Research – Historical Studies. Meaning of Research Designs. Coding. Semi-structured Interviews. Measures of Central Tendency. Cluster Analysis. New Delhi. Survey and Experimental Studies. Factor Analysis. 3.. New Delhi. Testing of Hypotheses. Saunders (2003). Reliability and Validity of Measurement. Formulation of Research Problem. Classification and Tabulation. Data Collection Methods – Primary vs. ANOVA. Data Analysis by Software Packages. Concept of Measurement and Scaling. Advance Techniques of Data Analysis – Correlation and Regression Analysis. ‘Research Methodology – Methods and Techniques’.. New Delhi. Conjoint Analysis. 5.P. New Delhi. Need for Research Design. Types of Sample Design – Probability and Nonprobability Sampling Designs. (2004).MBA CP-207 METHODOLOGY OF BUSINESS RESEARCH OBJECTIVES: The objective of this course is to develop the research skills of the students in investigating the business problems with a view to arrive at objective findings. ‘Marketing Research – An Applied Orientation’. Malhotra N. Course Contents: Meaning and Significance of Research in Management. Formulating Research Hypotheses. Size of Sample. ‘Research Methods for Business’. Important Scaling Techniques. 4. Cooper (2002). Gupta S. Tata McGraw-Hill. Wishwa Prakashan. Collecting Primary Data through – Observations. Questionnaire Development Process.R. Pearson Education Ptc. Discriminant Analysis. Various Research Designs. Research Process. Features of Good Research Design. Critically Reviewing the Literature. interpretation of data and conclusions of their investigation in the form of systematic reports. Measures of Dispersion and Skewness. Processing of Research Data – Editing. Ltd.. Different Approaches to Research – Scientific Methods and Non-scientific Methods. ‘Methods in Business Research’. Kothari C.. Sampling Errors. ‘Statistical Methods’. Ltd. They are also expected to learn the basic statistical tools of analysis to sharpen their research studies. . Defining a Research Problem. In-depth Interviews and Questionnaire.K. Pearson Education Ptc. Criteria for Good Research.16 - . Case Studies. Suggested Readings: 1. Secondary Data.

also Regional Banks. Business in India and China – Issues of Managing Development including Poverty. 13. India and emerging economics of East Asia also provide new challenges in International Business in the new millennium.: Bretton Woods Institutions like World Bank. IFC. World Economy: An Overview Changing distribution of World Income from 1945 to 2000 with varying GDP growth. 2003 8. Industrialisation and Services. The issues of management faced by countries like China. HD Index. IMF. Stiglitz. 2002. G77 as well as Paris Club and OECD.17 - . Joseph: Globalisation and the Discontents. London. Gateword Taylor & Ferrell: Management. World Development Report of the World Bank and Human Development Report of the UNDP reflect varying progress of the rich and not so rich countries of the world. the World Competitive Indices prepared by World Economic Forum and IMEDE Promote healthy rivalry among competing economies.0% GDP growth to be reconciled with current account deficit and falling value of Dollar compared to Japanese Economy – the dimensions f crisis despite huge current account surplus. On the other hand. 2001. NAFTA. Wild.K: Managing Globalisation (1995). Human Development Report. OECD Development Centre Paris.MBA CP-208 INTERNATIONAL BUSINESS ENVIRONMENT Objectives: The primary objective of this course is to acquaint the students to emerging global trends in business environment. UNCTAD and WTO also NAFTA. EBRD. Course Contents: To provide students an understanding how international Business is conducted today in the global village still surrounded with barriers of regional economic unions like EEC. January 2005 . Gyosei Journal. and league table of World’s largest Corporate Enterprises and Banks. Business in emerging Asia: East Asian Miracle of Thailand. Basu P. OPEC with the politics and economics of Oil in the Global Market. Indonesia. 2004. New world of E-Commerce and Venture Capital in International IT Business Suggested Readings: 1. Pacific Review. Pfeiffer. Ohmae. Oxford 1996 3. IDA. Philippines. edited by Brian Toyne and Doughlas Nigh University of Southern Carolina Press 1997 9. UNDP. UK. Training USA 1995. ASEAN. 5. US Economy – its phenomenal performance even in the second quarter of 2004 showing 5. South Korea and Malaysia – causes of recent hippup. Chapters 5 & 6 6. SAARC. Kenichi: Borderless World. Wild and Han: “International Business: An Integrated Approach” Prentice Hall. The inequality in International Business is also reflected in the groupings of nations like G8. EEC. World Development Report (World Bank) Washington. Artis MJ: The UK Economy. India Sustaining Reform. Britain – Welfare State reform and rising competitiveness index of entrepreneurial economy – envy of Western Eruope. Inter American Bank and their role in international Business. Lodge: Managing Globalization in the Age of Interdependence. G15. Agriculture. Africa and Latin America: Hope and Despair.. Reducing Poverty: World Bank Budget Policy Review. GATT. 1990 11. 12. Berkshir. 2003 4. ADB. 7. Angus Maddison: the World Economy: A millennial Perspective. 2. New York. 1995 10. and Managing in the New Millennium (2000). Competitiveness Index. CIS and their role in facilitation in International Trade and Business. Basu P. International Business: An emerging vision. also Foreign Direct Investments.K: “How is India Doing?” Asian Affair. AFDB. European Common Market – convergence criteria and the future of Euro Business in Transition Economies of Russia and Eastern Europe.

SWOT analysis. Pearson Education. New Delhi.B. External Environmental Analysis: Nature. 3. Strategic Management. 2. Rajiv Gupta and William F. Strategy and the Business Landscape. Process of developing a mission statement. Types and Approaches to internal environment. Characteristics.18 - . John A. Strategic Management 3rd. concept and characteristics of policy & Strategy.MBA CP-301 BUSINESS POLICY AND STRATEGIC ANALYSIS Objective: The objective of this course is to develop a holistic perspective of enterprise. Pearson Education. Robinson. Experience Curve. critical from the point of view of the top executives. Space Matrix. ETOP analusis. Publishers & Distributors. & Co. Analysis of strengths and weaknesses. A. The Mission and Business Definition. 4. Competitive Advantage and Value Chain: Concept of Competitive advantage. Porter’s Five Forces Model for Competitive Advantage. Lawrence R. Edition. The Competitive Profile Matrix (CPM). The External Factor Evaluation (EFE) Matrix. The Internal Factors Analusis (IFA) Matrix. Concept of value chain. GE-Nine Cell Matrix. Internal Analysis and Assessment: Nature. Strategic analysis at corporate level. Delhi. . Strategic Analysis: Nature of strategic analysis. Fred R. Long-term objective setting. Characteristics.T. Key External Forces. Writing and Evaluating mission statement. David. Nature and characteristics of Objectives and Goals. Jauch. BCG Matrix. (publishers) Ltd. Pankaj Ghemawat..S. Role of Value Chain for gaining sustainable competitive advantages Suggested Reading: 1. Key Internal Forces. Pearch II & Richard B. Jr. 7th. Strategic management model. Types and Approaches of External environment. Contemporary issues before Value chain. Edition. Glueck. Business Policy and Strategic Management. Course Contents: Conceptual Framework of Policy & Strategy: Genesis. Reasons for growing importance of strategy. Vision. Mission and Objectives: Vision versus Mission. Types/levels of strategy.I. Frank Bros. Policy versus Strategy.

Databases – Objective. Definition. Developing Business Systems: Information System Development – The Systems Approach and System Development Cycle. 10. New Delhi. Various Computer Based Information Systems (CBIS): Executive Information and Support System – Introduction. Turban. Components of DSS. Other Implementation Activities. Implementation of ES. Kinds of Problems Suitable for ES. New Jersey. John Wiley & Sons. New York. Raymond Me Jr. Artificial Intelligence – Introductions and Definitions of AI. New Delhi. (1993). 9. Applications of DSS. Artificial Vs. Simon’s Model of Decision Making. Components of ES. “A Management Approach”. New York. Basic Conceptual Framework and Importance of Information System. Tata McGraw Hill.W. 11. Types of Information System. Types of Decision Support Systems. O’Brien. Database Trends – Multidimensional Data Analysis. (1991). Value of Expert Systems. “Decision Support System for Effective Planning”. Expert Systems – Introduction and Definition of ES. Definition and Characteristics of EIS and ESS. Information Systems and Business Strategy. 5th Ed. 7. ‘Database Management Systems’. Watson. Implementing New Systems. Donald. ‘Management Information System’. Macmillan Publishing Company. History and Quality of Information. and Hugh. Prentice Hall. MIS and Decision Support System (DSS). 6. Leon Vikas. Macmillan Publishing Company. “Management Information Systems”. Data Warehouse and Data Mining. Andrew. Edison Wesley Pub. ‘Management Information System’.19 - . 4. Enhancing Management Decision Making: Managers. The students are also familiarized with concepts such as Decision Support Systems and Artificial Intelligence for business organizations. New York. 5. Natural Intelligence. The Moral Dimension of Information Systems. 3.MBA CP-302 DECISION SUPPORT AND MANAGEMENT INFORMATION SYSTEMS OBJECTIVES: The purpose of this course is to develop a basic understanding about the business information systems and their management. Integrating EIS and DSS. Decision Making and Information Systems. Software and Services. Macmillan Publishing Company. New Delhi. J. (1982). . Laudon and Laudon. (1988). Domains of AI. Peter. New York. 8. Managerial Challenges of Information Technology. Robert. Information System Resources. Tata McGraw Hill. Course Contents: Introduction to Information and Information Systems in Business:Definition. Keen. W. “Computer Based Information System”. Prentice Hall of India. (1984). Contemporary Approaches to Information System. W. 2. Leon. (1988). Prentice Hall. The Database Management System. Sage.. P.. Information System Activities. Advantage and Disadvantages. “Efrain Decision Support & Export System – Management Perspective”. L.. G. Introduction to Relational Database Management System (RDBMS). Mathews. J. Krober. ‘Management Information Systems’. Davis. Types of Database Management System (DBMS). Theierauff. Alexis and Leon. Leod. “Decision Support System an Organizational Perspective ”.. Types of Decisions and Decision Theory. System Analysis and Design. Types. Overview of Group Decision Support System (GDSS). Michael. Prototyping. Managing Data Resources: Organizing Data in Traditional File Environment. Evaluating Hardware. Suggested Readings: 1. Post. “Decision Support System Engineering”.

(1980). Membership. Quasi.. Accounts and Audit. (1990). Wadhwa. “Company Law”. The Companies Act.M. Khergamwala. Bombay. 1881: Nature and types. Essentials of a Valid Contract. Dishonor and Discharge of a Negotiable Instrument.MBA CP-303 BUSINESS LEGISLATION Objectives: The course in designed to assist the students an understanding of basic laws affecting the operations of a business enterprise. Prospectus Allotment of shares. Suggested Readings: 1. Prevention of Oppression and Mismanagement. Course Contents: The Indian Contract Act. 5. Holder–in–Due Course. Ramaiya. Eastern. J. 1930: Formation of a Contract. A. Arbitration. all the students will have to undergo summer training of 8-10 weeks with an industrial. (1992). 4. MBA CP-304 SUMMER TRAINING PROJECT At the end of second semester. Void Agreements. New Delhi. N. Shah. Formation. (1998). Sultan Chand. 11th Ed. Negotiation and Assignment. S. Management and Meetings. N. Consumer Protection Act and Cyber Laws. Tripathi Bombay. Borrowing Powers. Performance of Contracts. The Sale of Goods Act. Rights of an Unpaid Seller. K. (1996). “Lectures on Company Law”...S. 1956: Nature and Types of Companies. Singh. 2. “The Negotiable Instrument Act”. Tuteja.Contracts. Nagpur. Shares and Share Capital. Winding Up..M. Memorandum and Articles of Association. 1872. “A Guide to the Companies Act”. M. business or service organization by taking up a project study. 3. . S. Lucknow.20 - . “Business Law For Managers”. The Negotiable Instruments Act. Breach of Contract and its Remedies. Compromise Arrangements and Reconstruction. Tripathi.

Harvard Business Review Jul.MBA CP-401 CORPORATE STRUCTURING & LEADERSHIP Objective: The main objective of the Course is to analyse how Organisations identify long-term objectives and missions. Ohmae. 1989. Joint Venture and Divestment. as well as external threat and opportunities. P. Blackwell. P. Art of Japanese Management. Asian Affairs. Issues of Strategic leadership – Profile of Global Manager in the 21st Century Video Cases. 11. Michel Porter. Acquisition. 7. Competitive Strategy and competitive Advantage of Enterprises and Nations. Suggested Readings 1. Trwin Press. Turner Rondney. Penguin.August 1994. Slather. Corporate Recovery. Routledge 2003. U. Merger. 1981 17. This is how they can appreciate their core competence and available options from which to choose and formulate strategies to achieve their goals of growth and diversification. Divestment.21 - . Competitive Strategy Techniques for Analysing Industries and Competition 1980. Privatisation in Central. 8. 1997 2.S. Mind of the Strategist. Slattor. McGraw Hill. 1995. 14. Allied. Course Contents What is Strategy? Whose Responsibility is it? Why does this matter? Difference between Planning and Strategy. Routledge 2003. K. Competitive Advantage on Nations. Globalisation and its Discontents. as well as Corporate Strategies of Turnaround. 15. Competitive Strategy and Competitive Advantage of Enterprise and Nations. as well as Privatisation and Restructuring of Public Enterprises. Implementation and Evaluation. Hasper Collins Business. Lorange P and Ros J. Bennis and Mische. Robert Michel. Business 1992. June. 6. 1993 19. Basu. PIMS/BCG/GE Matrics. Five steps in choosing A Strategic Plan. Saul Estrin. Issues of Strategic Leadership. and Prahlad K. Selected Articles from Harvard Business Review 2001-2005. Eastern Europe. 12. Diversification. 10. 1991. P. Pascal and Athos.K “How is India Doing?” Ascore Card. Co-petition. 16. Joint Venture and Alliances. Formation. Free Press/Maewillam 1990. Five steps from Formulation to Implementation of Corporate Strategy. Management of Projects. Analysing internal strengths and Weaknesses in the Organisation Scanning External Threats and Opportunities in Environment. Hamlel G. Management – Comprehension Analysis and Application. 3.K. Barry J Natebuff and Adam Branderburger. Pfeiffer.A. 13. Strategic Issues in:Public Enterprise Reform and Privatisation. . Michel Porter. Michel Porter. J Austin and T Kohn. Why Different agencies choose different strategies like Portfolio Analysis. Taylor and Ferrell.K. as well as Strategic Implications of E-Commerce. 2002 also Jagdish Bhagwati and Martin Woolf 2003. Wignaraja (Ed). and Prahlad K. 22. Gyosei Journal. “What is Strategy ?” HBR November.K.10 pages 272 – 299.. Gatewood. McGraw Hill. Merger. 1999 4. J Stiglits. 23. Options and Choices. 1997 20. The 21st Century Organisation. In Search of European Excellence. Competing for the future. their internal strength and weaknesses. 21. Hasper Collins Paperback. Pure and Simple. Peguin. London. Strategy. Performance Evaluation for performance Improvement – an essay on the Strategic Management on Public Enterprises in India. Ch. Strategic Planning Model of Turnaround Management PIMS/BCG. Handbook of Project Based Management. Differences between Strategic Plan and Strategic Management – Why Different Organisation choose different Strategy. Delhi. Strategic management in Developing Countries. Hamlel G. 1994. 1994.: “Strategic Intent” HBR May. “Managing Globalisation”. U. Corporate Recovery. Peguin. Rober Heller. Basu. 1990. 5. Competitiveness Strategy in Developing Countries. Management of Diversification. Basu. 9. Penetration. 1982. 1997 18. Strategic issues of management of Projects. December 1996.

Percentage of fixed assets / total assets. 2nd Ed. Goal Programming and. New Jersey. This would be equivalent to the marks of two papers. H and Ganpathy. V. Break – Even Analysis Statistical Technique to handle risk: Probability Approach. “Buy Decision”. Anmol. Nature of Risk Conventional techniques of Incorporation of risk. “Financial Management and Policy”. New take over code. Reorganisation and financial decisions Mergers and Acquisitions: Types of Mergers and Acquisitions. Causes of business failure. (1982). OPTIONAL PAPERS: FINANCE: MBA FM-3101 FINANCIAL DECISION ANALYSIS Objectives: The basic objective of this course is to impart an intensive knowledge about the use of quantitative techniques in specified financial decision-making areas. Present value of Preference share. 2.P. New Jersey. Prentice Hall Inc. Coefficient of variation. New Jersey. Decision trees for sequential investment decisions. Levy. Corporate Debt capacity Application of : Linear Programming. 5. “Capital Investment and Financial Decision”. New Jersey. Leasing Vs. Based on Operating cycle Cash management Inventory management Account Receivable management Business Failure and Reorganisation (V. Regression Analysis in Financial decision making areas Multiple Discriminant Analysis Suggested Readings: 1. 4. Growth in dividends Lease Financing: Lease. “Financial Econometrics”. Englewood Cliffs. Bhalla):Business failure and its types. Fogler. Motives behind mergers and acquisitions. Englewood Cliffs. (1982). (2002). “Financial Management And Policy”.: Payback. Risk – Adjusted discount rate. . 3. Harold. Legal and procedural aspects.K. Certainty Equivalent.22 - . Delhi. Englewood Cliffs.. H and Sarnat H.MBA CP-402 COMPREHENSIVE PROJECT WORK The Final Project will be evaluated at the end of the IV semester by the internal and external examiners. Stimulation Analysis [R. K. New Delhi. Prentice Hall Inc. Bhalla. Determination of Exchange Ratio Value of shares: Goodwill. Prentice Hall of India. Englewood Cliffs.. Van Horne. Borrowing Decision. Standard deviation. (1982). Present value of equity shares. Voluntary remedies to insolvency. Rutagi] Replacement Decisions. Dividend valuation model. Working Capital Management Estimation of working capital management: Percentage of net rates. James C.. Prentice Hall Inc. (1998). Lease Vs. Bierman. Symptom of Bankruptcy.

Investment Objectives. New Delhi. 1995. Elton. 1989.. 1993. Maury R. Systematic and Unsystematic Risk. 6th ed. including of Portfolio Management. S. Chand. New Jersey. Modern Investment Theory. Primary and Secondary Markets.Technical Approach. and Jordan. Haugen. Suggested Readings 1. and Farrell. 1984. 1987: 7. Modern Portfolio Theory and Investment Analysis. Mean. 8th ed. 5. 6. Investment decision making under Efficient market Hypothesis. Gordon J. Stock Market Analysis. 3. Investment Market. Bhalla. Prentice Hall Inc. Modern Investment and Security Analysis. 2001. 1990. Stanley S C and Randall. . V K. 9. William F. Forms of Investment. New York. Martin J. Valuation Theories of Fixed and Variable Income Securities Risk Analysis in Investment Decision. Regulation and Control over investment market. Money market and Capital Market Investment Instruments. Fundamentals of Investments. Markowitz Portfolio Theory. Fuller. Sharpe. Listing of Securities. 1987. London. Allyn and Bacon. 1997. New Delhi. Donald E. Scott. New Jersey. Sharpe: Single Index Model. Security Analysis and Portfolio Management. Foresman. etc. InvestmentReturn and Risk. Role and Guidelines of SEBI. Edwin J and Gruber. Huang. Investment Management: Security Analysis and Portfolio Management. James L. Investment. etc. Investment Analysis and Management.MBA FM-3102 SECURITY ANALYSIS AND INVESTMENT MANAGEMENT Objectives The objective of this course is to impart knowledge to students regarding the theory and practice of Security Analysis and Investment Decision Making Process. Fischer. London. Markowitz.23 - . 4. 10. John Wiley. Prentice Hall Inc. London. 1987. Ronald J. 8. Prentice Hall of India. McGraw Hill. Introduction to Portfolio Management – An Optimum Portfolio Selection Problem. Basic Blackwell. and Sharpe. Alexander. Robert H. Markets and Brokers. Course Contents Investment Choices and Alternatives. Variance Analysis in Portfolio Choice and Capital Markets. Cheng F. Mechanics of Investing. Lee. Weak and Semi-strong form of Efficient Market. Security Analysis and Portfolio Management. New York. Englewood Cliffs. 2. New Issue Market. Capital Asset Pricing Model. Englewood Cliffs. New Delhi. William F. Cost of Investing in Securities. Efficient Market Theory. Russell J. Fundamental Analysis. Harry M. Investment in Financial Assets. Operations of India Stock Market. Prentice Hall of India.

