RAJASTHAN TECHNICAL UNIVERSITY

A

COMPLETE DOCUMENT AS APPROVED BY BOARD OF STUDIES FOR

MASTER OF BUSINESS ADMINISTRATION (MBA)

PREPARED AND COMPILED BY

CHAIRMAN BOARD OF STUDIES (MANAGEMENT) RAJASTAHN TECHNICAL UNIVERSITY.

MASTER OF BUSINESS ADMINISTRATION MBA (Regular) Semester Scheme
Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

The Master of Business Administration (MBA) is a 4 semester’s program. The following is the scheme for teaching and examination of MBA Course. MBA (First & Second Semester)
“THE DURATION OF EXTERNAL EXAMINATION FOR EACH PAPER WOULD BE 3 HOURS.”

I Semester MBA
Code No. M-101 M-102 M-103 M-104 M-105 M-106 M-107 M-108 Name of Subject Number of Hours per week 4 4 4 4 4 4 4 2 30 Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 240 560

Total 100 100 100 100 100 100 100 100 800

Principles & Practices of Management Organization Behavior Quantitative Techniques for Management Managerial Economics Management Accounting – I Marketing Management Business Environment Computer Applications in Management Total

II Semester MBA
Code No. M-201 M-202 M-203 M-204 M-205 M-206 M-207 M-208 Name of Subject Number of Hours per week 4 4 4 4 4 4 4 28 Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 100/50 100/50 180 620

Total 100 100 100 100 100 100 100 100 800

Human Resource Management Financial Management Management Accounting – II Operation & Production Management Research Methods in Management Information Technology for Management Seminar on Contemporary Issues* Comprehensive Viva-Voce** Total

*The BOS approved paper no M-207 as the paper on seminar on Contemporary issues. Here the faculty members will assign contemporary issues concerning with Indian Corporate sector like, merger & acquisition, current economic issues, global interface, stock market developments, new HR initiatives, recent trends in marketing trends etc, to the students. The student will prepare seminar under guidance of faculty members to be allotted by the director/ Principal of the institute. There will be no internal assessment. ** M-208 The comprehensive viva paper will be examined by the external examiner. The candidate will be examined in the papers which he/she studied during semester 1st and semester 2nd. There will be no internal assessment. • There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners, proposed by BOS and approved by Vice Chancellor. The concerned institute will bear the traveling, remuneration, DA and other incidental expenditure of external examiner with recourse to RTU.
Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

MBA (Third & Fourth Semester) III Semester MBA
Code No. Name of Subject Number of Hours Per week Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 100/50 70/28 70/28 70/28 70/28 70/28 70/28 70/28 590

Total

Compulsory Subjects M-301 Summer Training Project Report* M-302 Business Policy & Strategic Management Optional Subjects Six Subjects (Four Major & Two Minor) from the groups given below. For example a finance major & Marketing minor student will have to opt for M303.304,305 & 306 and any two from M-307, 308,309,310) Total

2 4 4 4 4 4 4 4 30

30/12 30/12 30/12 30/12 30/12 30/12 30/12 180

100 100 100 100 100 100 100 100 800

* The summer training project report will be evaluated on internal and external basis. Evaluation and presentation of the report will be done by internal and external examiners. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners, proposed by BOS and approved by Vice Chancellor. The concerned institute will bear the traveling, remuneration, DA and other incidental expenditure of external examiner with recourse to RTU. IV Semester MBA
Code No. Name of Subject Number of Hours per week Internal/Mi nimum Pass Marks 30/12 30/12 30/12 Marks External/M inimum Pass Marks 70/28 70/28 70/28 200/100 70/28 70/28 70/28 620

Total

Compulsory Subjects M-401 Business Ethics and Ethos M-402 Project Management M-403 Business Laws M-404 Project Study* Optional Subjects Three subject (2Major & 1 Minor) from the groups given below. For example a Finance major & Marketing minor student will have to opt M-405, 406 and any one from M-407, 408. Total

4 4 4 4 4 4 4 28

100 100 100 200 100 100 100 800

30/12 30/12 30/12 180

* Paper M-404 is a paper on project study. The project is real life short term corporate study. The candidate will be allotted the project by the faculty of the institute in consultation with the director/principal of the institute. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners, proposed by BOS and approved by Vice Chancellor. The concerned institute will bear the traveling, remuneration, DA and other incidental expenditure of external examiner with recourse to RTU.

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

Rajasthan Technical University. Chairman BoS. Surendra Kumar Vyas. Department of Management & Technology.List of Optional Groups for MBA (Third & Fourth Semester) Group A [FINANCE] M-303 M-304 M-305 M-306 M-405 M-406 Security Analysis & Portfolio Management International Financial Management Management of Financial Services Finance for strategic decisions Financial Derivatives Banking Services Operation Group B [MARKETING] M-307 M-308 M-309 M-310 M-407 M-408 Advertising Management International Marketing Sales & Distribution Management Product & Brand Management Consumer Behavior & Market Research Marketing of Services Group C [HUMAN RESOURCE MANAGEMENT] M-311 M-312 M-313 M-314 M-409 M-410 Training & Development Strategic Human Resource Management Leadership Skills & Change Management Human Resource Planning Employment Laws Performance Management & Retention Strategies Group D [PRODUCTION AND OPERATION MANAGEMENT] M-315 M-316 M-317 M-318 M-411 M-412 Material Management Total Quality Management Production Planning & Control Operations Research Logistics Management Service Operations Management Dean. . Kota/ 2008-2009/Prof. Engineering College. Bikaner.

Bikaner.Group E [INFORMATION TECHNOLOGY MANAGEMENT] M-323 M-324 M-325 M-326 M-415 M-416 Business Process Re-engineering System Analysis and Design Strategic Management of Information Technology Data Base Management Management Support System E-Business Group F [TOURISM AND HOTEL MANAGEMENT] M-331 M-332 M-333 M-334 M-419 M-420 Introduction to tourism Airlines Management Management of Travel agency and Tour management Legal and regulatory Framework of tourism. . Rajasthan Technical University. Engineering College. Surendra Kumar Vyas. Dean. Chairman BoS. Kota/ 2008-2009/Prof. Hotel Management Field study and project report: Event and conference management. Department of Management & Technology.

departmentation. Managerial Roles and responsibilities. contingency theories. This course provides the student with an understanding of how the philosophy of management underlies the MBA course taught on the Programme. Fundamentals of Organizing. The objective of this paper is to familiarize the student with basic management concepts and behavioral processes in the organisation. Section-B Case Study Dean. Functions of Management. System and Contingency Approach for understanding organizations. Coordination. managerial culture and leadership. Bureaucratic Management. Span of Management. Surendra Kumar Vyas. leadership styles and skills. It will enable students to evaluate and analyse a firm’s management philosophy. skills and rules in an organization. Administrative Management. Strategic organizing design. social responsibilities of Business. Leadership. trait theories. control technique. Decision making. Control. line and staff authority and decentralization. span of control.Meaning and Importance. behavioral theories. Direction-concept. Policies. Management Thought-Classical Perspective.Marks : 70 Time : 3 Hrs. The course will be an introduction to the way in which a firm can develop its managerial thinking. Management Defined. Department of Management & Technology. Rajasthan Technical University. Engineering College. Fundamentals of Planning . control of overall performance. Chairman BoS. M-101 M-102 M-103 M-104 M-105 M-106 M-107 M-108 Name of Subject Number of Hours per week 4 4 4 4 4 4 4 2 30 Internal/ Minimum Pass marks 30 30 30 30 30 30 30 30 240 / / / / / / / / 12 12 12 12 12 12 12 12 Marks External/ Minimum Pass marks 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 560 Total 100 100 100 100 100 100 100 100 800 Principles & Practices of Management Organization Behavior Quantitative Techniques for Management Managerial Economics Management Accounting – I Marketing Management Business Environment Computer Applications in Management Total M-101 Principles and Practice of Management Course/Paper : 101 MBA Semester-I Objective: Max. mission and strategy.I Semester MBA Code No.Objectives. . Section A Management an Overview. transitions in leadership theories. Behavioral Perspective. Scientific Management. nature and purpose.concept. to understand the impact this philosophy has on the organisation and operation of the business. Kota/ 2008-2009/Prof. Strategies.Nature and purpose. Bikaner. Managerial processes. functions.

Engineering College. impact of globalization. managerial consideration for further developing of personality development of employee. Cognitive and behavioral theories. process. Maslow’s hierarchy of needs theory. and managing planned change. process. forces of change. Management of change: concept. .M-102 ORGANIZATIONAL BEHAVIOUR Course/Paper : 102 MBA Semester-I Objective: Max. Perception –Meaning and definition. importance. It also aims to help the student develop decision making skills through case discussions. Surendra Kumar Vyas. goal-setting theories. Group Behaviour: Group formation: formal and informal group. Bikaner.expectancy. Managerial implications of perception in business situations. Kota/ 2008-2009/Prof. Section -A Organizational Behaviour . trends. Chairman BoS. nature causes and consequences of stress. The objective is to help student comprehend perceive and understand dynamic nature of groups.significance. group decision making. main reasons impact. research foundation. Equity. Motivation: nature and importance. perceptual errors. need theories of motivation. theories of Personality development. Lewin’s stages of change. Rajasthan Technical University. effective and efficient communication. The paper aims to present the basic concepts of management. Mc Cleland’s Achievement Motivation Theory. Communication: Meaning.. group effectiveness and self managed teams. Dean. Conflict and stress management: meaning. diversity initiatives. Alderfer’s ERG theory. basic process.Definition – assumptions. resistance to change. Personality Development: meaning. competitive advantages. types. conflict handling.Marks : 70 Time : 3 Hrs. .Historical Background Fundamental concepts of OB. Perceptual process. schemas.. stages of group development. Section-B Case Study. learning organisation and Knowledge management. barriers in communication. demographic differences. Provide on insight into behaviour of individuals in organization and the changing environment of organizations. trends and layers of diversity. Department of Management & Technology.the concept of needs. Individual Behaviour and Managing diversity: individual behaviour. This is with a view to enable him to develop and adopt effective strategies to influence it. barriers and challenges. functional and dysfunctional conflict.

Chairman BoS. Concept Model Building for Business Decisions. Decision Theory. Dean.. Section-A Intorduction to Quantitative Techniques. Method of solution. Role and Scope Models in Business and Industry. decision making in a Competitive Situation-Game Theory-Types of Games. Criterion of Maximum likelihood. . The objective of the course is to equip the student with basic quantitative tools required to perform the role as a manager. Rajasthan Technical University. Solving linear equations by using matrices. This will enable him to do analytical evaluation and arrive at logical conclusions & inferences to the decisions. Simplex method. Matrix Algebra Determinations. Basic concepts of differentiation. Output Model in Matrices. Mixed strategy. Linear Programme. Min.Marks : 70 Time : 3 Hrs. Probability Distributions Binomial. Decision making under uncertainty. Section-B Cases and Problems. Engineering College. Department of Management & Technology. Surendra Kumar Vyas.M-103 QUANTITATIVE TECHNIQUES FOR MANAGEMENT Course/Paper : 103 MBA Semester-I Objective: Max. Possion and Normal. Maxmin and Minmax. Kota/ 2008-2009/Prof. Problem formulation and geometric methods of solution. Applications of Matrices to value Analysis. Decision Tress-Applications. Correlation and Regression. Two phase method. Bikaner. Note: 50% of the questions will be application oriented. Decision making under risk Bayesian approach. Elementary ideas about duality. Two person zero sum games. Theories of Extremes. Criterion of Maximum. Elements of Statistics Probability.

concept. supply function. it is becoming important for players in the market place to learn to conduct themselves in a manner that will assure them of success. Surendra Kumar Vyas. determination. Production Function to cost function-long run and short run total cost. Rajasthan Technical University. Engineering College. Bikaner. measurement. determinants of Demand. National income-concept and measurement. Dean. Break-even Analysis Make or Buy Decisions. The objective of the course is to provide insights into these aspects.concept. The fundamental concepts of Managerial Economics. Chairman BoS. Inflation. Department of Management & Technology.concept.Marks : 70 Time : 3 Hrs. Concept of Consumer's surplus. Elasticity of Demand. Market structure and pricing decisions-the competitive and monopoly model. Kota/ 2008-2009/Prof. Analysis and costs estimation-economic Concept of Cost.M-104 MANAGERIAL ECONOMICS Course/Paper : 104 MBA Semester-I Objective: Max. role and Responsibility of a Managerial Economist. Section-B Case study. With economies becoming increasingly market oriented. Demand Function and econometric techniques. analysis. Business cycles. fiscal policy. Different Types of Cost: Managerial uses of cost Function. pricing of multiple products. Section-A Nature and Scope of Managerial Economics. . The new economy-definition and characteristics. monopolistic competition and oligopoly. Theory of Supply. Students of management must be exposed to the time tested tools and techniques of managerial economics to enable them to appreciate their relevance in decision making. theory of the firm and the role of profits Theory of Demand.

