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Evaluation Nikki 1

Evaluation Nikki 1

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Published by rasakki

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Published by: rasakki on Dec 17, 2010
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Question 1.

In what ways does your media product use, develop or challenge forms and conventions of real media products? When it comes to documentaries, real media products of these have the roughly same forms and conventions. You can always tell that what you are watching is a documentary because of certain aspects you always find within it, such as voiceovers, factual information, interviews and many more. We have looked into this, and have added all of these common conventions into our own work.

Above, you can see that one of the conventions that we used, which are seen in real media products, are cutaways. Cutaways are used to help break down the documentary, and to keep the viewers interested still. They are usually shown when you can hear the voiceover, or when an interviewee is answering a question. The cutaways often go along with what the voiceover or the interviewee is saying to help maintain the viewers attention and to help show the audience things about what they are hearing. Cutaways are also often relevant to the topic in which the documentary is on. For example, our documentary is based on Binge Drinking , and above you can see two stills from our documentary, one actually showing binge drinking taking place, and the other shows an ambulance outside of a hospital showing the audience consequences of binge drinking and tells you that it is dangerous.

Here, you can see another convention seen in real media products, framing. When we framed our interviewee we placed them to one side o f the screen, using the rule of thirds, so that they can be seen clearly and the viewers focus is on them. We also gave enough room on the right hand side so that I could edit in the persons name and

description, which is also seen in real media. The shots were all filmed from a medium angle, usually at eye level, ensuring that the persons face can clearly be seen Also, the shots were usually mid-shots or medium close-ups, also helping to show the interviewee clearly but not in so much detail that you don t pay attention to what they are actually saying. All of which is seen in real media products, however usually in real media the shots will vary, from close-ups to mid-shots. We went against this in our documentary and decided to keep all of the shots rough ly the same to keep it consistent.

Another convention of real media products we used was voiceover. We listened to documentaries and noticed that usually the person doing the voice over has a posh, clear, informative voice. So, we found someone to rec ord our script with a voice that matched the voices you would usually hear in a documentary. This is so that the audience can understand what exactly is being said, and will help keep their attention as you can clearly hear what he says. While the voice ov er was playing, the screen had either cutaways showing, or factual information being shown, as you can see in the two photos above. This is so that the audience can either find out more about what is being said, or to keep their attention with the cutaways of relevant things.

Another quite obvious convention seen in real media products which we also used is interviews. Interviews help give more information and opinions about the topic. Our interviews showed different people talking about their own exper iences of binge drinking, and what they think of it now. It gives both sides of the story and helps you weigh out the pros and cons. Sometimes, real media products don t do this, sometimes the product tries to sway you one way, instead of giving you both p oints of view. I think it was good to do this, as it lets the viewers make up their own mind about binge drinking and weather it is worth it or not, as the title shows, we are trying to answer the question Binge Drinking Is it worth it?, not try to turn p eople against it. Also, the people in the

interviews are relevant to what the topic is about, therefore giving good information and showing that their opinion matters, which would also be seen in real media products.

Another convention I am going to ta lk about is misé-en-scene. Usually in real media products, the interviewees are dressed quite smart, in suits or dresses, they look well presented and very formal. We didn t look so much into this when filming, as we challenged the convention to fit the do cumentary. Of course, we made sure that our interviewees were presentable but usually we had the interviewees wearing clothes that would be worn any day, this was because our target audience was 18 -24 year olds, and some of our interviewees fit into this a ge range, therefore by not dressing the interviewees up, the audience can see that they are the same as the people in the documentary and may be able to relate to them and their opinions. The surroundings of the interviewee however use similar conventions to those seen in real media. The person is either in front of a plain background, therefore drawing attention only to themselves, or in the surroundings of the persons occupation, for example, MP Mike Gapes was filmed in his office, as seen above (left).

Again, using the conventions of real media products, our documentary uses editing to make it look more formal and real. Above, you can see the whole way through the documentary is the HCTV logo, which is often seen on many TV channels. Also, you can see, that like the majority of media products it has a title sequence, reminding you what the documentary is about at the start and end. Also, as seen above (right), we also used the conventions of real documentaries using font. The most common font used i n documentaries is Helvetica , therefore, we also used this font, making it look more real. Also, this font is very clear and easy to read letting the audience read any information without problems.

Our documentary also uses the convention of factual information. Above, you can see that we have found real newspaper articles that relate to binge drinking, which have stories and facts on which may give the audience with more information than what is said in our documentary. Also, when editing I looked up common things which happen whilst binge drinking, or under the influence of alcohol (above, right), and added this information into the documentary as it wasn t mentioned much in the voiceover or interviews and thought it would help show the audience that binge drinking branches off to many different things.

Here, you see the mode of documentary that we have used. There are many modes of documentary, such as participatory, expository etc. Therefore, we haven t really challenged real media, as all docum entaries use one of these modes, but all use different ones. After some research, I have seen both of the two above modes used in documentaries which relate to binge drinking. However, the mode we decided to use was expository mode. This was so that our do cumentary came across more formal and factual, and we were then able to see many different answers and opinions, while keeping the audience interested. Another convention that we used, and developed was sound. Like many other documentaries, we had not only interviews and voiceover, but we also had formal music which helped the documentary flow, and keep the audiences attention while listening to the information.

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