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1. The duration of M.B.A. course shall be of Two years consisting SemesterI & II in first year and Semester-III & IV in second year. 2. Subject to compliance with the provisions of this direction and of other ordinances in force from time to time, an applicant for admission to this course shall have passed degree examination of Rashtrasant Tukdoji Maharaj Nagpur University or any other recognized University equivalent thereto with 45% aggregate marks for open category and 40% marks aggregate for Backward Class candidates or as notified by the state Government from time to time. Provided that Students admitted through Central Entrance Test (CAP) conducted by Directorate or any other entrance examination conducted by competent authority approved by the directorate of technical education and fulfilling the eligibility conditions prescribed by the Rashtrasant Tukdoji Maharaj Nagpur University shall only be admitted to this Course. a. The Examinations for Semester II and IV shall be held twice a year at such places and on such dates as may be fixed by the University. b. The examinations for semester I and III shall be conducted by the respective Institute / Department and the dates of examination will be announced by the Director of the Institute / Department. 3. The fees for examination shall be as prescribed by the Rashtrasant Tukdoji Maharaj Nagpur University from time to time. 4. Applicant for the examination prosecuting a regular course of study leading to the Master Degree in Business Administration shall not be permitted to join any other course in this University or any other University simultaneously. 5. The ATKT Rules shall be as under (Theory and Sessional shall be considered as separate passing heads) Admission to Candidate should have passed Candidates should have passed Semester in all t he subjects of following in all subjects except in four or examinations of Nagpur less numbers of passing heads University of the following examination First Year MBA Degree examination -Semester- I First Year MBA -Ist Semester Semester- II Second Year MBA Ist semester IInd semester Semester- III Second Year MBA IInd semester IIIrd semester (*) Semester-IV NOTE: (*) The candidate admitted to the fourth semester (final) shall prosecute his / her studies; however, he/she shall not be eligible to fill in the examination form for the final semester examination unless he/she clears all the lower examinations. 6. (a) The examinee of Semester-I (M.B.A) examination shall be examined in the following subjects by the respective Institutes / Department namely: 1. Principles of Business Management 2. Foundation course in Marketing Management 3. Foundation course in Human Resource Management 4. Foundation course in Information Technology Management 5. Foundation course in Accounting 6. Quantitative Decision Making 7. Business Legislation 8. Financial Management b) The candidate of MBA Semester II shall be offered Four Compulsory papers and Two Specialisation Subjects. Each Specialisation Subject shall have TWO papers of 100 marks
each as given below. Semester-II (M.B.A) examination shall be conducted by the University in the following subjects namely: 1. Organisation Behavior & Development 2. Managerial Economics 3. Environment Management 4. Business Research 5. Specialisation – I: Paper- I 6. Specialisation – I: Paper- II 7. Specialisation – II: Paper -I 8. Specialisation –II: Paper- II c) The candidate of MBA Semester III shall be offered Six Compulsory papers and Two Specialisation Subjects. Each Specialisation Subject shall have ONE paper of 100 marks each as given below. The examination will be internal and would be conducted by the respective Institutes / Departments namely: 1. Applied Operations Research 2. Entrepreneurial Development 3. Strategic Management 4. Business Ethics & Corporate Governance 5. Public System Management 6. Project Management and Quality Management 7. Specialisation – I: Paper- III 8. Specialisation – II: Paper- III d) The candidate of MBA Semester IV Examination shall Offer Three Papers each from Two Specialisation Subjects which he/she has opted. Each paper will be of 100 marks and the Project Work of 200 marks. The examination and Project evaluation will be conducted by the University. 1. Specialisation – I: Paper- IV 2. Specialisation – I: Paper- V 3. Specialisation – I: Paper- VI 4. Specialisation –II: Paper- IV 5. Specialisation – II: Paper- V 6. Specialisation – II: Paper- VI 7. Project Report ( from any one of the Specialisation subjects opted )
7. Each paper of Semester I, II, III & IV (M.B.A) examination shall carry 100 marks and
shall be distributed as under: Marks 1] Written examination 80 2] Internal assessment 20 Internal assessment marks shall be awarded by the Head of the Department in consultation with the faculty members subject to moderation by H.O.D./Director and shall be based on: 1) Participation in seminars, case discussions & group work activities 5 marks 2) Class tests, quizzes, individual and group oral presentations 5 marks 3) Submission of written assignments, term papers and viva-voce 5 marks 4) Class-room participation and attendance 5 marks Total Marks : 20 marks The weightage given to each of these factors shall be decided and announced at the beginning of the semester by individual faculty members responsible for the paper. 8. Project Work will be compulsory for each student appearing at the semester- IV (M.B.A) Examination. Project shall carry 200 marks as followsMarks 2
50 50 200 (ii) Two copies of Project work (Printed or Type Written) shall be submitted to the University through the supervisor of the candidate and the Principal/ Director / Head of the Institute/ Department, at least two month prior to the date of commencement of Semester-IV Examination and one copy will be retained by the college/Department for internal evaluation purpose. (iii) A Candidate shall submit with his/her project work, a certificate from the Supervisor to the effect(a) That the candidate has satisfactorily completed the Project work for not less than one session and (b) That the Project work is the result of the candidates own work and is of sufficiently high standard to warrant its presentation for examination. (iv) Candidate shall submit his declaration that the Project is the result of his own research work and the same has not been previously submitted to any examination of this University or any other University. The Project shall be liable to be rejected and /or cancelled if found otherwise. (v) The Project work shall be evaluated through seminar and open defense and Viva-voce at the College/ Department by internal and external examiners appointed by university before Semester-IV Examination. A student appearing for MBA Semester IV Examination will have to pay additional fees as prescribed by the University from time to time.
Project work (Evaluation by External Examiner) Seminar and open defense evaluation (by External And Internal Examiner) Viva-voce by External & Internal Examiner :
9. The scope of the subject, percentage of passing in theory and project will be governed as
per following rules:
In order to pass at the Semester I, II, III & IV examinations and examinee shall obtain not less than 50% marks or B grade in each head of passing of every paper, that is to say separately in the university examination , internal evaluation and in three heads of passing of project work. ii) An examinee who is unsuccessful at the examination shall be eligible for admission to the subsequent examinations on payment of a fresh fee prescribed for the examination together with the conditions of the ordinance in force from time to time. iii) An examinee who has failed at the sessional examination only; shall be required to register himself/herself afresh for doing the sessional work again in the Department / College in the subject/subjects/project work in which he/she has failed on payment of fresh sessional fees as prescribed by the University from time to time. Such students shall complete their Sessional work in the next semester. The Director shall on being satisfied about the completion of sessional work of such a candidate send the fresh sessional marks to the university and these fresh sessional marks shall be taken into consideration for computing his/her results at the examination. iv) There shall be no classification of successful examinees at the Semester I, II & III examinations. v) Successful examinees obtaining 60% or more marks in the aggregate of Semester II and & IV examinations taken together i.e. out of 1600 marks shall be placed in the First Division and those obtaining less than 60% but not less than 50% in the Second Division. The grades awarded by the respective Institute / Department for Semester I shall be mentioned in Semester II mark sheet & III Semester Examination grades shall be
mentioned in the Mark-Sheet of IV (Final) Semester Examination issued by the University vi) Provision of Direction No.44 of 2001 governing the award of grace marks for passing an examination, securing higher division /class and for securing distinction in the subjects shall apply to the examination. vii) No person shall be admitted to this examination, if he has already passed the same examination or an examination of any other statutory University (which has been recognized as equivalent to that examination.) viii) Examinee successful at the Semester I, II, III and IV examinations shall, on payment of the prescribed fee, receive a Degree in the prescribed form signed by the Vice-Chancellor. 10.Norms of Theory Paper / Project Work: o For all Theory Papers there shall be at least THREE Periods Per week per Subject of One Hour duration. o The affiliated Management Institutes / Colleges/ Department shall declare the Specialisation it is offering before the commencement of admission process of Semester -I in their Information Brochure and web-site and communicate the same to the University well in advance. The Institute will offer the Specialisation proposed only if minimum FIVE students opt for the same. o For Project work/Research work a batch of TEN students per guide /supervisor has to be allotted by the Institute. THREE periods per week of one hour duration shall be the work load allotted for project guidance for ten students. 11.Guidelines for Conduct of Semester I & III Examination & Award of Grades by Institute / Department A. Guidelines for Conduct of Examination o The question paper should be set in such a manner so as to cover the complete syllabus as prescribed by the University. o The pattern of conduct of examination i.e. Duration, Max. Marks etc shall be as per the University Examination pattern. o The evaluation should be conducted at Institute / Department by the respective subject teacher. o The result for these examinations should be declared within time limit as per University norms and communicated to the University within stipulated time. o The record of conduct of such examination, evaluation and results should be maintained for a period of at least THREE years by the respective Institute / Department for the verification by the competent authority. B. Guideline for Award of Grades The Grades will be assigned in each Internal Assessment Paper on the following basis: Marks Obtained Grades ABOVE 75 % A+ 61 % - 75 % A 56% - 60% B+ 51 % – 55% B BELOW 50 % FAIL
Public System Management 6. Project Report ( from any one of the Specialisation subjects opted ) 5 . Specialisation – II: Paper -I 8. Specialisation – II: Paper. Managerial Economics 3. Specialisation – I: Paper. Foundation course in Human Resource Management 4. Foundation course in Information Technology Management 5.III 8. Entrepreneurial Development 3. Applied Operations Research 2.VI 7. Environment Management 4. Quantitative Decision Making 7. Strategic Management 4. Specialisation – I: Paper. Foundation course in Accounting 6. Project Management and Quality Management 7. Business Legislation 8. Specialisation –II: Paper. Organisation Behavior & Development 2. Financial Management Semester –II 1. Specialisation – II: Paper. Specialisation – I: Paper.II Semester –III 1. Specialisation –II: Paper. Business Ethics & Corporate Governance 5.V 6. Business Research 5. Specialisation – I: Paper.IV 5.IV 2. Specialisation – II: Paper. Specialisation – I: Paper.III Semester –IV 1.VI 4.V 3.I 6. Specialisation – I: Paper. Foundation course in Marketing Management 3. Principles of Business Management 2.Rashtrasant Tukdoji Maharaj Nagpur University SYLLABUS FOR MBA EXAMINATION Semester –I 1.II 7.
V: Health and Hospital Information Systems Paper.II: Foreign Exchange Management Paper.V: Software Engineering Paper.IV: International Financial Management Paper.III: Health System Management Paper.I: Community Health. Information Technology Management Paper. Financial Management Paper.V: Human Resource Development strategies and systems Paper.IV: Industrial relations & labor Legislations Paper.VI: Global HRM: Scenario and practices Group D. HealthCare Management Paper.I: International Financial Markets Paper.IV: Environmental Health Management and Safety Management Paper.I: Database Management Systems Paper.III: Training & Development Practices Paper.II: Project Planning & Financial Strategy Paper.IV: Strategic Management of IT Paper.V: International Economic Organizations Paper.V: Marketing of Services Paper.VI: India’s Foreign Trade Policy 6 . Marketing Management Paper.V: Security Analysis & Investment Management Paper.III: International Marketing Paper.I: Advertising & Integrated Marketing Communication Paper.IV: Rural Marketing Paper.III: Innovation in IT Paper. Epidemiology and Population Management Paper.II: Internet Technologies and Trends Paper.III: Retail Management Paper. Documentation & Logistics Paper.I: Group & Organizational Effectiveness Paper.VI: Health Communication: Development and Dissemination Group F.VI: Sales & Distribution Management Group B.I: Corporate Taxation Paper.II: HealthCare and Social Policy Paper.II: Brand Management Paper.III: Indian Financial System Paper.IV: Export Import Procedures. International Business Management Paper.VI: Enterprise Resource Planning Group E.VI: Principles & Practice of Banking and Insurance Group C.Specialisations Group A. Human Resource Management Paper.II: Performance Management & Compensation Paper.
III: Total Quality Management Paper.I: Energy Conversion & Power Plant Systems Paper.V: Operations Management Paper. Banking & Financial Services Management Paper.III: Financial Management for Agri Business Paper.IV: Transmissions & Distribution of Electrical Energy Paper.IV: Supply Chain Management Paper.Group G.III: Power Environment Interface Paper. Operations Management Paper. Agri Business Management Paper.V: Food Process Management Paper.V: Hydro Power Resources Management Paper.I: Banking in India Paper.IV: Livestock Management Paper.VI: Trends in Agri Business Group J.III: Laws & Regulations to Banking Paper.II: Financial Services Paper.V: Portfolio Management Paper. Power Management Paper.II: Agri-Technology Management Paper.I: Agri-Input Management Paper.II: Business Process Reengineering Paper.IV: Basics of Financial Accounting for Bankers Paper.VI: Bank Financial Management Group I.I: Project Management Paper.VI: Power Pricing & Power Purchase Agreements 7 .II: Electricity Industry Structure & Regulations Paper.VI: Manufacturing Economics Group H.
APPENDIX MBA Examination Semester –I Internal Examination Subject Minimum Paper Maximum Marks 80 100 20 80 20 80 100 20 80 100 20 80 100 20 80 100 20 10 40 100 10 40 50 10 40 50 10 40 50 10 40 50 10 80 100 20 80 100 20 10 40 50 10 Marks 1) Principles of Business Management Internal Paper 40 Management 50 Internal Assessment 2) Foundation course in Marketing Internal Paper Management 50 Internal Assessment 3) Foundation course in Human Resource Management 4) Foundation course in Information Technology Management Internal Paper Internal Assessment Internal Paper Internal Assessment 5) Foundation course in Accounting Internal Paper & Finance Internal Assessment 6) Quantitative Decision Making Internal Paper Internal Assessment 7) Business Legislation 40 50 8) Financial Management Internal Paper Internal Assessment Internal Paper Internal Assessment 8 .
MBA Examination Semester –II University Examination Subject Minimum Marks 1) Organisation Behavior & Development 50 University Paper Internal Assessment University Paper Internal Assessment 3) Environment Management 40 University Internal Assessment 4) Business Research University Paper Internal Assessment 5) Specialisation – I: Paper I University Paper Internal Assessment 6) Specialisation – I: Paper II University Paper Internal Assessment 7) Specialisation – II: Paper I University Paper Internal Assessment 8) Specialisation – II: Paper II 40 University Internal Assessment 20 80 100 20 80 100 20 80 100 20 80 100 20 Paper 100 20 80 20 80 100 20 Paper 100 10 40 10 40 10 40 10 40 10 80 50 10 50 50 50 50 100 40 10 40 10 80 50 Paper Maximum Marks 2) Managerial Economics 50 9 .
MBA Examination Semester –III Internal Examination Subject Minimum Marks 1) Applied Operations Research 50 10 2) Entrepreneurial Development 50 3) Strategic Management 40 50 4) Business Ethics & Corporate Governance 5) Public System Management 40 50 6) Quality Management 50 Internal Assessment 7) Specialisation – I: Paper.III 40 50 Internal Assessment 20 Internal Paper 20 80 100 10 Internal Paper 20 80 100 10 Internal Paper Internal Assessment Internal Paper 20 80 100 Internal Assessment Internal Paper Internal Assessment Internal Paper 20 80 100 20 80 100 Internal Assessment Internal Paper 20 80 100 10 10 40 10 40 50 80 100 10 40 Internal Paper Internal Assessment 80 100 20 40 Paper Maximum Marks 10 10 .III 40 50 Internal Assessment 8) Specialisation – II: Paper.
VI 40 University Internal Assessment 4) Specialisation –II: Paper.V 40 University Internal Assessment 3) Specialisation – I: Paper.IV 40 University Internal Assessment 5) Specialisation – II: Paper.IV 40 50 Internal Assessment 2) Specialisation – I: Paper.MBA Examination Semester –IV University Examination Subject Minimum Marks 1) Specialisation – I: Paper.V 40 University Internal Assessment 6) Specialisation – II: Paper.VI 40 University Internal Assessment 7) Project Report Project shall carry 200 marks Project work (Evaluation by External Examiner) Seminar and open defense evaluation by External and Internal Examiner Viva-voce by External & Internal Examiner Marks Maximu Minimu m m 100 50 50 25 50 25 20 20 Paper 100 10 20 Paper 100 10 80 50 20 Paper 100 10 80 50 20 Paper 100 10 80 50 20 Paper 100 10 80 50 University Paper 100 10 80 50 80 Paper Maximum Marks 12 .
Total 200 100 13 .
Concept. 5.Management and administration. Unit VII: Authority and Responsibility . measuring performance. Stages involved in planning. Analyzing Competition. Human response to control. Meaning of direction. Importance of decision making. Targeting. New Concepts – E Business. Unit IX: Control .Authority. Types of Organisation structure. organizing and controlling. Professionalism of management in India. 10th Tata McGraw Hill A Dictionary of Business 3ed. Functional areas of Marketing. Importance. Brief review of Traditional Techniques & Modern Techniques of Control. Methods of achieving effective coordination. objectives. process of control -setting objectives. Gilbert Jr. (c) Feedback Control v) Techniques of Control. 2. correcting deviations. Characteristics of a good plan. Relationship Marketing. planning-control relationship. Essentials of Management. Harold Koontz & Heinz.Semester –I Paper 1: Principles of Business Management SECTION A Unit I: Introduction . Company Orientation towards Market place. Dimensions or Types of Control . nature.Importance and need for coordination. Characteristics of good directives. Positioning and Repositioning. Definition. Scanning the Marketing environment.Concept. characteristics of decisions. Nature and contents of a marketing plan. marketing mix. . Management ethics and management culture. Robins .Segmenting.Core Concepts of Marketing.Nature. purpose and scope of management. Classification of skills. 4. an overview of planning. Principles of coordination. Freeman. Features of good organization structure. 3. Delegation of Authority Barriers to effective delegation. establishing standards. Unit X: Comparative study . Committee Decision Making. Strategic planning in Indian Industry. Analyzing Buying Behaviour.Prentice Hall Management (A Global Perspective).3rd Pearson Education Asia SECTION A Unit-I: Concepts & Application . Methods of skills development. Unit IV: Management Planning . By Elizabeth Martin – Oxford Fundamentals of Management. Types of plan. Database Marketing. Limitations of planning. Nature. Unit VIII: Coordination & Direction Concept . Responsibilities and Accountability. definition and importance of management.Concept of planning. Unit-II: Marketing Plan . function. Span of control. SECTION B Unit VI: Organisation . Importance and Principles of direction.Steps in the Marketing Process. Suggested Readings: 1. Making planning effective. Unit III: Management and Administration .6th . Elton Mayo. Fayol. Contingency approach. Mary Follet. Contribution of Taylor.Concepts. Marketing Research & Demand Forecasting Unit-III: Analyzing the Market . Management as a profession. Hawthorne experiments. Types of decisions.(a) Feed forward control (b) Concurrent Control (Real Time Information & Control). Skills required of manager. Methods of decision making. Principle of organization. Is management a science or art? Unit II: Development of Management Thought . Steps Involved in decision making.Comparative study of main features of Japanese Management and Z culture of American Companies. Importance. 5th Tata McGraw Hill Management Stoner. Heinz Weihrich &Harnold Koontz. Indian heritage in production and consumption.Scientific management. Paper 2: Foundation Course in Marketing Management 14 . Unit V: Decision Making . Weihrich. Functions of a manager.
Types of channels. Techniques of Job Design. importance and functions. human resource management in dynamic environment – External & Internal Environment Systems approach to HRM. Transfers.Introduction of Training. Training Organization. Strategic control.P. Induction Programme. Unit-X: Monitoring and Controlling Marketing Efforts . Public relations and direct marketing. Typical Induction Programme – Do’s & Don’ts. Channel dynamics and market logistics. Problems in Induction. Unit III: Human Resources Planning & Recruitment Policy . Human resource as an asset in organization. Unit II: Job Analysis & Design .Evaluating results of marketing strategies implementation and plans. Uses.Human Resources Planning. Marketing Management – Rajan Saxena . product policies. product classification. Assessment of The Recruitment Programme. Branding & packaging. Need and Importance of Management 15 . Unit-VIII: Marketing of Services . Job Specifications & Role Analysis. Training by Supervisors. Training Needs Identification. Objectives of Training Methods. Lead Time Planning. Objectives and Importance of Training. objectives. Importance and future of service marketing.Pricing objectives. Implementation and Control – V. Types and Techniques of Training and Development. Introduction to Marketing Management by Adrian Palmer – Oxford University Press. Inpatriation . Classification of Training Methods/Techniques.New issues – E-Business. Strategies in service marketing. Strategic HRM.Prentice Hall Inc 3. Cases and Exercises in understanding Job Analysis. Recruitment Practice in India. Managing advertising. Product life cycle and new product development. The Problem of The ‘Sons of The Soil’. Training Areas Identified by Trainers.Job Analysis – Meaning. Marketing Management – Planning. Consumerism. Marketing audit.Tata McGraw-Hill Paper 3: Foundation Course in Human Resource Management SECTION A Unit I: The Strategic Role of HRM . Strategic roles of HR manager. Ramaswamy and S.Tata McGraw-Hill 4. Human resource management in India. Legal issues and ethics. Competency approach to job analysis. S. Unit-VII: Distribution Strategy . Types of controlling. Man Analysis. Unit-IX: Relationship Marketing & E-business .Nature. Channels of distribution. Namakumari McMillan 2. Factors Affecting Recruitment. Framework for Procurement. Need and importance of Marketing control. Relationship marketing. Human Resource Planning System. New tools /Methods of selection – Interviews. Task Analysis. Process and methods of collecting data for job analysis. Need for Human Resources Planning.Understanding the communication process. adopting the price. Unit-V: Pricing Strategies . Factors affecting Job Design. Sources of Recruitment. Unit V: Employee Growth & Development Training . Marketing Management .Channel design and management. scope. . Recruitment Policy. Evolution of the concept of HRM. Qualities of HR Manager.Nature. Global Staffing – Expatriation.Selection Process. Sales promotion. 5.Meaning of product. Responsibility for Training. SECTION B Unit-VI: Marketing Communication . Importance of Retailing and wholesaling. Responsibility for Human Resource Planning. Globalization. product levels. methods and pricing policies. Employee Separations. Characteristics and Classification of services.Unit-IV: Product Management . Kotler . Flexpatriation. Induction & Placement . Unit IV: Selection. Requisites of effective Induction. Process of Human Resources Planning. Organization Analysis. Basic Marketing 15th edition by William D Perreault R. Suggested Readings 1. Initiating and responding to price changes.Operating control. Job Description. Placement – Internal Mobility. Tests and assessment of effectiveness of selection tools.
Evaluation of Training. Improving Effectiveness of Training. Reasons of Training Failure.Development. 16 .