(1990). “Variance Analysis in Portfolio Choice and Capital Markets”. Investment Timing and Portfolio Performance Evaluation. Capital Asset Pricing Model. William. International Diversification. Bhalla. (2002). and Sharpe. (1987). Mean. “Security Analysis and Portfolio Management. 5. J. M. Markowitz Portfolio Theory. John Wiley. Portfolios of Two Risky Securities. A Three Security Portfolio.. (2001). Course Contents: Introduction to Portfolio Management: An Optimum Portfolio Selection Problem. Portfolio Investment Process. Bond Portfolio Management Strategies. “Investment Management: Security Analysis and Portfolio Management”. 2. Scott”.. Basic Blackwell. J. Elton. Application of Market Model in Portfolio Construction. Foresman. (1984). 4. The Mean. “Modern Portfolio Theory and Investment Analysis”. MVC and Portfolio Selection. J.. and Gruber. Martin. Tracing the Efficient Frontier: The Relationship Between the Unleveraged and Leveraged Portfolio. V. The Investment in Liquid Assets. Englewood. 8th Ed. London. Chand.MBA FM-3103 PORTFOLIO MANAGEMENT Objectives: The objective of this course is to give the students an in-depth knowledge of the theory and practice of Portfolio Management. Markowitz. The Efficient Frontier. Harry. 3. The Nature of Investment Risk. F. Sharpe: Single Index Model.24 - . Suggested Readings: 1. Characteristic Lines. et al. K. F. New York. Lee. Delhi. . Factor Model and Arbitrage Pricing Theory. Prentice Hall of India. Corporate Portfolio Management in India. Constructing Efficient Frontier. “Fundamentals of Investments”. Edwin. Optimum Portfolios: Constructing the Optimum Portfolio. Cheng. Variance Criterion (MVC). S. Alexander.. Gordon.

Prentice Hall Inc. Cost of Capital and Capital Structure of the Multinational Firm. Multinational Capital Budgeting.A.25 - . 2nd Ed. . . Course Contents: Multinational Financial Management – An overview. New Jersey. Suk and Kim Seung. V. (1995). (1993). “Global Corporate Finance: Tax and Cases”. Application and Interpretation. (1996). The Foreign Investment Decision. Taxation of the Multinational firm. Alan C. 2. Evolution of the International Monetary and Financial System. (1987). (2001). “International Financial Management”.. Long run Investment Decisions. Managing short-term assets and liabilities. Kolb. (2003). Political Risk Management. Prentice Hall of India. New Delhi.. “International Financial Management”. Sharan. 2nd Ed. 5. F. 3. Anmol. Long – Term Financing. “Financial Management for the Multinational Firm”.K. Prentice Hall of India. Kim. “Multinational Financial Management”. Abdullah. Englewood Cliffs. Bhalla. Shapiro.. Country Risk Analysis.MBA FM-3104 INTERNATIONAL FINANCIAL MANAGEMENT Objectives: The objective of the paper is to give students an overall view of the international financial system and how multinational corporations operate.. “Multinational Finance”. Miami Florida. New York. Prentice Hall Inc. Buckley. New Delhi. Suggested Readings: 1. New Delhi. Dividend Policy of the Multinational Firm. Adrian. 4. 6.

Pricing Financial Services. Course Contents: Financial System and Markets. Trevor Watkins & Mike Wright. Insurance. Anmol. Mutual Funds. Banking and Insurance. Toronto. Kolb. Credit Rating.K. Credit Cards. Dept Securitization. “Natrahan Emerging Scenario of Financial Services”. V. Venture Capital. (1993).. 3. New Delhi. Anmol. Kim.26 - . Seung. (2001). E and K.MBA FM-3105 MANAGEMENT OF FINANCIAL SERVICES Objectives: The main objective of this course is to help students to learn the various financial services and their role in the overall financial system. K. Ennew. New Delhi. Nature and Scope of Financial Services. 2. Housing Finance. Management of Risk in Financial Services. 5. Factoring for Failing and Bill Discounting. (1997). 2nd Ed. Arthur Brennet. 4. M. 6. (1990). Bhalla. Singh. (1983). V. “Option Pricing: Theory & Applications”. Concept. . “International Financial Centres”. Miami Florida. “Marketing of Financial Services”. Bhalla. Suggested Readings: 1. Stock Exchange Operations. (1997). Gorden. “Global Corporate Finance: Text and Cases”. Suk and Kim. Himalaya Publishing House. Lexington Books. “Management of Financial Services”. Heinemann Professional Pub. Meidan. Regulatory Framework for Financial Services. and Dilbag.. The Tax Environment and Financial Services. Merchant Banking Services: Managing of issue shares and bondsMobilizing of Fixed Deposits – Inter – Corporate Loans – International Finance.. Other Financial services – Leasing and Hire Purchase. C.

(2001). Flexible Budgeting. Maciariello. “Accounting for Management Control”. 6. 3. Qualitative and Quantitative. Organizational Climate. Measurement of Divisional Performance including Performance Evaluation. Human as a Part of Information Process. “Cost Analysis abd Control”. Anthony. 5. Goal Congruency. Ghosh.B. Contingency Theory. Variance Reporting. Analysis of Variances. J. “Value for Money: Auditing in Public Sector”. Position of Controller in the Organization structure of an Organization. Budgetary Control. (1985). (1988). Glynn. Management Control in Specialized Organization: Selected Case Studies on Non-Profit and Public Service Organizations.K and Gupta G.. 8th Ed.. Prentice Hall of India. “Management Control System”.. and Govindrahan V. Vision. London. Chicago. Cost Centre. Emmanuel. (1985). Strategic Planning and Implementations. London. (1985). Investment Centre. Management Control Process: Programming. Organization Structure.N.MBA FM-3106 MANAGEMENT CONTROL SYSTEM Objectives: The main objective of the course is to appraise the students about the concept of management control system as well as its role in efficient management of public system organizations.. Prentice Hall Inc.27 - . Suggested Readings: 1. Accounting Aspects of Control including Internal Audit and Control and Value for Money.A and Kirby C. (1995). Participative and Responsive Management. Profit Centre. Analysis and Reporting. R. P. H. Hersey. . 2. Budgetary Planning and Procedures. Prentice Hall of India. New Delhi. C and Otley. P and Blanchard. Organization Goals. Taraporevala. Nostrand Reinhold.J. New Delhi. “Management of Organization Behavior: Utilizing Human Resources”. Performance Budgeting. Management Control Structure: Responsibility Centre.S. D. Course Contents: Management Control – An Overview: Nature. Behavioral Aspects of Management Control: Motivation and Morale. Scope and Concept of Management Control Systems.. Inter-divisional Transfer Pricing. “Management Control Systems”. 4..J. Responsibility Accounting. Learning Curves. Irwin. Zero-base Begetting. J.

MBA FM-3107 INTERNATIONAL ACCOUNTING Objectives: The objective of this course is to acquaint the students with accounting needs of international financial markets and to analyse the accounting measurement and reporting issues unique to multinational business transactions. Course Contents: International Dimension of Accounting – Conceptual Development and Comparative Development Patterns; Currency Transactions; Managing International Information Systems; International Perspective on Inflation Accounting; Financial Reporting and Disclosure; Analyzing Foreign Financial Statements; Financial Management of Multinational Entities; Transfer Pricing and International Accounting – International Standards and Multinational Corporations. Suggested Readings: 1. Arpon, Jeffrey S. And Radebaugh, Lee H., (1985), “International Accounting and Multinational Enterprises”, Jhon Wiley, New York. 2. Choi, Frederick D.S. and Mueller G.G., (1984), “International Accounting”, Englewood Cliffs, Prentice Hall Inc, New Jersey. 3. Evans, Thomas G., (1985), “International Accounting & Reporting”, McMillan, London. 4. Gray, S.J., (1983), “International Accounting and Transnational Decisions. London”, Butterworth. 5. Holzer, H. Peter, (1984), “International Accounting”, Harper & Row, New York. 6. Prodhan, Bimal, (1986), “Multinational Accounting”, Croom-Helm, London. 7. Rathore, Shirin, (2001), “International Accounting” Prentice Hall of India, New Delhi.

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MBA FM-3108 CORPORATE TAXATION Objectives: The objective of the course is to acquaint the participants with the implications of tax structure and corporate profit planning in operational as well as strategic terms. Course Contents: Basic Concepts of Income Tax; Residential status of a Company; Computation of Income under Different Heads of Income, Set off and Carry forward of Losses, Deductions and Exemptions in Additional Tax on Undistributed Profits, Companies Profit Surtax Act; Computation of Tax Liability; Meaning and Scope of Tax Planning and Location of Undertaking, Type of Tax Liability; Meaning and Scope of Tax Planning and Location of Undertaking, Type of Activity, Ownership Pattern, Tax Planning Regarding Dividends Policy, Issue of Bonus Shares, Inter Corporate Dividend and Transfers; Tax Planning Relating to Amalgamation and Merger of Companies; Tax Considerations in respect of Specific Managerial Decision like Make or Buy, Own or Lease, Close or Continue, Sale in Domestic Markets or Exports; Replacements and Capital Budgeting Decisions, etc; Tax Planning in respect of Managerial Remuneration, Foreign Collaborations and Joint Ventures; Implications of Avoidance of Double Taxation Agreements. Suggested Readings: 1. Ahuja, G.K & Gupta, Ravi., (1999), “Systematic Approach to Income Tax”, Bharat Law House, Allahbad. 2. Iyenger, A.C. Sampat, (1981), “Law of Income Tax”, Bharat Law House, Allahabad. 3. Kanga, J.B. and Palkhivala, N.A., “Income Tax Bombay”, Vol.1-3, N.M. Tripathi. 4. Ranina, H.P., (1985), “Corporate Taxation: A Handbook”, 2nd Ed. Oriental Law House, New Delhi. 5. Singhania, V. K., (1991), “Direct Taxes: Law and Practice”, Taxman, Delhi. 6. Srinivas, E.A., (1986), “Handbook of Corporate Tax Planning”, Tata McGraw Hill, New Delhi.

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MBA FM-3109 FINANCIAL DERIVATIVES Objectives: The objective of this course is to give an in depth knowledge of the functioning of derivative securities market. Course Contents: Forward contracts; Future Contracts; Other Derivative Securities; Types of Traders; Futures Markets and the use of Futures for Hedging; Forward and Futures Prices; Interest Rate Futures; Swaps; Options Markets; Properties of Stock Option Prices; Trading Strategies Involving Options; Black-Scholes Option Model; Binomial Model; Option on Stock Indices; Currencies and Futures Contracts; General Approach to Pricing Derivatives Securities; Interest Rate Derivative Securities; Derivatives Market in India. Suggested Readings: 1. Bhalla, V.K., (2001), “Investment Management; Security analysis and Portfolio Management”, S. Chand, New Delhi, 2. S. Chand, (2001), “Financial Derivatives”, Delhi. 3. Brennet, M., (1993), “Option Pricing: Theory & Applications”, Lexington Books, Toronto. 4. Cox, John C. and Rubinstein, Mark, (1985) “Options Markets” Englewood Cliffs, Prentice Hall Inc, New Jersey. 5. Huang, Stanley S.C. and Randall, Maury R., (1987), “Investment Analysis and Management”, Allyn and Bacon, London. 6. Hull, John C. Options, (2003), “Futures and Other Derivative Securities”, 5nd Ed. Prentice Hall of India, New Delhi. 7. Sharpe, William F. et. al. (2002), “Investment”, Prentice Hall of India, New Delhi. 8. Redhead, Financial Drivelines, (2001), “An Introduction to Futures, Forwards, Options and Swaps”, Prentice Hall of India, New Delhi.

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Tata Mc Graw Hill Publishing Co. Ltd. Total Project management. J.Little & J. Ltd. Practical Project Management.Nicholas. 1993 8.James P..Choudhury. 2. Tata Mc Graw Hill Publishing Co.M.Choudhury. 1999. J. Handbook of Project Management. Project Appraisals and Financing (Vol. Ltd. The course will help students to understand the process of appraisal of such projects by financial institutions and the various options available for financing. Wysocki. Lewis.A. John Wiley & Sons. Types and Characteristics: Identification of Investment Opportunities Generation of project Ideas.I. 1998 12.Implementation and Review. COURSE CONTENTS Project Concept. Ghattas & McKee.. 1988.MBA FM-3110 PROJECTS PLANNING. Vikas Publishing House Pvt.Pahwa . J.K. H.. 2000 .S. 4.31 - . New Delhi. 2001.Wyoscki & others. 2003. London. Credit Risk Analysis and Project Rating by Funding Institutions Presentation of Detailed Project Report Project Funding: Major Sources.D. Financial Times-Prentice Hall. Formulation of project report. R. McKee. Inc.Joy..G.J.K. The Project Manager’s Desk Reference . 5. Macmillan India Ltd. Projected financial statements.H.R.Turner. Project Appraisal by Financial Institutions.P. Project Appraisals and Financing (Vol. The students will also be familiarised with preparation of detailed project reports.Robert K.Pahwa.R. Banks and other Financial Agencies. Projects:Planning.. Patel.Bhavesh M. Project Management.M. Jr. 14.S. Pearson Education (Singapore) Pte.P.S. 3.K.Mohan & P. Prasanna Chandra. 1974 10. 1988. Bharat Law House. Technical analysis . 2002 13. Lewis. assessing their feasibility and appraising them for their viability. infrastructure project financing Project Monitoring and Control. Project Feasibility Analysis: Financial Analysis-project cost estimation. Use of Specialised Softwares.. Project management Information Systems (PMIS) Project Implementation Practices..Krishnamurthi.Krishnamurthi.Prasanna Chandra . P. Delhi.S. Project Reports and Appraisals.Joy. 9. Project rating index: Presentation of Project Ideas: Project Feasibility Analysis: Project life cycle. Gower Press.A. 15. Project management. 2000. Robert Beck. Pre-feasibility analysis.Kapoor.R. 2001. crosoft Project 2000 Post completion Audit Programme SUGGESTED READINGS 1.Dennis Locke. Project Management for Business and Technology.. 6. B. Pearson Education (Singapore) Pte. project appraisal techniques Project Risk Analysis and Risk Mitigation Measures Statistical Tools and Techniques. L-M.J.Turner . Asian Law Publishing House. 2000. ANALYSIS AND MANAGEMENT OBJECTIVE The course is designed to impart intensive knowledge and skills in identifying opportunities for setting up projects. Marketing and. Managing Project Risk. Dennis Locke. 2000.M. Hienemann Educational Books.Analysis. Chong & BrownYee Yee Chong & Evelyn May Brown. S. Selection.P. 2002. Ghattas and Sandra L. Effective Project Management. Asian Law Publishing House. 7. B. Mohan & Kapoor. S.Mirrless Project Appraisal and Planning for Developing Countries. McGraw-Hill.Nicholas. 11. Crane. M. Ltd.P. 1). The Handbook of Project –Based Management. and David. Ltd. Neo Publishing Company . Patel. 2).

(2001).Currency Market. (1997). “International Financial Management”. Seung. Pricing Option. Features of International Bonds. V. 5. New Delhi. Interest Rates and Currency Swaps. 2nd Ed. . Anmol. 4. AddisonWesley. New Delhi. 3. Miami. Bhalla. “Global Corporate Finance: Tax and Cases”.. Suk and Kim.MBA FM-3111 INTERNATIONAL FINANCIAL MARKETS Objectives: The aim this course is to give students an in depth knowledge of the working of international financial markets. (1995). Adrian. Kim. New Delhi. (1988). Anmol. (2002). California. Forecasting and the Image of the Future. David K. (1993). “Multinational Financial Management”. International Bond MarketsIntroduction. Alan C. 7.. Arthur I. Johnson and Giaccotto. Prentice Hall of India. Florida.32 - . Suggested Readings: 1. “Multinational Finance”. (2002). International Banking and Country Risk. The European Monetary system and Other Regional Artificial Currency Areas.K. New Issue Procedures in the Eurobond Markets. V K. New Delhi. Eiteman.Central Banks and the Balance of Payments. Eurobond Valuation and Hedging. Euro Currency Futures and Options. 2nd Ed. West. International Portfolio Diversification. St. Bhalla. International Transfer Pricing. 2. Eurobanking and Euro-currency Centers. Shapiro.. Globalization and the Growth of Derivatives. and Stonehill. Syndicated Euro-credits. Course Contents: History of the International Financial System – The rise and Fall of Bretton Woods. “Managing International Investment and Finance”. New Instruments in International Capital Markets. 6. Prentice Hall of India. The Crash of 1994-96 and Beyond. Buckley. Paul.. Deposit Dealing and the Team Structure of Euro-currency Rates. “Multinational Business Finance”. Euro. “Options and Futures”. 3rd Ed.

Peter S. Credit and Monetary Planning. Herbert E and Gaumnitz. 7. Joseph A. Anmol. “Management of Financial Institutions in India”. Interest Rate in the Financial System. (1985). Fred C. Vij. V. Capital Adequacy and Capital Planning. Risk and Inflation. LIC. Mutual Funds. Ontario. (1989). New Jersey. Banking Law and Regulation. Nail E. 5. Englewood Cliffs. Yeager. Development Banks. New Delhi. “Financial Institutions”. 6. “Financial Management of Financial Institutions”. Financial Management Models and their Applications in Financial Institutions. Insurance Companies. Evaluating Risks and Returns of Assets and Liabilities of Financial Institutions. Bhalla.. Hempel. Goals and Performa Statements. (1980). New Jersey. Provisions of RBI’s Operations. Interest Rate Analysis. 4. Prentice Hall Inc. UTI. Pvt. Flow of Fund Analysis of the Borrowing and Lending Behavior of Financial Institutions. International Aspects of Financial Institutions. Lexington.. Madhu. Toronto. and Yawitz.. ICICI. “Financial Institution Management: Text and Cases”.. “Indian Financial System”. “Capital Markets and Institutions”. Working and Organization of Different Financial Institutions in India Like IFCI. Donald R. (1977). (1998). Englewood Cliffs. 2. Problems of Time and Cost Over Runs.MBA FM-3112 MANAGEMENT OF FINANCIAL INSTITUTIONS Objectives: The objective of this course is to discuss the specific financial management problems of financial institutions including a detailed study of the working of the leading financial institutions in India. and Fraser.33 - . New Jersey. Suggested Readings: 1. Kane. Role of Development Banking in Industrial Financial in India. “Development Banking”. Delhi. Hall Inc. Anmol Pub. Course Contents: The Role and Importance of Financial Institutions. (1984). Financial Planning of Financial Institutions.. IDBI. Irwin Dorsey.K. Georgre H. Rose. Strategy of Growth. Financial Management of Commercial Banks. (1991). Prentice. Thrift Institutions. Yield Curve. Prentice Hall Inc. Jess B. Lexington Books. and Seitz. Englewood Cliffs. Dougall. Application of the Wealth Maximization Model to Financial Decisions. . 3. Ltd. 3rd Ed.