Cost sheet Cost-Volume-Profit Analysis. costing. Rajasthan Technical University. The student will be able to understand the system of utilizing financial. Note: 50% of the Questions will be Numerical/Cases/Inferences based. .Marks : 70 Time : 3 Hrs.as a backdrop to management accounting and Cost Accounting. scope. Budgetary Control.Understanding basic financial accounting. Analysis of Corporate Performance: Preparation and calculation of Fund Flow and Cash Flow statement as per AS-3. Management accounting and corporate governance. Surendra Kumar Vyas. Section -A Introduction to Management Accounting – Origin. Comparative and common size financial statement. Chairman BoS.M-105 MANAGEMENT ACCOUNTING-I Course/Paper : 105 MBA Semester-I Objective: Max. Bikaner. Dean.Ratio analysis. The objective of the course is to enable the student to familiarize with the preparation and calculation knowledge of management accounting. Marginal cost and CVP Analysis and Profit planning. Engineering College. and other information to assist the management in the performance and evaluation of their functions. Financial statement analysis. Kota/ 2008-2009/Prof. Section-B Cases/Problems. Preparation of Final Accounts. Management Accounting. functions and principles. Basic Cost Concept. Activity based costing. Department of Management & Technology. Changing role of management accounting and recent developments.types and calculation. Understanding Indian Corporate Sector.

sales promotion. Management of Marketing Efforts: building brands-dealing with competition. Section-A Understanding Marketing Management-Importance and scope. Product Policy and Pricing decision.Marks : 70 Time : 3 Hrs. Section-B Case Study Dean. Marketing insights-information and scanning the environment. New Product Development Strategy. Rural Marketing: The profile of rural market of India. Marketing strategies and plansmarketing and customer value. Consumer Behavior and market segmentation. competitive brand strategy.it is a company wide undertaking.M-106 MARKETING MANAGEMENT Course/Paper : 106 MBA Semester-I Objective: Max.Targeting and positioning as per the changing pattern of Indian consumers-levels of market segmentation. The main problem area in rural marketing. Department of Management & Technology. Kota/ 2008-2009/Prof. Channels of distribution. It drives the company’s vision. Surendra Kumar Vyas. analyzing the macro environment. Marketing is no longer a company department charged with a limited number of tasks. Rajasthan Technical University. Bikaner. Market Segmentation in rural market. segmenting consumer markets. direct marketing and personal selling. Marketing succeeds only when all departments work together to achieve goals. market targeting. The student will be able to understand these concepts. interactive marketing (E-Marketing) Marketing Research and Information System. mission and strategic planning. Engineering College. Managing the Marketing programme-advertisement. Product Life Cycle Strategy. marketing communication in Rural Markets. Chairman BoS. . channel Management in rural markets.

Dean. Management of organisational resources for developing effective Internal organisational environment. External Environment-nature and significance . This will also help them to develop the ability to analyse the competitive business environment to appraise the environmental pressures on business. impact of liberalisation and privatization on Indian economy.Marks : 70 Time : 3 Hrs.Types of political systems. Section-A Business Environment – Nature.Changing role of Government Structure of Indian Economy. Economic environment-types of economic systems. role of political organisation of India to development of economy. Surendra Kumar Vyas. Chairman BoS. Rajasthan Technical University. Political and Technological factors influencing Business Environment . Critical evaluation of latest economic policies of India.Indian Heritage .Business Ethics .Economic. Exim and Technology policy.M-107 BUSINESS ENVIRONMENT Course/Paper : 107 MBA Semester-I Objective: Max.Cultural. Section-B Case Study. Concept and Significance of Internal environment. The primary objective of this course is to acquaint the students to the emerging trends in business environment. and to understand the government policies and current issues in Indian perspective. introducing organisational change when this equilibrium is found.Foreign Collaborations Political environment. Multinational Corporations . .Developing Ethical Business Habits Work Ethos in Indian Perspective . Government policy regarding small sector enterprises. Bikaner.Relevance of values in Management Government of India’s Commercial Banking. Socio. Social Responsibilities of Business . Engineering College. role of Indian business houses in the world. Kota/ 2008-2009/Prof. Approach to Foreign direct Investment. Department of Management & Technology.

The World-Wide Web. Bikaner. MS Word.MS Power Point. Accessories MS Office and its application-MS Office Fundamentals & Components Excel. Dean. Object-Oriented DB. CPU. Token bus. TCP/IP fundamentals. Normalization Process. Special Indicators. Local Area Network (Ethernet. MS Advantage and Disadvantage of IT Outsourcing. Network Model. fundamental. Telecommunication Concepts. Distributed DB. Advance Technologies in Data Base Technology.Application software. Kota/ 2008-2009/Prof. Characteristics of computer systems. Types of Software . Engineering College. Surendra Kumar Vyas. Token ring) Wide Area Network.Access. The students will also be able to learn to solve business mathematical problems with the aid of computers. Document Window. . MS. Relational Model. Application Software’s Languages Windows and its applications-Windows Operating System. Extranet.M-108 COMPUTER APPLICATION IN MANAGEMENT Course/Paper : 108 MBA Semester-I Objective: Max. System Software-Operating systems and types. This course is designed to make the students of management familiar with the basic fundamentals and concept of computer.Hierarchical Model. This paper shall prepare students to learn and acquire necessary computer skills required for day to day office application.Marks : 70 Time : 3 Hrs.definition. Computer Memory. Data Base Management System-Data Base Management System Objectives of Data Base. Softwares. Elements of Desktop. File Handling in Windows. technical and commercial classification of computer.input and output devices. Rajasthan Technical University. Data Transmission and OSI layers. Chairman BoS. Internet. Intranet. Application Window. Client Server Systems Section-B Case study. a simple model of computer. Data representation and application. Advantages & Disadvantages of DBMS. Section-A Introduction to computers. Department of Management & Technology.

Selection and induction. to the students. Training method Lecture. new HR initiatives. Human Resource Planning-Concept. students need to understand behaviour of human resources in various organisational situations. case method. Training.Group. Surendra Kumar Vyas. Performance measurement and reward systems-introduction. Here the faculty members will assign contemporary issues concerning with Indian Corporate sector like. Evaluation of a training Programme. Establishment. job specification. global interface. Business in Basket T. Section-B Dean. non monetary rewards. Establishment of Training objectives. Strategic challenges for leadership. Engineering College. Syndicate. components. Employee compensation-purpose and importance.Marks : 70 MBA Semester-II Time : 3 Hrs. current economic issues. The objective of this course is to sensitize students to various facts of managing people and to create an understanding of the various policies and practices of human resource management. HRD-Concept. M-201 M-202 M-203 M-204 M-205 M-206 M-207 M-208 Name of Subject Human Resource Management Financial Management Management Accounting – II Operation & Production Management Research Methods in Management Information Technology for Management Seminar on Contemporary Issues* Comprehensive Viva-Voce** Total Number of Hours per week 4 4 4 4 4 4 4 28 Marks External/M Internal/Mini inimum mum Marks Marks 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 100/50 100/50 180 620 Total 100 100 100 100 100 100 100 100 800 *The BOS approved paper no M-207 as the paper on seminar on Contemporary issues. leadership and performance. stock market developments. Objective: To become a successful manager of people. Training phases. M-201 HUMAN RESOURCE MANAGEMENT Course/Paper : 201 Max. The student will prepare seminar under guidance of faculty members to be allotted by the director/ Principal of the institute. Rajasthan Technical University. Bikaner. Section-A Human Resource Management-.II Semester MBA Code No. Department of Management & Technology. There will be no internal assessment. Incident. SHRM Mergers and acquisitions. Role playing. . reward management performance appraisals. Process. organizational efficiency is largely dependent on the contribution made by the human resources of the organization. The candidate will be examined in the papers which he/she studied during semester 1st and semester 2nd. job design-Concept approaches. Introduction and Scope. job analysis. Need. Human Resource Procurement-Recruitment. merger & acquisition. Discipline. There will be no internal assessment. performance drivers. recent trends in marketing trends etc. In a complex world of industry and business. The grievance procedure. job description. Kota/ 2008-2009/Prof. career management. workers participation in Management Employee. ** M-208 the comprehensive viva paper will be examined by the external examiner. Chairman BoS. Need Assessment.

Kota/ 2008-2009/Prof. The focus in this paper would be on issues related to financial management in the Indian Corporate Sector. Receivables management.Marks : 70 Time : 3 Hrs. Inventory management. Importance and Objectives of Financial Management. Management of working capital. Cost of capital. Cash and Marketable securities management.concept. Surendra Kumar Vyas. Merger and Acquisition. Capital structure Theory and Policy. Dean. Risk and Return. The objective is to enable and equip the manager with basic tools for applying financial analysis. Chairman BoS. Hire Purchase and Project Financing.Lease. and APT. . Section-A Meaning. Financing decisions: Concepts of operating and financial leverage. Corporate Restructuring. Time value of money. Functions of chief financial officer. Section-B Case/Problems Note: 50% of the questions will be numerical. Engineering College.Case/Problems. Department of Management & Technology. theory. Treasury management. Conflicts in profit versus value maximization principle.overview of capital market theory. Dividend Policy . Financing of working capital. M-202 FINANCIAL MANAGEMENT Course/Paper : 202 MBA Semester-II Objective: Max. The contents are related to the practices observed in Indian Corporate Sector. Beta Estimation. Bikaner. Investment decisions: Capital budgeting.Different sources of finance: Asset Based financing. Rajasthan Technical University. Risk analysis in capital budgeting. CAPM.

. process accounting of normal and abnormal wastage. performance budgeting. Process Stock Accounting and inter process accounting. elementary accounting and interpretation. master budget.simple process. Inferences from published financial statements-Ratio. Department of Management & Technology. Basic cost terms and concepts. Pricing decision. Cost reduction system-kaizen costing system. Chairman BoS. Bikaner. Kota/ 2008-2009/Prof. sales. ABC. production budget. process costing. Dean.M-203 MANAGEMENT ACCOUNTING-II Course/Paper : 203 MBA Semester-II Objective: Max. Emerging issues in Management Accounting-Human Resources Accounting. Managerial implications of job order costing. ZBB. cost-volume-profit analysis. . Life cycle costing. Internal Reconstruction and Amalgamation – concept. Section –B Cases/Problems. Standard cost and variance analysis. cash flow and funds flow. Rajasthan Technical University. Engineering College.Flexible. Budgeting and budgetary control-Types of budget. Section –A Management Accounting-Introduction. Note: 60% of the Questions will be Numerical/Cases/Inferences based. Managerial implication of budget. The objective of the course is to provide the students with a learning framework that will enable them to study the principles and procedures used in collection and analysis of accounting information. Surendra Kumar Vyas. EVA.Marks : 70 Time : 3 Hrs. cash.

