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68 Blogging Tips from

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Confucius

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Introduction As you read each one of these, ask yourself, “How can I
apply this to my current blogging situation?” And then
Thanks for downloading and reading this ebook! Well... implement each tip. Because even the famous sayings of a
I guess you probably haven’t read it yet, so I’ll stick with, revered long-dead Chinese guy won’t help you become a
“Thanks for downloading!” better blogger if you don’t take any action.

I tried to make each one of these tips as applicable to I hope you like it!
all niches as possible, not just “internet marketing” or
“blogging tips.”
Tristan from BloggingBookshelf.com

Also, to be honest, you won’t find anything extraordinarily


groundbreaking here. For that, part of me wants to
apologize, and part of me doesn’t. I feel bad because I try to
provide really killer material here on Blogging Bookshelf.
On the other hand, I think the simple beauty and wisdom
of these Confucian sayings as they can be applied to life in
general more than makes up for the lack of groundbreaking
blogging tips. They deserve to be shared in their own right Feel free to freely distribute this ebook as long as you don’t charge anyhing and
and by themselves, even if they had no connection to don’t change anything!
blogging.

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1. Ability will never catch up with the 3. Be not ashamed of mistakes and thus
demand for it.  make them crimes.
Readers crave able bloggers. I believe that there are Everyone who blogs has made mistakes in one form or
currently many, many niche vacuums in the blogosphere another, and these mistakes are nothing to be ashamed
that can and should be filled by able bloggers. In other of. In fact, blog posts where people are open about their
words, there is a surplus of reader attention (demand) for mistakes tend to be among the most popular and useful on
truly excellent blogs with outstanding content (ability). a blog.

2. And remember, no matter where you 4. Before you embark on a journey of


go, there you are.  revenge, dig two graves.
Nothing on the Internet these days is secret. If you leave If someone says negative comments about you or your
derogatory remarks about a blogger, even if it’s in a blog, you don’t have to be negative back. Be the bigger
comment on an obscure blog, you can bet that the blogger person and try (I know it’s hard!) to shrug it off, learn what
will somehow find out about it! Wherever you go online, you can, and not continue the jerk cycle.
you represent your blog. Be the person that is a good
representative/spokesperson for your blog.

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5. Better a diamond with a flaw than a learning curve. If successful bloggers are doing something,
it’s obviously working for them, and it can work for you,
pebble without. 
too. And finally, you learn about blogging by just doing it.
I would much rather see an incredibly informative post Yeah, you’re going to mess up from time to time, but the
written in slightly imperfect English than an impeccably- knowledge you gain will be that much more valuable to you
written post that provides little actual value. Wouldn’t you? and anyone else you care to share your experiences with.

6. By three methods we may learn 7. Choose a job you love, and you will
wisdom: First, by reflection, which is never have to work a day in your life. 
noblest; Second, by imitation, which is This is one of my favorite quotes. I first heard it when I was
easiest; and third by experience, which is a teenager and decided right then to make it my life’s goal to
the bitterest.  model my life after it. I currently want to be a professional
blogger, and so far am absolutely loving every second of
These are three ways to learn about blogging. By simply
my journey, even though I’m working harder than this than
reflecting on what you already know about writing and
at anything else I’ve ever done. This quote also applies to
interacting with people, you can have a solid blogging
niche selection. Choose a niche you love and blogging
foundation. You can also imitate what you see successful
about it will be less of a chore and more of a favorite hobby.
bloggers doing. This helps significantly shorten your

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8. Death and life have their determined 10. Everything has beauty, but not
appointments; riches and honors depend everyone sees it. 
upon heaven.  You know how there are some really ugly babies out there,
Death and life are certain, but any success you want to have yet their parents think they’re the most adorable thing ever?
with your blog is uncertain. It’s hard to determine when it It’s the same with your blog. Some people will think it’s
will come or even if it will come at all. Just work hard and amazing, and others will hate it. You can’t and won’t please
you will be rewarded.  everyone, but the chances are pretty good that if you like
what you’re doing, you’ll be able to find other people in the
world who like it.
9. Do not impose on others what you
yourself do not desire.
11. Faced with what is right, to leave it
If you absolutely despise popups with every fiber of your
undone shows a lack of courage.
being, don’t have them on your blog. If you hate having to
sign in to comment on someone’s blog, don’t make that a Replying to all comments (within reason; you don’t need
requirement for your blog. Pretty simple, right?  to reply to spam messages or anything) and emails is the
right thing to do. Don’t ignore people. It shows that you
don’t value them, and it could very well lose you a reader or
potential future customer.

