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T ± TEST The analysis part the T-test and the implications for the different service providers on network coverage and roaming facilities are presented. It shows that Airtel and BSNL take the lead in reaching rural masses in Vellore district.
TABLE ± 2.
Factor analysis revealed three predominant factors Roaming Network, Congestion free connection and Saturated Coverage attracted the Rural Masses in Vellore district.
TABLE ± 3.
The application of cluster analysis identify three heterogeneous clusters pertaining to call rates, network coverage and roaming facilities and consumer preferences. These factors have direct implications over service utility.
TABLE ± 4.
KARL PEARSON¶S COEFFICIENT OF CORRELATION
Karl Pearson¶s Coefficient of correlation ascertained structured rate and oscillating rate are directly related to perfect as well as attractive services of the service providers.
TABLE ± 5.
The application of analysis of variance clearly revealed age of the customers influence structured rate, oscillating rate and saturated coverage. ******************