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About Arvind Mills

‡ Arvind Mills was established by the Lalbhai group in 1931 ‡ The original budget for the company totaled $ 55 thousand, at present it is $ 500 million ‡ Currently, Arvind Mills is India's largest denim manufacturer and world s fourth-largest producer and exporter of denim ‡ Special Feature - its enterprises are equipped with highly advanced equipment of a full cycle from painting the fiber to the finished product

Strategic Fit Ideal Product Characteristics .

Formulating Strategy .