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12. Forget injuries, never forget 14. Have no friends not equal to yourself.
kindnesses. You should have a close circle of fellow bloggers, and
Always try to remember the people who have mentioned you should all share the same level passion. You don’t
your blog and taken the time to comment on, retweet, or necessarily have to be at the same level in terms of blog age
otherwise share your content. Do the same for them. and achievement, but you need to find people who are as
psyched, passionate, and hardworking as you are.
13. Go before the people with your
example, and be laborious in their affairs.  15. He who exercises government by
I love the idea of being “laborious in the affairs” of my blog
means of his virtue may be compared to
readers. I’d like to think we’re all one big, happy family. the north polar star, which keeps its place
As such I want to know about them! I want to be aware of and all the stars turn towards it. 
what they’re blogging about. I want to know if they need
I think that if you truly have an outstanding blog, people
help with anything. And I want to know if they’re coming
will naturally gravitate towards you and “revolve” around
out with any products.
you.

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16. He who learns but does not think, is the more people will respect you and appreciate what you
have to say.
lost! He who thinks but does not learn is
in great danger. 
18. Heaven means to be one with God. 
You can read a lot of blog posts, books, and ebooks and
Heaven also means to be one with your blog. Make your
emerge having learned absolutely nothing. Make sure
blog part of your life. Be thinking about it wherever you go.
that no matter what you’re reading, you apply it to your
Look for lessons or inspiration for things to blog about or
blogging situation. Learn from every mistake you make and
ways to improve your blog in everything you do.
every tricky situation you encounter.

17. He who speaks without modesty will 19. Hold faithfulness and sincerity as first
find it difficult to make his words good.  principles.
Be a faithful poster. In other words, have a consistent
Be honest and open with your accomplishments. Don’t
posting schedule. Be sincere in your writing and dealings
try to trick people into thinking you’re an expert when
with others.
you’re not. Though I have been blogging for a long time,
for example, I rarely talk about making money blogging
because I honestly haven’t made much money blogging!
The revealing you are about yourself and your experiences,

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20. I hear and I forget. I see and I 22. If a man takes no thought about
remember. I do and I understand.  what is distant, he will find sorrow near at
These are the three levels of learning effectiveness. The first hand.
involves reading a post where someone talks about doing You need to have a plan for your blog! You don’t have to
something. For example, the blog post is “How to improve have every detail mapped out (your plan will definitely
your blog.” You read it and don’t really think about it again. change as your blog grows), but it’s a great idea to have
The second involves actually seeing those improvements on goals set up for various time periods up to a few (or even 5
the blog and having them stick in your mind. And the third or 10) years away. In addition, you should outline how you
is implementing those improvements on your own blog. plan on reaching those goals.

21. I want you to be everything that’s you, 23. If I am walking with two other men,
deep at the center of your being.  each of them will serve as my teacher. I
Be yourself!!! This is such an important part of successful will
blogging. No one else is you, and that automatically
Pick out the good points of the one and imitate them,
differentiates your blog from everyone else’s! No one wants
and the bad points of the other and correct them in
to read a blog that has no personality.
myself. Imitate what is working well and what you like on

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other blogs you see. Take note of the things you don’t like you can do to change that and start implementing that
so much and make sure you don’t do them on your blog. immediately. As for the second part of this quote... Make
sure your blog is worth reading!
24. Ignorance is the night of the mind, but
a night without moon and star. 26. It does not matter how slowly you go
As far as I’m concerned, ignorance is not bliss in the
as long as you do not stop. 
blogosphere. You should learn as much as you can, both Another great one to apply to blogging. Having a successful
about your own niche a nd about blogging in general. blog takes time, and it takes some people more time than
others. Just keep plodding along and that will eventually
25. Instead of being concerned that you take you where you want to go. 

have no office, be concerned to think how


you may fit yourself for office. Instead of 27. All good things are difficult to
being concerned that you are not known, achieve; and bad things are very easy to
be worthy of being known.  get. 
It’s really hard to have a great blog! It requires a lot of time
I love this one! If your blog isn’t getting read much, don’t
and effort on your part. On the other hand, it’s really easy
be content with wallowing in anonymity! Figure out what
to have a lousy blog!