Publication.Himalaya Publishing House 3.SECTION B Unit VI: Performance Appraisal . Aswathappa. Types & Importance. Excel. A Text book of Human Resource Management – C. Suggested Readings 1. Absenteeism. Yahoo. Progeon. UNIX. Theories to Determine the Wages. Attrition & Retention. Job Evaluation. Other Incentive schemes. Paper 4: Foundation Course in Information Technology Management SECTION-A Unit I: Introduction to Computers . Meta-tags and Hexa-colors. Objectives of Job Evaluation. Rewards and Incentives. Organization wide Incentive Plans.McGraw. Attendance.Introduction to Word. Windows. Human Resource Management . Group Base Incentive Plan. Multiple Person Evaluation Methods. Education and Entertainment. Medical Records. V. Methods of conducting Research . Personnel and human Resource management .Generation of Computers. Job Evaluation Methods. Agencies. Advantages and Limitations of Job Evaluation. Machinery for Fixing Wages. Preparing simple web pages. Unit VII: Software Engineering: SDLC: Concepts and Life Cycle. Software Quality fundamentals. Human resource Management – P. Unit II: Working with Computers . Operations Consulting: domain knowledge concept. Backgrounds.HR Records Keeping– Process. Unit VII: Compensation Management . Publication .Employee Benefits: Meaning. Types of Benefits & Services. Guidelines for PFP( pay for performance) systems. Daksh and EXL etc). Leave. Publication . AT Kearney etc.Hill Publishing co. Unit VIII: Employee Benefits & Incentives . Software Testing: fundamentals and terminology. ltd. Operating systems (MSDOS. Human Resource and Personnel Management – Text and cases. Effective safety management.Himalaya Publishing House 2. Publication . Mamoria & S. 4. Lists. Unit V: IT Consulting – Basic concepts of business. Principles of Fringes. Using Multimedia at Home. Noe. Frames. Audio & Animation.) Unit III: Multimedia . Publication – Oxford University Press. Jyothi.Introduction. Objectives. Unit X: HR Records & Research & Issues . Classification of Wages. R. Job Satisfaction. e-bay etc. Methods (Manual / Computerized).Employee Welfare: Importance.Pearson Education 5. Block Diagram. Individual Incentives. Health & Safety: Legal provisions regarding Health & safety. Incentive Payments : Incentive Plans. Uses and Importance HR Issues – Causes & Impact of : Employee Turnover. Internet and Web (Working with Google. strategy and operation. Call Centers. Linux). Rediff. Social security measures / labour law provisions in India.Text & cases.Wage & Salary Administration-Introduction. domain-consulting. Images. Guidelines to make benefit programme more effective. Mphasis. Working of Computer. HR Formats – Personnel Files. MIS HR Reports. Measures to promote Health & Safety. Types & statutory provisions. HR Research – Areas of research. Ninth Edition. Unit IV: Introduction to HTML . Outsourcing Function. limitations–various methods – Modern & Traditional. Applications in Games and Animation Industry. B. Text. 17 . Appraisal. Talent Management. WNS. Forms. Social Security: Introduction. Unit IX: Employee Welfare & Social Security . Types.Nature. P Subba Rao. Links. Programming and Flow Charts concepts. Networking concepts. KPO’s: Processes and Domain Expertise. PowerPoint. BPO’s: Captive BPO’s (GE and Dell) and Third Party BPO’s (Infosys BPO. Cases: McKinsey. Performance Tests & Field Review Techniques. Employee Assistance Programmes. HR Records. Software Project Management. Robert M. Gankar. SECTION-B Unit VI: IT Enabled Services (ITES) – Processes.Basics. BPR. Praise and Recognition. Hardware and Software. K. Business. Wage & Salary Administration. Tables.Wayne Mondy. Components of Multimedia: Graphics. Wipro BOP. Amazon. Business / Strategic Consulting: Reengineering. Promotions.
Management Accounting. Quotations.K. Cryptography and Data Encryption. Classification of Budget. e-Learning.K& Gupta S.Meaning of financial statements. Unit IV: Analysis and Interpretation of Financial Statements . S. Reading the balance sheet and other financial data to comment on the financial soundness of the firm. Note: Students are expected to attain Working knowledge of relevant topics in Unit –II. Cyber Law’s Basics. 4. Symantec. e-Commerce. Scope and importance of Financial Accounting.Management Information System (S. ( Thomson Learning Books) 3.Introduction to Budgeting and Budgetary Control. Reconciliation of Cost & Financial accounts. Unit III: Final Account of Joint Stock Companies .Unit VIII: Enterprise Resource Planning – Concept. Management control System by Robert N. Yeats – System Analysis and Design ( Macmillan) Paper 5: Foundation Course in Accounting SECTION –A Unit –I: Introduction . Trojans. Financial.H. utility and limitations of financial analysis. Marginal Costing.K.Importance. Suggested Readings 1. Operating / Service Costing. Profit and Loss Appropriation Account and Balance sheet with adjustment. D.concepts and conventions. ERP Packages. Funds Flow Analysis and Cash Flow Analysis:-concept. Wheeler) 4. Oz.C. III. Unit –VII: Performance Evaluation Techniques . Classification of Cost. New Delhi 18 . Rules and principles governing Double Entry Book-keeping system. Advantages and Limitations. 3. Unit –II: Accounting Books & Record . Gupta S.P. Responsibility Accounting. Unit V: Ratio Analysis . Financial Accounting . Chand & Col) 5. Logic Bomb. By M. Profit and Loss Account. and preparation of Trading and Manufacturing. Chand and company. Service Industry. Himalaya Publishing House Management Control System by Sekhar. Unit –VIII: Cost Accounting . Process costing. TMH. Factors affecting MCS. Hacking. 5. History. New Delhi. Management Information systems. TMH . Harry – Information & Management Systems (A.Overview of Control in Banking and Non banking finance. classification of accounts. IV and IX through live laboratory sessions. Problems on Flexible and Cash Budgets. Contract Costing Unit IX: New Approaches for Planning and Implementation of Control Systems Overview.2nd Edition. Unit IX: Information Security . Preparation of statement of cost.Management Information Systems 3rd Edn. Jaiswal – (Oxford) 2.classification of various ratios. Cost Volume Profit Analysis. Project management and PSE.Anthony. Preparation of Journal. Conceptual Understandings and Applications of Data Mining. Grewal. The nature and scope. e-Business and e-Governance. Worm.Meaning.Final Accounts of Joint Stock Companies – contents.Periasamy. CA-eTrust. 2. Types of financial analysis. tools and techniques of analysis. objective. Principles& Practice by Sharma R.New Delhi Advanced Accounts Volume II By M. Dr. Simple problems on preparation of funds flow statement and cash flow statement.Meaning. Unit X: Trends in IT – Definitions.S. Cost and Management Accounting. A. Section -B Unit –VI: Decision Making Techniques . Suggested Readings: 1. T. Gupta .Objectives. McAfee. Knowledge Management. Data Warehousing.Management Accounting for Decision Making and Control. Antivirus: Norton. Malicious Programs: Virus. Strategic Planning and Controls for differentiated situations Unit X: Applications . Transnational Companies.Ratio Analysis . Firewall. Shukla.C. EVA and Performance Measurement. Ledger & Trial balance.
Formulation and Construction of Initial Basic Table by Simplex Method and its interpretation. Forecasting. mistake (sec 13-23).Arithmetic Mean.Scope. lifting the Corporate Veil. Optimization by Modified Distribution Method (MODI). Relative Dispersion: Coefficient of Variance. Shares and Debentures – natures. Unit V: Matrices and Markov Chains .Introduction to Income tax act –Definition of assesse. position and duties.Formulation and Solution by North West Corner Rule (NWC). Rebate.Components of Time Series.Types of Winding up. Comparison of Mean. Unit X: LPP – Assignment . Unit IV: Role & duties of promoter. Coercion.Formulation and Solution.Graphical Method . Unit III: Memorandum of Association. Provisions & overview. Laws. Addition.Definition & characteristics of a company.P. SECTION B Unit VI: Introduction to Operations Research . kinds.Void Agreement (sec 24-30) f) Consequences of breach of contract (sec73-75). Multiplication using Matrices. transfer and transmission. Relief & Exemption. Suggested Readings:1. Provisions relating to incorporation. cyclic variation and irregular variation. 19 . Least Cost Method (LCM) and Vogel’s Approximation Method (VAM). misrepresentation. Quartile Deviation. undue influence. Future Scope of Operations Research Industry.Simplex Method . Coefficient of Determination. Residential status of assesse. Markov Chains and its application.Definition. Levin Richard & Rubin David – Statistics for Management (Prentice Hall of India) Paper 6: Quantitative Decision Making Paper 7: Business Legislation SECTION A Unit I: Administration of law & legal system in India .2) b) Essential elements of a valid contract c) Competency to enter in contracts (Sec. Quantitative Approach to Decision Making. Profession and Occupation (Constitutional Provisions). Quantitative Techniques in Management. Regression Coefficient. Theoretical Concept of Duality and Sensitivity. Unit IV: Time Series Analysis and Forecasting .Assumptions. Freedom of Trade. Unit II: The Companies Act (1956) . seasonal variation. Phases. Quantitative Methods For Business. Correlation: Types. Beri (TMH) 2. Voluntary winding up . G. 11 & 12).Range. Inverse of Matrix. Unboundedness. Business Statistics. Company distinguished from partnership. Doctrine of indoor management & constructive notice. S. Mean Deviation. Unit VIII: Intellectual Property Act . D.Matrices: Concepts. Standard Deviation. fraud.SECTION A Unit I: Measures of Central Tendency . Directors – Powers. Doctrine of ultra-vires. Statistical methods. C. Vohra (TMH) 3. Unit VII: Indian Contract Act (1872) . Kinds of Companies.Regression: Method of Least Squares. Unit V: Winding Up of the Company . Formulation and Solution by Graphical Method: Feasibility Region. Mode. Median and Mode. Unit IX: LPP – Transportation . Graphical and Algebraic Method. Concept of Prospectus. N.a) Definition (Sec. Heads of Chargeable Income for salaried. Multiple Optimum Solutions. Gupta ( S Chand) 5.Introduction to legal aspects of Business in general. Unit II: Measures of Dispersion . Infeasibility. Unit III: Regression and Correlation Analysis . Standard Errors of Estimate. Indian Companies using Operations Research Techniques. Unit VIII: LPP . Model. Definition of Deduction. Rank Correlation. SECTION B Unit VI: The Income Tax Act.d) Consent – Free consent. Trend. Articles of Association.Winding up by Court. Characteristics. Median. Anderson ( Thomson Learning Books) 4. Winding up under the supervision of court and Conduct of winding up. Unit VII: LPP . 1961 .
importance.. Future value of single amount & annuity. privatization. scope. 5. Provisions & overview. 2. Methods of restructuring. structure. Financial Management by R. Suggested Readings 1. 3. causes. divesting. SECTION – B Unit VI: Working capital . Lukhnow Business Law – M. Paper – 8: Financial Management SECTION – A Unit I: Introduction .Govt. 12th Edition 2004. Watered Stock. norms & schemes. commercial paper & trade credit & bills discounting (b) INTERNAL: Retained earnings. bonds (Types. Vikas Publication House. relevance and irrelevance concept. Compounding & discounting.Concept. Depreciation policies. 2nd Ed. Srivastav. significance. Unit – VII: Capital budgeting . term loans. spin-off. Unit II: Sources of financing . present value of single amount & annuity. Unit – VIII: Financial institutions . 11th Ed. Concept of time value of money. Chand & Co. M.Concept. Net Present Value and profitability index.Meaning. Financial Management by Sharma & Gupta . Capital gearing & leveraging. by Oxford 20 . buyback & joint ventures. Company Law – Singh Avtar. Cost of capital. Symptoms. – S. retained earnings. Chand & Co. New Delhi 4. Special financing needs and sources. concept of optimal capital structure. Introduction to Trading on equity. types.M. C. Everest Publishing house. D. 5.Concept. changing role of project appraisal. Factors affecting working capital needs. Over capitalisation – Concept. Cost of capital and EBIT-EPS analysis. causes. Watered stock Vs Over capitalisation. Consequences & remedies. public deposits. Theories. Unit IV: Capitalization . acquisitions. Unit – X: Corporate restructuring . policies.Need.Nature and significance.Reasons & drivers of restructuring. Overview of operations of NBFC’s & Financial Institutions. Unit V: Dividend policies ..Scope. takeovers. Kuchhal. meaning. principles & importance. Kalyani Publishers. Financial Management by S. Adequacy of working capital. Walter and Modigliani-Miller models Stability of dividends – concept and significance. or Private publication 2. Unit III: Capital structure . Right to Information Act 2005. Provisions & overview. Mercantile Law – Shukla – 30th Ed. Consequences & remedies. Shah. techniques of capital budgeting – Pay Back Method. issues & implications. Financing procedures. Responsibilities of finance executive. Theories of capital structure.N. finance function. debentures. Unit – IX: Financing of small scale industry .LONG TERM: shares. Taxmann’s. Financial Management by Ravi Kishore. Cost of different sources of finance. Goals & objectives of financial management. Methods of forecasting working capital requirements. determinants and factors affecting. Practical application of time value technique.Concept of business finance. Estern Book Co. features & utility) (a) SHORT TERM: bank finance. lease & hire purchase. Inamdar. Unit X: Consumer Protection Act . 4. Business Law. Functional areas.Unit IX: Information Technology Act 2000 & Cyber Law . Financial Accounting for Management by P. split ups. Kapoor – S. 3.Concept. Weighted average cost of capital. Under capitalisation . Kalyani Publishers. Computation of leverages. Suggested Readings: 1. Financing approaches for working capital.mergers..Concept.Scope.Pub. dividend valuation models – Gordon. Bare Acts. organization. growth of SSIs. Accounting rate of return.
Herzberg. Perceptual mythology. Self-fulfilling prophecy. informal and formal groups. Managing new forms of Organisation. McClelland. Learning and Teaching Strategy Although the 'lecture' will provide a formal framework for each topic area.Semester –II Paper 1: Organisation Behavior & Development SECTION A Unit I: Organizational Behaviour . Job satisfaction as an attitude. Intrinsic and Extrinsic Motivation. Team Building. commitment to shared beliefs. levels and dilemmas of change. The process of organisational development: Action research and organisational development. Managers in organisations. Suggested Readings: 1. By R.The nature of groups: groups and teams. Unit II: Foundations of Individual Behaviour . Organisation Behaviour.Traditional: Grid Training. Survey Method. other influences on perception. decision-making behaviour. Managing developments in information technologies. Productivity and managerial performance. Resistance to change. Stereotyping. development Values.The nature of organisations: Why do organisations exist? Components of organisations. Cultural Differences in Motivation. Organisational behaviour and the new workplace. Halo effect.Attitudes. dysfunctional teams. Principal of Organizational Behaviour 4th Ed. The Domino effect. Motivation and Health. Smaller group and inter-group interventions. Teams and team building: selecting team members. Unit V: Motivation. Theories of Maslow. Application of Motivation concept. SECTION B Unit VI: Foundations of group behaviour . Unit IX: Organizational Development . Prentice Hall India Organisational Behaviour: Human Behaviour at Work Newstrom & Davis. Individual interventions. team identity. Levels of conflict. and learning Unit III: Perception: Introduction. Managing values and attitudes. ability. team building. Symptoms of conflict Causes of conflict. Attitudes and cognitive consistency. Fincham –Oxford 4. Porter & Lawler Model. Unit VIII: Organizational Change . Pressures for change. Change process. Unit X: OD Techniques . Sources and types of values. Unit VII: Conflict . team loyalty. pigeonholing and compartmentalisation. Ethical aspects of organisational development. 10th. Transactional Analysis. Social Motivation. purpose of teams. Organisational development interventions: Organisation-wide interventions. stages in team development. Modern: Process Consultation Method. Role of motivation in human behaviour. Individual motivation and motivation in the organization. Force field analysis. Components of attitudes. debate. Attitudes and behaviour.Nature. Strategies for the management of conflict.biographical characteristics. team roles. Sources of conflict in organisations. Responses to change.Substantive and emotional conflicts. Organisations as open systems. Robbins. Managing the globalisation of work. Cohesiveness. Patterns and trends in values. Organisation Behaviour. Value-added managers. multi-disciplinary teams. The manager's challenge. discussion and participation shall be encouraged together with case study work and group activities. Luthans 8th Tata McGraw Hill 2. Managing organisational transitions. Third Party. Managing human rights in the workplace. Tata McGraw Hill 21 . Team Dynamics: group norms. Unit IV: Attitudes and values . Dynamics of change.Concepts. 9th Pearson Education Asia 3.Goals of organisational development: Principles underlying organisational development.
5. Groups and Organisation Second Edition (Prentice Hall. 2002) 22 . Brooks I — Organisational Behaviour: Individuals.
SECTION A Unit I: Nature and fundamental concepts and basis techniques of managerial economics . Dominick Salvatore. Unit II: Natural resources . 23 . consumers and decomposers. Managerial Economics. Effectiveness of Monetary & Fiscal Policy with respect to Indian Economy. Forms of production function. desert and aquatic ecosystems. Measures to control Business cycles. Forest conservation Act.Market Structures. grassland. New Delhi 5. People in environment. Unit IX: External Sector Dynamics .Concept.Perfect Competition. New Delhi 2. Preserving resources for future generation. causes and control of inflation. Mathematical Problems on profit maximization and Price & Output determination under various market structures. Inflation and Deflation. Determination of Income & Employment. the rights of animals. Managerial economics in a Global economy. Issues involved in enforcement of environmental legislations.Concept. ecosystem degradation. Symptoms and Reasons. resource utilization.Cost plus pricing.Concept & measurement. Himalaya Publishing House Paper 2: Managerial Economics Paper 3: Environment Management SECTION – A Unit I: Introduction to Environment Management .Justification for International Trade. Environment Impact Assessment. Present scenario of Indian Economy. Significance. Thomson learning Press 4. 2006. Dwidevi. Mehta. transfer pricing and price discrimination. Foreign Capital flows & Balance of Payment-Methods top correct Disequilibria. L. TMH 3. Sultan Chand & Sons.Production & Production Function: Concept. Unsustainable to sustainable development. Clearance / Permission for establishing Industry. The wild life protection Act.Factors determining Economic environment of Business.Monetary and fiscal. Monopoly. food chains. Unit IV: Environment legislation . Cost concept. Industrial Ecology and Recycling Industry. understanding ecosystems. SECTION B Unit VI: National Income Accounting . Suma Damodran. Unit VIII: Business cycles . and associated problems. Indian Economy.kinked demand curve and cartels. Environmental Auditing.objectives and Instruments. Market intervention by Government-Rationale for Intervention. Returns to scale. equitable use of resources for sustainable life cycles.Concept of an Ecosystem . Cost curves. Concept of multiplier. Mishra & Puri. P. Unit VII: Macro economic policy . food webs and ecological pyramids. 2007. Elasticity of Demand. Unit V: Market failure . Economies of scale. structure and functions of forest. Unit III: Ecosystem . Techniques and Importance of Demand forecasting. Basic Mathematical Problems related to demand estimation and elasticity of demand. Convertibility of Rupee (Current & Capital Account). Managerial Economics. estimation of demand. Need for public awareness. Causes & Impact.Definition. Managerial Economics.institution in environment. Fundamentals– sustainable development. Exchange Rate: Fixed & Flexible. Unit IV: Pricing in practice . Ecosystem types – characteristics features.Environmental (protection) Act. Suggested Readings: 1. Role of an individual in conservation of natural resources. types. Monopolistic Competition & Oligopoly . Ecological succession. Unit X: Economic Environment of Business . Concept of Asymmetric Information.Renewable and non renewable resources. incremental pricing. 2006. Short term and long term cost output relationship.Analysis of Demand. Scope & importance. Oxford University Press. Unit III: Objectives & Equilibrium of the Firm . Law of variable Proportions. The water (prevention and control of Pollution). Unit II: Production & Cost Analysis . Structure & functions of an ecosystem-producers.
Unit IX: Biodiversity . pollution: Vehicles. A text book of environmental by K M Agrawal. Forest. Waste land Management: causes. effects & control. effects & control. human heritage. ecological degradation. Surface condition. common property resources. published by Jaico Publishing House. Environmental Studies by Rajagopalan.Pub. published by Macmillan 2. effects and control measures of urban and industrial waste. industry runoff degradation due to biological changes. India as megadiversity nation. contaminants. intellectual property rights (IPRS). causes. Environment & human health-climate and human health. Thermal & Nuclear Pollution . Paper 4: Business Research 24 . Role of individual and institution in preventions of Soil pollution. poaching of wildlife. aesthetic and optional value if diversity. Sea water pollution & degradation of Marine.biodiversity at genetic. causes. water related diseases. Threats to bio-diversity–habitat loss. strategies for conservation. Unit VII: Water and marine Pollution . soil. Insitu and Exsitu conservation of Biodiversity. Nuclear accidents. Radiation. Environmental Management by S K Agrawal”. 4. Industry households. equitable use of resources. Moral.Introduction. Unit X: Social issues and environment .P. Definition of nuclear pollution. man-wild life conflicts.Unit V: Human population & environment . texture. Research Process.Construction of dams: problems and concerns of resettlement. Community biodiversity registers (CBRs). causes. effects & control. grazing desertification. Students be exposed to at least one local field visit to document on the Ecosystem Structure. Information technology in environment and human health. rehabilitation of affected people. Hotspots of biodiversity. chemical fertilizers & Pesticides. Value of diversity– Consumption use value. infectious diseases. Self initiation. Environment management by N K Uberoi”. Social. pollution due agricultural patterns. resource consumption patterns and need for equitable utilization. Pollution by sewerage. published by Excel Books 3. Afforestation. effects & control. Role of individual and institution in preventions of Noise. Public awareness– Using an environmental calendar of activities. The field notebook maintained by the student would be evaluated as a part of internal assessment at the end of the session. thermal and nuclear pollution. Relevance & scope of research in management. Unit VII: Noise. Ozone layer depletion. Environmental ethics– issues and possible solutions. risk due to chemicals in food. Urbanization. Conservation: energy. Environment management by Dr. By Oxford. Suggested Readings 1. Women and children Welfare. HIV/AIDS. Role of individual and institution in preventions of Air pollution. Environmental Research Institute such as NEERI etc. variations among nations. Human rights –Equity. social justice. S C Deb”.Definition Air pollution. Nutrition and health rights. effects & remedies. Bio-geographic classification of India. 5. Plantations. Role of individual and institution in preventions of water & marine pollution. Population explosion. SECTION A Unit I: Introduction .Global population growth. Causes. water. contents. species and ecosystem levels. Value education – environmental values. Soil Pollution:. Run-off. SECTION – B Unit VI: Air Pollution:. Urban and rural equity issues. P K Sikdar. Ethical. Acid Rains. Family welfare Programmes-methods of sterilization. Causes. published by A. valuing cultures. Need for gender equity. Equity disparity in western and eastern countries.Definition water pollution. Cancer and environment. publishing Corporation. Swapan Deb”. valuing nature. Global warming. forest. Common endangered and endemic plant and animal species of India.Definition of Noise pollution: Sources or Causes effects and control. effects & control. Objectives and Types of research. Research Approach.Meaning. Pollution sites. Management of water: Hard & Soft water. Definition of thermal pollution. Productive use value. Green house effect.H.Definition soil pollution. Decertified areas.
1993 5. Software Application in SPSS. Research in functional areas – marketing. preparing research reports. 1997) Paper Paper Paper Paper 5: 6: 7: 8: Specialisation Specialisation Specialisation Specialisation – I: Paper.Steps in sample Design. Advanced Data Analysis TechniquesFactor Analysis. Salkind. Unit IV: Measurement & scaling techniques . Roger : Management Research. Layout of a project report. Dwivedi – Research Methods in Behaviourial Science (Macmillan) 4. Use of computer and Information technology in data collection.Techniques of Interpretation. Small business innovation research (SBIR). Scaling and scale construction technique. Characteristics of a good sample Design. SECTION B Unit VI: Collection and Processing data .Features of good Design. Unit IX: Interpretation of data . A Survey based mini-project should be undertaken by the students to orient them about basics of research. Unit X: Research in management . Bennet. Unit V: Methods of data collection . finance. Marketing Research. Cluster Analysis. Role of Research analyst.Errors in measurement. ILO.Field work.Primary data – questionnaire and interviews. Conjoint Analysis. Suggested Readings: 1.General management. Use of statistical techniques for testing of hypothesis. : Exploring Research. Data coding. Unit III: Sampling Design .Procedure for hypothesis testing.Unit II: Research Design . (Thomson Learning Books) 2. (Prentice – Hall. G C Beri third edition (McGraw Hill) 3. HR and Production.I – I: Paper. Unit VII: Analysis of data . Report writing. Multi Dimensional Scaling. Survey Errors. Discriminant Analysis. Collection of secondary data.II – II: Paper -I –II: Paper. Neil J. Zikmund : Business Research Methods. Basic principles of experimental Design. Editing and Tabulation. Unit VIII: Testing of hypothesis . Use of advanced technology in Research Design. Probability & Non Probability sampling. Test of sound measurement.II 25 .Analysis of Variance. Types of Research Design.