F. Prentice Hall. Credit Analysis and Decision. Money Market in India. (2001). Types of Collection Systems. Keith V. Benefits and Cost of Holding Inventories. Cash System. Inventory Management. “Working Capital Management”. Anmol. T. Marginal Analysis. Investment in Marketable Securities. Cash Concentration Strategies. West Pub. Delhi. Managing Corporate Liquidity and Financial Flexibility. and C. Management of Cash Motives for Holding Cash and marketable securities. Kinds of working Capital. (1988).W. (1989).Orr Model. Wagner. Discriminant Analysis Receivable Policy. Hampton J. West Pub. Disbursement Tools. 3rd Ed. “Modern Working Capital Management”. Managing Short. Gallinger. Receivable Management Determining the Appropriate Receivable Policy.34 - . 2.MBA FM-3113 WORKING CAPITAL MANAGEMENT Objectives: The objective of the course is to acquaint the students with the importance of the working capital and the techniques used for effective working capital management. Short-term financing. New Delhi. 4th Ed. Co. Course Contents: Concept of Working Capital Management. “Working Capital Management: Text and Cases”. Credit Analysis and Decision. “Short – Term Financial Management”. Banking System in India: The Restructuring Process. Monetary System. Inventory Control Models. Measures of Liquidity. Integrating Working Capital and Capital Investment Processes. 4. Co. Determining the Optimum Level of Cash BalancesBaumol Model. Suggested Readings: 1. and J. S. (1993). Smith. Forecasting Cash Flow. Prentice Hall of India. Programming Working Capital Management.C.Strategies and Techniques”. 3. Sequential Decision Analysis. Estimating Capital Requirements. . V. Zietlow. Heuristic Approach. Beranek Model. John Wiley & Sons. Bhalla. Bhattacharya. Importance of Working Capital. Discriminant Analysis. 5. Marginal Analysis.. Heuristic Approach. Factors Determining working Capital. “Working Capital Management.Kinds of Inventories. “Readings on Short-term Financial Management”. Stone Model. Inventory Management and Valuation.. Working Capital Control and Banking Policy in India Instruments of the International Money Market. and G.K.J. Miller.Term International Transactions. (1989). Scherr. (2002). L. 6. T. Mannes. Managing the Cash Flow.

Quoting Foreign Exchange Rates. Sutton. “Exchange Risk and Corporate International Financial”. W. 2nd Ed. “International Financial Management”. V. Bhalla. London. Course Contents: Types of Foreign Exchange Markets and Transactions.. “International Financial Management”.. Official and Free Market Rates. NJ. Shapiro. Cross Rates. FEMA. (1987). (1978). (2001). New Institute of Finance. Alternative Strategies for Exposure Management..C. Currency.MBA FM-3114 FOREIGN EXCHANGE MANAGEMENT Objectives: To acquaint the participants with the mechanism of the foreign exchange markets. 5. Delhi. and hedging against exposure risk. 3. Luca Cornelius.H. spread. Tax Treatment of Foreign Exchange Gains and Losses. Quoting Forward Rates. . Aliber. R.Z. Financial and Socio-Political Factors. (1979). measurement of the foreign exchange exposure.K. N York. 4. Suggested Readings: 1. Exposure Management Techniques. Organization of the exposure Management Function. Parameters and Constraints on Exposure Management: Theory and practice of Forecasting Exchange Rates – Economic Fundamentals. Corporate Exposure Management: Alternative Definitions of Foreign Risk.. “Trading in the Global Currency Market”. Prentice Hall. Micmillan. Option. Forward Rates. Technical Analysis. (1995). Anmol. Exposure Information System. “Trading in Currency Options”.35 - . A. Boston Allyn and Bacon. Currency Swaps. Organization of the Foreign Exchange Markets. 2.

MBA FM-3115 INFRASTRUCTURE FINANCING Objective: The objective of the course is to identify the sources of infrastructure financing. Oxford University Press. Infrastructure finance key terms and concepts: Types of projects (BOT. Privatization. (1998).. Bamford. Project Finance. “Competition in Regulated Industries”. Infrastructure Finance Vs. Raghuram S. Outlook for Infrastructure Projects: Demand for Infrastructure in Future. Delhi. (1996). Sebastian. allocation of risk including insurance. Suggested Readings: 1. jurisdiction in each sector and relationship with govt. types of guarantees. Helm and Tim Jenkinson (ed). Supply of Infrastructure Finance. Bhalla. 3. Role of Independent regulators tariff fixation and dispute resolution. et al. Concession on agreements / license agreements & key clauses therein. . Pvt. Risk Analysis-Key risks in Infrastructure financial and litigation. contemporary products. SERC. Course Contents: Project Finance. UK. Shareholders agreement) & key clauses therein (including diagram depicting typical contractual structure). 2nd Ed. (1998).C. 5. Role of F1 and banks and shift in portfolio of F1 and banks.36 - .. Lack of funds with the Government. 4. (1998). Morris. Internal committees and functions.K. New Delhi. Sect-oral Outlook: Business process and opportunities for private sector participation sector-wise. riskparticipation assistance. “Infrastructure Development and Financing”. O& M. Advisory Services. Sanction / letter of intent. Dieter. skills required for career in Infrastructure finance. C. BOO.G.. Macmillan. Evolution of Private and Commercially Financed Infrastructure Projects in India: Structural Issues Dissatisfaction with the performance of existing PSUs. “International Financial Corporation Financing Private Infrastructure: Lessons of Experience”. Process Flow chart of typical Infrastructure projectsProcess flow for MOU projects and competitively bid projects. CERC. (2001). (1999). Heinemann Pub. Anmol Pub. Key contracts (EPC. LROT. TRAI). D. pricing of IssuesCommercialization / Corporatisation of USPs with the increased reliance on the capital market. Products (Funded and non –funded) – types. 6. V. “Indian Infrastructure Report”. Oxford. mezzanine finance. Generic issues. Structural finance. “Transport Economics”. Infrastructure Finance-Scope and Avenues: Business and major players (Global and Indian). RMOT). Washington. Ltd. Oxford University Press. Disbursement and post-disbursement process. BOLT. Financial Closure. 2. “Financial Management and Policy”. Recent Deals. World Bank. BOOT. take-out products-tax implications. Infrastructure projects appraisal in a financial institution: Appraisal process. (coverage would include briefly the function of TAMP.

ERM philosophy and concerns. risk mapping. 2. Doherty(2000). Mc. NY.Texere LLC. WILEY Finance Series. Course Contents Evolution of Enterprise risk management – traditional and modern view. William Shenkir (2002). Relevance of ERM. risk information and communication. Suggested Readings 1. Paul Walker. prospects and challenges. Merkley(2002). Shimpi. Enterprise Risk Management: Trends and Emerging Practices.How Leading Companies Implement Risk Management. Prentice Hall. Integrated Risk Management . evaluating. Making Enterprise Risk Management Pay Off . Neil A. 6. Risk Assessment and framing strategies – environmental analysis. Enterprise-wide Risk Management . Prakash A. Financial Times-Prentice Hall. Thomas Barton. 4. and improving the effectiveness of risk management systems and processes.global outlook. James Lam(2003). risk response. infrastructure development. Miccolis.Benefits. James Deloach(2000). Integrated Corporate Risk Management(2001).MBA FM-3116 ENTERPRISE RISK MANAGEMENT Objectives The objective of this course is to equip the students with integrated risk management concepts and techniques and the emerging technologies in current business environment.Strategies for linking risk and opportunity. event identification. Integrated Risk Management: Techniques and Strategies for Managing Corporate Risk. Kevin Hively & Brian W.37 - . control activities. Jerry A. Implementing ERM – Strategic Issues. ERM technologies monitoring. objective setting. Roles and Responsibilities. 5. . 3. Graw Hill. Enterprise Risk Management: From Incentives to Controls. Prentice Hall. Value maximisation..

11.E.S. 7. risk involved in life insurance. Neftci(2004). Insolvency risk. Introduction to Risk Management & Insurance. benefits and costs of insurance. Academic Press. Gupta. social and rural insurance.38 - . Salih N.MBA FM-3117 INSURANCE AND RISK MANAGEMENT Objectives This course is designed to provide a conceptual framework of the risk management and the use of insurance device in order to increase business value as well as individual welfare. accounting & taxation aspects. S. Prentice Hall. Rejda (2003). Delhi. Suggested Readings 1. McGraw Hill. William. Insurance industry in India and abroad. Underwriting practices. . Law and Economics of Insurance Insurance business environment. Insurance Law and Practice. Risk management and insurance industry.K. G.Organisational structure of Insurance Companies. Principles of Insurance and Insurance Contracts. It also aims to acquaint the students with the operations of insurance markets. John F. Principles of Risk Management and Insurance. Smith and Young (1995). and V. various products and their features. J. Bansal (1996). Performance Evaluation of insurance companies.G. Risk identification and evaluation. P. claims settlement. South-Western College Publishing. loss insurance.Life-insurance-basic concepts related to the structure of coverage. Non-life insurance . M. (2004).E.project insurance. Marshall. 6. Course Contents Introduction to risk management . Marketing of insurance Products. Vaughan & T. Principles of Financial Engineering. Insurance and allied Laws. Risk Management Techniques.K. J. Harrison and Niehaus (1999). motor insurance. Consumer Rights. 5. Gustavson & R. 3. Principles and Practice of Life and Non-life insurances . Himalaya Publishing. Trieschman. Hoyt (2001). John Wiley and Sons (Asia) Pte. Vaughan (2002). Operational process of Insurance Companies – Reinsurance. Universal Law Publishing. Dorfman(2001). Insurance & Risk Management.S.. Asset allocation and Investment strategies. Statistical Modeling. E. Risk Management and Insurance. Kaushal and S. Rajiv Jain (2003).K. property insurance. Delhi 9. Risk Management and Insurance. Functional aspects of insurance business. 4. Financial Engineering. Pricing of Insurance Products – ratings and valuation. marine & fire insurance. Vidhi Publishing (P) Ltd. M. Prentice Hall Inc 8.Conceptual framework of risk. A. regulatory framework of insurance business– IRDA Act and regulations. Mohanty (2002). 10.K. 2. McGraw-Hill. Person Education. Essentials of Risk Management and Insurance. Ltd. Insurance Law Manual.

. Financial Institutions and markets. Financial Engineering and Derivatives.statistical. Graw Hill. Delhi 2. Settlement and Clearing Systems. Financial Engineering. John Wiley & Sons 3. Springer.MBA FM – 3118 FINANCIAL ENGINEERING Objectives The basic objective of this course is to perform an insight into the development and application for new and innovative financial products to enable the financial markets participants to cope with environmental dynamics. Eckl. Financial Engineering. Financial Engineering Strategies and Processes – Corporate Restructuring. Robinson J. Klein (1995). John F. Arbitrage and Market Efficiency. mathematical. Recent developments in debt markets. Asset Liability Management. Tax-driven Deals and other equity bases Strategies. Suggested Readings 1. Marek Capinski et. Curon (2000). Salih N. Hedging – ratios and applications. statistical and modelling skills. Structured Notes. Innovative Financial Instruments. New Delhi . al. Sensitivity Analysis. Leverage. 6.recent developments.knowledge domain. Oxford.related issues. Marshall. simulation. Academic Press.. (2003).K. Hybrid Securities. Leverage Buyouts. Financial engineering. New York. Course Contents Financial engineering – Concept. Bhole (2003). (1990). Tata Mc. Financial Instruments. al.39 - . Mc Graw Hill. Asset Allocation and Forecasting. Mathematics for finance: An Introduction to Financial Engineering. Neftci(2004). Financial Derivatives. 4. Jon and Robert A. Scope and Applications. Taraella and R. S. 7. 5. Financial engineering and Corporate Treasurer. Risk-return trade-off. et. bootstrapping. and V. Principles of Financial Engineering. generic algorithms Valuation relationships and applications. Growth and Latest Innovations. Arbitrage and Synthetic Instruments. Legal protections for financial products and services. Lederman. technology and accounting aspects. Prentice Hall. Bansal (1996). Approaches . non-parametric.N. D. Portfolio Analysis.

Tata Mc Graw Hill. (1982). 6. Vanhorne(2004). Working Capital Management: Text and Cases. Bhalla V. Application of statistical and mathematical techniques – programming. Prentice Hall.L. Joint Ventures. financing and disbursement decisions. Working Capital Management. 4. Brealey and Myers (2003). Special Financial Decisions – Mergers and Acquisitions. Harold. simulation and probability models. Suggested Readings 1. Capital Investment and Financial Decisions. Capital Allocation and Strategy Basic Financial Decisions – Overview of investment. Managing Corporate Liquidity and Financial Flexibility – Cash Management Models. 8. Asset Valuation. Wagner (1989). Thomson 7. Financial Econometrics. Risk Management and Corporate Strategy. Prentice hall. Harrington (2000). Business Failures and Reorganisation.J. Hampton J. 3. ..MBA FM – 3119 STRATEGIC FINANCIAL MANAGEMENT The basic objective of this course is to impart in depth knowledge of the various quantitative tools and techniques in financial decision making from strategic perspective and integrating the financial strategy with overall business strategy Course Contents Strategic Financial Management – Overview. Prentice Hall. Financial Decisions and Managerial Incentives.40 - . Buy Decision. Sops and MLPs. (1982). Fogler. Delhi 5. Decisions under risk and uncertainty. John Wiley & Sons. Buyback. Pearson Education. Transfer Pricing. regression models. Bierman. Global Financial Analysis in a global environment. Borrowing decisions. Principles of Corporate Finance. H. Inventory Control Models Financial Distress and Restructuring. Financial Management and Policy. Takeovers. nature and scope. Replacement decisions. (1982). and Sarnat H. Lease vs. (2001). Leasing vs. and C.K. H and Ganpathy. Levy. Anmol. Delhi 2. Multivariate AnalysisTools and techniques.

J. Consumer Behavior. Ohio. 3. ’Consumer Behavior’. Kardes. . Psychographics and Lifestyle: Introduction to Demographics. Characteristics of Lifestyle. H. et al. The Application of Consumer Behavior Principles to Strategic Marketing. 8. The Constituents of Consumer Attitude. Family Buying Influence – Nature and Type of Family Buying Influence. al. The Family Life Cycle Concept. (2003). Mowen. et al. D. Theories of Consumer Needs. Hawkins. New Jersey. Chicago. Sensory System. Models of Consumer Behavior. Chicago. Motivation behind Opinion Leadership. Passive Man and Emotional Man. L. The Functions of Consumer Attitude and the Marketing Response to Consumer Attitude. Influences on Organizational Buying. Consumption and Self-concept. S. and Kanuk. et. 9. Alternative Evaluation in Buying Decisions. “Consumer Behavior”.. Implication of Family Decision Making for Marketing Strategy. ‘Consumer Behavior in India’. (1995). 5. “Consumer Behavior”. Reference Group Influence on Products and Brands. (1993). Stages in Perceptual Process. Schiffman. Howard. Loudon (2002). Opinion Leadership and the Firm’s Marketing Strategy. Influence on Lifestyle. Motivational Conflicts. John A. New Delhi. PHI. ‘Consumer Behavior’. Nature and Scope of Consumer Behavior. Family Decision Making.G. Tata McGraw Hill. Individual Influences on Consumer Behavior: Consumer Perceptions – The Concept of Perception. The Buying Process – Problem Recognition and Information Search. Organizational Behavior: What is Organizational Buying Behavior? Organizational Buying Behavior Vs. “Consumer Behavior.I. 10. ‘Consumer Behavior’. Consumer Involvement and its Facets. Learning – Concept of Learning. Consumer Decision Making and Models of Consumer Behavior: Four Views of Consumer Decision Making – Economic Man. Consumer Motivation – The Concept and Typology of Needs. “Consumer Behavior in Marketing Englewood Cliffs”. The Concept of Motivation. PHl. (1993). Engle. 7. “Consumer Behavior and Marketing Action”. Family Role Structure and Buying Behavior. Personality and Self Concept – Concept and Nature of Personality and Their Application to Consumer Behavior.MARKETING MBA MM-3201 ADVANCED CONSUMER BEHAVIOUR OBJECTIVES: The basic objective of this course is to explain the relevant concepts upon which the discipline of consumer behavior is based and also to illustrate how consumer behavior concepts are used by marketing practitioners to develop and implement effective marketing strategies. Macmillan. “Consumer Behavior and Managerial Decision. (1995). Consumer Attitude and Attitude Change – Introduction to Attitude and Consumer Decision Making. Engle. Patterns of Organizational Buying Behavior in India.. New York. Application of Lifestyle Marketing. F. Group Influences on Consumer Behavior: Reference Group Influence – Introduction and Types of Reference Groups. Diffusion of Innovation – The Diffusion Process. New Delhi. Psychographics and Lifestyle. Theories of Personality. Jhon C. Ltd.. Etc. The Adoption Process. Types of Psychographics Variables. Suggested Readings: 1. Situations of Organizational Buying. L. Intergenerational Influences. Course Contents Introduction to Consumer Behavior: Definition of Consumer Behavior. Dryden Press. South Western.Making”. Business. Sensory Thresholds and Perceptual Selection. Texas.F. 2. Prentice Hall Inc. (2004).L.. Implications for Marketing Strategy”. Theories of Learning and Marketing Applications. Consumer Behavior as an Interdisciplinary Science. Opinion Leadership – Dynamics of the Opinion Leadership Process. The Theory of Self Concept. Chand & Co. J.41 - . 6. Purchase Process and Post – Purchase Behavior. Assael. 4. Dryden Press. Delhi. Information Processing.. Consumer Socialisation. 2nd Ed. Jain and Bhatt (2003). (1989).

