EXPERIENCE

BRAND PLANNER
RUSSELL HERDER  | NOV. 2019 - PRESENT
ASSOCIATE BRAND PLANNER NOV. 2019 - MAY 2020
Works to align the goals of the client with the needs of their
audience
Acts as the "voice of the consumer," by conducting research to
ensure clients effectively reach their audience
Monitors each campaign as it progresses and identifies
opportunities to evolve and engage with target audiences

ALIX 
SCIENCE WRITER AND SOCIAL MEDIA SPECIALIST
NATIONAL OCEANIC AND ATMOSPHERIC
ADMINISTRATION  | AUG. 2018 - NOV. 2019
Interviewed NOAA scientists about environmental data and the

HANSON
latest developments in remote sensing
Reported on compelling scientific advancements, including the
recent marine heatwave and how shrinking Arctic sea ice
presents a new national security threat for the U.S.
Managed the @NOAASatellites social media platforms
CONTACT
Developed a comprehensive social media plan for the COSMIC-
2 satellite launch
434.420.4298
MULTIMEDIA JOURNALIST
ALIXVHINES@GMAIL.COM
CIRCA  |  MAY 2016 - MAY 2018
WWW.ALIXHINES.COM
Reported, shot, edited and produced original multimedia stories
MINNEAPOLIS, MN on a variety of topics, including the environment, military and
public health
Shot and hosted Facebook Live shows all across the D.C. metro
SKILLS area and Virginia
Hosted and produced Circa's "Did You Know" segment and a
pilot of Circa's OTT show
VIDEO | SONY Z150, CANON 70D
Wrote breaking news stories
EDITING | ADOBE PREMIERE, AVID
WEB PRODUCER
AP STYLE
FOX8 - WGHP  |  DEC. 2014 - MAY 2016
SCRIPTWRITING
Produced original content for the web
PUBLIC SPEAKING Created original video content for social media
PROJECT MANAGEMENT | TRELLO, Hosted and produced on-air web segment

BASECAMP, ASANA CORRESPONDENT

EMAIL MARKETING | CONSTANT MEDILL NATIONAL SECURITY JOURNALISM INITIATIVE  |

CONTACT, MAILCHIMP JUNE - DEC. 2014

RESEARCH | SURVEY MONKEY,

Reported on the U.S. landmine legacy from Iraq
Shot photo story as landmine survivor walked me through

MICROSOFT EXCEL an active minefield

GOOGLE ANALYTICS
CMS | WORDPRESS AND DRUPAL
EDUCATION

SOCIAL MEDIA BACHELOR OF SCIENCE IN MASS COMMUNICATIONS

VIRGINIA COMMONWEALTH UNIVERSITY  |  2009 - 2013
TWITTER: @ALIXHINES MAGNA CUM LAUDE, UNIVERSITY HONORS

FACEBOOK: /FB.ME/ALIXVHINES MASTER OF SCIENCE IN BROADCAST JOURNALISM

INSTAGRAM: @ALIX_HINES NORTHWESTERN UNIVERSITY  |  2013 - 2014