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Tate Reeves- Billy Hewes Poll 052711

Tate Reeves- Billy Hewes Poll 052711

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Published by: yallpolitics on Jun 01, 2011
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06/01/2011

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CONFIDENTIAL MEMORANDUM

TO: FROM: RE: DATE:

INTERESTED PARTIES TONY FABRIZIO & DAVID LEE MISSISSIPPI STATEWIDE REPUBLICAN PRIMARY SURVEY MAY 26, 2011

As part of a recent statewide survey in Mississippi, Fabrizio, McLaughlin & Associates asked 400 likely Republican primary voters their opinions on the open-seat Lieutenant Governor’s primary. Key Findings • • At this point in the race, State Treasurer Tate Reeves has a substantial lead over State Senator Billy Hewes in the Republican primary for Lt. Governor. However, it is important to note that nearly one-third of likely Republican Primary voters are currently undecided.

“If the Republican Primary for LIEUTENANT GOVERNOR were held today and the candidates were (ROTATE) Tate Reeves and Billy Hewes, for whom would you vote?” Likely GOP Primary Voters Reeves 51% Hewes 18% Undecided 31% • • • • Looking at the ballot results regionally, Reeves currently leads Hewes by significant margins in 5 of the 6 largest media markets in the state. Reeves leads Hewes by 61 points in the Jackson media market, which historically makes up more than one-third of the statewide Republican primary electorate. Hewes currently leads in his home market of Biloxi-Gulfport by a 46% to 18% margin. Hewes also currently leads in the two smallest media markets of New Orleans and Greenwood/Greenville - although the leads in those markets are within the margin of error for sample sizes that small.

“If the Republican Primary for LIEUTENANT GOVERNOR were held today and the candidates were (ROTATE) Tate Reeves and Billy Hewes, for whom would you vote?”
Biloxi/ Gulfport (17%) Hattiesburg/ Laurel (14%) Tupelo/ Columbus (7%) New Orleans (6%) Greenwood/ Greenville (2%)

All

Jackson (36%)

Memphis (11%)

Meridian (8%)

Reeves Hewes Undecided • • • •

51% 18% 31%

70% 9% 20%

18% 46% 36%

64% 9% 27%

38% 13% 49%

53% 17% 30%

55% 10% 34%

21% 33% 46%

13% 25% 63%

Currently Reeves holds a significant name awareness advantage over Hewes. Nearly half (48%) of likely Republican primary voters hold a favorable opinion of Reeves and only 4% hold an unfavorable opinion of the State Treasurer. In comparison, State Senator Hewes has a current image rating of 17% favorable and 6% unfavorable. At present, 78% of likely Republican primary voters either have no opinion or have never heard of Billy Hewes.

“Now I am going to read you a list of names of people in the news. Will you please tell me if you have a favorable or unfavorable opinion of each person? If you have no opinion or have never heard of the person or organization, just say so… Tate Reeves. Likely GOP Primary Voters Favorable 48% Unfavorable 4% No Opinion 21% Never Heard Of 28% “Now I am going to read you a list of names of people in the news. Will you please tell me if you have a favorable or unfavorable opinion of each person? If you have no opinion or have never heard of the person or organization, just say so… Billy Hewes. Likely GOP Primary Voters Favorable 17% Unfavorable 6% No Opinion 23% Never Heard Of 55% Survey Methodology: This survey of 400 likely Republican primary voters in the state of Mississippi was conducted May 23-24, 2011. All interviews were conducted via telephone by professionally trained Hewes Image Reeves Image

interviewers using computer-assisted interviewing technology (CATI). Respondent selection was random within pre-determined geographic units utilizing a sample frame that represents actual primary voter distribution throughout the state based on past election results. The survey has a margin of error of +/- 4.9% at the 95% confidence interval.

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