Wells. “Integrated Advertising – Principles and Practice”. Michael A. 7. et al. Englewood Cliffs. Compaign planning. Beleh. Case Study. Media planning. Political. (1995). 2. Oxford. New York . DAGMAR approach. New Delhi. Case Study & Presentation Sales promotion. White.. COURSE CONTEST Advertising’s Role in the Marketing Process. “Burnett and Moriary. Layout.. “Advertising’ McGraw Hill. Recall. Irwin. National & Cooperative. Budgeting. New Jersey 6. “The Practice of Advertising”. 5. 3. Theory of cognitive dissonance.Promotions and Marketing Communication”. International.Norman. Determination of Target Audience. “Advertising Management” 4th Ed. George E and Beleh. Presentation & Case Study. Case Study Objective setting and Market Positioning. “Introduction to Advertising and Promotion. Hard. Headlines. and state of the art while being practical and relevant to the latest requirement of corporate sectors. Otto.42 - . Compensation. (2003). Two step flow of communication. Role playing through case. New Delhi. Advertising: Retail. Kleppner. New Delhi Prentice Hall of India. Process of communication. Prentice Hall Inc. (2000). “Advertising Procedure”. Role Playing Through case. Advertising Strategies. Stimulation of primary and selective demand. Rationale of testing opinion. Advertising organisation. Public service Advertising Suggested Readings: 1. Aptitude tests Recognition. 4. Message. Ethical and social aspects of advertising. (1995). (2003). Logo Illustration appeal. Wilbur’s model. thoughtful. Prentice Hall of India. Selection. Appraisal of an agency. Advertising & Consumer Behaviour.MBA MM-3202 ADVERTISING MANAGEMENT COURSE OBJECTIVE: The objectives of teaching this subject is to provide an approach to the management of advertising that is professional. Butterworth Heinemann. Building of Advertising Programme. Clow and Baack. Copy. David A. “Integrated Advertising . (2002). Prentice Hall of India. Aaker. Quiz. Chieago. Role of creative strategies. (1996).

“Strategic Marketing”..E. “ Comprative Marketing System. Balancing Customer & Comptitor Orientations.MBA MM-3203 CONSUMER-BASED MARKETING STRATEGIES Objective The basic objective of this course is to develop skills for critically analyzing consumer and market competitions and accordingly design & implement appropriate strategic marketing problems & policies for gaining higher market share. Positioning. Market follower strategies & Market nicher strategies. 6.Det al. Proctor T. Suggested Readings 1. 7. Advertising & Sales Promotion in Strategic Marketing.” 4. Kenneth E. & Savitt R.. Runyon. Strategic Marketing situation analysis – Anaylsis of competitor’s strategies & estimation of their reaction pattern. Course Contents Strategic Marketing concept & plan. Vikas Publishing House. Pricing. “The Practice of Marketing. Declining industries & Fragmented industries... Competitive Positions – Market leader strategies. Gravens D. “Marketing: A Contemporary Analysis” John Willey 2. Targeting. “Strategic Marketing”. 5. MacMillan India Ltd. Kayanak E. McGraw Hill 3.” Pearson Edu.43 - . Market challenger strategies. Buzzel R. Role of Segmentation. “Marketing Strategy”. Marketing Strategies for – Emerging industries. Porter M.. Nag A. .W.. “Competitive Strategy : Techniques for Analysis Industries & Competitors”.

institutional and decisional aspects of international marketing. J. International Product life Cycle. Various Forms of International Business. Product Policy. Keegan. “International Marketing: Analysis and Strategy”.. New Delhi. Pripalomi. V. Prentice Hall Inc. 8. R. H. Faculty of Management Studies. (1988). Negotiation of Documents. Orlando. Promotion Strategy. 2. Export Quotations. WTO. 6. Import and Export Policy. Onkvisit. Johri. Economic Environment of International Marketing. Customs Union. Insurance. “International Marketing: Strategies for Success. Bills of Exchange. 5. Procedure and DocumentsRegistration of Exporters. Marketing of Joint Ventures and Turnkey Projects. “Global Marketing Management”. UNCTAD. B. New Delhi. J. (1991). Instruments of Payments – Open Account. Prentice Hall of India. ECGC.World Bank. Commodity Agreements and GSP. Suggested Readings: 1. John Wiley. (1980). Srinivasan. IMF.MBA MM-3204 INTERNATIONAL MARKETING Objectives: The basic objective of this course is to acquaint the students with environment. Free Trade Zones. Direction and Quantum of Indian’s Exports. Commodity Boards etc.. procedural. Walter. Export Promotion Council. Production and Clearance of Goods For Export. Englewood Cliffs. Shipping and Transportation. Sak and Shaw.. Concept and Setting. “International Marketing”. (2002). Dryden Press. University of Delhi”. (2002).Tariff Barriers. Marketing and Business. International Institutions. I and Murray. “Handbook of International Business”. Trading Partners – Bilateral Trade Agreements. (1995). (1991). Non. 4. “Export Marketing: Strategies for Success”. Lalit M. India and World Trade.. “International Marketing”. Pricing Strategy and distribution Strategy. Institutional Infrastructure for Export Promotion. Global Business Press. 3. Distinctions between International Trade. “International Marketing”.. . Vern and Sarathy. Prentice Hall of India. New Jersey. T. International Marketing Mix – Identification of Markets. 7.44 - . Course Contents: International Marketing – Definition. Economic Communities. New Delhi. New York. Common Markets. Prentice Hall. Tarpstra. Warren.. Letter of Credit – Export Financing. Bhattacharya. Public Sector Trading Agencies. Constraints on International Marketing – Fiscal and Non – Fiscal Barriers.

Developing and Conducting Sales Training programme. Kapoor & Kansal. Prentice Hall of India. (2004). PHI. Organisational Patterns in Marketing Channels. Recruiting and Selecting Sales personnel. International Marketing Channels. Sales Cost & Cost Analysis Overview of Marketing Channels. Types of Sales Functions. (2001). (2002). Jobber & Lancaster.45 - . Dealer development. (2002). Still. New Delhi 4. Course Contents: Nature & Scope of Sales management. 2. Spiro. The Personal Selling process. “ Management of a Sales Force”. Cundiff and Govoni. evolution of sales function.(2003). “ Marketing Channels”. 5. Developing Sales Evaluation Programme. Channel intermediaries-Wholesaling & Retailing. “Selling & Sales management”. Role & Functions of Sales management. “ Sales Management: Strategies . Supervision and Motivation of Sales Personnel. their structure. Pearson Education 3. Tata McGraw Hill. Objectives and Quotas for Sales Personnel. Sales Meetings and Contests. Coughlan. New Delhi . New Delhi. Sales Force management Challenges in 21st century. morale and motivation. Suggested Readings 1. Logistics of Distribution Channel Planning. Stern & El –Ansary. Designing Territories and allocating Sales Efforts. Stanton & Rich. “ Distribution Management” PHI.MBA MM-3205 SALES AND DISTRIBUTION MANAGEMENT Objectives: The purpose of this paper to acquaint the students with concepts which are helpful in developing a sound sales and distribution policy and in organising and managing sales force and marketing channels. functions and relationships. Managing Marketing Channels. and Cases”. Sales Force Compensation .

46 - . Raymond. E. A. Difference between Industrial Marketing and Consumer Marketing. .. Planning and Implementation. Nature of Demand in Industrial Markets. Industrial Marketing Strategy. et al. “Industrial Marketing Strategy” 2nd Ed. Prentice Hall of India. (1979). Industrial Services. Gross. Prentice Hall Inc. Corey. Richard D. et al. Course Contents: Nature and Scope of Industrial Marketing. Segmentation of Industrial Markets. Marketing Research and Market Information Systems. 3rd Ed. York. Richard. Suggested Readings: 1. Logistics Management. “Industrial Marketing: Cases and concepts”. “Industrial Marketing”. 4.MBA MM-3206 INDUSTRIAL AND BUSINESS MARKETING Objectives: The objective of this course is to lay a foundation for an understanding of the complex dimensions of the industrial marketing. “Industrial Marketing: Analysis. Product Decisions and Strategies. Webster. 5. Irwin. F. Distribution and Channel Relationships. New John Wiley.E. (2002). Hill. Industrial Buyer Behavior. Englewood Cliffs. Industrial Pricing. (1993). et al. Reeder. 2. Industrial Marketing Communication. Technology and the Industrial Markets. Houghton Mifflin. “Business Marketing”. Sales Force Management. Boston. New Jersey.C. (1975). Homewood Illinois. (1983). Planning and Control”. Robert R. New Delhi. 3. Industrial Purchasing.

John Wiley. and Scott. 5. Bosten. (2002). Robert C. 8. “Consumer Behaviour and Marketing action”. New York.47 - . Economic Theories of Promotion. . Retailer Promotion Planning Process. New York. Praeger. 3. New York. D. Deal Prone Consumers. Ailloni and Charas. and Block. Henry. A. Crain Books. Suggested Readings: 1. Gupta. Blattberg. Roger A. Nature and Types of Sales Promotion. 2. Promotion. “The Promotional Planning Process”. Prentice Hall Inc. Trade Dealings. and Retail Promotions. 6. Stanley M. (1984). Englewood Cliffs. E. Consumer Behaviour and sales Promotion. (1982). A.. Chicago. 4. Substantive Findings and Issues on Coupons. (1987). (1980). Course Contents: Sales Promotion and Marketing Mix. Totten. “Sales Management : In India Perspective”. Strategic Issues in Designing Promotional Strategies. John C.. (1987). and William. Don. Kant. “Handbook of Sales Promotion” McGraw Hill. Strang. Choice and Purchase Timing Models. Commerce Communication. Prentice Hall of India. New Jersey. 7. (1990).. “Sales Promotion: Methods and Strategies”. Ulanoff.. Schaltz. (1985). Martin P. methods and strategies of sales promotion. Evaluation of Sales Promotion Experiments. New Delhi.MBA MM-3207 SALES PROMOTION MANAGEMENT Objectives: The purpose of this course is to develop an understanding about concepts. Neslin. Chicago. “A Guide to Effective Promotional Planning Strategies and Executions”. Assael. “Sales Promotion Management”. Manufacturer Promotion Planning Process. “Analysis sales Promotion: Text and Cases”. Dan. Robinson. Sales Promotion’s Impact on Sales.

Gross. Reeder. New Jersey. York. Englewood Cliffs.. Corey. Consumer Decision Making Process. Lovelock.48 - . Boston. Palmer. 9. Managing People for Services – Employees’ Roles in Service Delivery and Customers’ Roles in Service Delivery. et al. ‘Principles of Service Marketing’. M. Pricing of Services – Importance of Pricing. “Industrial Marketing: Cases and concepts”. Suggested Readings: 1.. New Delhi. ‘Services Marketing’. E. ‘Marketing of Services’ Global Business Press. “Business Marketing”. H. .MBA MM-3208 MARKETING OF SERVICES Objectives: The objective of this course is to develop insights into emerging trends in the service sector in a developing economy and to tackle issues involved in the management of services on national basis. Marketing of Various Services: Marketing of Financial Services. Marketing of Educational and Professional Services. Tata McGraw Hill. Customer Response to Effective Service Recovery and Principles of Service Recovery. Designing and Managing Service Processes. Distributing Services – Distribution in Service Context. Ltd. 3rd Ed. “Industrial Marketing”. 3. Customer Complaint Behavior. Approaches to Pricing Services and Pricing Strategies. 2. New Delhi. (2002). Raymond.. Homewood Illinois. “Industrial Marketing: Analysis. Webster. Zeithaml. Service Blueprint.E. New John Wiley. Planning and Control”. et al. Prentice Hall Inc. (1983). Hill. Nature and Definitions of Services. ‘Services Marketing’. Houghton Mifflin. Classification of Different Types of Services. Richard. 7. Strategies for Matching Capacity and Demand and Waiting Line Strategies. Christopher H. A. V. Understanding Demand Patterns. Segmenting. “Industrial Marketing Strategy” 2nd Ed. Marketing of Health Services. Services Marketing Mix. Irwin.C. New Delhi. Designing the Communication Mix – Objectives of Marketing Communications. Managing the Service Delivery Process: Managing Demand and Capacity – Understanding Capacity Constraints. Options for Service Delivery. The Marketing Communication Mix. Meaning and Types of Service Expectations. New Delhi. 6.V. Marketing of Logistics and Public Utilities. F. Tata McGraw Hill. (1975). Verma. Key Intermediaries for Service Delivery and Strategies for Effective Service Delivery. Branding of Services. (1979). 4. (1993).. Robert R. Implementing Service Marketing: Service Quality Measurement and Improvement of Service Quality. Prentice Hall of India. Services Encounters and Customer Satisfaction. Physical Evidence of a Service. Consumer Behavior in Services: Consumer Purchase Behavior in Services. Marketing of Hospitality Services. Pearson Education Ptc. Targeting and Positioning of Services. and Bitner.. Richard D. Key Elements of Services Marketing: Creating the Service Product – Stages in New Service Development.J. Differences in Goods versus Services Marketing. Customer Relationship Management System. Course Contents: Introduction to Services Marketing: Emergence of Service Economy. et al.A. 8. 5. Trends in Services Marketing.

Tata McGraw Hill. Keller K.. Sales promotion research.49 - . Fee Press 3.MBA-MM-3209 PRODUCT & BRAND MANAGEMENT Objectives The course intends to develop the competence of the participants in dealing with issues of Brand Management. .L. Prentice Hall of India. “ Building Strong Brands”. Product Portfolio analysis. “ Managing Brand Equity”. 5. “ Strategic Brand Management”. Pre . Brand name research. “ Brand Positioning”. The Brand identity system. Aaker D. Aaker D. Launching strategy for a new product & Product – life cycle management.. Product testing. 6. Pearson Education.test marketing Test marketing. Free Press 2. “ Product Management in India”. Concept of Branding & Functions of brand. Strategic changes to gain competitive advantage through branding. Suggested readings: 1. How to build strong brand in Indian context. Kogen Page 4. “ Strategic Brand Management”. Course Contents Product idea generation. New product development and launch & product policy & management. Packaging research.. Contrasting and brand development in FMCG sector with that of technology products. Linking brand equity to market base assets & shareholder value.N.. Sengupta. Concept testing & evaluation. Lehmann D.. Kapferer J. Brand leveraging strategies.

“Promotion. Berman and Evans. London. Economic Forces . Discount Stores an Other Current and Emerging Formats. 2nd Ed. (1992). 3. Drake. “Retail Management. NJ.A Strategic Approach”. Retail Pricing. Technological Force. Diamond Allen. Greenwald Retail Fashion. Structure. Weitz. Cultural and Social Group Influence on Consumer Purchase Behaviour. Prentice – Hall. 2. Stock Turns. Marketing Concepts in Retailing. Role of IT in Supply Chain Management. Population and its Mobility. Franchising. 8th Ed. “Fashion Retailing”. “Retailing Management”. Chain Stores. Exclusive Shops. Exteriors and Layout. Traffic Flow and Analysis. Customer Traffic Flows and Pattern. Credit Management. Destination Stores. Direct Marketing / Direct Selling. Prentice Hall of India. NY. New Delhi. Course Contents: Introduction to the Retailing System. Michael & Barton. Staying Ahead of Competition. Retail Equity. (1992). Issues and Options. (1996). Morgenstein. Return on per sq. NJ. “Modern Retailing”. and Advertising”. 6. Retailing through the Internet. A. Levy. Retail Promotions. Prentice – Hall. . Different Formats.50 - . Warehousing. (1992). Suggested Readings: 1. Retailing Mix. 4. Jay and Gerald Pintel. Macmillan. Mary Francis. Merchandise Planning. Technology in Retailing. Social Forces. Melvin and Harriat Strongin.MBA MM-3210 PLANNING AND MANAGING RETAIL BUSINESS Objectives: The course will focus on manufacturers perspective about retailers and an understanding of the retail business. Consumer Purchase Behaviour. Diamond. Supply Chain Management. Spoone and H. Retailing Definition.H. feet of Space. Delmar Pub. “Retailing”. Irwin. Competitive Forces. J. Retail Store Location. 5. Creative Display. (1993).

Internets and Manufacturing: Integrated Logistics.From Vision to Fulfillment”. “The Internet”. Catherine. 2000.Commerce. “Starting an E-Commerce Business”. 9. New Delhi. Mann. “Global Electronic Commerce. (2000). Joseph.A Management Perspective”. Tata McGraw.H. New Delhi. Internets and Corporate Finance: Financial Systems – Financial Intranets – Software modules in Financial Information System – Transaction Accounting – Inventory Accounting Payment Management – Treasury and Cash Management – Human Resource Management System – Size – structure of Financial software Markets – The Corporate Digital Library – Intelligent Agents. (2003). L. Rich. IDG Books. BPB Pub. Addision Wesley. Phil e Brand.agile Manufacturing – Emerging Business requirements – Manufacturing Information Systems – Intranet Based Manufacturing logistics management. 8. G. 3. Delhi. “E-Commerce. Carpenter. Course Contents: Introduction to E-Commerce: Definition – Forces Fueling E.Security and You”. (2000). 2. and Part McGreger.Hill. DC. Tata McGraw – Hill. Boston. Prentice Hall of India. . Delhi. (2001). Keen.Delhi. “E-Business with Net Commerce”. (2001). WWW: Concepts – Technology – Applications – Electronic Payment Systems: Electronic Payment Technology – Digital Cash – Electronic check – On –Line Credit Card.. (2000). 7. (2003).. Prentice Hall of India. 4. Cady. Sundeep. Delhi. Suggested Readings: 1. Singapore. Oberoi. Award. (1999).MBA MM-3211 ADVANCE MARKETING & E--COMMERCE Objectives: The objective of the course is to acquaint the students with the use of e–commerce in competing markets. “e. HBS Press. Samantha Shurety. Electronic Commerce and Banking: Changing dynamics in the Banking Industry – Home Banking Implementation Approaches – Open Vs Closed Models – Management issues in online Banking Electronic Commerce and Retailing – changing retail Industry Dynamics – Online publishing Strategies – Approaches – Advertising and online publishing – Digital Copyrights and Electronic publishing. . 6. Online Services. 5..Industry framework – types – Internet Service Providers – Internet Access providers – Internet Vs. “Electronic Commerce. Institute for International Economics”. Peter and Mark McDonald. Washington.51 - . “The e-Process Edge”. Jason R. Intranets and Supply Chain Management: Supply chain Management – Managing retail Supply Chains – Supply Chain application Software – Internets and customer asset Management – Customer asset management basics – online sales force – online customer service and support – Technology and Marketing Strategy.

. Pearson Education 6. “Marketing Research”. F. Ltd. Motivational research techniques. Prentice Hall of India Pvt. 7. “Marketing Research : Text & Cases” 4.K. 5.Problem formulation & research design.M. Organisation structure of marketing research. “Marketing Research”.E. Brand & Product line decisions (Conjoint analysis). Aaker. & Westfall R. Marketing research process . Market Segmentation (Cluster analysis). The cost & value of research information..MBA-MM-3212 ADVANCE MARKETING RESEARCH OBJECTIVES The objective of this course is to make the students familiar with advanced marketing research tools commonly use in marketing & consumer behavior research... The source of marketing information. “Marketing Research”.. “Marketing Research : Measurment & Method” Prentice Hall of India Pvt. Smith S.I. Malhotra N. D. The source of error in information form respondents. & Albaum G. & Day G. Tull D. Sage Publication. Sampling procedures in Marketing research. Administration of surveys.S. NY 2. Boyal H. Strategy Formulation (Multidimensional Scaling) Suggested Readings 1. Advertising Budget Decision (Regression Analysis).52 - . “Marketing Research: An Applied Orientation”. Aggarwal S. Gloabal Business Press 3. “Fundamentals of Marketing Research”. Observational methods.W. D. Ltd.. Questionnaire Development & Advertising Theme decision (Factor analysis).. John Wiley. Attitude measurement techniques.A.S.S. Data collection.. Course contents: Nature & scope of marketing research. Brown. & Hawkins.

.MBA MM-3213 SEMINAR ON ADVANCE MARKETING The objective of this course is to capture and develop insights into emerging trends in the field of marketing throughout the world and to tackle ever changing marketing issues related with different array of industries.53 - . The course also tries to inculcate the analytical skills among students by discussing some real business case studies related with organizational marketing problems and challenges.