Material Management -an Overview. Total Quality of services. ERP and Business process engineering maintenance Management.M-204 OPERATIONS AND PRODUCTION MANAGEMENT Course/Paper : 204 MBA Semester-II Objective: Max. Rajasthan Technical University. Kota/ 2008-2009/Prof. scheduling and control of Production and Operation functions in both manufacturing and services. Work Measurement. Section-B Case study. Productivity improvement in operations thought layout engineering and quality management etc. Capacity Planning -Models.process planning and design Facility Location. Section-A Operation Management-Introduction. International Quality Certification and other standards and their applicability in design manufacturing Humanistic and Marketing Aspects of TQ. project management-PERT & CPM. Nature and Scope of Production Management. Method Study. Department of Management & Technology. Work Sampling Work Environment-Industrial Safety.JIT . Total Quality and safety. Process Planning-Aggregate Planning-Scheduling Maintenance Management Concepts-Work Study. Surendra Kumar Vyas. The Course is designed to acquaint the students with decision making in : Planning. Line Balancing-Problems Operations decisions-Production Planning and Control -In Mass Production in Batch/Job Order Manufacturing. Effective and efficient flow. Operation Research and operation strategy. Engineering College. Computer aided Manufacturing (CAM). transportation and assignment problems. forecasting demand and Linear regression. Inventory Control. production control. . Layout Planning and Analysis Material HandlingPrincipals-Equipments. allocation of resources. Bikaner. Types Manufacturing Systems & Layouts. Artificial Intelligence & expert systems.Marks : 70 Time : 3 Hrs. replenishment and control of materials with reference to both manufacturing and services organisations.Network Techniques-Simulation Concept of total Quality (TQ). storage and retrieval System. Dean. Chairman BoS.

and Testing hypotheses One sample test and two sample tests. chi-square and analysis of variance. Data Collection -Sources. The Interview. using software for analysis Grouping and displaying data to convey meaning: Tables and Graphs. Chairman BoS. Report Writing Organization Presentation. measures of Central tendency and dispersion in frequency distributions. Review of Literature. Non-Parametric methods . Descriptive and Experimental research Design.Motivational Research. Scaling Techniques. Engineering College. The mann-whittney U test.Formulation of Research Problem Hypothesis Building Characteristic and Testing. o understand the concept and process of Business research in business environment. in developing the most appropriate methodology for their research studies and to make familiar with the art of using different research methods and techniques.Socio Metric and Rating Scale.the sign test for paired data. Section –A Concept of Scientific Enquiry . Research Design-Exploratory. Simple regression and correlation. To understand the concept of measurement in empirical systems & its validity and reliability. Bibliography and References. the rank sums test. level of Significance. Attitude Measurement. Kota/ 2008-2009/Prof. Surendra Kumar Vyas. Bikaner. Rajasthan Technical University. Parametric and Nonparametric test.M-205 RESEARCH METHODS IN MANAGEMENT Course/Paper : 204 MBA Semester-II Objective: Max. Internal Consistency Scales. . Sampling Decisions. Qualitative Research Design. Scalograms. conclusive and causal research. Focus Group. the one sample Runs test. To use statistical techniques for analysis of research data. Section-B Cases and Problems. Observation and Survey. The objective of the course is to enable the students. To know the use of tools and techniques for exploratory.Marks : 70 Time : 3 Hrs. To realize the applications of Business research. Probability and Sampling. Dean. Probability distributions. Department of Management & Technology. rank correlation. Constructing a questionnaire.

M-206 INFORMATION TECHNOLOGY FOR MANAGEMENT Course/Paper : 206 MBA Semester-II Objective: Max. MIS as a Control System. www. ERP & IT’s Benefits. Functions. Application of MIS. Why We Need Internet. Structure of MIS. Multimedia. Management Information System-MIS: Definition. the changing world of Information. Web Browser. Security. Management Issues. Management in a Technological Environment. System: A Definition. Process of Management. The course is an introduction of computer architecture. MIS Characteristics. Human as an Information Processing System. This will help students to understand the role of information systems and technology with current business and management application. I T issues for Management. Chairman BoS. networks and software tools. Kota/ 2008-2009/Prof. Dean. Neural Networks. Section-A Information & System Concepts-Introduction --Concepts. Types of Systems. System Decomposition. Internet in India. Bikaner. Rajasthan Technical University. Issues for Senior Management: Management Control. Internet Tools & Services.E-Comm. Internet-Introduction to Internet. Nature & Scope. Integration of Sub Systems. Role of MIS.Marks : 70 Time : 3 Hrs. Artificial Intelligence. Future of Internet. . Surendra Kumar Vyas. Organization and Information. Decision Support System (DSS) and Expert Systems. Executive Information System. Classification of Information. an Introduction. International Business and IT. Department of Management & Technology. New Information Technology: Interconnection and networking. Value of Information. Engineering College. Worms and other creatures. Security Issues: Viruses. Section-B Case Study. Methods of Data & Information Collection. EBusiness Fundamentals. Elements of a System.

recent trends in marketing trends etc. There will be no internal assessment. Kota/ 2008-2009/Prof. current economic issues.Marks : 100 M-207 is on Seminar on Contemporary Management issues.M-207 SEMINAR ON CONTEMPORARY MANAGEMENT ISSUES Course/Paper : 207 MBA Semester-II Max. The candidate will be examined in the papers which he/she studied during semester 1st and semester 2nd.) THE assessment of the report and its presentation will be jointly done by the internal and external examiner. . The student will submit written report and make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU. merger & acquisition. Here the faculty members will assign contemporary issues concerning with Indian Corporate sector like. to the students. The student will make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU. Chairman BoS. Dean. There will be no internal assessment. new HR initiatives. stock market developments. The student will prepare seminar under guidance of faculty members to be allotted by the director/ Principal of the institute.Marks : 100 The performance e of the student at comprehensive viva examination will be done by a panel of internal and external examiner. Bikaner. Department of Management & Technology. M-208 COMPREHENSIVE VIVA-VOCE Course/Paper : 208 MBA Semester-II Max. global interface. Rajasthan Technical University. Engineering College. Surendra Kumar Vyas.) THE assessment of the report and its presentation will be jointly done by the internal and external examiner.

Surendra Kumar Vyas. 308. proposed by BOS and approved by Vice Chancellor. Name of Subject Number of Hours Per week Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 100/50 70/28 70/28 70/28 70/28 70/28 70/28 70/28 590 Total Compulsory Subjects M-301 Summer Training Project Report* M-302 Business Policy & Strategic Management Optional Subjects Six Subjects (Four Major & Two Minor) from the groups given below. The concerned institute will bear the traveling. There will be no internal assessment. Bikaner.305 & 306 and any two from M-307.III Semester MBA Code No. The summer training project report Evaluation and presentation will be done by internal and external examiners. Department of Management & Technology.309.304. DA and other incidental expenditure of external examiner with recourse to RTU. Kota/ 2008-2009/Prof. The student will submit written report and make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU. Evaluation and presentation of the report will be done by internal and external examiners.) The assessment of the report and its presentation will be jointly done by the internal and external examiner. Rajasthan Technical University.310) Total 2 4 4 4 4 4 4 4 30 30/12 30/12 30/12 30/12 30/12 30/12 30/12 180 100 100 100 100 100 100 100 100 800 * The summer training project report will be evaluated on internal and external basis. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners. For example a finance major & Marketing minor student will have to opt for M303. Chairman BoS. remuneration. M-301 SUMMER TRAINING PROJECT Course/Paper : 301 MBA Semester-III Max. Engineering College.Marks: 100. Dean. .

and firm level internal analysis. strategy and competitive advantage. setting objectives and crafting a strategy-Internal & External Environment. Engineering College. Difference between business policy and strategic management. Kota/ 2008-2009/Prof. The students will benefit by acquiring new ways and means of developing strategic decision making skills. Strategic Analysis & Choice. retrenchment & combination strategies.M-302 BUSINESS POLICY AND STRATEGIC MANAGEMENT Course/Paper : 302 MBA Semester-III Objective: Max. external environment analysis (Industry analysis and competitor analysis) porter’s five forces and competitor analysis framework. Surendra Kumar Vyas. Competitive Scope and the Value Chain. issues. Strategy & Competitive Advantage. Corporate governance. Introduction to Strategic Management-Concept importance of strategic Management. growth. the Value Chain and Generic Strategies. Analyzing business environment: Analysis of Business environment at 3 levels-Macro external environment analysis. Section-A Introduction: Business policy-evolution of the concept. Dean.concept. Principles of Competitive Advantage-Identifying Value Activities. Competitive strategy and competitive advantage: Industry and competitive analysis. Strategy Planning & Decisions. Formulating Long Term objective & Strategy. The objective of the course to equip the students with analytical tools for Cracking case studies by scanning the business environment and coming to a decision. Department of Management & Technology. Bikaner. strategic Management Process. Section-B Case Study. Top management perspective: Establishing company direction-developing strategic vision. Mergers & Acquisitions Strategies. Identifying alternative strategies: Grand strategies: stability. Chairman BoS. models. evolution and significance. Rajasthan Technical University. .Marks : 70 Time : 3 Hrs.

The candidate will be allotted the project by the faculty of the institute in consultation with the director/principal of the institute. Kota/ 2008-2009/Prof. remuneration. proposed by BOS and approved by Vice Chancellor. DA and other incidental expenditure of external examiner with recourse to RTU. Dean. Bikaner. . Total 4 4 4 4 4 4 4 28 100 100 100 200 100 100 100 800 30/12 30/12 30/12 180 * Paper M-404 is a paper on project study. For example a Finance major & Marketing minor student will have to opt M-405. Surendra Kumar Vyas. Chairman BoS. Department of Management & Technology. 408. Engineering College. Name of Subject Number of Hours per week Internal/Mi nimum pass marks 30/12 30/12 30/12 Marks External/M inimum Pass Marks 70/28 70/28 70/28 200/100 70/28 70/28 70/28 620 Total Compulsory Subjects M-401 Business Ethics and Ethos M-402 Project Management M-403 Business Laws M-404 Project Study* Optional Subjects Three subject (2Major & 1 Minor) from the groups given below.IV Semester MBA Code No. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners. The project is real life short term corporate study. Rajasthan Technical University. 406 and any one from M-407. The concerned institute will bear the traveling.

Section. Investment. Total Quality Mind. scope and purpose of ethics. Guna Theory (SRT i. Concept. Theory of Sanskaras. Importance of Ethics & moral standards.e Nishkama Karmayoga. Indian Ethos: Need. Raj & Tam Model). Objective: This course aims at helping students think about some of the important ethical Implications of the day-to-day happenings and practices of Indian industry and business. Secular versus Spiritual Values in Management.e.. Intellectual rational brain V/s Holistic-Spiritual Brain. . Section -B Case study Dean. Surendra Kumar Vyas. Kota/ 2008-2009/Prof.Marks : 70 Time : 3 Hrs.M-401 BUSINESS ETHICS AND ETHOS Course/Paper : 401 MBA Semester-IV Max. Relevance of values. Work ethics: concept of Swadhrama. Gandhian approach in Management & Trusteeship: Gandhiji’s doctrine of Satya & Ahinsa. importance & relevance of Trusteeship principle in modern business. It is designed to stimulate discussion and debate rather than to formulate principles. Bikaner. Chairman BoS. Importance for Industry. The following objectives are underlined: To improve ethical reasoning by correlating moral concepts to business practices . Intuition. Salient features (Brain Stilling. Department of Management & Technology. Holistic Approach for Managers in Decision Making).A Business Ethics: Nature. Ethical Issues related with Advertisements. Engineering College. Finance. To understand Indian Ethos & Values is an important feature of this paper. Corporate Social Responsibility: Nature. Rajasthan Technical University. and to raise further questions rather than to dictate answers. Technology. scope & Importance. Bhagvad Gita & Self Management.clarification of the values that determine managerial behaviour. Ethics & Moral Decision Making. Relevance of Bhagvad Gita: Doctrine of Karma i. Corporate Governance: Concept. Sat. purpose & relevance of Indian Ethos.

systems development. the phases of system development life cycle. features of PMIS. Project Control: Information monitoring. cost accounting systems for project control. Project Feasibility Study: Developing a project plan. Bikaner. systems analysis. Methodologies & Systems Development Cycle: Systems approach. market and technical analysis. Project Planning: Planning fundamentals. The Project Management Systems. internal & external project control. Section A Introduction to Project Management: Definition. and social cost benefit analysis. prepare feasibility reports and project. Rajasthan Technical University. time-cost relationship. using project management software. Chairman BoS. cost schedules & forecasts.M-402 PROJECT MANAGEMENT Course/Paper : 402 MBA Semester-IV Objective: Since the introduction of planning in India. and issues in project control. risk assessment. crashing of networks. work packages project organization structures & responsibilities. and resource leveling multiple project scheduling. project appraisal. performance analysis. sensitivity analysis. project life cycle. risk analysis. Surendra Kumar Vyas. project master plan. Section B Case and Problems Max. CPM. Department of Management & Technology. The course would provide a valuable insight to students in the area to understand formulation of corporate investment strategies. Managing Risks in Projects: Risk concept & identification. project cost accounting &management information systems. we have been investing large amounts of money in projects. Cost Estimating Budgeting : Cost estimating process elements of budgeting. project feasibility. closing the contract. evolution of Project Management. Engineering College. risk priority. M-403 Dean. responsibility matrix. risk management methods. financial analysis evaluation of project proposals. PERT.Marks : 70 Time : 3 Hrs. functions. Project Management Information System: Computer based tools. Reporting & Termination: Project reviews & reporting. classification of projects. (MS Projects) Project Evaluation. variance limits. It is necessary to have scientific and systematic management in project planning. risk response planning. project contracting. Kota/ 2008-2009/Prof. development and implementation. . the country has been investing. control process. work breakdown structure & other tools of project planning. Project management in different environments. Resource allocation: Tools & techniques for scheduling development.

