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QUESTIONNAIRE

Name: ____________________________
Gender: Male Female
Occupation:
Service Student Business Others
Age Group:
Below 18 18-25 25-40 40 & Above

Q.1) Overall, I rate the SONY brand..


Excellent Good Average Poor Very poor
Q.2) I would rate the after sales services of Sony as..
Excellent Good Average Poor Very poor
Q.3) The Value added services I got on the purchase of Sony were..
Excellent Good Average Poor Very poor
Q.4) I would rate the proximity of the locality of the show room..
Excellent Good Average Poor Very poor
Q.5) I would rate the appearance of this TV brand..
Excellent Good Average Poor Very poor
Q.6) I would rate the quality of the Sony television as……..
Excellent Good Average Poor Very poor
Q.7) The Sony brand fulfills my status needs..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.8) I would like to recommend Sony to my friends..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.9) I would like to purchase Sony brand again..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.10) I think Sony charges appropriate price..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.11) This TV brand matches with my life style..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.12) SONY TV gives me the value for money..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.13) I knew all features of Sony TV before purchase..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.14) The sales staff was helpful during the purchase..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.15) The picture quality of Sony TV is good..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.16) The sound quality of Sony TV is good..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.17) They should provide more models..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree
Q.18) Sony’s brand name influences my purchase..
Strongly agree Agree Neither agree nor disagree
Disagree Strongly disagree

THANK YOU