Customer profitability in relationship management. & Sagadevan. Vikas Publishing House. Jagdish N. Sheth. Shajahan. A. Planning CRM program. Relationship management in consumer market. Relationship management in service. “Handbook of Relationship Marketing”.MBA-MM-3214 CUSTOMER RELATIONSHIP MANAGEMENT Objectives: The basic objective of this course is to offer an understanding of customer relationship management its growing importance in the current business logic Course Contents: The Domain & Conceptual foundation of relationship marketing.54 - . Organizing for relationship marketing. Horizontal alliance for relationship marketing. Dyche. “Customer Relationship Management”. . Peeru Mohammed H. “ Relationship marketing”. Buyer – seller relationship models. & Parvatilyar. 2. The evolution of relationship marketing. “The CRM Handbook” Pearson Education. Jill. Choosing CRM tools. Role of information technology in relationship marketing. Suggested Readings 1. Tata McGraw Hill 4. Sage Publication. 3. Relationship marketing in Mass market.

. Managing the supply chain. Transportation decision. Supplier decision. “ Supply Chain Management”. Course Contents Evolution. MacMillan Press. Agrawal D. Customer focus in supply chain. .55 - . “Business Logistics/ Supply chain Management”.S. Dobier & Starling.. Role. Definition & Importance of Supply chain management in overall organization’s value chain. Global supply chain management. Chopra. 5. Burt. Sunil & Meinell P. “Supply chain Management”.. The learning is focused on developing the supply chain to suit domestic as well as global markets. Communication flow decision & inter-functional & inter-organizational cooperation decision.. Role of IT in SCM. Performance measurement in SCM. Tata McGraw Hill 4. 3. 2.. “Textbook of Logistic & Supply Chain Management”. Ballou. Strategic Decision in Supply chain – Facility decision. Developing supply chain as competitive focus by customer satisfaction & corporate profitability. Ronal H. Distribution channel design decision. Pearson Education. Sahay B. 6. “ Supply Chain management for Global Competitiveness”. Suggested Readings 1. “World class Supply Management”. MacMillan Press.MBA-MM-3215 SUPPLY CHAIN MANAGEMENT Objective The aim of this course is to develop the understanding of various components of integrated supply chain. Sage Publication.K. objectives & policies of purchasing in supply chain. Pearson Education. Mentzer John T.

“Participative Management vs. Industrial Democracy. 3. (1988).. B. Niland J. Vision Books. (1994).3301 MANAGEMENT OF INDUSTRIAL RELATIONS Objectives: Organisational efficiency and performance are intricately interlinked with industrial relations. Trade Union and Employee. (1992). New Delhi. Kochan. Myth and Reality”. (1992). Sage. et al. Collective Bargaining”. Global Business Press. Mamkoottam.56 - . “Strategic Industrial Relation Management”. Participative Management and Co-ownership. Oxford University Press. “The Rayon Spinners The Strategic Management of Industrial Relations”. Sidney & Webb. Homewood. Joseph J. 2nd Ed.. Longman. K. 5. Negotiation and Collective Settlements. Geneva. “The Future of Industrial Relations”. Industrial Relations and the Emerging Socio. Legal Framework of Industrial Relations. New Delhi. Trade Union and The Management. 2. Melbourne. Papola. Productive Bargaining and Gain Sharing. 6. Course Contents: Industrial Relations Perspectives. Richard D Irish. Discipline and Grievance Management.. T. Industrial Relations and The state. Industrial Relations and Technological Change. Delhi. G. 7.HUMAN RESOURCE MBA HR.R. Virmani. Role and Future of trade Unions. “Labour Institutions and Economic Development in India”. & Rodgers. (1987-1988)... T. “Collective Bargaining and Industrial Relations. This course is an attempt to appreciate the conceptual and practical aspects of industrial relations at the macro and micro levels. New Delhi. Suggested Readings: 1. (1994). Webb. Beatrice.S. E. Employee Empowerment and Quality Management.A.A. Oxford University Press. Illinois. ILO.R. “Trade Unionism. Ramaswamy.economic Scenario. 4. . & Katz Henry. (1991).

Productivity Bargaining and Wage Negotiations. 4. ed. Jacoby. ILR Press. M & Palmer. J. Adams. “Managing Together Consultation and Participation in the Workplace”.MBA HR-3302 MANAGEMENT OF COMPARATIVE INDUSTRIAL RELATIONS Objectives: Recent years have witnessed an increasing degree of globalization of economies..D. S. Labour Flexibility and Gain Sharing. ed. Melbourne. et al. 6.57 - . Employee Empowerment and Participative Decision Making. R. Gardner. Routlege. Ithaca. Scope & Pedagogy”.. 5. Frankel. (1994). (1995). G. Davis.. (1993). “International and Comparative industrial Relations:. Emerging Trends in Collective Bargaining and Negotiations.J.. Suggested Readings: 1. Bamber. Oxford University Press. Newly Developed and Developing Economies. (1995). ed.A Study of Industrialized Market Economies”. ILR Press. Ithaca. Industrial Relations and Human Resource Management in Australia”. Locke. “Employment Relations. 2. Oxford. “Industrialization and Labour Relations: Contemporary Research in Seven Countries”.. E. (1995).. Emerging Trends in Industrial Relations.M & Lansbury. G.M. Cambridge. Longman. This course aims to familiarize students in the major industrial relations systems operating in different economic. . & Harrod. 7. R. MIT Press. Course Contents: Industrial Relations and Globalization. R.D. political and culture contexts. 3. & Lansbury R. S. “Employment Relations in a Changing World Economy”. Changing Role of the State and Industrial Relations in the Developed. Appreciation of industrial relations policies and practices of major economies would be necessary to perform efficiently in the liberalized environment. (1993). (1996).J & Meltz N. “Industrial Relations Theory: its Nature. Employee Response to Industrial Restructuring and Organizational Re-engineering. Trade Union Strategies Towards Liberalization and Technological Change. “The Workers of Nations: Industrial Relations in Globalized Economy”.M. LMR Press/ Rutgers University. London.

H. New Delhi. “Managing Innovation. (1992). Human Resource Implications of Technological Change. Maxwell Macmillan. M. Clark. J. M. “New Technology.. 6. 7. Course Contents: Manpower Management in the 21st Century. (1990). Skills and Management”.. “Human Resource Management and Technological Change”.P. (1995). Rastogi. Organizational Implications of Technological Change. P. “Managing Innovation and Change”. 2.MBA HR-3303 MANPOWER DEVELOPMENT FOR TECHNOLOGICAL CHANGE Objectives: Recent year have witnessed rapid technological changes affecting industry and business in different ways.. 3.58 - . New York. Sage. Campbell. (1990). “The Machine That Changed the World”. The Emerging Profile of Human Resources.. Warner. Cambridge”. Sage. “New Technology and Manufacturing Management”. et al.N. Concept and Process of Technological Innovation. Whittaker. London. (1995). Cambridge.. Jon. This course aims to discuss the major aspects of technological change and the kind of human resource management strategies and steps. Jon. “Management of Technology and Innovation”. and Warner. London. Clark. (1993). . University of Southampton. London. Performance/ Potential Evaluation in the Context of New Technology Transfer with Human Face. Special Features of New Technology. A. University Press. 4. New Issues in Manpower Training and Career Development.. which may equip the organization and its human resource to adequately cope with such changes. Routledge. 5. (1990). D. Wiley. Womack. Environmental Context of Human Resource Management. Suggested Readings: 1.

6. Robert A.. 5. Obtaining Commitment.Wage Labour Costs”. . Statutory Provisions Governing Different Components of Reward Systems. Charles E-Merril. Bergess. Quality. Armstrong. Rock. Incentives and Retirement Plans. George. “Wage and Salary Administration”. London. (1994). analyzing and restructuring reward management systems. Helen.. Michel and Murlis. R & D Staff. 6th Ed. Learning.industry Compensation Differentials. 3. Competitive Imperatives: Productivity. Internal and External Equity in Compensation Systems. policies and strategies. Hendorson. Lenard R.. New York. Understanding Tools Used in Designing. Diagnosis and Bench marking. “Employees Share Ownership”. Improving and Implementing Compensation Packages. Hart. Understanding Different Components of Compensation Packages like Fringe Benefits. (1991). Compensation Designs for Specific Type of Human Resources like Compensation of Chief Executives.. Determination of Inter and Intra. Planning for Improved Competitiveness. Englewood Cliffs. Kogan Page. public services and other forms of organizations and to impart skills in designing. “Compensation Management: Rewording Performance”.MBA HR-3304 COMPENSATION MANAGEMENT Objectives: The course is designed to promote understanding of issues related to the compensation or rewarding human resources in the corporate sector. etc. “Reward Management: A Handbook of Salary Administration”. Pay Commissions. Kegan Paul. George Aller and Unwin. “Handbook of Wage and Salary Administration”. Suggested Readings: 1. Senior Managers. Micton. 2. Service. Richard I. London. Prentice Hall Inc. 4. Course Contents: Conceptual and Theoretical Understanding of Economic Theory Related To Reward Management. Capeman. (1984). “Economics of Non. (1984). (1988). Working of Different Institutions Related to Reward System Like Wage Boards. Compensations Practices of Multinational Corporations and Strategic Compensation Systems. Speed. London.59 - . (1984).

C. “Law and Procedure of Department Enquiry in Private and Public Sector”. I & II. The course aims to provide an understanding. N. (1994).. (1995). Vikas. Employee.. 8. 5. Laws Relating to Working Conditions The Laws Relating to Factories. (1995). (1992). The Economy and the Industry. Saini. Gratuity and Maternity Relief. II and I. Oxford. 7.. Industrial Relations Laws. B. S. Srivastava S. Oxford & IBH. 3. Workmen. Debi.D. Eastern Law Company. Union. their Working. 2. Trade Unions.. “Industrial Dispute Act 1947”. Debi S. Provident Fund. Suggested Readings: 1. Puri. M Tripathi. Saini. and Standing Orders. D. Bombay. 4. Disciplinary Action.P. “Labour and Industrial Law”. Wages and Bonus Laws The Law of Minimum Wages Payment of Wages. Interpretations of Labour Laws. (1995). Vol. “The Law of Industrial Disputes”. New Delhi. Establishment. . P. “Labour Judiciary.M Tripathi. Bombay. Payment of Bonus. 6. “Handbook of Industrial Law”. N.60 - . Saini.MBR-3305 LEGAL FRAMEWORK GOVERNING HUMAN RELATIONS Objectives: Understanding of the legal framework is important for the efficient decision making relating to man management and industrial relations.. application and interpretation of the various labour laws and their implications for industrial relations and labour issues.K. Lucknow. Social Security LawLaws Relating to workmen’s Compensation. “Redressal of Labor Grievances Claims and Disputes”. (1985). Malhotra. Course Contents: Emergence and Objectives of Labour Laws and their Socio-economic Environment. State Insurance. Ghaiye. Adjudication and Industrial Justice”. and Implications for Management. Eastern Book. (1994).. O. Allahabad Law Agency.R. Vol.. Malik. Misconduct.L. “Industrial Relations and Labour Law”. Domestic Enquiry..Laws Relating to Industrial Disputes. S. New Delhi. Lucknow. and Contract Labour. Laws Relating to Discharge. (1994). New Delhi.

Organisation Analysis. Roger ed. . London. 8. 3rd Ed. Course Contents: Training: Meaning. Employee Training & Development. New Delhi.. 2001. Training Need Assessment. Rolf & Pareek Udai. Pepper. “The Fifth Discipline: The Art and Practice of the Learning Organization”. Allan D. IPM.61 - . New Delhi. Need for Training in the Present scenario. Developing Training modules. Training & Development in India Project dealing with Training Practices in Organisations. London. Beunet. (1992). M. (1990). Reid. “Training Interventions: Managing Employee Development”.MBA HR-3306 MANAGEMENT TRAINING AND DEVELOPMENT Objectives: The purpose of this paper is to provide an in-depth understanding of the role of training in HRD. 5. Training Evaluation: Methods. “Managing the Training and Development Function”. U. Rae. Buckley R & Caple. 2. 2001. Facilities Planning & Training Aids. “Training for Development”.. A Raymond. Role. L. Indian & MNCs Suggested Readings: 1. (1986). “Training for Organisational Transformation (Part-II).A. “Training for Organisational Transformation (Part-I). Vistaar. Action Research Instructional Objectives & Lesson Planning. P. Rolf & Pareek Udai. McGraw -Hill. Competency Models. Learning Process: Theories. Training Communication. responsibilities of Training Managers. “How to Measure Training Effectiveness”. Training Methods & Techniques. Noe. the Training process Organisation and Management of Training Function. “The Theory & Practice of Training”. and enable the students to manage the training systems and processes. Sage Publications.. New Delhi. Lynton. et al. Aldershot. Lynton. 4. Gower. Gower.. 9. Kogan & Page. 6. Difference between Training & Development. 2nd ed. Jim. Senge. 3. Pareek. Lynton. London. Century. Gower. 10. (1984). Sage Publications. (1988). P. “Improving Training Effectiveness”. Aldershot. (1992). Training Climate & Pedagogy. 2001 7. (1995). P. R.. Aldershot. Objectives of Training.

Sage. Group Cohesiveness. (1985).A. Team Building. Prentice Hall of India. U. & Tromley C.. D. et al. Course Contents: Group as a Medium of Learning. Moore. Interpersonal Awareness and Feedback Process. New Delhi. W. Englewood Cliffs. “Developing Management Skills in OB” Prentice Hall of India. . New Jersey. Developing and Change.. G. Group Decision Making.L. (1991). Suggested Readings: 1. 5th Ed Englewood Cliffs. et al. Influence Processes. (1985). Mainiero. Prentice Hall Inc. 3. Bennis. 4. New Jersey. Kolb. 2. “Essay in Interpersonal Dynamics”. Interpersonal Communication. 5. “Organizational Behaviour: Practical Readings for Management”.62 - . Kolb. (1991). (1979). “Organizational Behaviour: An Experiential Approach” 5th Ed.MBA HR-3307 MANAGING INTERPERSONAL AND GROUP PROCESS Objectives: The purpose of this course is to advance understanding regarding interpersonal and group processes and help the participants to examine and develop process facilitation skills mainly through laboratory and other experience-based methods of learning. L. Interpersonal Trust. Dorsey Press. Group Synergy. M. “Inside Organizations: Understanding the Human Dimensions”. S. London. D. A.D. et al.

and Cumming. OD Skills. C. Vision. 7.E. London”.H. “Development Effective Organization” . De Nitish. (1985). (1990). Ethics of OD Professional. (1990). Harvey. French. 3rd Ed. and Bell.G. New Delhi. D. (1988). Inter-group and System: Evaluation of OD. D. Huse.F. Abad. Dharani. Ahmad. Sri Ram Centre for Industrial Relation. General OD Competencies. New Delhi. Steps in OD. New Jersey.. H. “Alternative Designs of Human Organizations. 3. (1991). F. Universal Book Stall. 3rd Ed. Future of OD. New York. “Organization. 4.MBA HR-3308 ORGANIZATIONAL CHANGE AND INTERVENTION STRATEGIES Objectives: The objective of this paper is to prepare students as organizational change facilitators using the knowledge and techniques of behavioral science. Development and Change”. Suggested Readings: 1.. “Organization Development”. Some Major Techniques of Planned Change. et al.. 6. T. and Brown. (1980). (1982). et al. New Delhi. New Delhi. West. . 2. Sage. W H. Englewood Cliffs. Team.H. Sinha. French.. and Bell. C.63 - . 5. Prentice Hall Inc. W. “Consultants and Consulting Styles”.R. Approaches to Problem Diagnosis. “Organisation Development Theory Practice and Research”. “an Experiential Approach to Organization Development”. Designing Interventions – Interpersonal. P. Course Contents: Organization Change – an Overview. Prentice Hall of India.

2nd Ed. Grover. “Counseling at Work. H. Michael. London and New York.S. (1987). Aldershot. et al. Application of Counseling to Organizational Situations with a Focus on Performance Counseling. Approaches to Counseling. (1987). Assessing Client’s Problems. Cormer. 5. Englewood Cliffs. Reddy. Methuen. (1990). .. Course Contents: Emergence and Growth of Counseling Services. Prentice Hall Inc. Englewood Cliffs. J. Special Problems in Counseling. “Councelling for Managers”. Moursund. “Counseling: A Skills Approach”. Nigel. Suggested Readings: 1. 4. Prentice Hall Inc. 3.. and Hackney. “The Professional Counselor’s Process Guide to Helping”.64 - . British Psychological Society and Methuen”. “The Process of Counseling and Therapy”. C. Munro. A. New Jersey. (1980). L. Developing and Terminating a Counseling Relationship and Follow up. Maclennan. Counselor’s Attitude and Skills of Counseling. Selecting Counseling Strategies and Interventions–Changing Behaviour through Counseling. 2. (1996).MBA HR-3309 COUNSELING SKILLS FOR MANAGERS Objectives: To develop basic skills among students to independently handle a wide range of employee counseling and performance counseling. New Jersey. Counseling Process – Beginning.

3. et al. Srinivas R. (1993). New Delhi.V. Maheshwari. Kohli. India. 2. (1988). Staffing HRD Function. Rao. New Delhi. methods and strategies for HRD. Challenges. HRD for Workers. Case Studies of HRD in India Organizations. U. B. ISTD. Concepts.. “Strategic Human Resource Development”.MBA HR-3310 HUMAN RESOURCE DEVELOPMENT: STRATEGIES AND SYSTEMS Objectives: The purpose of this course is to facilitate an understanding of the concepts.. Silvera. Rawat. “HRD–Global Challenges & Strategies in 2000 A D”. et al. HRD System Design Principles. Goals. HRD Intervention. New Delhi. Dhrani P. (1996). Developing HR Strategies. “Managing Transitions: The HRD Response”. Dayal. Dharni P. Ishwar. New Delhi. D. (2001). Kundala. Ishwar. . (1991). “Designing HRD Systems”. 4. Dayal. Tata McGraw Hill. (1991). “Alternative Approaches & Strategies of Human Resource Development”. Design & Administration of Select HRD Systems. 6.N. HRD. HRD Approaches for coping with Organizational Changes. “Successful Applications of HRD”. Tata McGraw Hill. Jaipur. (1995). New Delhi. ‘The India Experience”.L. Pareek. Suggested Readings: 1. New Delhi. “Management of Change Trough HRD”. 7. 8. 5. Course Contents: Field of HRD – Concepts. T..65 - .New Delhi. New Concepts. Uddesh & Sinha. HRD Climate and Practices in India. & Sinha. Prentice Hall of India. (1992).