1932: Nature of partnership. Free consent ñ coercion. Shareholders & Members. as to nature of promise. Income form other Property. by performance. agents responsibility and rights. Partnership Act. Sale of Goods Act. as to subject matter. misrepresentation. Incoming and outgoing partners. 1930-Contract of Sale. Relation of partners ñ Inter se. 1881-Promissory Notes.-VAT. Section A Contract Act: Contract vs. Winding up by court. Legality of the object ñ void agreement. Bailment ñ Duties of bailer & bailee. Profit & Loss Section B Case and Problems Dean. Winding up. Max. by impossibility. Agreement.Discharge of contract ñ modes of discharge. Central Sales Act. Offer and Acceptance ñ Rules regarding revocation of offer and acceptance. Sale by Non-Owner. Meetings. agreements opposed to public policy . fraud. Law relating to agency . remoteness of damages. Income Tax Act 1961-Income from Salaries. . Transfer of Property. appointment. Winding up subject to supervision of court. sensitive and effective business leaders. Consequences of Ultravires transaction. Dissolution of firm. lifting the corporate veil Registration & Incorporation. Conduct of winding up. Capacity to contract. Relation of partners to third parties. Performance of Contract. Element of valid contract. it is imperative that they should understand fundamental legal issues pertaining to business world to enhance their ability to lead and delegate. removal. Rule of Constructive Notice. Department of Management & Technology. Surendra Kumar Vyas.Capital Gains. Negotiable Instruments: Act. liquidated damages and penalty. Engineering College. Cheques. As the business managers are called upon to create value.Marks : 70 Time : 3 Hrs. Rajasthan Technical University. Articles of Association. Majority powers & minority rights Prevention of oppression and mis-management. Registration of firms. Directors: Position. Quasi contract or certain relations resembling those created by contract. voidable agreement. Prospectus. Doctrine of Ultravires. Standard form contract ñ a new innovation to suit the needs. Shares. Mistake ñ as to identity. Deductions.types of agency. Companies Act. marshal resources and manage risk. Consideration ñ Essential elements. measure of damages. Central Excise Act. by breach . Bikaner. Profit and Gains .Damages ñ Rules. Chairman BoS. by agreement. Voluntary winding up. Doctrine of Indoor Management.BUSINESS LAW Course/Paper : 403 MBA Semester-IV Objective: The objective of this course is to provide the students with practical legal knowledge of general business law issues and topics to help become more informed. 1956: Company ñ meaning & characteristics and kinds. Bills of Exchange. Exception to the Rule ñ No consideration no contract ñ Privity of contract and consideration. undue influence. Kota/ 2008-2009/Prof. power & duties. Memorandum of Association.

There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners. Max. Kota/ 2008-2009/Prof. Surendra Kumar Vyas.125 to 150 typed on thesis size paper. diagrams and bibliography. The candidate will be allotted the project by the faculty of the institute in consultation with the director/principal of the institute. Department of Management & Technology. The report should be well documented and supported by relevant tables. in a standard format which has been provided on the website “format of Project study report”) Dean. one in the institute library and one for student. (Project study report has to be submitted in three copies-one to the RTU. Engineering College. proposed by BOS and approved by the Vice Chancellor. Other chapters’ will be related to the research problem of the project report.Marks : 200 Time : The Candidate shall be required to submit a Project Study report based on primary data.) THE assessment of the report and its presentation will be jointly done by the internal and external examiner. The project is real life short term corporate study. Arial. . Chairman BoS. products/services and the overall performance and problems of the organization. The average size of the project report ordinarily will be . the performance of the organization. Organizational structure. Bikaner. in I. The project will be submitted before. The Project Report will include one chapter on the Organisation concerning which the research has been selected: The chapter on Organisation will deal with the brief history of the organization. the end of 4th Semester. and 11 size font. Rajasthan Technical University. charts.5 space. The student will submit written report and make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU.M-404 PROJECT STUDY Course/Paper : 404 MBA Semester-IV Objective: Paper M-404 is a paper on project study.

Company analysis. Industry analysis. CML-application of the security market line. Section B Case and Problems Dean. listing.Marks : 70 MBA. portfolio risk and return-Markowitz risk return optimization-single index model-the Sharpe index model-portfolio beta. that of Portfolio Management is on how investors analyze your company’s securities in comparison with other’s on the security market. stock market indices. regulation of securities market (SEBI). Section A Investment Scenario & Security Markets: concept of investment-investment objectives and constraints-security and non security forms of investment. Portfolio analysis: diversification. Introduction to portfolio management: The investment process-definition of investmentsinvestment categories. Rajasthan Technical University. APT. Department of Management & Technology. Whereas. Engineering College. Securities markets: markets and their functions-methods of raising capital-development of stock market in India-demat. The course is designed with a view: To acquaint the students with the working of security market and principles of security analysis. Technical analysis. Kota/ 2008-2009/Prof.List of Optional Groups for MBA (Third & Fourth Semester) Group A [FINANCE] M-303 M-304 M-305 M-306 M-405 M-406 Security Analysis & Portfolio Management International Financial Management Management of Financial Services Finance for strategic decisions Financial Derivatives Banking Services Operation M-303 SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT Course/Paper : 303 Max.Optional Time : 3 Hrs. Capital market theory: CAPM. Objective: The focus of Security Analysis is on how others analyze your company’s securities on their own. . Chairman BoS. Bikaner. and To develop the skills required for portfolio management so as to be able to judge the competitive position of firms in capital market and review the related business decisions. trading and settlement procedure. Economic analysis. membership. Risk and Return: total risk and its factors-concept and components of total risksecurity returns: measuring historical and ex ante (expected) returns-systematic and unsystematic risk-quantifying portfolio risk and return-benefits of diversification-capital market line and capital assets pricing model. Surendra Kumar Vyas.

. Chairman BoS. Almost all products and services face global competition. Parity conditions in International Finance. determination of exchange rates and interest rates and their forecasting. Engineering College. Intricacies of Foreign Exchange Markets-Structure and participants-types of transactionsmechanics of currency dealing-exchange rate quotations-arbitrage-forward rates-evolution of exchange control and foreign exchange market in India. Department of Management & Technology. To introduce the environment of international finance and its implications on international business. To analyze the nature and functioning of foreign exchange markets.M-304 INTERNATIONAL FINANCIAL MANAGEMENT. Bikaner. Risk: political and country risk. Balance of payment. Covered Interest Parity. Exchange rate computations. Section B Max. Kota/ 2008-2009/Prof. Real Interest Parity. Course/Paper : 304 MBA-Optional Objective: The new economic environment has changed the total concept of business in the country. Emergence of multinational financial management. Surendra Kumar Vyas. Financial markets of the world are increasingly integrating. Short term and long term borrowings in international markets: short term funding and investment-centralised vs decentralized cash management-pooling-exposure management.Purchasing Power Parity. Rajasthan Technical University. Parity Conditions and Managerial Implications. Financial opportunities have increased manifold across markets. Section A Financial Management in a Global Perspective: Increasing Independence in the Global Economy-Trends in International Trade and Cross Border Financial Flows – India in the Global Economy – Recent Developments In Global Financial Markets – Liberalization – Integration and Innovation – Challenges of International Financial Management – Gains from International Trade and Investment. International financial management: Genesis international flow of funds.Marks : 70 Time : 3 Hrs. Raising capital: international. International Monetary System and Financial Markets – An overview: Balance of Payments – International Monetary System – An Overview of International Financial Markets – Exchange Rate Determination and Forecasting. exchange rate mechanism. The costs and risks of foreign currency borrowing syndicated loans. Developments in international monetary system. country risk assessments. Case and Problems Dean.

Max. evaluation.M-305 MANAGEMENT OF FINANCIAL SERVICES Course/Paper : 305 MBA Optional Objective: To focus on research. primary market in India and abroad. credit cards. recent issues and challenges in financial services in India. types of financial services – fund and fee based. conceptual. regulation. pricing and timing of public issues. Engineering College. Bikaner. securitization/mortgages. Rajasthan Technical University. An overview of the different activities performed by a bank. Risk in financial services and changing perception of intermediaries regarding financial services. consumer finance. post issue management-rights issues. Hire purchase. SEBI guidelines. factoring. .Marks : 70 Time : 3 Hrs. bill financing. Department of Management & Technology. strategy and application specific to decision making in the highly competitive and rapidly growing services sector. overview of current Indian merchant banking scene-structure of merchant banking industry. Section A Introduction to financial services marketing: Concept of financial services. Indian financial system: an overview of Indian financial institutions. Merchant banking: nature and scope. financial services and GDP. monetary money market. reforms in financial sector. marketing and legal aspects of the following financial services: Lease. Capital markets: government securities market. Chairman BoS. Surendra Kumar Vyas. Introductory. pre-issue management-advertising and marketing. Section B Case and Problems Dean. Kota/ 2008-2009/Prof.

Engineering College. Banking and Non Banking Financial Intermediaries. Section A An Overview of the Financial System. Financial Markets and Instruments. Strategic decisions regarding financial servicesValuation of exchange rate mechanism. MVA. The modern industrial or service firm must conduct its business in a rapidly changing and highly competitive environment. strategic decisions regarding securitization factoring and forfeiting.M-306 FINANCE FOR STRATEGIC DECISIONS Course/Paper : 402 MBA Semester-IV Objective: Max.Marks : 70 Time : 3 Hrs. stability. value creation and value based financial strategy. A premium is placed on the ability to react quickly and correctly to constantly changing market conditions. Bikaner. Maturity. The objective of the course is to make student aware of the strategic decisions to be undertaken to familiarize with finance function. Valuation of strategic options. Strategy. Pricing & Planning. Safety & Yield. Equities. Bonds. Characteristics of Financial Instruments: Liquidity. Inflation & Interest. Analysis of enterprise – concept of valuation EVA. Financial Instruments: REPO. Rajasthan Technical University. Kota/ 2008-2009/Prof.merger and acquisition.Money market and Capital Markets. Surendra Kumar Vyas. Financial institutions and economic development: nature and role of financial system: financial system and financial markets. Analysis of corporate financial models. technology. enterprise value. Concept of strategic decisions-changing global economic environment. TBs. Derivatives etc. Diversification & Merger-The Indian Cases. Money. Section B Case and Problems Dean. . Department of Management & Technology. efficiency.Saving and Investment. Chairman BoS. government intervention in the financial system.

Reasons for trading: risk management. Second. The course will have three main parts: First. Continuous-Time Models. commodities and interest rates. Underlying assets: equities. swaptions. Bikaner. Engineering College. Risk Analysis and Management. Market Characteristics. there will be discussion on the institutional structure of the markets. Options and Futures Applications in India. in particular for risk management. Familiarizing with market quotes. Hedging with futures. Chairman BoS.Examples of more sophisticated derivatives: barrier options. speculation and arbitrage. Binomial models for option prices: definitions and terminology. forwards.Futures and Options contract specifications.Brief history of derivatives. Third. futures. Interest rate derivatives. contract size. Structure of derivative markets. compound options. Evolution of Commodity. underlying asset. the pricing of the derivatives instruments and the risk characteristics of derivatives will be discussed. and their role in the modern capital markets. Vega. options on dividend-paying assets. Futures Pricing: Pricing by arbitrage: relationship between futures and spot price (cost of carry and reverse cost of carry). Section B Case and Problems Max. implied. Currency.Structure of Indian stock markets and the operational efficiency of options and futures. on which such instruments are traded. Volatility: estimated vs.M-405 FINANCIAL DERIVATIVES Course/Paper : 402 MBA Semester-IV Objective: The course aims to develop an understanding of the importance of financial derivatives and the institutional structure of the markets on which they are traded as well as developing the analytical tools necessary to price such instruments. rho. Stocks and Interest Rate Derivatives. warrants and convertibles. theta. Option's delta. currencies. Kota/ 2008-2009/Prof.Option Pricing: Black-Scholes formula for option pricing: derivation and properties. . Derivatives Pricing Theory. gamma. Section A Definition of Derivative Securities. swaps etc. Interactions between spot equity trading and trading in derivatives.Marks : 70 Time : 3 Hrs. Marking to market using margin accounts. Department of Management & Technology. Valuation of interest rate derivatives. Surendra Kumar Vyas. the most commonly traded derivative instruments will be introduced. options on futures. Contractual specification: floating and fixed rate. Rajasthan Technical University. determination of the fair value of futures and options prices. Dean. Trading Strategies involving Options and Futures.Risk Measurement and Management Framework. explained both from a theoretical as well as practical point of view. options. difference between futures and forward price. Derivatives Disclosure: Accounting Issues in Derivatives. futures on dividend-paying assets. and delivery specifications.