Buy or Lease Decisions. Building the Business Plan.Entrepreneurship Development in India: Issues and Opportunities. Financial Plan. The NGO Factor in EDP-INDIA Corporate Social Responsibility (CSR): NGO’s in India. Two Person Zero Sum Games and their Solutions. NABARD Government policy. Critical Paths and Floats). Mergers and Acquisitions.Introduction. Game Models. Unit III: PERT/CPM II .Resource Analysis and Allocation (Crashing).Introduction. Types of Entrepreneurship. Dynamic Programming vs. Backward Pass. McClelland’s Experiments.Creativity and Innovation. Simulation of Investment Problems.Hillier & Liberman – McGraw Hill 2. Retail and Services Business. Unit V: Replacement II .Semester –III Paper 1: Applied Operations Research SECTION – A Unit I: Game Theory .Introduction. Simulation Process. Unit II: Entrepreneurship Trends .Activities of SIDBI. Practical Use of these Packages. SECTION – B Unit VI: Sequencing . Choice of Entrepreneurship as a Career. Unit VII: Simulation I . Algebraic Method. Layout and Design Considerations. Network Analysis (Forward Pass. Unit III: Business Idea . Unit VIII: Simulation II . Unit IX: Dynamic Programming . Queuing Model [M/M/1: (∞/FCFS)]. CPM. Unit X: Application of Computer in ORT . Quantitative Techniques in Management by N. Career Planning. Financial Considerations (Cash Flow Management. NIESBUD. CSR. Methods of Matrices. Vohra – Tata McGraw Hill 3. Graphical Method. Operations Research – J. Unit IV: Replacement I . Unit VII: Entrepreneurship in India . Suggested Readings:1. Unit IV: Business Plan . D.Identifying & Developing Entrepreneurial Potential. Probability in PERT. Evaluation of Business Idea. Women Entrepreneur’s. Advantages and Disadvantages of Simulation. Paper 2: Entrepreneurial Development SECTION A Unit I: Entrepreneurship . Business Ideas Generation Process.Terminology. Generation of Random Numbers. Introduction to Operations Research. Applications of Simulation.Paneersevam – Prentice Hall of India 4. Processing ‘n’ jobs through 2. Relationship with the Economic Development. Operations Research . Simulation of Queuing System. Business Plan). Theory of Achievement Motivation. Dynamic Programming & Resource Allocation. Chand & Co. Monte Carlo Simulation. Build. Franchising.The ED Cycle.Strategic Management. 26 . Terminology & Assumptions.Replacement Policies: Equipment Deteriorate Gradually.Rules of Network Construction. K. DIC. Venturing an Enterprise. EDI.Concept. Small-Scale Sector in India. PERT vs. Time Value of Money Considered. Operations Research – Hira and Gupta – S. Barriers to Entrepreneurship (Factors affecting Growth of Entrepreneurship). Unit V: Entrepreneurial Support Systems .Simulation of Inventory System.McMillan 5. Unit II: PERT/CPM I . Linear Programming. Social Responsibility of Entrepreneurs. 3 and ‘m’ machines.Equipment Fail Suddenly (Group Replacement). Staff Replacement.Location decisions for Manufacturing. Forms of Ownerships. Sharma . Agency supporting entrepreneurial development Industrial estates. Arithmetic Methods. SECTION B Unit VI: Location and Layout Decisions . Packages. Cases from Indian Industry.
Fundamentals of Six sigma approach for continuous improvement. V S Ramaswami. Himalaya Publishing House. Financial strategy. Chary – Business Gurus speaks ( Macmillan) 5. Global expansion strategy. Fiscal incentives. Resource analysis.) Paper 3: Strategic Management SECTION – A Unit I: Strategic management . Low cost strategy. Strategic management process. B) Diversification. Competitors analysis Unit IV: External analysis .a)Portfolio analysis. Ancillaries & Industrial Development. Unit IX: Financial incentives . Merger. Vasant (2003). India. setting of Objectives. Supplier Organization Network Global Aspect of Entrepreneurship.Competitive advantage. Robert D Hisrich . Unit III: Internal & Resource analysis . Mission & goals. Captive Company Strategy.Corporate level strategy: A) GrowthConcentration.Backward area benefits. Ancillary Opportunities in different Economic Sectors: Agro Industries.Environment analysis a)Components of External environment b)Components of Internal environment c)Environmental scanning. Competitive analysis .S. S. Vertical. Desai. Ancillarization. E) Retrenchment – Turnaround.7 s framework. The quality imperative: continuous Improvement to build customer value.A) Business Level strategy. b)BCG Matrix c) General Electric’s Business Screen. Banking and Finance. Strategic decision making.Vision. Preparation of Vision & Mission Statement. International Portfolio Analysis. Selling out Bankruptcy. BPO. SECTION – B Unit VI: Business Level strategy & Functional level strategy . Unit VIII: Global strategy . Leadership. Concept of synergy -Core competency. Chand & Co. Unit X: Entrepreneurial behaviour . marketing support.Introduction to strategic management. Delhi. PublicationMacmillan. Logistics. S Namaumari. Small-Scale Industries and Entrepreneurship. Strategic Business Unit (SBUS). Tata McGraw-Hill.a) Organisation capabilities & competitive advantage b) Value chain analysis. Strategy and Tactics. Joint ventures & strategic alliances D) Stability -Pause/proceed with caution. Subcontracting System. Differential strategy and Focus strategy. Kuratko. Khanka – Entrepreneurial Development (S. Unit V: Strategy Formulation (Case study) . Liquidation. Suggested Readings: 1. Industry Analysis a) A Framework for industry analysis b)Michael Porter’s Analysis c)Usefulness of industry analysis.SWOT analysis. Unit VII: Portfolio Approach & analysis . Human Resource strategy. Schemes for educated unemployed.Techno economics innovation and entrepreneurship. Difference between Policy. Power & organisation culture. Suggested Readings: 1. Procurement of industrial equipment.(separate variables in details).Concentric. Unit II: Strategic Intent . conglomerate. Ancillarization in India.Entrepreneurship – A Contemporary Approach. International strategy & competitive advantage. Socio-psychological factors influencing entrepreneurship development.Unit VIII: The Industry and Ancillarization Entrepreneurship & Industry. Organisational objectives.Operations strategy.Establishing strategic evaluation & control. Marketing strategy. Market entry strategy. 2. No change. C) Expansion through Cooperation. Control & continuous Improvement . 4. Horizontal. B) Functional level strategy . Entrepreneurship 6 th edition. Unit X: Strategic evaluation. d)Life cycle or Arthur D Little matrix. Hierarchy of objectives & strategies. advantages & disadvantages. Acquisitions. Strategic Planning & Formulation of Corporate Strategy. Merits & Demerits of SBU. Profit strategies. e) Balance scorecard. 27 . Unit IX: Strategic Implementation .Interpreting the five forces model. (Thomson Learning Books) 3.Reasons for globalization.
Flexible Working Patterns. Conditions of Worth and the Performance Management Paradox. Values & Ethics – Meaning & Types of Values. Unit VIII: Ethical Issues in HRM . Insider trading. Corporate code of ethics – Formulating. Employee Participation and Involvement. New Delhi. Features. Ethics in product labeling and packing. Unit III: Business Ethics . Social Responsibility – Concept of CSR.9 th Edition – John A Pearce II. Green Marketing. Quality standards. Ethics in Intellectual Property Rights. A. Corporate Governance & Investment – ethical investing. Product Design. Public Policy approach & role of NGO. Social and Ethical criticism of Advertising & Media. Property. Ethics for IT Professionals & Its users. Presenteeism and the Impact of Long Working Hours on Managers. Principle of Justice and Principle of Lawfulness.J. P. Strategic Management . Accessibility.The Ethical Organisation in the Boundary less World Ethics in Recruitment and Selection. Dichotomy. Approaches / Theories of ethics – Gandhian Approach. Security Threats. Global Strategic management – Kamel Mellahi. Trademarks. Paper 4: Business Ethics & Corporate Governance SECTION A Unit I: Ethics . Obligation to inform consumer. by Crane – Pub. LPG & Global trends in business ethics. Unit X: Ethical Issues in Industry . Copyrights. Affirmative Action HRM and Employee Well-Being Civil Liberties. Aristotle’s Virtue based ethics and Narrative based ethics – Case studies on inspirational life stories of individuals. By Oxford Press 28 . Ford Pintocase. New Delhi. Ethics in promotion. Patents. Crafting & executive strategy -14 th edition.R. P. Business ethics rating in India.B. Safety. Unit IV: Organizational Ethics .seller relationship. Beliefs. Unit IX: Ethical Issues in IT . Friedman’s Economic theory. Richard B Robinson. Environmental Ethics – concerns.Business & its stakeholders.An introduction. Strickland III. Types of Organization. Banerjee (Himalaya Publication) 3. Internet Crimes & Computer Abuse. Unit VII: Ethical Issues in Marketing . Professional Loyalty The New Pay: Risk and Representation at Work. issues. Software Piracy & Hacking. implementation Professionalism and professional ethics code. Accuracy.Normative Framework –Principle of personal benefit. New Delhi. Business Ethics.Introduction. H. Arthur A. Discrimination. Suggested Readings: 1. Ethics Audit – Formal committees. J. Ethics in Business & Management .Ethical issues in Production management Services.M. CII recommendations . Morality. Concept of ethics. Nepotism. 4. Sexual Harassment. Ethics in dealership decision. Management Policy & strategic Management – R.Hill Publishing Company Limited. Moral development pyramid. Jr Publication-Tata McGraw. Case studies – Tata Finance. Principle of Duty. Principle of Social Benefit. Advantages. Publication-Tata McGraw. Ethics and Equality – Gender Bias.Hill Publishing Company Limited. Srivastava Publication – Himalaya Publishing House. Ethical Action–Morals. Auditing Process. Principles of Ethical Marketing. Mill & Bentham’s Utilitarianism theory. Religiousness and Law.Organizations& Organisation culture. Designs. Alcohol and Tobacco Promotion.Corporate Governance for public sector. Corporate Governance codes – Cadbury report.2. 5. Ethical Concerns.Ethical Issues in IT & ITES – Privacy. SECTION B Unit VI: Corporate Governance . issues & case studies. George Frynas. 3. Agalgatti & R. Banerjee – (Nirali Publication) 2. Ethics in Marketing research. Principle of Neutralization. Ethical approaches to buyer. Business Ethics – Concept & Practice .Ethics in Business – Myth & Reality. the Employment Interview. Occupational Testing and Psychometric Instruments: an Ethical Perspective. Thompson Jr.Oxford University Press. Ethics in Pricing. Unit V: Business & Society . Unit II: Ethical Decision Making . Paul Finlay Publication.Objectives . Enron case & UTI case. Computer crimes & Preventing it. features. The Indian Business scene. Categorical Imperative. Kant’s Deontological theory.
5. U. C S V Murthy. Mathur. Corporate Governance & Business Ethics – (Text & Cases).4. 29 . C. Business Ethics. Himalaya Publishing House Macmillan India Ltd.
Organizational Studies and Infrastructure Developments from Road Transport. 1997 Bureau of Public Enterprises. Concept of Public System. “Ideas that have Worked” by Department of Administrative Reforms and Public Grivances. and Uddin. NMC (SETU). Regional. NIT. Case: NHS (UK). Public Enterprise Policy and Reform Measures. Public Enterprises Survey. Unit V: Management of Education System . 1989. Water crisis management flood and droughts. McGraw Hill. IIT’s and IIM’s. energy use Patterns and scope for Conservation.Objectives and organization of water resource Management. 5. Sardar Sarovar. Renovation. Mobilizing resources for expansion. Role of PPP in development of Public systems. C. informal. Unit VII: Health Systems Management .System analysis and system dynamics in health care. DoT. The Indian Institute of Public Administration. Organizational Forms and Working of the Board of Management. Cases: Ivy League. Sreedharan (Konkan Railway). Yale. Energy Audit. Utilization of solar energy.concept. Optimization techniques for water resources projects. Secondary and Higher Education. of India. S. Impact of Telecommunications on rural development. Suggested Readings 1.Privatization. Organization. T. MADC. Vilasrao Salunkhe (Pani Panchayat) and MS Swaminathan (Gender Divide) etc Unit X: Emerging Trends . 1977 Chaturvedi. MSRDC. Overview of the Infrastructure Management Process. Quantitative foundations of health services management. 3. management and financing in Telecommunication. GVK. Problem relating to supply and timely use of water in cities and towns. Strengths & weaknesses of privatization & PPP. MIHAN.N. Airports and Shipping Ports like PWD. DLF.SECTION A Unit I: Introduction . TATA Energy and Reliance Energy etc. Strategic management in health care. Central Railway. Public Private Partnership (PPP) . New York. McGraw-Hill. irrigation projects.Role of Telecommunication. Types of Public system. Penguin / Viking. Profile Study: RC Sinha (Mumbai-Pune Expressway). Water harvesting. MOIL and MSEB etc.Organisation for Energy Management: Goal setting in Energy Management. State and Federal Agencies responsible for infrastructure development and their role in Regional Planning Process. Scientific utilization of Agriculture water. Concept of Public Goods & services. MRSAC (Maharashtra Remote Sensing Application Center) etc. GMR. T. Energy Pricing. 2004. Marketing Problems of Public Enterprises. Biomass as a source of energy. (ed) “Training in Public Administration: The changing Perspectives”. International Comparisons. 1996 Donglass. Cases: Western Coalfields Limited (WCL). Effects of technology and scale on cost of service. Maintenance. 4. Cases: Jalswaraj by Govt. "Infrastructure Management: Design. Unit IV: Water Resource Management . Rehabilitation. Unit III: Energy Management ." Hudson. Haas. “Energy Technology Handbook”. Case: Suzlon. New Delhi. Local. Construction. Infrastructure scenario in Nagpur: SEZ.Education as Development Priority. MECL. 1994-95. Role of Government in Public System. Goals and functions. New Delhi Paper 5: Public System Management 2.Understanding the state of the economy. Unit II: Public Enterprise Management . PPP Agreements in India. Energy crisis.Objectives and Roles of Public Enterprise. Chandrashekhar (Administrative Reforms). Government & public welfare. BSNL and Telecom Commission. New Delhi 30 . Systems of Education in India: Formal. Weaknesses & Issues of the Public System in India. The option of Nuclear energy in the developing countries. Unit VIII: Public Infrastructure Management-1 – Definition. Strategies of Development of Education System. Planning methodologies. Primary. Concept of Investment in Man. Railways. Power. Bhakra Nangal and Maharashtra Jivan Pradhikaran. Health system: Characteristics. Unit IX: Public Infrastructure Management-2 . Non conventional sources of energy. Cases: BEL. SECTION B Unit VI: Management of Telecommunication systems . Education and Economic growth. The role of Civic Organizations and Private Sector. C-DOT.
New Delhi. Unit V: Procurement and Risk Management – Planning Purchase and Contracting. Unit X: Standards and Certifications . M. Unit III: Knowledge Areas I – Process Flow Diagram. Unit IX: Quality Techniques . Bangalore. A Managerial Approach. D. Unit II: Project Management Standard – Processes. Process Interactions and Process Mapping. TOYOTA WAY. Project Life Cycle. New Delhi. Paper 6: Project Management and Quality Management SECTION A Unit I: Introduction to Project Management .R. Introduction to Statistical Quality Control. Statistical Process Control: Process Control Chart calculations. UL (US). Chatuvedi.M.III 31 . Lindsay: West Publishing Company 1996. and Rogers P. Contract Administration and Closure. 10. J B G. Fifth Edition. Capability Index. Six Sigma: Design. competitive advantage. “Health Programme Management Through PERT”. Codes of Practice. Organizational Influences. Project Stakeholders. 1981. Individual and Moving Range Charts. Chapman and Hall 1992 ISBN 0412435403 5. Brainstorming. Classification of Hazards. Quantitative Risk Analysis. Plan. Improve and Control Phases. 7. Sage. ISO 14000.Pareto Analysis. Reliability Function. Tilak. Risk Monitoring and Control. 2. Implementation of Statistical Process Control. Ramaiah. 1979. John Wiley & Sons. The Management and Control of Quality: J. Abhinav. 8. Cost vs. Agency Inspection Services: BSI (UK). Jossey-Bass.6. Process Groups. 1995. Ishikawa (Cause/Effect) Diagrams.ISO 9000.Overview of quality. Montgomery. Failure Modes and Effects Analysis. total quality system. MHSA (US) and BIS (INDIA). 1987. American Techniques. ISBN0314472851 4. Japanese vs. 9.III Paper 8: Specialisation – II: Paper. Time Management: Activity Sequencing. Control Charts for Attributes. Reliability Health and Safety: Defining Reliability. J J. Meredith and Mantel. history of quality. Suggested Readings 1. Project Management. ISBN 047108459x Paper 7: Specialisation – I: Paper. BVQI: Bureau Veritas Quality International and TÜV.Concepts of Project and Project Management. W. Analysis. Course Text. “Water Resources Systems Planning: Some Case Studies for India. 1980. Program for Quality Improving. Evans. Unit VIII: Strategic Quality Management . BS 7799 ISMS.C. Numerical. Product Life Characteristic Curve. Indian Academy of Sciences. Extraction of information. Reliability Engineering. New Delhi Indian Council of Medical Research. Control and Close a Project. J. 2003. NABCB: National Accreditation Board for Certification Bodies. VDE (GERMANY). “The Economic of Inequality in Education”. Company Safety Statement. KAIZEN. SECTION B Unit VI: Introduction to Quality Systems . John Wiley and Sons. “India’s Rural Telephone Network”. industrial perspective.Indian Quality Standards. ICMR. Unit VII: Problem solving techniques for Quality Management . TS. Taguchi “Loss Function” concept. Contributions: Deming and Juran.Total Quality Management (TQM). Implementation of TQM. NSAI (IRELAND). Monitor. Resource and Duration Estimation. 3. Select Sellers. Introduction to Quality Control: Kaoru Ishikawa. The New Project Management. Direct. Qualitative vs. “National Conference on Evaluation of Primary Health Care Programmes. Quality Management in Projects.C. New Delhi. Davidson Frame. Unit IV: Knowledge Areas II – Scope. Manage. Measure. 1994.
o Project selection has to be made in consultation with the supervisor who will act as a Project guide for the student. • Make proper conclusion/recommendations. It can be designed like “Employee Welfare Measures” – A case study of XYZ Ltd. The topics should be designed meticulously. tools and techniques to solve organizational problems and/or to evolve new/innovative theoretical frame work. Scope of Work The student is expected to carry out following activities in the project: • Prepare a synopsis and get it approved by the supervisor as assigned by the respective Institutes. • Visit related organizations/institutions/industries. Software analysis. • Compile data in proper format. o Title of the project should clearly specify the objective and scope of the study. Evolution of any new conceptual / theoretical framework. formulation. • Consult experts of the field.V Paper 3: Specialisation – I: Paper. analysis and recommendations) ii) Inter-organisational study aimed at inter-organisational comparison/ validation of theory/survey of management services. 32 .Semester –IV Paper 1: Specialisation – I: Paper.V Paper 6: Specialisation –II: Paper. • Make relevant data collection/observation.VI Project Work (From the Specialisation Subjects offered) Guidelines for Project Work Objective Every student will be assigned a project at the end of the Third Semester and it will be pursued by him/her under the supervision of an internal supervisor The objective of the Project Course is to help the student develop his/her ability to apply multi-disciplinary concepts. Type of Project The Project may take any one of the following forms: i) Comprehensive case study (covering single organization/multifunctional area problem. • Prepare a Project Report.IV Paper 5: Specialisation – II: Paper.VI Paper 4: Specialisation – II: Paper. • Undertake a detailed literature survey on the subject matter. Design and solutions for organisational achievement ( Applicable to IT) iii) iv) v) Selection of Project Topic: o Project topic has to be selected with respect to the programme of study and area elected by the student.IV Paper 2: Specialisation – I: Paper. Field study (Empirical study). It should be specific and neither too vague nor centralistic.
if any Examination and Evaluation Project is to be treated as a paper of study of the Fourth semester comprising of 200 marks.• • • • • The volume of the project-report should be ranging from 80-120 pages. which shall forward it to the University. The evaluation shall be made by the examiner on the following criteria: For Written Report: • Relevance of topic and the study undertaken 30% • Theoretical depth and support 20% • Quality of work undertaken 30% • Preparation of Project Report 20% For Presentation. The Project shall be evaluated by an External faculty for 200 marks and of which 100 marks will be allocated to the Written Report Content and Presentation and 100 marks for Presentation. Submission of the Project Report shall be prior to the date of the commencement of the Examinations for the Fourth Semester. Viva Voce and Open Defense. The external assessment shall be done on the basis of the project report and Viva Voce. The date of the submission of the project report will be communicated to the Institutes by the University. The student shall be required to make a Presentation & appear for a Viva Voce to the External Supervisor who would be appointed by the University. Open Defense and Viva Voce: • Overall Personality And Presentation Skills • Open Defense & Viva-Voce 50% 50% 33 . Obtain approval of Project Report by project guide Submit four copies hard copies and one soft copy of the Project Report at the Institute. General Format of the Report The project report should preferably be written in the following format: • Executive Summary • Introduction to topic • Research Methodology • Analysis and Findings of the study • Conclusions and Recommendations of the study • Bibliography • Appendices – to include questionnaire.
Tom. A. and Evaluations of Integrated Marketing Communication Suggested Readings: 1. Setting IMC objectives. Blyth. Client-Agency Interface and Advertising Budget Unit IX: Public Relations and Corporate Communications-Public Relations Concepts and Principles. Pre-test Research and Audience Research. Principles and Concepts of Corporate Communications (CC). Logic for portfolio approach. Out-of-Home. Principles of Advertising and IMC. & IV GROUP A: MARKETING MANAGEMENT Paper I: Advertising & Integrated Marketing Communication SECTION A Unit I: Marketing Communication .Segmenting. Direct Marketing. Pitching Mechanism in Advertising. and Broderick. Organisations. Duncan. 2. Evolution and History of Advertising. Message Execution. Social and Economic impact of Advertising. Measurements.Specialisation Subjects for Semester –II. Brands.Portfolio concept. Multicultural Marketing Communications. Targeting. Laws and Ethics in PR. Integrated Marketing Communication. Reference Groups SECTION B Unit VI: Creating. Unifying the Appeal and the Message across the promotion-mix components.McGraw Hill. and Integrated Marketing Communication. Elements of Marketing Communications. Account Management . Positioning Research. Events. Channel Marketing.Basic concepts. Using Advertising and Promotion to Build Brands. Personal Selling. Kapoor –MacMillan SECTION A Unit I: Product Management . Product planning system. Brands and Stakeholder Relationships. D. Pickton. Corporate Communications Strategies. Sponsorship and Customer Service. Unit II: Integrated Marketing Communication . Crisis Communication and Management. Media Relations Unit X: The Big Picture-Social.Agency operations. Product management process. Communication Creative Concept and Messages. Unit III: Communication and Branding . and Positioning. Integrated Marketing Communication Partners and Industry. . and Receiving Brand Messages-Integrated Marketing. Unit VII: Sales Promotion in Integrated Marketing Communication-Consumer Sales Promotion and Packaging. 3. 4. Integrated Marketing Communications. Product line decision. J. Trade Sales Promotions and Co-Marketing. Unit V: Integrated Marketing Communication and Micro-Marketing . International Marketing Communication. Basic Marketing Communication Strategies for Building Brands. Product Placement Media. Strategic PR management.Role of IMC in Marketing and Brand Management. Target Market Research. fostering word-of-mouth. Customer Brand Decision Making. Theories of PR. Unit VIII: Advertising Concepts and Principles-Principles and Concept of Advertising. Internet and eCommerce Media.Prentice Hall. Effectiveness. Overview of the Advertising Scene in India. Advertising Research. III. Relevance of Advertising in IMC-mix.Role and Relevance of Research in Communication. Types of Research and the Research Process. 5. Building the Indian Brand. Sending. Opinion Leaders. Integrated Marketing Communication Media Planning. Integrating the Brand Communication Process. Broadcast. –Pearson Advertising management by Jethwaney –Pub by Oxford. Unit IV: Research Methods and Application . Paper II: Brand Management 34 .Marketing Communications Functions. Using advertising and promotion to build brands. Legal and Ethical Issues in IMC.Introduction to Marketing Communication Concept. Emerging Market Scenario. How Marketing Communication Work. . Trade Shows. Data-Driven Communication. Unit II: Product Portfolio .