(1995). Deployment in organizations. Greenhaus.. Work Force Flow Mapping.. Human Resource Valuation Accounting. Dryden. Oxford. Potentials Appraisal and Career Development. 5. G. Oxford. Kavanagh. Blackwell. Englewood Cliffs”. C. Stock Taking. 7. (1991). R and Mabey. “Human Resource Information System: Development and Applications” Boston. “Career Management”. New York. HRD in Strategic Organisations. J. Suggested Readings: 1. QWL and Management of Change. Course Contents: Macro Level Manpower Planning and Labour Market Analysis. “Developing Human Resource”. C. A. and Salama. Butterworth – Heinemann. HRD Climate. TQM and HRD Strategies. B.M. “Human Resource Valuation: A Guide to Strategies and Techniques”.. Blackwell. Organisational Human Resource Planning.. J. Prentice Hall Inc.H.R.. Belkaoui. Behavioural Factors in Human Resource Planning–Wastage Analysis. Performance Planning. Career Management and Career Planning. PWS-Kent. Mabey. Human Resource Information System. Dale. Arthur. (1987). (1995).66 - . Age and Grade Distribution Mapping. . Redeployment and Exit Strategies. (1994). M.J. Culture. and Belkaoui. “Career Theory Handbook. “Strategic Human Resource Management”.. Retention.MBA HR-3311 HUMAN RESOURCE PLANNING AND DEVELOPMENT Objectives: The objective of this paper is to develop a conceptual as well as a practical understanding of Human Resource Planning. Thomson. (1992). et al. M. Oxford. 4. 2. 6. Models and Techniques of Manpower Demand and Supply Forecasting. 3. Greenwood. (1993). Quorum Books. “Total Quality and Human Resource: An Executive Guide”.

“Transnational Management: Tex Cases and Readings in Cross Border Management”. MNC and Compensation System. (1994). Chicago. “Global Management. C and Ghoshal. Blackwell. D and Puffer. “International Dimensions of Human Resource Management”. Human Resource Management in Global Organisations. Dowling. 2. (1995). West Publishing. Compensation and Appraisal in Global Perspective. Hofstede. Selection. Cambridge Massachusetts”. Irwin. (1995). Mass... Cross Cultural Differences and Management Implications. Paul. (1991). Suggested Readings: 1. M. Selection Criteria for International Assignment. etc. (1984). St. S. Mead. Exercises and Readings”. G. (1994).67 - .J. London 5.. Mendenhall.. “International Management: Cross Cultural Dimensions”.MBA HR-3312 CROSS CULTURAL AND GLOBAL HUMAN RESOURCE MANAGEMENT Objectives: The objective of this course is to develop a diagnostic and conceptual understanding of the cultural and related behavioural variables in the management of global organizations. “Cultures Consequence: International Differences in Work Related Values”. Source. 6. R. Structural Evolution of Global Organisations. Course Contents: Human and Cultural Variables in Global Organisations. Blackwell. P. Kent Publishing. Boston. Cross Cultural Research Methodologies and Hofstede’s Hermes Study. (1994). Wadsworth. “International Dimensions of Organizational Behaviour”. Marcic. Cross Cultural Leadership and Decision Making. 3. Camb. N J. “Management International: Cases.M.. Cross Cultural Communication and Negotiation. S. California. 7. Sage. 4. Bartlett. Adler. 2nd Ed. et al. .

4. Methods of MD Including Training for Human Relations.. 3. Planning the Strategies and Programme to Reach MD Objectives.MBA HR-3313 MANAGEMENT DEVELOPMENT Objectives: The purpose of this course is to advance an understanding of concepts. (1969). Continuing Need. Pitfalls. McGraw Hill. California. (1987). Brinderhoff. Organizational Environment and Training. Suggested Readings: 1. (1986). “Training for Management Development”. 2. Homewood. Gower.. Kinlaw. Robert. American Management Association. Open Systems Theory Perspective for Training. Trainee. Team Work. Management Effectiveness Audit and Management Inventory: Training needs Assessment and Training Objectives. P. Rolf P and Pareek. Craig. Bienvenu. Dennis C. Management Development – Perspectives. MD Policy and Committees. San Francisco. Objectives and Functions of HRD Professionals. Jersey Bass. Conduction of MD Programme – Role of Programme Co-ordinator.68 - . Designing Training for Effective Learning. Strategic Planning Approach. Top Management. 6. “Training for Development” Richard D.J. B.N. “Developments in Interpersonal Skills Training”. “Training and Development Handbook” 3rd Ed. Getting Management Training to Pay –Off. 7. London. Evaluation. Leadership. Singh. “Achieving Results from Training: How to evaluate HRD to Strengthen Programs and Increase Impact”.. Forum of Asian Managers. Binsted. Need for Effective MD. 5. Principles of Learning: Learning and Behavior. Training Methodology An Overview of the Training Process. “Developing Superior Work Terms: Building Quality and the Competitive Edge”. (1991). . “New Priorities in Training”. (1987). Training and / or Development. University Associates. Teaching / Learning Debate. Lynton. Don. Udai.. Robert. Illinois. New York. Irwin. MD and Management Education. Course Contents: Field of HRD: Definition. (1984). methods. Communication and Creativity. and strategies underlying the development of executives. L. Bombay.

7.Initiatives in India. Human Resource Management. (2005). HR Planning and analysis. Himalaya Publishing. Kavanagh. Jeffery A Mello (20020. HRIS Softwares HRIS Subsystems . Designing an HRIS Department.MBA HR 3314 HUMAN RESOURCE INFORMATION SYSTEMS Objectives To objective of this course is conceptualise the conceptualise the students to the HRIS philosophy.Strategic Role of Information in Human Resource Management. Prentice Hall. Gupta P. Strategic Human Resource Management. Boston. 9. PWS-Kent. Thompson Asia Pvt. H John (1993). Statistical Applications in HR. IRWIN. Human Resource Information System – A Conceptual Approach. Human Resource Management. Human Resource Management. Its implementation and control. Prentice Hall. Graw Hill 8. South Western College Publishing. Michael R. Jame O Brien (1997). 2.Concept and issues. 3.Compensation and Benefits Management. K. M. South Western College Publishing. Kenneth C.Philosophy. . Human Resource Information Systems (HRIS) . Human Resource Information System: Development and Applications. 4. Delhi. Mc. Management Information Systems. Mathis & Jackson (2003). et. Information Technology . Training & Development. al (1993). Social Reporting Contemporary HRIS . Carell (1995).J. Management Information Systems. Louden and John P Louden (2002). Effy O Z (2002). 5.69 - . Ltd. 6. Case Studies Suggested Readings 1. Course Contents Human Resource Management Systems and Strategies. Implementation and control. Introduction to Management Information Systems.

and Waters. Selection and Development. Stores Layout. 4. storage and flow of materials in manufacturing and service organizations. Material Logistics – Warehousing Management. New Delhi. Acceptance Sampling Plans. New York. Value Analysis and Engineering. “Handbook of Materials Management”. Simplification & Variety Reduction. “Purchasing Principles and Management”. (1994). Materials Information System.K. (1994). Traffic and Transportation. Dobler. New Delhi. D. 3. Ansari A and Modarress B.. Public Purchasing and Tendering.OPERATIONS MANAGEMENT MBA OM-4301 PURCHASING AND MATERIALS MANAGEMENT Objectives: The key objective of this course is to acquaint the students with decision – making for effective and efficient purchase. London. “Managing Purchasing London”. Material Handling. Farrington B. Vendor. Englewood Cliffs. Prentice Hall of India. Burt. MRP and JIT. cost – reduction techniques in pre – purchase and port – purchase systems. (1986) “Integrated Materials Management”. (1994).. M.. Chapman & Hall. Derek W. 2. Dutta.Process Capability. et al. Sources of Supply. A. Suggested Readings: 1. Cost – Reduction Techniques – Standardization. Purchasing Research. Course Contents: Role of Purchasing and Materials Management – Objectives. 5. New York. and Sunderashan. Baily P. Vendor Rating.W. International Purchasing – Procedures and Documentation. . “Proactive Procurement”. Price Determination and Negotiation. 6. Determination and Description of Material Quality – Receiving and Income Quality Inspection. Material Planning in Push and Pull System. PHI. et al. Surplus and Obsolete Materials. Prentice Hall Inc. Disposal of Scrap. Determination and Description of Material Quantity. Classification and Codification. (1990). New Jersey. Pitman. Evaluating Suppliers’ Efficiency. Organisation and Inter.70 - .. Make of Buy Decisions. Free Press. Inventory Control of Spare. 7. Purchasing of Capital Equipment – Appraisal Methods. Gopalkrishnan P.relationship. David N. Legal Aspects if Purchasing. (1990). “JIT Purchasing”.. “Purchasing and Materials Management”. modern material planning and delivery systems like MRP and JIT and material handling and logistics systems. (1994). McGraw Hill.

Six Sigma. London. .. Course Contents: Basic Concept of Total Quality (TQ). McGraw Hill. Pike. Acceptance Sampling and Inspection Plans. and Matar. Warren H. 3. (1990). London. New York. “Product Assurance Principles: Integrating Design Assurance Quality Assurance”. Total Productive Maintenance (TPM). Eu-gene L. 4. Statistical Process Control. (FTA/ FMEA) and Optimum Maintenance Decisions. 5.MBA OM. “Designing for Quality”. to closely interlink management of quality.D. Quality Audits. Evolution of Total Quality Management. Suggested Readings: 1. Jerome P. “Handbook of Reliability Engineering & Management”. Ronald... C. New York. “TQ Manager”.Q. Total Quality and Safety. to focus on quality of services in contemporary environment. Robert H.. Lochner. McGraw Hill. New York. 7. Paul. P. McGraw Hill. “Statistical Quality Control”.9000 Standards. and Z. Chapman & Hill.. Total Quality of Services. Eugene R.. Conceptual Approach to S. Marketing Aspects of T. G. “World Class Performance Through TQ”. and Gorden.. “TQM in Action.C. London”. and Finnigan. quality control and services. (1991). reliability and maintainability for total product assurance. (1988). Analysis. Failure. Chapman & Hall. Humanistic Aspects of TQM. Carruba. Quality Costs.Q. (1994). and Coombas. D. Richards. W. Grant. Ireson. Components of TQ Loop. Programmes. Management of Q. Schmidt. 6.3402 TOTAL QUALITY MANAGEMENT Objectives: The objective of this course is to create an understanding among the students about the basic concept of Total Quality (TQ) from design assurance to service assurance. Joseph E. (1992). and Leavenworth. Quality Improvement Teams. John and Barnes. Process Capability Studies. Jossey Bass. Taguchi Loss Function. C. Chapman & Hill.71 - . Lead Assessment and ISO. Functional Linkage of Quality with Reliability and Maintainability.. to give emphasis on International Quality Certification Systems – ISO 9000 and other standards and their applicability in design manufacturing. 2. Spenley. Q-7 tools. (1991). San Francisco. (1993). Richard.

Peterson. . E. R and Silver. “Readings on Production Planning and Control”. “Principles of Production Control”. S. Mc Leavey.. Vollmann. Burbidge. James. Scheduling and Control.. John Wiley. Boston. Job Shop Planning. “Production and Inventory Control Handbook”.. Dennis W.MBA OM-3403 PRODUCTION PLANNING AND CONTROL Objectives: To develop a broad conceptual framework based on the research which has been done in the recent past and to bridge the gap between the theoretical solutions on one hand and the real world problems on the other in production planning and control. and Narasimhan. Just in Time Production. Homewood. Line Balancing. (1987). Production – Inventory Systems. 6. Caubang. Forecasting for Inventory and Production Control. 5. Application of Computers. New York. Donald and Evans.. (1985).. Allyn and Bacon. H. D Irwin. 2.72 - . Planning for High Volume Standardized Products. Ted C.A. Course Contents: Production Planning and Control Function. (1979). (1988). John L. T. Geneva. Greene. “Manufacturing Planning and Control”. 3. Aggregate Planning. Illinois. “Production and Inventory control”. L. 4. et al.E. (1981). Suggested Readings: 1.. New York. McGraw Hill. Material Requirement Planning. ERP. London. “Decision Systems for Inventory Management and Production Planning”. Procedures and Documentation in Production Planning and Control. ILO.

6. (1994).. Tata McGraw Hill. “Introduction to Management Science”.J. New Jersey.. Non-linear optimization Techniques – Quadratic Programming. Taha H.P and Sharma J. and Solow D. Replacement Models and Policies.73 - . Gupta. Gould. Macmillian India.K.K. Reliability Models. K. New Delhi. Prentice Hall of India.MBA OM-3404 APPLIED OPERATIONS RESEARCH Objectives: The course is designed to introduce the students to the principles of operations research techniques and their applications in decision-making. 8.. Inventory Models Under Uncertainty. Students will also be acquainted as how to use computer packages for data processing purposes. Networks Models. “Operations Research for Management”. et al. Introduction to Operations Research. New Jersey. (2001). Affiliated East West Press. New Jersey. (2003). Applied Queuing Models. “Operations Research”. Prentice Hall Inc. New Delhi. S. “Operations Research: Theory and Applications”..K. 2. et al. Panneerselvam. New Delhi. New Delhi. National. 7. “Operations Research for Executive”. “Network Flows”. Englewood Cliffs”. “Management Science”. (2001). Portfolio Management Problem. L. Englewood Cliffs. (1993).. J. Prentice Hall of India. Hillier and Lieberman. 2002 Suggested Readings: 1. Sharma. 5. Englewood Cliffs. M. . Dynamic Programming. Srinath. (1993). F. (1997). New Delhi. New Delhi. 3. “Operations Research: An Introduction”.A. 4. Prentice Hall of India. Prentice Hall Inc. Ahuja A.S. Mathur. (1994). Course Contents: Parametric and Sensitivity Analysis.

2.. Shapiro. D. Paul. Ballau. Physical Distribution and Logistics. Warehousing and Distributing Centers. Prentice Hall Inc. and to show how logistics can improve an enterprises effectiveness and competitiveness. “Contemporary Logistics”.S. Institute of Production Engineering. International Logistics Management. Course Contents: Introducing to Logistics and its Interface with Production and Marketing. “Logistics Engineering and Management” Englewood Cliffs. Beal K. New York. Donald F.. H.J. New York. “Logistics Strategy: Cases and Concepts”. (1986). (1995).J and Closs. Students would be encouraged to use computer software packages for problem solving. 5. “Business Logistics Management”. and Wood.. Logistics Audit and Control.. A.B. (1996). J. (1992). “Management Guide to Logistics Engineering”. West. Logistics Future Directions. . (1992).MBA OM. Location. Logistics System Analysis and Design. A. Prentice Hall Inc. Bowersox. Pitsman. Macmillan.. Packaging and Materials Handling. Suggested Readings: 1. “Logistics Management: A System Integration of Physical Distribution”. (1990). Measures of Logistics. Benjamin S.. 7. Englewood Cliffs. “Logistics and Supply Chain Management: Strategies for Reducing Costs and Improving Services”. C. (1990). Macmillan. London. Transportation Systems: Facilities and Services.. St.3405 LOGISTICS MANAGEMENT Objectives: The course is designed to explain basic theory and techniques of logistics to examine the issues and problems associated with logistics in a changing business environment. New York. R. 4. U. Inventory Management Decisions. D. 3. 6.74 - . Renald. James. Christopher. Dispatch and Routing Decisions and Models. New York. M.

2. 3. Lexington. Lee S. Goal Programming under Uncertainty. New Jersey. Course Contents: Goal Programming – Basic Concept Model Formulation. Englewood Cliffs”. . Lexington Books. (1976).. Integer Goal Programming. Introduction to some Application Software Such as – QSB. (1971). Application of Goal Programming in Functional Areas of Management. J.D.. 5. Cook. Auerbach. G. Ignizio.75 - .P. “Management Goals and Accounting for Control”. Eppen. 3rd Ed. 4. Amsterdam. North Holland. “Goal Programming and Extensions”.3406 GOAL PROGRAMMING IN MANAGEMENT Objectives: The objective of this course is to acquaint the students with the concepts. Suggested Readings: 1. “Introduction to management Science”. Thomas M and Rursell. “Quantitative Concepts for Management. Prentice Hall Inc. Implementation of Goal Programming. Ijier. (1994).MBA OM. Robert A. Post-optimal Sensitivity Analysis. et al.. New Jersey. Graphical and Simplex Method. (1965). (1985). Philadelphia. Micro Manager and LIGO. Prentice Hall Inc.M. “Goal Programming for Decision Analysis”. Y. Englewood Cliffs. Parametric Goal Programming.. solution methods and applications of goal programming to real – world problems.

“The Business of Transport”.. Bell. and Hole.A. New Jersey. Government Activities in Transportation. Gupta. 6. C. (1980)... Load Planning.76 - . Englewood Cliffs. Prentice Hall Inc. New Jersey. G. etc.. 5. Plymouth. J. Grey. Prentice Hall Inc. Prentice Hall Inc. L. (1979). M. (1987). 2.. Tata McGraw Hill.E. “Public Transportation Planning: Operations and Management”. Emission Norms. Transportation Modes and their Selection. New Delhi. Course Contents: Growth of Urbanization and Problems of Transportation..MBA OM. Papacostas. 4. New Delhi. Englewood Cliffs. Trip Generation and Distribution. Englewood Cliffs.W. 3. McDonald and Evans. . “Metropolitan Transportation System”. “Fundamentals of Transportation Engineering”. Motor Vehicle Act 1988 and its Impact on Urban Transport System.3407 TRANSPORTATION MANAGEMENT Objectives: The objective of the course is to acquaint the students with problems faced in planning policy and executing the transportation system. (1984).S. J. “Metropolitan Transportation Planning”. (1983). Sequential Travel Demand Forecasting Models. Operation and Management. Baerwald. Future Developments in Transportation.E. G. Suggested Readings: 1.P. “Transportation and Traffic Engineering Handbook”. Transport – Challenges and Limitations. New Jersey. Dickey. Transportation Systems – Planning. National. (1976).

and Sullivan. Measurement and Control of Quality of Services.. Anmol.. 3. 7. “Service Management Effectiveness: Balancing Strategy. Chichester. Fitzsimmons. delivery. Prentice Hall Inc.77 - . Organization and Human Resource. Facility Location and Layout for Services.Support Services. Wiley.MBA OM. Operations Standards. 4.. and Work Measurement. McGraw Hill. 5. New York. J. San Francisco”. “Operations Management in Service Industries and the Public Sector”. Aggregate Capacity Planning Environment. Case Studies on Professional Services. Suggested Readings: 1. (1987). quality and scheduling of service operations. R. et al. “Service Management: Operating Decisions”.Changing the Rules of the Game”. 6. et al. Murdiek. (2001). (1990). James. New Jersey. The candidates are also expected to appreciate the role of service quality and operations in emerging services economy of India. Collier David A. design. Englewood Cliffs. Haskett. Delhi. (1990). Bowmen David E. “Service Operations Management”. Product. Dynamics of Service Delivery System. Challenges in Operations Management of Services. James L. . Course Contents: Matrix of Service Characteristics. Operations and Marketing.3408 SERVICE OPERATIONS MANAGEMENT Objectives: The key objective of this course is to acquaint the students with decision making in planning. Job Design – Safety and Physical Environment. Jossey Bass. (1985). Sharma. et al. Robert S. Distribution of Services. Allyn and Bacon. C. Inventory Control for Services. Voss. Boston. “Service Operations management”. New York. 2. Maintenance of Services.G. K. et al.A. Effect of Automation. “Service Breakthroughs. (1990). Waiting – Line Analysis. (1982). Scheduling for Services Personnel and Vehicles. Free Press. “Service Operations Management”.