composition of bank deposits. Rajasthan Technical University. internet banking strategies. service area approach (SAA) – National Bank for Agriculture and Rural Development (NABARD). Banking services operation will enable the management student to have an insight to the banking sector and how it works. Chairman BoS. developments in corporate banking. off balance sheet activities. Engineering College. Max. Bikaner. Surendra Kumar Vyas. credit policy components of credit policy. securitization. classification. e-banking in India. Introduction to banking operations: the changing nature of banking operations. deposit schemes. Fee-based services: the fee-based services of banks. internet: e-commerce. forms of retail banking and emerging issues. Section A Indian financial system: the financial system – nature – evolution and structure – the functions of financial intermediaries – financial instruments – the role of financial system in economic development – the Indian financial system. Securitization: meaning of securitization. Retail banking: basics of retail banking. microfinance. letter of credits. Department of Management & Technology. bancassurance. subsidiary services. bank guarantees. risks in e-banking.M-406 BANKING SERVICES OPERATION Course/Paper : 402 MBA Semester-IV Objective: The objective of the course is to develop the skills required for understanding India’s most challenging and important financial services sector. credit delivery mechanism in rural finance to co-operative agricultural and rural development banks (CARDB) – regional rural banks (RRBS). Kota/ 2008-2009/Prof. computation of interest on deposits.Marks : 70 Time : 3 Hrs. Introduction to electronic banking: electronic banking: market assessment. ebanking: an introduction. and loan syndication. SARFAESI Act etc. credit culture. Follow up and recovery: NPAs. : Payment and settlement systems. process of securitization. Rural banking and Micro finance: sources of rural finance. Corporate banking: The nature of corporate banking. importance of customer relationship management in banks – different types of products and services offered to customers – role of technology in banking operations – the need for Asset-Liability Management. Deposit products: types of bank deposits. consortium finance. credit policy pursued by the government. multiple banking arrangements. Credit policy: Need for credit policy. RTGS and clearing house: Section B Case and Problems Dean. .

Types of advertising. Integrated Marketing Communication. challenges in media planning.Target market & creative objective. Outdoor. Cinema. Copy testing and plagnosis. Section A Introduction of Marketing Communication and Advertising-Overview of marketing communication. Media mix-print. Advertising as a Management Function. Objectives: The objective of this course is to develop the understanding about the marketing communication tools and implement them in designing Advertisement strategies. Print advertising. Creative Strategy-Various appeals and execution Styles. Section B Case and Problems Dean. Creative format & creation stage. Media planning & promotion . Engineering College. direct mail advertising. outdoor advertising. Consumer Orientation in Advertising. Ethical issues in marketing communication. Measuring Advertisement Performances. and Internet. Media strategy & media planning modes. out door media. Role of Advertising in the Marketing Process. Electronics advertising. Creative strategy . Advertising objectives and planning . Advertising Agency compensation. Kota/ 2008-2009/Prof.Environment analysis media object.Marks : 70 MBA Semester-IV Time : 3 Hrs. marketing communication planning procedure. Indoor media. Bikaner. Methods of Classification. advertising Appeals. developing & control of marketing communication. Chairman BoS. Current developments in advertising.List of Optional Groups for MBA (Third & Fourth Semester) Group B [MARKETING] M-307 M-308 M-309 M-310 M-407 M-408 Advertising Management International Marketing Sales & Distribution Management Product & Brand Management Consumer Behavior & Market Research Marketing of Services M-307 ADVERTISING MANAGEMENT Course/Paper : 307 Max. Steps in Advertising Strategies. Direct Mail advertising. General idea of What Great Advertising Thinkers say-both Indian and foreign. Rajasthan Technical University. Marketing Communication Planning-Models of marketing communication. & Radio). Factors affecting the marketing communication mix.V.Meaning Definition and objectives of Advertising. broad cast (T. and the advertising agency: Function & types. Defining media planning-From marketing plan to media plan. Types of Advertising. Surendra Kumar Vyas. Department of Management & Technology. .

currency considerations in exporting and in international marketing. Evaluating and controlling: particular difficulties in evaluating and controlling international marketing strategy.M-308 INTERNATIONAL MARKETING Course/Paper : 308 MBA Optional(B) Objectives: The course is designed to enable students to acquire expertise in developing marketing strategies for countries other than their own. currency. competitors. Distribution and logistics: foreign market channel management. suitability. Section B Case and Problems Max. Pricing strategies: skimming and penetration pricing. Engineering College.Marks : 70 Time : 3 Hrs. Department of Management & Technology. International marketing research: MR agency selection-the use of comparative analysis in international market appraisal. International product management: portfolios.international marketing planning. Surendra Kumar Vyas. Appropriateness for financial. . Kota/ 2008-2009/Prof. Understanding customer buying behaviour: consumer. Rajasthan Technical University. customer service levels-demand generation and costs. WTO. Evaluation of stability with reference to marketing and financial implications. standardization and adaptation. World Bank. constraints.the development of international market strategy. selection of agencies. Section A International market environment: identifying and analyzing opportunities in the international trading environment-understanding the changes in the world trading environment-IMF. Bikaner. institutional in different countries at different stages of economic and political development-using marketing research to identify opportunities. Dean. marketing and international trade purposes. distribution. business. similarities and differences. The course will help them to understand to deal with international marketing situations and the impact of international competitors. The C factors-countries. Chairman BoS. Marketing communication: availability.

Formulating Personal selling strategy. Organizing and Directing the sales Force . Chairman BoS. Wholesaling &. Kota/ 2008-2009/Prof.Retailing. Bikaner. Motivating and Leading the sales force. HMS.nature. Distribution Management . Engineering College. To pay special emphasis on the practising manager's problems and dilemmas. . Planning the Sales Effort . Evaluating sales force performance.Recurring and training sales personnel. scope & objectives. Channel Management.M-309 SALES & DISTRIBUTION MANAGEMENT Course/Paper : 309 MBA Optional(B) Objectives: Max. To develop skills critical for generating. techniques and approaches required for effective decision making in the areas of Sales and Distribution. Setting the sales territory & quotas. Managing & Evaluating Channel Performance Case & future trends in sales & distribution management Section B Case and Problems Dean. Sales and cost Analysis.Introduction to sales management and sales organization. Sales function & policies. evaluating and selecting sales and distribution strategies. Surendra Kumar Vyas. To provide an understanding of the concepts.Managing marketing logistics & channels. Department of Management & Technology. Channel Information systems.Sales planning and Budgeting. Channel Institutions & control. Rajasthan Technical University. Channel Integration VMS. and Marketing channel Policies & legal issue. Section A The Sales Management .Marks : 70 Time : 3 Hrs. Personal selling . Designing & compensating sales Personnel. attitudes. Estimating Market Potential and Sales forecasting.

Understanding product manager’s role and nature of markets: product-market-profitcoordination-forecasting-planning at corporate-divisional and product levels-the product manager’s role in organization. Leveraging Brand Equity. leveraging brand assets.What is Product & Product . Creating and Managing Brand Equity. Brand Strategic Decision. financial analysis. product platform and product life cycle. Brand Identity.Brand Loyalty. To equip the students with the various dimensions of product management such as product-line decisions. Bikaner. Chairman BoS. Section A Introduction to Product Management and market management: . Rajasthan Technical University. Product attributes. the organizational structures for new product development and product management functions within an organization To explore the various issues related to Brand Management and to enhance the understanding and appreciation of this important intangible strategic asset including brand associations. Brand as a Concept . brand identity. brand architecture. new product development. Managing Brand Architecture and Brand Portfolios. Department of Management & Technology. Product and product Lives. To help the students appreciate the relationship between Corporate Strategy and Product and Brand Management. Corporate Branding and Tools for Building Brand Equity. Engineering College. Brand Name. Line Expensing & Brand Extension Promotion. Selecting. Measurement of Brand Equity. legal aspects and understanding competitive strategies for decision making.Service Continuum.Marks : 70 Time : 3 Hrs. Personality and Brand Associations. Concept of Brand Equity & Association . training field force.Value & Significance of Brand.Product Life cycle & Strategy. Individual Product Decisions. Consumer Brand Knowledge. Kota/ 2008-2009/Prof. companies catering to industrial markets.M-310 PRODUCT & BRAND MANAGEMENT Course/Paper : 310 MBA Optional(B) Objectives: Max. Section B Case and Problems Dean. Introduction to Brand Management and Crafting of Brand Elements. Orientation in the product & market managementFMCG companies. Symbol & Slogan. Product Differentiation. Surendra Kumar Vyas. Awareness. brand portfolio management etc. Special issues in Product Management . New Product development. . Creating and Maintain Associate. To provide a framework to understand the new product development process.

Individual Determinants of Buyer Behaviour and Internal Processes. sample design. Audits. Sources and methods of collecting data . Instruments for respondent communication. Department of Management & Technology.Research Relationship. Key Determinants of Buyer Behaviour and a Framework of Buyer Behaviour-attitudes. Manager . Reference Groups.Concept & scales of measurement. Attitude & motivational Research techniques. and perception.Nature & scope of Marketing Research. Experimentation & data collection errors. Measurement in marketing research . Learning. Managing Marketing Research & Ethical Issues. Formation and Modification of Consumer Attitudes.Types of data. Bikaner. Survey Research. Rajasthan Technical University. Surendra Kumar Vyas. .M-407 CONSUMER BEHAVIOR & MARKET RESEARCH Course/Paper : 407 MBA Optional(B) Objectives: At the end of the course it is expected that the students will be :proficient and knowledgeable about the various disciplines contribution in understanding buyer behaviour in a holistic manner familiar with the advances in consumer research in deciphering buyer motivation. impact of social and cultural variables on consumption decisions equipped with frameworks to analyze consumers behaviour and use them in designing marketing strategies and in enhancing the effectiveness of marketing programmes Section A Consumer Behaviour – Identifying the customer and classifying customers. Engineering College. Cultural Influences on Consumer Behaviour. Understanding Consumer Motivation. Dean. Introduction to Marketing research. purchase and post purchase). Exploratory research design. Functions of marketing research. Method of Collecting data. and behaviour (pre-purchase. Social Stratification and Buying Behaviour. Consumer Decision Process – Pre purchase Issues.Marks : 70 Time : 3 Hrs. Section B Case and Problems Max. Social Classes. application of causal research design. Kota/ 2008-2009/Prof. Family Influences on Buyer Behaviour. Memory and Behaviour Modification.Consumer Personality and Self Concept. Opinion Leaders and Social Influences. Commercial survey. motivation. Chairman BoS. descriptive research design. Sampling and data Analysis.

Telecom & Courier. Media Service Section B Case and Problems Max. Bikaner. Rajasthan Technical University. Traditional marketing mix Product. process physical evidence in services.Marks : 70 Time : 3 Hrs.Understanding Service. Relationship marketing Service marketing . Strategic Issues in Services Marketing . The Nature of Service Marketing. Chairman BoS. Department of Management & Technology. Steps in developing a positioning strategy. Developing and maintaining demand & capacity. and extended marketing mix – people. Service Consumer Behavior . The intent of the course is to discuss measure and analyze several facets in the area of services marketing essential for the success of a service sector firm. which is different from the traditional goods marketing.Developing & managing the customer service function. promotion & communication services. Kota/ 2008-2009/Prof.Market Segmentation & Targeting. price place. Surendra Kumar Vyas. Dean. financial services.The marketing mix dements.specific Industries.M-408 MARKETING OF SERVICES Course/Paper : 408 MBA Optional(B) Objectives: Planning and implementing the marketing strategy for service products requires a different sort of approach. The marketing mix and services . Customer expectations & perceptions. managing & exceeding customer service exportations. Individualized Service and Mass Customization.Understanding Consumer Behaviors. Marketing planning for service. Tourism. Differentiation and Positioning of Services. Challenges of service marketing . Transportation service marketing. Classification of service. Engineering College. Education & Professional service. Developing & maintain quality ill services. Travel. The objective of this course is to acquaint the students to the uniqueness of the services characteristics and its marketing implications. . Section A Introduction to Service Marketing . Strategic for influencing customer perception.