Adjustments to the Brand Portfolio. Chichester.The Brand Product Matrix . Channels of distribution . Holistic Methods. Unit VIII: Brand Architecture . London: Kogan Page. Growth of Retail Industry.Strategic Brand Management Guidelines.Conceptualizing the Leveraging Process. (2003). Strategic Brand Management: Building. Unit VII: Global Brand Expansion . Designing a Branding Strategy. Brand Positioning and Values . Leveraging Secondary Brand Knowledge to Build Brand Equity. Jean-Noël (1997). Managing brand equity Paper III: Retail Management SECTION A Unit I: Introduction to Retail Management .Licensing. Brand Extensions . The Brandgym: A Practical Workout for Boosting Brand and Business.What is a Brand? Why do Brands Matter? Can anything be branded? What are the strongest Brands? Branding challenges and opportunities. Establishing a Brand Equity Management System. 5. Advantages of Global Marketing Programs. Sporting . Measuring. NJ: Prentice Hall. Future Brand Priorities. . Defining and Establishing Brand Values. Unit V: Tools for Measuring the Sources and Consequences of Brand Equity Developing a Brand Equity Measurement and Management System.branding.Brand Hierarchy. Tata McGraw-Hill Aaker D. Strategic Brand Management: Creating and Sustaining Brand Equity Long Term Kapferer. Customer-Based Brand Equity Making a Brand Strong: Brand Knowledge. What Makes a Strong Brand? Special Applications. or Others Events. Global Brand Strategy .Retail & Retailing – definitions. Understanding How Consumers Evaluate Brand Extensions. Building Global Customer. Disadvantages of Brand Extensions . Fighting Generics And Private Labels. Strategic Brand Management Process. 35 . UK: John Wiley & Sons.Keller. Celebrity endorsement. Measuring Sources of Brand Equity. Country of Origin and other Geographic Areas.Rationale for Going International. Options and Tactics for Brand Elements.Product positioning concept. 3. Quantitative Research Techniques.Choosing Brand Elements to build brand equity-Criteria for choosing the brand elements.Managing Brands over Time. Meaning of Retail Mix. Comparative Methods. SECTION B Unit VI: Building and Borrowing Brand Identity . Standardization Versus Customization. Overview of Marketing Communication Options. Disadvantages of Global Marketing Programs . Brand Positioning: Strategies for competitive Advantage by Sengupta.Based Brand Equity. Revitalizing Brands.Reinforcing Brands. Developing Integrated Marketing Communications Programs. Unit X: Closing Perspective . Designing Brand Tracking Strategies. Measuring Outcomes of Brands Equity: Capturing Market Performance.Qualitative Research Techniques. (Second ed. Advantage of Extensions.Identifying and Establishing Brand Positioning.Taylor. and Managing Brand Equity (Second ed. Kevin L. Factors responsible for changes in retailing. Integrating Marketing Communications to Build Brand Equity-Information Processing Model of Communications. Internal Branding. Suggested Readings: 1. Challenges & Opportunities to Retail Industry. Brand-Building Implications. Unit IX: Branding Licensing . Cultural. Building A strong Brand: The four steps of brand building. 2. Upper Saddle River.). Third Party Sources.Unit III: Overview of the Brand Management Framework .Managing Brands over Geographic Boundaries and Market Segments. Perceptual mapping. Unit IV: The Value of Branding . The Brand equity concept. Co.).Introducing and Naming New Products and Brand Extensions-New Products and Brand Extensions. Positioning Guidelines.The Brand Value Chain.Designing and Implements Branding Strategies. David (2003). Evaluating Brand Extension Opportunities. 4.
Development of Retail Brand. Shopping malls. Floor Management. Convenience Store. State Trading. Conventional Media. Consumerism & Ethics in Retailing. Store Profitability. Direct Mail Marketing. Multi-Attribute Segmentation. 2. Basic differences between rural. SECTION B Unit VI: Rural Marketing Strategies .Store Operations Management. 36 . Automatic Vending Machines. Unit IV: Classification of Markets . Store Design. Retail Marketing Management – David Gilbert – Pearson Education. Pricing Strategies. Unit IX: Retail Promotion . Methods of Sale. etc. Suggested Readings: 1. Himalaya Publishing House. Defects/Problems of Regulated Market. Cooperative Processing. Assortment Planning Process. Rural Consumer Behaviour.Independent/ Stand alone outlet.Unit II: Store Retail Formats .Interiors & Exteriors. Prevalence of Beoparis and Arahatias (Rural Mandi’s. Private Negotiations. Discount Store. Vendor Management & Buying System. Catalogue showroom. the Main Problems in Rural Communication. Cultural & Social Group influence on Consumer Purchase Behaviour.Basis of Market Segmentation. Retail Display. Significance of Regulated Markets to Agriculturists. Franchising.Merchandise Mix. Retail Finance. Cooperative Marketing. Lay-out Planning. Category Management. Implementation of CRM. Off-price retailer. Sales Force Management in Rural Marketing.Multi-Level marketing. Unit VII: Sales Force Management For Rural Marketing & Marketing Agencies Managing the Sales Force.Meaning. Retail Pricing. National Co-operative Development Corporation (NCDC). Consumer co-operatives. Location for Conducting Research. APMC’s.Rural Communication. Hatha System. Production Strategies. (COSAMB). Scope. SECTION B Unit VI: Strategic Issues in Retailing . Distribution Strategies.Applications of IT in retailing. Unit VIII: Store Management . Location Selection Decision. National Agricultural Co-operative Marketing Federation (NAFED). Council of State Agricultural Marketing Boards. Unit III: Rural Market Segmentation . 5. Role of Media in Rural Markets. Classification of Rural Consumer based on economic Status. Dara and Moghum Sale Methods.). Retail Supply Chain. Corporate chains. Department Store. Unit IV: Retail Planning . Rural versus urban mindsets. Retail Management – Suja Nair. Unit VIII: Role of Government in the Development of Agricultural Marketing Government Intervention in Marketing System. e-tailing. Unit II: Rural Market Research & Profile of Rural Consumer . semi urban and urban markets.Product Strategies. Retailing Management by Bajaj –Published by Oxford.Regulated Market. Supermarket. Role of agencies like. Customer Services. Visual Merchandising.Tata McGraw Hill Publication Paper IV: Rural Marketing SECTION A Unit I: Introduction to Rural Marketing . Unit V: Studying Consumer Behaviour & Other Related Issues in Retailing -Understanding Consumer Behaviour. Retailing Management – Levi Weitz. Tele-shopping. Hypermarkets. Quotations on Samples.Planning Retail Promotions. Open Auction Method. Unit V: Rural Communications .Research. Unit X: Technology in Retailing . Retail Advertising. Retailing Management – Text & Cases – Swapna Pradhan . 3. RFIDRetail Applications. the concept of SKU. Types of Cooperative Marketing Societies. definition & importance. Unit VII: Merchandise Management . Store Events & Sales Promotion.Retail Planning Process. Growth of rural markets.Tata McGraw Hill Publication 4. Coding Systems. Profile of Rural Consumer. Unit III: Non-store Retail Formats . Role of Regulated Markets on Marketing of Agricultural Produce. Financial Implications of Retail Strategy.
Unit VII: Rural Marketing . Scattered. Unit X: Role of IT in Rural Marketing . Competitive trend in new millennium. Marketing Mix elements for marketing of Transport and Consultancy Marketing. Future of service sector. End user. People based services. Rural Marketing in India – K S Habeeb Rahman (Himalaya Publishing) Rural Marketing in India by R. Profit orientation. Concept of Hotel & Tourism Services. Marketing of Transport and Consultancy MarketingIntroduction. Characteristics of rural marketing (Large in size. Insurance & bank marketing in Indian perspective.Elements of Global Transnational. Evolution of Relationship Marketing. Goods Vs Services. Seasonal.Taxation 37 . CRM in Banking and Financial Services) Unit X: Legal issues.Introduction to ITES (Captive / Third Party BPO’s and KPO’s) and CRM (e-CRM. Agricultural Insurance.Nature & characteristics and strategies. Irregular demand. 5. Intangibility. Benchmarking and certification. Unit III: Service Quality . Service quality information systems. Reasons for the growth of service economy.Marketing of Insurance & Banking Services. (Himalaya Publishing) Integrated Rural Development – R. Facts & Importance of CB in services. Crop Insurance. International Branding & Advertising. Industry Globalization drivers. Product decisions. Characteristics of services. Branding.Agricultural Credit Policy. Concepts of Insurance & Banking Services .) Product mix for rural market – Marketing of manufactured consumer goods as well agricultural inputs in rural market. Marketing mix of Insurance & banking services. Unit II: Service . Low exposure to modern world etc. Case Study of ITC’s “e-choupal” Initiative Suggested Readings 1. Institutional Agreements for Agricultural Credit. Chand & Co.CB-Services. Self help Groups (SHG’s).Marketing challenges in services business. National Institute of Agricultural Marketing (NIAM). Ten original dimensions of Service Quality. Directorate of Marketing and Inspection (DMI). Process. Heterogeneity. Concept. Inseparability. Ownership. How to improve service Quality. Customer Retention (Operations. Classification of services. Unit V: International Marketing of Services . Perishability. Users. SECTION B Unit VI: Elements of customer services and identifying them .Impact of service Quality. Arora (S. Marketing of Hotel & Tourism Services. 4. Market mix of Hotel & Tourism services. Hotel & Tourism marketing in Indian perspective. Food corporation of India. Problems connected to Marketing. Expertise.Public Distribution system (PDS). 10-P models of Global Strategies Management. pricing strategies. Delivery System). Services tangibility.Rural India as an untapped market. C. Placing or Distribution methods of services. Physical distribution & problem of poor infrastructure Unit VIII: Marketing of Services . Bedi. Marketing Mix and strategies in Service Marketing. Consumer Profile. Rural marketing – Rajagopal 2. Approaches to service Quality. V. Pricing strategy according to economic backwardness & other influences in rural areas. Modern techniques for rural distribution.What is services. Importance & Scope.) Paper V: Marketing Of Services SECTION A Unit I: Concept of services . New perspectives on rural marketing – Ramkishen Y 3.Infrastructure. Enhancement of Internal & External relationships. Backwardness. Service vision & Strategies: Includes Advertisements. People Physical Evidence. Promotion of services. Unit IX: Agricultural Credit and Crop Insurance . Unit IX: Role of IT in Services. Unit IV: Service Consumer Behavior/Customer Retention & Relationship Marketing . Packaging of Services. Variability.
Types of warehouses. Training salespeople: Developing and conducting sales training programmes. Zeithaml –Publisher: McGraw Hill. Selection and motivation of intermediaries. Inventory decisions.Suggested Readings 1.Nature of personal selling. Unit III: Compensating salespeople. Suggested Readings 1. Factors affecting warehousing choice. Sales and advertising. Setting up a sales organization. regional. M V. Determining coverage and support requirements.Recruiting and selecting sales personnel. criterion and establishing objectives for intermediaries. Defining training objectives. Distribution logistics. determining size of the sales force. Prentice Hall Inc. Unit X: Distribution planning.Macmillan India Ltd. Promotion. Principles of Marketing. setting and formulating personal selling objectives. Control issues.Balajee -S. Everest Publishing House 4. selecting training method. Contest prizes contest duration.Kotler. Cases and recent articles and reports should be discussed in the class. Sales quotas: Objectives of sales quotas. Quantitative and qualitative performance criteria. Services Marketing by Govind Apte Jha –Publisher: Oxford university Press.Sales audit. Marketing Management:-S V Ramaswamy & S Namkumari .Determination of channel objectives. SECTION B Unit VI: Sales control and cost analysis. sales and physical distribution. Marketing Management – V S Ramaswami & S Namkumari. Paper VI: Sales and Distribution Management SECTION A Unit I: Nature and scope of sales management. S A. Objections to sales contests.Designing and administrating compensation plans. Controlling salespeople through supervision. 38 . Types of quotas and quota-setting procedures.Kulkarni. 4. 3. Sales & Distribution Management by Krishna K Harvadkar -publisher: McGraw Hill. Sales meetings: Planning and staging sales meetings. Unit II: Designing sales force strategy and structure. Need gratification and motivation. sales and service. 2. sales and marketing information.M. costs and control. 5. Controlling channel members and tools for control.Major cost centres in distribution.Chand and company 2. Unit V: Designing territories. Role of the sales force. Sales analysis. determining the kind of salespeople.Jha –Publisher Himalaya Publishing Company.Setting standards of performance. Marketing cost analysis. Purpose and techniques. Motivation and leadership. Unit IV: Supervising and evaluating salespeople. Sales forecasting methods. Interdependence and motivation. Sales department relations. Assignment of sales personnel to territories.Purpose. Establishing standards for control. Revising sales territories procedures for setting up or revising sales territories.Coordination of personal selling with other marketing activities. Unit IX: Warehousing.Chunawalls. National.Sales territory concept. Physical Distribution Management. local sales meetings. deciding training content. Unit VIII: Channel management and channel strategy. Unit VII: Sales organization. Types of compensation plans and requirements of a good compensation plan. Services Marketing integrating customer Focus acrbyoss the firm by Valarie A. Himalaya Publishing House 3. Transportation decisions. types. Need. Services Marketing by S. Legal issues. Sales contests: Specific objectives. Basic types of sales organization structure . Motivating salespeople: Meaning. administering the quota system. Sales Management. Macmillan India Ltd 5.Functions of intermediaries (wholesaler & retailers). P & Armstron G. Services management & Marketing – D.
Wishwa Prakashan. Kanga. Types of customs duty. Market & Demand Analysis.Basis of chargeability of duties of central excise.Sources & perspective of risk. Simulation analysis. MM position. Unit IX: Service Tax . Bombay. Direct Taxes Law & Practice. New Delhi 3. NI approach. Datey V. 4. & Gupta. Exemption. J. Allahabad.All pervasive nature. Valuation for customs duty. Sensitivity analysis. Miller Model. Unit IV: Income exempt from tax. Unit V: Tax Planning .Concept. Ravi. B. SECTION B Unit VI: Special features of Indirect tax levies .GROUP B: FINANCIAL MANAGEMENT Paper I: Corporate Taxation SECTION A Unit I: Definition of Income & Assesse. Customs and central sales tax. TDS.: Indirect Taxes. Unit VII: Central Excise Laws . Singhania V. Total taxable income. NOI approach. Agricultural income. N. Tax rebates. Decision tree analysis. Unit III: Income from capital gains and income from other sources relating to company assesse only. Courier. Financial management decisions & Employees remuneration. Residential status.Assumptions & definitions. Deductions relating to company assesse only. instruments of planning. A. Tax Planning with reference to setting up of new business. contribution to Government revenues. Previous year. Unit II: Risk Analysis in Capital Budgeting . Provisions regarding baggage.goods.(a)Planning: Generation & Screening of project ideas.. Singhania Monica. Corporate risk analysis. Procedures involved and implications of the VAT. Project selection under risk.specific issues and case studies. Development and fiscal performance. Unit II: Distinction between capital and revenue receipts. NB: Numerical shall be based on Unit II & Unit III only. Traditional Position. Self assessment tax. Inter-State sale. : Direct Taxes Law and Practice. Managing risk. Postal articles and stores. VAT – concept. Filing of return. Recovery and refunds of duties. Taxmann Publications.Scope of levy of Central Sales Tax. Gross total income. N. S. Taxation & capital structure. Classification for Customs and rate of duty. 5. Suggested Readings: 1. Appraisal of term loans by Financial Institutions. M. Unit III: Capital structure & Value of firm . Risk analysis in practice. Manufacture. Income Tax. Bharat Law House. Taxmann Publications. G. Payment. Assessment year. Classification and valuation of excisable goods. Applicability. Scenario analysis. SECTION – A Unit I: Project Management . K. Systematic Approach to Income Tax. Technical Analysis . Paper II: Project Planning & Financial Strategies 39 . Breakeven analysis. Ahuja. Income from Business & Profession (excluding professional income) Income from capital gains and income from other sources relating to company assesse only.. Bhagwati Prasad. Sale outside a State and sale in the course of import and export-basic principles. Constitutional provisions authorizing the levy and collection of duties of central excise. Set of & Carry forward of losses. K. New Delhi. and Palkhivala. Registration of dealers and determination of taxable turnover. Singhania Kapil.Nature of customs duty. 2. Tripathi.Provisions of law and procedures. Unit X: Customs Laws . Assessment procedure. Trade off theory. Unit VIII: Central sales tax . Financial estimates & projections(b) Financing: Intermediate & Long term financing. Signaling theory.
Adjusted book value approach. Trading system. 5. Choice between leasing & hire purchase. The public sector undertaking bond market. History of Indian debt market.History of Indian capital markets. Certificate of deposit. Cash budget. 3. New Delhi) Paper III: Indian Financial System SECTION A Unit I: Components of formal financial system. Unit V: Mergers & Takeovers . New Delhi. Motives.Credit policies. Managing the cash flow. Venture Capital. Miscellaneous Financial services: Factoring. book building. 4. Functions. powers and functions. Taxmann’s. 2 stage . Hire-purchase & Project Finance . SECTION B Unit VI: Financial Services . Private placements.The Baumol model.Unit IV: Working Capital Management . inflation & asset revaluation. achievements. Unit VIII: Management of Receivables . Categories. Evaluating the debtors. PD system. RBI – objectives. SECTION B Unit VI: Leasing. Part system. Pre and post reform scene in financial markets. Commercial bills. Cash collection & disbursement. 3 stage approach. Securitisation of debt. Debt market participants. Economic value added & market value added Taxation aspects. The government securities Market.Ravi Kishore. steps to develop debt markets. Reforms in capital markets. Heuristic approach Unit IX: Corporate Valuation . OTCEI. measures to boost liquidity in the secondary market. performance excellence awards. 2. role. Unit V: Financial Regulation . Options for investing surplus funds & strategies for managing surplus funds. Money market intermediaries. Models. SGL A/c.Types of leases. Divisional performance measurement. Listing categories. DCF approach. Vikas publishing house. Working capital finance from banks. Direct comparison approach. Capital market scams. Strategic performance measurement. NSE. Unit VII: Management of Cash . JPC on SEBI. The Miller-Orr Model. BSE. rationale for leasing. Internet trading. reforms in secondary markets and its impact.Motives of holding cash.Introduction. Mechanics of leasing . Lease Vs borrow & buy evaluation. Financial system design. factors determining the cash balance. Unit X: Performance measurement & balance score card . Leasing as financial decision. trading. Plastic money. Taxmann. Financial Financial Financial Financial Management: Problems and Solutions. Financial Management. EVA & MVA approach. Project finance. K. private placement. overview of money markets. membership. Cash flow forecast.M. Nature and role of financial institutions and financial markets. Financial evaluation. Secondary Markets – Organization. cash cycle analysis. Stock & debt approach. New Delhi Management – Theory & Practice by Prasanna Chandra. Investor protection measures. Operating lease. Pandey.Introduction. sale. Firm value. Balance score card. Ravi Kishore. Management & Policy – V. Suggested Readings: 1. financial system and economic growth.Treasury Bills and types. Continuing value. Financial measures. Money markets and monitory policies in India. 40 . Bhalla – (Anmol Publication. Unit III: Capital Markets . New Delhi. Control of accounts receivables. Credit terms & collection policies. Credit rating.Meaning. Credit analysis & decision. organization. and management of stock exchanges. Primary Markets – free pricing. clearing and settlement mechanism. ICSEI.Rationale. Issuance mechanism – auction. The Beranek Model. Unit II: Money Markets . The private Corporate debt market. Call / Notice money market. TMH Publishers 2004 Management-I. Reports for control. Commercial papers. Unit IV: Debt Markets . Listing.SEBI – Management. need and importance. Non financial measures.Estimating working capital. Hire-purchase arrangement. Memorandum of understanding. Primary and secondary segment.
Constraints to maximization of value of firm. constitution & management of MFs – Sponsors. Spot and Forward Rates.Origin and development of merchant banking in India scope. AMCs. Exchange Market. Unit III: Activities in Foreign Exchange Markets . emerging challenges. Exchange Rate variations. Unit VII: Management of Short term International financing . and custodians.Natarajan 2007 Himalaya Publishing House 2. inflation & expected cash flows. State of mutual funds in India. Demat. Gordon & K. Trustees. Speculation. depository participants.Dollar Market. ECBs. Latest guidelines of SEBI w. Indian Economy & International Finance Unit II: Foreign Exchange Market Components . Unit IX: Depository . Petro .Spot Rate. Future trading strategies. Risk Evaluation. India’s Foreign Exchange Market. Interest rate Arbitrage-covered & Uncovered. Exchange Rate System in India. Economic & operational exposure. Suggested Readings 1. origin and growth of mutual funds. Currency & interest rate risk. Floating Vs. Terminology.Concept of Foreign Investment – Direct & Portfolio. Yankee Bonds. Forward Rate. benefits. Himalaya Publishing House Paper -IV: International Financial Management SECTION A Unit I: Financial Management in global context . salient features. Banks & Institution Management (A new Orientation). 41 . objectives of the firms and impact of risk. Indian Financial System by M Y Khan Tata McGraw Hill 4. Classification of mutual fund schemes. International forfeiting. 2007. Introduction to short term marketDomestic vs.Concept. Arbitrage.Defining Forex markets & the exchange rates. Concept. Unit X: Derivatives Market . Problems associated with multinational capital budgeting. GDRs. International money market. SECTION B Unit VI: Management of Long term International financing .Introduction. Terminology.Meaning of exposure.Introduction. organizational aspects and importance of merchant bankers. NAV and pricing of mutual fund units. Types.A. international leasing. Euro Currency market. V. Euro Issues. Financial Markets & Services E. Hedging. International Cash management. Causes of changes.Avadhani. Margins applicable.r. Fixed Exchange Rates. functions. Accounts & Inventory management in MNCs.Concept. Portfolio Management.concept. Options– types. RBI and Exchange Market. Cross rates and Problems from Exchange rate calculations.Objectives of short term financing. Evaluation of a project using various methods. Translation & Transaction Exposure. Basic inputs for project evaluation. Exchange Rate Mechanism. Indian Financial System by Bharti V. Indian Forward market. Unit IV: International Monetary System . Forward contract & option forwards. Government guidelines for – borrowings. Remat. Swaps-characteristics & uses. Capital management. Forwards and futures – Concept. Alpine Convertibles. ADRs. Europe Medium Term Notes. Pearson education 5. Unit V: Foreign Exchange Risk Exposure its & management . Merchant bankers Unit VIII: Mutual funds and AMCs.meaning & its impact on exporter & importer . Short term Asset & liability management:-Positioning of funds. Pricing.t. Role of Finance Manager in Global context. 2006. SEBI regulation. recent developments. ECBs. Country Risk management. advantages and disadvantages in mutual fund schemes. Emergence and Functions of IMF. Markets in India. Derivatives trading in India. Exchange Dealers. depository systems in India. Short term sources of finance for MNCs. Pricing.Introduction. Commercial Borrowings. Unit VIII: International Capital Budgeting . functioning of depository systems.Exchange Rate Regimes.Unit VII: Merchant Banking . Pathak. Himalaya Publishing House 3. Vasant Desai. process of switching over to depository systems. Quoting Foreign Exchange Rates. Asian Currency Market. direct & indirect rate. Syndicated Credit.
double taxation relief. systematic and unsystematic risk. tests and results. Selecting appropriate allocation. two security and portfolio. growth. SML. Suggested Readings: 1. Individual stock and bond analysis – information sources. Fair value of shares. global vs. Debt vs. Stability of beta.Passive vs. Himalaya Publishing House Investment Science.K. Cost of Capital & International Financial Environment. transfer pricing. Second edition. International Financial Management. Tools and techniques for analysis. required rate of return. Investor life cycle and investment goals.2007. International Financial Management. Suggested Readings 1. Tactical. Unit IV: Markowitz portfolio theory . Measuring market timing skills. strategic. O’Brien. value vs.Concept.Seth.Definition. company analysis.Prentice–Hall Paper-V: Security Analysis and Investment Management SECTION A Unit I: Investment Basics . Tax implications of activities of foreign enterprises-taxation of transactions & operations. capital asset pricing Model. Unit X: Evaluation of Portfolio performance .A.Background. Galgotia Publishing Company. 2. 3.Concept. Market efficiency & segmentation.Using the derivatives in your portfolio.G. Tata Mcgraw–Hill 3. Random walk Hypothesis. Unit IX: Derivatives . Sharan . business cycle and industry analysis. DCF valuation techniques. Measures of return and risk – historical rates calculation. EMH – forms. P/E ratio – uses. Strategies of great masters. David G. Evaluation of Bond portfolio performance. sector analysis. candle stick charts. Prentice–Hall 5. CML. local capital structure.P. 4.Unit IX: Capital structure of MNCs . Asset allocation strategies – Integrated.Important types of taxes that MNCs face. Ownership. Thomas J. moving averages and MACD analysis. Equity financing. Investor utility Unit V: Capital Market theory . Optimal Financial structure-theory of optimal capital structure. Tata McGraw Hill Publishers 1/E. Oxford University Press. Unit VIII: Equity Portfolio Management . the market portfolio. V. Sharpe. tax treaties & tax heavens. A.Assumptions. Shapiro . Tools and techniques of fundamental analysis. advantages and challenges. risk management using the Derivative products.Need. capital structure & the dilemma of finance manager. implications and limitations.Valuation of common stock. International Financial Management . Insured. Unit II: Fundamental analysis . Indian Tax environment: Incentives for earnings in Foreign exchange.Risk and return for one security. process. Measures available – Treyner. goodwill. Investment options available and their comparison. Economy analysis. 2002 Security Analysis and Portfolio Management. performance attribution analysis. Investment Analysis and Portfolio Management by Prasanna Chandra. Cost and benefit implications. 42 . Active. Efficient frontier. Arbitrage pricing theory – empirical test of APT. Multinational Financial Management. Dow Theory. Jensen. Analysis of growth companies Unit III: Efficient capital markets . SECTION B Unit VI: Technical Analysis . Indian Markets and Efficiency. Future and Options trading strategies. Implications of efficient capital markets. International Finance.Luenberger.Introduction. Relative valuation models Earnings multiplier model. Expected rates. Oxford Univeristy Press. Portfolio management process. basic types of charts. Unit X: Multinational Tax Environment . 2. theoretical foundations of international taxation. preferred stock and bonds. Determining the extent of insurance. risk free rate of return.Apte. risk free asset. Unit VII: Security Valuation .Avadhani.
