PREPAIREED BY: Anand shukla Yogesh verma Ananta gope Rekha singh Vaibhav kr.

srivastav

CONSUMERISM o History and Evaluation o Right¶s of traditional seller o Right¶s of traditional buyer o Additional rights of consumer o Conclusion .

 2nd in early mid 1930s due to upturn in consumer prices during the great depression and another drug scandal.CONSUMERISM  1st movement took place in early 1900s.  The third movement began in 1960s. .

 Right to spend any amount to promote the product. provided it is not misleading or dishonest in content or execution. . provided it is not hazardous to personal health or safety.  Right to use any buying incentive programs.  Right to use any product message. To introduce any product in any size any style. provided they are not misleading or unfair. provided not to be unfair competition.

 Right not to buy a product that is offered for sale. .  The right to expect the product to perform as claimed.  The right to expect the product to be safe.

Consumerism The Right to Be Safe The Right to Be Informed Basic Consumer Rights The Right to Be Heard The Right to Choose .

  . Right to influence products and marketing practices in ways that will improve the ³Quality of life´. Right to be protected against questionable products and marketing practices.Additional consumer rights  Right to be well informed about important aspect of the product.

for protecting consumer interest. and for promoting consumerism. Even though comprehensive statutory measures have been provided in India for curbing unfair business practices. companies have yet to do a lot. .Consumerism is fast emerging as an environmental force affecting major business decisions as consumers become more aware about their rights.

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