List of Optional Groups for MBA (Third & Fourth Semester) Group C [HUMAN RESOURCE MANAGEMENT] M-311 M-312 M-313 M-314 M-409 M-410 Training & Development Strategic Human Resource Management Leadership Skills & Change Management Human Resource Planning Employment Laws Performance Management & Retention Strategies M-311 TRAINING AND DEVELOPMENT Course/Paper : 311 MBA Optional(C) Objective: Max. Dean. Trainer as a change Agent.Trainers Profile. Training and Development in India. Role Responsibility and Challenges to Training Managers. Section –B Case Study. Technique & Aids. Engineering College. Organizing the training Department. Trainer of Training. Learning theories and learning Curve. Bikaner. Adult Learning (Andragogy). Training Design and Administration. Surendra Kumar Vyas. Training methods. Measurement Tools & Technique. Training Evaluation. Training Strategy. Rajasthan Technical University. Training Needs Assessment and Action Research. Types of Training Institutions. MDP and EDPs. Learning Styles Training Process: An Overview. Chairman BoS. Training Climate and Pedagogy. Instruction Objectives and Lesson Planning. Developing Training Modules. Organization and Management of Training Function. Department of Management & Technology. Kota/ 2008-2009/Prof.Training and Training needs Assessment. The Purpose of this paper is to provide an in-depth under-standing of the role of training in the HRD and to enable the course participants to manage the Training system and processes. controlling training. Section A Introduction to Training & Development . Trainer & Training Institutions . . Evaluation of Training .Marks : 70 Time : 3 Hrs.Learning through training. Training Communication.Training evaluation & ROI. Feedback Mechanism Training Methods and Techniques: Facilities Planning and Training Aids. Performance Appraisal & Training . Learning Process.

measuring HR alignment – two dimensions of alignment – assessing internal and external alignment – systems alignment map. investment perspective of human resources. accounting for HRM – purpose of measuring cost and benefits of HRM – approaches to HRM performances – employee wastage and turn over rates – cost of absenteeism – measuring human resource cost. Strategies for performance and development with knowledge of global economy factors. and organizational context on HR strategy and practices. . Section B Case and Problems Dean. linking strategy to HRM practices – corporate HR philosophy and company wide HR standards – HRM leading strategy formulation. strategies for employee surpluses. Section A Understanding Strategic HRM: Traditional vs. “best fit” approach vs.M-312 STRATEGIC HUMAN RESOURCE MANAGEMENT Course/Paper : 312 MBA Optional(C) Objectives: The purpose of this course is to Understand Strategic HRM. HR Score card: HR as a strategic partner and measurement challenge. Chairman BoS. linking HRM practices to organizational outcomes – assessing and reducing costs – behavioral impact of HR practices – marginal utility models – auditing HR practices and department. “best practice” approach. Kota/ 2008-2009/Prof. The score card approach is also gaining its importance. bench marking. psychological contracting. Surendra Kumar Vyas. Bikaner. Rajasthan Technical University. Evaluating HR Function : Overview of evaluation – scope – strategic impact – level of analysis – criteria – level of constituents – ethical dimensions. strategies for employee shortages. Max. HR strategy and the role of national context. Strategies for performance and development: Typology of performance types – marginal performers – under achievers – stars – solid citizens. HR Strategy in work force utilization: Efficient utilization of human resource – cross training and flexible work assignment – work teams – non unionization. Aligning HR systems with business strategy. seven step model for implementing HR strategic role.how HR adds value to the firm . sectoral context. strategic HR. Typology of HR activities. alternative HR systems – universalistic – contingency – configurational. Aligning HR systems with business strategy: Sustained competitive advantage . approaches to evaluation – audit approach – analytical approach – quantitative and qualitative measures – out come and process criteria. Engineering College. creating an HR score card. Department of Management & Technology. Strategy formulation.HR as scarce resource – non-substitutable resource.Marks : 70 Time : 3 Hrs. congruence and integrated HR systems. managing employee ability – recruitment and selection strategy typology. incentive alignment. balanced score card perspective.

systems and resources to support change – identify and to remove road blocks to change – absorb change into the culture of the organization Section B Case and Problems Max. Kota/ 2008-2009/Prof. management – the Impact of leadership on organizational performance – leadership roles – the satisfactions and frustrations of being a leader. Surendra Kumar Vyas.Marks : 70 Time : 3 Hrs. Effective leadership behaviour and attitudes: task-related attitudes and behaviours – relationship-oriented attitudes and behaviours – super leadership: leading others to lead themselves – 360-degree feedback for fine-tuning leadership approach. Department of Management & Technology. Engineering College. effective leadership behaviour and styles. Section A The nature and importance of leadership: The meaning of leadership – leadership as a partnership – leadership vs. employee-centered leadership continuum – the autocratic participative free rein continuum. . Developing teamwork: team leadership vs. Leadership development.M-313 LEADERSHIP SKILLS AND CHANGE MANAGEMENT Course/Paper : 313 MBA Optional(C) Objectives: The course will let the student understand the impact and importance of becoming a leader. Dean. solo leadership – advantages and disadvantages of group work and team work – the leaders role in the team-based organization-leader behaviour and attitude the foster teamwork. Rajasthan Technical University. Leadership styles: the leadership continuum: classical leadership styles – the boss-centered vs. its role and implementation. Implementing change: assemble a change management team – establish a new direction for change – prepare the organization for change – set up change teams to implement change – align structure. Traits. Chairman BoS. Understanding the change. Bikaner. and characteristics of leaders: Personality traits of effective leaders’ leadership motives-cognitive factors and leadership. Motives.the leadership grid styles – the entrepreneurial leadership style – gender differences in leadership style – selecting the best leadership style. Understanding change: nature of change – forces of change – perspective on change: contingency perspective – population ecology perspective institutional perspective – resourcedependence perspective Types of change: continuous change – discontinuous change – participative change – directive change. succession and the future: development through self-awareness and self-discipline – leadership development programmes.

Kota/ 2008-2009/Prof. methods and practice of job analysis. Bikaner. And the means for meeting those requirements. career processes Succession management process and Management development programmes. scenario forecasting. techniques of job analysis. process. Engineering College. the Forecasting Process. Surendra Kumar Vyas. regression analysis. challenges of succession management. HR Forecasting: Forecasting Manpower Needs. To understand the purpose. Career planning and succession management: definitions. staffing system. Job rotation. competency based approach. . Section A Introduction: definition and concept of HRP. Inventorying available talent. To create practical awareness about the current trends in human resource planning in global companies. carrier Anchors – Stages of growth and career. stages of career development process and organizational HR Policies. forecasting Staffing Requirements. linking HR process to strategy. Department of Management & Technology. benefits. concepts. process and applications of human resource planning in the context of different organizational strategies. To create a critical appreciation and knowledge of understanding the determinants of human resource requirements. HR planning and corporate strategies: HR planning as a strategic process-employees as resources-goal attainment. job analysis process. strategic HR Planning model. Projecting Future Talent Supply. Section B Case and Problems Dean. Replacement analysis. Index analysis-expert forecasts-delphi technique-nominal group technique-HR budget and staffing table. involvement in strategic planning process. HRP components. Chairman BoS. objectives of MDP’s.Marks : 70 Time : 3 Hrs. Auditing MDP’s management development methods. Job analysis: meaning and definition. Rajasthan Technical University.M-314 HUMAN RESOURCE PLANNING Course/Paper : 314 MBA Optional(C) Objectives: Max.

Provision of Medical Treatment by State Government. The Contract Labor Regulation and Abolition Act: Definition. 1948: Definition. definitions. all provisions of the act. liability in case of transfer of establishment. 1923: Objective of the Act Definitions. Prescribed Specification for Entitlement Administration of Disablement Benefit). Benefits (Sickness Benefit. medical Benefit. Procedure for compensation) Employee’s State Insurance Act. reference of disputes under the act. Employees Provident Funds ( and Misc. employee’s deposit linked insurance scheme. The Payment of Bonus Act. 1936: Definition. 1965: Computation of gross benefit and available surplus disqualification for bonus. administrative arrangements. set on and set off allocable surplus. Workmen. Maternity Benefit.M-409 EMPLOYMENT LAWS Course/Paper : 409 MBA Optional(C) Max. Workman’s Compensation Act. Kota/ 2008-2009/Prof. 1946: Various issues pertaining to employment standing orders. Wages. 1952 : Exempted establishments. scope and provision of the act. Factories Act. amount of compensation. Bikaner. scope and provision of the act. registration & recognition of Trade Unions. Department of Management & Technology. retrenchment etc. strike lockout. Funeral Benefit. Industrial Disputes Act. Dependants Benefit. Surendra Kumar Vyas. Penalties. Dependant Employer. Minimum Wages Act. Disablement Benefit. 1948: Definition. Engineering College. 1926: Objectives of the act. . priority of payment of contribution over other debts. Section B Case and Problems Dean. protection against attachment. Chairman BoS. layoff.Marks : 70 Time : 3 Hrs.. Mode of Recovery of Money due from employees. scope and provision of the act. penalty special provision with respect to payment of bonus linked with production of productivity. 1948: Contributions. Shops & Establishment Act : Ethical issues & Laws at Work Places. Industrial Employment (Standing Orders) Act. penalty. 1947: Machinery available for settling for grievance handling. employee family pension scheme. Provisions) Act. Section A Trade Unions Act. Workmen’s Compensation (Employer’s Liability for compensation. coverage. employer not to reduce wages etc. Objectives: This course is designed to understanding basic concept behind procedural substantive and protective legislation relating to employment laws. Payment of Wages Act. Rajasthan Technical University.

M-410 PERFORMANCE MANAGEMENT & RETENTION STRATEGIES Course/Paper : 410 MBA Optional(C) Objectives: Max. Engineering College. Potential Appraisal & HRD . Need development and assessment of competency models. Principles of Measurement. Section A Performance Appraisal – A Conceptual Framework. Concept of HRD.Meaning of competency. Competency Analysis and Approaches to competency Analysis. Principles of Learning: Reinforcement and Punishment. Concept of performance management.. Competency and performance.Learning Theories. Process & elements 0f performance management. Measurement issues. Rajasthan Technical University. Performance Appraisal vs Performance Management System. Concept & Definitions of performance appraisal. Competency mapping .Meaning & objectives of Potential Appraisal. Kota/ 2008-2009/Prof. Surendra Kumar Vyas. Chairman BoS. Performance Planning & Measuring Performance . Behavioral Performance Management . Bikaner. Potential Appraisal & Performance Appraisal. The objective of this paper is to introduce the basic concept of performance management and to widen the knowledge of the students in selecting and implementing the various performance measurement methods for better designing of reward system associated with it. Objectives and challenges of HRD. Traditional and modern performance appraisal methods Competency Analysis and Competency Mapping . Approaches &: tools to measure organizational performance. Planning Individual Performance. Department of Management & Technology. Behavioral Performance Management or OB Mod.Marks : 70 Time : 3 Hrs. Objectives of performance appraisal: Process of performance appraisal. Tools to identify the competencies of the employees Section B Case and Problems Dean. .Meaning & need or Performance Planning. Role of Organizational Reward Systems. Classification of Performance Measures. D Mechanisms and HRD outcomes.

In sourcing and outsourcing: Outsourcing decision process. Controlling Continuous Production. Inventory Systems. Supplier quality management. Department of Management & Technology. Chairman BoS. Relationship to Aggregate Planning. Kota/ 2008-2009/Prof. Total cost analysis.Marks : 70 Time : 3 Hrs. . Section B Case and Problems Dean. Surendra Kumar Vyas. Basic Inventory Systems: Functions and types of Inventories. Sequencing and line Balancing Methodologies. Just-in-Time. While the principal objective of this course is to familiarise the students with various facets of materials management. Batch Processing Techniques. Capacity Planning and Control: Long Range Capacity. Distribution Inventory System. Safety Stocks. Measures of Inventory performance. Methods of supplier selection. Bikaner. The Value of Decision Rules. Centralization of Inventories. Costs. Methods of supplier evaluation. the course has been designed in such a manner so as to bring the students closer to the advanced and recent techniques in materials management. Types of Purchasing Strategies. Rajasthan Technical University. Engineering College. Section A Purchasing Process: Purchasing Objectives and process. Medium Range Capacity Planning and Control. World wide sourcing: Overview of world wide sourcing. Short Term Capacity Planning and Control. International sourcing process. It will develop the skills necessary in the present dynamic environment. Supplier evaluation systems: ISO:9000. Aggregate Planning: The nature of the Aggregate Planning decisions. Types of Purchases. High Volume Production Activity Control and Just-in-Time Systems: The Production Environment. Distribution Inventory Management: Multi Location Systems. Process Industry Scheduling.List of Optional Groups for MBA (Third & Fourth Semester) Group D [PRODUCTION AND OPERATIONS MANAGEMENT] M-315 M-316 M-317 M-318 M-411 M-412 Material Management Total Quality Management Production Planning & Control Operations Research Logistics Management Supply Chain Management M-315 MATERIALS MANAGENENT Course/Paper : 315 MBA Optional(D) Objective: Max. Aggregate Planning Methods. Outsourcing Alternatives Supplier evaluation selection and measurement: Identification of supplier sources. Aggregate planning Strategies. Aggregate Planning Defined.

