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Enterprise Rent a Car

Enterprise Rent a Car

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Published by Pepa Cabraja

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Published by: Pepa Cabraja on Jul 30, 2011
Copyright:Attribution Non-commercial


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1. They are trying to collect what is level of satisfaction of their service.

The survey is not too long, only one page, 25% response rate. Objectives??? 2. 3. They can use telephone survey, email, loyalty cards. Maybe when they are returning cars in Enterprise Rent a car, customers can fill out a survey, or automaticly when they are taking car give them survey and ask them to fill it out and leave in special box after returning the car! Also track did they come back in Enterprise , did they took car only once or more times! online survey because they are offering on line service. secret shoppers. maybe read blogs and forums about their company.

4. Maybe they can offer a a 5% of discount when they will use next time their services, cars Naglasiti kako će njihova ispunjena anketa uvelike pridonijeti unapređenju usluge, sljedeći put će biti još zadovoljniji sa njihovom uslugom. Benefit program – free membership, faster reservations, faster rentals, special pricing

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