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28. Life is really simple, but we insist on 30. Never give a sword to a man who
making it complicated.  can’t dance. 
Or... Blogging is really simple, but we insist on making it Hahaha. I love this one. The essence of this one is that
complicated. When you come right down to it, having the right tools in the wrong hands can be dangerous. For
a successful blog is way simple: 1) write unique, useful example, if your blog is DoFollow, don’t let some spammer
content that solves a problem, and 2) work your butt off with a crappy mini site steal your link juice! Delete that
promoting your content by commenting, using Twitter, comment!
guest posting, etc.
31. Only the wisest and stupidest of men
29. Men’s natures are alike, it is their never change. 
habits that carry them far apart. If you’re resistant to change on your blog, ask yourself why.
Yes, your blog will likely share niche space with many other Is it because you’ve gotten feedback from your readers and
blogs, but it’s your habits that will distinguish you from have tested everything and know it’s perfect (wise!)? Or is
others. Do you consistently write great content? Are you it because you’re too stubborn to make any changes to your
consistently marketing your blog? Are you consistently precious blog (stupid!)?
interacting with your readership?

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32. Our greatest glory is not in never 34. Respect yourself and others will
falling, but in rising every time we fall.  respect you.
I’ve experienced a lot of failure in my blogging. I’ve Show your blog some respect and others will respect it.
started and eventually quit too many blogs to count. But PLEASE don’t plaster your blog with tons of hideous
my failures don’t matter. I’m not ashamed of them, and I ads. And PLEASE find or invest in a professional-looking
learned valuable lessons from each one. The real tragedy theme! They say “Don’t judge a book by its cover,” and you
would be to fail (or fall, as my man Confucius says) and not could also say, “Don’t judge a blog by its theme,” but in
try again. reality people do both.

33. Real knowledge is to know the extent 35. Give, if thou art asked for little.
of one’s ignorance.  Freely give of your time to help other bloggers and other
You don’t know everything. It’s ok to admit that, because people who read your blog. Be generous with your social
no one knows everything! The better you are at realizing media sharing and others will be generous to you.
what the limits of your own knowledge are, the better you’ll
be able eventually push past those limits.

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36. Study the past, if you would divine the 38. The book salesman should be honored
future.  because he brings to our attention, as a
Examine your analytics! Figure out why you’ve got those rule, the very books we need most and
traffic spikes to see how you can get them again and neglect most. 
maintain them. This will give you a better idea of the kind
I think you could replace “book salesman” with “blogger”
of growth you can expect to see.
and replace “books” with “tips” or something, and the
statement wouldn’t be any less true!
37. Success depends upon previous
preparation, and without such 39. The mechanic that would perfect his
preparation there is sure to be failure.  work must first sharpen his tools. 
I think one of the best tips for bloggers is to have a bunch of There are a lot of tools bloggers need to be familiar with,
lists. Prepare a list of blogs you want to guest post on, a list but I think the most important skill/tool a blogger can have
of future blog topics, a list of influential bloggers you want is writing ability. Ask people to critique your writing so
to be on the radar of, etc. that you can figure out how to write better. And ask pseudo
strangers; they’ll be less likely to lie to you :)

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40. The firm, the enduring, the simple, 42. The object of the superior man is
and the modest are near to virtue.  truth. 
Be firm in your opinions. Have simple yet powerful When you’re reading other blogs, don’t just take everything
arguments, tips, and ideas. Be modest in your success, and you read as 100% verifiable fact. Question what you read.
definitely don’t rub it in. Ask if what you’re reading makes sense and if it’s the right
thing for you to do. Is it right for you? Is it right for your
41. The more man meditates upon good blog? Is it right for your readers?

thoughts, the better will be his world and


the world at large.  43. The scholar who cherishes the love of
comfort is not fit to be deemed a scholar.
I think this quote perfectly sums up the mindset a
successful blogger needs to have. Stay positive! Blogging successfully should take you out of your comfort
zone. You should work harder than maybe you feel
comfortable with.

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44. The strength of a nation derives from 46. The superior man is distressed by
the integrity of the home.  the limitations of his ability; he is not
The strength of your blog is only as strong as the distressed by the fact that men do not
individuals that make up the community of your blog.  recognize the ability that he has. 
You should be internally driven to be a better blogger and
45. The superior man acts before he to serve your readers better. Don’t be frustrated by things
speaks, and afterwards speaks according that you can’t control.
to his action. 
Before you blog about, say, making money blogging, you
47. The superior man makes the difficulty
should maybe... have made some money blogging? When to be overcome his first interest; success
you’ve made the money, THAT’s when you should blog only comes later. 
about it.
Take things one step at a time. Realize that you are going
to have to overcome a lot of difficulties to have a successful
blog. Success will only come after overcoming all of that.