Limits of credit. Dr.P. Dr. Tax treatment. Present structure of commercial banking system in India. Financial Management. Galgotia Publication House.Traditional and Unit linked policies. assurance. life cycle needs including solutions. Unit VII: Life Insurance Products .Rustagi. Managerial functions in banks. Fund based services. Banking Theory & Practice.Fee based Vs. Basics of Banking & Finance. Salient features. Unit X: Regulation in the Industry . Liquidity and profitability. preparation of cheques. Evaluation of loan applications. Comparison between different products offered vis-à-vis chargeable premium and coverage.Bhattacharya. SECTION B Unit VI: Insurance Basics . Book debts.Bank Accounts.M.P. R.Deposit mobilization. Performance evaluation of the regulation in the insurance industry in India.Insurance Vs. Chain banking. government securities. Security. policy contract. Himalaya Publishing House 4. Banking Theory.4. Merchant banking services – issue management. creation of money. individual and group policies. Operations and other procedures involved in claim settlement. Principles of Bank Management by Vasant Desai. loan syndication etc. the salient features of KYC and AML Act. Different type of insurance products – whole life products.Definition of bank. Statement of advances. Insurance & Fisk Management . tax benefits under insurance policies. Gorden & Natrajan. Records. Group banking. preparation of reports. securities government and commercial.Shrivastava. Investment – William Sharpe (PHI) 5. branch banking. term assurance annuities. Himalaya Publishing House 3. Forms of banking – unit banking. Mechanism of operation of these services. Documents of title off goods railway receipt.Different types of products available in the market.Different types of products available in the market. Operations and other procedures involved in claim settlement. Unit III: Investment management . Unit II: Management of deposits and Advances . endorsements. credit plans. Dr. Unit IX: General Insurance Products .Gupta Himalaya Publishing House 43 . with profit and without profit policies.K. Salient features. Satellite and affiliate banking. Tax treatment. Delhi 2. underwriting. Law & Practice. Unit IV: Management of Finance . Including proposal form and other relevant forms. balance sheet and statutory reports regarding cash revenue. interest sensitive products. Suggested Readings 1. other savings and investment options.K.Role of IRDA in regulating the industry. Paper-VI: Principles & Practice of Banking and Insurance SECTION A Unit I: Principles of Banking . Lending practices. ALM and NPA Management Unit V: Fee based and fund based services provided by banks . other specialty products. matching of customer needs and requirements to available products.Nature of bank investment. Planning customers.P. Correspondent banking. Unit VIII: Medi-Claim and health insurance products . Types of fee based services offered.K. Himalaya Publishing house. Brief history. Classification and nature of deposit accounts. bill of lading. Delhi 5. endowment. Reports. bills. functions. Himalaya Publishing house. principles of sound bank lending. P/L A/c. advances. Working during 1947-1990 and thereafter. types of advances.
change process. Fringe Benefits. Factor Comparison Method. Innovation in organization. Unit III: Motivation and Morale . OD Interventions. Aswatthappa.. Cases on T A. learning explicit and tacit knowledge. Ranking Systems. Key elements in O. Nature and objectives of Compensation. Unit II: Learning .Hill Publishing co. emotional intelligence. cases on culture & innovation.Innovation. Models of O. Writing Job Specifications and Descriptions – Judgmental and Statistical Methods. Job Analysis.Robbins. Organisational Behaviour . cases on power & conflict. SECTION A Unit I: Job Evaluation / Grade Structure . benefits from teams. ltd. Groups. Packaged Point Plans. changing attitude.. 5. Wage Fixation.Nature of change. Dominos effect. Prentice hall of India 3. (a) Human resource approach (b) Contingency approach (c) System approach (d) productivity approach. Relationships. Methods. Unit X: Organizational Change & Development .. Types of Transactions. 4.Nature of teams. Meaning and Definition. Conflict process. determinants of group behaviour Teams vs. OD .Concepts. Job Identification Summary. Theories of learning. Points System.Definition & Meaning. formation of attitudes. types of conflict.B. Unit II: Compensation Planning .B. Job Classification / Grading method. Morale and work performance. Suggested Readings: 1. Himalaya Publishing House.Importance of leadership.B. Unit III: Wages – Variable Compensation and Supplementary Compensation – Perks. Unit VII: Power & Conflict .K.Ego states and their identification. Nature/Use. Implementation. Human Resource Research Methods by Bhattacharya –Oxford. Pay for Performance – Incentives. theories of motivation (a) Maslow (b) Herzberg (c) Aldefer (d) McClelland (e) Vroom theory. Unit VIII: Leadership . Scope.B.Definition and Meaning. learning styles. Force field theory of change. Stress: Causes. Organisational effectiveness. conflict resolution. types of teams. Theories of leadership (a) Trait approach (b) behavioral approach (contingency approach. Johari Window. Importance.. types of groups. McGraw. nature of conflict. b. Resistance to change. Organisational Behaviour . Unit IX: Organizational Culture . effects. Theories of personality. Model of Morale (esprit de corps) surveys. Foundations of O. Types of change. Responsibilities and Duties. Types of personality. SECTION B Unit VI: Group and Team Dynamics . Managing the perception process. levels of conflict. Perception & O.GROUP C: HUMAN RESOURCE MANAGEMENT Paper I: Group & Organisational Effectiveness SECTION A Unit I: Introduction . Paper II: Performance Management & Compensation 44 . cases on motivation and its application. Innovation process.Pre-requisites for OD.a.B. causes for change. Unit V: Transactional Analysis . Creation of culture. sources of power. Components of attitudes. Organisational Behaviour -Koontz.Power dynamics.Determinants of personality.Hill Publishing co. Wages. ltd. limitations of O. group development.Nature and importance of motivation. stress management techniques. legal Status of Wages (basics). learning curves. Wage Plans – Rowan /Halsey. power tactics.B. Unit IV: Personality and Perception . Leadership styles and their implications. spiritual intelligence. principles. Organisational Behaviour -Fred Luthans. Effects of culture. McGraw. Purpose and Methods of Job Evaluation. 2. Approaches to O. Wage differentials.
Remuneration. Return on Investment in HR. Cost of Recruitment. Implementation 45 . Investments in Organisational HR. Unit V: Competency Mapping / Workflow Mapping .Concept.Introduction. Practical Application.Unit IV: HR Accounting .
Communication skills. by Snell / Bohlander Publication – Thomson 2. Publication – McGraw –Hill 3. Unit VII: Evaluation of Training .III: Training & Development Practices 46 . Methods of PA. Nature of Careers. Status of existing manpower. Kolay 5. Effectiveness Audit. Types of evaluation techniques. Unit IV: Training Design .Goal Setting. Career Plans. Unit V: Training Methods and Techniques . Responsibilities for providing training. Productivity. Structure. Teaching aids and techniques.Career Development Plan . Cross cultural training. In. Prospective pitfalls. HRD Audit. Areas of training. Retrenchment. Group Appraisal. Unit X: Models and Cases . Unit VIII: Audit of Training Programme . Evaluation of trainers and facilities for training. Compensation by Milkovich & Neman. Unit IX: Management Development Programmes .Feedback from participants. Promotions and Transfers.Cost of training. BARS.SECTION B Unit VI: Performance Management System . Appraisal Interview. Models & Techniques of manpower demand forecasting. Assessment Centers.Identification of training needs. Environment for training. components and methods of training designs. Projects – Evaluation of Training Modules presently being undertaken in various organizations. Forced Distribution Method. Group Discussion. Scope & Objectives of training.Concept & Importance of MDP’s. Methods and Techniques of MDP’s. Knowledge. Graphic Rating Scales. Significance of training. Training Calendar. Unit II: Training and Development . Career Counseling. Alternation Ranking. Concept. SeparationsRetirement. Accounting Practices in HRM by M. Managing Human Resources by Monappa Publication – Macmillan SECTION A Unit I: Human Resource Demand & Supply . Career Problems – Low ceiling Careers. Suggested Readings 1.National Perspective regarding current training and development practices. Unit VII: Career Management . Death.Basket exercises. Unit VIII: HR Scorecard / Balanced Scorecard .What is training? Nature of training. Training Methodology – Case Study. Training Process. Critical Incident Method. Employee Manual / PPP Handbook.Perspectives for Designing Training. Developing creativity. Power of Body Language. Brain Storming. Career Mapping.Introduction. Practical Application. Career Anchors. VRS. Training styles. Tools. Human Resource Management.Introduction. Requirement of manpower in relation to Technological advancement. International Perspective. Input-output ratio in relation to effectiveness. by Gary Dessler Publication – Thomson 4. Training of trainers (TOT). Objectives. Pitfalls. Deputation. Management Games. Human Resource Management. On the Job Training & Off the Job Training. Performance Planning and Potential Appraisal – Trait Based. Competency Mapping. Unit IX: Ancillary Topics . Importance of training. Designing a training programme. Benefits of training. Pink Slips.Demand Analysis. 8 th edition. Succession Planning. Facilities for training. SECTION B Unit VI: Skills of an Effective Trainer . Audio-visual aids. Unit X: Training in Indian & International Organisation . Role Play. Suggested Readings Paper. Behavior Based and Result Based. Steps in MDP’s.Employee’s and Employer’s Role. Sources of supply of manpower.Approaches to Training. Objectives. Unit III: Training Need Analysis . 360 deg Feedback. Measurement of training effectiveness. MBO.Constructing and developing models of PMS. Philosophy of training.
Bombay Industrial Relations Act. Suggested Readings 1. Industrial Dispute Act 1947.Pearson Education Paper-IV: Industrial Relations & Labour Regulations SECTION A Unit I: Industrial Relation . Employees state Insurance Act 1948. 1948.Field of HRD: A multi dimensional and new concept. benefits to workers-social assistance and social insurance. his role. Industrial Jurisprudence & Labour Legislation by A. K. conditions essential of working of the scheme. Bombay shop & Establishment Act 1948. Ninth Edition. S.Workmen’s compensation Act.prerequisites of effective collective Bargaining & Collective Bargaining in India. basic facts. Constitution.Definition and concept of industrial relation. perceptive. Industrial Relations by C.1. Various committee constitute by the Government of India (Ministry Of Labour). role perception and role performance.M. B. Industrial Employment standing order Act 1946. Payment Of wages Act 1936.Hill Publishing co. scope. ILO convention & recommendations SECTION B Unit VI: Normative Labour Legislations . working & impact of ILO on Labour Legislations in India. methods of providing social security.Nature & causes. (B) WORKERS PARTICIPATION: Concept & meaning. Unit II: Industrial Democracy. causes. Personnel Management and Human Resources – N. Sarma. Unit III: Grievances & Disputes . Subbha Rao – Publisher: Himalaya Publishing House. Scope. Industrial Disputes. origin and growth of the idea of social security Unit V: Labour Legislations & ILO . Robert M. Unit X: Functions & Working Of Offices Attached To Labour Ministry . Training of welfare officers. social obligations. Labour Bureau. New challenges & expectations. 5. types . 4. remedial & prevention measures.Pearson Education Human Resource Management . Payment of Bonus Act 1965. Aswathappa.C.Meaning & scope. Aims of social security measures. Dynamics of Industrial Relations by Mamoria & Mamoria – Publisher: Himalaya Publishing House. ltd Human Resource Management . settlement machinery. 47 .Taxman’s Essentials of Human Resource Management & Industrial Relations by P. 2. 4. 2. limitations.Factories Act. Legislation & the constitution of India. Unit VII: Wage Legislation . definition.Minimum wages Act. Aims & objective. Forms & levels of participation. character growth & development of labour legislation In India. aspects & ideologies of Industrial relations. Provident Fund Act 1952 and Payment of Gratuity Act 1972.Directorate – General of Employment & Training.(A) COLLECTIVE BARGAINING. Publication. Welfare Commissioners. Goals and challenges.McGraw. Noe. Consequences of Industrial disputes on Industry & Society. Publication. importance. Publication .Wayne Mondy. R. Labour welfare & welfare officer in Indian Industry. Approaches to HRD. Paper-V: Human Resource Development Strategies and Systems SECTION A Unit I: Introduction . 3.Nature. Significance of Peace & Harmony to Industrial Productivity & progress Unit IV: Labour Welfare & Social Security Concept . Venkata Ratnam – Publisher: Oxford University Press. Approaches to Industrial relations. Tenth Edition. Jain & Saakshi (Allied Publisher) Effective Human Resource Training and Development Strategy – Dr. 5. Objectives and determinants. Gary Dessler. Unit VIII: Industrial Relations Legislations .Trade Union Act 1926. Rathan Reddy Publication – Himalaya Publication House Human Resource and Personnel Management – Text and cases. 9 th revised edition – Publisher: Himalaya Publishing House Labour Laws --. 3. PULP Act 1971. Unit IX: Social Security Legislations .
propagation of culture through HRD. subsystem. 3.HRD culture and practices. Unit IX: HRD In Different Sectors: . Strategies for adapting changes in external environment.Strategy for HRD: Diversify in work force. Publisher: Mc-Graw Hill.Concept. Case studies. Emerging Sectors: I. H. Process and application in HRIS. limitations and Uses. HRD Barriers in India. Unit VII: Developing Global Managers . Marxist theory.R.E. the Brewster and Bournois Model. Reengineering.Introduction.Characteristics of global companies.S. Subba Rao. the cultural approach power Distance (PDI). Subculture.D. 4.HR System Design: Principles and Practices. Unit IV: H.R.R. strategy planning for global organizations.T. Research And Audit . succession planning. limitations. Publisher: Himalaya Publishing House. cultural skills for co-operative advantages. Culture and Strategies . cultural and reality shock. Publisher: FT Prentice Hall HR Interventions in the Global Competitive Regime: Strategies for Leadership by Charles Xavier.Unit II: Issues in HRD . Publisher: Excel Books Paper-VI: Global HRM Scenario & Practices SECTION A Unit I: Introduction . Poole’s adaptation of Harvard Model. HRM approaches in global companies. Uncertainty avoidance (UAI). Career development.Total Quality Management (TQM). SECTION B Unit VI: HR System Design . H. case study. Knowledge Management. Unit III: Comparative Study of Various HR Disciplines: Comparative study of Human Resource Development. Unit IV: Social Environment and Staffing . Study of HRIS models. Strategic Human Resource Management. Unit II: International HRM Models . by Tanuja Agrawal. expansion. Human Resource Management. By P. Unit X: H. Unit V: Cultural Literacy and HR Information System in Global Business . exit strategy. essential qualities. Unit VII: HRD in India . Unit VIII: Skill Enhancement Techniques . case study. case studies. Masculinity (MASC). 5. Unit V: HR Information System (HRIS) . competitive advantage and relationship management. Concept. C.Cultural awareness: essentials. objectives an scope of international HRM. Research process: Importance and difficulties in HR research.R. Staffing: International recruitment. Publisher: Oxford University Press. Adhikary and Ramana Murty. Unit III: Comparative Employment Policy . acquisitions and takeovers. Human Capital Management and Personnel Management. convergence theory.T.Global literate leader: concept. Machinery and Sub systems of HR system Design. Quality Circles. Human Resource and Personnel Management. Designing of HRIS. SECTION B Unit VI: Business Management of Global Companies . HR information system: Concept. Staff retaining and motivating techniques.Objectives. Individuality (INV).Recent Scenario and Changes. Suggested Readings 1.Concept. case study. HRD intervention. Accounting. Computerized skill inventories. Personnel and Human Resource Management: Text and Cases. selection. 2. significance. significance. Human Resource Planning for diversification. and I. steps in HRIS. training and hiring policies. Rural development through HRD. problem. 48 . mergers.Concept. Restructuring.S. managerial stimulation’s. HR Valuation. Difference between domestic and global companies. Knowledge Management and the Role of HR by Chris Harman. Government Agencies and their role in HRD. Case study. Training.R. H. Social environment and HR practices. communication and interpersonal Relations. advantages. by K Aswathapha. significance and techniques.HRD Organizations.HR accounting and Audit: Need.
Background of Europe. 4. the practice of HRM in American organizations. Suggested Readings: 1. E. Publisher: Harvard Business School Press. encouragement of union avoidance. International Human Resource Management by Randall Schuler & Dennis Briscoe. Unit X: International Compensation . the institutions of the European Community (E. case study. the court of justice.Principles of International Compensation.): the council of ministers.Scientific Management. the parliament. relevance of Japanese Management in Indian Context.C.Unit VIII: HRM in Europe And Japan . the social charter. Unit IX: The American Approach To HRM . lifetime employment. case study. transforming unionized industrial relations. SCHULER and SUSAN E JACKSON Publisher:Blackwell Publishing. Corporate HRD by Biswajeet Pattanayak. 49 . case study. Methods and practices of International Compensation. Publisher: Oxford University Press. Japans Employee management: Introduction. legislation procedure. (Routledge Global Human Resource Management Series International Human Resource Management by Monir Tayeb.C. organic theories of management. 3. the seniority wage system. importance. limitations. Human Resource Champions by Dave Ulrich. Behavioral and humanistic psychology. International Compensation and employee satisfaction. 2. Publisher: Excel Books 5. Strategic Human Resource Management by RANDALL S. the commission. characteristics. case study.
Unit II: IT Trends . member functions & procedures. Unit III: Entity / Relationship (ER) Modeling . Object Oriented Database Management System (OODBMS). Internet & DBMS. Relational Algebra. Video Conferencing.Introduction to Oracle as RDBMS.Relational Database Primer.4NF(Fourth Normal Form). FMS Versus DBMS. Lives and Work.g. Boston Boyd and Fraser. knowledge representation. declaration. Over view of DBMS.Threats & Risk. DBMS Model. Dynamic SQL. Benjamin – Cummins. Views. initialization.DELETE. Practical Applications.. DCL commands. Digital Signature. DROP.Working of Search Engines: Yahoo. Unit IX: Object Technology . member functions and procedures. body restriction. Variables. statements. System Login & Logout of ORACLE. Reserve words. Control & Loop Statements. MODIFY. Guide to SQL: Philips Pratt. Nanotechnology. Abstraction. Inheritance. 1991 SECTION-A Unit I: Internet . 1990 4. Database Objects. Design. PL/SQL Programming. User & Database Privileges. Organizations. Fundamentals. Overview of Logic.GROUP D: INFORMATION SYSTEM MANAGEMENT Paper -I: Database Management Systems SECTION-A Unit I: Introduction to Database Management System . Mobile Databases. Systems and Developers Manual for a RDBMS such as ORACLE 3. maintaining row count. 2nd Ed. Database Processing. nested tables. Functional Dependency. SECTION-B Unit VI: Brief Introduction to SQL . Paper-II: Internet Technologies & Trends 50 . Maturity of IT Related Industries. Declaration. FMS(File Management System). Joins. 5. Object Technology & RDBMS. De-normalization. ALTER). Digital Libraries. Database Control. SELECT). 3rd Ed.3NF(Third Normal Form). Chatting: RLC Concept. Unit VII: Oracle . Database Integrity. deletions. subprograms and packages. DDL commands(CREATE. Unit IV: Database Security . DML COMMANDS (INSERT. Increasing demand of skilled workers. Cryptography. Google. Implementation: David Kroenke. Oracle as Multi-user. Keys.Introduction to Object Technology. referring. Hotmail and Yahoomail. Decomposition.5NF(Fifth Normal Form).. Elements of SQL languages. McMillan 2. PL/SQL table & records. Working of Rediffmail. Unit II: Database Design . Unit VIII: Database Triggers & Built-in Packages .Worldwide Computer and Internet Use.Aspects of ER modeling. Unit X: Advanced Topics in DBMS . Relational Database Characteristics. 1NF(First Normal Form). Suggested Readings: 1.BCNF(Boyce-Codd Normal Form) (First Normal Form). Wireless Communication.Design Consideration. Mailing: Authorization. Eaglewood Cliff. DBMS Architecture. Encapsulation. Introduction to PL/SQL. Dogpile and Met Crawler. Relational Calculus. parts. UPDATE. Normalization. Benefits of SQL. Multimedia Database.DBMS (Database Management System). data types. 2NF(Second Normal Form). New Jersey Yourdon Press Database Management: Fred McFadden and Jeffery Hoofer. DBMS-OUTPUT: Collection. varying arrays. Unit V: Relational Model . Object Oriented Analysis: Peter Coad and Yourdon Edward.Database Triggers-syntax. Built in packages-DBMS Standards. Types of Relationship. IT Transforming our Values. Embedded SQL. types. Redwood City.History & standardization of SQL. India’s Future in response to this changes. Entity & Referential Integrity. Educational Institutions and any live entity examples). Predefined exception. Developing of ER Diagrams of various systems (e.Deductive Databases: features. insertions. User defined .
Categories (Library / Bookshop. Cellular. Sequence.com. Ad-Hoc & Sensor Networks. Allen Harvard Business Review on Corporate Governance (Harvard Business Review Paperback Series) by Walter J. BSNL. Books: Amazon. BPO Security. BPO: BPO Concept. Outsourcing Engineering Services.Next Generation Multi-service Networks. Virtual Classrooms.Concept. Web Data Analysis. Naukari. Large-Scale IPT and Voice-Mail Network: Voice Network Architecture. Spice. 3G/4G. Organic Growth.India as Ideal Destination. Showcase.Concept. Success Parameters. SECTION-B Unit VI: E-Learning . Auction: eBay. Terminology. Unit X: Role of IT in different verticals . Software. Developing Strategy. Medical / Legal Transcription. Yahoo and Google.Unit III: Data Mining . India Outsourcing History. Graph. Financial Information: MoneyControl. Insurance Claims. Comparison of e-Commerce Solutions: B2B and B2C. Unit IV: Data Warehousing . Architecture. Heterogeneous Networks. Every Time (Michael Allen's E-Library) by Michael W. Events). Types (Text. Berry 2. Case studies of important portals: Jobs: Timesjobs. M-Commerce. Credit Card Processing. Maintenance Issues. Soft Phones. Google. Gordon Donaldson. Government and Telecom. Unit VIII: e-Business .Banking. A. Use in Strategic Decision Making.Need.Concept. BPO in India . EasyMF. E-Tailing /Retail: TCS. Future INternet Design (FIND). Unit IX: Evolution of e-Commerce . Offshoring. Wireless Networks: WiFi. Strategies: Yahoo. Outsourcing Writing to India. Paper -III: Innovations in IT 51 . BPO in India. Voice Gateways. Trends in eLearning. and Customer Relationship Management by Michael J.Architecture. 4. History. Interdependence of Security and the Extended Enterprise. Unit VII: e-Governance . Unit III: Communication Technologies-I . Related Business Strategies. Tree). HIPAA Compliance in India. Reliance Infocomm. Multilingual Call Centers. Voice/Non-Voice ITeS (BPO Services). Challenges. Technology. Financial Service and Insurance (BFSI): TCS. WiMax. Michael Allen's E-Learning Library: Creating Successful E-Learning : A Rapid System For Getting It Right First Time. Radiology and Intellectual Property to India.Historical Development. Success Factors. Need. Unit II: Networking Technology and Systems (NeTS) . huge value addition by citizen centric e-Governance applications. Matrimony: Shadi.Next Generation Mobile Networks. eBay. VoIP. IP Telephony (IPT): IPT Components. Monster. Digital Productivity. Approaches.com). e-Business for SME. Sales. Infosys and Wipro. 5. Success stories from India (ap-it. Media: Indiatimes. Telecom: TechMahindra and Telecom Operators: Airtel. Digital Marketing Strategy. Nearshoring. Unit V: Knowledge Management . Scope and Challenges for e-Governance applications. Working.Legal Issues. VoIP Protocols. Product & Services. Market Size. Concept. MySpace. Functions. Society (3rd Edition) by Kenneth Laudon and Carol Traver Knowledge Management by Carl Frappaolo SECTION A Unit I: IT Enabled Services ((ITeS): Outsourcing . Trends. E-Learning in Education. Telco Signaling Protocols. 3. Back-Office Accounting. Idea. Chief Knowledge Officer. and John Pound E-Commerce: Business. Wireless IP Phones. Hutch. Storage Methods. Supporting Technologies. Relation to SNA (Social Network Analysis). Salmon. Emerging Perspectives. Applications. History. Call Centers in India. IT Products and Services. Techniques. Suggested Readings: 1. Homeshoring. Data Mining Techniques: For Marketing. Inter-cluster Call. Jay William Lorsch. Overview: Network Planning and Designing. Software Evaluation.
