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business plan

business plan

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Published by Ankita Aggarwal

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Published by: Ankita Aggarwal on Feb 03, 2011
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06/11/2013

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Business plan

Golden key to unlock many avenues«.

What is a Business Plan
‡ Roadmap to success ‡ Written document describing all relevant internal and external elements and strategies for starting a new venture ‡ Where I am Where am I going ‡ How to get there? ‡ Guide and structure to manage in the dynamic world.

Scope
‡ Functions ±plan _LT/ST _ Operations _strategies. ‡ Plan scope ± size-nature-time

forecasts Mkt People mgt Designing Organizing The entrepreneur assesses his own skill and takes partners to strengthen weakness. .Who draws it ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ Entrepreneur with help Skills required: Financial ± tax Plan.

Who uses ‡ Investors Banker ‡ VC ‡ Advisors Suppliers ‡ Employees ‡ Contents influence the reader Therefore all issues must be addressed. .

Three perspectives while preparing BP ‡ Entrepreneur ‡ Customer ‡ Investor. .

.Nature ‡ ‡ ‡ ‡ Viability Guide to organizing Tool to get moolah Depth and detail size and scope of business to be clarified if new or old.

cashflow.contributions to equity. .Evaluating the BP ‡ Payback debt and interest in stipulated time ‡ Facts with objective analysis of opportunity and risk quantifications and risk profile ‡ Character.collateral.

Presenting the plan ‡ ‡ ‡ ‡ ‡ ‡ ‡ Oral.are elevators Why it is a good opportunity Market scheme and reality factors Results of efforts Recognize risks Coverage ROI .pitch.ppt .

‡ Sources-internet.operational ‡ Define goals .Information gathering ‡ Kinds ± environment analysis.field survey/studies/primary & secondary ‡ Feasability studies data on market finance.data.

compettion Finance ± forecast. Raw materials. csashflow.Information gathering«cont Market target. sales & performance monthly /B/S Operational. target.size. O/H . share. plant machinery. space. labour.Location.

Organisational plan 8. . Financial plan 10. Introductory page 2.BP contents 1. Executive summary 3. Market plan 7. Risk assessment 9. Appendix. Industry analysis 4. Production plan 6. Description of the venture 5.

Introductory ‡ Name. statement of $ needed & confidential bond. address of business.nature of business.principals. .

‡ Summary ‡ Industry analysis.Environment scanninginternal-industry& competition while external ± economy.technology.society.legal .

‡ Begin with mission. vision ‡ Business definition & LT guidelines . ‡ Provides overview of products services & operations .Description of the venture ‡ Location.economic advantages and privileges.

Production plan ‡ How Mfg? ‡ Outsourcing market plan ‡ Product ‡ Price ‡ Promotion ‡ placement .

Orgn plan ‡ Structure ‡ Lines of authority & responsibility ‡ Agreements/deeds RISK ASSESSMENT ‡ Potential hazards ‡ Alternate strategies to meet goals ‡ Even there is no risk discuss why!!! .

.bod.advisors.Orgn plan ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ Mgt team Legal forms Ownership Liability Registration lisence Transferability of interest Control Psratio Tax Chart Jobdescription.

Financial plan ‡ Projections of key financial data for atleast 3 years ‡ Economic feasability and commitment of own funds. .cash expenses/CGS/Net P/L. PAT ‡ Cashflows projections ‡ Projected balance sheet. ‡ Forecasts of sales.

.market research data.lease deed price lists etc.appendix ‡ Letters.

Features of a BP ‡ Determines where the unit has to go ‡ Forewarns of possible roadblocks along the way ‡ Formulates responses to contingencies ‡ Keeps the business on track to reach its planned goals. ‡ Keeps the intended audience in mind while preparation .

industry.Strategy ± core item ‡ First part should be geared towards helping develop and support solid business strategyexplain mkt. realistically involve people be factual and succinct .all operations.SAP/ETOP ‡ Second part ±explain how to execute the business strategy.products tie with strategy ‡ Think competitively.target customers and competitiors-needs benefits.

.inventory productuion quality sales disbursement ‡ Plans must be flexible.Using and implementing BP ‡ Guide to 5 years ‡ Control and monitors.

Failure??? ‡ ‡ ‡ ‡ ‡ ‡ Goals set unreasonable not measurable uncommitted inexperienced no idea .no customer. .

DOCUMENTS TO SUPPORT Personal resumes Personal financial statements Credit reports Lease deeds Letters of reference .

4. 6. 5. 2. 3. TITLE PAGE EXECUTIVE SUMMARY COMPANY PLAN MARKETING PLAN FINANCIAL PLAN SUPPORTING DOCUMENTS .CONTENTS 1.

fin control ‡ Create awareness R- .Early mgt decisions ‡ Record keeprecruitmotivate.

± running an early consumer preference test to gauge the idea that is popular. ‡ Impractical ideas need to be eliminated.g. ‡ Evaluation expressed in terms of values merit and benefits ‡ E.Evaluating an idea ‡ Practical promising new ideas need to be evaluated systematically. .

economic conditions.‡ Value to company ± analysis ‡ Define potential need of the marketin terms of time. .mkt structure.alternatives.futur e expectations.price versus performance. size of mkt. satisfaction.benefits.risks.

IDEA EVALUATION ‡ NEED BASED ‡ TYPEcontinuing.k.ROA ‡ COMPARISONS TO OTHER OPPORTUNITIES. .DCF.PV.frequency.dema nd ‡ COMPETING WAYSsame/modify ‡ BENEFITS/RISKS‡ PRICE/PERFORMANCE ‡ MARKETSIZE ‡ CUSTOMER FUNDS ‡ VALUE BASED ‡ CASH OUTFLOWS-r&d mach ‡ CASH INFLOWS ‡ NET CASH FLOWS ‡ PROFITS ‡ RELATIVE RETURNroe.temorary ‡ TIMING ± duration.roi.

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