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48. The superior man thinks always 50. The will to win, the desire to succeed,
of virtue; the common man thinks of the urge to reach your full potential... these
comfort.  are the keys that will unlock the door to
This reminds me of another quote... “Do what is good, not personal excellence. 
what is easy.” Have you noticed that the MEGA successful I think that this is pretty self explanatory, and I think it
bloggers have all gotten that way by providing the best perfectly explains the mindset that a successful blogger
content? Was it by starting up autoblogs and throwing up needs to be in.
AdSense? Nope. Virtue in blogging will eventually lead to
material comfort. At least... that’s what I’m hoping.
51. There are three things which the
superior man guards against. In youth...
49. The superior man understands what
lust. When he is strong... quarrelsomeness.
is right; the inferior man understands
When he is old... covetousness.
what will sell. 
These correspond pretty well with the stages of
Oooo! Isn’t this great? It kind of goes along with the
bloggerhood, right? When you’re a young blogger, you
previous one.
need to temper your lust for the newest shiny ebook or for
making a quick buck. When you’re a successful blogger,

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you need to not be a jerk to the “underling” bloggers 54. To know what is right and not to do it
around you. And when you’re old... well... I actually don’t
is the worst cowardice. 
know how that one relates to blogging! Any thoughts?
 If you’re reading this, you are probably well aware of what
you’ve got to do to be a successful blogger. So what are you
52. They must often change, who would
waiting for?
be constant in happiness or wisdom. 
You and your blog need to constantly be growing in order 55. To see and listen to the wicked is
to keep up with the pace that the blogosphere is moving at.
already the beginning of wickedness. 
If you absorb crappy information about how to blog better,
53. To be wronged is nothing unless you
you’re going to poop out a crappy blog.
continue to remember it. 
If you’ve got grudges against other bloggers, just let ‘em go! 56. Virtue is not left to stand alone. He
who practices it will have neighbors. 
If you’ve got an awesome blog, people who also have
awesome blogs will naturally find you.

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57. We should feel sorrow, but not sink 60. When it is obvious that the goals
under its oppression.  cannot be reached, don’t adjust the goals,
Don’t let your lack of success get you down! It’s normal to adjust the action steps. 
feel disappointment if your blogging goals aren’t met, but WOW. This one is right on the money!
turn that disappointment into the drive to be better.

61. When we see persons of worth, we


58. What you do not want done to should think of equaling them; when
yourself, do not do to others.  we see persons of a contrary character,
This one is pretty well known and pretty self explanatory! we should turn inwards and examine
ourselves. 
59. When anger rises, think of the
This is pretty similar to one of the earlier ones. Take the
consequences.  good from the good blogs and ask yourself if you’re also
Another self explanatory one, though you probably doing the bad of the bad blogs.
shouldn’t need to get too angry about your blog! In fact, the
only time I can imagine being angry is if someone hacked
my blog or something.

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62. When you are laboring for others let 64. Wherever you go, go with all your
it be with the same zeal as if it were for heart. 
yourself.  Put yourself 100% heart and soul into your blog!
When you write guest posts, write them with the same
quality as the articles you write for your blog. When you 65. Wisdom, compassion, and courage
comment on other people’s blogs, leave the same kind of are the three universally recognized moral
comments you’d like to have left on your blog. Your work
qualities of men. 
represents you wherever you go.
Wisdom: Know what you’re talking about. Compassion:
Help out your readers and other bloggers in your niche as
63. When you have faults, do not fear to
much as you can. Courage: Do things that other bloggers
abandon them. aren’t doing! Dare to be different!
If something on your blog isn’t working out for you (like
a particular series of posts or a new logo), don’t feel bad
about getting rid of it. Cut your losses and move on.

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66. With coarse rice to eat, with water to 68. You cannot open a book without
drink, and my bended arm for a pillow, I learning something. 
have still joy in the midst of these things.  You can’t read a blog without learning something. There’s
Take joy in the little accomplishments and victories! Got ALWAYS something to learn. And hopefully you didn’t
your first double digit number of comments? Sweet! Just read this ebook without learning something :)
published your first guest post? Go get ice cream!

67. Without feelings of respect, what is


there to distinguish men from beasts? 
Whether you like someone else’s blog or don’t, whether
you like a comment or don’t, don’t lose your temper. Treat
everyone with respect and they’ll treat you with respect.

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Alright, NOW I can say, “Thanks for reading!”

I hope you found some useful info here that will help you
not only with your blogging, but in life in general.

I’d really appreciate it if you retweeted this ebook and


shared it with your friends!

Tristan

Click here to retweet this ebook.

Click here to visit this ebook’s page on Blogging Bookshelf.

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