Unit IV: Communication Technologies-II - Mobility Management and Mobile Computing, Technology Convergence: GSM/CDMA/TDMA, Quality of Service Issues, Network Security and Privacy, Grid Computing and Clustering, Mobile TV, MMIT. Unit V: Web Applications and Services-I - Internet Services and Applications, Web Services, Internet Computing, E-Learning , Middleware , Web Information Systems. SECTION B Unit VI: Web Applications and Services-II - Web Based Software, Semantic Web, AgentOriented Computing, E-Business, E-Commerce & E-Government, Ontology Engineering, Portal Technologies. Unit VII: Computing and Information Systems - Advanced Computer Architectures, Virtual Reality, Databases & Data Mining, Agile Information Systems, AI & DSS, High Performance & Cluster Computing, Real-Time and Embedded Systems, Information Systems Integration , Geographical Information Systems, Business Process Modeling. Unit VIII: Pervasive and Ubiquitous Computing-I - Smart Appliances & Wearable Computers, Inter-Vehicular Communication, Personal Computing, Pervasive Wireless Networking, Opportunistic Systems, Ubiquitous Health Care. Unit IX: Pervasive and Ubiquitous Computing-II - Ubiquitous Computing, LocationBased Services, Educational Gaming & Instructional Technologies, Context-Aware Environments and Devices, Personal Broadcasting, Autonomic Systems. Unit X: IT Trends - Biometrics, Fuzzy Logic & Neural Networks, Organic Growth, Audio/Visuals: mp3, mpeg and IPOD, General Outline of IT Act’2000, Case Studies: Mobile Industry Market Players: Nokia, Motorola, Sony-Ericson, Samsung and LG. GIS: Google Earth, E-Learning: Zee TV, E-Governance: Andhra Pradesh, Gadgets: Apple Store, Networking: Cisco.
1. 2. 3. 4. 5.
Offshore Ready: Strategies to Plan & Profit from Offshore IT-enabled Services by Stuart Morstead Networking Infrastructure for Pervasive Computing: Enabling Technologies and Systems by Debashis Saha, Amitava Mukherjee, and Somprakash Bandyopadhyay Introduction to Mobile Communications: Technology, Services, Markets (Informa Telecoms & Media) by Tony Wakefield, Dave McNally, David Bowler, and Alan Mayne iPod & iTunes: The Missing Manual, Fourth Edition by Jude Biersdorfer Developing Web Services for Web Applications: A Guided Tour for Rational Application Developer and WebSphere Application Server (IBM Illustrated Guide Series) by Colette Burrus and Stephanie Parkin
Paper-IV: Strategic Management of IT
SECTION-A Unit I: The Evolving Role of Information Systems and Technology in Organisations - Information Systems (IS) and Information Technology (IT), Early Views and Models of IS/IT in Organizations, Early Views and Models: up to 1980, The DP and MIS Eras: The Lessons Learned, the Three-era Model; The Strategic Information Systems Era, Strategic Uses of IS/IT - Classification, factors for success and management implications, Success Factors in Strategic Information Systems, An Organizational IS Capability. Unit II: An Overview of Business Strategy Concepts and the IS/IT - Strategy Implications, The Evolving Nature of Strategy and Strategic Planning in Organizations, The Strategic Framework, Strategy Implementation Strategy Tools and Techniques, A Resourcebased View of Strategy. Unit III: Developing an IS/IT Strategy - Establishing Effective Processes, The Evolution of the IS/IT Strategy Process: from Technology Focus to Strategic Focus, Approaches to IS/IT Strategy Development, Problems and Barriers, The Challenges of Planning Strategically for IS/IT Today, Establishing an IS/IT Strategy, Process, Scope, Objectives and Expectations, Deliverables from the IS/IT Strategy Process. Unit IV: IS/IT Strategic Analysis - Assessing and Understanding the Current Situation, Business Re-engineering and IS Strategy, Understanding the Current Situation 182, Interpreting the Business Strategy, Examining the Current IS/IT Environment, Techniques for
Interpretation and Analysis, Information Requirements to Meet the Current Business Objectives: the Use of Critical Success Factors and Balanced Scorecards, Business Process Analysis, Organisational Modelling, Evaluating the Gap between Current and Required IS/IT Environments. Unit V: Determining the Business Information Systems Strategy - Strategic Planning Techniques and Their Relationships, Framework in which the Tools and Techniques Can Be Used Effectively, Identifying How IS/IT Could Impact the Strategy, Establishing the Relative Priorities for IS/IT Investments, Large Organisations, Multiple SBU’s and their Consolidation. SECTION-B Unit VI: Strategies for Information Management - Towards Knowledge Management, Information as an Asset: The Senior Management Agenda, An Information Culture, Implementing Business-wide Information Management, the Practice of Managing the Information Asset, Policies and Implementation Issues Managing Knowledge Resources. Unit VII: Managing the Supply of IT Services, Applications and Infrastructure Introduction, IT Service Strategies, Types of IS/IT Service, Strategies for Managing the IT Infrastructure, Technology Strategies in a Multi-business Unit Organization, Outsourcing Strategies , Guidelines for outsourcing decisions, Applications Service Providers. Unit VIII: Role of IT in Business Transformations - Cases in Banking, Financial Services, Travel and Tourism, Hospitals, Service Industry. Unit IX: IT Enabled Business Models - Retail, Media, Advertising, Do It Yourself, Made to Order, Hybrid, Third Party Delivery Outsourcing. Unit X: Value Chain Analysis.
Suggested Readings: 1. IT Governance: How Top Managers Manage IT Decision Rights For Superior Results By Peter Weill, Jeanne W. Ross, Harvard Business School Press, 2004 2. Corporate Information Strategy And Management By Lynda M. Applegate, Robert D. Austin, F.Warren Mcfarlan, Mcgraw-Hill Inc., 2006
3. 4. 5.
Pearlson E. Pearlson, Carol. S. Saunders, John Wiley & Sons, 2006 Information Technology For Management By Efraim Turban, Dorothy Leidner, Ephraim Mclean, James Wetherbe, John Wiley & Sons, 2006 Managing The Information Technology Resource: Leadership In The Information Age By Jerry N. Luftman, Christine V. Bullen, Donald Liao, Elby Nash, Carl Neumann, Prentice Hall, 2004
Paper-V: Software Engineering
SECTION-A Unit I: System Concepts - System Characteristics, Software Development Life Cycle (SDLC), Role of System Analyst, Characteristic of System Analyst, Introduction to Software development models. Unit II: Software Requirements - Software Requirements Fundamentals, Requirements gathering, Requirements analysis, use of tools like DFD, Data Dictionary, Decision Trees, Structured English, Decision Tables Introduction to Feasibility Study and Cost/Benefit Analysis, Preparing Software Requirements Specification. Unit III: Software Design - Software Design Fundamentals- understanding of the role and scope of software design, general software design concepts, the context of software design, the software design process; Key Issues in Software Design - concurrency, control and handling of events, distribution of components, error and exception handling and fault tolerance, interaction and presentation, Audit Control, Acceptance criteria, software design quality. Unit IV: Software Construction - Software construction fundamentals- minimizing complexity, anticipating change, and constructing for verification, coding standards. Unit V: Software Testing - Software testing fundamentals-Testing-related terminology like Errors, Bugs, Defect, Debugging, Verification & Validation, Black-box & White-box testing etc, Objectives of the testing, Test techniques, Testing types, Defect Analysis and Defect reports, Overview of Testing Tool ‘Winruner’. SECTION-B
Unit VI: Software Maintenance - Software maintenance fundamentals- definitions and terminology, the nature of maintenance, the need for maintenance, Maintenance processes and maintenance activities. Unit VII: Software Configuration Management (SCM) - Software configuration identification – identification of items to be controlled, establishing identification schemes for the items and their versions, and establishing the tools and techniques to be used, Management of changes during the software life cycle- requesting, evaluating, and approving software changes, implementing software changes. Unit VIII: Software Quality - Software quality fundamentals- software engineering culture and ethics, the value and costs of quality, models and quality characteristics, and quality improvement, Software quality management processes- Software quality control, software quality assurance, Verification & Validation, reviews and audits, Introduction to CMM levels. Unit IX: Software Project Management - Managing People, Problems & Process, Basic concepts of Measures, Metrics and Indicators, Project Scheduling & Tracking, Introduction to MS-Project. Unit X: New Trends - Basic concepts of Software reusability, Software Reengineering, Reverse Engineering & Forward Engineering, CASE tools.
Suggested Readings: 1. Software Engineering - A Practitioner’s Approach by Roget Pressman 2. System Analysis and Design by Elias Awad
3. 4. 5.
Software Engineering (7th Edition) (International Computer Science Series) by Ian Sommerville The Engineering of Software: A Technical Guide for the Individual by Dick Hamlet and Joe Maybee Schaum's Outline of Software Engineering by David Gustafson
Paper -VI: Enterprise Resource Planning
SECTION-A Unit I: Introduction to ERP - Concepts: Enterprise System, Resource Planning, Enterprise Potential, Total Enterprise Solution, ERP-II. History & Evolution of ERP, Benefits of ERP, Critical Success Factors for ERP. Unit II: ERP Life Cycle - ERP Project, Stages of Project Life Cycle, System Requirements for ERP Implementation, Pre-Implementation, Implementation And Post-Implementation, ERP Product Life Cycle, Risks in ERP / SAP Implementation. Unit III: ERP Architecture - Client Server, Distributed, Web Enabled. Unit IV: Product Selection - ERP Market, Market share of various Companies: Oracle EBusiness Suite, SAP R/3, PeopleSoft, BaaN, JD Edwards One World and IFS, Vendor Comparison, Market Analysis, ERP Packages for SME. Unit V: Estimation Procedures - System Evaluation, RFI, FRS, RFP, Evaluation Components, Build / Buy Decisions. SECTION-B Unit VI: ERP and BPR - Reengineering concept, BPR Steps, ERP / BPR Relationship. Unit VII: Project Management - Scope, Skill-sets, Teams, Leaders, Consultants, Vendors etc, Change Management in ERP, Need / Value / Strategy / Layers / Standards of System Integration. Unit VIII: ERP Modules - Finance (FICO), Sales and Distribution (S&D), HRM, CRM and ABAP. Unit IX: ERP Market - Reasons for high demand of ERP, Emerging Standards, Managing Change in ERP; Role of ERP in Industries like: Automotive, Process, Capital Goods, Project Engineering and Pharmaceuticals, Best Business Practices. Unit X: ERP Cases - TISCO, Mahindra & Mahindra, HLL, L & T, Escorts, Electrolux, BPCL.
Suggested Readings: 1. Textbook of Enterprise Resource Planning: Jaiswal / Vanapalli, McMillan
Concepts in Enterprise Resource Planning by Joseph Brady, Ellen Monk, and Bret Wagner From Underdogs to Tigers: The Rise and Growth of the Software Industry in Brazil, China, India, Ireland, and Israel by Ashish Arora and Alfonso Gambardella
Countdown 2000,: Leon Alexix, TATA McGraw Hill Reengineering The Corporation: Michael Hammer and James Chambay, 1997
2. Role of Private and Voluntary groups. V D. Leichter. 56 . A B. Use of Computers. Hill. Unit X: Case studies on any of the above topic. WHO. Manohar. 1981. 1975. "Family Planning in India 1969-84: A District Level Study". Anne. Unit VIII: Health policy: Input. HM. SECTION-B Unit VI: Organizational aspects of community health. collection. Unit V: Health Policy formulation: Factors. Jolly. Structure and Organisations. analysis and uses. Oxford. Unit III: Health statistics and health indicator. New York. A H. Oxford. 1987. 2nd. "Comparative National Policies on Health Care”. 4. 1977. Chatterice. 5. 4. Unit V: Primary health care and community participation. "Implementing Health Policy". Cambridge. M I. Roemer. Suggested Readings 1. Unit IV: Factors in Social Policy: Situational. Lee. etc "Demo graphic Techniques". 1979. Mareel Dekker. Drugs. Suggested Readings 1. M. E P.GROUP E: HEALTHCARE MANAGEMENT Paper -I: Community Health. Pergamon. Djunkanovic. K G. Geneva. Determinants and other sectoral issues. T Brzenskl. Unit II: Health care and Social development. Abelln.ed. Unit XI: Health and Social Policy: International Perspective. 1~84. MacMillan. London. SECTION. Structural. Morbidity. Alderson. "Measurement in Health Promotion and Protection". 1986. 1983. UNI Books 3. 5. Health Information System. Role of national and International agencies. "A short textbooks of Medical Statistics". Social policy. Kenneth and Mills. 1988. Planning and management. Pollard. Hindustan. ed "Alternative Approaches to Meeting Basic Health Needs in Developing Countries". Resources. 1987. Mortality. Unit IV: Data sources. "A comparative approach to Policy Analysis: Health Care Policies in Four Nations". Paper -II: Healthcare and Social Policy SECTION-A Unit I: Social Welfare. Unit III: Public and Social policy: Approaches to analysis. 2. Delhi."An Introduction to Epldemeology". Z J and Carstalrs. Psychological aspects of community health Special aspects of community health. Idealogical and Environmental. Unit II: Models and factors associated with health and diseases. "Policy making and Planning in Health Sector". 3. Unit VII: Distribution of health services in India: Disparities. New Delhi. Meera. Oxford University Press. Cambridge University Press. Unit VII: Clinical care Unit VIII: Physical aspects of community health. Unit X: Population policy. Health policy the Disadvantaged. WHO. Output and Performance. V and Mach.B Unit VI: National health policy: Review of different committees. Copenhagen. Alcoholism etc Unit IX: Preventive and promotive health care. Epidemiology & Population Management SECTION-A Unit I: Meaning and scope of epidemiology.
A Unit I: Systems analysis and systems dynamics in health care. Microbiological considerations. Wortman P M. 4. Suggested Readings 1. 1997. 1972. 1992 5. New York 3. Unit II: Management of Health Care Systems. Water Treatment and Distribution. Collection & Disposal. Zweife. CBS Publishers & Distributors. Rewards and Punishments. Emergency and Disaster Planning. Van Nostrand Reinhold. "Guidelines for Health Manpower Planning". Ted Safety & Health Management Planning. Health care Budgeting. SECTION. Goals and functions. Peter I and Friedrich Breyer Health Economics. Liquid Waste Handling. Kurt. New Delhi. Operational planning and management Issues in health care. Insect. "National Conference on Evaluation of Primary Health Care Programmes”. New Deihl. Sage. Ferrer. Unit VII: Legal and Social Aspects of Waste Management. Unit XI: Organising for better Health Care Management. Health Manpower policy. R. H P. New York. Butterworths.S. Hospital Organization and Management Text and Brading. ed. "The Health Services Administration Research and Management". Patients and Personnel Safety. etc. Geneva 4. Suggested Readings 1. New York.B Unit VI: Health care decision making for mega problems: Approaches. Unit X: Case studies on any of the above topic. Goyal. Unit V: Health Systems research: Uses and applications.B Unit VI: Hazardous Waste Management. Planning and Organising for Safety and Waste management. U.C Handbook of Hospital Personnel Management. Oxford University Press. Evaluation methodologies for monitoring the performance and needs in health services. ICMR. Paper -IV: Environmental Health Management and Safety Planning SECTION. Academic Press. Unit II: Health systems: Characteristics. Darr & Jonathan S R. Rodent Control. Solid Waste Handling & Disposal. Planning methodologies. Journal of Hazardous Waste Management. Unit IV: Quantitative foundations of health services management.A. Unit VIII: Management of Costs. 1990. Fire Safety. P. Hodgetts. Hornby. Health Expenditures. General Sanitation. ad "Methods for Evaluating Health Services". London 2. Trends and Practices. Hospitals as a Health Care Delivery System. Unit IV: Management of Quality. 1981. Unit VII: Contemporary trends in health care. 3. "Modern Health Care Administration". Unit IX: Management of Conflicts. Unit V: Concepts of Environmental Health Care. Unit VIII: Planning and management. Unit III: Dimensions of Health Care Management. London. D M.SECTION.A Unit I: Concept of Health Care Planning. Paper -III: Health Systems Management 5. Bargaining. Cost Containment. 2. '1980. Laundries. Unit IX: Project Management in Health care. 1981. Collective Employee Participation. 1983. Unit III: Strategic management in health care. Ferry. WHO. Prentice Hall of India. CSSD. Safety Management. SECTION. R M and Cascio. 1993 57 .
Indian Health Care System. Ltd. Functionality of Computerized Hospital Information Systems. Network Topologies.A An overview of many substantive areas of study within health communication like interpersonal communication. SECTION. Changing Role of Hospital Administration. Text book of Preventive & Social Medicine. balance. New Jersey School of Public Health. Rudi Van de Springer Verlag. Unit IV: Decision making in Hospitals. Understanding Decision making Process. Du Pre. etc. New Delhi. Hospital Organization. 1997. Unit VII: Implementation Strategies. Role of Mass Media in Parenting Education. Information System Concepts. New Delhi. Unit V: Database Concepts. Systems Analysis and Design of Hospital Information Systems. Types of Networks.The Next Generation. speech or language and materials that make complex disease issues more understandable to public e. 3. Networks and Communication. Medicine & Culture . Awad. deliver & evaluate health information & disease prevention campaigns. Resource Utilization & Control in Hospitals. print ads. Drawbacks of Hospital Communication System. London. Hospital Information Systems . Design Considerations. voice.. advocate for health policy initiatives & manages health care delivery systems or produce the written material for a healthy campaign or develop a television programme/Health literacy & strategies dissemination in areas of public health emerging from research in hearing. Information Technology in Hospitals. Central Bureau of Health Intelligence.B Unit VI: Hospital Information System. Unit X: Issues and Challenges of Hospital Management. . 1990 Paper -V: Health and Hospital Information Systems SECTION. R D Computers in Medicine. 1998. Lynn. taste. inter-cultural communication.New York: Henry Holt & Company 1996. Components of a Hospital System.Systems Analysis & Design. 4.SECTION. Raymond R Business Data Communications. Govt.A Unit I: Concept of Health. Velde. 2. materials to accompany genetic counseling in areas of inherited disorders. health ethics. Unit II: Government. 2. Elias M. mass media health images. Health Care and Hospitals. New Deihl. Prentice Hall Inc. Unit VIII: Merits and Demerits of CHIS.B Plan. Types of Information Systems. Harvard School of Public Health Centre for Health Communication.. 1988. Need for Managerial Functional Specialists.Health Care Interface. video. smell. Concepts of Computers and Communication Technology.g. Suggested Readings 1. 5. Panko. Athena. Mountain view LA: May field publishing Company. Unit IX: HIS as a Control System. Development Approaches. 3. Of India. Tata McGraw Hill Publishing Co. Hospital as a Subsystem of Health Care System. Prentice Hall of India. SECTION. smoking cessation. Paper -VI: Health Communication: Development and Dissemination 58 . Use of least three artifacts (such as pamphlets. Ministry of Health & Family Welfare. Lele. Payers. communication campaigns. Health Communication. Suggested Readings 1. Health Information In India. Unit III: Hospital Functions. alternative medicine.) analyses the rhetoric of a successful or an unsuccessful health communication campaign such as AIDS awareness. Communicating about Health: Current issues & Perspective. Trends in HIS. Classification of Hospitals. 5. 2000. 1992 4. 2000. 1997. Need for Systems approach to Hospital.
Prentice Hall Inc. New Delhi. Theory and practice of Forecasting Exchange Rates-Economic Fundamentals. Concept and Setting. International Financial Management. Macmillan. Exchange Risk and Corporate International Finance. Parameters and Constraints on Exposure Management. Sutton. Official and Free Market Rates. Suggested Readings 1. Multinational Business Finance. David K and Stonehill. Alan C. Syndicated Eurocredits. Constraints on International Marketing-Fiscal and Non-fiscal Barriers.2001 2. Alternative Strategies for Exposure Management. Shapiro. Commodity Agreements and GSP. Quoting Foreign Exchange Rates.A Types of Foreign Exchange Markets and Transactions. Currency Swaps. Allyn and Bacon. Euro-currency Futures and Options. V K. UNCTAD. Currency Options. Prentice Hall of India. Eurobond.World Bank. Customs Union. The European Monetary System and Other Regional Artificial Currency Areas. International Financial Management.A International Marketing –Definition. Suggested Readings 1. Forward Rates. V. Bhalla. New Issue Procedures in the Eurobond Markets. Globalisation and the Growth of Derivatives. Aliber. R.Central Banks and the Balance of Payments.H.W. International Portfolio Diversification. New York Institute of Finance.A History of the International Financial System-The rise and Fall of Bretton Woods.. Luca Cornelius Trading the Global Currency Markets. International Bond Markets. Free Trade Zones. Valuation and Hedging. 1997 Buckely. 1988 Shapiro.Prentice Hall. 2001 3. Organisation of the Exposure Management Function. Quoting Forward Rates. GATT. Distinctions between International Trade.Introduction. Non-tariff Barriers. 1987. 3rd ed. Adrian. Pricing Option.C. Economic Communities. New Delhi. Anmol. 4. Anmol. SECTION. 5. New Instruments in International Capital Markets. Common Markets. Features of International Bonds. New Delhi. 1978 2. International Transfer Pricing. Arthur I. Paper –III: International Marketing SECTION. 3. Exposure Management Techniques. NJ. Anmol. Multinational Financial Management. Trading Partners. 2nd ed. Managing International Investment and Finance. Addison-Wesley. IMF. 2nd ed. The Crash of 1994-96 and Beyond. 1995. Deposit Dealing and the Term Structure of Euro-currency Rates. Euro-banking and Euro-currency Centers.Bilateral Trade Agreements. Multinational Finance. FEMA. London.. SECTION. 4. International Banking and Country Risk. Trading in Currency Options.. Marketing and Business. V K.GROUP F: INTERNATIONAL BUSINESS MANAGEMENT Paper –I: International Financial Markets SECTION. Boston. Tax Treatment of Foreign Exchange Gains and Losses. Bhalla. Paper –II: Foreign Exchange Management SECTION. Currency Futures. New Delhi. A. 1996 Eiteman. Cross Rates. Englewood Cliffs.K.B Forecasting and the Image of the Future. Financial and Socio-Political Factors. SECTION.B 59 . Alternative Definitions of Foreign Exchange Risk. International Institution. Corporate Exposure Management. 1979 5.. California. Bhalla. Spread. 1995. International Financial Management.B Exposure Information System. Organisation of the Foreign Exchange Markets. Eurocurrency Market. Technical Analysis. Interest Rates and Currency Swaps.Z. Economic Environment of International Marketing.