DRM and 5S Principles. Six Sigma approaches. Orthogonal Arrays. Dimensions of quality. Process of benchmarking. Quality by Design: Production and product development tools. Pre-requisite for TQM: Quality Orientation. FMEA. Taguchi methods. Evolution of TQM. Force field analysis. Costs of Quality. Juran and Taguchi. Continual improvement/Kaizen Program. Linking with strategic quality management process. Surendra Kumar Vyas.M-316 TOTAL QUALITY MANAGEMENT Course/Paper : 316 MBA Optional(D) Objective: To introduce the students to the basic concepts of total quality management and how the focus of TQM has become so important for all companies in recent times. Design of Experiments. Kota/ 2008-2009/Prof. Crosby. Criteria for Malcom Balridge Quality Award. Rajasthan Technical University. quality circles . Section B Case and Problems Dean. Department of Management & Technology. Types of Benchmarking. PDSA Cycle. FTA. Section A Introduction: Concept of quality. Bench Marking: Evolution. Customer Focus and Satisfaction: Meeting Customer needs and Expectations. Understanding current performance. seven tools of SQC. Process Capability studies. Leadership. Role of ISO9000 QMS . Chairman BoS. Design review. Employee Involvement. Translating customer needs into requirements (Kano Model) using customer complaints. roles of BPR. Acceptance sampling. Voice of Customers. Bikaner. Organizing for quality. issues in Benchmarking. Tools of TQM: Management Tools. Engineering College. SQC/SPC Techniques: Control charts for variables and attributes.Marks : 70 Time : 3 Hrs. Strategic Quality Management: Principles of Quality Management. applications of QFD. Quality Function Deployment (QFD): Building a house of Quality. Philosophy of TQM: Philosophies of Deming. Definition. Developing quality Culture. Max. TQM Implementation. . Components of TQM. Pokayoke. Measuring quality costs.

M-317 PRODUCTION PLANNING AND CONTROL
Course/Paper : 317 MBA Optional(D) Objective: To get acquainted with the basic aspects of Production Management. The course attempts to discuss various important planning, organizing and controlling aspects of Operations Management. Through text and case studies, this course prepares for a study of different operational issues in manufacturing and services organizations. Section A History and Overview of Production Management. Capacity Planning, Location Planning, Types of Production Processes. Layout Planning, Productivity Management, Deterministic and Probabilistic Inventory Management models, Purchasing and Warehousing. Methods Study, Motion Study and Work Measurement. Job Evaluation. Wage Incentive Schemes. Value Analysis Production systems, type of production, Functions of production, planning and control, production procedure. Sales forecasting: Nature and uses of forecast sources of data Forecasting techniques: Regression methods, Moving average method Exponential smoothing method etc., forecast errors, Adaptive response system. Bayesian method, the Box-Jerkins Model. Production order: Process charts, Production master programme breakdown production order and preparation of various cards like job card, materials requisition from inspection card etc. Production -Planning: for continuous, batch and job order production:. Capacity planning, planning models-static and dynamic. Scheduling: Forms of Schedules, Loading and Scheduling, Basic scheduling problems: Flow production scheduling; job shop scheduling. Random order scheduling; product sequencing. Production control of processes and production activities. Cost control; Dispatching and expediting; Recording progress and feedback information in order to improve future planning. Max.Marks : 70 Time : 3 Hrs.

Section B Case and Problems

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

M-318 OPERATIONS RESEARCH
Course/Paper : 318 MBA Optional(D) Max.Marks : 70 Time : 3 Hrs.

Objective: To provide a formal quantitative approach to problem solving and an intuition about situations where such an approach is appropriate. To introduce some widely-used mathematical models. The understanding of these models will allow the students to communicate with persons who run them and to evaluate the results they present. To provide a tool that the students can use to solve management problems. Section A Linear Programming Problems (LPP)- An overview and scope of Operations Research, Introduction to Linear Programming (LP), Illustration of LP Problems, Formulation exercises on LP Problems, Graphical Method of solving LPP, Simplex Method, Unbounded ness, Multiple Optimum Solutions, Degeneracy and Cycling Problems, Artificial Variables : Big-M Method, Sensitivity Analysis, Duality Problem, Economic Interpretation of Simplex Tableau, Computer Software for Solving LPP. Special Types of LPP- Formulation of Transportation Problems, Sensitivity Analysis in Transportation Problems, Assignment Problem. Integer and Goal Programming Problems- Formulation, Cutting Plane Method, Branch and Bound Method, Applications, Single and Multiple Goal Programming Problems. Markov Chains, Queuing Theory, Concepts, Transition Probabilities, Steady-State Probabilities, Applications Dynamic Programming Problems

Section B Case and Problems

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

M-411 LOGISTICS MANAGEMENT
Course/Paper : 411 MBA Optional(D) Max.Marks : 70 Time : 3 Hrs.

Objective: To give students an understanding that the problems and issues within the respective fields of logistics are invariably complex, and require clear reasoning and analysis, in order to derive an appropriate course of action. To incorporate and learn the critical elements of Logistics and Supply Chain Management processes. Section A Logistics Management- Introduction, Nature and Concepts, Evolution; Supply Chain Management, Logistical Mission and Objectives; Components and Functions of Logistics Management; Integrated Logistics Management; Key Distribution-Related issues and Challenges and Strategic Logistics Management; Total Cost Analysis and Trade-off. Customer Service- Introduction, Nature, Concept and Components. Customer Service Cost, Strategic Customer Service Management and Measurement. Impediments to an effective Customer Service Strategy. Inventory Management- Introduction, Concept, types, Functions; Elements of Inventory Costs; Inventory Management under certainty, Managing Finished Products Inventory under Uncertainty, Strategic Inventory Management Tools and Techniques; Distribution Requirement Planning. Transportation- Introduction, Functions; Elements of Transportation Cost, Modes of Transport, Multi-Model Transport, Containerization, Selection of Transportation Mode,

Section B Case and Problems

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

Supply Chain Integration: Introduction – push. Department of Management & Technology. Rajasthan Technical University. Logistics Network Configuration: Introduction – data collection – data aggregation – Transportation rates – mileage estimation – warehouse costs – warehouse capacities – potential warehouse locations – service level requirements – future demand – model and data validation – solution techniques – heuristics and the need for exact algorithm – simulation models and optimization techniques – key features of a network configuration DSS Inventory management and Risk pooling: Introduction – single warehouse inventory – the economic lot size model – the effect of demand uncertainty – supply contracts – multiple order opportunities – continuous review policy – variable lead times – periodic review policy – risk pooling – centralised versus decentralized systems – managing inventory in the supply chain – practical issues – forecasting – judgment methods – market research methods – time series methods – causal methods – selecting the appropriate forecasting technique. Bikaner. Kota/ 2008-2009/Prof. Section B Case and Problems Dean.identifying the appropriate supply chain strategy – implementing a push-pull strategy – demand – driven – strategies – the impact of the internet on supply chain strategies – distribution strategies – direct shipment – cross docking – trans shipment – centralised versus decentralized control – central versus local facilities. Surendra Kumar Vyas. Engineering College. Objective: This course is designed to acquaint the students with due basic management decisions encountered in the organization of function and the effective utilization of materials and its supply. Section A Introduction: What is supply chain management – Global optimization – managing uncertainty – Why supply chain management – key issues in supply chain management – supply chain performance – achieving strategic fit. Customer value and supply chain management: Introduction – the dimensions of customer value – conformance to requirements – product selection – price and brand – value added services – relationships and experiences – strategic pricing – revenue management – customer value measures – information technology and customer value. . Decision-support systems for supply chain management: Introduction – the challenges of modeling – structure of decision support systems – input data – analytical tools – presentation tools – supply chain decision – support systems.M-412 SUPPLY CHAIN MANAGEMENT Course/Paper : 412 Max.Marks : 70 MBA Optional(D) Time : 3 Hrs. pull and push–pull systems – push – based supply chains – pull – based supply chain – push-pull supply chain . Chairman BoS.

Department of Management & Technology. To demonstrate the use and validity of organizational development models through current real-life case studies. Surendra Kumar Vyas. The concept of the learning organisation and its influence on systems development: restructuring the organisation. To introduce strategic IS/IT planning and how it must relate to business strategy. Rajasthan Technical University.Group E [INFORMATION TECHNOLOGY MANAGEMENT] M-323 M-324 M-325 M-326 M-415 M-416 Business Process Re-engineering System Analysis and Design Strategic Management of Information Technology Data Base Management Management Support System E-Business M-323 BUSINESS PROCESS RE-ENGINEERING Course/Paper : 319 MBA Optional(F) Objective: To provide a greater understanding of effective solutions to change problems that need to combine technological. organizational and people-orientated strategies by adopting a process based approach to change management. Implementation of BPRE-business process management. The importance of communication and the resistance to change: building the culture for successful strategy implementation.Marks : 70 Time : 3 Hrs. Changing business processes: the importance of technology as a driver for organisation. Section A Business process reengineering-an overview. Engineering College. BPRE & TQM. Concepts and techniques. Business models. principles. Change management-Change and the manager: change and the human resource: the cultural web and the past: the cultural attributes of change. Chairman BoS. Bikaner. the influence IT will have on the internal appearance of organisations in the future. ISO standards. Max. . Kota/ 2008-2009/Prof. benchmarking. To introduce the contingencies that affect management and the most effective measures for dealing with them. Section B Case and Problems Dean. barriers.

questionnaires. use of color – Design of printed output. Chairman BoS. Surendra Kumar Vyas. Managing Application Development: How system projects begun – Reasons for project proposals – sources of project requests – Methods of project review and selection – Preliminary Investigation. Structured analysis. System Testing and Implementation: Levels – Testing verification. file.Marks : 70 Time : 3 Hrs. Prototyping: Purpose – Rationale – Steps in prototype methods – Uses – Tools – Strategies. record review. Output Design: Objectives – types of output – Key output questions – presenting information – tabular. Prototype – tools for system development. disadvantages of using case tools. Input Design: Objectives – capturing data – Guidelines – Design of source document – coding methods – input validation – Methods. Kota/ 2008-2009/Prof. validation. The course will enable the student to have the insight of the systems concept through the analysis and design. Rajasthan Technical University. . graphics. Requirement Analysis: What is Requirement determination – Fact finding Techniques – interview. Department of Management & Technology. database design. certification – Testing strategies – Practices – Test data – Implementation review – System audit. Section A Overview of Information System Development: What is SAD – What system analysis is NOT – Responsibility for computer programming – Users – Business System Concepts – Information systems – Categories – System development strategies – SDLC.M-324 SYSTEM ANALYSIS AND DESIGN Course/Paper : 324 MBA Optional(F) Objective: Max. Engineering College. Structured Analysis: Concept and components – Data flow analysis – Data flow strategy – DFD’s. Quality Assurance. Section B Case and Problems Dean. and observation – tools for documenting procedures and decisions – Decision trees – Decision tables. input.Structured English.DFD Development and advantages – Data Dictionary – Why is data dictionary important Contents of data dictionary – recording of data descriptions. System Design: Software requirement specification – Objectives of design – Design specification and features – introduction to output. The course will also help him understand the systems implementation and scheduling. Case Tools: Role and benefits – Categories – Components – Integration of Tools – Using Case Tools – Advantages. output. Bikaner.

Chairman BoS. Managing in the Market space. Managing the IT Function. Creative Learning. The course focuses on development of Information Technology Leadership. Section-A Key Issues in Information system & Management.National Information Infrastructure and IT Policy at the National Level. Engineering College. Section-B Cases and Problems. the Role of CEO. Bikaner. Surendra Kumar Vyas. Dean.M-325 STRATEGIC MANAGEMENT OF INFORMATION TECHNOLOGY Course/Paper : 325 MBA Optional(F) Objective: Max. Rajasthan Technical University. This course is aimed at developing an understanding of use of Information Technology as a Strategic Tool for Business Management.Marks : 70 Time : 3 Hrs. Information Partnerships. Analytical Framework for Strategic IT Initiatives. . & Intensive Strategic Growth. Department of Management & Technology. Kota/ 2008-2009/Prof. I. Sustaining Competitive Advantage of use of IT & Management.T. Organizational Learning and Role of Information technology in Business Transformation. Outsourcing IT Function. Planning for strategic IT Resource.

