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Assignment 4 Week Four Ethical Dilemmas Paper Western International University LDR 620 Ethical Leadership Corp Social Arunothai Rattananorasate March 29, 2011
The Ethical Dilemmas of Fast Food Industries Everywhere you turn, you can always see a Fast Food restaurant within sight. These Fast Food restaurants are nearly always packed with patrons. Just what is it about Fast Food that attracts the crowds? What are the ethical dilemmas faced by Fast Food restaurants with regard to their patrons? Fast Food restaurants draw crowds because as their names suggests, they
and now have to order side meals to help . which has been originally a product and brainchild of A & W. promote weight gain. are Fast Food restaurants being ethical by imitating the menus of their competitors? For example. but at the same time. and basically maximize the profits of the firms. They are no longer able to feel full after eating the burgers alone. with people who are impatient. Ethical dilemmas are moral decisions that have to be made when choices are equally unfavorable. they have to think of ways to make more sales. as twister fries was one of the most popular food items next to root bear ice cream floats. it is no wonder that Fast Food restaurants are high in demand. with minimum waiting time. Fast Food is usually unhealthy. Should Fast Food Restaurants invest more into their own Research & Development (R&D) to come up with new original items for their menus. are Fast Food restaurants being ethical by cutting down on the portions of food? Many people have commented that McDonald’s burgers have seemingly shrunk. Secondly. In a society where time is the key. cut costs.2 provide meals quickly. David Ludwig. director of a Boston children’s hospital claims that “fast-food consumption has been shown to increase calorie intake. they have to meet the demand of their patrons. and elevate risk for diabetes. or cut corners by replicating popular food items from their competitor’s menus? Lastly. The sales of this new item was very high." Fast Food restaurants have to decide if they would rather serve healthier food (increasing their costs and lowering their overall profits). McDonalds recently started selling twister or curly fries. and want things instantly. firstly. As Fast Food restaurants being so popular. and can often lead to loyal consumers having weight problems. To begin with. or to continue serving deep fried food that may cause health problems to their consumers in the long run. they have faced many ethical dilemmas concerning their consumer and competitors. During these processes.
many students ask. "Do you serve student meals?" It is very gratifying to note that most Fast Food restaurants do serve student meals during lunch and dinner hours. Should McDonalds reduce the portions of food to increase their sales and their net profit. which would only lead customers to buy more portions of food to satisfy themselves. as long as they have a product in front of them. By doing so. and ensuring that it is not empty. not all ethical decisions made by Fast Food restaurants are detrimental to their consumers as the three ethical decisions above shows. they have also reduced the portions of food served. Along with increasing the price of almost all of their food items. decide to eat somewhere else instead of waiting for an empty table. This means that they are compromising their profits so that students can afford to eat there.3 satisfy their hunger. For example. they are running the risk of losing several potential customers. Instead of the full cost of more than six dollars. Fast Food restaurants do make some ethical decisions which are in favor of their consumers. but McDonalds has done that and more. to maintain their reputation of being an honest firm that cares for its consumers? However. a student can study there for hours. they charge students at a rate of around four dollars which is about a 35% discount from the adult rate. and it is not during the peak period during lunch and dinner. providing that there are few customers around. Just by buying a large drink from the Fast Food restaurant. This would of course lead to a decrease in . Another way they have compromised with students is by allowing them to study on the premises. but at a cost to their net profit margin. Although the cost of food has increased. who upon seeing that most of the tables are occupied by students who are studying. or should they keep portions the same. and it is only right for Fast Food restaurants to increase the price of their food so as to cover their increased cost for manufacturing the food. providing that they are in their school uniforms or are able to show their student cards.
KFC has been faced with problems in terms of following business ethics and finding ways to find solutions to these kinds of issue. one of the most popular fast food restaurants has been observed that it has using oil which contains Tran’s fatty acids. KFC. they are invisible to consumers. as well as consider the ethical aspects of the issue before they can work out for the best solution to be chosen. they have to weigh the pros and cons. for almost every decision they make. there are numerous ethical dilemmas that Fast Food restaurants face daily. because standing on the firm’s . the case was being carried over by the consumer group Center for Science in the Public Interest and told the company to use healthier cooking products than the one they are using. Not all of the decisions they make are always the best. The CSPI found that the trans-fat content in most chains’ French fries equalled or even exceeded the amount of saturated fat. That means a big order of fries has as much bad fat as a signature burger. They are by-products of hydrogenation of liquid vegetable oils in the manufacture of margarines and hydrogenated fats to formulate commercially prepared baked goods and fried foods like what have been accused to KFC. This kind of oil is noted to increase cholesterol and even increased the risk of having heart disease. published by the Center for Science in the Public Interest (CSPI). The Nutrition Action Healthletter. On the other hand. and those mentioned above are only the tip of the iceberg. which is an opportunity cost they have decided to bear as to allow students to have a place to study. This is because in the Fast Food industry.4 their net profits. reported in 1997 that in clinical studies Tran’s fat raised people’s blood cholesterol about as much as saturated fat did. With the negative effect of this to the people. Tran’s fatty acids have been the topic of much debate among nutrition scientists. Because trans-fatty acids are not listed on food labels. In conclusion. As authorities discovered this.
d.usatoday.). (n. (n. Retrieved March 28. from http://publicsphere. 2011.d.).5 point of view and the point of views from others are very different.typepad. 2011. References Behind The Spin.com/behindthespin/2006/02/mcdonalds_healt. from http://www. (n. However.ethicalcorp.). 2011. Retrieved March 28.htm .html Ethical Corp. Retrieved March 28.com/content. from http://www.asp?ContentID=2523 USATODAY. to make up for decisions they have made for themselves at the detriment of their customers.com/money/industries/food/2006-10-29-kfc-transfatusat_x.d. by ensuring that they make ethical decisions for the benefit of their consumers at a cost to themselves. most firms do try their best to equalize their decisions.
. W. J. Business Ethics A Stakeholder and Issues Management Approach. ed. 4th ed (4th ed. (2006). Mason.6 Weiss. Ohio: South-Western Cengage Learning..).
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