Customer – Driven Project Management (Integration of TQM. Buffa. (1985). Aggregate Planning and Master Production Scheduling – Materials Requirement Planning (MRP) – Software in Use.. Total Employee Involvement and Small Group Activities.Press. Layout / Automation in Material Handling systems. Buyer. 4. 3. Kostas. “Programmed Learning for Production and Operations Management”. N. Failure Mode Effect Analysis. Capacity. Illinois. Project Management Systems with Customer – Driven Team Structure). Fault – Tree Analysis. Supply Chain Management / Bench Marking. Quality Through Design. Condition Monitoring Systems Maintenance Prevention. Elwoods and et al. Technology Principles Advocated by Eliyahu Goldtratt. Total Quality Management – TQM Philosophy. (1981). Preventive. JIT Pull System – Use of Kanban. Total Productive Maintenance.Seller Relations. (1982). Designing Products Through ‘Fuzzy’ Logic. Optimized Production. “Productions and Management”.3409 WORLD CLASS MANUFACTURING Objectives: To acquaint the students with the world class manufacturing environment and optimized production principles. “Japanese Manufacturing Techniques”. Schonberger. SQC / Acceptance Sampling. Concurrent Engineering Principles Taguchis’ Quality Loss Function and Robust Design Concept. Group Technology / Cellular Manufacturing Systems. Hughes. Flexible Manufacturing Systems (FMS).78 - . Reliability Improvement.Technology. Richard J. Dervitsiotis. “Operations Management. Six Sigma. Chris. Free. Objective of TPM – Total System Effectiveness. TQM Tools including Circles. Maintainability Improvement. TQM Principles. Course Contents: World Class Manufacturing Environment: Imperatives For Success. Break – Down Maintenance. Systems Approach and Change in the Mindset. Manufacturing Resources Planning (MRP-11) Software in Use. Predictive. Role of IT in World Class Manufacturing. 2. Learning System Co. Maintenance. JIT Purchase – Source Development. Selected Readings: 1. Auckland”. . McGraw Hill. Strategic Decisions in Manufacturing Management: Choice of Technology.MBA OM. Automation in design and Manufacturing: Automated Material Handling equipments. Maintenance. London Pan Books. Quality Management Systems and ISO 9000 Standards. QFD – Quality House.. Implementation Problems/Indian experience. Just – In – Time System: JIT Manufacturing System. NY. (1981).

. H. Course Contents: Overview of CBIS Applications. New York. Use of DSS Technology for Marketing.. Patterson. (1995). (1988). Suggested Readings: 1. Prentice Hall Inc. 3. Ivan. 2nd Ed. Englewood Cliffs. Turban E. “Decision Support for Management”. Development of a Expert System Model for a Functional Area. Englewood Cliffs. Davis. PROLOG – A Tool for Al Programming.. Group Decision Support Systems. W. 2. Artificial Intelligence. Spread Sheet Software Systems as DSS Tool. “Programming for Artificial Intelligence”. Modeling of Multi – objective and Analytic Hierarchy Process. Prentice Hall Inc. Decision Modeling Exercises. New Jersey. Working on an Expert System Shell. Role of Decision Support Systems in Business. Dan W. 7. (1990). “How to choose and Use an Executive Information System”. Production and HRM. New Jersey. MacMillan.. Al Based Systems. Prentice Hall Inc.79 - . (1990). New Jersey.INFORMATION TECHNOLOGY MANAGEMENT MBA IT-3601 MANAGEMENT SUPPORT SYSTEMS Objectives: This course has been designed to develop an understanding of the concepts and application of information technology based management support systems.. (1988). Viva Books. Addison. Rolph. Fuzzy Knowledge in Rule Based Systems.. Expert System Shells. Modeling in Decision Support. 2nd Ed. 5. . (1990). Finance. Prolog. “Decision Support Systems”. Sprague. Bratko. Introduction to Integrated Financial Planning System for Financial Modeling. Englewood Cliffs. Development of Planning Models in Various Functional Area. California. Need and Application. “Decision Support & Expert Systems”.New Delhi. 4. Decision Making Concepts – A Need for Decision Support. Michael. Paul. Executive Information Systems and their Applications. New Delhi. Ralph. “Decision Support”. Jayashanker. 6. Tata McGraw Hill Inc. Wesley.. R. “Introduction to Artificial Intelligence and Expert Systems”.

(1995). (1995). The participants would be able to develop an understanding of the use of information technology for process redesign. et al. (1994).. (1994). (1993). Suggested Readings: 1. London. Davenport. Michael. London. Business Process Redesign. Man Management for BPR Implementation.J. T.. Role / Activity Diagrams. Prentice Hall Inc. D. 2. New York. Role of Information Technology in BPR. Business Process Improvement. Hammer. (1995). “Re. New Delhi. “Best Practices in Re-engineering”.. Boston. 4. Harvard Business School Press. (1993). “Re-Engineering Management: The Mandate for New Leadership”. James.3602 BUSINESS PROCESS RE .. Course Contents: Conceptual Foundation of Business Process Re–engineering. “Business Process Re-engineering”. 3.K. BPR Experiences in Indian Industry. . Harper Collins. Nicholas Brealey.80 - . C. J and Rowland P. Kogan Page.H.engineering the Corporation: A Manifesto for Business Revolution”. Peppard. Carr. “Process Innovation: Re-engineering Work Through Information Technology”. Jayaraman. Process Identification and Mapping.MBA IT. New York.ENGINEERING Objectives: This course has been designed to develop an appreciation of process view of business and redesign thereof. 6.S. “The Essence of Business Process Re-engineering”. Tata McGraw Holl. Process Improvement and Process Redesign. 5. Process Visioning and Benchmarking. “Business Process Re-engineering: Myth & Reality”. 7. Champy. Re–organization People and Managing Change. London. Coulson–Thomas. McGraw Hill. M. H. and Johansson.

Project Selection. 6. Specification. Yourdon Press. Systems Development Life Cycle. Elias M. J. Explosion and Normalization. Galgotia.81 - . Englewood Cliffs. Prentice Hall of India. (1990). Fort Worth. “System Analysis and Design Methods”. Awad. Problem Identification.. Benchmarking. Modulation. Prentice Hall of India. Rajaraman. “Analysis and Design of Information Systems”. Documentation Tools. 4. 7. New Delhi. (1991). “Foundations of Business Systems”. (1989). Business Systems Concept. System Administration and Training. Peter and Edward. Technical and Economical Feasibility details of SDLC Approach. Language Processors. Hardware Acquisition. File Design Data Base Design System Control and Quality Assurance.L. Expansion. I. Whitten. Conversion and Operations Plane.3603 SYSTEM ANALYSIS AND DESIGN Objectives: This course is aimed at developing an appreciation of analysis and design of computer based commercial data processing systems. “Structured Analysis and System Specification”. Kendall and Kendall. Project Management Techniques for Managing Software Projects. Suggested Readings: 1. Vendor Selection. et al. Decision Trees and Tables. New Delhi. Managing Data Processing in an Organization. Course Contents: Overview of Systems Analysis and Design. 3.. (1991). Performance and Acceptance Testing Criteria. System Requirement Specification and Analysis. Process Organization and Intersections.T. Yourdon Press. New Jersey.. Methodologies Available. Hawryszkiewyez. Operating System Selection. Detailed Design. Feasibility Study for Analysis and Design of Business. 2. 2nd Ed. “System Analysis and Design”. New Delhi. (1991). the Changing Scenarios. Yourdon. New Delhi. Structured Techniques Available. Testing Techniques Available. Requirement Analysis: Tools and Techniques Feasibility Analysis. New Delhi. Hardware and Software Selection. Data Dictionaries.. Prentice Hall of India. . Operational. System Controls and Audit Trails. David. 2nd Ed. Need for Structured Techniques. 5. D. 8. Marco. Introduction to Different methodologies and Structured System Analysis. “Object Oriented Analysis”. Van Over. Data Processing Setup. V.MBA IT. 2nd Ed. Prentice Hall of India. Coad. (1992). (2002). Software Applications Today . T. “Introduction to Systems Analysis and Design”. Decision Analysis. Dryden Press. Data Flow Diagrams. (1994).. “Systems Analysis and Design”. New Delhi.

McKenney. The course focuses on development of information technology leadership. Analytical Framework for Strategic IT Initiatives. Outsourcing IT Function. Suggested Readings: 1. 5. Sustaining Competitive Advantage by use of IT. Somogyi. Boston.. Butter-Worth. “Strategic Planning for Information Systems Chichester”. Macmillan College. Parker. . (1995). Information Partnerships. New York. (1996). (1996).82 - . James. “Strategic Transformation and Information Technology: Paradigms for Performing while Transforming”. (1995). Oxford. New Jersey. Heinemann. “Creative Destruction: A Six. Managing the IT Function. Tunbridge. Richard L.MBA IT-3604 STRATEGIC MANAGEMENT OF INFORMATION TECHNOLOGY Objectives: This course is aimed at developing an understanding of use of information technology as a strategic tool for business management.Stage Process for Transforming the Organization”. L. Prentice Hall Inc. Nolan. 2... 4. HBS Press. Englewood Cliffs.. Marilyn M. Creativity. “Waves of Change: Business Evolution Through Information Technology”. National Information Infrastructure and IT Policy at the National Level. “Towards Strategic Information Systems”. Neuman. Seev. (1987). Ward.D. Kent Publishing. Learning Organizations and Role of Information Technology in Business Transformation. Course Contents: Key Issues in Information Systems Management and the Role of the CIO. 7. Managing in the Market space. “Strategic Information Management: Challenges and Strategies in Managing Information Systems”. Galliers. Boston. Planning for Strategic IT Resource. (1994). (1994). R.K and Wallers. E. 6. HBS Press. John Wiley.. “Strategic Information Systems: Competition Through Information Technologies”. John.. 3.

“Client/ Server Data Bases”. 5. . Salemi. (1991). Evaluation of Commercially Available Software Systems with managerial Emphasis on Tradeoffs Among Cost. “Database Management”. Pratt. Englewood Cliffs. J. File Processing and Access Methods. Boston. Database Administration. Functions of Transaction Processes and their Communications Interface with Database Management Systems. A. “Database Processing: Fundamentals Design Implementation”. Suggested Readings: 1. Performance Analysis. (1990). (1993). Distributed Data Base Systems. Reorganisation Problems.. (1991). Yourdon Press. California. Recovery Issues. Evaluation Criteria. Physical Database Structures. Data Structures. On line Data Bases. Distributed Data Processing Systems and a Need for Database Environment for such a System.. Course Contents: Data Processing Concepts. Normalization and Logical Design. 2nd Ed. New Yoek. Structured Query Language. 3. It provides the participants an opportunity to study the hands-on implementation of a database in corporate environment.3605 DATA BASE MANAGEMENT SYSTEMS Objectives: This course has been designed to introduce the participants with the applications of systems designed to manage the data resources of organizations. “A Guide to SQL”. Boyd and Fraser. Coad. R and Hoffer. 3rd Ed. Peter and Edward. Various Data Base Management Models. Redwood City. Joe. Emeryville. 4th Ed. Capacity.MBA IT. M. Ziff.. Taxonomy of Data Management Systems. 4. Yourdon. Implementation and Maintenance Issues. David.Davis Press. New Jersey. and Responsiveness. Study of a Relational Database Management Systems for Successful Implementation of Distributed Systems. McMillan. (1992). Philip. McFadden.83 - . “Object. Jaffrey.Cummings. Benjamin . 2. Object Oriented Data Bases. Managerial Issues Related to Data Base Management. Fred.Oriented Analysis”. Kroenke. Query Languages for Relational Database Management Systems.

Applications of Internet. Estabrooks. Communication Servers. Calif. (1993). “Business Data Communications: Basic Concepts. Michael. Managing in the Market-space. Belmont. Addison Wesley. Communications Channels. Emeryville. “Electronic Technology Corporate Strategy and World Transformation”. 6. Communications Networks. Wastport. Electronic Bulletin Board Systems. Derfler. 3. Client/ Server Computing. California. Interactive Video.84 - . (1994). “Network in Action: Business Choices and Telecommunications Decisions”. On–line Information Services. “Client/Server Data Base”. Enterprise Resource Planning Systems. LaQuey. 4th Ed. Frank J. Value Added Networks. Maurice. Ziff-Davis Press. Quoram Books. Wireless Networks. . Using Internet for Business EIS. Salemi. (1992). Ziff-Davis Press. Electronic Commerce and Internet.3606 TELECOMMUNICATIONS FOR BUSINESS Objectives: The course has been developed to introduce the concept of electronic market-space and electronic commerce among the potential information technology leaders. (1994). 5. 7.New York. Keen. California. Local Networks. Suggested Readings: 1. “The Internet Companion: A Beginner’s Guide to Global Networking”. Electronic Data Interchange and its Applications. Frank J. Internet as a Vehicle for Transacting Business.MBA IT.. Tracy. The Concept of Global Village. Managerial Issues Related To Telecommunications. (1995). John Wiley.. Wads Worth. Course Contents: Computers and Communications: The Information Technology. Joe. Internet and Extranet in Business Organizations. Emeryville. Derfler. “Guide to Linking LANs”. (1992). Fitzgerald. Jerry. Security and Design”. Emeryville. Inter Organizational Information Systems. Digital Networks. (1993). The Internet. Peter and Cummins. “Guide to Connectivity” 2nd Ed. Ziff-Davis Press. 4. California. CA. 2.

Need for System Integration and Interface. Lucie Press. Modules in ERP: Business Modules of ERP Package. 3. ERP Implementation: Identifying ERP Benefits Team Formation. & Eli Schragenheim. Internet Banking and Related Technologies. EDI and E-Business. Integrating with Other Systems. early ERP Packages. Rethinking of Processes. Course Contents: Enterprise Resources Planning: Evolution of ERP-MRP and MRP II-Problems of System Islands.3607 ENTERPRISE RESOURCE PLANNING Objectives: To make the students able to participate in planning and implementation of advanced enterprisewide systems and technologies in their career. Products and Markets of Sehl. E-Business: Introduction to 1 – Net technologies – Evolution of E-Commerce. Change Management.MBA IT. Security and Privacy Issues. Reengineering Concepts: The Emergence of Reengineering Concept. Consultant Intervention. Supply Chain Management: The Concept of Value Chain differentiation between ERP and SCM. Preparing for Re-Engineering. Post ERP. Basic and Advanced Business Models on Internet. St. BPR & ERP. (2000). Micheal and Jamts Chamby. Need and Specificity of SCM. “Countdown”. Implementing Change. Opportunities and Problems in ERP Selection and Implementation. Need. SCM Scenario in India.. Leon.85 - . Future and Growth of E-Business. . Managing Changes in IT Organization Preparing IT Infrastructure. Measuring Benefits of ERP. “Reengineering the Corporation”. Ptak. CRM Solutions. Identification of ReEngineering. Concept of Business Process. ERP Products and Markets. (1997). Technologies for E-Business. (2000). Carol A. Tata McGraw. “ERP”. Issues in Selection and Implementation of SCM Solutions. Hammer. Suggested Readings 1. 2. Business Opportunities. Process of ERP Implementation. Selection ERP. Alexix. SCM for Customer Focus. NY.

3. . Physical Access. Logical Access Security. Fire. Protection from People. Logical Security: Threats to Security.86 - . “Enterprise Security – Protecting information assets”.3608 SECURITY AND CONTROL INFORMATION SYSTEM Objectives: The objective of the course is to familiarize the participants with the security and control system use in the business world. 2. Start Up / Shut Down Procedures. 5. Network Management Control.MBA IT. Internal Control. Data Security: Threats to Security. Journals. Internet / Intranet / Extranet Security. Data Input / Output Control Data Encryption. “Internet Security”. Suggested Readings: 1. Miora. Back–up and Recovery Strategies. “EDP Auditing”. “PC and LAN Security”. “Computer Security for Dummies”. Authentication Protocols. Kabey. Derek Atkins et al. 6. Authorisation. 4. Types of Security. Business continuity Planning. Ron Weber. Password Control and Management Access Control Software. Michel E. Definitions of Information Security. Protection of Employees. Personal Security: Threats Security. Risks to Information System Data and Resource. Hardware/ Software Security. Computer Crime and Virus. Tale-Communication Security: Physical Security. “Enterprise Disaster Recovery Planning”. Security Management. Security Audit. Authentication. and Theft Protection Environmental Hazards. Dial-in Access Security. Back-Up /Recovery Strategies. Physical Security: Threats to Security. Access Controls. Stephen Cobb. Security Planning: Risk and Security Policy. Computer Configuration and Operation Security.Identification. Access Control. Course Contents: Introduction to Security: Need for Security and Control.

Multimedia Education. Vaughan. Video. Multimedia Software. . Training. Tay. Hotel Management. Stages in a Multimedia Project. (1997).87 - . Designing for World Wide Web. Making Instant Multimedia. Multimedia: Building Blocks. NY. Multimedia and Internet: Tools for the World Wide Web. McGraw-Hill. Authoring Tools. Suggested Readings: 1. Designing and Producing.MBA IT. Sound. Animation. Planning and Costing. Tourist Information System. Text. Assembling and Delivering a Project.3609 MULTIMEDIA MANAGEMENT Objectives: The aim of the course is to acquaint the participants with the application multimedia in business. Business Applications. “Multi-Media: Making it Work”. Banking Information System. delivering. Images. Basic tools. Multimedia Hardware. Course Contents: Introduction to Multimedia.

Page Design. Singapore. Delhi. (2001). Delhi. Only theory Included for lab offline (not for the theory exam) Suggested Readings: 1. Delhi.3610 INTERNET PROGRAMMING FOR E-COMMERCE Objectives: The objective of the course is to familiarize the students with the internet programming for ecommerce. Rich. “Manual and Stephen Asbury Active Server Page 3”. Delhi. 2. Garbus. Cyber Laws. Samantha Shurety. # # ** * # ** Configuration and Features of Internet Information Server (118) Configuration and Features of Apache Web Server. Security of Data Transfer – Cryptography – Encryption and Decryption of Data – Digital Signatures.R. # Com Concepts: Dot Com companies Vs. Site Design. 5. vi editor.MBA IT. N. Elements of Shell Programming. JAVA-ODBC. (2000). (2000).88 - . “Internets BPB Pub”. SERVER Side Programming using PERL. “Optimizing SQL Server 7”. (1999).* LINUX Commands. Hybrid Companies. Course Contents: Authenticating HTML*: Building Blocks of HTML. Adding Images. (2001). Alberto. LINUX: Basic features. “The e-Process Edge”. “e-Security and You”. Tata McGraw – Hill. Keen. Oberoi. Brick and Mortar companies. 3. Schneider. IDG Books. Audio and Video. . Peter and Mark McDonald.J. “E-business with Net Commerce” Addition Wesley. Coleman. Prentice Hall. 7. (1997). Sundeep.Hill. & J. Jason R.. IDG Books. 6. SCRIPTS: Java Scripts VB Scripts. Ricart. Linking HTML Documents. Tata McGraw. “Starting an E-Commerce Business”. Critical success factors for Dot Com companies. Pat and Peter Dyson. (2000). Robert D. ASP Involves Programming. 4.