Regimes. R. 1988. Product Policy. 1988. International Marketing. Export Promotion Councils.Registration of Exporters. Freight rate structure. Delhi. New Delhi. Regimes and regimes theory. Machinery for Consultation.. Global Business Press. International Business Contracts. I and Murray. Export Marketing. International Agreements and Conferences on Sea Transport. Instruments and methods of Financing Exports Including credit and collections. International Monetary Cooperation. Shipping and Transportation. Delhi. Government of India Handbook of Import-Export Procedures Paras Ram Export: What. 5. 5th ed. Negotiation of Documents. Handbook of International Business. J. ECGC. Prentice Hall Inc. Procedures and documentation for availing export incentives. Englewood Cliffs. Letter of Credit-Export Finance. International Labour Organisation (ILO). Custom Clearance of Export Cargo. International Economic Organisation and Development Diplomacy. Bhalla. International set-up. Containerisation and other developments. Structure.Ramu International Business Environment and Management. and S. Analysis and Strategy. Vern and Sarathy. Anupam Publications. 1995. Indian Shipping Perspectives. Business Risk Coverage-Cargo. Credit and Foreign Exchange Risk Coverage. V. International Marketing MixIdentification of Markets. International Product Life Cycle.B Negotiations of Documents with Banks. Dryden Press. Documentation and Logistics 1. Insurance. Paper –V: International Economic Organisations SECTION. Import and Export Policy. 4. B.Duty draw backs. Suggested Readings 1. Instruments of Payments.J. Cargo Insurance. Formation. Air Transport. Anmol. Procedure and Documents. 1991 2. Warren. Freight and Structure. New Jersey. Uniform custom and practices (UCP). International Marketing. General Agreement on Tariffs and Trade (GATT). Foreign Exchange Regulations and Formalities. 1992. Where and How. New York. Prentice Hall of India. 2001. Delhi. Processing of an Export Order. World Trade Organisation (WTO).Exim Documentation. 2. 4. New Delhi. International Finance Corporation (IFC). Concepts of Dry Port.A Introduction. Oriando. International Organisations as international institutions. SECTION. Role of Clearing and Forward Agents. Various Forms of International Business. International Development Agency (IDA). Custom Clearance of Import Cargo. H. 1995.. Marketing of Joint Ventures and Turnkey Projects. SECTION. Export Quotations. Types. Anupam Publications. Anmol. T. Strategies for Success. Sak and Shaw. Conference System. Trends. Delhi. Direction and Quantum of India’s Export. Bills of Exchange. SECTION. Walter. V. 3. Containerisatio. Elements. Institutional Infrastructure for Export Promotion. 3. Production and Clearance of Goods for Exports. Inspection Concept Scheme and Procedures. Import Licensing and other incentives. Legal Dimensions.A Documentation Framework. 1995. Quality Control and Pre-shipment. Excise clearance of cargo. World Shipping.K. International Monetary Fund (IMF). Terpstra. Pricing Strategy and Distribution Strategy. Keegan.India and World Trade. 1991..B. John Wiley. Public Sector Trading Agencies. Liners. Onkvisit. Bhalla. Promotion Strategy. United Nations Conference on Trade and Development (UNCTAD) .K. Suggested Readings 1. Structure. Indian Shipping.Open Account. 60 . Bhattacharya. basic concepts. Shipment of Export Cargo. Commodity Boards etc. Suggested Readings Paper –IV: Export-Import Procedures. and Tramps. Multilateral Investment Guarantee Agency (MIGA).B World Bank Group-International Bank For Reconstruction and Development (IBRD). Deasai. Global Marketing Management. Dispute Settlement.
. Anmol. 4. 5. Delhi. Export Oriented Unites and Export and Trading House Schemes. Krasner. Directional Pattern. Hemel Hempstead. Hunt.A India’s Foreign Trade in the Global Context. Import and Export Control Orders. 1988 Khanna. S. Export Processing Zones. An Analysis of Competing Paradigms.. Export Promotion in India: The Institutional Infrastructure. Cambridge University Press. 61 . 5. Bhashyam. The Third World Against Global Liberalism. University of California Press. United States Institute of Peace Process. 4.C. 1976. 1985. problems and prospects. Role of State Trading Organisations in Foreign Trade. Berkley. Nayyar. Major Import Commodity Group. Specific Service Institutions. 3. S. Delhi. 2.their trend. Recent Trends in India’s foreign trade. International Institutions and State Power. Delhi. Delhi. Major competitors. 3. 1988. V. Export Credit Insurance. Blanket Permit System. Major export commodities. Common wealth Pub.. Import and Export Licensing System. Commonwealth Pub. Structure and Equilibrium of India’s Balance of Payments. Financial and Fiscal. 8th ed. Multilateralism and Bilateralism in India’s International Business. 1986 Jain. Stephen D. Deepak India’s Export and Export Policies in the 1960s. Export Incentives. Suggested Readings 1. Structural Confilict. Infrastructure support for Export Promotion.Thrust area commodities. Keohane. Essays in International Relations Theory Boulder. Trade Control in India.2. 1994. Robert O. 1989. Paper –VI: India’s Foreign Trade Policy SECTION. Sri Ram Export Marketing in India’s New Manufacturers. Exchange Control in India.K. Mihaly The Future of Global Governance. 1989. Deferred Payment System and the Role of EXIM Bank of India. Harvester Wheatsheaf. Simai. SECTION. Export Promotion Councils. Diana Economic Theories of Development. International Business Environment and Management. D. Washington.2001. Export Performance and Export Marketing Strategies. Bhalla. Foreign Trade (Development and Regulation) Act.B Import Substitution and Export Promotion Policies. Westview.K. University of Delhi. Commodity Boards/Product Export Development Authorities.
The Implementation of Project Management. Paper – II: Business Process Reengineering SECTION A Unit I: Introduction to BPR . Competition. either corporate or ethnic. 2003. and control planned cost and schedule performance. Suggested Readings 1. 1979. Unit IV: Cost Estimating and Budgeting . Harold Kerzner. Unit III: Project Planning: Statement of work (SOW) and overall project goals. Integration of knowledge & information. Unit III: IT and Learning in Organizations . Unit II: Project Organizational Structures and Behaviors . Unit VIII: Contracting For Project Managers . John Wiley and Sons. Preparation of Task-Flow network. Defend the role of risk management in overall project management. India. Project Management. Schedule the completion of all work elements. 4. 2. that impact project team effectiveness. Roles and responsibilities of project team members and team leader. Planning project communication. Identify risk management activities throughout the project life cycle. The New Project Management. Ways in which a project can be terminated upon completion. budgets and expenditures.Analyzing project performances versus cost and schedule constraints.Information. Developing cost forecasts to proactively control future planned expenditures.Project Procurement cycle. Unit X: Introduction to Project Management Software and Case Studies Introduction to MS-Project software.Concept of earned value performance measurement. Work breakdown structure (WBS). Conducting periodic project performance evaluation audits. Successful Project Management. A Managerial Approach. Scheduling resources. Contract Terms & Conditions. Unit VII: Project Evaluation and Termination . Project Management Institute.Organisation for projects.Define contract administration and its role in project management. Addison-Wesley. Rosenau. Project Management. Different types of teams. Customer.Identifying resource requirement. Cost and Technology as Drivers.Characteristics of a project Need for project management. Analyze optimal labour utilization for cost effectiveness and schedule efficiency. Jossey-Bass. Use of Project Management Information Systems (PMIS) to monitor. Unit V: Resource Allocation . Gantt chart.Identify business process to be redesigned. 1994. Contract Negotiation. Contract Administration policies and procedures. Identify leadership styles of project managers.Understanding LPG. Managing people with multi-cultures and ethnic groups in process improvement.Preparing cost estimates. Course Text.What is BPR? Need of BPR. 5. Europe. 1982. Fifth Edition.GROUP G: OPERATIONS MANAGEMENT Paper – I: Project Management SECTION A Unit I: Project Management Concepts . 1981. Meredith and Mantel. Select contract types for various situations. . 62 .A source of knowledge. CPM-PERT. Identify the risk management process. Identify causes associated with project success and failure.Analyze the risk management process cycle within a company. Effort and Time estimation. Identify sources of diversity. Roles of project managers. Unit II: Process Analysis . Measure the existing process. BPR in USA. Techniques used to manage groups and individuals. SECTION B Unit VI: Project Performance Measurement and Control . Unit IX: Risk Management Process . Contract Proposal Development. Milton D. Quality Planning. Study of Recent Case-Studies in project management. Developing cost summaries for tracking project expenditures. 3. evaluate. Davidson Frame. J. Lifelong Learning. Unit IV: Cultural Factors in Managing Process Improvement . Van Nostrand Reinhold.
63 . designing the process.Identifying key issues. Selecting the leader and team. breakpoints. technology.Unit V: Redesigning Business Processes .
Design for six sigma. Relationship Development. Variation: Common vs. Designing incentive schemes for employees. 5. Documentation.Besterfiled. Normal Curve. QFD Process. Strategy Unit III: Quality Improvement Techniques . Understanding behaviour. ISO 9000:2000 Quality System – Elements. Unit VIII: Concept of six sigma . Unit IV: Statistical Process Control (SPC) . FMEA – Stages of FMEA. et at. Managing for Quality. Unit VII: Quality Systems . Manganelli and Mark M. Implementation of Quality System. advantages of six sigma. Klein Production and Operations Management Concepts.Introduction. PDSA Cycle. Models and Behavior by Everett Adam.FMS. Unit X: Case Studies based on above topics. Quality Council. Deming Philosophy. Strategic Planning. ISO 14000 – Concept. Dimensions of Quality. Wisnosky. Process capability. Trend in Service Automation. Total Quality Management. Basic concepts of Total Quality Management. Delmar Thomson Learning 3. Robotics and Robots.Customer satisfaction – Customer Perception of Quality. Quality Planning. Teams.Motivating employees. Changing attitudes and behaviours.. Employee Involvement – Motivation. A Practical Guide to BPR Project Management by Dennis E. Special Causes. Redesigning Enterprise Processes for E-Business by El Sawy. Supplier Rating. Unit V: Control Charts for Variables – Definitions. Suggested Readings 1. Taguchi Quality Loss Function.SECTION B Unit VI: Employee Incentives .Need for ISO 9000 and Other Quality Systems. 4. PHI SECTION A Unit I: Introduction to Quality Concepts . 1999. Historical Review. Improvement Needs. Barriers to TQM Implementation. Supplier Partnership – Partnering. Quality Function Deployment (QFD) – House of Quality. Pearson Education Asia. Statistical Fundamentals – Measures of central Tendency and Dispersion. CAD/CAM.Pareto Diagrams. Jr.Managerial responsibility in Managing quality. Control Chart Techniques. sourcing. New seven Management tools. Cause-Effect Diagrams.. Run Charts. Ronald Ebert. Dale H. Unit X: Case study on above topics Suggested Readings 1. Leadership – Concepts. Principles of TQM. Quality Auditing. Empowerment. Unit II: TQM Principles .Introduction. 5S. (Indian reprint 2002). Quality Statements. Quality Circles. Scatter Diagrams.The seven tools of quality. Benefits. Supplier Selection. Feeney The Reengineering Handbook: A Step-By-Step Guide to Business Transformation by Raymond L.. Benefits. Rita E. X-bar and R chart Correlation. Role of Senior Management. Unit VII: Managing Quality . 2.Definition of Quality. Benchmarking Process. BPR for Engineering and Manufacturing Technology by Madsen. Control Charts for variables and attributes. Cause and Effect Diagrams. Quality costs . Unit VIII: Managing Change . Teams. Recognition and Reward. Service Quality. Requirements and Benefits.Benchmarking – Reasons to Benchmark. Paper – III: Total Quality Management 64 . X-bar and S charts. six sigma DMAIC process Unit IX: Quality Circles .Dynamics of Change Management. Unit IX: Trends & Techniques . Group Technology. Population and Sample.Analysis Techniques for Quality Costs. QS 9000. Kaizen. Total Productive Maintenance (TPM) – Concept. Performance Appraisal. Customer Retention. SECTION B Unit VI: TQM Tools . Continuous Process Improvement – Juran Trilogy. key analytical tools for implementing six sigma. David A. Performance Measures – Basic Concepts. BPR Wizdom. Customer Complaints.
and Sreenivasan. Unit IV: competitive advantages through supply chain management . Decisions in the Supply Chain World. Operations and Competitiveness.Economic Order Quantity Models. E-markets.S. New Age International 1996. Shapiro. concept of Independent Demand Inventory Management.. 2nd Edition. Supply Chain Management Strategy. N. Multiechelon Inventory Systems. Kluwer Academic Publishers.Strategic Practices of logistic management. Electronic business process optimization. South-Western (Thomson Learning). Acceptance Sampling. Operation Strategy. Internet Auctions. Logistics and Supply Chain Management: Cases and Concepts.IT Enabled supply chain management strategy. Viswanadham. 5. D. Raghuram. Pearson Education (ISBN 81-297-0172-3). 2001. McGraw-Hill. Feigenbaum.Building Blocks of a Supply Chain Network. N.J. Analysis of Manufacturing Enterprises. Dynamic Routing and Scheduling. Process. managing supply chain using SAP R/3 and Lotus Notes. James R.V. SECTION A Unit I: Introduction . S. 2004. Unit X: Case study on above topics. Supply Chain Facilities Layout.Introduction to Operations Management and Productivity. Unit III: Quality Management . Oxford. Project Management. Designing and Managing the Supply Chain: Concepts. “Total Quality Management.Introduction to Quality Management.Relation to ERP. Statistical Process Control. Unit IV: Human Resource . 2.Lidsay. 4. Capacity Planning. 5.Use of Stochastic Models and Combinatorial Optimization in: Supply Chain Planning.Products and Services. The Management and Control of Quality. SECTION B Unit VI: Vendor Partnership in supply chain . Unit II: Supply Chain Inventory Management . 1991. 3. corporate profitability through supply chain management.2. (5th Edition). Oakland. optimising the supply chain. Unit III: Mathematical Foundations of Supply Chain Solutions .Supplier role in integrated supply chain. Understanding the "internals" of industry best practice solutions. Narayana V. 4. 3. Unit IX: Integrated Supply Chain .. Kaminski and E. Inventory Optimization. Performance Measures. 2003. Paper – V: Operations Management 65 . J.S.a new paradigm for customer centric Organisation. Technology and Capacity. E-procurement. distribution channel design. maximising shareholder value through supply chain management.. strategic management of supply chain for reduction in inventory. Unit V: Logistic Management . Models for Supply Chain Decision-Making. Strategies and Case Studies. strengthening supply chain.A. Application of quality in operation management. Unit II: Capacity Planning . McGraw-Hill. New Delhi Simchi-Levi. supply chain analysis. Macmillan. Rangaraj. 2002 (ISBN 0-324-06680-5). Business objects in SCM. Meindl.Nature . Chopra.Evans & William M.MRP . and P. Planning and Operation. Just-In-Time Systems. P. Unit VIII: Internet Technologies and Electronic Commerce in SCM . and N. Unit V: Inventory Management . Forecasting. Modelling the Supply Chain. E-Logistics. 2000. “Total Quality Management Butterworth – Hcinemann Ltd. Facility Location Models.Introduction. 1989.An integrated approach for effective management. G. Job Design and Work Measurement. Simchi-Levi. Unit VII: IT Enabled supply chain . Quality Management – Concepts and Tasks. SECTION A Unit I: Introduction to SCM . Dependent Demand Inventory Management -. Irwin. Suggested Readings Paper – IV: Supply Chain Management 1. Operation decision making tools. Facilities Layout. Reorder Point Models. 2nd edition. Duxbury Thomson Learning.
N.Modeling and simulation of manufacturing systems.Depreciation. Advanced Production Inventory Management Systems (APIMS). Operations Management . Unit VII: Introduction to Cash flows . Capital budgeting.Chary SECTION A Unit I: Introduction . David P.Aggregate Planning.Evaluation of investment alternatives. Unit III: Replacement analysis .Quantitative methods of evaluating the alternatives. Unit VIII: Modern Manufacturing Systems . Waiting Line Analysis for service improvement. Garmo – Engineering Economics 3.Unit VI: Planning and scheduling . Case study on above topics. variable cost. “Advanced Models for Manufacturing systems Management”. Suggested Readings 1. Unit VIII: Cost Benefit Analysis .Principle of Financial and Cost Accounting. 3. Semi variable cost analysis.Production function. Unit V: Financial and Cost Accounting . Cost control. Unit IX: Theory of Production . Suggested Readings 1. Introduction to Lean Production.Decision making. Norton Operations Management – Russell & Taylor Production / Operations Management – S.Introduction to manufacturing economics.Analysis of cost. Principles of econometrics. Florida USA. Michael Lewis.by Klaus Bellmann Strategy Maps .The effects of income tax on economy studies. Interpretation and use of accounting. Cost benefit analysis. Discounted cash flows. Long and short term consequences.by SLACK & LEWIS. SECTION B Unit VII: Lean Production . Paolo Brandimarte & Agostino Villa. Unit X: Modelling and Simulation . Torqunin and Black – Engineering Economics 2.by Robert S. Case study on above topics. principal and use of economic analysis. Methods of depreciation. SECTION B Unit VI: Cost analysis . Linear Programming.Computer Integrated Manufacturing Systems (CIMS). 5.Project Scheduling. CRC Press Inc. Resource Planning. Operations Management .Flexible Manufacturing System. 4. Unit IV: Econometrics . Fixed cost. Production Planning and Control. 1995 Paper – VI: Manufacturing Economics 66 . Replacement analysis. Kaplan. Nigel Slack 2. Unit II: Methods of evaluation .Supply Chain Management. Transportation and Transshipment Models. Theory of cost and theory of firm. Unit IX: Modern Manufacturing Systems . Unit X: Supply Chain Management .
Definition-utility of banks – banks and economic development -types of banks with their individual functions –Role of RBI – Monetary management –business in the globalized era. Countermanding payment of cheque. Duties of Collecting Banker. Unit X: Customer Service in Banks. Amount. Unit II: Financial Services: An Overview– Management of Risk in Financial Services and Regulatory Framework for Financial Services. Unit VIII: Credit Rating . Mumbai Paper I 4. Drawee in Case of Need. Parties. New Delhi –paper I 5. Unit II: Customers' Accounts . Macmilan India Ltd. Rights of a banker. Banking Law & Practices by H. Clayton's case. Forfeiting and Bill 67 . Mutual Funds. Financial Institutions.Leasing and Hire Purchase and Debt.C. IIBF. Life Policy. Unit III: Payment of Cheques Form of Cheque. Endorsements and Effect of Material Alterations. Dr. Insolvency of the customer. Goods. John Willy & Sons Paper II – Financial Services SECTION A Unit I: Overview –Financial System and Financial Markets. Dishonour of Bills. Unit V: Bills of Exchange . Unit X: New Services in Banking . Noting and Protesting.Merchant Banking: An Introduction. Siwan Publications. Date. Joint stock company's account. Unit IV: Collection of Cheques Liability for conversion.Credit Cards. –paper I 3. Secrecy of customers' accounts. Broking and Trading in Equity. customer's signature.Definition. Club accounts. Dwivedi et al.Housing Finance and Credit Rating. Unit IV: Financial Market Operations –Broking and Trading in Debt.Introduction for opening new accounts. opening of savings. Agarwal. Registration of Charge under Companies Act. Advances to Small-scale industries. SECTION B Unit VI: Bank Drafts Unit VII: Advances . Factoring. Financial Services by Banks and Insurance Companies. Attorney's account. Not Negotiable Crossing. Advances against Guarantees. Unit IX: Balance Sheet Study. 1956.Venture Capital. Banker's Obligation to honour cheques. Insufficiency of funds. Basics of Banking IIBF. Shares. Unit VII: Asset Financing Services . Markets & money by David S. Participants in Financial Markets and Financial Services: An Introduction. Unit III: Financial Market Operations– Stock Exchange: Functions and Organizations. Kidwell & others. Unit V: Merchant Banking Services . Indian Financial System & Commercial Banking by Shri B. Protection to the collecting Banker. Issue Management. Joint accounts.Advances against various securities. current and fixed deposit accounts Minor's accounts. Accounts Receivable financing Advances for priority sectors—Hypothecation. Raviramchandran. Calculation of Date of Maturity. Securitization. Fixed Deposit Receipt. Crossing. Unit IX: Allied Financial Services .GROUP H: BANKING & FINANCIAL SERVICES MANAGEMENT Paper I – Banking In India SECTION A Unit I: Overview . An introduction to documentary Credit – RupNarayan Bose.Corporate Restructuring and Mergers and Project Financing. Documentation. Accommodation Bill. Partnership accounts. Unit VIII: Guarantees. Suggested Readings: 1. SECTION B Unit VI: Restructuring & Merger . Mumbai Taxmann Publications – paper I 2.
Bank Reconciliation Statement. FEMA etc.K.R. and Unit II: Capital Budgeting Discounted Cash Flow. Different Types. Trial Balance. Beedu.T. Mumbai –2 Paper III – Laws and Regulations to Banking SECTION A Unit I: RBI Act. Unit IX: Know Your Customer. Unit VIII: NASTRO and VASTRO accounts SWIFT. YTM. 2. Markets & Governments by Kaushik Basu & others. CHAPS. Prentice-Hall of India. by D. Derivatives simplified: An introduction to Risk Management by P. Transfer of funds between different places including places in foreign countries. SECTION B Unit VI: Reconciliation of Statements. Consumer Protection Act 1986 as applicable to banking transactions. Bond Pricing. Net Present Value. BR Act. Unit V: Subsidiary BooksMaintenance of Cash/Subsidiary Books and Ledger Record Keeping Basics. Principles of Conservatism . Snowwhite. OriginAccounting Principles. Delhi. Methods of Calculation. Unit III: Laws relating to gross real Time Settlement System. Krishnamurthi Aiyar’s law relating to Negotiable Instruments Act. Double Entry System s.Discounting. Unit III: Basic Principles of Book-keepingDefinition & Scope and Accounting Standards. Going Concern Concept. Other Annuities. Bankers relation with customers. Unit VII: Laws relating to NRI Accounts. Banking Regulation Act 1949 Reserve Bank of India Act. User’s Manual on foreign exchange Management Act. Debit and Credit Concepts. Calculation of Bonds. 6.Calculation of Simple Interest. Bank Discount. Duration. Savaria. Historical Perspectives. Revenue Recognition and Realization. Enforcement of Security Interest. Export Finance. Core Banking Services. FEDWIRE. Snowwhite Financial Instruments & Services by Nalini Prava Tripathy. 3. Ordinary Annuities. Various other laws relating to Banking transactions and procedures.D. Suggested Readings 1. Unit IV: Basic Accountancy ProceduresConcepts of accountancy. Suggested Readings 1. Vijay Bhaskar & B. SECTION B Unit VI: Laws relating to shipment. letter of credit and Operation of UCPDC 500. Snow White Publications. NI Act. Journalizing .C.Capital & Revenue Expenditure/Depreciation/Inventory Valuation/Bills 68 . Umarji. 1935. Law & Practice Relating to Author: M. Need for better services. Taxmann Allied Services. 4. International Standard Practices for Bankers Unit V: Foreign Bills. Adjusting and Closing Entries. New Delhi Practical Approach to Securitisation and Reconstruction of Financial and Enforcement of Security Management in Banks/FIs by B. Depreciation. 4. Khilnani. Oxford University Press Credit Appraisal. Accounting of Standards and Its Definition and Scope. Accrual and Cash Basis. Payback M ethods. Securitisation of Fimamcail Assets & Publishers: Taxmann Allied Services. etc. Unit II: Clearing House for settlement between banks. Response Books Foreign Exchange management Manual by D. Kohli. 5. 3. Paper IV – Basics of Financial Accounting for Bankers SECTION A Unit I: Basics of Business Accounts. 5. FERA. S. Account and Columnar Accounting Mechanics. CHIPS. 1999 by R. Unit IV: Universal Banking. 2. Mahapatra. Premium D iscount. Unit X: Cyber Laws as applicable to Banks. Nature and purpose of Accounting.Writing Cash Books. by S. Amortization and Sinking Funds. Account Categories.K. Compound Interest. Mukherjee.R. Laws pertaining to settlement of Export Bills. Universal Law Publishing Co. Risk Analysis & Decision Making.
