MEDIA RELEASE April 2011 VISITOR ARRIVALS GREW BY 18% IN THE FIRST TWO MONTHS OF 2011 The total

number of inbound visitors for January and February 2011 reached 668,625 for 17.88% growth compared to the arrivals for the same period in 2010. This feat may be attributed to the growing confidence of the international market on the Aquino Administration. In the first two months, Korea maintained its position as the biggest and top source market with 165,868 arrivals, with a share of 24.81% to the total visitor traffic, and growth rate of 35.22% vis-à-vis the previous year. This market is followed by the USA with 17.05% share for 114,022 arrivals, Japan with 9.83% share for 65,755 arrivals, China with 5.77% share for 38,590 arrivals and Taiwan with 4.26% share for 28,461 arrivals. Combined arrivals from these top source markets constituted 61.72% of the total inbound traffic. India, Russia, Australia, and Canada were the fastest growing markets during the period with 74%, 36%, 22%, and 21% increase in visitor arrivals compared to 2010. European markets, on the other hand, accounted for 11.08% of the total visitor traffic for 74,073 with the United Kingdom posting 8.48% growth and Germany recording 4.67% increase in arrivals. The Scandinavian markets showed double digit growth while arrivals from France modestly increased by 4.67%. The ASEAN market expanded by 13.70% for 49,634 arrivals with Malaysia and Singapore registering 20% and 16%

DOT Media Release - April 2011 1 |Page

growth rates, respectively. The ASEAN market accounted for 7.42% of the total visitor arrivals during the first two months of 2011. ###

Contact: Ms. Evelyn Alcaraz-Macayayong OIC, Office of Marketing Communications Telephones 523-8411 locals 203,220 & 226, 525-6538 (telefax) and 525-1805 E-mail: eamacayayong@tourism.gov.ph

DOT Media Release - April 2011 2 |Page

Sign up to vote on this title
UsefulNot useful