(2000). (2000). Prentice Hall. Commit and Rollback. & J.R. F. Update. “Starting an E-Commerce Business”. 2.3611 RDBMS and SQL CONCEPTS Objectives: The students are to be provided basic understanding of the RDBMS & SQL and the skills to make use of these in business organizations. Auditing. Insert.MBA IT. Sundeep. Singapore. Database Concepts – Transaction Management. “Optimizing SQL Server 7”. History. Schineider. Drop Integrity Constraints. Simple Queries. Views. Hierarchical Model. “The e-Process Edge”. Data Dictionary – System Catalogue. Updating Data to the Database and Deleting Data. Second Normal Form and the Third normal Form. (2001). Rich. Database and DBMS Software. Introduction to Clint – Server and ODBC Connectivity. Rollback. Comparison and Logical Operators. Data Modeling – Object Oriented and Record Based models. N. Delhi. Coleman. Oberoi. Delhi. Delete – Retrieving Data. D. Robert. DDL Commands – Table and View Create.J. ‘Internets BPB Pub”. Adding Data to the Database.Hill. Addison Wesley. SOL: SOL Language – DML commands – Select. E. Save-point. Suggested Readings: 1. IDG Books. Arithmetic. (2001). Delhi. Concurrency.89 - . Alberto. (1999). Subqueries. Codd’s 12 Rules for a relational Database. Pat and Peter Dyson. Jason R. 6. Access Control. Samantha Shurety.. Advantages and Disadvantages of a Database. Ricart. Locking. GROUP BY and Group Functions. 4. Backup and Recovery. 7. Distributed Database and distributed Database and Distributed Data Access. (1997). E-R Model and E-R Diagram Examples and Exercises. Multi Table Queries. Tata McGraw. Garbus. ORDER BY.use of WHERE. Three Layered Architecture. Normalization Techniques – First Normal Form. Data Integrity. Transaction Processing – Commit. Tata McGraw – Hill. Properties of a Transaction. Integrity Constraints. Network Model and Relational Model. Alter. Summarizing Data. . Examples and Exercises. IDG Books. “Manuel and Stephen Asbury Active Server Pages 3”. 3. “E-business with Net Commerce”. Keen.Delhi. (2000). “e-Security and You”. LAB: SQL & MS Access. Course Contents: RDBMS: Introduction. Peter and Mark McDonald. 5..

Modifying. “Commercial Application Development Using Oracle Developer 2000”. . Transactions. Default form Forms Process. Execution of Forms. Developer 2000”. Operators. Trigger and Their Types. Graphics Module: Designing Graphics – Integrating Graphics with Forms and Reports. Organization of FORMS. BPB Pub. Oracle Utilities: Exporting and Importing Data Base Information. Formalizing the Report. “Developing Lint Server Application with Oracle. Running a Report. Robert J. “Developing Oracle Forms Application”. Oracle Press. 2. “Oracle Developer 2000 Handbook’. Previewing A report. DDL. Paul.. development and use of ORCALE in modern business analysis and management. Data Base. (1997). Oracle tools. Planning and Designing the Forms for Updation and Enquiry Managerial Reports Generation. Normalizing the Design. Building Applications: Business Analysis. Trigger Command Syntax. Text Settings. Defining Columns and Keys. 1(997). Sams Publishing. Backup and Recovery. 4. Loading Data from Foreign Files.MBA IT. (2000). Calculated Fields. Lulushi. Hipsley.3612 APPLICTION DEVELOPMENT USING ORCALE Objectives: The objective of the course is to acquaint the students with the application. Prentice Hall. Course Contents: Refresher to Oracle RDBMS: Defining a Data Base. Painting Canvas. REPORT Module: Types of Reports. Updation. Ivan. SOL & PL/ SOL: SQL/ PL SQL Command Summery Data Types. DML. Minimizing Redundancy. (2000). ORACLEM FORMS Module: Application Development Using FORMS 5. Muller. Group Settings. Bayross. (Individual groups to identify and build their own application) Selected Readings: 1.90 - . PL/ SQL Control Structures – Error Handling. Normalization Data Integrity. Delhi. 3. Albert. Organization of Data in Oracle. Entity Relationship Model.

S J. Jeffrey S and Redebaugh. Holzer. Englewood Cliffs. Arpon. Course Contents: International Dimensions of Accounting – Conceptual Development and Comparative Development Patterns. International Perspective on inflation Accounting. Choi. Managing International Information Systems. (1985). 3. 5. “International Accounting and Transnational Decisions”.. Bimal. “International Accounting”. Prentice Hall Inc. Financial Management of Multinational Entities. Transfer Pricing and International Accounting – International Standards and Multinational Corporations. London. (1984). Analyzing Foreign Financial Statements. New Delhi. “International Accounting & Reporting” Macmillan.INTERNATIONAL BUSINESS MBA IB-4101 INTERNATIONAL ACCOUNTING Objectives: The objective of this course is to acquaint the students with the accounting needs of international financial markets and to analysis the accounting measurement and reporting issues unique to multinational business transactions. 7. (2002). 4. “Multinational Accounting”. (1986). 6. . Prodhan.. New Jersey.. H Peter. “International Accounting”. London. Gray. Lee H. Thomas G. Suggested Readings: 1. Shirin. Prentice Hall of India. London. “International Accounting and Multinational Enterprises”. Financial Reporting and Disclosure. 2.. (1983). Currency Transactions. Evans. New York. Croom – Helm. New York. John Wiley. Frederick D S and Mueller Gerhard G. (1985).91 - . Harper & Row. (1984). “International Accounting”. Butterworth. Rathore.

Buckley. Suggested Readings: 1. “Financial Management of the Multinational Firm”. 2nd Ed. “Multinational Finance”. Alan C. Prentice Hall Inc. Evolution of the International Monetary and Financial System. “Multinational Financial Management”. (1993). . (1986). New York 4. 5. Shapiro. Prentice Hall of India. 2. Application and Interpretation. Suk and Kim. Abdullah.. Political Risk Management.. Kolb. Seung. Anmol.K. Cost of Capital and Capital Structure of the Multinational Firm. Miami Florida. Multinational Capital Budgeting. (2002). “Global Corporate Finance: Text and Cases”. V.MBA IB – 4102 INTERNATIONAL FINANCIAL MANAGEMENT Objectives: The objective of this paper is to give students an overall view of the international financial system and how multinational corporations operate. Prentice Hall Inc.A. Dividend Policy of the Multinational Firm. (1987). Kim.. Course Contents: Multinational Financial Management: An Overview. 3. F. Englewood Cliffs.92 - .New Delhi. Adrian. New Delhi. (2001). “International Financial Management”. Taxation of the Multinational Firm. 2nd Ed. Country Risk Analysis. Long-run Investment Decision: The Foreign Investment Decision. Long term Financing. Bhalla. New Jersey..

New Instruments in International Capital Markets. 2. (1988). International Banking and Country Risk. International Portfolio Diversification. Kim. Adrian. Interest Rates and Currency Swaps. New Issue Procedures in the Eurobond Markets. Euro-currency Futures and Options. V. Globalization and the Growth of Derivatives. (1995). West. Paul. Suk and Kim.K. International Bond Markets – Introduction. 2nd Ed. “International Financial Management”. Florida. Arthur I.New Delhi. (1995). Johnson and Giaccotto. “Multinational Business Finance”. “Global Corporate Finance: Text and Cases”. (1996). 3rd Ed. (1997). 5. (1993). . Anmol. Alan C. California. Suggested Readings: 1. Addison – Wesley.. “Managing International Investment and Finance”. 2nd Ed. “Multinalional Finance”. Eurobond Valuation and Hedging. 6. Deposit Dealing and the Term Structure of Euro-currency Rate. International Transfer Pricing. The Crash of 1994-96 and Beyond. Pricing Option. 4. Englewood Cliffs. (2001). Prentice Hall Inc. Eiteman. “Options and Futures”. New Delhi. 3. Buckley.93 - . Shapiro. V. New Delhi. Euro – currency Market.K. The European Monetary System and Other Regional Artificial Currency Areas. Bhalla. Forecasting and the Image of the Future – Central Bank and the Balance of Payment. Miami. Bhalla. Seung.MBA IB – 4103 INTERNATIONAL FINANCIAL MARKETS Objectives: The objective of this course is to give students an in–depth knowledge of the working of international financial markets.. Course Contents: History of the International Financial System –The Rise and Fall of Bretton Woods. St. Anmol. Eurobanking and Euro-currency Centers. Prentice Hall of India. “Multinational Financial Management”. David K and Stonehill. Features of International Bonds. Syndicated Euro-credits... 7.

Quoting Forward Rates. Currency Swaps.. Shapiro.H. Allyn and Bacon. V. A. (2001). measurement of the foreign exchange exposure. Spread. Suggested Readings: 1. “Exchange Risk and Corporate International Finance”. “International Financial Management”. . Technical Analysis. FEMA. Suton. Exposure Management Techniques.. “Trading in Currency Options”. R. Aliber. Quoting Foreign Exchange Rates. 2. “International Financial Management”. 5. NJ. and hedging against exposure risk. Tax Treatment of Foreign Exchange Gains and Losses. 3. 2nd Ed. Cross Rates. Financial and Socio-Political Factors..Z. Organization of the Foreign Exchange Markets. Anmol. W. Official and Free Market Rates. Bhalla. Parameters and Constraints on Exposure Management: Theory and practice of Forecasting Exchange Rates – Economic Fundamentals. (1987).94 - . (1978). Forward Rates. (1979).K.MBA IB 4104 FOREIGN EXCHANGE MANGEMENT Objectives: To acquaint the participants with the mechanism of the foreign exchange markets. Currency. Exposure Information System. Luca Cornelius. “Trading in the global currency Markets”. Alternative Strategies for Exposure Management. Organization of the Exposure Management Function.. 4. Boston. Prentice Hall.C. New York Institute of Finance. Macmillan. Corporate Exposure Management: Alternative Definitions of Foreign Exchange Risk. (1995). New Delhi. London. Currency Options. Course Contents: Types of Foreign Exchange Markets and Transactions.

Bhattacharya. Economic Communities. Orlando”. Procedure and Documents – Registration of Exporters. Free Trade Zones. “International Marketing. Pricing Strategy and Distribution Strategy. Export Quotations. 5. Non tariff Barriers. (1991). New Delhi. University of Delhi. Suggested Readings: 1. Commodity Agreements and GSP. “Export Marketing: Strategies for Success”. Various Forms of International Business. Import And Export Policy. Distinctions between International Trade. Product Policy. John Wiley. Johri.. (1988). (2002). International Product Life Cycle. Shipping and Transportation. Walter. Srinivasan. New Delhi. INCTAD. Promotion Strategy. Customs Union. Warren. “Global Marketing Management”. India and World Trade. Concept and Setting. Sak and Shaw.95 - . 6. Insurance. . (1991).. “Handbook of International Business”. Instruments of Payment Mix – Identification of Markets. Prentice Hall of India. 2. Dryden Press.J. “International Marketing: Strategies for Success”. International Institutions – World Bank. Constraints on International Marketing – Fiscal and Non–Fiscal Barriers. “International Marketing”. R. Terpstra. Vern and Sarathy. ECGC. “International Marketing: Analysis and Strategy”. Faculty of Management Studies. Global Business Press. Common Markets. New York. Export Promotion Councils. (2002). (1980).. Prentice Hall of India. (2003). Lalit M. Onkvisit.. Course Contents: International Marketing – Definition.MBA IB – 4105 INTERNATIONAL MARKETING Objectives: The basic objective of this course is to acquaint the students with environment. institutional and decisional aspects of international marketing. 7. GATT. Institutional Infrastructure for Export Promotion. procedural. Economic Environment of International Marketing. Commodity Boards etc. Trading Partners – Bilateral Trade Agreements. Marketing of Joint Ventures and Turnkey Projects. Marketing and Business. B. Keegan. Public Sector Trading Agencies. 4. 3. Direction and Quantum of India’s Exports. Prentice Hall of India. Negotiation of Documents. I and Murry.. IMF. J. Production and Clearance of Goods for Exports. T.

. Elements.K. Procedures and Documentation for Availing Export Incentives – Duty Draw Backs. Suggested Readings: 1. Instruments and methods of Financing Exports including credit and collections. Where and How”. H. (1995). Desai. Anupam Pub. 4. Ramu. Liners. Shipment of Export Cargo. Freight and Structure. Credit and Foreign Exchange Risk Coverage.B. Quality Control and Pre–shipment. Delhi – Export Procedures. Concepts of Dry Port. “Indian Shipping Perspectives”. V. Excise clearance of cargo. Structure. Conference System. DOCUMENTATION AND LOGISTICS Objectives: The aim of the course is to acquaint the students with the export – import procedures. Anmol. Business Risk Coverage-Cargo. “Government of India Handbook of Import – Export Procedures”. Legal Dimensions. Course Contents: Documentation Framework – Exim Documentation. 3. Air Transport: International set – up Freight Rate Structure.MBA IB–4106 EXPORT–IMPORT PROCEDURES. (2001). Processing of an Export Order. 2. documentation and logistics. and Tramps. Uniform custom and practices (UCP).96 - . Role Clearing and Forward Agents. Custom Clearance of Export Cargo. Containerization and other Developments. Paras Ram Export: . Negotiations of Documents with Banks. Foreign Exchange Regulations and Formalities. and S. Formation. Machinery for Consultation. 5th Ed. International Business Contracts: Types. Inspection Concept Scheme and Procedures. Custom Clearance of Import Cargo. Bhalla. Delhi. “International Business Environment and Management”. Dispute Settlement. India Shipping: Trends. Delhi. World Shipping: Structure. “What. Cargo Insurance.. International Agreements and Conferences on Sea Transport. Containerization. Import Licensing and other Incentives.

(1994). Risk of Global Mania. Jackson. 3. Oxfoed University Press. (1977). Machlup. Rationalization. Suggested Readings: 1. 3rd Ed. Delhi. Mass: MIT Press. Paul R. Delhi. Regional Blocks. “International Economics”. Globalization Vs. V. and Obstfeld.. Balassa. 6. “Aamrtya Indian Development: Selected Regional Perspective”. Macmillan. Ltd. London. Jean and Sen. (1994). Regional Alternatives. USA. Krugman. EU. “The World Trading System”.K.. George Allen & Unwin Ltd. “World Economy in 90s: A Portfolio Approach”. F. Anmol Pub. New Organizational Challenges. ASEAN. Harper Collins Pub. (1961). 2. M. Dreze. Bhalla.97 - . . Course Contents: Theory of Economic Integration. “Theory of Economic Integration”. SAARC. Building Blocks or Stumbling Blocks: Ongoing Challenges – Environment Volatility. Regional Competition. Cambridge. A. 4. Pvt. (1997). 5..MBA IB–4107 REGIONAL BLOCKS Objectives: The objective of the course is to familiarize the students with the theoretical framework of the theory of economic integration and its impact on trade and investment flows among the region and on the global economy. Bela. (1990). Selected Regional Blocks – NAFTA.. London. “History of Thought on Economic Integration”. J. Economic Integration and endogenous growth.

. International Development Agency (IDA). Simai. “The Future of Global Governance”.. V. “Structural Conflict: The Third World Against Global Liberalism”. International Monetary Fund (IMF). Krasner. Sidell. Hunt. “International Institutions and State Power: Essays in International Relations Theory Boulder”. World Trade Organisation (WTO). (1989). International Economic Organisations and Development Diplomacy: Regimes and Regimes Theory. Robert O. Berkley. Mihaly. 3. “Diana Economic Theories of Development: An Analysis of Competing Paradigms”. 4. Multilateral Investment Guarantee Agency (MIGA). Macmillan. (1988). International Organisations as International Institutions. International Finance Corporation (IFC). University of California Press. Delhi. Westview. Suggested Readings: 1. (1989). 5. 6. Keohane. Hemel Hempstead: Harvester Wheatsheaf.. “The IMF and Third World Political Instability”.. K. Bhalla. Stephen D. World Bank Group – International Bank For Reconstruction and Development (IBRD). General Agreement on Tariffs and Trade (GATT). United Nations Conference on Trade and Development (UNCTAD). United States Institute of Peace Process. Scott. International Labour Organisation (ILO). C.MBA IB–4108 INTERNATIONAL ECONOMIC ORGANISATIONS Objectives: To familiarize the students with the functioning of the international economic organizations and their changing role in the context of globalization of the world economy Course Contents: Regimes. . London. Washington. Anmol. (1992).98 - . (1985). 2. “International Monetary Cooperation”. (1994). D.

Delhi. Export Credit Insurance. “International Business Environment and Management”. Blanket Permit System. Suggested Readings: 1. Jain.. Anmol. “Deepak India’s Export and Policies in the 1960s”. (1988). Multilateralism and Bilateralism in India’s International Business. Recent Trends in India’s Foreign trade. Nayyar. Export Oriented Units and Export and Trading House Schemes. Export Incentives: Financial and Fiscal. (1976). Foreign Trade (Development and Regulation) act. Deferred Payment System and the Role of EXIM Bank of India. Common wealth Pub. University of Delhi. Bhalla. Import Substitution and Export Promotion Policies. Import and Export Licensing System.. 3.99 - . Trade Control in India. 4. (1986). Directional Pattern: Major Export Commodities – Thrust Area Commodities – their Trend. 5. Infrastructure Support for Export Promotion.MBA IB–4109 INDIA’S FOREIGN TRADE POLICY Objectives: To acquaint the students with recent trends in India’s foreign trade. Khanna. S. “Sri Ram Export Marketing in India’s New Manufacturers”. S. Delhi. Exchange Control in India. 2. (2001). . Course Contents: India’s Foreign Trade in the Global Context. V.K. Specific Service Institutions. and management and policy related issues in foreign trade in the global context. Export Processing Zones. Commodity Boards/ Product Export Development Authorities. Cambridge University Press. “Export Performance and Export Marketing Strategies”. Delhi.Delhi. Major Competitors. Problems and Prospects. 8th Ed. Bhashyam. Commonwealth Pub. Structure and Equilibrium of India’s Balance of Payments. “Export Promotion in India: The Infrastructure”. Import and Export Control Orders. Major Import Commodity Groups.K. Role of State Trading Organisations in Foreign Trade. Export Promotion Councils. (1988).

Mead. Suggested Readings: 1. “Comparative and Multinational Management”. Bartlett. (1994).. (1994).. ‘International Dimensions of Organizational Behavior”. Ronen. “International Dimensions of Human Resource Management”.MBA IB–4110 GLOBAL HUMAN RESOURCE MANAGEMENT Objectives: The objective of this course is to develop a diagnostic and conceptual Understanding of the cultural and related behavioral variables in the management of global organizations. P J. S. Western and Eastern Management Thoughts in the Indian Context. 7. (1991). Course Contents: Global Business. 5. Cross Cultural Research Methodologies and Hofstede’s Hermes Study. Cross Cultural Leadership and Decision Making. Human and Cultural Variables in Global Organisations. St. West Publishing. Mass. 4. Paul. Hofstede. Structural Evolution of Global Organisations. Exercises and Readings”. London. “Cultures Consequence: International Differences in Work Related Value”. S. 6. (1995). California. . (1994). “Management International: Cases. 2nd Ed. Cross Cultural Communication and Negotiation. Ethics in International Business. Wadsworth. Sage. S M. C and Ghoshal. Chicago. New Yoek. Environmental Variables in Global Business. Dowling. Growth and Evolution. Human Resource Management in Global Organisations. Blackwell. etc. D and Puffer. (1986). R..100 - . “Transnational Management: Text. “International Management: Cross Cultural Dimensions”. John Wiley. Boston. 2. N J... Cases and Readings in Cross Border Management”. 3. Adler. Marcic. (1984). Camb. Cross Cultural Differences and Managerial Implications.. G. Irwin. Kent Publishing.

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