Normalization: Database tables and normalization – normalization and data base design Higher level normal forms – Denormalization.Marks : 70 Time : 3 Hrs. INTERSECTION. REVOKE on views and integrity constraint – data as a corporate asset – the evolution of database administration function – The DBA’s managerial role. Structured query language: SELECT Statement – distinct clause – handling of null values – ORDER BY clause. The Relational Database Model: A Logical view of data – keys – integrity rules – relational database operators – relationships within the relational database – data redundancy indexes.M-326 DATA BASE MANAGEMENT Course/Paper : 326 MBA Optional(F) Objective: This course has been designed to introduce the participants with applications of systems designed to manage the data resources of organizations. Dean. MINUS) – Sub queries. Web based databases Database security and administration: Database security – access control – GRANT. IN. AND. Engineering College. Department of Management & Technology. Distributed database management system: Evolution – distributed processing and distributed databases – distributed database management systems – DDBMS Components – levels of data and process distribution. Object oriented databases: Object oriented concepts – features of an object oriented DBMS – How object orientation affects database design – Advantages and disadvantages of OODBMS. NOT). Chairman BoS. REVOKE – GRANT. Kota/ 2008-2009/Prof. Section-A File System and Databases: Introducing the database – files and file systems – database systems – introduction to database models – data base models and internet. Rajasthan Technical University. It provides the participants an opportunity to study the hands-on implementation of a data base in corporate environment. Client server systems: Client/server systems – need – evolution – managerial expectations – client/server architecture styles – client/server implementation issues – backend database connection – to front end application like Visual Basic. SQL Operators – (BETWEEN. Bikaner. Section-B Cases and Problems. WHERE clause – relational operators – logical operators (AND. Entity Relationship Modeling: Basic Modeling Concepts – degrees of data abstraction – entity relationship model – converting an E-R Model into a database structure. Max. LIKE) – numeric functions – string functions – date functions – conversion functions – GROUP BY clause – group functions – HAVING clause – joining tables – SET Operators (UNION. . Surendra Kumar Vyas. OR.

integration and implementation issues. and modelmanagement in DSS. Decision modeling Overview of DSS software. Kota/ 2008-2009/Prof. Modeling with Visual DSS. Banking sector. Spreadsheet modeling. data warehousing and mining. organizational DSS. integration & impacts of MSS Section B Case and Problems Dean. SCM. Objective: This course introduces students to the use of computer-based systems in support of managerial decision making in organizations. insurance sector.Decision making and decision makers. Department of Management & Technology. modeling. decision making and decision makers.M-415 MANAGEMENT SUPPORT SYSTEM Course/Paper : 415 MBA Optional(F) Max.Marks : 70 Time : 3 Hrs. Data warehousing applications: CRM. frameworkoptions-developing. Engineering College. Introduction to Data warehousing and development process: concept. Bikaner. Introduction to decision support systems. why. Rajasthan Technical University. Chairman BoS. . EIS. data-. Group decision support systems. Section A Overview of management support systems. development of DSS. Enterprise/Executive information systems Implementation.Topics include: evolution of management support systems. GDSS. Development of DSS. The business driven approach-requirements management controldevelopment life cycle-development methodologies. Surendra Kumar Vyas.

Marks : 70 Time : 3 Hrs. Kota/ 2008-2009/Prof. e-business frameworks: e-selling process. principles of e-business.M-416 E-BUSINESS Course/Paper : 416 MBA Optional(F) Objective: This course will provide the students with an analytical and technical framework to understand the emerging world of e-Business. Department of Management & Technology. lead time reduction. e-banking. components of e-supply chain. Selling chain management process: definition. . e-business design and e-markets: overview. E-market models. background and current status: digital economy. Engineering College. e-CRM processes and their integration. E-Business strategy into action. Integrating supply chain management process: definitions. e-Security. Section B Case and Problems Max. improved supplier performance. Integrating enterprise resource planning process: enterprise artitecture planning. e-buying planning. Chairman BoS. managing relations in e-supply chain. infrastructure. E-Business poses both a challenge and an opportunity for managers. ebusiness models. business and technology drivers. They also need to acquire hands on knowledge of the underlying technological infrastructure in order to have a clear idea of the business and organizational possibilities inherent in these developments. e-procurement. savvy managers must gain an understanding of the rapidly changing technology and business models. e-Transition and Summary. Bikaner. They need to develop a basic understanding of how electronic business differs from "real" business settings. As a matter of competitive necessity. steps in e-business design. sales and distribution configuration. Section A Introduction. Rajasthan Technical University. e-governance. direct B2B markets. Challenges. reversing the value chain. Dean. knowledge building. Surendra Kumar Vyas. convergence strategies. coalitions.

Group F [TOURISM AND HOTEL MANAGEMENT] M-331 M-332 M-333 M-334 M-419 M-420 Introduction to tourism Airlines Management Management of Travel agency and Tour management Legal and regulatory Framework of tourism. Domestic. travel during Roman Empire and various evolutionary stages of tourism.national tourism. Tourism Promotion in India: Fiscal and non-fiscal incentives for tourism. religious. Organization of tourism in India. sports. convention. Growth of World Tourism: Important trends and future prospects. Department of Management & Technology. Hotel Management Field study and project report: Event and conference management. Chairman BoS. Tourism Policy of India. visitors. ITDC. Regional development. National integration. Resources. cultural. Section B Case and Problems Dean. types. Linkages and inter-dependence between domestic and inter. education. development strategy. availability of resources. social. The objective of the course is to familiarize students with evolutionary process and conceptual framework of tourism. Regional. adventure. Kota/ 2008-2009/Prof. The students will be systematically made aware about these types of tourism along with socio-economic issues linked with unbelievable growth of tourism world over. concessions granted by Central and State Government’s declaration and consequences of tourism as an industry. conferences. Motivation. social. tourism. Tourism has grown exceptionally during last few decades and subsequently various new types of tourism have been introduced. historical. Recourses and Mobility: Establishment of priorities. Section A Evolution and Growth of Tourism : Historical perspective: co-relation between trade and travel. STDC. Patronage to handicraft and arts. health. excursionist. Bikaner. International understanding and world peace. . Cultural Exchanges and development of human relations. business travelers and tourism. sports and business. M-331 INTRODUCTION TO TOURISM Course/Paper : 331 MBA Optional(H) Objective: Max. Role Functions of NTO's Department of Tourism. Engineering College. Resources and Mobility for Tourism: Motivation: Pleasure.Marks : 70 Time : 3 Hrs. Rajasthan Technical University. Intra-regional tourism and international tourism. Conceptual Framework and Type of Tourism: Meaning of travelers. visitor and tourist. Surendra Kumar Vyas. Distinction between travelers and visitor. cultural ethical. Socio-Economic Benefits of Tourism: Employment generation. Earning of foreign Exchange.

Bikaner. Marketing. Operations. AAI. In this course students will learn historical and contemporary issues related to airlines. aviation Policy and Planning Introduction to Infrastructural Requirements in Aviation: Airports. Surendra Kumar Vyas. Section A Civil Aviation in India: History. Airlines are one of the most important sectors among other such key sectors. Kota/ 2008-2009/Prof. Airlines Feasibility and Planning: Procedural Requirements. Airlines are considered as the backbone of international as well as domestic tourism. legal and Regulatory Framework. DGCA. Chairman BoS. and ICAD. Support Services. lATA. Department of Management & Technology. Section B Case and Problems Dean. Aviation Safety. Present Scenario. Planning and Layout Establishing an Airline Company: Organization and Structure.M-332 AIRLINES MANAGEMENT Course/Paper : 332 MBA Optional(H) Objective: Max. role of organization related to Civil Aviation-Ministry of Civil Aviation. as it facilitates the movement of tourists from their homes to desired destinations. . Costing Relationship between Civil Aviation and Tourism: Strategies for Development of Civil Aviation in India. Maintenance set up. Rajasthan Technical University. Engineering College. Facilities. This course will attempt to familiarize students with various sectors of economy that are facilitating growth of tourism industry.Marks : 70 Time : 3 Hrs.

managerial skill requirements and growing professionalisation. and P. Organization structure of travel agency and their profit and loss potential Tour and tour Operator: Various types of whole sellers and operators. International Time Calculator. working as a G.M-333 MANAGEMENT OF TRAVEL AGENCIES AND TOUR MANAGEMENT Course/Paper : 333 MBA Optional(H) Objective: Max. International Credit Cards. GURAIL. Section B Case and Problems Dean. costing. Rajasthan Technical University.S. foreign exchange allowances for business and holiday.A.S.A. This course will familiarize students with key agencies linking potential tourists spread all over the world with tourism related activities. DISCOVER INDIA etc. budgeting & marketing. growth and present status of travel agency. Engineering College. Baggage Allowance. planning. Documentation formalities: passport. visa. Department of Management & Technology. How to work as sub agent. International Sale Indicators.Marks : 70 Time : 3 Hrs. Chairman BoS. Bikaner. The students will learn processes as to how travel agencies and tour operators facilitate management of tourism related activities. GREYHOUND. Surendra Kumar Vyas. . Section A Meaning and functions of travel agencies and tour operation. Travel InsuranceMediclaim Incentives availability to entrepreneurs in travel business. Kota/ 2008-2009/Prof.VUSA. International Travel passes. Airline codes. health. modalities and systems of recognition clearances and approvals for travel agencies and operators The Changing nature of travel business: Introduction of high technology.

Kota/ 2008-2009/Prof. Students will learn about legal restriction imposed upon various sectors related to tourism such as tourists themselves. rules and regulations relating to Tourist: Citizenship Act. This course will help students understand legal restrictions imposed upon various sectors of tourism by regulatory bodies.Marks : 70 Time : 3 Hrs. Import Export Control Act Law and Regulations relating to Accommodation Sector Law and Regulations relating to Travel Agency Sector Law and Regulations relating to Transport Sector Regulatory Role of the Department of Tourism. Department of Management & Technology. Rajasthan Technical University. Surendra Kumar Vyas.M-334 LEGAL AND REGULATORY FRAMEWORK OF TOURISM Course/Paper : 334 MBA Optional(H) Objective: Max. Need to Central Tourism Law in India Section B Case and Problems Dean. Foreign Act. Foreign Exchange Regulation Act. Bikaner. Foreigners Registrations Act. Section A Laws. Engineering College. . travel agencies. accommodation. Chairman BoS. and transportation. foreign exchange. passports Act.

House keeping. The objective of this course is to familiarize students with evolutionary process of hotels as well as introduce them with various types of hotels that have emerged during last few decades during extraordinary growth of international and domestic tourism. Service for Conference. Department of Management & Technology. Hotel and Airlines. Kota/ 2008-2009/Prof. Surendra Kumar Vyas. Managerial. Food and beverage Services. hotels Ownership and Management. Restaurant and Bar services. Relationship. . Brief introduction to management and operation of front office.M-419 HOTEL MANAGEMENT Course/Paper : 419 MBA Optional(H) Objective: Max. Engineering College. Manpower. Computerization. Students will learn these operational processes in this paper. Conventions and Marriages. Types of hotel. classification of hotels with special reference to star ranking. Section B Case and Problems Dean.Marks : 70 Time : 3 Hrs. Section A Origin and Evolution of Hotel Industry. hotel chains in India and abroad. heritage. Rajasthan Technical University. Chairman BoS. The hotels are now managed scientifically and its operations have become more systematic. Bikaner. industry: Capital. Problems of hotel Mechanization. Franchises.

Department of Management & Technology. Kota/ 2008-2009/Prof. Rajasthan Technical University. Preparing a project report. Chairman BoS. Engineering College. types and appropriate management approaches. Recently. after conducting a field study to demonstrate understanding about various dimensions of event and conference management. its significance. event and conference management has emerged as socio-economic activity in a very big way. impact of Hallmark event. types and appropriate management approaches. Bikaner. its significance. Surendra Kumar Vyas. Section B Case and Problems Dean. This has opened new avenues of employment for young men and women.Marks : 70 Time : 3 Hrs.M-420 FIELD STUDY AND PROJECT REPORT: EVENT AND CONFERENCE MANGEMENT Course/Paper : 420 MBA Optional(H) Objective: Max. The objective of this course is to familiarize students with theoretical as well as practical dimensions of events and conference management. The students will gain theoretical knowledge about events and conferences in the classroom and prepare a project report after conducting a teacher-supervised field study. Section A Introduction to events. Introduction to conferences. .

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