Skylark Publications Quantitative Equity Portfolio Management (McGraw-Hill Library of Investment and Finance) by Ludwig B Chincarini and Daehwan Kim Investment Analysis and Portfolio Management by Frank K. investment Companies.of exchange/Consignment/Joint Venture. Management Accounting & Financial Management by Shri K. Liabilities and Net Worth Components/Partnership Accounts. A. 2. Submission of Returns to RBI and Government Authorities as per the Legal Provision of various Acts. S. 6.TB. etc. Portfolio Selection. Reilly 8. Finance of International Trade by Paul Cowdell et al. Partner’s Fixed Capital Accounts. Unit II: Valuation of Securities as per the prescribed norms and the problems related to it. Current Accounts. Company Level Analysis. Gupta & R. HullPrenticce-Hall of India. Suggested Readings Paper V . Mumbai. 4. 2/10 Ansari Road. Unit VII: Special Accounts – Leasing and Hire Purchase Company Accounts. Inflation Accounting in a Developing Economy: A Study of India by L. ICICI and Private Sector MF’s. Paper VI – Bank Financial Management SECTION A Unit I: Objective of bank management .. Unit VIII: Institutional and Managed Portfolio. Skylark Publications. – Paper V Foreign exchange international finance risk management by A. 5. Ganesan et al. Pearson Education.Technical Analysis. Accounts. Unit III: Securities Market in India. IIBF. UTI.S Publishers 5. Assets. LIC. Toor. 2. Unit X: Norms of Corporate Governance in Banking .John C. Forex Management and Business Strategy by Deepak Tandon. Thomson Asia Pte Financial Institutions Management: a risk management approach by Anthony Saunders & Matrica Millon Cornett. Efficient Market Hypothesis Case SECTION B Unit VI: Portfolio Theory. Rajwade. Options. Unit IX: Preparation of Final Accounts – Final Accounts of Banking Companies. Taxmann’s risk based internal audit in banks by D. New Delhi – 1 –paper V Financial Risk Manual: Prospect by John Holliwell.. Taxmann. Porwal and N. project finance. 9.Organisation and Functioning of Credit Rating Agencies. deployment of funds profitably in various avenues such as loans. Gupta.2006.110 002. Daryaganj. Accounts of NonTrading Concerns – Receipts and Payments.Performance Evaluation of Managed Portfolios. Treatment of Intangible like Goodwill etc. 4. management of various risks accompanying these functions. Portfolio Revision. Strong. 7. Unit IV: Analysis for Equity Investment – I. Mishra Financial Accounting for Bankers (Edge Development Group Credit Skills) SECTION A Unit I: An Overview.Portfolio Analysis. Regulation of Services.Mutual Funds.k. 6. 69 . Academy Business Studies Credit Risk Management by Arundeepsingh and N. Procedures.P. Unit VIII: Final Accounts. 3. New Delhi .Concept and Methods adopted Problems and Resolution.Balance Sheet Structure.I. McGraw Hill. Futures and Other Derivatives. Unit V: Analysis for Equity Investment – II.raising financial resources of different types at most competitive rates. paper-V Porfolio construction. Unit VII: Capital Market Theory -Concept of capital market theory. Unit X: Treasury Management. management & protection by Robert A.Preparation of statement of accounts as per the revised norms in the globalized context. Accounting in a computerized environment. Categories. Suggested Readings 1. securities.Portfolio Management 1. RISK MANAGEMENT: Publishers Macmillan India Limited.V.Nature and Scope of Investment Decisions Components of Investment Risk. Methods. Unit IX: Other Institutional Managed Portfolio.Economy and Industry Analysis.S. Loan Accounts.(With CD) 3.
Generic to Valuation.Need for Bank Capital. Financial Management. Value Creation and Destruction: One Time Period. risk management. ii) Recognizing distinct liquidity needs .computation of profit -various components of casts and yields and their parameters .short. 70 . RBI's policy and impact of Liquidity Adjustment Facility (LAF) Unit X: Treasury Management. Determination of optimal level of liquidity Unit VIII: Dimensions of liquidity management -Structuring of timing of cash flows inflow / outflow. liquidity through statutory reserves. time. Identification of availability of liquidity sources to match specific liquidity needs over the time horizon of short. Unit III: Bank Profitability and Productivity-Analysis of Bank profits .economic cycles) Unit IV: Bank capital. Financial Flexibility. liquidity through repayments from borrowers.Evolution of Financial management function in banks. Recovery risk. iii) Recognizing distinct group of liquidity sources: liquidity through fresh borrowings.technology and other costs . 6. Developing suitable investment management strategies to synchronize with liquidity needs Unit IX: Interest rate management -Fundamental factors affecting interest rates Concept of interest.. Capital Adequacy.risk management . asset liability management. – Paper V 3.Theory and Practice. Unit V: Bank stock pricing.indicators of return to shareholders. Unit VII: Liquidity Management . Major areas covered under financial management including strategic planning.i) Liquidity management policies and plans.Role of Treasury and ALCO in asset-liability management Suggested Readings 1. 5. Role of Money Market and sources of liquidity in the Indian money market. Sourcing liquidity from the money market and dependence on Liquidity Adjustment Facility of the Central Bank.Harvard Business Essentials BUSINESS MASTERMINDS: WARREN BUFFETT by heller robert Financial Management. Tying up back stop facilities / line of credit for contingent needs. Genesis Publishers. . interest rate theories. Value Creation and Destruction: Many Time Periods Growth-Valuation Matrix.Credit Risk Definition. 4. intermediate and long.limitations on growth (regulation . Common Stock. Third party guarantee risk. liquidity preferences. Ideal Characteristics of Bank Capital. 2. intermediate and long-term needs. Fundamental Stock Valuation. nominal and real interest rates. role of expectation in the interest rate formation. Khan & Jain Finance for Managers . financial planning. Unit II: Evolution of financial management .Objective of Liquidity Management . Need for growth – inter-dependability of growth in profits and in assets growth of profits through improvement in efficiency (operating profitability and asset utilization) and through growth in assets (equity multiplier) . Exposure risk.Prasanna Chandra Financial Management. keeping expenses under control and optimizing the value to the shareholders. 6th Ed.I M Pandey Treasury Management & Risk Management by Trivedi & Hasan. Dividend Policy. Mumbai. Credit Risk and its underlying risks -Default risk.Theory and Practice. Elements of the Dividend Decision SECTION B Unit VI: Credit Risk Management . etc. factors affecting efficiency of functions.compliance with various regulations. role of the central bank in liquidity management. Use of other onbalance sheet and off-balance sheet instruments for liquidity.Concept and Practice . Collateral risk.
guidelines for the use of agrochemicals. carnation. weighing. cilium chrysanthemum. grading. methods of quality control qualitative and quantitative agrochemicals and residue analysis. marigold. phosphatic. Plantation and Farming : With Directory of Manufacturers/Suppliers of Agricultural Equipments & Implements and Suppliers of Agricultural Fertilizer. and potassic fertilizers. scope of bio-fertilizers.Seed storage. Jaipur. formulation of fertilizer mixture. status and organisation of agrochemical industry in the Country. aster. Umarani and T. organization of seed industry in India. R. foundation and certified seeds. integrated pest management. quality evaluation. 4. Chemicals etc Industrial Agriculture/Payman Mahasti SECTION A Management of Floriculture and Landscaping: Recent advances in floriculture industry. Ritu 2. Paper II: Agri-Technology Management 71 . Fertilizer Technology and Management: Role of fertilizer in agri production. Vanangamudi. 3. raw materials needed for and principles of manufacture of nitrogen. use of plant sircquluors flower production. special techniques for forcing of dehydration of flowers. seed processing drying. K. pricing agro inputs. response of flowers to environmental conditions landscape gardening. role of public.GROUP I: AGRI-BUSINESS MANAGEMENT Paper I: Agri-Input Management SECTION A Agri-Input Management: Introduction. principles and methods of seed production of cereals. principles of seed certification and certification agency. cleaning. Seed Production Technology: Importance of quality seeds in agriculture. 7. Vol. Saravanan Seed Technology/Dhirendra Khare and Mohan S. role of biological controls as plant protection methods. Vo. Seed industry in India-present status and future prospects. Bhale Plant Compost-Manure and Agro-Chemicals Analysis : A Laboratory Manual/P. information system for agro-input marketing SECTION B Agro-Chemicals & Technology Management: Role. agrochemical tractor and other farm machines. Human resource development in seed industry . Demand and supply scenario of major agro inputs seed. environment. oilseeds and miscellaneous field crops. alternate of novel methods of pest control. seed packaging storing breeder. Behera Agro Based Hand Book of Cultivation. Fertilizer and Irrigation. study of fertilizer marketing systems. Agri Business Management/Himanshu. private and cooperative sectors. tuberose. fertilizers. A. seed laws and seed law enforcement. extraction. Suggested Readings 1. commercial cultivation of flower crops: rose. 6.K. environmental pollution due to fertilizers. N. Laboratory exercises will include fertilizer sampling. Bharathi. Encyclopaedia of Agricultural Marketing : Marketing of Farm Inputs Seed. evolution of new cultivators and production technology of ornamental plants. Anaesthetic and Socio. style of gardening. I : Recent Trends in Seed Technology and Management/edited by K. pulses. fertilizer quality control and pricing policy. bagging and handling of seeds. loss of seed viability during storage. Concept of Agricultural Inputs. 5. Natarajan. secondary nutrient sources and micronutrients formulation infrastructures for marketing and distribution of fertilizers. seed trade and export potential. Natarajan. installation and management of seed processing plants. constraints in fertilizer use and emerging scenario of fertilizer use. treatment. adulteration and legal requirements. forecasting seed demands.aesthetic newly developed towns and cities. and methods of fertilizer recommendation for crops. gladiolus. national policy and programmes seed demand and supply. managing seed industry efficiently. IX/Jagdish Prasad Advances in Seed Science and Technology. Seeds.
purification and storage of essential oils and perfumes. post harvest changes in cut flowers. 72 . storage and packing of cut flowers determining optimum time harvesting of flowers for export and home use.
funds flow statement..S. term loans and deferred credit and hire purchase. Das Biotechnological Strategies in Agroprocessing/edited by S. 6th Ed. profit analysis. non banking financial companies. 5. basic principles in estimating costs and benefits of investments. objectives functions.SECTION B Management of Biotech Industries: The course content includes agricultural needs & application of biotechnology for agricultural uses and benefits. operating cycle. inventory management. features of an optimal capital structure. Flower Crops : Cultivation and Management/A. NABARD. financial leverage and risk. interface of financial management with other functional areas. 4. their structure. preparation of financial statementsbalance sheet. internal rate of return. net present value. trade credit. SIDCs. dividend decision. (c) investment institution: LIC.process of capital budgeting. 6. 3.K.G.Theory and Practice. benefit cost ratio. Financial Management. leverage-concept of leverage. appraisal criteria -pay back period. commercial bank. regional rural banks. R. Arora Emerging Trends in Biotechnology/Irfan Ali Khan and Atiya Khanum Introduction to Landscaping : Design. growth and external funds requirements. tissue culture. static vs. Intellectual Property Rights bio-diversity concepts and social and legal implications.ratio analysis. relationship between risk and return. factoring. difficulties associated financial statement analysis. 2. financial forecasting -sale forecast. disease surveillance and diagnostics industries bioprocess engineering and quality products and productivity based industries. Schroeder Tissue Culture/Satish Bhan Paper III: Financial Management for Agri Business SECTION A Introduction to financial management.Theory and Practice. short term bank finance.K. Suggested Readings 1.S. capital structure theories.K. Construction. average rate of return. 2. factors affecting capital structure. sources of long term finance capital-equity capital and preference capital. 7. approach to working capital. Khan & Jain Economics of India Catalogue 3. monitoring costs and sales through variance analysis. SECTION B Working capital. dynamic view of working capital. R. Maiti. annual capital charge.Prasanna Chandra Financial Management. preparations of Proforma balance sheet and income statement.. cash flow statement. Capital expenditure decisions. aggressive policies.G. Marwaha and J. Dhua and P. financing of working capital-accruals. Desai Floriculture and Landscaping/edited by T. debenture. IFCI. and Maintenance/Ronald J. operating leverage. income statement. Capital structure. marketing. SFCs. . receivable management and cash management and cash management.GIC. ICICI. regulation of bank credit. Bose. public deposits. du-Pont-analysis. AFC. time series analysis common size analysis. provisions. mutual funds. commercial paper. financial total leverage.introduction. managing working capital conservative vs. 73 . IDBI. Suggested Readings 1. Cooperatives' (NCDC and other institutes) Agro-lndustries (Corporation. financial statement analysis. quality parameters. determinants of the size of working capital the composition of working capital. money and capital markets (b) regional and all India financial institutions: commercial banks. Singh Economics of Floriculture/R. Biondo and Charles B. Agri-business financing system in India -(a) Financial markets.
L.4. 5.P. 6. Dayanandan Agricultural Credit and NABARD/Tapan Kumar Shandilya and Umesh Prasad 74 .B. Lalitha and R. 7. Sharma. Singh. Dictionary of Agribusiness Management/L. Meenakshi Chaudhary and Rashmi Singh NABARD and Rural Transformation/N. Somani Micro-Enterprise Promotion in Agriculture : Indian Imperatives and Global Perspective/J. C.
bio security and hatchery sanitation. marketing and distribution of animal products existing and desired. equipment and physical facilities. handling of hatching eggs. waste management.direct sale and sale through franchisees/ agents. quality standards for various products. Sharma and Hanuman Ram Hand Book of Poultry Farming and Feed Formulations The Complete Technology Book of Dairy and Poultry Industries : With Farming and Processing Fertility and Hatchability of Chicken and Turkey Eggs/Lewis W. Pareek. record management accounting and budgetary control.' budget and financial control. risks and insurance.P. Kalla. treatment of byproducts. skin. Feed Business Management: Role of management in feed manufacturing industry. sexing..S. Malhotra Sustainable Agriculture: Status and Prospects/P. poultry. quality control during storage & transit. budgetary control. dispatch. control procedures in feed manufacturing units with emphasis on inventory management. labour relations and policy considerations regarding wages and salaries. Kundu Trends in Livestock Research/S. slaughtering and processing-plant design and operations.direct sale and sale through franchisees/agents.S. housing and disease management.K. equipment. brooding.N. Management. extent of losses during storage and transport and ways to minimize the same. maintaining chick quality -chick grading. quality control of raw material and finished products. packaging. packing. other innovative sales Suggested Readings Paper IV: Livestock Management 1. Incubation and hatching. demand scenario for livestock products in le domestic and global markets. 3. sale and after sale services. developing and evaluation of purchasing organisations system. Kaushish Livestock Economy of India/P. improvement in products through disease control.SECTION A Present status of livestock products industry in India-dairy. financial management. production of quality chicks and eggs. advertisement. meat. selection of livestock type. regulations relating to the manufacture and sale of feed stuff SECTION B Veterinary advisory services. custom hatching. processing industry in India. Livestock Feeding Strategies for Dry Regions/edited by P. factors affecting hatchability. industrial feeding. Anita Singh. organizing and planning feed manufacturing unit with special emphasis on design of manufacturing processes.S. alternate production and processing technology. 4. other innovative sales strategies. job evaluation and employee appraisal. transport means for domestic and global markets.C. advertisement. and environmental and legal issues. Taylor Paper V: Food Process Management 75 . 7. Shanti K. material handling and physical facilities. risk and insurance. 6. marketing management ~ . cost accounting. transportation and chick delivery. job evaluation and employee appraisal in feed industry. size and construction. role of management in poultry industry establishing a poultry and hatchery unit -location. quality control system. planning and production of good quality feeds. 2. sale services. accounting and management in a feed unit. advertising and selling of products and services. 5. franchise hatcheries. Poultry and Hatchery Management: Poultry and hatchery industry. Bansil and S. hides. crises management. growing and laying management. personnel management.source of capital. marketing management including distribution channels.wool. personnel management including wages and salaries. Pathak and S. production and processing units. S. organizing and managing poultry. preservation and storage systems for livestock products. extension activities.
Mir.B. packing. Trends in India: Land Development Banks. laws and regulation related to food industry. R. International Trade in Agri -Commodities. Food Processing. Rural Research Methods. Grewal. tea and coffee processing. Agriculture Project Management. Suggested Readings 1. Agribusiness Risk Management. Contract Farming. Capital and Management. Resources. Insurance: Crop Insurance. water removal. packing. Agrobios. H.M.A. Operations. confectionery. Crop Loans . Trends in Organic Farming in India SECTION B NABARD: Establishment. processing of dairy products. Productivity of Credit. storage and transportation for cooling. Reliance. Banking and Finance. Cattle Insurance and Life Insurance. Jodhpur. Commodity Futures. Regional Rural Bank. and transportation. Crop Insurance in India : An Analysis 76 .R. Rural Marketing. protection of food during storage. Agri-Entrepreneurship. Agri-Input Supply. Suggested Readings 1. Village Cooperative Credit Society. Aditya Birla Retail. 5. relationship with poverty alleviation. 2006 2. Trends in Organic Farming in India/edited by S. Sharma Post-Harvest Management of Horticultural Crops/edited by M.S. Microfinance: History of social banking. major dimensions of agro based industries. cereals SECTION B Fruit Production & Post-Harvest Management: Present status of fruit industry in India and emerging scenario. oil seeds crushing. Naik and Abdul Hamid Rather Emerging Trends in Post Harvest Processing and Utilization of Plant Foods/Neelam Khetarpaul. Role of NGO’s in Agri-Business Management. milling-pulse. major fruit growing zones. radiation. quality management in food industry-quality standards and ISO: principles of food preservation and' processing. Agri-Input Marketing. Sectoral Studies: Organized Retail. Company Profiles: Standard Chartered. fruit processing industry. Three ‘R’s of Credit. Sudesh Jood and Umaid Singh Post Harvest Technology of Vegetables/Manoranjan Kalia Food Processing/Vikas Ahlluwalia Paper VI: Trends in Agri Business SECTION A Agriculture Development in South Asia. preservation through temperature reduction. G. management of fruit production technology for domestic and global market. 4. Concept of Micro-Credit. Nestle. risk management. oil industry. Purohit and Dushyent Gehlot.SECTION A Food Technology & Processing Management: Present status of food industry in India. 2. international trade in fruits problems and prospects and global marketing of fruits. pre and post harvest management for quality and shelf life. Emerging Issues in Agribusiness and Food Industry. pulse milling. 3. deteriorative factors and their control. case studies on project formulation-dairy products. Beigh. 6. grading. grading. Supply Chain Management. fermentation and use of preservatives. storage and transportation. Hafiza Ahsan. Co-operative Banks: State Cooperative Banks. technology of extrusion. Food Processing and Preservation/Neelam Khetarpaul Modern Technology of Food Processing and Agro Based Industries Fruit Production : Problems and Solutions/R. Godrej Agrovet. refining and hydrogenation. processing of fruits and vegetable. fruit and vegetables processing. 7. cereals milling. packaging distribution of food products. heat processing. solvent extraction. unit operations of food industry. and government policy. pre-cooling. District Central Cooperative Bank. incentives domestic and global trade.R. post harvest handling technology harvesting. Qazi Nissar Ahmad. Procurement Management. Cognizant. organisational structure of agro industry. food additive and toxicology.
3. 5. 1997 Rural Banking and Over Dues Management/edited by A. two weeks field-stay in rural area to get hands-on experience of the sector 77 . Bhalla Microfinance Systems : Designing Quality Financial Services for the Poor/Graham A. Agricultural Development in South Asia: A Comparative Study in the Green Revolution Experiences/Jasbir Singh. At the end of first year.S. 6. students have to undergo two months of internship in agribusiness or food companies. Ranga Reddy Condition of Indian Peasantry/G.N.A. Wright Attacking Poverty with Microcredit/edited by Salehuddin Ahmed and M. In addition. Hakim 4. 7.
cogeneration concept cogeneration alternative. 3. regulating agencies. Environmental concerns Greenhouse effect. Paper III: Power Environment Interface 78 . SECTION A Environment polices and regulatory framework. Suggested Readings 1. Riverine ecology. Restructuring and Reforms of Power Sector. Indian Electricity Act. Indian Electricity Act-1910. Ecological imbalance. Resettlement and rehabilitation. wind hydro power bio mass fuel cell. 5. MHD. Role of generator.HYDRO power generation . steam power station based on fossil fuels. thermal power plant equipment: boiler. Economics of energy conservation including tax relief and other incentives Role of various institutions Suggested Readings 1. Introduction to Electricity industry Structure in India & abroad. particulate and gaseous pollutants. Indian Electricity (Supply) Act . 4. Alternative sources of energy. thermal pollution . implications. tidal & nuclear energy Solar. Fuel map of India AUG. geothermal. Hydro Environment Interface: Submergence. BLACK & VEATCH power plant eng. academic and research institutions. Deregulation processabroad and implications. solid gas pollution. public. strategies to control pollutants from coal based power plants pollution control methods. turbines. Ed. Deforestation . Electricity Bill 2001. Indian electricity (Supply) Act. ISO 14000. Environmental economics SECTION B Thermal Environmental Interface: Pollutant in power plant.1948 Electricity Bill 2000 Power plant Familiarization-1. 4. oil gas. Fluidized bed technology . 1910 Paper II: Electricity Industry Structure & Regulations 2. soil erosion. classification of energy sources. SECTION B Role of regulatory commissions. Environmental impact assessment. Energy resources handbook.1948 Industrial safety Act . privatization and Implication. manufacturers etc. loss of flora and fauna. Investment decisions concerning environmental protection. SECTION A Understanding the present environment. CEGB modern power station practice. generator etc. fossil fuel: coal. Ash handling and utilization. Global perspective and environmental guidelines. quality & concentration of energy source. gas turbine power station.study visit to power plant.GROUP J: POWER MANAGEMENT Paper I: Energy Conversion & Power Plant Systems SECTION A Sources of energy.2000 2. Regulatory framework and acts. 3.1948. Water pollution. NPT1 Publisher. Indian and international scenario. Implication on Industry on Industry . global trend for clean technology SECTION B Types of power station. Industrial Safety Act-1948.recent advance in power plant IGCC . distributors. Interface with govt. consumers. Combined cycle power plant. Social impact Landscape .1998. Resources of energy use pattern in different regions of the world. Energy Conversation act-2001.nuclear power plant diesel engine .
.fixed tariff. pricing under various environments. Resettlement and rehabilitation SECTION B Contracting and procurement. Planning and time scheduling. Energy and Environment: Carter. Seismic considerations. Electric power distribution system engg. Hydrology. Organization and economy. Nigam. Lee Wills. 4. Basel Hong Kong. Arora and Domukundwar. 2. 3. Turan Goneu.Wiley Eastern Ltd. Power Distribution Planning. cost and supply analysis. Construction methods. Transmission Network system in India and other developed countries. price and output determination. Reference Book.Indian and world. 3. Bernhardt power stn. Customers relations and handling of grievances. 5. H. Distribution of power. SECTION B 79 . McGraw Hill. billing and revenue collections. 3. Hydro and Engineering Practice Vol. Energy: Dolittle . McGraw Hill company. Engineering and economy. environmental constraints. Availability. time of the day tariff. AC Transmission. Oil pricing. Optimization of distribution system for efficient & quality power supply. long term tariff. Kirchmayer. 4. Major equipments & Accessories. III Ed. International and domestic financing. Life cycle costs.Marcel Dekker. Gas pricing. consulting services. Nemchand Bros. Paper VI: Power Pricing & Power Purchase Agreements SECTION A Present energy pricing scenario in India and world. Suggested Readings 1. latest development in metering technology. Coal Pricing. etc. HVDC Transmission. Publishers.S. Dhanpat rai. SECTION B Metering at various locations. transformers and switch gear and Control equipment. 2.Suggested Readings 1. General layout turbines. 1998. Matrix publisher. Engineering. Economic Operation of Power Systems. Inc. Types of contracts FIDIC conditions of contract. J. New York. history of energy pricing mechanism. II. Protecting our Environment: McGlannan. Project management. system layout. Transmission Network. Future development. Paper V: Hydro Power Resources Management SECTION A Hydro power development planning. CBS Publisher Delhi. generators. Reduction of power losses and left. Types of electricity. Environment-power master plans. Regulatory frame work and aspects of tariff setting. New Delhi.A course in power plant engineering 2000. Equipment and Accessories. operations and maintenance principle. Energy and Environment: McGraw Hill. Management and organization. Tariff structure. Pre feasibility and studies. Skrotzi.I. silson company Paper IV: Transmissions & Distribution of Electrical Energy SECTION A Fundamentals of transmission technology. basic theory of energy pricing models. Tata McGraw hill. availability based tariff. Leon K. 2. Human resources development and safety Suggested Readings 1. governors gates and other mechanical equipment. Interconnected system. Project cost control. Drandis Universal Press. Air Pollution control: Ressamo. Load forecasting and network planning. Brown. Word’s hydropower resources. Maintenance organization and planning. Inventory control & maintenance. Distribution centers as profit centers. Handbook of Hydro electric Engineering P. Geophysical study. Choice of systems for different consumers. G. Exchange of energy among Transmission Network.
Ltd.Financial and legal issues. Assessment of Tariff levels Scope of the PPA. Articles and schedules of a model PPA Definition and interpretation of terms of a model PPA. 3. Risk and responsibilities in a power purchase agreement. Energy pricing in India by Herry sarkar and Gopal K. Kadekoli-publisher. Desirable principles of power purchase agreements. Negotiating Power purchase agreements PPA. Suggested Readings 1. Drafting of a model PPA.Requirements of PPA. 2. Document of CERC-2000 CERC Publisher. Tata McGraw Hill publishing Co. 80 .United National Development Program & Economic commission for Pacific and Asia. Managerial economics by GS Gupta.
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